Friday, January 22Digital Marketing Journals

Tag: Ways

3 No-Nonsense Ways to Get More Customers for Your Car Shop
Business advice, googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

3 No-Nonsense Ways to Get More Customers for Your Car Shop

January 20, 2021 John Vuong Business advice According to the 2019 statistics, there are about 35.7 million vehicles registered across Canada. And all of these vehicles require regular tuning and maintenance to remain in top shape and to prevent accidents. If you’re a business owner providing any auto-related services anywhere in the country, what this statistic tells you is that you have a steady flow of business waiting for you to capture! But how can you get these drivers t...
4 Ways to Grow your Blog with Web Push Notifications
Digital Marketing, digital mkt, drive more traffic to your website, email list, Email Marketing, email outreach, free web push notifications, how to use web push notifications, Internet marketing, Online Marketing, web push notifications, what are web push notifications

4 Ways to Grow your Blog with Web Push Notifications

By Kristin MacLaughlin January 6, 2021 Drive more traffic to your website, increase engagement to reach more people, and make more money with web push notifications. Learn four of our favorite ways AWeber customers are using web push notifications. Every blogger knows growing a list of engaged followers takes time and effort. Even if you have a loyal readership, growth plateaus are not uncommon. If you find yourself in a growth rut, you may need to jump-start your interactions with your readers. You could develop awesome lead magnets or other incentives to entice them to give you their email address. Or you could try a different approach altogether.What if there was a new way to connect with the visitors and get them to your website, even those who ar...
5 Ways to Find More Time to Grow a Chatbot Business
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, robot chat, Uncategorized

5 Ways to Find More Time to Grow a Chatbot Business

When people don’t join Bot Academy, we ask them “why didn’t you join.” A common response: “I’m too busy right now.”If that’s you, you should hear how our students and team get past being busy and start taking action (even if you never join Bot Academy). 1. Cut Out Obstacles “I believe it was in the book ‘Good to Great’ where the author said that to succeed you need to decide what you are going to stop doing as much as focusing on what you are going to do to succeed. “So I stopped doing meaningless stuff, like playing video games or watching TV. You would be amazed at how much time is freed up when you look at what you are going to stop doing in order to succeed.” – Sean Elliott, Bot Academy graduate. I found the section he referred to:This worked for th...
2 Smartest Ways to Structure Sass
building website, Code, creating a website, CSS tutorials, google web designer, how to write sass, internet design, Sass tips, Sass tutorials, using Sass, web design, web design company, web designer, web page design, website builder, website design

2 Smartest Ways to Structure Sass

Depending on the size of the project you are working on, you can structure your Sass code in two ways: a simple one for smaller projects and a more complex one for bigger projects. Read on to find out how.Sass – the extended arm of CSS; the power factor that brings elegance to your code. With Sass, it is all about variables, nesting, mixins, functions, partials, imports, inheritance, and control directives. Sass makes your code more maintainable and reusable. And now, I will show you how to make your code more structured and organized. The organization of files and folders is crucial when projects expand. Modularizing the directory is necessary as the file structure increases significantly. This means structuring is in order. Here is a way to do it.Divide the stylesheets into sep...
8 Ways for Bringing Creativity to Hyperlinks with CSS & JavaScript
building website, creating a website, CSS, CSS Snippets, google web designer, internet design, JavaScript, JavaScript Snippets, ux design, web design, web design company, web designer, web page design, website builder, website design

8 Ways for Bringing Creativity to Hyperlinks with CSS & JavaScript

Since the beginning of the World Wide Web, the venerable hyperlink has been a crucial feature. Remember the amazement when you found out that a single click could take you anywhere in the world? OK, maybe that gee-whiz moment has passed. But links are still as important as ever. And they’re something designers need to make both obvious and accessible. Though simplistic, the default behavior of underlining text links works well enough. Yet, modern CSS and JavaScript allow us to do so much more. Not only can links look prettier than ever, they can also provide greater context and fit into your overall branding. Today, we’ll show you some examples of link styles that go beyond the ordinary. They stand out and make for a better (or more interesting, at least) user experienc...
5 Ways to Boost Engagement With Animation
animation and UX, animation on web sites, building website, creating a website, good animation examples, google web designer, Interactive Design, internet design, web animation, web design, web design company, web designer, web page animation, web page design, website builder, website design

5 Ways to Boost Engagement With Animation

Animation is a fun and interesting way to bring life to a website. Used correctly, it can capture audience attention, make your website more engaging, and even improve your chances of delivering conversions for your clients. Unfortunately, like many things in the web design world, it’s also easy to get too carried away with animation. As professional designers and developers, it’s up to us to find the line between making the most of animation on our website projects and creating a site that’s overwhelmed with too much activity. Fortunately, by the time you’ve finished reading this article, you’ll have a deeper insight into how you can use animation in web design, without going too over the top. Introducing Animation in Web Design Animations are virtually everywhere on the web today. I...
9 Easy Ways to Deal With Difficult Clients
building website, Business & Tech, creating a website, difficult clients, freelance advice, freelance tips, google web designer, internet design, managing clients, web design, web design business, web design company, web designer, web page design, website builder, website design

9 Easy Ways to Deal With Difficult Clients

In the design industry, you may often feel like it’s you, the designer, vs. the client. Creative differences do arise and it’s hard to not blame the client when they do. But it shouldn’t be this way!Naturally, there are bad clients out there, but 90% of the time, it’s not really the client who is at fault. Poor communication, a lack of setting expectations, and a failure to qualify clients beforehand is usually the problem. If you’re dealing with a problematic client, there’s usually not a lot you can do to ‘fix’ things — you should focus on finishing the project as well as you can. However, what you can do is ensure this situation never arises again. We’ve been taught that the customer is always right. But to be honest, that’s not always the case. It’s your job as a designer and b...
5 Creative Ways Brands Are Using Influencers
creative, facebook, facebook marketing, Influencer Marketing, Influencers, instagram, linkedin, Marketing, pinterest, Social Marketing Strategies, social media, social media marketing, statistics, tiktok, youtube

5 Creative Ways Brands Are Using Influencers

Most people tend to associate influencers with social media. However, influencers have been around for a lot longer than most people might think and can be dated as far back as the middle ages with royalty, popes, knights, earls, and artists.  In recent years, influencers have exploded in popularity on social media platforms like Instagram, YouTube, Facebook, Snap, Pinterest, and TikTok. This has resulted in the emergence of 4 distinct influencer types: nano, micro, macro, and celebrity influencers.Image courtesy of Tribe Brands, both large and small are tapping into the influencer space at an ever-increasing rate. That’s why it may not come as a surprise to hear that the market has been forecasted to be worth more than $15 billion by 2022. Here’s a fresh look at some creativ...
Marketing vs. Finance: 3 Ways to Fix the Relationship
Digital Marketing, digital mkt, Internet marketing, Online Marketing

Marketing vs. Finance: 3 Ways to Fix the Relationship

One is buttoned up; the other likes to test boundaries. One wields a sharp pencil; the other prefers colored markers. One focuses on mitigating risk; the other on being seen and heard. I'm referring, of course, to the CFO and CMO, sometimes called "the odd couple" of the C-suite. Despite their differences, they do share one thing—their boss. So they have to find a way to get along. The Marketing-Finance relationship has often been described as an adversarial tug-of-war: Marketing is on one side spending the company's money, and Finance is on the other, trying to save it. Investment or Cost?Although the marketing department views itself as an investment that drives revenue, its counterparts in Finance view marketing as a cost. After all, on a company's P...
The 10 Best Ways to Use Landing Pages
Digital Marketing, digital mkt, ecommerce landing page, email list, Email Marketing, email outreach, Internet marketing, landing page builder, landing pages, Online Marketing, PPC, ppc landing page

The 10 Best Ways to Use Landing Pages

By Sean Tinney December 9, 2020 You don’t have to be the greatest marketer in the world to promote your product or service. In fact, many of our customers at AWeber are business owners just starting out by selling on marketplaces like Etsy or Amazon. Some are content creators, bloggers, or podcasters who have ideas to share with the world. Others are restaurant owners, local shop owners, mechanics, and so much more.While it sounds like these business owners are very different, they all have one major thing in common.They want more people to know about their business. And while it can sound like a big task, increasing brand awareness doesn’t have to be difficult. You just need to make it easy for your customers to find you and take the desired act...
7 Ways to Show Up Human in PR and Marketing
Digital Marketing, digital mkt, Internet marketing, Online Marketing

7 Ways to Show Up Human in PR and Marketing

Are you telling stories that connect, or are you just marketing and promoting to your audience like an algorithm would? Amid the chaos all around us, we're craving connection. So B2B marketers are well-served to heed the clarion call to market like their B2C cohorts and tell stories that evoke emotion and make their customers feel that they are being heard. There's a pretty simple, well-known fact: People buy from people. Fully 58% of B2B marketers say they believe that humanizing their brand will lead to higher sales, according to a recent study by Allison+Partners. Wondering how to put that belief into practice? Simply show up as a human when communicating about your company. That goes for the language and tone you choose, as well as the messaging of your stories....
3 Ways to Use Instagram’s New Keyword Search Option to Grow Your Business
instagram, Social Marketing Strategies, social media, social media marketing

3 Ways to Use Instagram’s New Keyword Search Option to Grow Your Business

Instagram's recent keyword search change may not be the platform’s “sexiest” update, but it is a very useful one.As marketers, we’ve all been waiting for this one, because this update may help your posts get found even if you haven’t used a specific hashtag – which has been the only way to really search for content on the network until now. In this post, I’ll outline three ways in which you can use Instagram keyword search to help ensure that your posts get found, even when you don’t use hashtags.Customer Engagement and Account Growth One of the biggest opportunities for business' to take advantage of Instagram keyword search is being able to find customers. With the state of social media, taking time to engage with your potential audience is key for growth. You can now search for...
10 Bootstrap Ways to Grab More of Your Service Area in Local Search
googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services, Uncategorized

10 Bootstrap Ways to Grab More of Your Service Area in Local Search

Like my post? Please share! You’re probably frustrated by the puny patch of land in which you rank for anything.  How can you grab at least a little more of your service area? It takes work, but you can rank in (and get more business from) places beyond the one city or few towns where you rank today.  Those gains will happen mostly in the local organic results, but most strategies can drag your Google Maps rankings along, too. Here’s a video of my talk at the recent Whitespark Local Search Summit, hosted by Darren Shaw.  It’s called “10 Bootstrap Ways to Grab More of Your Service Area in Local Search,” and I hope it gives you some doable ideas for how to do exactly that. If you want a handy reference, or if you don’t need my color commentary or the Q&A at the end, here is a one-page...