facebook marketing

15Sep By Chloe WestNo Comments

facebook, facebook marketing, linkedin, Social Marketing Strategies, social media, social media marketing, Social Media Strategy, Strategy, Teamwork

How to build a social media team in 2026

Key takeawaysHigh-performing social media teams include strategy, content, community, analytics, and paid roles scaled to your organization’s needs.Social teams connect daily execution to broader business goals like brand awareness, customer experience, and revenue.Team structure matters as much as who you hire—hub-and-spoke, center of excellence, and functional models serve different organizational needs.Building the right team depends on your budget, goals, and skill gaps.AI is reshaping social media teams in 2026 by shifting what each role focuses on and how teams collaborate. What is a social media team? A social media team is responsible for planning, creating, publishing, and managing a brand’s social media presence. A typical social media team includes: Strategists: Set...

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16Aug By Monika AhujaNo Comments

facebook, facebook marketing, instagram, linkedin, marketing strategies, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, youtube

Social Media Marketing for Auto Repair Shops (Complete Guide)

I’ve had the same conversation with enough shop owners now that I can usually see it coming before they finish the first sentence. Someone tells me they know they should be doing more with social media. They just haven’t gotten around to it, or they tried it for a few weeks last year and let it slide. I never push back on that part. What I tell them instead is that they’re already sitting on the one thing most businesses spend months trying to manufacture: proof. You fix real cars, in front of real customers, every single day. Social media marketing for auto repair shops isn’t about inventing content. It’s about pointing a phone at what’s already happening in your bay. Despite this the 2022 Ratchet+Wrench Industry Survey found that 20 percent of shop owners have no social media accounts at...

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17Jul By Christina NewberryNo Comments

facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, social media marketing, Social Media Strategy, Strategy, youtube

What is Meta Verified? Everything to know in 2026

Key takeawaysMeta Verified is a paid subscription on Instagram, Facebook, and WhatsApp that gives you a verified badge, impersonation protection, direct customer support, and increased reach.Pricing for the Standard plan starts at $11.99/month on the web and $14.99/month on mobile, with separate tiers for individuals and businesses.Meta Verified for Business is now available alongside individual subscriptions, expanding verification across Facebook, Instagram, and WhatsApp.You can still get verified for free if your account qualifies as a notable public figure, celebrity, or brand under legacy verification. What is Meta Verified? Meta Verified is a subscription bundle for creators and businesses on Instagram, Facebook, and WhatsApp. It includes: Account verification (including th...

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27Jun By Michael StelznerNo Comments

Expert Interviews, facebook, Facebook Ads, facebook marketing, How To, podcast, Social Marketing Strategies, social media, social media marketing, Social Media Marketing Podcast

Facebook Ads: New Tools for Better Tracking, More Creative, and Faster Sales : Social Media Examiner

Social Marketing Trends The data you've been missing! Need a new plan? Discover how marketers plan to change their social activities in the 18th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 385,000 marketers!

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7Jun By AmyNo Comments

entrepreneurship, facebook, facebook marketing, gabby bernstein, ifs, internal family systems, limiting beliefs, manifestation, mindset, online marketing made easy, personal development, podcast, Scale Your Business, self help, Social Marketing Strategies, social media, social media marketing, spirituality, therapy, transformation

#746: Facing Your Deep Beliefs To Change Your Life (and Business) with Gabby Bernstein – Amy Porterfield

Listen on…     Discover how to heal limiting beliefs, connect with your inner self, and achieve your biggest dreams. Join Gabby on her Change Your Life Tour in New York, L.A., San Francisco or Boston gabbybernstein.com/events When’s the last time you found yourself scrolling social media mindlessly, working around the clock, or reaching for something to numb uncomfortable feelings? I know I’m not the only one! My dear friend and renowned spiritual teacher Gabby Bernstein calls these moments of “checking out” ー and they’re actually protection mechanisms trying to shield us from deeper feelings we’d rather not face.  In this powerful conversation, Gabby reveals the transformative four-step process from her new book “Self Help” that provides a framework for connecting with our inner healer. S...

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28May By Andrew HutchinsonNo Comments

facebook, facebook marketing, instagram, snapchat, Social Marketing Strategies, social media, social media marketing

Meta introduces new subscription add-ons and AI packages

Listen to the article 4 min This audio is auto-generated. Please let us know if you have feedback. After a few months of testing, Meta has confirmed that it’s rolling out new add-on subscriptions for Facebook, Instagram and WhatsApp, as the company looks to increase its subscription revenue. As outlined by Naomi Gleit, Meta’s head of product, Meta’s new Plus products will provide a range of exclusive add-ons for paying users of each app. Instagram Plus, for example, which was spotted in testing in March, will give users the chance to pay $3.99 per month for additional features including Stories insights, new Superlike animations and the ability...

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8Apr By AmyNo Comments

Anthony O’Neal, budgeting, Business Growth, debt management, facebook, facebook marketing, financial freedom, financial literacy, financial planning, intentional dating, mentorship, mindset, money management, online marketing made easy, personal finance, podcast, Social Marketing Strategies, social media, social media marketing

#747: How to Take Your Rightful Seat At The Table with Anthony O’Neal – Amy Porterfield

Listen on…     Building an authentic life through intentional decisions, aligned relationships, and financial freedom. My friend, money can be a tool that either holds you back or propels you forward, and today’s conversation with Anthony O’Neal will completely transform how you think about building true wealth and freedom in your life.  Anthony’s journey from sleeping in his car to building a multiple seven-figure business is truly inspiring, but what I love most about his story is how he completely redefines what success means. It’s not just about the number in your bank account 一 it’s about becoming the confident leader of your own life and future.  In this powerful conversation, Anthony breaks down exactly how to stop letting your job, your debt, or other people in your life dictate yo...

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17Feb By Monika AhujaNo Comments

Blog, facebook, facebook marketing, instagram, linkedin, pinterest, Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

How to Create a Social Media Marketing Strategy for Business

Jumping into social media marketing for the first time? You’re definitely not alone. As of late 2025, there are 5.6 billion people on social media, which is approximately two-thirds of the global population, and over 90% of the global internet users.  With numbers like that, it’s clear why brands of all sizes are eager to get a piece of the action.  But here’s the catch: social media marketing can sometimes feel like a giant puzzle where everyone wants to be seen. But given the huge competition on social platforms, mass visibility for businesses certainly becomes a challenge.  This is where the need for a smart social media marketing strategy can help you cut through the noise, focus on the right platforms, and speak to the right audience. In this guide, we’ll break down what social media ...

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7Feb By AmyNo Comments

codependent relationship, couples therapy, empty nester, facebook, facebook marketing, female entrepreneur, interdependence, marriage, marriage counseling, mindset, online marketing made easy, podcast, relationship coach, retirement identity crisis, Social Marketing Strategies, social media, social media marketing

A Sit Down w/ Our Relationship Coach

Listen on…     Getting real about relationship struggles, learning to communicate better, and finding balance as a female entrepreneur. Being an ambitious business owner while maintaining a healthy relationship isn’t easy. Today, I’m getting vulnerable and bringing you behind the scenes of my marriage with Hobie and our amazing relationship coach, Sydney Ashland.  Sydney has helped countless power couples navigate their relationships, especially when a woman is the primary earner and traditional dynamics are turned upside down. When Hobie first retired a few years ago, nothing felt off about stepping into this new chapter where I became the main breadwinner. However, about six months ago, we hit a rough patch with our communication that absolutely terrified me. Luckily, we connected with S...

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18Jan By Alyssa HiroseNo Comments

facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, Social media algorithm, social media marketing, Social Media Strategy, Strategy, tiktok, twitter, youtube

Everything you need to know

To be loved is to be seen – but when the Instagram algorithm decides how many people see you, sometimes it’s tough to get that love (or even that like). The good news? We’re pulling back the curtain on how the Instagram algorithm works. We’ll walk you through the ranking signals that matter, plus how to optimize your Instagram content for better reach. Bonus!!! Download a free social SEO checklist and follow pro tips for Facebook, Instagram, TikTok, YouTube, X (Twitter), and LinkedIn to get your posts seen by more people. What is the Insta...

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29Dec By Michael StelznerNo Comments

Expert Interviews, facebook, facebook marketing, How To, instagram, podcast, Social Marketing Strategies, social media, social media marketing, Social Media Marketing Podcast, youtube

The Death of Organic Reach: What Works Right Now

Has your organic reach dropped to historic lows recently? Are you looking for a way to regain visibility in an era dominated by AI algorithms? In this article, you’ll discover how to navigate the shift to interest-based algorithms and build a resilient marketing strategy on Facebook, Instagram, and YouTube. #1: Recognize the Shift From Social […] The post The Death of Organic Reach: What Works Right Now appeared first on Social Media Examiner.

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9Dec By AmyNo Comments

Business Growth, business rebrand, business strategy, business transformation, facebook, facebook marketing, female entrepreneur, mindset, new podcast, Online marketing, online marketing made easy, podcast, Scale Your Business, Social Marketing Strategies, social media, social media marketing, The Amy Porterfield Show

#750: Announcement Episode! 📣 A BIG Change After 12 Years – Amy Porterfield

Listen on…     Here’s how the podcast is evolving to meet you where you are now and supporting you in reaching your next big milestone. After over a decade of podcasting and 16 years in the online marketing world, it’s time for something new! I’m thrilled to announce that Online Marketing Made Easy is evolving into The Amy Porterfield Show 一 and this transformation is all about meeting you exactly where you are in your entrepreneurial journey.  Just like you, I’ve grown, changed, and evolved. While I started this podcast to help aspiring entrepreneurs escape their 9-to-5s, I see that many of you have already taken that leap. Now you’re asking “what’s next?” and “how do I take my business to the next level?” That’s exactly why this shift feels so right.  Get ready for deeper conversations, ...

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20Oct By Abhas MathurNo Comments

Blog, facebook, facebook marketing, instagram, linkedin, marketing strategies, pinterest, Social Marketing Strategies, social media, Social Media Engagement, social media marketing, tiktok, twitter, youtube

10 Best Social Media Platforms for Business in 2025 (Pros & Cons)

The first social networking site, Six Degrees, was launched in 1996. Social media has seen tremendous growth since then. And how! With the launch of social networking sites like Facebook, YouTube, and Twitter, the number of people actively engaging in social networking has only risen. The statistics for 2025 show that there are 5.41 billion active social media users worldwide. Marketers today are constantly exploring new ways to engage with this audience. However, with countless platforms available, choosing the one that is right for you is not just restricted to a number game.  To help you decide, we’ve prepared a list of the best 10 social networking websites and apps worth considering. Why do Businesses Need Social Media Marketing The role of social media in businesses’ marketing and br...

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20Sep By Sam LauronNo Comments

content creators, facebook, facebook marketing, Influencer Marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, Template, tiktok, twitter

Free template and expert tips

Having an informative, engaging, and impressive influencer media kit is one of the best ways to land professional brand deals as a creator. Your media kit offers brands a snapshot of your work, your audience, and the value you can bring to brand campaigns as a creator. If you want to nail your media kit and secure more brand partnerships, here’s everything you need to know about creating an effective influencer media kit. What is an influencer media kit? An influencer media kit is a document that influencers and content creators share with brands when discussing potential partnerships. A good media kit should: Showcase your content creation strengths Prove that you have an engaged online following (e.g. by including follower and engagement stats) Highlight the kind...

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21Aug By Om Prakash JakharNo Comments

Blog, facebook, facebook marketing, instagram, marketing strategies, pinterest, snapchat, Social Marketing Strategies, social media, social media marketing, tiktok

The Complete Guide to Social Commerce [2025]

Scroll. Tap. Buy. That’s how fast today’s customers make decisions, and if your brand isn’t ready to sell where people spend the most time (hint: social media), you’re already behind. Social commerce isn’t a buzzword anymore; it’s a full-blown revolution. Instagram, TikTok, Facebook, Pinterest… these platforms aren’t just for likes and follows. They’re your new storefronts. And the checkout is built right into the feed. Whether you’re a growing DTC brand, an agency, or a marketing team trying to keep up, social commerce is the shortcut between discovery and purchase, and the brands that master it are turning casual scrollers into loyal buyers every day. But here’s the kicker: posting a few product pics isn’t enough. You need a strategy. A workflow. This guide will show you how to: Let’s b...

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22Jun By AmyNo Comments

Business Growth, community building, content creation, facebook, facebook marketing, Membership, Online Business, Online marketing, online marketing made easy, online membership, passive income, podcast, predictable profits, recurring revenue, Scale Your Business, Social Marketing Strategies, social media, social media marketing, stu mclaren

#751 The Secrets to Realistic Recurring Revenue with Stu McLaren – Amy Porterfield

Listen on…     Creating financial stability through recurring revenue, fostering genuine community, and building the confidence to grow your business. My friend, if you’re ready to create predictable profit in your business, you’re in for a treat! Today, I’m bringing back one of my dearest friends and the ultimate membership expert, Stu McLaren!  Stu has been obsessed with memberships for the past 17 years, helping tens of thousands of entrepreneurs create sustainable recurring revenue in every market imaginable (we’re talking photography to finance, and yes, even balloon animals!). And now, he’s poured all his genius into a brand new book called “Predictable Profits” that I’m beyond excited to share with you.  Here’s why this conversation is so important right now: Since the year 2000, sa...

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2Jun By Christina NewberryNo Comments

facebook, facebook marketing, instagram, linkedin, pinterest, Social Marketing Strategies, social media, social media marketing, Social media scheduling, Social Media Tools, Strategy, tiktok, twitter, youtube

13 social media scheduling tools to save tons of time in 2025

Key Takeaways Social media scheduling tools help you plan, schedule, and automate your social posts across multiple platforms with tailored post formats, saving you time and ensuring a consistent posting cadence. Creating and scheduling new posts in advance allows you to reduce errors, encourage team collaboration, and spend more time engaging with your audience. Social media management tools like Hootsuite offer much more than scheduling, including AI-powered content creation, social advertising, and advanced analytics capabilities. Social media scheduling tools are some of the most useful items in a social media manager’s toolbox, whether you work at a small startup or a multinational enterprise. They’re also an incredible resource for freelancers, entrepreneurs, and any...

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13May By AmyNo Comments

content marketing, copywriting, facebook, facebook marketing, messaging, Online marketing, online marketing made easy, podcast, sales copy, Social Marketing Strategies, social media, social media marketing

#752: The Art & Science of Sales Page Copy: Tips From Pro Copywriters – Amy Porterfield

Listen on…     Simple strategies for writing irresistible copy and selling more of your product instantly. My friend, I know your goal as an online business owner is to attract as many people as you can to your life-changing product. And believe me, you can't do that without some killer copywriting skills – or the text and words that sell your product and inspire action. Having an incredible offer is fantastic, but selling it can be tricky if your audience isn’t drawn to your sales page.  I've successfully launched Digital Course Academy so many times, but I continue to tweak my copy frameworks to get even better results than before! So, even if your product has been in the market for years, there's always room for adjustments to align with industry trends or the evolving needs of your aud...

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3May By Andrew HutchinsonNo Comments

facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing, youtube

Google Expands Access To Conversational AI in Search

Similar to how every platform has been turning its focus to short-form video over the past few years, attention is now turning to AI chatbots, with Google being the latest to add a ChatGPT style interface to Search, as a means to capitalize on rising interest. As you can see in this example, Google’s “AI Mode” in Google Search enables you to take a more conversational approach to web discovery, with a ChatGPT-like UI, that you can converse with like a know-it-all human. Google began testing its AI Mode with approved testers back in March, and it’s now expanding access to all Google Labs users in the U.S. As per Google: “Millions of people are using AI Mode in Labs to search in new ways - asking longer, harder questions, using follow-up questions to hone in on what they really want to k...

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23Apr By Colleen ChristisonNo Comments

education, facebook, facebook marketing, instagram, linkedin, Original research, Social Marketing Strategies, social media, social media marketing, Social Media Strategy, Strategy, tiktok, twitter, youtube

Using social media in education: 10 can’t-miss tips

Social media has revolutionized the way we connect and communicate with each other. And not just in our personal lives. Teachers and administrators have realized the potential of using social media in education. Today, the best educators are embracing social media’s role in the classroom. But if you feel overwhelmed by the possibilities, you’re in the right place. There are many advantages of using social media in education. Keep reading for our top tips, including lesson ideas you can steal and tools that can make your life easier. The benefits of social media in education How does social media influence education? The biggest advantage is engagement. And, as any teacher knows, engagement is key to student success. When students get involved in their learning, they learn be...

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3Apr By Monika AhujaNo Comments

Blogs, facebook, facebook marketing, Review Management, Social Marketing Strategies, social media, social media marketing

How to Add Google Reviews to Shopify Website (2025)

Imagine walking into a store you’ve never visited before. What’s the first thing you do?  You might look around for signs of credibility, like some certificates on the wall, testimonials from satisfied customers, or perhaps a friendly nod from the shopkeeper.  In the digital world, this trust-building exercise is no different. About 75% of people read online reviews and research businesses, before actually buying from them. Studies also show that adding Google reviews to your website can boost its organic traffic by up to 25% and conversion rates by up to 67%. This tells us that displaying reviews on a website serves as a virtual nod. It assures your potential customers of your reliability and helps them build trust in your brand, thus improving your website traffic and brand conversions. ...

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24Mar By AmyNo Comments

Business Automation, Business Organization & Systems, business systems, email automation, facebook, facebook marketing, online marketing made easy, podcast, productivity, Scale Your Business, Social Marketing Strategies, social media, social media automation, social media marketing, standard operating procedures, time management, Virtual Assistant

#753: 5 Time Saving Automations Every Entrepreneur Should Have – Amy Porterfield

Listen on…     Save time and money with day-to-day task automation in your online business.  Creating automation in your business can help you streamline your tasks and save time every single day. Whether you’re a business owner just starting out or a seasoned entrepreneur, building automation systems in your business is key to helping you delegate and create processes that will help you succeed.  The bonus? When you create automation in your business you’ll also have the flexibility in your schedule you’ve always dreamed of.  I know, I know, you might be thinking, “But Amy — this sounds too good to be true!” And while it may seem like a miracle for your business, I can assure you that with just a little patience and follow through with the step-by-step process I give you, automation will ...

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2Feb By AmyNo Comments

ai for business, AI playbook, AI prompts, AI strategies, Business Automation, Business Organization & Systems, chatgpt, Claude, content creation, custom gpt, facebook, facebook marketing, knowledge base, online marketing made easy, podcast, rick mulready, Scale Your Business, Social Marketing Strategies, social media, social media marketing

What Entrepreneurs Need to Know Today

Listen on…     Mastering AI basics, leveraging ChatGPT and Claude, and creating custom workflows for your business. If you’re feeling overwhelmed by AI or worried you’re behind on best practices, this episode is for you! I’m thrilled to welcome back my good friend Rick Mulready, who many of you might remember from our episodes on Facebook ads back in the day. Now, he's crushing it as the founder of the AI Playbook community, where he helps entrepreneurs leverage AI to streamline their businesses.  In this candid conversation (where I literally didn’t look at my outline once – can you believe it?), Rick breaks down how to structure prompts and configure custom GPTs in a way that actually makes sense. Trust me, you don’t have to be a tech genius to implement these strategies because Rick goe...

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13Jan By Stacey McLachlanNo Comments

Calculator, facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, Social Media Engagement, social media marketing, Strategy, tiktok, twitter, youtube

24 simple ways to increase Facebook engagement (free calculator)

For commitmentphobes, the word “engagement” might be a terrifying and loaded one — but for social media marketers, Facebook engagement is the holy grail. Of course, we’re not talking about popping the big Q: we’re talking about growing your interactions (reactions, shares, comments) and audience for your Facebook Page. Facebook engagement matters because it can help extend organic reach. Engagement helps boost your News Feed placement based on the Facebook algorithm. Plus, likes and shares expose your posts to your audience’s extended network. Strong engagement indicates that your audience cares about what you have to say. And an engaged audience that wants to interact with your brand is something every marketer should aim for. ...

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4Dec By AmyNo Comments

audience connection, business strategy, facebook, facebook marketing, in-person event, live events, mastermind, new offer, online marketing made easy, podcast, Scale Your Business, Social Marketing Strategies, social media, social media marketing, Webinars

#737: 3 Reasons I Committed to Hosting 2 In-Person Events in 30 Days – Amy Porterfield

Listen on…     Hosting transformational in-person events, connecting deeper with your audience, and launching offers that align with your goals. My friend, putting yourself out there and trying something new in your business can lead to so many incredible results! But, it’s super important to be thoughtful about what you take on.  So, in today’s episode, I give you a behind-the-scenes look at one of the biggest decisions I made this year – hosting 2 in-person events that completely changed the way I connect with and support my audience. After four years of no live events, I finally stepped out of my introverted comfort zone to create programs that felt exciting, meaningful, and in alignment with my long-term business goals. If you’ve ever wondered when it’s the right time to launch a new o...

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14Nov By Karolina MikolajczykNo Comments

facebook, facebook marketing, instagram, linkedin, reddit, Report, Social Marketing Strategies, social media, social media marketing, Social Media Strategy, Social media trends, Strategy, tiktok, twitter, youtube

The 15 social media trends that will shape your 2025 strategy

Welcome to social media in 2024, where trends go from brat to demure in a matter of days. Brands push creative boundaries while social audiences’ attention spans tank. Add generative AI, TikTok Shops, and the ever-growing expectation for social to drive business impact to the mix, and it’s enough to make even the savviest marketer’s head spin. But no need to spiral, friends. We’ve got solutions. Here are the top 15 social media trends you need to know heading into 2025 — and actionable tips to help you bring them to your accounts. Bonus!!! Get our 2025 Social Media Trends report for the insights...

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15Oct By Megha SharmaNo Comments

Blog, facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, tiktok, youtube

How to Schedule TikTok Posts on Mobile and Desktop in 2024

Are you a social media manager fed up with sharing posts on Tiktok in real time? In this scrabbled situation, the only solution is learning how to schedule TikTok posts. It will give you the power to plan ahead and maintain a consistent flow of content without last-minute stress. While TikTok’s native scheduling feature may seem like a treat to social media marketers, it has its fair share of limitations. But fret not. There is a tool that doesn’t leave you feeling stuck in a time wrap. Stick around to learn how to schedule your post in just a few minutes with zero limitations. How to Schedule TikTok Posts ( 4 Ways) There are numerous ways you can schedule your Post on TikTok. Here are different options you can use to schedule your post: Native App: Instagram native feature can be used to...

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5Oct By AmyNo Comments

connect with audience, Convert, email list building, Email Marketing, facebook, facebook marketing, lead magnet, list building, New Business Owner, Online marketing, online marketing made easy, podcast, Sara Mayer, Social Marketing Strategies, social media, social media marketing

#720: Start Small: How 50 Email Subscribers Can Change Your Business TODAY – Amy Porterfield

Listen on…     Building your email list from the ground up to scale your online business to new heights with Sara Mayer.:  Ready to have a 10,000 subscriber year? Register for my FREE email marketing workshop today!  Raise your hand if you've ever worried about annoying your email list with too many marketing emails. Trust me, we've ALL been there! It's such a common challenge for new business owners, my friend. But once you understand just how valuable email marketing really is, you'll never think twice about hitting “send” again! To help guide you through the ins and outs of email marketing, I've invited the fabulous Sara Mayer. Sara is a productivity consultant who grew her list of just 50 subscribers into a thriving community of over 10,000 engaged fans. And she's here to share all her...

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15Sep By Sarah IsraelNo Comments

ai, content creation, facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy

The 10 best AI copywriting tools (free and paid!) in 2024

If it seems like AI copywriting is everywhere these days, that’s because it is: AI is generating content left and right, from blog idea generators and Instagram caption makers to e-commerce chatbots that can issue a refund for your latest order. Like it or not, using AI to create content can save you a ton of time and money. Two things we all love, right? If you’re worried that AI copywriting tools are coming for your gig, let us put your mind at ease: These tools are only as powerful as the person using them. Besides knowing how to leverage AI to write content, you need to know when to use AI copywriting to maximize its usefulness and when your smart and creative brain is the better tool for the job. Keep reading to learn the right time to use AI copywriting tools in your work and t...

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26Aug By Michael StelznerNo Comments

Expert Interviews, facebook, Facebook Ads, facebook marketing, How To, podcast, Social Marketing Strategies, social media, social media marketing, Social Media Marketing Podcast

Leveraging Emotions in Your Facebook Ads for Better Results : Social Media Examiner

Social Marketing Trends The data you've been missing! Need a new plan? Discover how marketers plan to change their social activities in the 16th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 265,000 marketers!

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16Aug By Megha SharmaNo Comments

Blog, facebook, facebook marketing, How-Tos, instagram, linkedin, pinterest, reddit, Social Marketing Strategies, social media, Social Media Engagement, social media marketing, tiktok, twitter, youtube

How to Post on All Social Media at Once Using a Tool?

Do you find yourself struggling for hours to manage multiple social media platforms? It can be overwhelming to keep up with all the accounts and juggle posts from Facebook to Instagram, TikTok to Reels, and more. What if there was a way to streamline this approach, save time, and maintain a consistent social media presence? What if there was a way to post on all social media at once? It might sound too good to be true, but it’s possible. In this blog, we will take you behind the scenes of cross-posting and dig into whether this approach is really the ultimate solution for struggling social media marketers. We’ll also explore what needs to be checked before and after posting to ensure the highest reach. So, let’s get started! Things to Check Before You Post to Multiple Social Media at Once ...

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6Aug By AmyNo Comments

Coaching, Digital Courses, digital products, diversity revenue, entrepreneurship, facebook, facebook marketing, New Business Owner, Online Business, online marketing made easy, podcast, recurring income, Scale Your Business, Social Marketing Strategies, social media, social media marketing

#702: 6 Online Income Opportunities You Can Start Today – Amy Porterfield

Listen on…     Here are 6 proven methods for generating passive income online with or without a digital course. If you know anything about me at all, you know I'm literally the biggest advocate for creating and launching digital courses to bring in recurring revenue for your online business. But guess what? (Drum roll, please…)There are other methods, too!  In this episode, I'm so excited to dive into a topic I'm super passionate about – different ways to make money online. Buckle up because today I'm revealing my top 6 ways to generate passive income online, with or without a digital course! Plus, I share some real-life success stories pulled straight from my Digital Course Academy students that prove these methods really work. I'm telling you – this conversation is jam-packed with so muc...

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7Jun By AmyNo Comments

confidence, content marketing, entrepreneurship, facebook, facebook marketing, life coach, media content, media pitch, media strategy, mindset, online marketing made easy, podcast, Social Marketing Strategies, social media, social media marketing, susie moore

#686: From Anonymous to A-List: How Susie Moore Built Her Business From The Ground Up By Leveraging Media – Amy Porterfield

Listen To My Latest Podcast Episode: #686: From Anonymous to A-List: How Susie Moore Built Her Business From The Ground Up By Leveraging Media Listen To My Latest Podcast Episode:#686: From Anonymous to A-List: How Susie Moore Built Her Business From The Ground Up By Leveraging Media

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18May By Sarah IsraelNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Social Media Strategy, Strategy, youtube

How to Get Verified on Instagram in 2024

If you’ve ever wondered how to get verified on Instagram, relax: you no longer need to be super famous (or super rich) to earn Instagram verification. So if you want to get that coveted blue badge, you’ve come to the right place! We’ll walk you through what Instagram verification means, who’s eligible for verification, and offer our top tips for getting verified on Instagram. #1 Social Media Tool Create. Schedule. Publish. Engage. Measure. Win. Free 30-Day Trial What does Instagram verification mean? Instagram verification is the...

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18Apr By Archana PriyadarshiniNo Comments

Blog, facebook, facebook marketing, instagram, Lead Generation, Social Marketing Strategies, social media, social media marketing, twitter

7 Proven Ways to Convert Social Media Followers into Customers

If content is king, then conversion is queen -John Munsell Think about it. The fundamental aim of any activity performed by a social media marketer on social networks is to gain followers. But is that enough? Not quite. In fact, it is the first step of any social media marketing campaign. What follows is a powerful strategy involving gentle coaxing and convincing to monetize your social connections. Your business could have a huge fan following. But if your followers fail to convert, the entire marketing strategy becomes pointless. For every $92 that brands spent on acquiring leads, only $1 were incurred on converting them -(Econsultancy, 2016). What is it that stops these living advocates of your brand from converting? There are obviously some shortcomings in your social media strategy t...

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13Apr By Alyssa HiroseNo Comments

facebook, facebook marketing, instagram, social commerce, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, youtube

Easy Guide + Tips for Results in 2024

The mall is out. Shopping on social media is in. And you may not be able to buy a soft pretzel or smell free samples of perfume on Instagram (yet), but IG is making its case for being the go-to sales channel in 2024. Selling on Instagram embraces social shopping, the practice of selling products directly on social media. A 2023 survey by Rakuten Insight in India found that 74% of women and 68% of men prefer shopping on Instagram to shopping on any other app (sorry Facebook, Youtube and TikTok). And another 2023 report by PYMNTS.com concluded that 21% of the consumers that use Instagram to browse goods and services end up purchasing the products they find. Selling on Instagram pays—especially when you’re using the best practices, expert marketing advice and kickass ads. Here’s how to ...

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6Apr By Andrew HutchinsonNo Comments

facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing

Meta Updates AI Labeling Policy to Expose Generated Content in its Apps

Meta’s updating its AI content labels to ensure that a broader range of synthetic content is being tagged, in response to a growing flood of generative AI posts in the app. Over the past few months, more and more AI engagement bait has been showing up on Facebook, and has also been generating a heap of engagement. Like, even the slightest level of scrutiny would reveal that this is not a real image. But Facebook is used by billions of people, and not all of them are going to zoom in, or have the digital literacy to even be aware that generative AI can even be used in this way (as denoted by the 6.9k Likes on this post). As such, Meta’s updating its AI labeling policies to ensure that more AI-generated content is tagged and disclosed accordingly. As per Meta: “Our existing approach is t...

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4Apr By Christina NewberryNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Social Media Strategy, Strategy, twitter

How to Safely Use AI for Marketing in 2024

Artificial intelligence is one of the hottest topics in marketing right now. And for good reason. The possibilities for this relatively new technology seem almost limitless. In particular, generative AI – which creates new content – has made massive strides in the last 18 months. Of course, with every new tool comes concern about the impact on consumers and the public. For marketers, AI compliance concerns may put a bit of a damper on the wild speculation about AI’s capabilities. In this post, we’ll look at the AI-specific regulatory frameworks that already exist, along with those currently in development. We’ll give you the information you need to take advantage of AI tools in your marketing work without running into regulatory AI compliance issues. ...

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1Apr By Irina WeberNo Comments

Blog, facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, social media marketing, twitter

15 Social Media Marketing Tips to Elevate Your Strategy

Having more than 4 billion users, social media marketing is the new norm. Businesses, irrespective of the niche, are busy perfecting their social media marketing plan to get quality traffic, rigorous customer engagement, and drive sales. But is being on social media enough? Of course not! It is a worrisome concern for marketers to scale rapidly and gain mass visibility when the competition is this stiff. Despite this, you can be a sensational hit on social media. It has a global penetration rate of 57%. This means that more than half the world’s population is active on social media! The only catch is you have to leverage the right strategies into making your social media marketing plan. So here we are to help you explore the best social media marketing tips for businesses to bridge the gap...

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30Mar By AmyNo Comments

ai, AI tools, course memberships, Digital Courses, facebook, facebook marketing, memberships, Online Business, podcast, Scale Your Business, Social Marketing Strategies, social media, social media marketing, stu mclaren

#665: Trends And Strategies For Membership Businesses In The World Of AI With Stu McLaren – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

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26Mar By Sam LauronNo Comments

facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, social media marketing, Social Media Tools, Strategy, twitter, youtube

11 Time-Saving Social Media Collaboration Tools

If there’s one thing social media marketers need more of, it’s time. More time to execute their social strategy, to create content, and to engage with customers. But since you can’t get more time in your day, the next best thing is to use social media collaboration tools to get everything done. Social collaboration tools make it easier for you to divvy up tasks among teammates, share feedback and ideas, and make sure everyone is on the same page. Below, we rounded up the top social media collaboration tools and the features to look for if you want to take back your time. Bonus: Download our bundle of free customizable social media workflow templates and set up a clear approval process for your team in minutes. ...

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23Mar By Megha SharmaNo Comments

Blog, facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, youtube

How to Schedule a Reel on Instagram? [Advanced Tools & Tips]

Reels are a significant part of Instagram and generate the highest engagement on the platform. So, innovation with the reel is vital for those who want to stand out. There was a time when Instagram was all about sharing what you were up to then and there. But as social media evolved, so did this platform, and scheduling content became a thing. As this industry got bigger and busier, people started looking for clever ways to stay consistent and grow by learning how to schedule a reel on Instagram. The scheduling feature has been a life, time and even career saver, especially for social media managers who maintain and publish content on multiple accounts. When you want to schedule Instagram reels, there are many options to choose from. However, before that, you must know how to use them and ...

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21Mar By AmyNo Comments

automation, Business Organization & Systems, customer experience, customer service, cx, efficiency, email overwhelm, facebook, facebook marketing, podcast, Social Marketing Strategies, social media, social media marketing

#663: Backstage Pass: My Customer Experience Team Shares Their Top Strategies – Amy Porterfield

Listen To My Latest Podcast Episode: #663: Backstage Pass: My Customer Experience Team Shares Their Top Strategies Listen To My Latest Podcast Episode:#663: Backstage Pass: My Customer Experience Team Shares Their Top Strategies

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20Mar By Andrew HutchinsonNo Comments

facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing

Pokes Are Back on Facebook (Sort of)

Pokes are back, and so is the nostalgia of a magical time when Facebook was new and fresh, and not the scourge of democracy, eating up the data of 3 billion unwitting tributaries across the population diaspora of the planet. Back on early Facebook, when the site looked like this: Poking people was a prominent feature. You can see the “Poke him!” option beneath the profile image here. What’s a poke? Well, nothing. You poke a person, they poke you back. It’s like the least interactive interaction you can have, but it was also a fun way to maybe flirt, let somebody know you’re thinking of them, etc. But then, the era of the poke faded. People got annoyed with the random “Jeff poked you” notifications, and in 2011, Facebook relegated the poke option to the wastelands of your deep settings,...

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18Mar By Hannah MacreadyNo Comments

facebook, facebook marketing, Guide, instagram, Social listening, Social Marketing Strategies, social media, social media marketing, Social Media Strategy, Strategy, tiktok, twitter, youtube

Social Media Sentiment Analysis: Tools + 3-Step Method

Curious about what people really think of your brand, products, or campaigns? Forget follower counts and shares—social media sentiment analysis is the key. Sentiment analysis on social media lets you monitor online discussions about your brand and competitors in real time. By analyzing sentiment, you can uncover valuable insights into customer perceptions. Ready to dive in? We’ll show you how to conduct a step-by-step social media sentiment analysis with practical tips for improving your social media strategy. #1 Social Media Tool Create. Schedule. Publish. Engage. Measure. Win. ...

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9Mar By Michelle MartinNo Comments

facebook, facebook marketing, instagram, linkedin, pinterest, reddit, Social Marketing Strategies, social media, social media advertising, social media marketing, Strategy, tiktok, twitter, youtube

2024 Facebook Ad Sizes Cheat Sheet [ALL FORMATS]

Social media platforms are always changing, right? So what’s the best Facebook ad size to use in 2024? The truth is… it depends. Facebook offers four main types of ads: Image Video Carousel Collection Each of these categories has many different placement options, from the main Facebook news feed to Reels video ads and everything in between. Plus, they each have their own Facebook ad size and other requirements to abide by.. Here’s your complete cheat sheet of all Facebook ad image sizes in one place, organized by placement. Bookmark it, Slack it to your team, print it out for your secret “social media imposter syndrome” desk drawer folder… I mean, what? Bonus: Get the Facebook advertising cheat sheet for 2022...

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4Mar By AmyNo Comments

engagement, facebook, facebook marketing, Jenna Kutcher, list building, Online marketing, organic marketing, pins, pinterest, Pinterest trends, podcast, Social Marketing Strategies, social media, social media marketing, traffic

#657: Pinterest for Email Growth: Tried & True Strategies with Jenna Kutcher – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

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2Mar By Andrew HutchinsonNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, twitter

Threads Launches Live Test of its API, Enabling Content Scheduling in Some Third Party Apps

Good news for social media managers, and a potentially significant update for Threads engagement overall, with Meta’s Twitter-like platform now live testing its API with selected partners, enabling, among other things, post scheduling in the app. As explained by Jesse Chen, an engineer working on Threads, the Threads team has now partnered with a range of third party platforms on the first stage of live testing for its API, which has been in development for the past few months. As per Chen: “The API currently enables users to authenticate, publish threads, and fetch the content they posted through these tools – and soon, we will enable reply moderation and insights capabilities. We are now testing with a small number of partners - Grabyo, Hootsuite, Social Newsdesk, Sprinklr, Sprout Social...

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1Mar By Christina NewberryNo Comments

Employee advocacy, facebook, facebook marketing, instagram, reddit, Social Marketing Strategies, social media, social media marketing, Social Media Strategy, Strategy, twitter, youtube

How to Write Social Media Guidelines for Your Team: 8 Examples

Social media guidelines are a must for all businesses and brands. Whether or not you use social media at the corporate level, your employees are certainly using social in their private lives. Since work takes up such a large portion of our waking hours, it’s not surprising that people post about their jobs on social media. But if they do so without guidance, they may put both themselves and their employers at risk. Bonus: Get a free, customizable social media guidelines template to quickly and easily create recommendations for your company and employees. What are social media guidelines? Social media guidelines are instructions and recommendations for how people connected to a company...

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26Feb By Sparsh SadhuNo Comments

ai, Blog, facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing, twitter, youtube

Everything You Need To Know

“Artificial intelligence is not a substitute for human intelligence; it is a tool to amplify human creativity and ingenuity.” – Fei-Fei Li, Co-Director of the Stanford Institute for Human-Centered Artificial Intelligence. Most people who are not well versed in Artificial Intelligence see it as a potential threat to human jobs, but this statement from Fei-Fei Li does not advocate for the replacement. Instead, it highlights the collaborative potential of humans and AI. When we talk about AI in marketing terms, it means AI can enhance the work of marketers by providing insights and automating tasks, allowing for more creativity and personalized customer engagement. Simply put, this duo of human creativity and AI’s capabilities offers marketers a powerful tool to innovate, improve their strate...

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25Feb By AmyNo Comments

entrepreneur mindset, facebook, facebook marketing, goals, IT Cosmetics, jamie kern lima, L’oreal, mindset, net worth, podcast, self-worth, Social Marketing Strategies, social media, social media marketing, uplevel business, Worthy book

#655: Why The Level Of Your Self-Worth Determines The Level Of Your Success with Jamie Kern Lima – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

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23Feb By Andrew HutchinsonNo Comments

facebook, facebook marketing, reddit, snapchat, Social Marketing Strategies, social media, social media marketing

Reddit Shares Performance Data and Growth Strategy Ahead of Coming IPO

Reddit’s IPO is almost here, with the company filing its S-1 registration with the SEC today, which outlines its current finances and strategic goals, ahead of the pending listing. And there are some interesting notes in the data provided. First off, Reddit, which will soon be listed on the New York Stock Exchange under the symbol “RDDT”, claims that it has over 73 million daily active users, and 500 million monthly visitors. Which is a highly unusual split of daily to monthly active usage. In general, most social platforms see a 1:1.8 ratio of daily/monthly users, with some variance. Facebook, for example, has 2.11b DAU and 3.07b MAU (x1.45), while Snapchat has 414m DAU/800m MAU (x1.9). Reddit claims to have a variation of x6.8 DAU to MAU, which is way out of proportion for those averag...

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21Feb By Shannon TienNo Comments

facebook, facebook marketing, instagram, linkedin, pinterest, Social Marketing Strategies, social media, Social Media Analytics, social media marketing, Social Media Tools, Strategy, tiktok, twitter, youtube

13 Social Media Analytics Tools That Do the Math For You

Wondering which of your social media tactics are working? Want to better focus your time, effort, and budget? You need a social media analytics tool. In this article, I’ll cover some of the best free social media analytics tools available, along with some paid options (for the true nerds who want to dive deep on the data and see real returns). Then you’ll be ready to learn which social media metrics are important to track. Not ready to start looking for analytics tools? Get a primer on what social media analytics even is. #1 Analytics Tool for Growth Beautiful reports. Clear data. Actiona...

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16Feb By AmyNo Comments

audience engagement, community building, Darnyelle Jervey Harmon, facebook, facebook marketing, hosting events, move to millions, planning events, podcast, Social Marketing Strategies, social media, social media marketing, virtual live events, Webinars

#653: A Proven, Profitable Strategy To Mastering Live Events For Course Creators with Darnyelle Jervey Harmon – Amy Porterfield

Listen To My Latest Podcast Episode: #653: A Proven, Profitable Strategy To Mastering Live Events For Course Creators with Darnyelle Jervey Harmon Listen To My Latest Podcast Episode:#653: A Proven, Profitable Strategy To Mastering Live Events For Course Creators with Darnyelle Jervey Harmon

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14Feb By Andrew HutchinsonNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing

Instagram Adds New ‘People You Follow’ Filter for DMs

Instagram has added a new DM filter option for creators, which will enable you to filter your inbox to only messages from profiles that you follow in the app. As you can see in this example, the new “People you follow” option will enable you to prioritize DMs from only the profiles that you’ve chosen to follow, which could make it easier to prioritize personal connection. As explained by Instagram chief Adam Mosseri: “We’re adding a filter for people you follow because maybe you DM a lot of people you don’t follow yet, negotiating deals, figuring out collaborations. But sometimes you just want to focus the experience on people you know, in order to make the experience a bit safer and more positive.” So for people who get a lot of IG DMs, it could be a handy addition, helping to ensure ...

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13Feb By Christina NewberryNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media advertising, Social Media Analytics, social media marketing, Strategy

How to Use Facebook Audience Insights for Cost-Effective Ads

Facebook remains the world’s largest social media platform. That means it has the largest potential advertising audience. But there’s no way you’re going to reach everyone on Facebook with your ads. And realistically, you wouldn’t want to. There’s no point in advertising your business to people who don’t care about the products and services you offer. Enter Facebook audience insights. Using these research tools, you can laser-target your audience to maximize the ROI of your Facebook ad campaigns. Bonus: Get the Facebook advertising cheat sheet for 2022. The free resource includes key audience insights, recommended ad types, and tips for success. What is Facebook Audience Insights? Fac...

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6Feb By Andrew HutchinsonNo Comments

facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing, tiktok, youtube

Facebook Continues to Add Users After 20 Years of Existence

Despite ongoing predictions of its demise, and countless straight up declarations of the same, Facebook is still going strong, and still adding users, despite the app now having been with us for 20 years. Yes, this week marks the 20th anniversary of “The Facebook”, Mark Zuckerberg’s Harvard side project, which went on to become a global powerhouse, which is now used by almost half of all people on the planet. Indeed, as of last count, Facebook now has over 3 billion monthly active users. To put that in perspective, the population of the entire world is around 8 billion, and with 1.4 billion people in China, where Meta’s apps are not available, and around 25% of the global population aged under 15 (you have to be 13 years old to sign up for Facebook), that suggests that the majority of peo...

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4Feb By Christina NewberryNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Social Media Strategy, Strategy, Template, tiktok, youtube

How to Write a Winning Social Media Proposal [Free Template]

It doesn’t matter what an incredible Instagrammer you are or how TikTok-savvy you may be. If you want to win business as a social media marketer, you don’t just need the skills. You need a convincing social media proposal, too. For solo freelance social media managers and marketing agencies alike, social media proposals are essential for growing your business — so you’d better be prepared to knock it out of the park. Luckily, we’ve got you covered with this step-by-step guide to creating a proposal and a free social media proposal template to help you craft your own in just a few minutes. Quickly create your own social media proposal with our free and easy-to-use template. What is a ...

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30Jan By AmyNo Comments

aging in business, entrepreneurship, facebook, facebook marketing, mindset, new beginnings, New Business Owner, new career, passion project, podcast, Social Marketing Strategies, social media, social media marketing

#648: Age Is Just a Number: Why You Can Still Find Success In Your 40s, 50s And Beyond – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

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27Jan By Colleen ChristisonNo Comments

facebook, facebook marketing, instagram, linkedin, pinterest, Social Marketing Strategies, social media, social media marketing, Social Media Strategy, Social Media Tools, Strategy, tiktok, twitter, youtube

What Is Social Media Automation? Top Tools and Tips

If you’re like us, you prefer fun jobs over tedious tasks. (Actually, if you were into tedium, you probably wouldn’t be reading this blog in the first place.) That’s why you’re going to love social media automation tools. Social media automation tools allow you to automate boring, time-consuming tasks so you can get back to the fun stuff, like creating stunning content. In this blog, you’ll learn how to automate tasks on social media with tools that help you improve response time, reduce the time spent on repetitive tasks, and give you the insights you need to create more engaging content. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Also use it to track results and present the p...

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21Jan By AmyNo Comments

content marketing, copywriting, facebook, facebook marketing, Marketing, messaging, Online marketing, podcast, sales copy, Social Marketing Strategies, social media, social media marketing

#645: How To Message Your Digital Product Or Service To Instantly Sell – Amy Porterfield

Listen To My Latest Podcast Episode: #645: How To Message Your Digital Product Or Service To Instantly Sell Listen To My Latest Podcast Episode:#645: How To Message Your Digital Product Or Service To Instantly Sell

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20Jan By Andrew HutchinsonNo Comments

facebook, facebook marketing, instagram, linkedin, snapchat, Social Marketing Strategies, social media, social media marketing, tiktok, twitter

Is There a Valuable Use Case for Generative AI in Social Apps?

While social platforms are super keen to tap into the generative AI trend, I’m not sure that they’ve worked out a good way to truly integrate AI tools in order to complement their core use case just yet. Sure, there are some generative AI elements that have sparked trending interest, like image generation tools, and even certain chatbots, like Snapchat’s ‘My AI’. But for the most part, the AI tools that we’re getting actually detract from the central mission of social apps, in that they reduce the actual social interaction element. Though that is, of course, in a human-to-human sense, and maybe, that’s not actually where things are headed. Are we moving to a new stage of digital interaction, where humans don’t necessarily have to be involved in conversations? Will chatbots eventually en...

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18Jan By Christina NewberryNo Comments

facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, Social Media Analytics, Social media benchmarks, social media marketing, Strategy, tiktok, twitter

Q4 2023 [Data & Tips]

How do you know the “right” number of engagements to expect on your social posts? Is 100 likes a lot or a little? The answer is, it depends. That’s where social media benchmarks come in. This industry-specific data tracks the norms or averages for specific metrics like social media engagement and follower growth. It gives you an understanding of how businesses similar to yours are doing — and a better sense of what those 100 likes really mean. Keep reading to learn more about the process of social media benchmarking. This post includes up-to-date (Q4 2023) benchmarks for key industries to help you understand how your social results stack up right now. Bonus: Get a free, customizable competitive analysis template to easily size u...

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15Jan By Chandraveer SinghNo Comments

ai, Blog, facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing

Exploring Use Cases, Challenges, and Strategies

Asking where AI is in social media is like asking where sprinkles are on a sundae – it is everywhere. With the growing ability of AI, its usability is also rising, and the domain of social media marketing is not untouched by it. The latest AI statistics proved that 31% of marketers use generative AI to make social media posts. Social media marketers have found themselves a perfect sidekick that aids them in generating social media content at breakneck speed. But that is just the tip of the iceberg. In this blog, we’ll delve into the fascinating realm of AI in social media, uncover how savvy marketers are leveraging its power, and explore the challenges they encounter along the way so you can better prepare for them. Let’s get started! What is AI in social media? AI in social media refers t...

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13Jan By AmyNo Comments

audience engagement, audience relationships, Business Organization & Systems, calendar management, community building, facebook, facebook marketing, live interactions, New Business Owner, podcast, Social Marketing Strategies, social media, social media marketing, student feedback, student success, track metrics

#643: Behind the Scenes: 5 Strategies My Community Team Uses for Empowering Students and Streamlining Operations – Amy Porterfield

Listen To My Latest Podcast Episode: #643: Behind the Scenes: 5 Strategies My Community Team Uses for Empowering Students and Streamlining Operations Listen To My Latest Podcast Episode:#643: Behind the Scenes: 5 Strategies My Community Team Uses for Empowering Students and Streamlining Operations

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11Jan By Andrew HutchinsonNo Comments

facebook, facebook marketing, snapchat, Social Marketing Strategies, social media, social media marketing, twitter, youtube

X May Look to Gate Some Video Content to Premium Subscribers Only

Along with X’s new slate of video programming, headlined by exclusive shows from popular TV identities Don Lemon, Tulsi Gabbard, and Jim Rome, the platform is also exploring a new monetization avenue for that content, which will push users to subscribe to X Premium in order to view certain episodes and updates. That’s according to a new finding in the back-end code of the app, which indicates a new prompt that’ll force users to sign-up to keep watching after a certain point in the playback. As you can see in this example code snippet, shared by social media expert Chris Messina, X is seemingly developing new prompts that will be triggered after a viewer watches for a certain amount of time, pushing them to sign-up to Premium to keep watching. There’s not a lot of info to go on at this...

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9Jan By Rob GloverNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Social Media Strategy, Strategy, Template, tiktok

Social Media Rules for Real Estate: A 2024 Guide

There’s no doubt that social media is an amazing marketing tool for real estate professionals. But it’s important to remember that various real estate codes of ethics — and many local and national laws — apply to what you post. So before you publish your next Reel, Snap, TikTok, or Tweet (Xeet?), make sure you know the social media rules for real estate agents. Peruse this guide if you’re a bit fuzzy on what constitutes a good or bad social media post. We’ve laid out laws and guidelines to keep your content ethical. We’ve also included several best practices and examples so you leave with a plan to make every post perfect. Bonus: Get a free social media strategy template designed specifically for real estate agents, broker...

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3Jan By AmyNo Comments

abundance, Dear Gabby, dreams, facebook, facebook marketing, gabby bernstein, manifestation, mindfulness, mindset, new year, new year’s resolutions, podcast, Social Marketing Strategies, social media, social media marketing

#640: How To Use Manifestation As A Tool For Achieving Success In Your Business with Gabby Bernstein – Amy Porterfield

Listen To My Latest Podcast Episode: #640: How To Use Manifestation As A Tool For Achieving Success In Your Business with Gabby Bernstein Listen To My Latest Podcast Episode:#640: How To Use Manifestation As A Tool For Achieving Success In Your Business with Gabby Bernstein

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30Dec By Christina NewberryNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, Social Media Analytics, social media marketing, Social Media Strategy, Strategy, Template, tiktok, twitter, youtube

4 TikTok Analytics Tools That Do the Math for You

Ah, TikTok. What started as the domain of teenagers doing their teenager thing has become an important marketing channel – and not just for those marketing to teens. The platform now has more than a billion monthly users, and nearly a third of them are over 35. That means TikTok has become serious business for brands and organizations of all shapes and sizes. TikTok analytics provide the information you need to take your TikTok strategy seriously, with insights into what works and what doesn’t for your business. Before we jump into the details, here’s a quick overview of everything you need to know: What is TikTok analytics? TikTok analytics are tools that allow you to track your performance on TikTok. They provide insights into which videos are seeing the most activity. On a...

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25Dec By AmyNo Comments

affiliate marketing, after digital courses, community building, customer engagement, Digital Courses, facebook, facebook marketing, loyal customers, memberships, podcast, Social Marketing Strategies, social media, social media marketing

#637: My Customers Have Bought All My Offers… What’s Next For Them? – Amy Porterfield

Listen To My Latest Podcast Episode: #637: My Customers Have Bought All My Offers… What’s Next For Them? Listen To My Latest Podcast Episode:#637: My Customers Have Bought All My Offers… What’s Next For Them?

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22Dec By Alyssa HiroseNo Comments

content creators, facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing, Social Media Strategy, Strategy, tiktok, youtube

How to Get on the FYP (For You Page) on TikTok: 15 Hacks

In a way, this blog post is also a For You Page: it was carefully created just for you, and the more you scroll, the more you’ll find content that you’re likely to care about. Except it was written by a human with bones and blood, and not determined by a series of TikTok algorithms. Getting on the TikTok FYP, or For You Page, is extremely important when it comes to success on the platform: the FYP is where a billion global active users find new content, new accounts to follow and new brands to care about. Here’s everything you need to know about getting on the FYP, straight from the human’s mouth. What is the FYP (For You page) on TikTok? The Tiktok FYP (For You Page) is a feed of content created for a specific user based on an algorithm. The FYP shows a mix of videos from acco...

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18Dec By Chandraveer SinghNo Comments

Blog, facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

11 Key Social Media Trends to Watch Out for in 2024

Are you ready with your social media strategy for 2024? Did you take all the upcoming social media trends into consideration while forming it? You can’t avoid them! Social media evolves at a breakneck speed. What worked for your social media presence in the previous year might not work in 2024 as well. That’s why you need to stay updated with all the latest social media trends that will be taking off in the social media realm. Knowing the trends will help you create innovative campaigns that resonate with current user behaviors and preferences. So, did you jot down all the emerging social media trends? Don’t worry! We have done the hard work of finding every trend that will push your marketing ahead of the curve and help you make impactful new tactics and strategies, setting your clients a...

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16Dec By AmyNo Comments

Digital Courses, facebook, facebook marketing, financial freedom, Inspiration, Millions in Sales, motivation, podcast, Social Marketing Strategies, social media, social media marketing, student success

#634: The Million Dollar Course Creators Club: Four Student Success Stories – Amy Porterfield

Listen To My Latest Podcast Episode: #634: The Million Dollar Course Creators Club: Four Student Success Stories Listen To My Latest Podcast Episode:#634: The Million Dollar Course Creators Club: Four Student Success Stories

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13Dec By Michelle MartinNo Comments

facebook, facebook marketing, instagram, linkedin, reddit, Social Marketing Strategies, social media, social media marketing, Social Media Strategy, Strategy, tiktok, twitter, youtube

The 2024 Guide to Social Media Strategy for Executives

Whether you’re B2B or B2C, your customers want to engage with humans on social media. 56% of customers want more relatable, personable content from brands on social, but 48% of brands are still posting self-promotional content multiple times a week. How can you — a CEO, CFO, CMO, or other executive — tip the scale in your favor? Easy: be active on social media. You don’t necessarily need to film Instagram Reels or write long-form articles for LinkedIn. You also don’t need to be active on every social media platform, or have the most original thought leadership content. Just be yourself and devote about 5-10 minutes a day, and you’ll be growing your executive social media presence in no time. Here’s exactly how to do it. ...

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8Dec By AmyNo Comments

digital course lessons, digital course modules, Digital Courses, facebook, facebook marketing, live trainings, podcast, Social Marketing Strategies, social media, social media marketing, student engagement, student motivation

#632: How To Craft The Perfect Digital Course Module From Scratch – Amy Porterfield

Listen To My Latest Podcast Episode: #632: How To Craft The Perfect Digital Course Module From Scratch Listen To My Latest Podcast Episode:#632: How To Craft The Perfect Digital Course Module From Scratch

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6Dec By Andrew HutchinsonNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, youtube

The Age of Virtual Influencers Is Coming, Bringing a Range of New Considerations for Brands

While the current spate of generative AI tools are interesting, and are already changing discovery behaviors and interactive processes, they’re really only scratching the surface of what’s possible, and are far from actual “intelligence” as the AI name suggests. Indeed, most of these initial models are data matching tools, able to predict elements of text and images based on the most likely sequencing, by applying probability to huge datasets. And they’re becoming increasingly at doing just that, but they’re not “thinking” as such, these systems are not developing new concepts all on their own, and there’s no intent or reasoning behind those matches, other than mathematical likelihoods. That’s the next level of AI, which many experts have expressed concern about, in that such systems wi...

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4Dec By Karolina MikolajczykNo Comments

facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, Social Media Analytics, social media marketing, Social media stats, Strategy, tiktok, twitter

Average Engagement Rates for 13 Industries [November 2023]

So you’ve planned and launched a social media campaign, and waited patiently for the likes, comments, and conversions to roll in. Now you’re looking at your performance report, wondering what the numbers actually mean. Is a 2% engagement rate high or low? Did your target audience love your campaign, or was it a flop? Without social media benchmarks (a.k.a. average performance stats for a social platform or industry), it’s difficult to make sense of raw data. But we got you. In this post, we’ve rounded up average social media engagement rates from 13 top industries to give you a better understanding of where you stand. (And empower you to brag to your boss with data-informed confidence — you’re welcome.) We’ve even included a simple (and free!) engagement rate calculator you can use t...

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1Dec By Sparsh SadhuNo Comments

Blog, facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, social media marketing, twitter

A Complete Guide to LinkedIn Post Sizes

When it comes to LinkedIn, the world’s go-to professional networking platform, the way we present our visuals can make a world of difference.  Think about it:  Ever come across a post with an image that’s just… off? Maybe it’s too stretched, a bit blurry, or awkwardly cropped. It’s distracting, right? A perfect LinkedIn post size can captivate your audience, ensure the clarity of your message, and keep your content looking professional and polished without any awkward cropping or blurring. It’s not just about avoiding technical mishaps; it’s about ensuring your message comes across loud and clear in the most polished and professional way possible. Whether for a standard post, an article, or a company update, optimizing image post sizes for LinkedIn is crucial for maximizing impact. This at...

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29Nov By AmyNo Comments

Business Organization & Systems, facebook, facebook marketing, holiday season, new year prep, planning, podcast, Q4, reflection, scheduling, Social Marketing Strategies, social media, social media marketing, stress-free

#629: How To Balance Your Business During The Holiday Bustle – Amy Porterfield

Listen To My Latest Podcast Episode: #629: How To Balance Your Business During The Holiday Bustle Listen To My Latest Podcast Episode:#629: How To Balance Your Business During The Holiday Bustle

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26Nov By Sam LauronNo Comments

content creation, facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, youtube

5 Easy Ways to Remove the TikTok Watermark

When you download a video from TikTok, you’ll notice it includes a watermark. This logo can be especially annoying if it covers an important part of the video. It can also make it more challenging to cross-post the video on Instagram Reels or YouTube Shorts. Fortunately, there are many ways to remove a TikTok watermark! If your videos are winning fans on TikTok, don’t let that pesky watermark stop you from resharing them onto other platforms. Get the most out of your video content creation by using a TikTok logo remover. We promise that no fancy TikTok video editing skills are required. And psstt: if you want our favourite methods for downloading a TikTok without the watermark, check out our video: Bonus: Get a free TikTok Grow...

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23Nov By Hansika VaidNo Comments

facebook, facebook marketing, instagram, linkedin, pinterest, snapchat, Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

The Complete Social Media Image Sizes Cheat Sheet for 2023

Navigating the digital landscape of social media can be quite the puzzle, but get this: knowing the right social media image sizes can help you put it all together quickly. With the appropriate image dimensions at your fingertips, you can display pictures as intended without awkward crops or loss of quality. Think about it – each platform has its unique set of rules, especially regarding visuals. And guess what? Whether you’re a savvy marketer, a creative content maker, or just starting out, mastering these dimensions is key. So, what’s the secret sauce? Stay tuned as we’re about to unveil the ins and outs of image sizing that will keep your social media content looking sharp and engaging across all platforms. A Quick Social Media Image Size Cheat Sheet Here’s a quick look at the image dim...

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21Nov By AmyNo Comments

facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing

#626: Hiring A Virtual Assistant: What To Delegate & How To Manage With Tricia Sciortino – Amy Porterfield

Listen To My Latest Podcast Episode: #626: Hiring A Virtual Assistant: What To Delegate & How To Manage With Tricia Sciortino Listen To My Latest Podcast Episode:#626: Hiring A Virtual Assistant: What To Delegate & How To Manage With Tricia Sciortino

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17Nov By Hannah MacreadyNo Comments

facebook, facebook marketing, linkedin, Social Marketing Strategies, social media, social media marketing, youtube

The 2024 Guide for Marketers

Ever wonder who’s looking at your profile on LinkedIn? Or how effective your company’s page is at generating leads? With the power of LinkedIn analytics, you can track, measure, and optimize your LinkedIn data to improve your personal brand or business page. This guide will cover all the ins and outs of LinkedIn analytics, including what LinkedIn metrics to focus on, how to interpret the data, and some additional tools to take your marketing efforts to the next level. Bonus: Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 278,000 followers. What is LinkedIn analytics? LinkedIn analytics is the data and statistics behind...

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14Nov By Hansika VaidNo Comments

facebook, facebook marketing, instagram, linkedin, pinterest, snapchat, Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

The Complete Social Media Image Sizes Cheat Sheet for 2023

Navigating the digital landscape of social media can be quite the puzzle, but get this: knowing the right social media image sizes can help you put it all together quickly. With the appropriate image dimensions at your fingertips, you can display pictures as intended without awkward crops or loss of quality. Think about it – each platform has its unique set of rules, especially regarding visuals. And guess what? Whether you’re a savvy marketer, a creative content maker, or just starting out, mastering these dimensions is key. So, what’s the secret sauce? Stay tuned as we’re about to unveil the ins and outs of image sizing that will keep your social media content looking sharp and engaging across all platforms. A Quick Social Media Image Size Cheat Sheet Here’s a quick look at the image dim...

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12Nov By AmyNo Comments

facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing

#624: 8 Ways to Address Money Objections From Your Audience – Amy Porterfield

Listen To My Latest Podcast Episode: #624: 8 Ways to Address Money Objections From Your Audience Listen To My Latest Podcast Episode:#624: 8 Ways to Address Money Objections From Your Audience

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9Nov By Sam LauronNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, tiktok, twitter

8 of the Best URL Shorteners To Help You Save Space in 2023

URL shorteners can turn any long and unwieldy website address into a short and sweet URL at the click of a button. Not only are short links easier to digest, but they can help you meet certain character limits and make your link performance seamless to track. It sounds like magic, I know, but anyone with an internet browser can use link shorteners: social media managers, regular everyday Facebook moms, small business owners, TikTok tweens of all heights — and you! Here’s everything you need to know about how to use URL shorteners and why they should be an essential part of your social media tool kit. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Also use it to track results and pr...

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4Nov By AmyNo Comments

facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing

#622: Jen Gottlieb’s Guide To Be Seen, Build Credibility, Influence & Authority – Amy Porterfield

Listen To My Latest Podcast Episode: #622: Jen Gottlieb’s Guide To Be Seen, Build Credibility, Influence & Authority Listen To My Latest Podcast Episode:#622: Jen Gottlieb’s Guide To Be Seen, Build Credibility, Influence & Authority

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31Oct By Christina NewberryNo Comments

facebook, facebook marketing, instagram, pinterest, Social Marketing Strategies, social media, social media marketing, tiktok, youtube

14 Social Media Calendar Tools for a More Organized 2024

Social media calendar software is a must for any social team. With multiple platforms to manage and audiences in multiple time zones, it’s simply not realistic to post your social content on the fly to each account. (You need to sleep sometime, right?) A social media calendar tool eases the pain by centralizing your social content schedule, so you can plan, tweak, and share your social media posting strategy all in one place. The best social media content calendar tools integrate directly with the social media platforms so your content posts automatically once you place it in the calendar at the time you choose. Keep reading to find the best tool for your needs and learn how use a social media calendar to save time. Bonus: Downl...

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26Oct By AmyNo Comments

facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing

#620: 3 Funnels That Have Made Millions In My Business – Amy Porterfield

Listen To My Latest Podcast Episode: #620: 3 Funnels That Have Made Millions In My Business Listen To My Latest Podcast Episode:#620: 3 Funnels That Have Made Millions In My Business

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23Oct By Hannah MacreadyNo Comments

content creation, facebook, facebook marketing, instagram, pinterest, Social Marketing Strategies, social media, social media marketing, Social media trends, Strategy, tiktok, twitter

49 Black Friday Social Media Posts: Ideas & Examples

Looking for inspiration for your Black Friday social media posts? As one of the biggest shopping days of the year, it’s no surprise brands are pulling out all the stops to capture customer attention. From creative graphics and catchy captions to engaging videos and influencer collaborations, use these ideas and examples to make your Black Friday social media posts stand out. Bonus: Check out the weirdest holidays to celebrate on social media. #1 Social Media Tool Create. Schedule. Publish. Engage. Measure. Win. Free 30-Day Trial 50 Black Friday soci...

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18Oct By AmyNo Comments

Business Organization & Systems, course creation, customer support, DCA, digital course academy, Digital Courses, facebook, facebook marketing, launch strategies, podcast, Social Marketing Strategies, social media, social media marketing, tech challenges

#616: My Launch Diary: Highs & Lows Of The Digital Course Academy Launch – Amy Porterfield

Listen To My Latest Podcast Episode: #616: My Launch Diary: Highs & Lows Of The Digital Course Academy Launch Listen To My Latest Podcast Episode:#616: My Launch Diary: Highs & Lows Of The Digital Course Academy Launch

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16Oct By Hannah MacreadyNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Social media scheduling, Social Media Strategy, Strategy, tiktok, twitter

How to Manage Social Media in 18 Minutes a Day

Wondering how to manage social media for your business when you don’t have the bandwidth or budget? Many small business owners struggle to balance social media with other responsibilities. Payroll, product development, and customer service often take precedence over managing multiple social media accounts. Yet, research shows that more than 40% of digital shoppers research new brands and products using social media. Without an active presence, customers may choose to shop elsewhere. For those who are short on time, we’ve put together an 18-minute plan for managing social media for a business. This plan takes you minute-by-minute through the social necessities, highlighting time-saving tips along the way. ...

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12Oct By Marc BartolomeNo Comments

Blog, facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, Social Media Engagement, social media marketing, tiktok, twitter, youtube

Writing for Social Media: Top Tips and Tools

Social media play a pivotal role in connecting people, shaping opinions, and driving business success. As we traverse the dynamic landscape of social platforms in 2023, the significance of effective writing for social media cannot be overstated. Recent statistics from Demand Sage underscore this importance, with over 4.9 billion active social media users worldwide and projections soaring to a staggering 5.85 billion by 2027. These numbers highlight the immense potential for reaching and engaging audiences through compelling content.  With such a vast and diverse audience at our fingertips, the impact of crafting effective social media posts has never been greater. But how can you make your social media posts stand out? Let’s explore the essential tips below.  10 Tips for Writing for Social...

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11Oct By AmyNo Comments

business lessons, coaching program, facebook, facebook marketing, michael hyatt, mindset, mistakes, podcast, Scale Your Business, Social Marketing Strategies, social media, social media marketing

#614: Why I Decided To Cancel My Coaching Program Days Before It Launched – Amy Porterfield

Listen To My Latest Podcast Episode: #614: Why I Decided To Cancel My Coaching Program Days Before It Launched Listen To My Latest Podcast Episode:#614: Why I Decided To Cancel My Coaching Program Days Before It Launched

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7Oct By Stacey McLachlanNo Comments

facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, Social media content creation, social media marketing, Social Media Tools, Strategy, tiktok, twitter

What is It & Why You Need It

Social media mistakes happen. Typos. Awkward phrasing. Angry-tweeting at MasterChef Junior contestants before remembering they’re children. But if you work in a regulated industry, mis-wording something can have bigger consequences than just embarrassment. We’re talking fines, disciplinary suspensions, referrals to state authorities, or even total bars from your industry. If you want to stay out of hot water, an AI-backed compliance tool like Proofpoint is key. So how do you stay out of hot water and consistently stay engaged with your social media audience? One option is to create a compliance officer role at your company. But large companies may find that just leads to employee content stuck in an approval bottleneck for ages. And if you’re a smaller company, you might not have the resou...

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4Oct By Chris PantaleonNo Comments

Blog, facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, Social Media Engagement, social media marketing, twitter

Navigating the Pros and Cons of Social Media

As we navigate the 21st century, social media stands out as a pivotal force that has reshaped how we communicate, work, and connect. Platforms like Facebook, Twitter, Instagram, and LinkedIn have seamlessly integrated into our daily lives, becoming more than just tools—they are now central to our global culture. Their widespread adoption is a testament to humanity’s innate desire for connection and community. Yet, these platforms’ vast reach brings unparalleled opportunities and significant challenges. From fostering global connections to the potential pitfalls of misinformation and social media addiction, the digital realm is rife with contrasts. This article offers a comprehensive exploration of the multifaceted world of social media, shedding light on its advantages, drawbacks, and tips...

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2Oct By AmyNo Comments

ai, artificial intelligence, Business Organization & Systems, chatgpt, content creation, content marketing, Emily Hirsch, facebook, facebook marketing, podcast, Scale Your Business, Social Marketing Strategies, social media, social media marketing

#611: Top Ways My Team Uses AI To Increase Efficiency, Creativity, & Intentional Margins – Amy Porterfield

Listen To My Latest Podcast Episode: #611: Top Ways My Team Uses AI To Increase Efficiency, Creativity, & Intentional Margins Listen To My Latest Podcast Episode:#611: Top Ways My Team Uses AI To Increase Efficiency, Creativity, & Intentional Margins

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29Sep By Christina NewberryNo Comments

content creation, content creators, facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Social video, Strategy, twitter, youtube

YouTube Shorts Monetization Guide [How Much Can You Make?]

Just like all the other social platforms, YouTube has been leaning hard into short-form video content, with a Shorts tab on the main menu and a prominent Shorts feature on the watch page. So, it’s no surprise that YouTube Shorts reached two billion monthly logged-in users as of July 2023. In this post, we talk specifically about YouTube Shorts monetization, a.k.a. how to make money from your YouTube Shorts. If you’re looking for a more general primer on this format, check out our blog post on how to make YouTube Shorts. Get your free pack of 5 customizable YouTube banner templates now. Save time and look professional while promoting your brand in style. Can you monetize YouTube Shorts? Yes! It’s...

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25Sep By Ronald RajanNo Comments

Blog, facebook, facebook marketing, instagram, linkedin, pinterest, Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

The Ultimate Social Media Marketing Guide for Beginners

Navigating the vast landscape of social media marketing can be daunting. Yet, understanding this realm is crucial, especially when, on average, 32% of the total marketing budget will be invested in social media this year. With an estimated 4.89 billion people using social media globally and the average user active on six to seven platforms monthly, the landscape is more competitive than ever. Simply posting content is no longer sufficient. To truly stand out and build a brand, strategic marketing efforts are essential.  But what exactly constitutes strategic marketing on social media? This social media marketing guide will elucidate the steps essential for effective social media marketing, shed light on the ideal platforms for your brand, and provide actionable tips to amplify your marketi...

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24Sep By AmyNo Comments

content marketing, entrepreneurship, facebook, facebook marketing, female entrepreneur, Lindsey Schwartz, Lori Harder, New Business Owner, Online marketing, podcast, Powerhouse women, Ronne Brown, Social Marketing Strategies, social media, social media marketing

#609: A Masterclass in Entrepreneurship: Powerhouse Women Panel Replay with Lindsey Schwartz, Ronne Brown, & Lori Harder – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

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20Sep By Hannah MacreadyNo Comments

facebook, facebook marketing, instagram, linkedin, pinterest, Social Marketing Strategies, social media, social media marketing, Social media scheduling, Social Media Tools, Strategy, tiktok, twitter, youtube

How to Schedule Tweets [3 Methods + Bonus Tips]

Scheduling Tweets (Xeets?) can be a game-changer for your brand. It’s hard enough coming up with witty one-liners, hot takes on current events, or smart replies on a regular basis–but actually having to log in and post them at the right intervals? Talk about a headache. By auto-scheduling your content in advance, you can send out viral Tweets for days (or weeks) without lifting a finger. Here’s how to do it, and why you should. Bonus: Download the free 30-day plan to grow your Twitter following fast, a daily workbook that will help you establish a Twitter marketing routine and track your growth, so you can show your boss real results after one month. How to schedule Tweets: 3 methods There’s mor...

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15Sep By AmyNo Comments

accountability, accountability pods, DCA, Digital Courses, facebook, facebook marketing, podcast, Social Marketing Strategies, social media, social media marketing, student success

#607: A Step-by-Step For Creating Accountability Pods To Support Your Digital Course Students – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

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12Sep By Stacey McLachlanNo Comments

facebook, facebook marketing, instagram, linkedin, pinterest, snapchat, Social Marketing Strategies, social media, social media marketing, Social Media Strategy, Strategy, Template, tiktok, twitter, youtube

Social Media for Business: A Practical Guide

As much as you might love marketing your brand with billboards or radio ads, the fact is, social media for business has to be part of your marketing strategy in 2023. Sorry! Social media is an essential way to reach your customers, gain valuable insights, and grow your brand. If you’re avoiding this powerful communication tool, you’re missing out on an incredible opportunity to connect with an audience. (Is this the “inner saboteur” RuPaul is always talking about?!) Read on for everything you need to know to build a winning social media marketing strategy for your business. #1 Social Media Tool Crea...

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8Sep By Jordan BucknellNo Comments

Blog, facebook, facebook marketing, instagram, linkedin, reddit, Social Marketing Strategies, social media, Social Media Engagement, social media marketing, tiktok, twitter, youtube

100+ Social Media Acronyms Every Marketer Needs to Know

Baffled by BOFU and BR? Doubtful over DSP? Feeling FOMO over FB, FYI, and FTW? We hear you. In the ever-changing world of social media, keeping up with the latest acronyms can feel a little like learning a whole new language. But don’t worry, we’ve got you covered. In this definitive guide, we’re going to shed light on the hottest social media acronyms and abbreviations to help you stay on-trend and ahead of the curve. Let’s jump in. 100+ Popular Social Media Acronyms Here are 100+ Popular Social Media Acronyms we’re about to explore. But wait, there’s more! We’ve categorized these acronyms into four easy-to-digest sections. This way, you’ll know exactly where to find what you’re looking for. Let’s begin with… 1. General Social Media Acronyms From hopping between social media platforms to ...

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7Sep By AmyNo Comments

digital course academy, Digital Courses, facebook, facebook marketing, Mallory Rose, mindset, myth busters, New Business Owner, podcast, Social Marketing Strategies, social media, social media marketing, student success, time management

#604: Myth Busters Series: “I Don’t Have Enough Time To Create A Digital Course” (Ft. Mallory Rose) – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

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3Sep By Stacey McLachlanNo Comments

customer service, facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Social Media Tools, Strategy, twitter, youtube

What is Social CRM: Top Tips and Tools

It’s long been said that success in business is about location, location, location — but the truth is, that’s not actually enough to make it big. You’ve got to have relationships, relationships, relationships, too. Practicing good Customer Relationship Management (CRM) is important for anyone working in the world of sales. Every transaction, big or small (heck, even medium-sized!) starts with making a meaningful connection with a customer. And in 2023, that meaningful connection is probably happening over social media. After all, 4.7 billion people globally (!) are regularly active on social platforms. Four! Point! Seven! Billion! That’s why we’re digging into the concept of “social CRM” (a.k.a. how to use social media to manage customer relationships) here today. Let’s goooo! ...

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31Aug By Ronald RajanNo Comments

ai, Blog, facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, social media marketing, twitter

Best ChatGPT Prompts for Social Media

Social media is a crowded space, and capturing attention is more challenging than ever. But here’s a game-changer: a 2021 study revealed that AI-generated content led to a 20% increase in social media engagement compared to human-generated content. ChatGPT prompts are at the forefront of this trend, offering a unique way to connect with audiences meaningfully and personally. These aren’t your run-of-the-mill questions; they’re intelligent, tailored, and designed to resonate. Whether you’re a brand, an influencer, or just someone looking to make a splash online, understanding how to craft these prompts can be your secret weapon. Ready to unlock the next level of social media success? Let’s get started! Understanding ChatGPT Prompts ChatGPT prompts are more than just questions; they’re the s...

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29Aug By AmyNo Comments

Digital Courses, email list, facebook, facebook marketing, myth buster series, podcast, Social Marketing Strategies, social media, social media marketing, student success

#602: Myth Busters Series: “My Email List Is Too Small To Launch My Digital Course” (Ft. Jan Ditchfield) – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

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26Aug By Michelle MartinNo Comments

content creation, facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, social media advertising, social media marketing, Social Media Strategy, Strategy, twitter, youtube

How to Boost Engagement With LinkedIn Carousel Posts and Ads

The algorithm giveth and the algorithm taketh away. Such is the cycle of social media. After launching their native carousel post format in July 2022, LinkedIn recently announced their removal of it less than a year later. Why? Apparently because of user feedback that LinkedIn carousels (and link stickers and profile videos) weren’t hittin’ the mark for content creators on the platform. That’s a bit strange, considering LinkedIn carousels get 5 times as many clicks as any other post format. Don’t worry: there’s still a way to make LinkedIn carousel posts. It’s called the “LinkedIn document post” or “PDF post hack,” and it’s been around a lot longer than the actual LinkedIn carousel format. Here’s how to create LinkedIn carousel document posts and ads that get you noticed. ...

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20Aug By AmyNo Comments

ai, business niche, chatgpt, course topic, Digital Courses, facebook, facebook marketing, New Business Owner, podcast, Social Marketing Strategies, social media, social media marketing, Sweet Spot

#599: How To Use AI To Expand Your Online Course Topic – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

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17Aug By Colleen ChristisonNo Comments

facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, social media marketing, Social media scheduling, Social Media Tools, Strategy, twitter, youtube

The Top 10 Stress-Free Social Media Planning Tools

In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. As social media sailors ourselves, we’ve navigated uncharted waters, and know that it requires more than luck to get to where you want to go. Without the right tools, you’re bound to get lost at sea. That’s why we’ve journeyed far and wide to bring you this list. This blog is like your treasure map to the shores of a well-run social media plan. Seafaring metaphors aside, get ready for the top ten hands down best social media planning tools in 2023! Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. What is a social med...

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13Aug By Ronald RajanNo Comments

Agency, Blog, facebook, facebook marketing, instagram, linkedin, pinterest, Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

A Comprehensive Guide for Success

Are you eager to harness the power of social media to elevate your brand? Do you aspire to engage your audience effectively and solidify your brand’s online presence? If your answer to these questions is a resounding ‘yes,’ then you’re in the right place. With over 56.8% of the world’s population active on social media, it becomes a vital asset for your business to connect with your potential target market and achieve your marketing goals. In this comprehensive guide, we’ll explore the intricacies of social media management. We’ll navigate its complexities, tackle its unique challenges, and uncover the opportunities it presents for businesses and agencies. Whether you’re a seasoned pro or a newbie, we’ll arm you with the knowledge and strategies you need to master this crucial aspect of di...

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12Aug By AmyNo Comments

DCA, digital course, Digital Courses, facebook, facebook marketing, Jaren Sustar, podcast, Social Marketing Strategies, social media, social media marketing, student success, Teresa Merriman

#597: Real Estate Investing Or Art Journaling: How A Digital Course Creates Profit, No Matter Your Industry [Interview with Jaren Sustar & Teresa Merriman] – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

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8Aug By Michelle MartinNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Social Media Strategy, Strategy, tiktok, twitter, youtube

How to Use Social Proof to Fuel Engagement and Sales

Social proof starts when you’re envious of Little Johnny’s new kicks in first grade and ends… never. It’s the secret sauce in every successful marketing campaign. As marketers, we often measure KPIs like engagement rate, net follower gain, and reach without once thinking about the main driving force behind all of these: Social proof. As in, the reason why someone takes the time to engage, follow, or even sees your social media content in the first place. Before you have any followers to count, you’ll need to create an environment that makes people want to follow, engage with, and — eventually — buy from you. Social proof creates that environment. Here are 15 ways to build social proof into your marketing, and our top tips for the best results. ...

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5Aug By Julie PetersenNo Comments

Blog, content marketing, facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing

14 Powerful Tips to Write Amazing Content for Your Facebook Audience

From a marketing perspective, Facebook is one of the most incredible places in the digital space. It is where you can heighten the popularity and reputation of your brand. Nevertheless, Facebook is the social engine that allows webmasters, entrepreneurs, and marketers to connect with consumers. So how do the big brands connect with their customers? Well, they do it through content. Content development was, is, and will be necessary and essential for the online marketplace to function correctly. Content is complex.  Many webmasters fail to grow successful businesses due to their inability to leverage content in the most appropriate manner. We believe that strategic content that is also strategically promoted on social media networks (such as Facebook) will turn any small or big business i...

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3Aug By AmyNo Comments

digital course, Digital Courses, facebook, facebook marketing, impact, income, one-on-one work, podcast, Scale Your Business, scaling, service providers, Social Marketing Strategies, social media, social media marketing

#595: Is 1-on-1 Work Holding You Back? How to Help More People (& Make More Money!) with an Online Course – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

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31Jul By Colleen ChristisonNo Comments

facebook, facebook marketing, instagram, linkedin, Non-profit, Social Marketing Strategies, social media, Social Media Engagement, social media marketing, Strategy, twitter, youtube

How To Start a Fundraiser on Instagram: 10 Can’t-Miss Tips

Guess which platform puts the gram in donation programs? The fun in fundraising? The… cha-cha-cha? In cha-cha-charity? You already know, but what you may not know (and why you’re here) is how to start a fundraiser on Instagram. With Instagram fundraising (where you raise money for causes involving universities, government agencies, hospitals, or non-profits through the platform), you have many tools to spread the word far and wide on your Stories, Reels, and posts. And Instagram is a powerful tool to connect with potential donors. With over 2.35 billion monthly active users, the platform can amplify your message and reach a wider audience. In this blog post, we’ll explain exactly how to add a fundraiser to Instagram and explore ten ways you can promote it. ...

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27Jul By Lesley VosNo Comments

Blog, facebook, facebook marketing, linkedin, Social Marketing Strategies, social media, social media marketing, youtube

Best Practices for Writing Effective LinkedIn Posts

LinkedIn has become the activity spot for 772 million users where they share insightful experiences and give meaningful advice. No wonder LinkedIn serves as a source of inspiration for 310 million people monthly. Like every social media, LinkedIn isn’t limited to affluent personalities. It has a massive presence of brands too. In fact, 89% of B2B marketers rely on this platform for lead generation. But all this glitz comes at a high cost. Your messaging on LinkedIn needs to be impactful enough to make you a standout. Otherwise, your business page can get lost in this oblivion quite easily. Let’s go through the latest statistics to understand the platform’s dynamics. It drives more than 50% of all social traffic to B2B websites and blogs. 61 million LinkedIn users are influencers, and 40 mi...

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26Jul By AmyNo Comments

10% edge, facebook, facebook marketing, imposter syndrome, mindset, New Business Owner, podcast, Social Marketing Strategies, social media, social media marketing

#592: What Does A 10% Edge REALLY Mean & Are You Overthinking It? – Amy Porterfield

Listen To My Latest Podcast Episode: #592: What Does A 10% Edge REALLY Mean & Are You Overthinking It? Listen To My Latest Podcast Episode:#592: What Does A 10% Edge REALLY Mean & Are You Overthinking It?

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24Jul By Andrew HutchinsonNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, twitter

Threads Sees Significant Decline in Usage, but Opportunity for Disruption Remains

While Elon Musk continues to tinker with Twitter, and push users towards paying to get full functionality in the app, Meta’s Twitter challenger Threads has seemingly stumbled from its initial launch, based on the latest third-party usage stats. You’ve no doubt seen the numbers. Sensor Tower has reported that Threads daily active user count has dropped by around 70% since launch, data.ai reports that Threads downloads have slowed significantly, and various pundits have already predicted that Meta’s real-time news app is destined for failure, following its record-breaking ascent to 100 million members. Some of that is based in hope, with Musk’s most prominent supporters looking to amplify the news of Threads’ demise however they can. And while it’s too early to truly gauge what its potenti...

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22Jul By Hannah MacreadyNo Comments

facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok

12 Ideas + Free Post Generator

Wondering what to post on LinkedIn? The platform is a gold mine for connecting with potential employers, customers, and colleagues in your field. A well-crafted LinkedIn post can help you differentiate yourself or your brand and build relationships that drive career success. Still, coming up with LinkedIn post ideas can be awkward, not to mention a total time suck. If you’re stuck, check out these post examples to spark your inspiration and build an engaging LinkedIn content strategy in no time. Bonus: Download a free step-by-step guide to combining organic and paid social tactics into a winning LinkedIn strategy. What to post on Linkedin: 12 ideas LinkedIn is a place where content matters. You ...

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19Jul By Chandraveer SinghNo Comments

Blog, facebook, facebook marketing, instagram, Social Marketing Strategies, social media, Social Media Engagement, social media marketing, twitter, youtube

What is the Best Time to Post on YouTube in 2023?

YouTube has become an unparalleled platform for businesses and creators to connect with a massive audience, paving the way for immense growth and success. With over 2 billion monthly active users, YouTube offers an ocean of opportunities to captivate viewers, build brand awareness, and drive engagement. However, in this vast sea of content, timing plays a crucial role in maximizing visibility and reaching the intended audience effectively. Understanding the best time to post on YouTube can significantly impact the success of your videos. By strategically aligning your content with peak activity periods, you can maximize your chances of gaining traction, increasing views, and boosting your subscriber count. But when exactly is the prime time to release your videos? Schedule videos on YouT...

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17Jul By AmyNo Comments

branding, Clint Salter, company brand, facebook, facebook marketing, Marketing, Online marketing, personal brand, podcast, Scale Your Business, Social Marketing Strategies, social media, social media marketing

#589: A Real-Life Look At Making The Switch From A Personal Brand To A Company Brand With Clint Salter – Amy Porterfield

Listen To My Latest Podcast Episode: #589: A Real-Life Look At Making The Switch From A Personal Brand To A Company Brand With Clint Salter Listen To My Latest Podcast Episode:#589: A Real-Life Look At Making The Switch From A Personal Brand To A Company Brand With Clint Salter

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14Jul By Stacey McLachlanNo Comments

facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, Social Media Engagement, social media marketing, Social Media Strategy, Strategy, tiktok, twitter, youtube

Social Media Lead Generation: 13 Proven Tactics

It doesn’t really matter what you’re selling. Ultimately, any brand on social media is in the business of social media lead generation. Whether you’re an ice cream maker or a funeral director (representing the full spectrum of possible jobs), social media offers an opportunity to scope out a whole world of future clients. You already know how helpful social media can be for brand awareness and engagement: today, we’re digging into just how marketers can use platforms like Facebook, Tiktok, Instagram, and LinkedIn to generate sales leads. Social media can help you find people interested in what your business has to offer — and, importantly, it can help you keep in touch with those potential customers to let them know about news and special offers. Ready to use social media marketing to gene...

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8Jul By AmyNo Comments

analytics, data, facebook, facebook marketing, marketing metrics, Marketing Strategy, Online marketing, podcast, Social Marketing Strategies, social media, social media marketing

#587: Overwhelmed By Marketing Metrics? Learn Which Ones I Track & Why – Amy Porterfield

Listen To My Latest Podcast Episode: #587: Overwhelmed By Marketing Metrics? Learn Which Ones I Track & Why Listen To My Latest Podcast Episode:#587: Overwhelmed By Marketing Metrics? Learn Which Ones I Track & Why

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5Jul By Christina NewberryNo Comments

facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing, Strategy, youtube

Social Media Archiving for Government: How to Stay Compliant

Social media archiving for government is a critical component of compliance planning. Social channels are a forum for communicating with constituents and the general public. They are subject to open records and First Amendment laws, just like any other public communication. Content posted on government social media pages is, by default, publically accessible. But open records laws require a much more thorough archiving of data than the social platforms themselves can provide. Agencies must ensure their social content is archived for access by citizens and journalists. Keep reading to find out how to stay compliant with a smart archiving workflow. ...

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2Jul By Zuzana HudecovaNo Comments

Blog, facebook, facebook marketing, How-Tos, instagram, Social Marketing Strategies, social media, social media marketing, tiktok, twitter

A Step-by-Step Guide to Earning the Blue Tick

Hey there, TikTok creators! Are you seeking that extra edge to skyrocket your credibility and gain recognition on the platform? If so, you’re in the right place! Earning that coveted blue tick verification on TikTok is your golden ticket. It’s not just a symbol—it’s a powerful statement of authenticity and trustworthiness that can set you apart from the sea of creators and help you build a strong bond with your audience. Did you know? TikTok is the reigning champion of social media engagement, boasting an average session length of a whopping 10.85 minutes. That’s a lot of eyeballs potentially on your content! This high engagement rate amplifies the value of verification for creators like you who are eager to expand their audience and make a big splash in the TikTok universe. In this compre...

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30Jun By AmyNo Comments

ally, Business Organization & Systems, facebook, facebook marketing, Hank Paul, inclusive, LGBTQ+, podcast, Social Marketing Strategies, social media, social media marketing

#585: Truly Become An LGBTQ+ Ally & Run An Inclusive Business With Hank Paul – Amy Porterfield

Listen To My Latest Podcast Episode: #585: Truly Become An LGBTQ+ Ally & Run An Inclusive Business With Hank Paul Listen To My Latest Podcast Episode:#585: Truly Become An LGBTQ+ Ally & Run An Inclusive Business With Hank Paul

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26Jun By Hannah MacreadyNo Comments

facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing, Strategy, twitter, youtube

Healthcare Social Media Policy: Examples + Free Template

Where are all the healthcare social media policy examples? While it’s easy to find social media policy examples for retail, finance, and marketing industries, there is far less information available for healthcare organizations. The fact is, healthcare organizations need to take extra precautions when it comes to managing their social media presence. With sensitive patient data and an ever-growing list of regulatory and compliance requirements, having a comprehensive healthcare social media policy is crucial. That’s why we put together this guide to healthcare social media policies, including examples and templates to help you create your own. While you’re here, jump into our free webinar on Social Media in Health Care: Stories from the Front Lines. ...

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23Jun By Chandraveer SinghNo Comments

Blog, facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

Boost Church Engagement with Social Media

Social media has undeniably become an integral part of marketing plans across the board, including non-profit entities such as churches. Yet, you will see a degree of reluctance among some church ministries towards embracing social media. If you find yourself in this category, consider this compelling statistic: Data reveals that a staggering 18% of young adults and 22% of African-Americans prefer attending church online. This showcases the immense opportunities social media presents for reaching diverse audiences. Just imagine the possibilities of using social media for churches: your congregation doesn’t merely grow—it thrives. It reaches new members, fosters stronger connections within the community, and effects impactful changes in the wider community. This is where social media steps ...

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21Jun By AmyNo Comments

audience insights, facebook, facebook marketing, Jocko Willink, listening, Marketing, mindset, podcast, Scale Your Business, Social Marketing Strategies, social media, social media marketing

#582: The Listening Mindset: My Secret For Understanding My Audience Intimately – Amy Porterfield

Listen To My Latest Podcast Episode: #582: The Listening Mindset: My Secret For Understanding My Audience Intimately Listen To My Latest Podcast Episode:#582: The Listening Mindset: My Secret For Understanding My Audience Intimately

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18Jun By Michelle MartinNo Comments

facebook, facebook marketing, instagram, linkedin, reddit, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, twitter, youtube

How to Find the Best Candidates

People apply to companies, not jobs. Using social media for hiring — a.k.a. social recruiting — reaches more qualified candidates and builds your employer reputation. Experts say 2023 will continue to be a job seekers’ market with 90% of hiring managers currently struggling to fill open positions. So where are the best candidates? Scrollin’ social: 63% of active job hunters have applied to jobs they found on social media, including almost half (48%) of Gen Zers and Millennials. Here’s how to create an effective social recruiting strategy to grow an audience of top talent who can’t wait to work for you. #1 Social Media Tool ...

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13Jun By AmyNo Comments

ai, facebook, facebook marketing, Marketing Trends, Online marketing, podcast, Social Marketing Strategies, social media, social media marketing, technology

#579: Must-Know Online Marketing Industry Updates & Trends For 2023 – Amy Porterfield

Listen To My Latest Podcast Episode: #579: Must-Know Online Marketing Industry Updates & Trends For 2023 Listen To My Latest Podcast Episode:#579: Must-Know Online Marketing Industry Updates & Trends For 2023

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11Jun By Andrew HutchinsonNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, twitter, youtube

Elon Musk Says that Twitter Will Start Sharing Revenue with Creators for Ads in Replies

The next stage of Twitter’s creator monetization push is coming, though there are some pretty significant considerations to factor into the latest revenue share element outlined by Twitter chief Elon Musk. In a few weeks, X/Twitter will start paying creators for ads served in their replies. First block payment totals $5M.Note, the creator must be verified and only ads served to verified users count.— Elon Musk (@elonmusk) June 9, 2023 As explained by Musk, very soon, Twitter will begin sharing revenue with creators for ads shown in their tweet replies. Which adds another pathway for people to make money from their Twitter presence, though the actual detail in this case is important. First off, as Musk notes, only Twitter Blue subscribers (or those gifted verification) will be eligible for...

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9Jun By Stacey McLachlanNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, twitter

How to Write a Social Media Policy [Templates]

A social media policy is a crucial tool for any organization—a code of conduct that protects your business’ reputation and enables employees to stay out of trouble. Read on for everything you need to know about creating a corporate social media policy, including social media policy examples and a template to help you start your own social media policy today. #1 Social Media Tool Create. Schedule. Publish. Engage. Measure. Win. Free 30-Day Trial What is a social media policy? A social media policy is an official company document that provides guidelines a...

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6Jun By Himansha SehgalNo Comments

Blog, facebook, facebook marketing, instagram, linkedin, pinterest, snapchat, Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

Ultimate Social Media Marketing Guide for Your Restaurant

If you haven’t considered social media marketing for your restaurant, it’s time to seize this excellent opportunity. Doubtful? Consider this: according to recent statistics, 63% of consumers use social media to seek out new restaurants or discover new menu items. By promoting your restaurant on social media, you can heighten brand awareness, attract more customers, and consequently expand your business! It’s important to remember that establishing an effective social media presence for restaurants requires strategic planning to stand out in the competitive market. This blog post aims to discuss these essential strategies. Moreover, we’ll guide you in crafting engaging social media posts and highlight the key considerations for marketing your restaurant on these platforms. Let’s dive right ...

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4Jun By AmyNo Comments

Donald Miller, facebook, facebook marketing, Marketing, messaging, Online marketing, podcast, Scale Your Business, Social Marketing Strategies, social media, social media marketing, StoryBrand Framework, storytelling

#576: How To Scale Your Business Using The StoryBrand Framework With Dr. J.J. Peterson & April Hawkins – Amy Porterfield

Listen To My Latest Podcast Episode: #576: How To Scale Your Business Using The StoryBrand Framework With Dr. J.J. Peterson & April Hawkins Listen To My Latest Podcast Episode:#576: How To Scale Your Business Using The StoryBrand Framework With Dr. J.J. Peterson & April Hawkins

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1Jun By Hannah MacreadyNo Comments

facebook, facebook marketing, instagram, linkedin, pinterest, snapchat, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, twitter, youtube

How to Use ChatGPT for Social Media + 46 Prompts to Get Started

Are you ready to tap into ChatGPT social media success? Social media managers have suffered too long with tedious, manual tasks. Caption writing, image sourcing, responding to followers…the list goes on. Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable. Streamline your workflows, automate tasks, and never worry about finding the perfect caption again. Here’s how you can get started with ChatGPT for social media marketing. Craft perfect posts in seconds OwlyWriter AI instantl...

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28May By Mandy SchmitzNo Comments

Blog, facebook, facebook marketing, Growth Hacks / Tips / Strategies, instagram, Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

7 Ways to Use SEO on Social Media to Boost Your Visibility

When you hear the word SEO, I bet the first thing that comes to your mind is better rankings on search engine results. But did you know that you can also use SEO on social media? Yep, you read that right. Those SEO strategies you’ve been using to get more traffic on your site aren’t only applicable to search engines. They can help you gain more visibility on social media platforms too! So, if you’re struggling to gain a following on your socials or hitting your engagement goals, SEO could be the answer to your woes. No worries. In this post, I’ll teach you how to take advantage of SEO tricks and techniques to boost your social media presence. But first, you need to understand why SEO strategies can work on social media too. Why Should You Do SEO on Social Media? At this point, you’re proba...

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25May By Andrew HutchinsonNo Comments

facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

Ongoing Chinese Influence Operations Could Strengthen the Case for a TikTok Ban

While TikTok has over 150 million US users, who are increasingly spending more of their time in the app, its popularity could also be clouding concerns around its potential for harm, which is the key focus of the ongoing discussions around whether or not to ban the app. And while, for the most part, I would trust the advice of cybersecurity experts on this front, with various officials, from various nations, raising significant concerns about the app, I would also look to other cases where China-based groups have been seeking to infiltrate US-based networks, in order to gather information, seed propaganda, and manipulate opinion. Which is happening all the time. Just today, Microsoft reported that Chinese state-sponsored group ‘Volt Tycoon’ has conducted various operations designed to di...

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23May By Hannah MacreadyNo Comments

facebook, facebook marketing, instagram, snapchat, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, youtube

How to Make Short-Form Videos That Stand Out

Looking to make a splash with short-form video content? You’re not alone. Short-form video is all the rage right now, with GWI reporting almost half of all internet usage is devoted to watching video content. But, with so many people jumping on the short-form video ship, standing out is more important than ever. Here are our top tips for including unique and compelling short-form video content in your marketing strategy — and captivating your audience. Bonus: Claim your pack of free animated Instagram Reels templates created by Hootsuite’s professional designers. Easily customize them in Canva, and take your Reels game to the next level today. What is short-form video? Short-form video refers to...

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