Saturday, September 12Digital Marketing Journals

Tag: Email

Kill the Chaos: How to Simplify Your Email and SMS Flows
31Aug By Casie GilletteNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, Email Marketing, robot chat

Kill the Chaos: How to Simplify Your Email and SMS Flows

Let’s face it. Most email and SMS flows are a hot mess of chaos and confusion.  Too many messages, too much segmentation, and way too much effort. The result? Your audience tunes out, your engagement tanks, and you’re left wondering why your open rates look like ghost towns. The truth is, as marketers, we’ve made things too complicated. According to Aaron Orendorff at DTC Next, most brands are tripping over their own complexity. Instead of guiding customers toward a purchase, they’re overwhelming them. The reality is, simple flows perform better.  In fact, according to recent stats, email campaigns with just 1-3 messages get over 90% higher engagement rates than overly complex series. Combine that with SMS, where open rates hover around 98% and you’ve got a recipe for streamlined ...
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ChatGPT and Claude Now Analyzes Your Email Automations, Message by Message
29Aug By Sean TinneyNo Comments
Digital Marketing, digital mkt, email outreach, Internet marketing, New Features, Online Marketing, Updates

ChatGPT and Claude Now Analyzes Your Email Automations, Message by Message

By Sean Tinney August 25, 2026 Every automation you’ve built keeps working long after you’ve stopped thinking about it. That’s the point of automation, but it’s also why most people never find out if a workflow is actually converting as well as it could. AWeber’s ChatGPT and Claude plugin now gives you that answer directly. Ask about any automation and get a real analysis back. What’s working. What’s not. And exactly what to improve. All without opening AWeber. Know exactly which email to improve ChatGPT and Claude break down how the automation is performing: what’s working, what’s not, and exactly where the opportunity is. You can ask for an analysis to see the exact step where engagement drops the most. So instead of guessing which email is losing people, you ...
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Run Your Email Marketing From Claude With AWeber’s New Claude Connector
13Aug By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Online Marketing, Updates

Run Your Email Marketing From Claude With AWeber’s New Claude Connector

By Sean Tinney August 10, 2026 You can now manage your AWeber account without leaving Claude. We’re is live in Claude’s connector directory. Search for AWeber, click Connect, and authenticate your account. That’s the entire setup. From there, ask Claude to draft a broadcast, add a subscriber, or pull your open and click rates. It happens right in the conversation, using your real AWeber data. What You Can Do From Claude Once connected, start creating better content and making more informed decisions. Check broadcast performance Ask how your last broadcast performed, or how several stack up against each other, and get open and click stats back in a table or chart. Plus a recap of what worked and what didn’t. Which subject line pulled the most clicks. Whi...
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Your Email Links Automatically Show Up In Google Analytics
12Jul By Dave StysNo Comments
Digital Marketing, digital mkt, email outreach, Internet marketing, Online Marketing, Updates

Your Email Links Automatically Show Up In Google Analytics

By Dave Stys July 7, 2026 Send an email, get a click, make a sale. Now you can trace that sale back to the exact subject line that started it. AWeber automatically tags every link in every email with UTM parameters before your email goes out. Open Google Analytics and the data’s already waiting for you. No manual setup. Every link gets tagged automatically AWeber adds three UTM parameters to every link at send time. utm_source is set to aweber utm_medium is set to email utm_campaign is set to your email’s subject line Each email gets its own campaign label in Google Analytics, named after its subject line. You can compare performance across sends without touching a single URL. Already adding your own parameters? Yours stay put AWeber detects existin...
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Klaviyo Omnichannel Campaigns Just Cracked the Code on Email, and I’m Obsessed with It
28Jun By Larry KimNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, Klaviyo Email Marketing, robot chat

Klaviyo Omnichannel Campaigns Just Cracked the Code on Email, and I’m Obsessed with It

The new Klaviyo Omnichannel Campaigns completely changed the game for email marketing, and it’s the best new feature I have seen in years. In this post you will learn: What Klaviyo’s new Omnichannel Campaigns feature is and how it is turning email campaigns into coordinated multi-channel, multi-message sequences. How to set up and optimize Klaviyo omnichannel campaigns. Power moves to drive maximum revenue with Klaviyo omnichannel campaigns and a Klaviyo AI audience agent. Klaviyo Omnichannel Campaigns vs. Traditional Email Campaigns Most email marketers don’t want to admit it, but traditional email campaigns are dumb. Not unsophisticated, just one-dimensional. You pick a list segment. You write a subject line. You hit send. And wait to see if the gods of the inbox s...
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Email Marketing for Small Businesses: The Complete 2026 Guide
7Apr By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

Email Marketing for Small Businesses: The Complete 2026 Guide

By Sean Tinney April 6, 2026 Email marketing is a direct channel between you and your audience. You own it. No algorithm controls who sees it. And when it’s done right, it returns more per dollar than any other channel available to a small business. According to AWeber’s research, 79% of small businesses say email marketing is important to their strategy. Yet only 60% say their strategy is effective. That gap — between knowing email matters and actually making it work — is exactly what this guide closes. Here’s what you’ll find inside: how email marketing works, how to build your list, how to write emails people open, how to choose a platform, the strategies that drive results, how to automate your best sequences, and how to measure what matters. Every section answers the...
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Email Engagement Metrics: Going Beyond Open Rates
1Apr By Casie GilletteNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, conversation with ai, creating chatbots, Email Marketing, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, robot chat

Email Engagement Metrics: Going Beyond Open Rates

If you’re still judging your email campaigns by open rates, it’s time to upgrade the ole playbook. Sure, they were the gold standard once upon a time, but let’s face it – open rates just don’t cut it anymore. Why?  For starters, privacy updates like Apple’s Mail Privacy Protection have thrown a wrench into the works, making open rates unreliable for tracking engagement. Plus, an open doesn’t tell you much. Did they skim your email? Did they take action? Or did they just open it by mistake? The reality is that click-through rates, post-click behavior, and time on page are where the real insights live. In fact, email campaigns that focus on advanced email engagement metrics see up to 3x higher conversion rates than those relying on opens alone. This post is all about going deeper...
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Email Marketing Best Practices for Coaches: Proven Strategies to Fill Your Calendar
22Mar By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

Email Marketing Best Practices for Coaches: Proven Strategies to Fill Your Calendar

By Sean Tinney March 19, 2026 You’re great at transforming lives through coaching, but finding clients who are ready to invest? That’s a different challenge. What if you could wake up to discovery call requests from people who already trust your expertise and understand your value—without spending hours on social media or chasing cold leads? While algorithms hide your social posts and paid ads drain your budget, email puts you directly in front of people who’ve already raised their hands and said they want to hear from you. It’s one of the most cost-effective ways to build a sustainable coaching practice. Here are the email marketing strategies successful coaches use to build waiting lists, nurture prospects, and convert subscribers into high-value clients. You’ll learn e...
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How Joy Dakinisun Launched Her New Website with Email Marketing Ready from Day One
2Feb By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Online Marketing, Success

How Joy Dakinisun Launched Her New Website with Email Marketing Ready from Day One

By Sean Tinney January 29, 2026 Meet Joy Dakinisun – business coach Joy Dakinisun, an online business coach, was getting ready to launch her new website quantumleapwithjoy.com. Most of her energy was focused on getting the design right, refining her messaging, and making sure everything reflected her brand. She knew email marketing would help her capture subscribers from day one. But between finalizing her website, serving clients, and creating content, actually setting it up kept getting pushed to the bottom of her to-do list. She kept telling herself she’d set it up after launch. But deep down, she knew launching without email meant missing critical opportunities. No immediate value for new visitors. No way to book calls or get support. No foundation for turning inte...
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How a Busy Candle Maker Doubled Her Email List Without Learning Email Marketing
17Jan By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

How a Busy Candle Maker Doubled Her Email List Without Learning Email Marketing

By Sean Tinney January 14, 2026 💼 Meet Melissa Williams of Pea Pod Country When you’re making and selling candles and wax melts, your time goes into what you do best—pouring, scenting, and creating products your customers love. For Melissa Williams, founder of Pea Pod Country, most of her business hours are spent in production mode, crafting the candles and wax melts that keep her customers coming back. She knew email marketing would help her business grow. But between production, fulfillment, and running her business alongside full-time commitments, actually setting it up kept getting pushed to tomorrow. 😫 Challenge: Not Enough Time for Email Marketing For Melissa, the biggest challenge was finding the time to do email marketing. “As a maker...
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Trigger-Based Email Marketing: A Step-by-Step Playbook to Accelerating ROI
11Jan By Casie GilletteNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, Email Marketing, robot chat

Trigger-Based Email Marketing: A Step-by-Step Playbook to Accelerating ROI

Email marketing is like printing money when you get it right. On average, it brings in $42 for every $1 spent. But let’s be real…sending generic blasts to your entire list doesn’t cut it. That’s where trigger-based email marketing comes in.  Think of it as the perfect mix of timing, relevance, and automation. These emails aren’t random as they’re based on your customers’ actions (or inactions). Browsing a product? Abandoning a cart? Leaving a 5-star review? Boom. A perfectly timed email hits their inbox, and suddenly, they’re back on your site and ready to buy. In this playbook, we’re breaking it all down — the must-have triggers for ecommerce, how to build email workflows that actually convert, and the tools to make it all happen.  Ready to give your email game the upgrade it ...
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Run Your Email Marketing From ChatGPT and Claude
24Dec By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Online Marketing, Updates

Run Your Email Marketing From ChatGPT and Claude

By Sean Tinney December 17, 2025 What if you could run your entire email marketing operation from ChatGPT or Claude? AWeber connects directly to ChatGPT and Claude. Link your account once. Then manage everything conversationally. Write campaigns, analyze performance, manage subscribers, create forms—without switching tools. 👉 Join the AWeber MCP Beta What You Can Do With AWeber MCP 📊 Understand what’s driving your results Do you know your data is telling you something, but you’re not sure what? Ask ChatGPT or Claude to analyze your campaigns: “Which of my last 10 emails got the highest engagement? What did they have in common?” “My open rates dropped this month. What might be causing it?” “Compare my urgency-focused subject lines to m...
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AI-powered email content suggestions that actually convert leads
16Dec By Cassie Wilson ClarkNo Comments
ai-hidden, artificial intelligence, Digital Marketing, digital mkt, email outreach, Internet marketing, Online Marketing

AI-powered email content suggestions that actually convert leads

AI-powered email content suggestions are changing how marketing teams write, test, and scale email campaigns. Instead of guessing what message will resonate, marketers can now use AI to analyze data, predict engagement, and generate personalized content that converts. (more…)
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Connect Facebook Lead Ads to Your Email List in 5 Minutes (No Zapier Required)
6Nov By Sean TinneyNo Comments
Digital Marketing, digital mkt, email outreach, Internet marketing, Learn, Online Marketing

Connect Facebook Lead Ads to Your Email List in 5 Minutes (No Zapier Required)

By Sean Tinney November 3, 2025 Your Facebook lead just filled out your form. How long until they get your first email? If the answer is “hours” or “when I download the CSV tomorrow,” you’re losing conversions. Speed matters—leads who receive immediate follow-up convert at dramatically higher rates than those who wait. The manual process—downloading CSVs from Facebook Ads Manager, importing to your email platform, triggering your sequence—creates delays that kill conversions. Every hour between signup and first email drops your conversion likelihood. AWeber’s direct Facebook Lead Ads integration eliminates that delay. Connect once, create automation rules that route leads from specific campaigns to specific email sequences, and your Facebook lead ads email notification...
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10 best email marketing tools for event planning businesses in 2025
29Oct By juthompson@hubspot.com (Justina Thompson)No Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Online Marketing

10 best email marketing tools for event planning businesses in 2025

Planning events is about more than venue bookings and catering — it’s about orchestrating countless moving pieces, building relationships, delivering memorable experiences, and sustaining them over time. The challenge? CRM needs in the event-planning industry are uniquely demanding. Event-planning businesses must juggle multiple stakeholders (clients, vendors, attendees, and sponsors), shifting timelines, varied event formats (virtual, hybrid, and live), and the need to both scale and personalize communications — all at once. (more…)
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What Are the Best Ways to Improve Email Performance for Small Businesses?
19Sep By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

What Are the Best Ways to Improve Email Performance for Small Businesses?

By Sean Tinney September 17, 2025 Every day, small businesses send thousands of emails that get ignored, deleted, or lost in spam folders. Meanwhile, other businesses in the same industries are turning their email lists into revenue-generating machines that bring in customers while they sleep. The difference isn’t luck, big budgets, or fancy marketing teams—it’s strategy. Yet 73% of small and medium businesses surveyed lacked confidence in their marketing strategies, missing out on email’s massive potential for driving engagement and revenue. If you’re running a small business and want to maximize your email marketing results without spending a fortune or hiring a marketing team, you’re in the right place. This guide reveals the most effective strategies to boost your ema...
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Does Email Marketing Still Work in 2025? (The Surprising Truth About ROI)
26Aug By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

Does Email Marketing Still Work in 2025? (The Surprising Truth About ROI)

By Sean Tinney August 22, 2025 Here’s what happened when ecommerce platform Sellvia implemented automated email workflows: they now generate $370,000+ per month from their email campaigns alone. Even more impressive? They’ve recovered over 2.1 million lost transactions and re-engaged 120,000+ inactive customers—all on autopilot. If you’re questioning whether email marketing still works in today’s crowded digital landscape, you’re asking the right question. With TikTok ads, Instagram reels, and countless other “shiny new” marketing tactics competing for attention, it’s natural to wonder if email has lost its edge. The reality? Email marketing isn’t just surviving—it’s thriving in ways that might surprise you. Why Email Marketing Still Dominates in 2025 The Numbers Do...
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Event-Based Email Automation: How to Engage Your Audience at Exactly the Right Moment
15Jun By Sean TinneyNo Comments
Digital Marketing, digital mkt, email outreach, Internet marketing, Learn, Online Marketing

Event-Based Email Automation: How to Engage Your Audience at Exactly the Right Moment

By Sean Tinney June 12, 2025 Every time someone clicks away from your store, chances are high you’ll never see them again—unless you act in seconds. Event-based email automation flips the script, sending tailored messages the instant a subscriber takes action (or inaction), so you recover lost sales and keep engagement soaring. In today’s inbox-crowded world, timing isn’t just everything—it’s the only thing. By aligning your campaigns with real user behaviors—like browsing products, downloading resources, or leaving items in a cart—you’ll deliver the right message to the right person at precisely the moment they’re most receptive. No more generic blasts. No more missed opportunities. In this guide, you’ll discover exactly how event-based email automation works, why it out...
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Email Capture Best Practices: Turning Website Visitors into Customers
31Jan By Casie GilletteNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, Email Marketing, robot chat

Email Capture Best Practices: Turning Website Visitors into Customers

Fun fact: 81% of businesses say email is their primary customer acquisition channel. Surprising? Not really, considering the ROI potential when you’re sliding into inboxes with the right message.  But before you start picturing your email list exploding, let’s pause for a reality check – getting those emails in the first place is where most brands fumble. Email capture isn’t just about tossing up a “Sign up for updates” box and hoping for the best. It’s about creating real connections with your visitors and giving them a reason to share their details. The good news?  You don’t need to reinvent the wheel here – you just need to merely grease it with some practical, proven email capture best practices.  So let’s cut the fluff and get into how to turn your website visitors into...
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Introducing Email Automation with Version Control
22Jan By Jesse KennedyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Online Marketing, Updates

Introducing Email Automation with Version Control

By Jesse Kennedy January 15, 2025 Managing automations has never been easier or more intuitive. The latest updates to the Campaign Builder give you the flexibility, control, and peace of mind to test, refine, and perfect your email automations without disrupting live workflows. Whether you’re making small tweaks or experimenting with bold new strategies, automations with version control ensures you’re in the driver’s seat, every step of the way. From streamlined editing to auto-saving your work, these enhancements were designed to eliminate the stress of managing automations and give you more time to focus on what really matters, connecting with your audience. Here’s a closer look at how these updates can transform your email marketing experience. Freedom to Experiment wi...
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Email Capture Software: The 15 Best Tools for Ecommerce (Reviewed)
12Nov By Casie GilletteNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, chatbot wordpress, conversation with ai, creating chatbots, robot chat

Email Capture Software: The 15 Best Tools for Ecommerce (Reviewed)

If you’re in ecommerce, you know email isn’t just a channel – it’s a revenue machine!  In fact, email marketing can account for up to 30% of total revenue for many brands, outpacing social media and paid ads in impact. And with an ROI of $42 for every $1 spent, email is basically the gift that keeps on giving. But to see those results, you’ve got to build your list—and that’s where email capture software comes in.  From visitor identification to pop-ups that sense when a visitor is about to leave to forms that feel relevant and well-timed, the latest tools make it easier than ever to turn visitors into loyal customers. Ready to up your email game? We are going to break down not just the best email capture software out there, but we’re also going to look at how to use it, who sh...
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#720: Start Small: How 50 Email Subscribers Can Change Your Business TODAY – Amy Porterfield
5Oct By AmyNo Comments
connect with audience, Convert, email list building, Email Marketing, facebook, facebook marketing, lead magnet, list building, New Business Owner, Online marketing, online marketing made easy, podcast, Sara Mayer, Social Marketing Strategies, social media, social media marketing

#720: Start Small: How 50 Email Subscribers Can Change Your Business TODAY – Amy Porterfield

Listen on…     Building your email list from the ground up to scale your online business to new heights with Sara Mayer.:  Ready to have a 10,000 subscriber year? Register for my FREE email marketing workshop today!  Raise your hand if you've ever worried about annoying your email list with too many marketing emails. Trust me, we've ALL been there! It's such a common challenge for new business owners, my friend. But once you understand just how valuable email marketing really is, you'll never think twice about hitting “send” again! To help guide you through the ins and outs of email marketing, I've invited the fabulous Sara Mayer. Sara is a productivity consultant who grew her list of just 50 subscribers into a thriving community of over 10,000 engaged fans. And she's here to share all her...
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Supercharge Email & Ad Remarketing Reach with Customers.ai Shopify App
16Aug By Larry KimNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, conversation with ai, creating chatbots, ecommerce, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, instagram chatbot, robot chat

Supercharge Email & Ad Remarketing Reach with Customers.ai Shopify App

Hey DTC marketers! We’ve got some news that’s going to make your life a whole lot easier and a lot more profitable if your store is on Shopify.  At Customers.ai, we help DTC businesses like yours grow, scale, and crush your sales goals.  So while you’re busy building your brand and driving customer acquisition and retention initiatives, Customers.ai’s Shopify app for email and ad remarketing boosts your store’s sales by increasing the reach and efficiency of your highest performing marketing channels. Introducing the Customers.ai Shopify App—your all-in-one visitor identification and retargeting solution for supercharging your Shopify store right from the platform you already know and love. What’s New? You’re probably thinking, “Wait, doesn’t Customers.ai already integ...
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Email automation best practices for highly engaging campaigns
7Aug By James WestfieldNo Comments
automation, Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

Email automation best practices for highly engaging campaigns

By James Westfield July 25, 2024 Creating an automated email campaign can seem daunting. You have to consider multiple factors that can make or break your conversions. At the same time, you have to do this while balancing your customers’ needs. Then there’s the need to ensure your automated email series addresses every stage of the buyer’s journey. To make the process easier, we’ve put together this guide. Follow these email automation workflow best practices for optimal results.: 6 email automation best practices to follow Ready to jump on the email automation bandwagon? Follow these six email automation best practices to reach your subscribers with the right emails at the right time: 1. Set goals and map your automated workflow  Setting up an automated email wo...
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Grow your email list quickly: 43 strategies to add high-quality subscribers
27May By Rhonda BradleyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, grow email list, Internet marketing, Learn, list building, Online Marketing

Grow your email list quickly: 43 strategies to add high-quality subscribers

By Rhonda Bradley May 24, 2024 Have you hit a speed bump when it comes to growing your email list? If you want to quickly grow your list without compromising its quality,  this guide is for you. There are countless ways to add new people to your email list. However, effective email marketing means building a list of subscribers who will open, read, and engage with your emails. When you’re looking to grow fast,  it’s easy to lose sight of aiming for quality subscribers. We’ve got you covered. This guide shows you 43 strategies to help you rapidly grow your email list without compromising on the quality of your subscribers. Let’s jump in. 8 Multi-channel strategies to add subscribers to your email list fast Here are eight strategies to help you grow you...
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17 Powerful strategies to increase click-through rate in email marketing
6Apr By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, increase clicks, Internet marketing, Learn, Online Marketing

17 Powerful strategies to increase click-through rate in email marketing

By Sean Tinney April 4, 2024 Are you frustrated with crafting what you think is the perfect email, only to see it fall short when it comes to getting clicks? You’re not alone.  Picture this: You’ve nailed the subject line, you’ve hooked your readers with enticing content, and you’ve hit send with high hopes. But then, crickets. Your open rate looks good, but where are the clicks?If you’ve ever found yourself scratching your head over this conundrum, you’re in the right place. We’re going to dive deep into the world of email marketing to uncover the secrets to boosting your click-through rate.  Get ready to learn how to turn those opened emails into action-packed click-throughs that drive results. How to improve email click through rates 1. Stick to one main call to a...
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17 of the most common email marketing mistakes to avoid
3Apr By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

17 of the most common email marketing mistakes to avoid

By Sean Tinney April 2, 2024 We’ve all messed up with email marketing at some point. You hit send, and then that sinking feeling hits you. You’ve goofed up, and now it’s out there for everyone to see. It’s like sending a message in a bottle into the vast sea of the internet, and you can’t reel it back in. Some email marketing mistakes are obvious and can undo all the hard work you’ve poured into your campaign. But there are other blunders that are equally damaging, yet you might not have even realized you were making them. You might be oblivious to some of the mistakes you’ve made until it’s too late.And when those mistakes get sent out to thousands of people in an instant, the fallout can be huge. Knowing what email marketing mistakes to watch out for, can help you avoid ...
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Email Preheaders: Tips to Increasing Your Open Rates
8Mar By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, increase opens, Internet marketing, Learn, Online Marketing, subject line

Email Preheaders: Tips to Increasing Your Open Rates

By Sean Tinney March 6, 2024 Less than three seconds. That’s the average amount of time you have to capture a subscriber’s attention in his or her crowded inbox. Talk about a short window.So what’s an easy way to make an impact and stand out? Include an email preheader in each message you send.  When viewing a message in your inbox, an email preheader — also known as the Johnson Box or preview text — is a snippet of text shown next to or underneath the subject line. The email preheader length will vary by device and which Internet Service Provider (ISP) like Gmail or Yahoo! subscribers use. However they are typically between 50 to 100 characters or about 6 to 11 words.  Below, you can see an email preheader example on a desktop inbox, and another on a mobile ...
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#657: Pinterest for Email Growth: Tried & True Strategies with Jenna Kutcher – Amy Porterfield
4Mar By AmyNo Comments
engagement, facebook, facebook marketing, Jenna Kutcher, list building, Online marketing, organic marketing, pins, pinterest, Pinterest trends, podcast, Social Marketing Strategies, social media, social media marketing, traffic

#657: Pinterest for Email Growth: Tried & True Strategies with Jenna Kutcher – Amy Porterfield

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25 Best Email Marketing Tools to Dominate Inboxes in 2024
29Feb By Vince MagalineNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, chatbot wordpress, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, instagram chatbot, Marketing Tools, robot chat

25 Best Email Marketing Tools to Dominate Inboxes in 2024

Did you know you can get a free email deliverability audit from Customers.ai? Start your free trial and get an automatic deliverability score! So, you want to grow your business and need email marketing tools that are easy to use, affordable, and will turn your leads into customers, correct? Lucky for you, we’ve narrowed down the more than 500 email marketing tools on the market to make up the best suite of email marketing software from email capture to inbox delivery. Email marketing may be one of the oldest, non-sexy communication methods. However, it’s still highly effective and of paramount importance. In fact, according to Emailmonday, for every $1 spent on email marketing, a return of $38 is generated on average. That’s an ROI that can’t be ignored and demands the carefu...
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How to Use an AI Email Writer to Generate More Leads and Sales
21Feb By Bradley BabendirNo Comments
ai bot, ai chat, ai chatbot, AI email writer, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, Outbound Email Marketing, Outbound Marketing, robot chat

How to Use an AI Email Writer to Generate More Leads and Sales

For years, marketers have spent countless hours perfecting personalized targeted email campaigns. All the effort was worth it for the great engagement rates, but it was a lot of effort. Now, AI email writers are an exciting alternative: similar results with much less work.  As with any new technology, it makes sense to be skeptical of the claims about just how life-changing these tools are. Are AI email writers as good as everyone says?  In a word, yes. But don’t worry: I’ll explain! Read along and gain a comprehensive understanding of everything AI Email Writer!  Convert Website Visitors into Real Contacts! Identify who is visiting your site with name, email and more. Get 500 contacts for free! What is an AI email writer?  An AI email writer is a software tool that...
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The Evolution of Email Deliverability: From Basics to AI-Driven Insights
20Feb By Casie GilletteNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, Outbound Email Marketing, robot chat

The Evolution of Email Deliverability: From Basics to AI-Driven Insights

Did you know you can get a free email deliverability audit from Customers.ai? Start your free trial and get an automatic deliverability score! Achieving that coveted spot in the inbox requires more than just sending messages; it requires navigating spam filters and privacy laws, all while writing copy that drives opens and keeps engagement high. No easy feat. Email deliverability has long been a challenge and unfortunately, without the help of technology, it’s not going to get any easier.  That’s where AI comes in.  AI isn’t just helping to improve email deliverability. It’s turning the concept on its head, offering new strategies to help marketers deal with new changes and reach the inbox.  Let’s explore the transformation from basic deliverability tactics to cutting-edge, ...
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AI Email Writer: The Key to Marketing in 2023
16Feb By Bradley BabendirNo Comments
ai bot, ai chat, ai chatbot, AI email writer, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, Outbound Email Marketing, Outbound Marketing, robot chat

AI Email Writer: The Key to Marketing in 2023

For years, marketers have spent countless hours perfecting personalized targeted email campaigns. All the effort was worth it for the great engagement rates, but it was a lot of effort. Now, AI email writers are an exciting alternative: similar results with much less work.  As with any new technology, it makes sense to be skeptical of the claims about just how life-changing these tools are. Are AI email writers as good as everyone says?  In a word, yes. But don’t worry: I’ll explain! Read along and gain a comprehensive understanding of everything AI Email Writer!  What is an AI email writer? How does an AI email writer work? What are the benefits of using an AI email writer? How to use an AI email writer effectively How different companies can use an...
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14 Super Easy to Implement Email Marketing Best Practices
10Feb By Sean TinneyNo Comments
best practices, Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

14 Super Easy to Implement Email Marketing Best Practices

By Sean Tinney February 7, 2024 Sending emails can feel intimidating at first. It may even cause some “email anxiety” (yeah that’s a thing). But sending emails doesn’t have to be complicated or scary if you follow some basic email marketing best practices. As you go through this list of best practices for email marketing, you won’t see guidelines about how many emails you should send, or how long your email needs to be, or the optimal length of a subject line. The truth is, that while these are all great and important questions, the answer to these questions is different for every company. You can only answer these with email testing (which by the way IS a best practice). No matter what your business is or what industry you’re in, some tried-and-true best email marketing b...
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Event email marketing: How to build excitement for your next event
5Feb By Kaleigh MooreNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

Event email marketing: How to build excitement for your next event

By Kaleigh Moore November 21, 2023 Event email marketing is a key strategy for building anticipation for your next event—whether online or offline. This post explores key event email marketing examples and strategies to help. When a survey asked event marketers their most effective strategy for getting the word out, the results were interesting:The best strategy wasn’t word-of-mouth. It wasn’t social media. It was email. Over 75% of the event marketers polled said email marketing was their preference. They reported 45% of their total event ticket sales came from email marketing campaigns. That makes event marketing simple, right? Sign up for an email platform, tie in an event marketing platform like Eventbrite, and you’re good to go. But just because one medium is...
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Christmas Assets for Your Email: Icons, Illustrations, Fonts
1Feb By Helga MorenoNo Comments
building website, creating a website, google web designer, Graphic Design, internet design, responsive web design, web design, web design company, web designer, web page design, website builder, website design

Christmas Assets for Your Email: Icons, Illustrations, Fonts

Hey guys! Christmas is getting closer… Don’t you think that it’s time to think of your holiday designs? How are you going to wish your customers, friends, and relatives to have a merry Christmas? I am sure you are going to do it with style. And the TemplateMonster team will be happy to help you out with that. Right below this brief introduction, you will find a collection of icons, illustrations, and fonts for your holiday emails. There are not just separate Christmas items, but links to the resources where you will find thousands of cool collections. Icons Free Christmas Icons Illustrations Free Christmas Illustrations Fonts Free Christmas Fonts By the way, each category of featured Christmas items is supplied with helpful tips on how to use them most efficiently as your goal is to send ...
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How To Get Email Addresses From Facebook: 4 Lead Generation Tactics
22Jan By Vince MagalineNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, instagram chatbot, Lead Generation Tools, robot chat

How To Get Email Addresses From Facebook: 4 Lead Generation Tactics

If you’re looking for the best advice on how to get email addresses from Facebook, you’re on the correct page. Whether you’re just getting started with growing your email list or you’re ready to grow from 1K to 100K engaged subscribers, these 4 email generation tactics for Facebook will help to grow your email list fast. A healthy, engaged, growing email list is one of a company’s greatest marketing assets. What a business does within the hallowed pixels of the email inbox is up to them. Convert leads into loyal customers, and even brand evangelists! Of course, before a business can get that far, they have to grow that email subscriber database. Here are 4 tactics any digital marketer can use to get email addresses from Facebook in 2023: Free lead generating software for...
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Protected: B2B Marketers Aren’t Ready for Google’s New Email Guidelines [Report]
20Jan By Larry KimNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, google chat bots, Outbound Email Marketing, robot chat

Protected: B2B Marketers Aren’t Ready for Google’s New Email Guidelines [Report]

This content is password protected. To view it please enter your password below: Password: The post Protected: B2B Marketers Aren’t Ready for Google’s New Email Guidelines [Report] appeared first on Customers.ai.
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Mastering email nurture campaigns: A guide to boosting customer engagement
17Jan By Rhonda BradleyNo Comments
automation, Digital Marketing, digital mkt, email automation, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

Mastering email nurture campaigns: A guide to boosting customer engagement

By Rhonda Bradley January 9, 2024 Are you looking for a ridiculously effective way to generate engagement and boost sales without investing a lot of time or money? Email nurture campaigns are the answer! We all know it’s important to keep our email subscribers engaged, send them personalized content, and nurture them through the sales funnel. But if you’re running a small business, that all sounds like a whole lot of work. That’s where email nurture campaigns step in.  Using simple automation tools, an email nurture campaign pays attention to how people interact with your brand. Then it sends a relevant series of emails to cultivate their interest and guide them toward making a purchase or commitment to your service. The best part? You can put multiple nurture campai...
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How to Use the P.S. in Email
16Jan By Jeanne HopkinsNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Online Marketing

How to Use the P.S. in Email

As a copywriting tactic, the postscript (P.S.) has made its way from standard direct mail copy to email marketing copy. With the right approach, all companies need is two paragraphs, a few links, and a P.S. to effectively communicate their message, create urgency, and drive conversions. What is a P.S. in email? The P.S. is a sentence or a paragraph added after the main body and signature of a letter (or other body of writing). The term comes from the Latin post scriptum, an expression meaning “written after.” It takes the same form in an email. By adding a small postscript to marketing or sales emails, companies can capture customer interest and encourage them to take action — if brands can effectively use the power of the P.S. How to Use the P.S. How do you use the potential power of P....
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How to Write an Apology Email Due to a Mistake
13Jan By Sean TinneyNo Comments
Digital Marketing, digital mkt, email content, Email Marketing, email outreach, Internet marketing, Online Marketing

How to Write an Apology Email Due to a Mistake

By Sean Tinney January 11, 2024 Most of us have been there. You send an email to your audience, only to realize there is a mistake. Unfortunately we usually discover this error when our customers start sending us emails. There’s a misspelling, broken link, wrong date.Email mistakes happen, even the best marketers make mistakes. And your customers will understand. But it’s important that you address and fix the mistake.  In this article we’ll provide tips on how to write an effective apology email, when to send them, along with brilliant examples of companies saying “sorry.” Use these examples as a guide if you ever need to send your own heartfelt — or even humorous — apology email. When should you send an apology email? Before sending an apology email, evaluate wheth...
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13 Parts of an email you need to boost opens, clicks & sales
8Jan By Phil NorrisNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

13 Parts of an email you need to boost opens, clicks & sales

By Phil Norris January 4, 2024 Struggling to bring your email ideas to life? You’re not alone, with two in five email marketers admitting they find it hard creating effective content. But it doesn’t need to be a challenge.Once you understand the anatomy of an email, content creation becomes a repeatable process: nail each section and you’re guaranteed to build something that feels seamless and engaging. Read on to learn about the different parts of an email (plus examples of how each should look), broken down into three sections: Inbox: These elements help recipients decide whether or not to open an email. Email body: Comprising the bulk of your email, these components are your opportunity to build your brand, engage your audience, and drive action. Footer: Contai...
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18 Email marketing ideas to boost opens, clicks and sales
29Dec By Phil NorrisNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

18 Email marketing ideas to boost opens, clicks and sales

By Phil Norris November 28, 2023 You know email marketing is a super effective way to nurture leads, turn them into paying customers, and retain existing customers. But achieving your goals requires sending emails consistently and frequently — likely at least once per week. And coming up with that many email marketing campaign ideas is tough.Maybe you’ve hit a creative dead-end. Maybe your previous activity hasn’t delivered the desired results. Maybe you’re new to email and just don’t know where to start. Either way, you’re experiencing a major case of writer’s (or emailer’s) block. Don’t worry, because we’ve rounded up 18 email marketing ideas to inspire your next campaign, backed up with real-world examples and segmented across the following common goals: Generatin...
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What Does Gmail’s New AI Spam Filter Mean for Email Marketers?
16Dec By Larry KimNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, google chat bots, Outbound Email Marketing, robot chat

What Does Gmail’s New AI Spam Filter Mean for Email Marketers?

A few weeks ago, Google rolled out its new AI spam filter for Gmail.  The filter, known as RETVec, stands for Resilient & Efficient Text Vectorizer and is used to identify things like homoglyphs (manipulated letters and symbols), invisible characters, or keyword-stuffed text that is often used to try and bypass spam filters. According to Google, their new spam filter can help improve the spam detection rate by 38% and reduce the false positive rate by 19.4% This is great news for Gmail users but what does RETVec mean for email marketers? Another day, another new challenge A few weeks ago I broke down the Google and Yahoo email spam filter changes rolling out Feb 1, 2024.  The key takeaways for email marketers? Reduce spam complaints and optimize send volume throug...
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Boosting Email Deliverability: 5 Strategies for DTC Marketers
26Nov By Anna SonnenbergNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, chatbot wordpress, conversation with ai, creating chatbots, Outbound Email Marketing, robot chat

Boosting Email Deliverability: 5 Strategies for DTC Marketers

The success of email marketing hinges on a fundamental metric: email deliverability. Studies reveal that nearly 20% of emails never reach their intended recipients. This is pretty troubling for DTC marketers when you consider that the return on investment for email marketing is unmatched. According to a Data & Marketing Association (DMA) 2019 report, the average ROI for email marketing in the United States was $42 for every dollar spent. Meanwhile, display ads, social media marketing and search advertising return estimates ranging from $2 to $10 returned for every dollar spent. Mastering the art of ensuring messages land in the inbox is more crucial than ever. The potential for email marketing is hindered when emails languish in spam folders or, worse, go undelivered. T...
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A Deep Dive into Google and Yahoo’s Email Spam Filter Changes
23Nov By Larry KimNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, Outbound Email Marketing, robot chat

A Deep Dive into Google and Yahoo’s Email Spam Filter Changes

Google and Yahoo recently announced significant changes to their spam filter algorithms, prompting a reevaluation of strategies for email marketers and sales teams engaged in both inbound and outbound marketing efforts. Here at Customers.ai, we see this as an opportunity for better email marketing campaigns. Because the reality is, when it comes to email, less is more. The more targeted you get, the better. The more intent signals you have, the better. The more customized your campaigns are, the better they will perform. If you are doing email the right way, these updates shouldn’t have a significant impact on your business.  We have a lot more to dig into here. To help our customers and email marketers as a whole better understand what these changes mean, we are going to exp...
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How to Use an AI Email Writer to Generate More Leads and Sales
21Oct By Bradley BabendirNo Comments
ai bot, ai chat, ai chatbot, AI email writer, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, Outbound Email Marketing, Outbound Marketing, robot chat

How to Use an AI Email Writer to Generate More Leads and Sales

For years, marketers have spent countless hours perfecting personalized targeted email campaigns. All the effort was worth it for the great engagement rates, but it was a lot of effort. Now, AI email writers seem like an exciting alternative: similar results with much less work.  As with any new technology, it makes sense to be skeptical of the claims about just how life-changing these tools are. Are AI email writers as good as everyone says?  In a word, yes. But don’t worry: I’ll explain! Read along and gain a comprehensive understanding of everything AI Email Writer!  Grade Your Website Lead Conversion Rate Instantly Get an instant website audit and 50 leads for free What is an AI email writer?  An AI email writer is a software tool that uses artificial intelligen...
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Why businesses need a professional email address
11Oct By Liz WillitsNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

Why businesses need a professional email address

By Liz Willits October 11, 2023 When I started my own business, I jotted down a list of administrative and setup tasks that I needed to complete right away.  One of the first tasks I tackled: Getting a professional email address. I didn’t want to send from a free email address — an amateurish move. Which is why I prioritized setting up my professional address.  If you run a side hustle, business, or nonprofit, I also recommend that you send emails from a professional email address. They come with many perks. They boost credibility, trust, and brand recognition. And they can also improve email deliverability and subscriber engagement.  But how exactly?  In this blog post, I’ll explain everything you need to know about professional email addresses. You’ll learn: ...
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Free Holiday GIFs to Spice Up Your Email Marketing Campaigns
6Oct By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, gifs, Holiday Marketing, Internet marketing, Learn, Online Marketing

Free Holiday GIFs to Spice Up Your Email Marketing Campaigns

By Sean Tinney October 5, 2023 Everything deserves a little extra sparkle during the holidays, so as a free gift to you, AWeber’s design elves created these 33 holiday-themed animated GIFs. Use any of the animated GIFs below for your emails, your website, or your social media accounts. But especially use them in your emails, as GIFs can increase click-through rates, conversions rates, and revenue. Place them in a Black Friday or Cyber Monday email, a holiday newsletter, or a New Year’s sale message to your subscribers.Check out our GIF categories: Christmas GIFs Holiday GIFs Hanukkah GIFs Kwanzaa GIF Holiday Sale GIFs Black Friday GIFs Cyber Monday GIFs Small Business Saturday GIFs Giving Tuesday GIFs Seasonal...
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Halloween email marketing: 10 ideas and examples to scary good sales
27Sep By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Holiday Marketing, Internet marketing, Learn, Online Marketing

Halloween email marketing: 10 ideas and examples to scary good sales

By Sean Tinney September 26, 2023 Tis’ the season for pumpkin spice coffee, college football, and overuse of the pumpkin emoji. But did you know that it’s also a time for some of the biggest business holidays of the year? Cyber Monday, Black Friday, even the majority of Christmas shopping. (That’s right, fall doesn’t end until December 20th!)So take a small break from your Black Friday/Cyber Monday planning. Why would you do that you may ask? Well consider this: Halloween spending is projected to reach $12.2 billion this year.. Now that’s a lot of candy corn. The most frightening holiday of the year is more than just child’s play, it’s Americans’ third favorite holiday and a chance to connect with your email audience in a fun and effective way. Ready to create a spookta...
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Case Study: Combining Chatbots, Email & Urgency for $100K in Sales
26Sep By Jordyn BeanNo Comments
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, robot chat

Case Study: Combining Chatbots, Email & Urgency for $100K in Sales

In the last 4 months, Gabe Schillinger has generated over 1,100 sales with a pretty awesome campaign that combines chatbots, email, and a time-sensitive evergreen offer. His company, Legion Beats, sells a membership program that helps musicians produce higher quality songs and market themselves so they can earn a living doing what they love. Based on the average lifetime value of each member, his chatbot campaign has brought in over $100,000 in revenue! Sounds pretty good right? We were certainly impressed when we heard the results he was getting. But we were even more impressed when we found out how he’s doing it. There are two really smart strategies Gabe is using (that apply to virtually any industry): Combining chatbots and email for multiple customer touchpoints Creating real urgency ...
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How to email your chatbot’s subscribers
25Sep By Rebecca LayNo Comments
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, robot chat

How to email your chatbot’s subscribers

Have you ever wanted to send email to your ManyChat subscribers?? Hannes recently asked how to do this in our members-only Facebook Group. It was a great question because it’s super valuable to import your chatbot subscribers to your client’s email platform so you can email them too. Stephen Bradeen, a certified Bot Academy graduate and one of our group call leaders, swooped in and gave Hannes exact, step-by-step instructions for this process. We thought you might want to know the answer too, so here’s a quick how-to. How to Export ManyChat Contacts to a Google Sheet Step 1: Log into ManyChat and go to Settings > Integrations and click Connect Google Sheets Account. Step 2: Select the account you’d like to connect, and confirm the authorization. Step 3: Make sure you’re logged Log in...
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10 Step Holiday Email Marketing Guide for Boosting Sales
17Sep By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Holiday Marketing, Internet marketing, Learn, Online Marketing

10 Step Holiday Email Marketing Guide for Boosting Sales

By Sean Tinney September 14, 2023 I’m sure you’ve heard the saying “the early bird catches the worm”. This saying is never more true than when talking about your holiday email marketing, especially for the Christmas, Hanukkah, Kwanzaa shopping season. According to a recent consumer survey, 50% of people expect to begin holiday shopping before November.And once they start, consumers really open up their wallets. Last season alone saw record sales of $936 billion. And with people willing to spend, creators and businesses (both big and small) are trying to get a piece. So if you were thinking of getting those holiday emails out in mid November, you could miss out on weeks of easy sales. To stand out with your audience you need to have a strategy in place because more em...
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7 AI-Powered Email Deliverability Tips to Increase Sales
7Sep By Larry KimNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, google chat bots, robot chat

7 AI-Powered Email Deliverability Tips to Increase Sales

You’ve probably read dozens of contradictory pieces of ABSOLUTELY NECESSARY advice about email marketing, engagement and deliverability tips over the years. Do this! Do that! No, not that!  Pretty unhelpful stuff! (Not to mention quite technical to navigate.) You may just want to do what’s most effective for results and performance and move on to your next exciting campaign idea.  But there are risks associated with email marketing and cold email outreach that marketers want to avoid if at all possible. (If not, you may have months or even years of cleanup to do for your sender IP address, your company domain, and your standing with your ESP.) At Customers.ai, we don’t think the secrets to email deliverability should be secret. So we put together this email deliverability c...
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#602: Myth Busters Series: “My Email List Is Too Small To Launch My Digital Course” (Ft. Jan Ditchfield) – Amy Porterfield
29Aug By AmyNo Comments
Digital Courses, email list, facebook, facebook marketing, myth buster series, podcast, Social Marketing Strategies, social media, social media marketing, student success

#602: Myth Busters Series: “My Email List Is Too Small To Launch My Digital Course” (Ft. Jan Ditchfield) – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
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The best Labor Day email examples to inspire your next great campaign
13Aug By Sean TinneyNo Comments
content ideas, Digital Marketing, digital mkt, email design, email list, Email Marketing, email outreach, Holiday Marketing, Internet marketing, Learn, Online Marketing

The best Labor Day email examples to inspire your next great campaign

By Sean Tinney August 10, 2023 Labor Day is just around the corner.  Even though people won’t be in the office, they’ll still be in their inbox: People check their email on holidays just as frequently as any other Monday. So what better way to increase your sales than with a Labor Day email. To help you get those creative juices flowing we’ve compiled some of our favorite Labor Day email and subject line examples to give inspiration for creating your own campaigns this holiday. Let’s dive in and make this Labor Day weekend one to remember! Brit & Co. Why it works: This Labor Day email is balanced and organized. The animation is eye-catching, content centered and straight to the point. This email has all the right elements to get readers to click. (Lik...
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How to Email During a Disaster or Pandemic
25Jul By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

How to Email During a Disaster or Pandemic

By Sean Tinney July 24, 2023 Still seems like yesterday, but it’s actually been a few years since a pandemic swept the world and brought just about every small business to a halt. If the lessons of the Coronavirus Pandemic taught us anything, it’s that in today’s world disasters — or even pandemics — can happen when we least expect it.As business owners, you need to be prepared. The ways in which you communicate with your customers has to be adjusted when these life altering situations occur. And the best way to communicate with your audience during these disasters or pandemics is with email.Whether it’s a hurricane, earthquake, wildfire, or pandemic, email is an important tool to use. Especially if you don’t want to alienate your customers. So let’s get into how you sh...
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From stuck to sent: 7 Strategies to overcome email writer’s block
15Jul By Kaleigh MooreNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, email writing, Internet marketing, Learn, Online Marketing

From stuck to sent: 7 Strategies to overcome email writer’s block

By Kaleigh Moore July 13, 2023 Have you ever sat down to write something and felt…totally stumped?  Ah, yes. It’s the dreaded writer’s block.I know the feeling all too well. Just a few weeks ago, I was sitting at my desk, staring at a blinking cursor, desperately willing it to conjure up the words that seemed to have escaped me. My mind was blank. After hours of torturing myself, I realized I needed a break and decided to do something productive. So I threw on my comfiest sweats, cranked up my Spotify playlist, and decided to tackle reorganizing my kitchen pantry. This unrelated, mindless task allowed me to step away from the task and cleared some brain space so that when I sat back down at the computer, the words just flowed. It was as if the simple act of decluttering...
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12 Creative Ways Video Email Marketing Can Increase Your Engagement
11Jul By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

12 Creative Ways Video Email Marketing Can Increase Your Engagement

By Sean Tinney July 6, 2023 Are you looking for a game-changing strategy to captivate your email subscribers and boost your marketing efforts? Look no further than video email marketing!  Incorporating a video in your emails has the power to mesmerize and engage your subscribers in ways that traditional text-based emails simply can’t match. As humans, we are naturally drawn to visuals, and videos provide a visually compelling and immersive experience that can leave a lasting impression. The data supports this, viewers say they retain more information (95% of a message) after watching a video.  So are you ready to embark on this exciting journey of video email marketing?  Then it’s time to unlock the power of videos to connect, engage, and convert your email subscribers ...
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Cool 4th of July Email Ideas & Creative Design Inspiration
12Jun By Sean TinneyNo Comments
Digital Marketing, digital mkt, Email Marketing, email outreach, Holiday Marketing, Internet marketing, Learn, Online Marketing

Cool 4th of July Email Ideas & Creative Design Inspiration

By Sean Tinney June 8, 2023 As the U.S. prepares to celebrate Independence Day, there’s another holiday trend Americans can expect to look forward to: July 4th promotional emails. Whether you plan to host a huge sale, offer exclusive discounts or simply take a holiday spin on your typical content, getting your emails to stand out in the inbox can be a doozy – especially when there are hundreds of other businesses tying the holiday to their emails too.So what can you do? 8 cool ideas for your 4th of July email campaigns My goal is to help you stand out in crowded inboxes by giving you some different (and slightly out of the box) ideas for your independence day emails. 1 – Fireworks picture contest Fuel the excitement of Independence Day by inviting your audience to...
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Sign Up Page Strategies Proven To Increase Your Email Audience
27May By Kaleigh MooreNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, grow email list, Internet marketing, landing page builder, Learn, Online Marketing

Sign Up Page Strategies Proven To Increase Your Email Audience

By Kaleigh Moore May 25, 2023 The true measure of a website isn’t how flashy it looks. When you’re trying to build an email list, success comes down to one thing: how well can you turn web visitors into subscribers? New sign ups to your newsletter are called conversions. They’ll be your true goal here. And when it comes down to it, the most potent tool for converting viewers into email subscribers is your sign up page.If someone finds you on social media, for example, they may eventually land on your sign up page. If someone finds one of your posts through Google or Bing, they should eventually find your sign up page.  Your sign up page is the point of decision where a new potential subscriber becomes a real subscriber. So make it count. If you want a great signup page,...
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7 Best Practices for Your Memorial Day Email Campaign
8May By Kaleigh MooreNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Holiday Marketing, Internet marketing, Learn, Online Marketing

7 Best Practices for Your Memorial Day Email Campaign

By Kaleigh Moore May 4, 2023 Memorial Day is a federal holiday in the United States that occurs on the same day each year—the last Monday in May. It’s also one of the most popular in the United States, along with Thanksgiving and Veterans Day: According to Statista, Memorial Day has a popularity rating of 80%. But the question is: why is Memorial Day so important for marketers? Well, here is the thing: Memorial Day is also considered an unofficial starting point for summer, and with time, it became known for some of the biggest sales of the year. Moreover, consumers tend to shop more during holidays, especially online.  If you’re looking for ways to enhance your Memorial Day email marketing campaigns, this post is for you. We’re sharing best practices, ideas, and examples ...
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AI Email Marketing in 2023
26Apr By Bradley BabendirNo Comments
ai, ai bot, ai chat, ai chatbot, AI Copywriter, AI Email Marketing, AI Marketing, AI tools, artificial intelligence, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, google chat bots, Outbound Email Marketing, Outbound Marketing, robot chat

AI Email Marketing in 2023

Email marketing is a tried and true tactic for businesses. It helps them connect with their customers, build relationships, and drive sales. AI email marketing is the next frontier. With the sheer volume of emails flooding inboxes every day, it’s becoming increasingly difficult to stand out and make an impact. By leveraging the power of AI, businesses can create more personalized and targeted email campaigns. These are more likely to resonate with their audience.  In this blog post, we’ll explore what AI email marketing is, the benefits it offers, and some of the tools and technologies that make it possible. Join us as we dive into this exciting world of and discover how it can help take your email campaigns to the next level. Grade Your Website Lead Conversion Rate Instantl...
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6 essential tips to get the most out of Mother’s Day email marketing this year
19Apr By Kaleigh MooreNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

6 essential tips to get the most out of Mother’s Day email marketing this year

By Kaleigh Moore April 18, 2023 Psst. Hey. Did you forget Mother’s Day is coming up? If your heart just jumped up into your throat, you know the power of the Mother’s Day season. It’s the day on the calendar no one wants to forget.And people aren’t forgetting it. Mother’s Day saw a record $31.6 billion in extra spending in 2022. It’s one of the most underrated sales seasons of the year. Want to make the most of the Mother’s Day email season, but don’t know how? You don’t need to be in a niche market to do it. Here are our ideas for imbuing your newsletter with that heart-into-the-throat urgency we just gave you: Play into the limited timeframe Mother’s Day sneaks up on many of us. Then, just as quickly, it’s gone. There’s no “Black Friday” for Mother’s Day, no “Cyber...
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Start an email list: A guide to getting your first 100 subscribers
14Apr By Kaleigh MooreNo Comments
Digital Marketing, digital mkt, email outreach, grow email list, Internet marketing, Learn, Online Marketing

Start an email list: A guide to getting your first 100 subscribers

By Kaleigh Moore April 13, 2023 A thousand subscribers. It’s a heck of a goal. We’ve even outlined a plan to get to a thousand subscribers before. But a round number like a thousand can also be overwhelming. What if you only have 50 combined followers on Twitter and LinkedIn? What if you’re having enough trouble just getting started with this whole newsletter thing?Then it will help if we can break it down even more. The most important subscribers you’ll ever have, after all, are your first ones. They’re the subscribers that gush about your newsletter, tell their friends, and represent the community that new subscribers can join. Let’s tackle the smallest (and most important) step in your newsletter community journey: how to start an email list that attracts your first 100 su...
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Boost Your Email Engagement with 8 Impactful Copywriting Techniques
5Apr By Kaleigh MooreNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, email writing, Internet marketing, Learn, Online Marketing

Boost Your Email Engagement with 8 Impactful Copywriting Techniques

By Kaleigh Moore April 4, 2023 Anyone who’s ever written a marketing email has asked themselves these questions: How do I get my subscribers to open this? How do I get them to take action? Did they even *see* me in their inbox? Not getting the results you’re after might make you want to visit your subscribers one-by-one and personally remind them to read your emails and click your links.Fortunately, you don’t have to do anything so drastic. By following some basic rules of email marketing copywriting, you can dramatically increase your email engagement and get subscribers to take action. Here are a few email copywriting best practices you can start using right away. Use a conversational tone Your goal is to communicate. This starts with everyday language, short...
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Email automation for beginners: See how to get better results in less time
31Mar By Sean TinneyNo Comments
Digital Marketing, digital mkt, email automation, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

Email automation for beginners: See how to get better results in less time

By Sean Tinney March 28, 2023 Imagine this: Your best email content is delivered automatically to your audience at the perfect time. You don’t need to lift a finger. You watch revenue flow into your bank account. Your business grows. You optimize your automation. More revenue flows into your bank account each month.Now, you’re saving hours and making more money . . . and it’s automatic. That’s the power of email automation. However, there’s one hurdle which often prevents people from using automation –– the fear that it’ll be too difficult to get started. So, to help you get a better grasp on email automation, why it’s important and how it can help you get the incredible results you want, here’s a quick guide to email automation and how to use it. What is email au...
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8 Email Editing Improvements That Make Writing Emails Super Fast in AWeber
26Mar By Chris VasquezNo Comments
Digital Marketing, digital mkt, email outreach, Internet marketing, Online Marketing, Updates

8 Email Editing Improvements That Make Writing Emails Super Fast in AWeber

By Chris Vasquez March 23, 2023 Email is an effective and intimate way to connect with your audience. You put thought, effort, heart and soul into the messages you send to build connections, share what you’ve made, and ultimately earn a living. The last thing you want to be thinking about while writing a message is how the editor works. One of our core values at AWeber is to listen to what people say about us and invite feedback, so we asked how we could make the editing experience faster and easier. We got a bunch of great feedback and today we’re giving you access to try out the updated email editing toolbar.Controls are always available right where you need them We heard that it could be tough finding styling controls like text alignment and making bulleted lists becaus...
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Best Email Extractor from Website Tools for 2023
24Mar By Bradley BabendirNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, Outbound Email Marketing, robot chat

Best Email Extractor from Website Tools for 2023

Building an email list without an email extractor from your website can feel like this: Even if you can get a big list, it’s often not the right list.  Doing it the traditional way is time-consuming, difficult, and yields bad results. That’s a pretty bad trifecta!  Thankfully, Customers.ai has our Unicorn X-Ray tool which lets you extract emails from up to 20% of your anonymous website visitors. That’s right: people who you know are interested in what you’re selling!  But we’ll tell you more about that later. Here’s what we’ll cover in the article:  Find Your Customers with Customers.ai See the new Customers.ai sales outreach automation platform. With X-Ray Website Visitor Detection and automated email and SMS outreach to help mid-market companies find their perfect cu...
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25 Sales Prospecting Email Templates for Better Results
23Mar By Bradley BabendirNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, Outbound Email Marketing, robot chat

25 Sales Prospecting Email Templates for Better Results

Are you tired of sending the same old sales prospecting emails and not getting any responses? Well, you’re in luck! In this blog post, we’re going to share some new, fresh and effective sales prospecting email templates for both B2B and B2C businesses.  Even better, But that’s not all, we’re also going to talk about a game-changing software that has made targeted sales prospecting possible for B2C businesses. Yes, you read that right! B2C businesses are no longer stuck in the land of donkeys, wistfully dreaming they could join the land of unicorns with their B2B counterparts.  The same type of database-driven prospecting that was once only available to B2B businesses is now accessible to B2C businesses too.  Before we get to that, let’s make sure we’re on the same page.  Fin...
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Spring Email Inspirations You Can Use Today To Create Amazing Campaigns
22Mar By Sean TinneyNo Comments
Digital Marketing, Digital Marketing Agency, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

Spring Email Inspirations You Can Use Today To Create Amazing Campaigns

By Sean Tinney March 21, 2023 Use the change of season to your advantage, and add spring-related topics and themes to your emails. The reason: Seasonal emails tend to have higher open rates because they create a sense of urgency among readers. (If they don’t open it now, they’ll miss out!) 5 spring email ideas Here are five creative email ideas to try this spring in order to drive more opens, clicks, and sales.1 – Change up your subject lines Add the word “spring” or spring-related topics to your subject line so your subscribers know the content inside is timely and relevant. Or if you send out a monthly newsletter, add the month — March, April, or May — to the subject line. That way your readers understand that the info is seasonal, and won’t be pertinent the follow...
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Email Deliverability Tools: Top 7 for 2023
19Mar By Bradley BabendirNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, Outbound Email Marketing, robot chat

Email Deliverability Tools: Top 7 for 2023

It’s easier than ever to send emails to thousands of people. There are dozens of tools that let you send hundreds or thousands of emails at once.  Getting those emails delivered? That, on the other hand, has never been more difficult. Spam filters, promotions folders, and strict domain reputation guidelines stand between you and your customers.  It sounds daunting, I know. That’s where email deliverability tools come in.  In this blog I can tell you how to turn these obstacles into advantage. I have 7 amazing email deliverability tools to get your email delivery rates way up. While your competitors emails are stuck in the spam folder, yours will be in the promised land: ⭐the inbox ⭐. Here’s a sneak peak of the power of Customers.ai’s new Signs of Life Detector. This ...
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How An Email Marketing Funnel Works From Prospect To Loyal Customer
17Mar By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email marketing strategy, email outreach, Internet marketing, Learn, Online Marketing

How An Email Marketing Funnel Works From Prospect To Loyal Customer

By Sean Tinney March 16, 2023 You could spend hours designing and writing a compelling email series that explains the amazing benefits of your product. But if you don’t have a start-to-finish plan for connecting with your prospects at every stage of their customer journey, you’re wasting your time.Thankfully, there’s a marketing tool that can help you figure out how to communicate with your prospects and customers whether they’ve just joined your list, or they’ve been long-time customers. It’s called the marketing funnel. What is the Marketing Funnel? The marketing funnel is a tool that helps you visualize the customer journey, or the path a prospect takes as they become familiar with your company, from introduction to conversion (and hopefully beyond).Your marketing fu...
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How to Capture Email Addresses From Website Visitors Automatically
12Mar By Anna SonnenbergNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, instagram chatbot, Marketing Tools, robot chat

How to Capture Email Addresses From Website Visitors Automatically

Today I’m going to show you how to capture email addresses from website visitors so you can do sales outreach and marketing re-engagement to capitalize on every opportunity for your business. By collecting email addresses from prospects, you can transform your business’s online presence from a donkey landing page to a unicorn website that’s laser-focused on leads. Curious what kind of results you can expect from automated email capture? The tool I’m going to show you increased Customers.ai’s conversion rates from 2.4% to 31.4% overnight. Follow me on this short and sweet path to Unicorn Land: Find Your Customers with Customers.ai See the new Customers.ai sales outreach automation platform. With X-Ray Website Visitor Detection and automated email and SMS outreach to help m...
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How to Create a Winning Sales Outreach Email Template
10Mar By Anna SonnenbergNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, instagram chatbot, robot chat, Sales Playbooks

How to Create a Winning Sales Outreach Email Template

Today I’m going to show you how to create a sales outreach email template using 9 proven tactics that you can use to connect with prospects at scale, nurture leads, and close more deals. With a high-performing outreach email, you can transform a donkey process into a unicorn strategy. A killer template can help you stop writing sales emails from scratch and start re-engaging prospects and converting unicorn leads more efficiently. Ready to streamline your sales process? Here’s your path to Unicorn Land: Find Your Customers with Customers.ai See the new Customers.ai sales outreach automation platform. With X-Ray Website Visitor Detection and automated email and SMS outreach to help mid-market companies find their perfect customers. Request a call to learn more about sales out...
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Write better email in less time using Link Previews.
21Feb By Chris VasquezNo Comments
Digital Marketing, digital mkt, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

Write better email in less time using Link Previews.

By Chris Vasquez February 15, 2023 Link previews in the AWeber message editor make your emails better while saving you time. Picture this: you’re rushing to meet a deadline to send your newsletter. You’ve got your content written and your audience is waiting to hear from you but the thought of manually dragging-and-dropping multiple images, buttons, and text elements is making your head spin. You need help, and fast. Look no further. With Link Previews, you have the ability to turn a simple URL into a block of well-designed, linked-up content, a video thumbnail, a cta button, or hyperlinked text, with just a single click.How Link Previews can help you right now Save a meaningful amount of time writing your curated newsletter. Curated newsletters are an effective, relative...
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20 Easy ways to get email addresses for your marketing
16Feb By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, grow email list, Internet marketing, Learn, list building, Online Marketing

20 Easy ways to get email addresses for your marketing

By Sean Tinney February 16, 2023 Wondering how you can get email addresses to build your email marketing campaign? Try these easy email marketing tips from AWeber. Email is an incredible digital marketing tool. With its widespread reach and viral potential, it allows your business to connect with prospects in ways that no other marketing medium can. But first you need a list of subscribers to send emails to. Whether you lack the time or the know-how to create quality emails, there are plenty of challenges that can prevent you from developing a healthy email list.How to get emails for marketing Fortunately, there are lots of easy ways to collect email addresses so that you reap the benefits of email marketing. We’ve gathered the best email list building tactics to grow sub...
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How to Make Money with Email Marketing
11Feb By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

How to Make Money with Email Marketing

By Sean Tinney February 9, 2023 Here are 10 proven ways to cash in on the emails you’re sending out. When it comes to making money online, the most powerful tool in your arsenal isn’t social media or SEO or paid search ads . . .   It’s email.Email marketing has the highest conversion rates of any marketing channel. In fact, transactions from email are three times more profitable than those made on social media, according to management consulting firm McKinsey & Company. Want to start earning money from your email list? Then follow these 10 proven ways to make money with email marketing. Sell a product or service Offer a paid newsletter Sell other people’s products Upsell premium or exclusive products Cross-sell related products Get repeat purchases ...
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8 Best Email Subject Line Generators
7Feb By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing, subject line

8 Best Email Subject Line Generators

By Sean Tinney February 1, 2023 Get our pick for the top 8 best email subject line generators. Now increasing your open rates has never been easier (and smarter). Writing a good subject line is a fine art that could mean the difference between your email being opened or ignored. In fact, some of the most impactful split tests we run at AWeber are subject line tests. Why? Because the more people that open your email, equals more people reading your content which eventually equals more clicks. It can be tough to write a subject line that captures enough attention to get someone to open, especially when you first start building an audience. Heck, even seasoned email marketers struggle creating the perfect subject lines.As a result, lots of subject line generators have been buil...
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Presidents Day marketing, email and social media ideas to boost your sales and engagement
2Feb By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing, social media

Presidents Day marketing, email and social media ideas to boost your sales and engagement

By Sean Tinney February 2, 2023 Get all the inspiration and tips you need to have a successful Presidents Day marketing campaign. Presidents Day is a golden opportunity for your business to boost sales and connect with your customers. Whether you’re a nonprofit, personal coach, sell music online, or sell through Etsy, there are many ways to capitalize on this holiday and make the most of the increased consumer spending that comes with it.  According to a study conducted by the National Retail Federation, shoppers spent an average of $139 on Presidents Day which is about 25% more than on an average day. This is likely due to the popularity of the holiday, which encourages shoppers to take advantage of the sales and discounts offered by retailers.To help you thrive this holid...
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Storytelling: The Secret Sauce to Making More Sales With Email Marketing
25Jan By Emilia TanaseNo Comments
Blog, copywriters, copywriting, Digital Marketing, digital mkt, email, email campaign, email copy, email list, Email Marketing, email outreach, Internet marketing, Marketing Agencies, Online Marketing, sales, sales funnel, sales tips, write ad copy

Storytelling: The Secret Sauce to Making More Sales With Email Marketing

Do businesses email their customers too often? According to a recent article on Business Insider, the answer is yes. But not for the reason you may think. It’s not because customers loathe getting emails from companies. Or because frequent emails are considered spam. It’s actually because most brands nowadays email like this: They use discounts as their main strategy to persuade customers to buy. But what happens when your customer’s whole inbox looks like the picture above? The inevitable: they stop paying attention to your emails. Because here’s the thing. Why would they open your emails if they can already predict the content inside? Why would they buy now when they can clearly see you’ve got discounts all the time? And, most importantly, why would they pick your brand ov...
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Everything you need to send the perfect Happy New Year email
31Dec By Pam NeelyNo Comments
Digital Marketing, digital mkt, email outreach, Internet marketing, Learn, Online Marketing

Everything you need to send the perfect Happy New Year email

By Pam Neely December 30, 2022 A Happy New Year email campaign is the perfect opportunity to connect with your audience, offer the right product at the right time, or share how grateful you are for their support. New Year’s email campaigns deserve as much fanfare as any other holiday email campaigns. And yet, so much time and energy goes into planning and executing Black Friday, Cyber Monday, and Christmas email promotions that poor New Year’s often gets forgotten. Don’t let that happen this year. New Year’s is a great opportunity to connect with your subscribers and kick 2023 sales off with a bang.  You don’t have to start from scratch to do it, either. To help you save time, AWeber has made several New Year’s-themed email templates. They’re mobile-friendly, easy to edit, a...
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2023 Email Marketing Trends: Predictions from 20 Experts
21Dec By Kelsey JohnsonNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

2023 Email Marketing Trends: Predictions from 20 Experts

By Kelsey Johnson December 19, 2022 Learn the 11 email marketing trends experts believe are going to be big in 2023. 2022 was a good year for email, what with all the disruptions on social media platforms, the rise of AI-generated content, and ongoing improvements in email technologies like AMP for email. We’re expecting 2023 email marketing trends to be even more interesting, especially after asking 20 email marketing experts what they think will be the big in 2023. Here are the email marketing trends and technologies they think will matter most:  What: Creators have already been moving their audiences to email in 2022 to contend with a fear of temporary social media bans and the drive to build closer connections. But 2023 could very well mark the switch from forward...
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Wistia Status – Outbound email not currently sending
20Dec By WistiaNo Comments
Social Marketing Strategies, social media, social media marketing

Wistia Status – Outbound email not currently sending

Subscribe to updates for Outbound email not currently sending via email and/or text message. You'll receive email notifications when incidents are updated, and text message notifications whenever Wistia creates or resolves an incident. Country code: Afghanistan (+93)Albania (+355)Algeria (+213)American Samoa (+1)Andorra (+376)Angola (+244)Anguilla (+1)Antigua and Barbuda (+1)Argentina (+54)Armenia (+374)Aruba (+297)Australia/Cocos/Christmas Island (+61)Austria (+43)Azerbaijan (+994)Bahamas (+1)Bahrain (+973)Bangladesh (+880)Barbados (+1)Belarus (+375)Belgium (+32)Belize (+501)Benin (+229)Bermuda (+1)Bolivia (+591)Bosnia and Herzegovina (+387)Botswana (+267)Brazil (+55)Brunei (+673)Bul...
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25 brilliant lead magnet ideas to grow your email list right now
16Dec By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, lead magnets, Learn, Online Marketing

25 brilliant lead magnet ideas to grow your email list right now

By Sean Tinney December 15, 2022 Looking for inspiration for your next lead magnet? Take a look at these clever examples to help grow your email list. Creating a killer lead magnet is one of the best ways to get more email subscribers. And creating that lead magnet will be easier if you have plenty of lead magnet ideas. What’s a lead magnet? A lead magnet is something you give people when they subscribe to your email list. It can be anything – an ebook, an email series, or access to a webinar recording. It just needs to be something your subscribers are willing to exchange their email address for. The question is, then… what do your ideal subscribers want?  A lot of people struggle with this. Maybe you struggle with it, too. Or maybe you’re worried that creating a good le...
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The best email marketing tips from today’s top marketers
18Nov By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email marketing tips, email outreach, Internet marketing, Learn, Online Marketing

The best email marketing tips from today’s top marketers

By Sean Tinney November 17, 2022 More and more emails continue to hit the inbox. To ensure your emails don’t get lost, here are tips from top marketing experts to help you stand out. 319+ billion. That’s the estimated total number of business and consumer emails that are sent per day. Talk about steep competition in the inbox. But there are certain marketers whose messages rise above the rest. They’re the ones with amazing open and click-through rates, ever-growing email lists, and ridiculously high ROI (return on investment).So how do these masters do it? To find out, we reached out to some of the most successful email marketers in the world — many of which are AWeber customers — to get their greatest email marketing tips. Tip 1: Use webinars to grow your list  “We’v...
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25+ beautiful holiday email marketing templates [you can use for free]
8Nov By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Holiday Marketing, Internet marketing, Learn, Online Marketing

25+ beautiful holiday email marketing templates [you can use for free]

By Sean Tinney November 7, 2022 Send some holiday cheer to your customers with an email template guaranteed to help you stand out in the inbox. The holiday shopping season is in full swing! And you know it’s bound to be a busy one.  In fact, some businesses report that up to 30% of their annual sales occur during the holiday season. But when it comes to sending marketing emails around the holidays, how can you get noticed in very crowded inboxes? Easy – with holiday email templates that make your offer stand out. Adding that special touch of holiday cheer to your design can be really easy with a holiday-inspired email template. That’s why the AWeber design elves created these professionally-designed templates that will help you stand out in the inbox. You can use all o...
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3 steps to turn your social media followers Into email subscribers
4Nov By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, grow email list, Internet marketing, Learn, Online Marketing, social media

3 steps to turn your social media followers Into email subscribers

By Sean Tinney November 3, 2022 Take back control of how you communicate with your audience by driving social media followers into your email list. Social media is a powerful tool for raising awareness of your brand and engaging your audience. And that’s what most people use it for. But it’s also an excellent tool for moving people into the “subscribe” stage of your marketing funnel.  Trouble is, social media can be unreliable. What would you do if Instagram shut down tomorrow? Or Facebook has an outage? Or… Twitter is sold and you no longer have access to your followers? Any of that could cut you off from your audience.  Don’t think it could happen? Three words for you: Myspace. Friendster. Google+. But with an email list, you don’t have to worry about social media ea...
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How to embed a YouTube video in an email (step-by-step guide)
25Oct By Kelsey JohnsonNo Comments
automation, Digital Marketing, digital mkt, email design, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

How to embed a YouTube video in an email (step-by-step guide)

By Kelsey Johnson October 21, 2022 Learn to embed a YouTube video in Gmail, Outlook, marketing emails, and via automation. It’s the age of video content. Whether you’re publishing your own YouTube videos, or forwarding a video to a friend, you’ve probably wondered — “How do I send a video in an email?” The answer to that question depends on which email tool you use. Keep reading to find out how to embed a video in a Gmail email and how to embed a video in an Outlook email. I’ll also explain how to embed YouTube videos in emails that you’re sending to multiple people (like in an email newsletter, or in a marketing email), and how to automatically send your latest YouTube video to people immediately after that video is published.  Let’s get started. Want to jump ahead? ...
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10 Email Marketing Platforms for Building an Audience in 2022
15Oct By Brenda Stokes BarronNo Comments
building website, creating a website, email, google web designer, internet design, Marketing, Marketing & SEO, web design, web design company, web designer, web page design, website builder, website design

10 Email Marketing Platforms for Building an Audience in 2022

If you’re looking to build an audience in 2022 and beyond, you’ll need to set up an effective email marketing campaign. Often, this involves using an email marketing platform to automate your campaigns, contact your subscribers, and track your results. There are a number of great email marketing platforms out there, but which one is right for you? To help you decide, we’ve compiled a list of the 10 best email marketing platforms for building an audience. Your Designer Toolbox Unlimited Downloads: 500,000+ Web Templates, Icon Sets, Themes & Design Assets DOWNLOAD NOW MailChimp MailChimp is one of the most popular email marketing platforms on the market, and for good reason. It’s easy to use, has a wide range of features, and it’s very affordable. It’s often a favorite of those just s...
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How to create interactive product images with AMP for Email
11Oct By Dave StysNo Comments
amp for email, Digital Marketing, digital mkt, email design, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

How to create interactive product images with AMP for Email

By Dave Stys October 4, 2022 Up your email coding skills with this step-by-step AMP for Email tutorial. Create your own email that lets readers change the colors of a product image. In this this tutorial you will learn how to create an interactive e-commerce email message. We’ll display a product with several color options. The reader will be able to press each color and dynamically update the product image. Here’s what it looks like (see the full code example): As seen in Yahoo Mail inboxWhile it’s a relatively simple example, you will become familiar with a few important AMP for Email components such as:amp-img an AMP replacement for the html5 img tag.amp-selector a control for selecting one or more optionsamp-bind responds to user actions such as hovers, clicks, form subm...
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YouTuber uses email marketing to increase his video views using AWeber
6Oct By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, grow email list, Internet marketing, Online Marketing, social media, Success

YouTuber uses email marketing to increase his video views using AWeber

By Sean Tinney October 6, 2022 Creating and delivering content your audience raves about is no easy feat. Here’s how photographer Jared Polin uses email marketing to increase his video views. Jared Polin of FroKnowsPhoto has 1.4 million YouTube subscribers and more than 232K email subscribers. But his success didn’t happen overnight. He cultivated his following over time with incredible content, a smart email strategy, and persistence. His journey began in 2008, when Polin filmed a video of himself talking about his camera gear. It was awkward. He was visibly uncomfortable on camera. But he kept going. His following back then was non-existent, but he kept creating.Slowly, people began to notice. They asked questions about his techniques and Jared answered them the best way h...
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See how this author grew his Amazon sales using email marketing in AWeber
1Oct By Sean TinneyNo Comments
case study, Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Online Marketing, Success

See how this author grew his Amazon sales using email marketing in AWeber

By Sean Tinney September 29, 2022 Amazon is a platform to distribute products, not a sales strategy. But this author used email marketing to cut through the noise and create demand for his book series. Eric R. Asher is a former bookseller and cellist living in Saint Louis, Missouri. When he is not writing, you can usually find him reading, gaming, or buried beneath a small avalanche of Transformers toys. He is a successful author who self-publishes on Amazon. But that was not always the case. Eric had to navigate through the world of publishing to learn that writing the book is only the first step. Successful authors today need to cultivate an audience to sell books. Having the right tools to create an authentic connection with your audience can make all the difference. E...
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Why You Need an Email Style Guide to Reinforce Your Branding
26Sep By Yauhen ZarembaNo Comments
Digital Marketing, digital mkt, email design, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

Why You Need an Email Style Guide to Reinforce Your Branding

By Yauhen Zaremba September 26, 2022 Creating an email style guide is the best way to reinforce your branding. Discover how to ace your email style guide. Consistent branding makes a brand instantly identifiable — and memorable. But did you know that as well as applying branding guidelines to your products, advertisements, and websites, it’s equally important to carry branding guidelines through into the email style guide for your brand. Let’s get started!What is an email style guide and why is it important? An email style guide is a set of guidelines that define the content and appearance of a company’s brand emails. Email guidelines outline specific standards for the messaging, tone of voice, and visual appearance of each email.  Creating a clear email style guide is...
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How to Create a Winning Sales Outreach Email Template
16Sep By Anna SonnenbergNo Comments
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, instagram chatbot, robot chat, Sales Playbooks

How to Create a Winning Sales Outreach Email Template

Today I’m going to show you how to create a sales outreach email template using 9 proven tactics that you can use to connect with prospects at scale, nurture leads, and close more deals. With a high-performing outreach email, you can transform a donkey process into a unicorn strategy. A killer template can help you stop writing sales emails from scratch and start re-engaging prospects and converting unicorn leads more efficiently. Ready to streamline your sales process? Here’s your path to Unicorn Land: Never Miss a Lead with MobileMonkey FunnelPro Leave no qualified lead behind! Use MobileMonkey FunnelPro to automatically track, qualify and follow-up with leads across the most popular customer messaging channels. See FunnelPro’s powerful lead generation and funnel optimizat...
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#494: {Student Success} From Deleting Her Email List To Doubling It During Her Launch with Isobel Anderson – Amy Porterfield
5Sep By AmyNo Comments
email list, email list growth, facebook, facebook marketing, Live coaching, live launch, mindset, podcast, Social Marketing Strategies, social media, social media marketing, student success, tiered launch

#494: {Student Success} From Deleting Her Email List To Doubling It During Her Launch with Isobel Anderson – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
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6 Ways to Dominate Your Market by Merging SMS and Email Marketing
7Aug By Grace LauNo Comments
Blog, content marketing, Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Online Marketing, Small business marketing, video content, video marketing, video marketing strategy

6 Ways to Dominate Your Market by Merging SMS and Email Marketing

SMS isn’t the first channel that springs to mind when marketing. But it’s actually an incredibly effective channel to use. SMS has fantastic open rates, a brilliant response rate, and is great for customer engagement. However, it’s limited in terms of the more creative aspects of marketing (design, for example, or video) When combined with email marketing, however, these limitations vanish. A blend of SMS and email marketing can result in engaging, successful customer journeys that lead straight to conversion. Here, we’ll run through the reasons you should incorporate SMS into your email strategy. Then we’ll tell you our six top tips for merging SMS and email to dominate your market. Advantages of SMS marketing SMS marketing has a lot of very important advantages. By combini...
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Get more engagement when you set email campaigns to arrive by time zone
31Jul By Kelsey JohnsonNo Comments
Digital Marketing, digital mkt, email automation, email list, Email Marketing, email outreach, Internet marketing, Online Marketing, Updates

Get more engagement when you set email campaigns to arrive by time zone

By Kelsey Johnson July 28, 2022 Send emails that arrive in your subscribers’ inboxes at 10am (or whatever time you choose) — no matter where your subscribers live, worldwide. Effective email marketing is all about sending the right email to the right person at the right time. Now, you can send your emails at the right time for each of your subscribers with AWeber, no matter what timezone they’re in. That timing is important. Getting the content, subject lines, and branding of your emails is important, too. But if your emails arrive at a time when your subscribers are likely to be offline (or asleep), they’ll just get pushed down in the inbox by other emails. So set your campaigns to go out by time zone and start seeing better results from the exact same emails you’re sen...
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45 Best Promotion Email Templates For Your Business
19Jul By Maria ZizaNo Comments
building website, creating a website, google web designer, internet design, responsive web design, web design, web design company, web designer, web page design, website builder, website design

45 Best Promotion Email Templates For Your Business

Do you need a fast, easy and affordable way to promote your business? Well, there’s no reason to look anymore as you’ve reached the right place. Our collection of promotion announcement email templates is rich and varied allowing anyone to find the right layout for their business. We have 100% responsive themes that will impress your customers and will transform every email campaign into a complete success. Even more, each template can be easily customized and doesn’t require any advanced technical knowledge. Since all our themes are Campaign Monitor ready, you’ll also be able to improve your campaigns and learn your customers’ behavior.In today’s business world, the email is a vital tool. Every successful business must implement a simple and elegant newsletter template that allows communi...
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The Ultimate List of Email Marketing Stats for 2022
12Jul By Katrina KirschNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Online Marketing

The Ultimate List of Email Marketing Stats for 2022

Webinars, video campaigns, and social media posts are relatively new channels for marketers to reach their customers. But, your contemporary communication methods shouldn’t distract you from one of the oldest, yet most effective, strategies — email marketing. In fact, email ROI is an impressive $36 for every $1 spent.  (more…)
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Email shouldn’t be boring: How to create a horoscope generator within an email
29Jun By Chris VasquezNo Comments
content ideas, Digital Marketing, digital mkt, email outreach, Internet marketing, Learn, Online Marketing

Email shouldn’t be boring: How to create a horoscope generator within an email

By Chris Vasquez June 28, 2022 Spice up your emails with simple Jinja code that generates a text rotator. The best way to keep your emails from feeling blah is to write interesting, relatable content that personally addresses the thoughts and feelings of your audience. But when you look at the broader internet, sites have all sorts of other surprising and delightful little widgets that add that little bit of magic to move an audience from liking content to loving it. A lot of people think you can’t replicate those bits of delight in an email; but at AWeber we know that’s not true. We’ve built our templating language in a way that lets you create all sorts of exciting dynamic and personalized elements for your audience. I’m going to show you how to create a horoscope that...
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Email Marketing Campaign Examples to Inspire Your Email Plan
16Jun By Natalia MichelleNo Comments
Blog, Email Marketing, instagram, Social Marketing Strategies, social media, social media marketing

Email Marketing Campaign Examples to Inspire Your Email Plan

Do you believe in relationship-building supremacy with your consumers? If you just gave the nod, Email Marketing is the most effective marketing tool for you. Not only can you provide relevant information to your consumers but also catapult conversions for your business. The best part about such a strategy is the personalized experience you will deliver right into your customers’ inboxes. Such individualized attention fosters your relationship with them, which eventually helps promote your content and products to the most loyal base. On top of it, with 333.2 billion emails in circulation, you can gauge your newsletter’s power to build your connections and nurture them. Being said that, creating prolific emails that engage, delight, and convert your audience isn’t a cinch. It takes a whole ...
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Email Automations That Help Turn Tiny Shops Into Mega Marts with Simon Trafford [VIDEO]
2Jun By Simon TraffordNo Comments
Blog, Conversion, conversions, Digital Marketing, digital mkt, ecommerce, Ecommerce Marketing, email, email automation, email automations, email flows, email list, Email Marketing, email outreach, Excite, Internet marketing, Online Marketing, videos

Email Automations That Help Turn Tiny Shops Into Mega Marts with Simon Trafford [VIDEO]

Simon Trafford Simon is the Co-Founder and Head Coach of Merchant Mastery, an 8-week intensive training and coaching program dedicated to helping Shopify store owners master advertising, email marketing, and conversions to grow their ecommerce empire. He is also the Managing Director of Social Lite Communications, a full-stack digital marketing and design agency with expertise planning and executing lead generation campaigns for a wide span of industries in B2B and B2C sectors.
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How To Grow Your Email List With Social Media: 10 Experts Share Their Best Tip
22May By Pam NeelyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, list building, Online Marketing, social media

How To Grow Your Email List With Social Media: 10 Experts Share Their Best Tip

By Pam Neely May 19, 2022 Social media can be a fantastic way to find more email subscribers – if you use the right tactics. Social media and email marketing… are they two competing channels, completely separate? Or complementary channels that can amplify each other?  We say they can amplify each other. Big time. And so do ten of the top social media experts.  We reached out to each of these influencers because they are experts in a specific social media platform. They know their stuff, cold. We asked them for their best tip on how to grow an email list with social media right now. These aren’t the general, tired tips you’ve heard so many times before. These are the proven, under-the-radar stuff that actually works – the same tactics these influencers have used to gr...
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25 Free or Cheap Ways to Build an Email List from Scratch
3May By Kelsey JohnsonNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, grow email list, Internet marketing, Learn, Online Marketing

25 Free or Cheap Ways to Build an Email List from Scratch

By Kelsey Johnson April 26, 2022 Starting an email marketing list? Here are 25 ways to get subscribers without an audience. Building an engaged audience is one of the best marketing strategies around. And email is one of the most effective channels. But what’s the best way to get started? How do you grow an email list without an existing audience to market to? If you’re starting from scratch — or are looking to boost your list growth — we’ve got a slew of list building ideas for you. Read on for 25 free or budget-friendly ways to grow your list, even if you don’t already have followers somewhere else. Note: Ideas that require payment will have a U.S. dollar sign ($) next to them. Jump ahead to your favorite list growth idea: Optimize website signupsWebsite chatb...
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Welcome Email Campaigns: How to Onboard New Subscribers
28Apr By Pam NeelyNo Comments
automation, Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, list building, Online Marketing

Welcome Email Campaigns: How to Onboard New Subscribers

By Pam Neely April 28, 2022 Want to make a great first impression with your new email subscribers? Send them a welcome email campaign. It’s a big deal when someone signs up for your email list. You’ve put in a lot of work to attract this person and to build up enough trust with them that they’ll let you into their inbox.  But the work isn’t done once they’ve signed up. Now your job is to engage them – to build on the trust and interest you’ve established with them so they’ll become a long-term, enthusiastic subscriber.  All that starts with a welcome email.  What’s a welcome email? A welcome email is an automated email message that is sent out to new subscribers as soon as they sign up for your email list. Some email marketers don’t send a single welcome email –...
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The 5 Most Common Missing Elements of Email Campaigns
24Apr By DigitalMarketerNo Comments
Blog, customer value journey, cvj, Digital Marketing, digital mkt, email campaign, email list, Email Marketing, email marketing ideas, email marketing metrics, email marketing strategy series, email outreach, Internet marketing, Marketing Strategy, metric tracking, Online Marketing, subscriber, welcome email

The 5 Most Common Missing Elements of Email Campaigns

Want to enhance your open rate and improve conversions on your next email marketing campaign? Add these five elements and find out how much better your email marketing could be. If you’re here, we hope you’re convinced that email campaigns are still effective and are here to set out on a brand new campaign. Great! Here are the 5 essential elements of email marketing you have to implement.  Number 1: Email Personalization and Segmentation When possible, address your subscribers by their first name. Emails with a name in the subject line have a 26% higher open rate than one without personalization. Getting a subscriber’s name is as easy as adding the field to your email newsletter sign-up or contact form. The process of splitting up your master list of subscribers is called se...
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Re-Engagement Emails: 10 Examples of How to Win Back Email Subscribers
16Apr By Pam NeelyNo Comments
Digital Marketing, digital mkt, Email Deliverability, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

Re-Engagement Emails: 10 Examples of How to Win Back Email Subscribers

By Pam Neely April 15, 2022 Are inactive subscribers weighing down your email marketing results? See how to revive your list with re-engagement emails. Re-engagement emails are one of the best-kept secrets for keeping your email list engagement rates high. In this post, we’ll show you: Why re-engagement email campaigns are importantHow to write effective re-engagement emails10 great re-engagement email examples But first, let’s talk about decay. Specifically, email list decay.  Email list decay (aka “email address decay” or “email database decay”) is the percent of email subscribers’ addresses that are abandoned or go inactive. List decay can happen for many reasons, like someone leaving a job or creating a new email address and abandoning their old email addres...
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Why No-Reply Email Addresses are Bad & What To Use Instead
3Apr By Sean TinneyNo Comments
Digital Marketing, digital mkt, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

Why No-Reply Email Addresses are Bad & What To Use Instead

By Sean Tinney March 29, 2022 Sending emails from “noreply@” addresses can hurt your results. We’ll let you know what to do instead. Have you ever received an email with a “do not reply” address like noreply@example.com or do-not-reply@example.com. I don’t like the way they look in my inbox, with their tough and unwelcoming facade, so I marked the emails as trash without even reading them. If you’re being disregarded based on the email you send from, you’ve got a great opportunity for better open and click rates. Avoid the trash folder and spam complaints by opening up a line of two-way communication, and making your audience feel like individuals – not just another email address. What is a no-reply email address? A no-reply email address (or “do not reply” add...
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Apple Privacy Updates – 4 Tips for Better Email Metrics
26Mar By Digital MarketerNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Online Marketing

Apple Privacy Updates – 4 Tips for Better Email Metrics

Listen NEW! Listen to article Sign in or sign up to access this audio feature! No worries ... it's FREE! Email remains one of the most direct and effective channels for communicating with customers, and email open rate is the most common metric that marketing departments use to measure email campaign success. But Apple iOS 15...
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Email Writing Hacks: 6 Writing Tips for Any Kind of Email
21Mar By Pam NeelyNo Comments
Digital Marketing, digital mkt, email outreach, email writing, Internet marketing, Learn, Online Marketing

Email Writing Hacks: 6 Writing Tips for Any Kind of Email

By Pam Neely March 17, 2022 Want to know how to write emails your readers will love? These email writing hacks will make your job as a writer easier and make your emails more effective. Most of us are not born writers. And yet we spend hours every day writing. Writing texts, writing notes, writing Slack messages… and writing emails. We all write a lot of emails. We read a lot of emails, too. The average person spends three hours a day checking work emails and two hours a day checking personal emails. If we’re going to spend that much time on something, let’s do it well. Because everyone knows what it’s like to read a terrible email, whether it’s a marketing email, a professional email, or a personal email.  Those all are very different types of emails, but they actual...
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Top 5 Goals for Your Email Marketing Campaign
15Mar By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

Top 5 Goals for Your Email Marketing Campaign

By Sean Tinney March 10, 2022 Establish email marketing goals to help guide your efforts, making it easier for you to track and achieve success Your email marketing strategy should start with setting measurable and attainable goals. After all, when you have clear objectives and targets to aim for, it can make it easier for you to stay motivated. And with preparation, you can execute a game plan to get the list growth, engagement rates, and business results you’re looking for. To help you get started, here are five email marketing campaign goals to help you achieve success starting today: Grow your email subscriber listIncrease your email open ratesImprove email click-through ratesRetain current customersReduce unsubscribes 1. Grow your subscriber list As an ema...
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How to Build (and Grow) Your Email List with Facebook
9Mar By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, grow email list, Internet marketing, Learn, Online Marketing, social media

How to Build (and Grow) Your Email List with Facebook

By Sean Tinney March 8, 2022 Facebook can be an extremely efficient and cost effective channel to grow your email list. See how easy it can be with these tips. When it comes to building an email list, the challenge is finding people who are interested in your brand. Whether you’re starting from scratch or seeing a plateau in email signups, it’s time to find new marketing tactics to reach customers where they are.  That’s where Facebook comes in.  With over 2.9 billion active monthly users, Facebook is a powerful tool for lead generation. But you don’t want just anyone signing up for your emails. With Facebook, you can define an audience and run targeted campaigns to help find the right audience and grow your list with more relevant leads. Do you have doubts...
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13 Ways to Build Your Email List For Free
2Mar By Ron StefanskiNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, grow email list, Internet marketing, Learn, Online Marketing

13 Ways to Build Your Email List For Free

By Ron Stefanski March 1, 2022 You don’t need a large marketing budget, you just need these strategies for building your email list – at no cost. This article isn’t written to convince you of the benefits of using email marketing. You already know that “the money is in the list,” and that email marketing has an ROI of over $36 for each $1 spent. In this article, we take a look at 13 ways to build an email list so you can communicate more effectively with your customers and get better results from your marketing strategies – all without having to pay a single cent.  Ready? Let’s get into it.  Integrate email sign-up forms on a social landing pagePersonalize your CTAsCapture email after an online saleUse a live chat tool to gather emailsPop-up survey or quizOffer disco...
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Why Email Marketing Is Still Crucial In 2022
26Feb By Jay RiptonNo Comments
Advocate, Ascend, Blog, Convert, Digital Marketing, digital marketing methods, digital mkt, email, email list, Email Marketing, email marketing ideas, email outreach, engagement, Excite, Internet marketing, list building, Online Marketing, Promote, Subscribe

Why Email Marketing Is Still Crucial In 2022

With the rise of social media and digital technologies, marketers and businesses were expected to evolve from email marketing.  However, email marketing is still a reliable tool. Various researches show that email will become some of the most widely used and popular communication platforms in the future. But before you utilize these free email marketing tools, find out how email marketing is used to interact with users and if it will remain a viable strategy in 2022. The Data Behind Email Marketing Here are a few stats to prove email marketing’s dominance in marketing strategies globally: In 2021 alone, the number of worldwide email users was about 4 billion, which is expected to increase to 4.6B users worldwide in 2025More than 300B emails are forecasted to be received and ...
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8 Alternatives to Open-Triggered Email Sequences
16Feb By Digital MarketerNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Online Marketing

8 Alternatives to Open-Triggered Email Sequences

Listen NEW! Listen to article Sign in or sign up to access this audio feature! No worries ... it's FREE! As more Apple Mail users have enabled Mail Privacy Protection (MPP), opens have become an increasingly unreliable signal of individual-level engagement with marketing emails. Email marketers are now having to redefine how ...
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Should Email Subject Lines Be Capitalized
13Feb By Liz WillitsNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing, subject line

Should Email Subject Lines Be Capitalized

By Liz Willits February 9, 2022 Should you capitalize your subject line? Discover what 100 of the top email marketing professionals said. Have you ever wondered if you’re using the right tactics to market your business? You’re not alone. That’s why we analyzed 1,000s of emails from 100 of the top experts — the best of the best. Their email strategies engage thousands and drive millions in revenue. Many of them see unheard of results (like 80% open rates and 30% click-through rates). “Should you capitalize your subject line?” was one of our questions. Let’s take a look at our findings. The 3 capitalization formulas for email subject lines To find out how top marketers use capitalization in their email subject lines, we examined the subject lines from our 100 expe...
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15 Tips for Writing Email Marketing Content that Increases Clicks
30Jan By Sean TinneyNo Comments
Digital Marketing, digital mkt, email content, email list, Email Marketing, email outreach, email writing, increase clicks, Internet marketing, Learn, Online Marketing

15 Tips for Writing Email Marketing Content that Increases Clicks

By Sean Tinney January 27, 2022 Increase your email clicks with these 15 tips for writing email marketing content. Your audience is probably short on time and skimming through emails. They may get several emails an hour throughout the day. To give yourself a fighting chance in the inbox, you need strong email marketing content. According to research done on email click rates, the data has shown: 53% of marketers say low click-through rates are their biggest email marketing challenge.73% of marketers say click-through rates are a key metric for evaluating campaign effectiveness.The average email click-through rate is 7% in the US.a Getting more clicks should be a central part of your strategy. Here are 15 tips on how to write effective email marketing content to boost...
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How to Make Your Email Marketing Campaigns More Accessible
15Jan By Nahla DaviesNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

How to Make Your Email Marketing Campaigns More Accessible

By Nahla Davies January 13, 2022 Learn the email accessibility best practices you can implement to ensure everyone can read your emails. Not everyone reads emails in the same way. Some people may use dictation or magnification to consume your email, while others may only see grayscale or certain colors. It’s important to make your emails accessible so anyone can read them, regardless of disability. Plus, an accessible email is also valuable to many other people in your audience. Headers and appropriate colors make emails easier to read, image ALT tags help out people experiencing low internet bandwidth, and simple fonts keep readers focused on your content. Good news. It’s easy to make your emails accessible. Simply consider color contrast, screen readers, and ADA com...
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7 Email Marketing Trends All Business Owners and Marketers Should Know in 2022 [Infographic]
13Jan By Mark Walker-FordNo Comments
Social Marketing Strategies, social media, social media marketing

7 Email Marketing Trends All Business Owners and Marketers Should Know in 2022 [Infographic]

Are you considering your email marketing strategy for 2022? Want to know the trends that could help you better formulate and execute your email campaigns? The team from Red Website Design share 7 email marketing trends in this infographic. Here’s a quick summary: User-generated content Hyper-segmentation and personalization Omnichannel communication AR/VR Interactivity Mobile optimization Importance of data privacy Check out the infographic for more detail. A version of this post was first published on the Red Website Design blog.
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Start the New Year Strong with an Email List-building Quiz
6Jan By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, grow email list, Internet marketing, Learn, Online Marketing

Start the New Year Strong with an Email List-building Quiz

By Sean Tinney January 5, 2022 Quizzes are fun and interactive. But they can also be used to grow your email list. Learn the best strategies to creating a high-converting, interactive quiz. In the spirit of the New Year, why not try a fresh list-building tactic: creating your own quiz? Offering valuable or interesting resources, or lead magnets, in exchange for email addresses can be vital to your email marketing success. But when you look up lead magnet ideas, the same old ideas tend to pop up—guides, eBooks, or videos. You need something innovative to add to your toolbox this year. 78% of marketers agree that email marketing is important to their overall success. Strategically crafted quizzes are a powerful way to harness that success, capture your audience’s attention...
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Email Tagging Tips to Skyrocket Your Open Rates
13Dec By Kelsey JohnsonNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing, tagging

Email Tagging Tips to Skyrocket Your Open Rates

By Kelsey Johnson December 3, 2021 Learn how tagging can be used to Increase your email open and click rates . Each person on your email list is unique: In a real conversation, you wouldn’t talk to VIP clients in the same way you would talk to new leads. So why would you send them the same email? Short answer: You shouldn’t. You can use tags and segments to send emails that cater to the specific needs and interests of your subscribers. Tagging is easier — and more important — than you think. Here’s why: The days of one-size-fits-all email marketing are gone. Your audience expects to get interesting emails — with topics they care about. But your subscribers are snowflakes! They don’t all care about exactly the same things. The more your audience likes your emails, the ...
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Email Subject Line Best Practices To Get More Opens
8Dec By Kelly ForstNo Comments
best practices, Digital Marketing, digital mkt, email list, Email Marketing, email marketing beginners, email outreach, increase opens, Internet marketing, Learn, Online Marketing, subject line

Email Subject Line Best Practices To Get More Opens

By Kelly Forst December 6, 2021 Your subject line can make or break your email opens. Here’s how to write a good one. “Email marketing is still the #1 best way to engage with your audience and convert leads into customers — but if no one is opening your emails, you’ve got a problem.”Alex Cattoni, Founder of The Copy Posse Take it from the expert. Your subject line can single-handedly make or break your entire email campaign. That’s why we put together this list of best practices to help you create attention-grabbing subject lines for your email marketing campaigns. Email subject line best practices Personalize your email subject linesUse segmentationCreate urgency with FOMOAvoid spam triggersBe directAsk questionsOne word subject linesSuper long subject ...
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3 Email Newsletter Best-Practices for Content Performance
7Dec By Digital MarketerNo Comments
Digital Marketing, digital mkt, email outreach, Internet marketing, Online Marketing

3 Email Newsletter Best-Practices for Content Performance

Listen NEW! Listen to article Sign in or sign up to access this feature! Many companies and brands consistently make useful, informative content... which then merely sits on a website, hidden on a page that takes too many clicks to find. Marketers who want to get more out of their content, including blog posts, need to proper...
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8 Tips for Efficient B2B Email Marketing Campaigns
24Nov By Elisabeth StrasserNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

8 Tips for Efficient B2B Email Marketing Campaigns

By Elisabeth Strasser November 23, 2021 Get the eight tips to help you create efficient B2B email marketing campaigns so your business can grow using email marketing. Did you know, for every $1 spent on email, businesses see an average of $42 return. It’s even higher for B2B, that’s why marketers widely use it to nurture leads.  Like any other marketing technique, B2B email marketing has evolved with changes in the market and technology. To stay relevant and provide valuable content to your target audience that draws them in and entices them to take action, email marketers now use personalization, automation, and various metrics to improve their strategy. We compiled eight tips to help create efficient B2B email marketing campaigns so your business can start to use email...
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See Your Email Open Rates Explode With These 6 Simple Tricks
15Nov By Nahla DaviesNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, increase opens, Internet marketing, Learn, Online Marketing

See Your Email Open Rates Explode With These 6 Simple Tricks

By Nahla Davies November 10, 2021 Get the 6 simple tricks you need to see your email open rates explode. The holidays are right around the corner, and most businesses are hoping to capitalize on the festivities. Marketing teams have been hard at work analyzing market research and understanding what their buyers are looking for from their brand. What have they discovered? Online spending by Black Friday shoppers is projected to surpass the $14 billion spent last year by 20%.  With this in mind, ecommerce and other online retail businesses have been honing in on their email marketing campaigns so that they can reach their goals for the end of the year.  Many sales and marketing professionals spend hours carefully crafting the perfect email, combining rich content with ...
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200+ Ready-Made Subject Lines for Your Next Holiday Email
17Oct By Kelsey JohnsonNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Holiday Marketing, Internet marketing, Learn, Online Marketing, subject line

200+ Ready-Made Subject Lines for Your Next Holiday Email

By Kelsey Johnson October 13, 2021 🎃🦃💰🎄 ‘Tis the season to optimize your email subject lines. Get some tips plus 100s of ideas for the upcoming holidays. It’s that time again — Halloween, Thanksgiving, Black Friday, Christmas… Marketing your business around the holidays is non-negotiable — and can be particularly effective with the right email subject line.  Every holiday is an excuse to run a promotional deal, launch and sell new products, and check in with your customers. People are expecting to hear from your business — so you better jump on it! Effective holiday emails aren’t one-size-fits-all. The success of your email is directly related to the holiday, your customers, and what you sell. A costume company will have a lot more success...
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The 8 Most Effective Words to Use in Email
8Oct By Liz WillitsNo Comments
Digital Marketing, digital mkt, email content, email list, Email Marketing, email outreach, email writing, Internet marketing, Online Marketing

The 8 Most Effective Words to Use in Email

By Liz Willits October 7, 2021 These everyday words can have a huge impact on your email engagement. (Spoiler: We just used one of them.) There’s a simple way to transform your email copy from passable to powerful — choose the right words. Effective words will inspire your subscribers to open, click, and buy. Choosing the wrong words in your next email, on the other hand,  could damage your email engagement and even annoy or insult your audience. By learning a few key tips, you can avoid these common mistakes and write emails your subscribers will love. In this article we’ll talk about: 8 Power Words for effective emails These 8 everyday words can have a huge impact on your email engagement. (Spoiler: We just used one of them.) You might be surprised. Some o...
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