Sunday, January 16Digital Marketing Journals

SEO APP & Web Development

What Do Website Developers Do? Here’s What You Should Know
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What Do Website Developers Do? Here’s What You Should Know

If you’re like most people, you’ve heard the term “website developer” but you may not know exactly what the job entails. After all, terms like web designer and web developer are often used interchangeably, but the reality is that both of these roles have very different functions. Although you may think it’s unnecessary for you to know what web developers do, it can actually benefit you in the long run. Since websites are now an important part for businesses in every industry, there will probably be a time when you need to hire a website developer. Having a good understanding of what a website developer does will allow you to be more educated when you’re looking to hire a developer to work on your website. Keep reading to learn more about the role of a web developer. What Do Web Develope...
Dental Website Design: 5 Tips For Success
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Dental Website Design: 5 Tips For Success

As a business owner, it may be easy to think that all websites are the same but that isn’t the cast. Sure, all websites function similarly, but when it comes to design there are different techniques that work best for different industries. Those in the dental field will want to ensure that their website is structured in a way that will provide the best experience for current patients, future patients, and other visitors.  In this article, we’ll help you understand some of the things you can do to make sure that your dental website is as successful as it can be. Let’s get into some helpful tips that dental websites should follow.  Include Calls to Action (CTAs) Throughout The Side One one hand, the purpose of your dental website is to provide a home for your business on the internet. On ...
Here’s What You Can Expect When You Hire A Web Design Agency
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Here’s What You Can Expect When You Hire A Web Design Agency

Whether you’re ready to have a new website designed for your business, or hoping to update your existing one, you probably know that it’s in your best interest to hire a web design agency. After all, with more than 4.6 billion people using the internet, websites have become prime real estate. At the same time, however, many people aren’t sure what they can expect from an agency. The good news is what working with a web design agency will usually leave you with much more than just a website.  Let’s talk about some of the things you can expect when you hire a web design agency.  A User-Friendly and Responsive Website Of course you probably know that a website is one of the things you can expect from a web design agency, but you shouldn’t just be getting any ol website. When you hire a web...
Web Design For Small Businesses: 5 Tips for Success
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Web Design For Small Businesses: 5 Tips for Success

Are you one of the 28% of small businesses that don’t have a website? If so, you could be missing out on lots of opportunities to bring in more revenue. In this day and age, having a website is crucial to a businesses’ success, and that probably won’t ever change. Not having a website can cause people to question the legitimacy of your business, and it can result in them not wanting to spend money with you. That said, the thought of getting a website can be overwhelming to lots of small business owners. The good news is that it doesn’t have to be. Keep reading to learn more about web design for small businesses.  Hire A Professional Web DesignerAs a small business owner, you may be tempted to save money by trying to design your website yourself or by giving the task to an existing emp...
Helpful Tips On Where To Find A Web Designer
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Helpful Tips On Where To Find A Web Designer

Whether you’re in the market for a new website or looking to make some changes to your existing one, you’re probably also on the lookout for a great web designer. While it’s true that finding a web designer can feel overwhelming, the good news is that it doesn’t have to be. There are lots of options out there, the key is in knowing where to find them. Fortunately, we’ve put together some information to make your search a little easier. Keep reading to learn helpful tips on where to find a web designer.  What To Look For In a Web DesignerBefore you can even begin your search, you’ll need to have a good idea of what you’re looking for. Below are some of the things you should look for in a web designer.  Experience  No matter what kind of industry you’re in, a website is one of the most ...
5 Things To Look For In Web Design Services
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5 Things To Look For In Web Design Services

If you’re interested in web design, you probably already know that it’s a good idea to let an experienced professional handle the job. At the same time, however, you may not be sure what to expect. The term web design services can include a variety of things which can make it confusing when you’re looking to hire someone. By getting a good understanding of what web design services typically offer, you can ensure that you’re getting the most for your money. You’ll also be able to get a good idea of what questions to ask before you agree to work with a company. Let’s get into 5 things to look for in web design services.  Experience In Your Industry Most people will probably agree that it’s common knowledge that you should only hire a web design company that has adequate experience. Howeve...
5 Things Successful Website Layouts Should Have
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5 Things Successful Website Layouts Should Have

There are lots of elements that go into making a successful website, but the layout is easily one of the biggest factors. The truth is that the majority of people who visit your website are going to judge it based on how it looks, so it’s important to have a website that looks good and functions seamlessly. With the right layout, you can be proud of the way your website represents your brand and the things it has to offer. Here are 5 things all successful website layouts should have. White Space When envisioning your perfect website, it can be easy to want to make sure every inch of the page is covered with words or images. In reality, however, that will likely lead to your visitors being confused and overwhelmed. As a result, white space is a must in any website layout. Not only does w...
The Benefits Of Hiring A Web Design Company to Design Your Website
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The Benefits Of Hiring A Web Design Company to Design Your Website

If you’ve been in business for a while, then you probably remember the days when companies could get by without having a website. Those days, however, have become a thing of the past. Having a website is now critical for success in most industries and that probably isn’t going to change. That being said, having a professional looking website that is also user friendly should be at the top of your priority list. As a business owner, you may be tempted to save money by designing and maintaining the website yourself, but hiring an experienced professional could actually be more cost effective in the long run. Let’s talk about some of the benefits of  hiring a web design company for your online needs.  Your Website Will Be Designed With SEO In Mind  We’ve already established that having a...
What to Ask To Determine Which Web Design Company is Right for You
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What to Ask To Determine Which Web Design Company is Right for You

Did you know that the number of people who begin their buyers’ journey online has been increasing every year? Realistically, that number is only going to continue to grow in the years to come. As a result, it’s now more important than ever for your business to have a website that accurately represents your brand and gives your visitors a great experience.  If you’re like lots of other business owners, though, you may not know where to begin when it comes to having a website built. Sure, you know it’s probably a good idea to hire an experienced professional for the job, but finding the right web design company can be challenging.  Fortunately, hiring a web design company can be as simple as asking a few key things. Keep reading to see some questions you should ask to determine which web ...
How Much Should Web Designers Charge?
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How Much Should Web Designers Charge?

If you’ve been thinking of having a website designed for your business, the good news is that you’re headed in the right direction. However, you’ve also probably been wondering, how much should a web designer charge?  Since websites are a major investment it’s important to know how much you can expect to pay and what you should be getting for your money. When it’s all said and done, paying to have a website designed could end up being the best money you’ve ever spent.  Keep reading to learn how much you should expect to pay to hire a web designer.  What Do Web Designers Do?Web designers are typically responsible for anything that involves the aesthetic aspect of a website. This includes things like the page layout and the color scheme. It’s important to note that if you need a website...
How Website Hosting Works – Local SEO Search Inc.
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How Website Hosting Works – Local SEO Search Inc.

When you have a business website, it’s important to choose a high-quality hosting service. However, in order to do that you need to understand how website hosting works and what to look for in a provider. If you compare your website to your physical store, your hosting would be like the land that the store is built on. It’s foundational, and having the right location can make or break your company. Let’s look at how hosting works and how to get high-quality service. What Does a Web Hosting Company Do?A web hosting service runs servers where websites store the files they need to operate. The host ensures that those files are available for viewing when someone visits the website. For example, when you upload a video to your website, it gets stored on the hosting server. Everyone who vis...
How Web Design Affects SEO: Here’s What to Know
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How Web Design Affects SEO: Here’s What to Know

When most people think of web design, looks and functionality are two of the first things that come to mind. What many people don’t realize, however, is that web design actually goes far beyond that. The truth is that web design can actually play a role in how your website ranks in search engines. While the right design can really help you get closer to the top of the search engine, the wrong design can cost you lots of organic traffic. If your SEO has been suffering, a  poorly designed website could actually be one of the reasons.  If you’re ready to make sure your website is designed to perform to the best of its abilities, today is your lucky day. Let’s talk about how web design affects SEO.  Mobile-Friendly Websites Rank Higher In GoogleThe majority of people use mobile devices to...
Does Website Traffic Make Money? Growing Your Business Online
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Does Website Traffic Make Money? Growing Your Business Online

As the owner of a small or medium-sized business, you’ve probably heard that having a website is essential and digital marketing can help your business grow quickly.  However, you might be skeptical. After all, it costs money to invest in this kind of marketing strategy. Is it really worth it? Does website traffic make money? The right website traffic absolutely does make money, and it can help your business grow in ways you never thought possible. If you’ve been relying on your local reputation and word-of-mouth to grow your business, you can multiply your results by using those same approaches online. Here’s what you need to know about online growth! What Traffic Do You Need? Consider the impact of word-of-mouth advertising on your small business. These recommendations are only effect...
5 Reasons To Hire A Professional For Website Migration
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5 Reasons To Hire A Professional For Website Migration

If you’ve had a website for a while, you may feel confident that you can handle any small changes that need to be made. While it’s true that you may be able to take care of some things, other updates should be done by a professional; website migration is one of them. Website migration is a broad term that applies to any major changes made to the structure or design of your website. This typically includes any changes to the structure of your URL or things like changing hosting providers or content management systems (CMS). Depending on the reason your website needs to be migrated, the process can be complex. Trying to handle it on your own may seem like a more affordable option at the moment, but it could end up costing you lots of money in the long run. Let’s talk about some of the rea...
5 Characteristics of a User Friendly Website
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5 Characteristics of a User Friendly Website

With more people using the internet than ever before, having a website has officially become a necessity for almost all businesses. However, having any ole’ website simply isn’t going to cut it. When people come to your website, you want to make sure that they have the best experience possible. Keeping your website user friendly is one of the key components to accomplishing this. When your website looks good and is easy to use, not only will it attract more visitors – but those videos will likely stay on the site for much longer.  Are you ready to learn about some of the things you can do to ensure that your website is more efficient? Let’s get into five characteristics of a user-friendly website.  Quick Load Times If you’ve ever visited a website that took forever to load, you know t...
5 Signs It’s Time For A New Website Design
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5 Signs It’s Time For A New Website Design

If you have a website, the good news is that you’re already moving in the right direction. However, depending on when your site was designed, there’s a chance that it might be time for a refresh. Since internet technology is constantly changing, websites need to be updated regularly in order to provide the best experience for your users and the best performance for your business. Failing to update your website could cause people to lose trust in your business. On top of that, it could result in lost traffic which can ultimately mean lower sales for your business. By investing in improvements to your website, you’re truly making an investment in your business that could yield some great results. Keep reading for 5 signs that you may be ready for a new website design.  Your Website Isn’t ...
Is Web Development and Web Design The Same? Here’s The Answer
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Is Web Development and Web Design The Same? Here’s The Answer

Web design and web development are two terms that are often used interchangeably. For some people, this is simply done out of convenience. In other cases, though, people may not fully understand each term well enough to know whether or not they’re the same thing. However, having a good grasp of the definitions of web design and web development can come in very handy if you ever need to hire someone to do any work on your website.  That brings us to the burning question: is web development and web design the same? The quick answer is no, but there’s more to it than that. Keep reading to find out what some of the key differences are.  What is Web Design?To put it simply, web designers are responsible for the overall look and feel of a website. They will design the layout and sometimes e...
What Top Web Designers Know That You Don’t
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What Top Web Designers Know That You Don’t

Do you ever wish you could read the minds of top web designers and get the secret tips you need for your website? Good news: you can!  At Local SEO Search, our website designers have decades of combined experience creating effective, optimized small business websites. If you’re interested in what they know that you don’t, you’ll want to keep reading! Here are our top tips for website design. A Pretty Website With No SEO Is a Wasted InvestmentImagine that you have a beautiful storefront. You know your customers will absolutely love it and will be eager to buy the products and services you offer. There’s just one problem — no one knows the store’s address, so no one can find it. That’s what it’s like to have an attractive website without search engine optimization (SEO). It’s beautiful ...
5 Reasons Why a WordPress Website is Perfect For Small Businesses
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5 Reasons Why a WordPress Website is Perfect For Small Businesses

There are a lot of options when it comes to building your small business website. If you purchase a domain name from a popular site, that provider might also have a website builder available.  You can also use other builders, such as Wix or Squarespace. However, we always recommend a WordPress website for small businesses. In fact, 38% of the internet already uses WordPress! Why? There are several reasons. Let’s take a look! WordPress is Free & Open SourceAs a business, you need to do more with fewer resources every day. Having a website builder that is free and is consistently updated by developers around the web is ideal. Many free options are wimpier versions of a paid product, but that’s not the case with WordPress. The free platform and the hundreds of free themes are robust,...
4 Myths About Web Design Solutions to Bust Today
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4 Myths About Web Design Solutions to Bust Today

Having high-quality web design is essential to building your brand and growing your business online. However, not all web design solutions are created equal.  There are a lot of misconceptions about web design, especially among small and medium-sized business owners. We’re here to help bust through the myths and understand the truth. That way, you’ll get high-quality web design solutions that really make a difference for the bottom line of your business. Are you ready to bust some myths? Let’s get started. Web Design is Simple Creating a website today is easier than in the past. There are a variety of website builders and software programs that walk you through the process step-by-step.  However, that doesn’t mean that great design is simple. It’s one thing to create a website. It’s ano...
6 Pages Your New Website MUST Have
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6 Pages Your New Website MUST Have

Are you getting ready to create a new website? Congratulations! A website is one of the most important digital marketing tools a small business can have. You’re probably overwhelmed by all of the choices and technical details. There’s a lot to think about and you’ll need to decide how to design and brand your website. However, today we’re keeping things simple. What pages are an absolute MUST-HAVE before you launch? Here are six you absolutely can’t afford to miss. Your HomepageEvery website comes with a homepage. It’s the first page that a visitor sees if they enter your business website in the address bar. However, not very many businesses have an effective homepage. You have only a few seconds to capture the attention of a visitor. Your homepage can do that by having clear branding...
5 Ways to Know You’ve Found a Great Web Design Firm
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5 Ways to Know You’ve Found a Great Web Design Firm

There are a lot of companies out there that offer web design services, but it can be difficult to know which one is going to meet your needs. Unfortunately, it often isn’t until you’ve already invested quite a lot of money that you discover the company isn’t high-quality. How can you avoid wasting money on poor services? You just need to know the signs of a great web design firm. If you see these five things, you can move forward with confidence. The Web Design Firm Knows Small BusinessesSmall businesses have unique needs, and not every web company knows how to meet them. That’s why it’s important to work with a web design firm that has a lot of experience with small and medium-sized businesses.  The last thing you want is to be an afterthought for a design company that focuses on lar...
The 5 Essential Steps of the Web Design Process
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The 5 Essential Steps of the Web Design Process

Having a website is the online version of having a store in your community. You would never try to operate your small business in your town without a store, and in the same way, you aren’t visible online without a website. What does it take to design an effective website? It’s not as complex as you might think, although you definitely benefit from a professional helping you get it right.  Here are the five essential steps of the web design process to keep in mind as you build or optimize your online presence. Know the Goals of Your WebsiteIn most cases, the goals of a small business website will be simple: rank well on Google search results, engage visitors with high-quality content, and turn those visitors into ongoing customers. However, if you aren’t clear on those objectives in ad...
Most Common Website Errors and How to Fix Them (Part 2)
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Most Common Website Errors and How to Fix Them (Part 2)

Maintaining a website is important to maximizing your business potential. It’s how customers find you, learn about you, and transact with you. Without it, it could be challenging for you to break into a competitive market. One great way to ensure your business’s lasting impact is to make sure that your site is user-friendly and error-free.  Here’s the continuation of common website errors and the steps you can take to fix them.500 Internal Server ErrorThis is one of the most common error messages users will encounter on the internet. It is a catch-all response to indicate an internal problem encountered by a web server, preventing it from fulfilling a request.  What Causes It:  When you get this error, it means something went wrong with the server, but it’s unsure what it is. Usuall...
Most Common Website Errors and How to Fix Them (Part 1)
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Most Common Website Errors and How to Fix Them (Part 1)

Owning a website is more than just ensuring that your page loads quickly and appears professional. You also need to make sure it does not contain damaged links and is free from errors. The thought of a major website error can be daunting. For business owners especially, even just a minute of website down could mean loss of sales and revenue. Fortunately, most website errors are easy to solve. Even for those without a programming background, you can get your site up and running in no time. You only need to know where to start. We’ve put together a list of common website errors and the steps you can take to fix them. 400 Bad RequestThis error indicates that the website server cannot understand or will not process the request you sent, like a request to load a webpage, due to what it perce...
4 Killer Tips to Make your Website Work for Your Business!
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4 Killer Tips to Make your Website Work for Your Business!

March 25, 2021 John Vuong SEO APP & Web Development If you have a small business website, you want to make sure it’s working hard for you. You’ve put a lot of effort and money into it! You should get a strong return on investment. However, that won’t happen by itself. You have to set your website up for success by making sure it engages visitors and follows other best practices. What do you need to do to ensure your website is set up to maximize the engagement you get fro...
How to Set Up a Website For Your Small Business
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How to Set Up a Website For Your Small Business

March 8, 2021 Bryan Cinco SEO APP & Web Development You know that having an online presence is essential to bringing in new customers and clients. A website is a vital way to connect with people searching for your products and services online while explaining your value and how you stand out from competitors.  Is setting up a website difficult? It doesn’t have to be! You can get a basic online presence started quickly and easily. From there, you can work on building up yo...