Saturday, August 1Digital Marketing Journals

Tag: Examples

Instagram Reels for business in 2026: Best practices + examples
19Mar By Sam LauronNo Comments
content creation, instagram, Social Marketing Strategies, social media, social media marketing, Social Media Strategy, Strategy, tiktok

Instagram Reels for business in 2026: Best practices + examples

Every minute, people around the world watch nearly 139 million Instagram Reels. As Instagram’s fastest-growing feature, Reels offer enterprise brands the highest engagement rates. Whether you’re new to making short-form videos or you want to step up your strategy, this guide will help you get the most out of Instagram Reels. Key takeawaysInstagram Reels are the platform’s fastest-growing feature, offering higher reach and engagement than other post types.Reels are versatile. Mix formats like tutorials, behind-the-scenes, and shareable content to educate, entertain, and engage your audience.Timing and consistency matter. Post when your audience is most active to boost views and interaction.Use CTAs like “save this for later” or “tag a friend” to help drive engagement and signal to ...
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21 Brand Style Guide Examples I Love (for Visual Inspiration)
23Aug By kcook@hubspot.com (Karla Hesterberg)No Comments
branding, Digital Marketing, digital mkt, Internet marketing, Online Marketing

21 Brand Style Guide Examples I Love (for Visual Inspiration)

Developing a consistent brand starts with creating a brand style guide. These branding rule books help graphic designers, marketers, web developers, community managers, and even product packaging departments present a unified vision of the brand to the public. The best brands stick in our brains because their presence is defined by the repetition of the same logo, fonts, colors, and images. Once we see them enough, they become instantly recognizable. All of this is possible when each member of your team adheres to a cohesive brand style guide. So, what is a brand style guide? In this article, I'll go over the elements of a style guide and share some amazing examples of them in action to help inspire your next branding project or website redesign. Table of Contents What are ...
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Machine Learning in Manufacturing: Real-Life Use Cases & Examples
7Jul By Master Of Code GlobalNo Comments
ai, ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, machine-learning, manufacturing, manufacturing-industry, robot chat

Machine Learning in Manufacturing: Real-Life Use Cases & Examples

Imagine a factory not just humming with machinery, but pulsing with intelligence. This is the future promised by AI, which is rapidly transforming the landscape of production. At the heart of this change lies machine learning, an artificial intelligence subset that influences process optimization without explicit programming.Fueled by vast datasets collected from sensors and interconnected machines, ML algorithms are revolutionizing factories’ workflows. The global market size for AI in the industry was $5 billion in 2023 and is expected to reach $68 billion by 2032. Predictive maintenance, for instance, leverages machine learning in manufacturing to analyze equipment data and anticipate failures before they occur, minimizing downtime and maximizing productivity. Additionally, these algori...
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How to Write Social Media Guidelines for Your Team: 8 Examples
1Mar By Christina NewberryNo Comments
Employee advocacy, facebook, facebook marketing, instagram, reddit, Social Marketing Strategies, social media, social media marketing, Social Media Strategy, Strategy, twitter, youtube

How to Write Social Media Guidelines for Your Team: 8 Examples

Social media guidelines are a must for all businesses and brands. Whether or not you use social media at the corporate level, your employees are certainly using social in their private lives. Since work takes up such a large portion of our waking hours, it’s not surprising that people post about their jobs on social media. But if they do so without guidance, they may put both themselves and their employers at risk. Bonus: Get a free, customizable social media guidelines template to quickly and easily create recommendations for your company and employees. What are social media guidelines? Social media guidelines are instructions and recommendations for how people connected to a company...
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What is microblogging? A comprehensive guide with expert insights, tips, and examples
15Feb By Rhonda BradleyNo Comments
Blogging, Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

What is microblogging? A comprehensive guide with expert insights, tips, and examples

By Rhonda Bradley February 13, 2024 You’ve probably heard about people who have built massive and highly-engaged social media audiences from scratch, without spending a dime on advertising. Perhaps you wrote them off as “lucky unicorns,” or figured they just have some type of charisma that ordinary people lack. What if you stumbled on a method that nearly anyone can use to grow a large, engaged social media audience? And what if that strategy didn’t only make your brand popular, but also drove significant traffic, engagement, and conversions for your business? If you’re looking for a way to get your business off the ground with marketing that doesn’t require a lot of time or money, microblogging may be the answer. Microblogging offers a solid path to building a loyal an...
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Direct Response Marketing: 7 Examples to Drive Sales Instantly
21Jan By Vince MagalineNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, conversation with ai, creating chatbots, Digital Advertising, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, instagram chatbot, robot chat

Direct Response Marketing: 7 Examples to Drive Sales Instantly

Many people ask what the difference is between brand marketing and direct response marketing.  And the reason for that is when most people think of advertising, they think of massive campaigns by brands like Nike, Microsoft, or Starbucks. Those campaigns are very creative, emotional, and larger than life. Most of all, those brands pull customers in and leave a lasting impression. If that’s your idea of marketing, as a small business, it can be a bit overwhelming. So, instead of trying to take on the big brands, you need a different approach. You need to create marketing that drives action today. Which brings us to direct response marketing. Direct response marketing is all about making things happen now. It packages the value proposition and call-to-action all in one to take...
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What is a Marketing Plan & How to Write One [+Examples]
28Dec By cchi@hubspot.com (Clifford Chi)No Comments
Digital Marketing, digital mkt, email outreach, Internet marketing, Marketing Strategy, Online Marketing, PPC

What is a Marketing Plan & How to Write One [+Examples]

For a while now, you've been spearheading your organization's content marketing efforts, and your team's performance has convinced management to adopt the content marketing strategies you’ve suggested. Now, your boss wants you to write and present a content marketing plan, but you‘ve never done something like that before. You don't even know where to start. Fortunately, we've curated the best content marketing plans to help you write a concrete plan that's rooted in data and produces results. But first, we'll discuss what a marketing plan is and how some of the best marketing plans include strategies that serve their respective businesses. What is a marketing plan? A marketing plan is a strategic roadmap that businesses use to organize, execute, and track their...
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49 Black Friday Social Media Posts: Ideas & Examples
23Oct By Hannah MacreadyNo Comments
content creation, facebook, facebook marketing, instagram, pinterest, Social Marketing Strategies, social media, social media marketing, Social media trends, Strategy, tiktok, twitter

49 Black Friday Social Media Posts: Ideas & Examples

Looking for inspiration for your Black Friday social media posts? As one of the biggest shopping days of the year, it’s no surprise brands are pulling out all the stops to capture customer attention. From creative graphics and catchy captions to engaging videos and influencer collaborations, use these ideas and examples to make your Black Friday social media posts stand out. Bonus: Check out the weirdest holidays to celebrate on social media. #1 Social Media Tool Create. Schedule. Publish. Engage. Measure. Win. Free 30-Day Trial 50 Black Friday soci...
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Halloween email marketing: 10 ideas and examples to scary good sales
27Sep By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Holiday Marketing, Internet marketing, Learn, Online Marketing

Halloween email marketing: 10 ideas and examples to scary good sales

By Sean Tinney September 26, 2023 Tis’ the season for pumpkin spice coffee, college football, and overuse of the pumpkin emoji. But did you know that it’s also a time for some of the biggest business holidays of the year? Cyber Monday, Black Friday, even the majority of Christmas shopping. (That’s right, fall doesn’t end until December 20th!)So take a small break from your Black Friday/Cyber Monday planning. Why would you do that you may ask? Well consider this: Halloween spending is projected to reach $12.2 billion this year.. Now that’s a lot of candy corn. The most frightening holiday of the year is more than just child’s play, it’s Americans’ third favorite holiday and a chance to connect with your email audience in a fun and effective way. Ready to create a spookta...
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How to create landing pages that convert (plus top examples & templates)
29Aug By Chandal Nolasco da SilvaNo Comments
Digital Marketing, digital mkt, email outreach, Internet marketing, landing page conversions, landing pages, Learn, Online Marketing

How to create landing pages that convert (plus top examples & templates)

By Chandal Nolasco da Silva August 4, 2023 Whether you’re looking to drive sales, sign ups, or downloads, a highly optimized landing page can provide real value by bringing your visitors to a page targeted directly to their needs.  This is important because a landing page tailored to the needs of your customer can increase conversion by 300%.Now we all want to increase conversion by a couple hundred percent but you can’t just throw up a landing page and like magic, you immediately get conversions. It actually takes a few essential tips. Follow these tips to give yourself the best chance for success. In this blog we’ll go over what it takes to create a landing page that converts. Establish your USP Define a strong, value-driven USP (Unique Selling Point) and build your l...
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10 Innovative ways to repurpose your content + real-life examples
18Aug By Sean TinneyNo Comments
Blogging, Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing, social media

10 Innovative ways to repurpose your content + real-life examples

By Sean Tinney August 17, 2023 Anyone who writes regularly, can relate to this – It takes a lot of time and effort just coming up with the right topics. Then on top of that you have to actually write it, and rewrite it, and rewrite it some more. As a content creator, you don’t just write for one channel, most likely you write for multiple channels – like a blog, newsletter, social media.There are a few goals you should try to achieve with anything you write: 1 – Don’t be boring  2 – Teach the reader something they may not know 3 – Leave an impression that causes readers to feel like they have to respond or react Because of these goals (really, they’re my rules for writing engaging content), there are days where you may struggle to come up with content ideas. Then whe...
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The best Labor Day email examples to inspire your next great campaign
13Aug By Sean TinneyNo Comments
content ideas, Digital Marketing, digital mkt, email design, email list, Email Marketing, email outreach, Holiday Marketing, Internet marketing, Learn, Online Marketing

The best Labor Day email examples to inspire your next great campaign

By Sean Tinney August 10, 2023 Labor Day is just around the corner.  Even though people won’t be in the office, they’ll still be in their inbox: People check their email on holidays just as frequently as any other Monday. So what better way to increase your sales than with a Labor Day email. To help you get those creative juices flowing we’ve compiled some of our favorite Labor Day email and subject line examples to give inspiration for creating your own campaigns this holiday. Let’s dive in and make this Labor Day weekend one to remember! Brit & Co. Why it works: This Labor Day email is balanced and organized. The animation is eye-catching, content centered and straight to the point. This email has all the right elements to get readers to click. (Lik...
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How to Promote a Blog (with strategies & examples from established bloggers)
30Jul By Kaleigh MooreNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

How to Promote a Blog (with strategies & examples from established bloggers)

By Kaleigh Moore July 18, 2023 A lot goes into writing a valuable blog post. Hours of research. Drafting and drafting and re-drafting.  Editing, grammar checks, search engine optimization.The work piles up until the point you hit publish. Then, the worst sound in the world: Crickets.  No one’s reading your post.  What went wrong? It’s not that your blog isn’t valuable to your readers. It’s that if people can’t see that value, no amount of work is going to draw your audience. There are reportedly 600 million blogs worldwide. The moths-to-a-flame strategy doesn’t work when readers see nothing but flames everywhere they look. How do you get your blog to make noise? Here’s how to address your readers’ pain points, where to push your latest posts, and a few steps to bu...
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Healthcare Social Media Policy: Examples + Free Template
26Jun By Hannah MacreadyNo Comments
facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing, Strategy, twitter, youtube

Healthcare Social Media Policy: Examples + Free Template

Where are all the healthcare social media policy examples? While it’s easy to find social media policy examples for retail, finance, and marketing industries, there is far less information available for healthcare organizations. The fact is, healthcare organizations need to take extra precautions when it comes to managing their social media presence. With sensitive patient data and an ever-growing list of regulatory and compliance requirements, having a comprehensive healthcare social media policy is crucial. That’s why we put together this guide to healthcare social media policies, including examples and templates to help you create your own. While you’re here, jump into our free webinar on Social Media in Health Care: Stories from the Front Lines. ...
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13 Best Interactive Marketing Examples to Stay Ahead of the Game ⭐MonstersPost
15Jun By Shannon HilsonNo Comments
building website, creating a website, google web designer, internet design, Internet marketing, web design, web design company, web designer, web page design, website builder, website design

13 Best Interactive Marketing Examples to Stay Ahead of the Game ⭐MonstersPost

Although static content is still popular and effective, interactive content experiences are a fresh way for marketers to engage audiences and hold their attention. Here’s a closer look at how to get these experiences right. In a digital world that’s increasingly competitive, brands need reliable ways to stand apart from the rest of the crowd and convince certain audiences to pay attention to them instead of someone else. Innovative marketing strategies that include interactive content are a great way to do that. Interactive marketing is a specialized approach to digital marketing that leverages engaging visuals and various interactive elements to capture an audience’s attention and make them part of the content experience. It also encourages each user to further connect with that brand. In...
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10 Fantastic Examples of Business Cards with Holographic Effects
17May By Nataly BirchNo Comments
3d, branding, building website, Business Cards, creating a website, design trends, google web designer, internet design, Print Design, web design, web design company, web designer, web page design, website builder, website design

10 Fantastic Examples of Business Cards with Holographic Effects

When crafting business cards, it is often believed that everything lies solely in the design. We tend to rely on eye-catching illustrations, unique typography, or clever ideas that make our 3.5 x 2-inch card stand out in a sea of others. However, there is always an alternative worth exploring. This alternative involves experimenting with the actual material used as the base for your business card. One solution that holds the power to truly transform a business card is the use of holographic foils. Their inherent properties offer a vibrancy that spans from light to dark tones, catering to the diverse needs of various designs and styles. Let’s delve into our selection of inspiring examples that demonstrate the immense potential of taking this approach. Unlimited Downloads: 95,000+ Print Desi...
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100+ Amazing Subject Line Examples
24Apr By Kelly ForstNo Comments
content ideas, Digital Marketing, digital mkt, email outreach, Internet marketing, Learn, Online Marketing, subject line

100+ Amazing Subject Line Examples

By Kelly Forst April 20, 2023 They say don’t judge an email by its subject line, but let’s be honest: We’re always keeping an eye out for the best of the best. After all, the subject line is the first impression your message has on its recipients and can help you improve your opens and clicks. That’s a lot of pressure for a seemingly short line of text.So you may be wondering, what to put in the subject line of an email? While there is no secret to the perfect subject line, there are a few words and phrases that can help get more eyes on your emails. Create a sense of urgency Getting people to take action from your email can be difficult. There’s a lot that goes into getting more opens and clicks. Creating a sense of urgency is one of those things that can have a big im...
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The Most Successful Airport Chatbots Examples | by Master Of Code Global | Aug, 2022
1Aug By Master Of Code GlobalNo Comments
ai bot, ai chat, ai chatbot, airports, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, chatbots, chatbots-for-business, conversation with ai, conversational-ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, robot chat

The Most Successful Airport Chatbots Examples | by Master Of Code Global | Aug, 2022

A few years ago, only 9% of airports were utilizing chatbots to communicate with customers. Adoption since then has continued to increase, with a projected spend of $3.69 billion USD projected by 2027 for the airports and aviation industries in AI-related services. With this rise of Conversational AI chatbots, airports are no longer forced to choose between high-quality customer service or low costs — they can have both. In this article, we’ll take a closer look at the top 5 examples of Conversational AI chatbots for airports in 2022, and the key use cases that each solution covers.Melbourne Airport is the second-largest airport in Australia, with four terminals serving more than 2.2 million passengers in April 2022 alone. Melbourne Airport is famous for its innovative approach to customer...
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9 VR Marketing Examples to Inspire You in 2022
24Jul By brbecker@hubspot.com (Braden Becker)No Comments
Digital Marketing, Digital Marketing Agency, digital mkt, Free Marketing Software, Internet marketing, Marketing Trends, Online Marketing

9 VR Marketing Examples to Inspire You in 2022

I won't lecture you on the importance of incorporating virtual reality (VR) into your marketing strategy. What I will do, however, is share a few fun facts about VR and show you nine examples of this technology used for marketing a product or a brand. (more…)
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How to Create Aesthetic Instagram Highlight Covers That Win Followers (+ 35 Examples!)
11Jul By Ash ChapmanNo Comments
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, instagram chatbot, Instagram Marketing, robot chat

How to Create Aesthetic Instagram Highlight Covers That Win Followers (+ 35 Examples!)

One of the best ways to set your Instagram profile apart is to use aesthetic Instagram Highlight covers — thumbnails that illustrate each Story Highlight category, so visitors to your profile know exactly what sort of content they’re about to see. The longer you can keep new visitors on your page, the more likely you are to win a follow. With that in mind, using aesthetic Instagram Highlight covers is an important part of your strategy.  But where do you find these covers? And how can you create Highlight covers of your own that match your brand and win more followers? In this post, you’ll find:  GET NEW INSTAGRAM TOOLS FROM MOBILEMONKEY Grow Instagram followers and engagement with new tools for influencers, artists, brands and D2C businesses. Sign up to be the first ...
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How to Find Instagram Story Filters That Make Your Brand Pop [+ How to Make Your Own & 15 Trending Examples]
7Jul By Ash ChapmanNo Comments
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, instagram chatbot, Instagram Marketing, robot chat

How to Find Instagram Story Filters That Make Your Brand Pop [+ How to Make Your Own & 15 Trending Examples]

Have you ever seen Instagram Story filters that made you think, “Where on earth did they find that?” Over 500 million people use Instagram Stories every day. That means there’s a lot of people looking at branded Stories — including yours. There are a lot more Story filters out there than just Instagram’s presets. These unique filters are extra valuable because they command attention. That helps you boost engagement and win new followers at the same time.  In this post, we’ll discuss why Instagram Stories are so important, three ways to find awesome filters for your brand, and two ways to create your own filters from scratch.  We’ve also gathered 15 awesome filters you can use to spice up your Stories right now.  GET NEW INSTAGRAM TOOLS FROM MOBILEMONKEY Grow Instag...
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Create Slack Bot Using Python Tutorial with Examples | by Pragnakalp Techlabs
22Jun By Pragnakalp TechlabsNo Comments
ai bot, ai chat, ai chatbot, best chatbot, bots, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, chatbot-development, conversation with ai, creating chatbots, how-to, nlp, python, robot chat

Create Slack Bot Using Python Tutorial with Examples | by Pragnakalp Techlabs

Slack is a useful tool for remote teams to interact more quickly and keep documents in one location. Slackbot is helpful for creating automatic messages for many purposes.Here in this tutorial, we will learn how we can create a bot in slack and add it to our channel and get the text response from the bot, and further how we can get an image, video, audio, or file through the bot.Chatbots, AI & VOICE Conference 2022 (chatbotconference.com)In addition to that, we will also learn how to save the file sent by the user in the channel to the bot on the server-side. Here we will also learn how we can get customized responses from the bot such as buttons and polls.Here we learn how we can get different types of responses from the bot such as:TextImageVideoDocumentAudioButtonsPollStep 1: Open s...
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Create WhatsApp Bot with Twilio Using Python Tutorial with Examples | by Pragnakalp Techlabs
21Jun By Pragnakalp TechlabsNo Comments
ai bot, ai chat, ai chatbot, best chatbot, bots, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, chatbots, conversation with ai, creating chatbots, discord chat bot, how-to, nlp, python, robot chat

Create WhatsApp Bot with Twilio Using Python Tutorial with Examples | by Pragnakalp Techlabs

WhatsApp is unarguably the most popular messaging app which helps people to connect across the globe. It is absolutely fair to say WhatsApp is becoming an integral part of our life. The Platform has more than two billion monthly active users. With this much potential user base, any business cannot afford to ignore WhatsApp. We all are experiencing how beautifully businesses are leveraging platforms to engage with their customers.Furthermore, many businesses are using a WhatsApp Chatbot to automate various business operations to provide a better experience to users. There are many platforms such as Twilio which allow businesses to integrate the chatbot on WhatsApp.In this tutorial, we will learn how to connect our WhatsApp account with Twilio sandbox and further how we can send different re...
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20 of the Best Professional Bio Examples We’ve Ever Seen [+ Templates]
18Jun By lkolowich@hubspot.com (Lindsay Kolowich Cox)No Comments
Digital Marketing, digital mkt, email outreach, Internet marketing, Online Marketing, Resume

20 of the Best Professional Bio Examples We’ve Ever Seen [+ Templates]

If you have your doubts, it’s likely time to update your bio, and we have some of the best professional bio examples to get you started.Your professional bio is not only relevant when applying for jobs, seeking new clients, or networking — it also gives the world a brief snapshot of who you are and your professional ideals.But if you’re anything like me, you probably don't think about your professional bio until you’re suddenly asked to "send one over via email." You have approximately one afternoon to come up with it so you scramble together a bio that ends up reading like this:"Rodney Erickson is a content marketing professional at HubSpot, a CRM platform that helps companies attract visitors, convert leads, and close customers. Previously, Rodney worked as a marketing manager for a tech...
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Email Marketing Campaign Examples to Inspire Your Email Plan
16Jun By Natalia MichelleNo Comments
Blog, Email Marketing, instagram, Social Marketing Strategies, social media, social media marketing

Email Marketing Campaign Examples to Inspire Your Email Plan

Do you believe in relationship-building supremacy with your consumers? If you just gave the nod, Email Marketing is the most effective marketing tool for you. Not only can you provide relevant information to your consumers but also catapult conversions for your business. The best part about such a strategy is the personalized experience you will deliver right into your customers’ inboxes. Such individualized attention fosters your relationship with them, which eventually helps promote your content and products to the most loyal base. On top of it, with 333.2 billion emails in circulation, you can gauge your newsletter’s power to build your connections and nurture them. Being said that, creating prolific emails that engage, delight, and convert your audience isn’t a cinch. It takes a whole ...
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25Apr By Pragnakalp TechlabsNo Comments
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, chatbot-development, chatbots-for-business, conversational-ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, robot chat, telegram-bot, virtual-assistant

Create Telegram Bot Using Python Tutorial with Examples

IntroductionFor engaging conversations, the automated chatbot is really beneficial. On platforms such as Facebook, Google, and others, we can develop chatbots. In this tutorial, we will learn about how we can create a Telegram chatbot and use it to prepare text messages with rich responses.Here we learn how we can get different types of responses from the bot such as:TextImageVideoDocumentAudioPollQuick reply ButtonsButtons with the linksSteps to create a Telegram BotFollow the below instructions to make a Telegram chatbot.Step 1: Open your telegram account and in the search bar type “BotFather”.Step 2: Click on the “BotFather” and Click on the “Start” button.Step 3: Type “/newbot”.Step 4: Type your unique bot name.Step 5: Now type a unique username for your bot.Remember: username must end...
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Re-Engagement Emails: 10 Examples of How to Win Back Email Subscribers
16Apr By Pam NeelyNo Comments
Digital Marketing, digital mkt, Email Deliverability, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

Re-Engagement Emails: 10 Examples of How to Win Back Email Subscribers

By Pam Neely April 15, 2022 Are inactive subscribers weighing down your email marketing results? See how to revive your list with re-engagement emails. Re-engagement emails are one of the best-kept secrets for keeping your email list engagement rates high. In this post, we’ll show you: Why re-engagement email campaigns are importantHow to write effective re-engagement emails10 great re-engagement email examples But first, let’s talk about decay. Specifically, email list decay.  Email list decay (aka “email address decay” or “email database decay”) is the percent of email subscribers’ addresses that are abandoned or go inactive. List decay can happen for many reasons, like someone leaving a job or creating a new email address and abandoning their old email addres...
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How to Plan a Winning Cross-Platform Campaign: Tips and Examples
28Feb By Michelle MartinNo Comments
facebook, facebook marketing, instagram, linkedin, pinterest, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, twitter, youtube

How to Plan a Winning Cross-Platform Campaign: Tips and Examples

If your brand has accounts on multiple social media accounts, your job involves juggling metrics, audiences, and goals specific to each platform. Making sense of it all and maintaining an active, on-brand presence across networks can be a challenge. Wondering how to turn a bunch of scattered social media post ideas into a cohesive, powerful cross-platform campaign that leverages the best opportunities of each platform? You’ve come to the right place! Bonus: Read the step-by-step social media strategy guide with pro tips on how to grow your social media presence. What is a cross-platform campaign? Cross-platform campaigns are social media campaigns run across multiple platforms. They meet your audience where they’re at with messaging tailored to each platform that generates awareness, int...
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6 Brilliant Case Study Examples for Small Businesses
4Feb By Sujan ThapaliyaNo Comments
Blog, facebook, facebook marketing, instagram, Small Business, Social Marketing Strategies, social media, social media marketing, twitter

6 Brilliant Case Study Examples for Small Businesses

Every business starts small. The success of a business lies in its strategy to overcome any challenge during its journey. If you are trying to take your business to new heights, start identifying challenges and create solutions. The best way is to learn from sundry success stories. There are several case studies of different businesses that can teach you which strategy to take for selling your product and attracting the target audience. In this article, we will discuss some of the top case study examples that can assist in upscaling small businesses. Let’s begin. Challenges Faced by Small Businesses As far as businesses go, there are always hurdles that need to be defeated. Starting a business is itself a big achievement for entrepreneurs, but the main challenge is maintaining one. There ...
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8 Social Media Content Marketing Strategy Examples to Avoid
16Jan By Oliver StasinszkyNo Comments
Blog, content marketing, facebook, facebook marketing, instagram, linkedin, pinterest, snapchat, Social Marketing Strategies, social media, social media marketing, twitter

8 Social Media Content Marketing Strategy Examples to Avoid

Sure, you’ve established your brand on social media. But are you satisfied? Or is it something that you need to relook? Something that’s missing? According to Statista, there are over 3.6 billion active social media users worldwide, and that number is expected to reach 4.41 billion by 2025. Therefore, mere social media presence to get the word out about your brand is not enough. What you need is a strong content marketing strategy. Otherwise, you would end up wondering why your content is going unnoticed. And, you don’t want that. So in this article, we shall discuss a few social media content marketing strategy examples along with some common mistakes to avoid. But before that let’s first understand why do you need a content strategy for social media. Why is a Social Media Content Marketi...
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14 Copywriting Examples From Businesses With Incredible Copywriters
12Jan By lkolowich@hubspot.com (Lindsay Kolowich Cox)No Comments
Digital Marketing, Digital Marketing Agency, digital mkt, email outreach, free landing page builder, Internet marketing, Landing Page Copy, Online Marketing

14 Copywriting Examples From Businesses With Incredible Copywriters

We’re all familiar with Flo from Progressive, right? Stephanie Courtney, the actress that plays her, makes Flo memorable by capturing Flo’s quirkiness — appearing in everything from commercials to print ads, and social media posts. (more…)
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The Complete Guide to Creating an Instagram Sales Funnel From Scratch (With Step By Step Instructions and Examples)
6Jan By Erick ZaldivarNo Comments
best chatbot, chatbot, chatbot app, Chatbot Marketing, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, instagram, instagram chatbot, Instagram Marketing, robot chat

The Complete Guide to Creating an Instagram Sales Funnel From Scratch (With Step By Step Instructions and Examples)

We all know the power of Instagram marketing. It’s a fun and interactive way to generate leads, increase sales, and generate buzz for your business. However, many people don’t know that there’s a new way to create Instagram sales funnels entirely inside of your Instagram page! Facebook quietly rolled out the Instagram Automation in the middle of 2021, but there are only a handful of 100% approved tools (shameless plug for ourselves). The reason for allowing Instagram Automation in the first place is to continue to create new features and tools to make Instagram a better shopping platform, for businesses, brands, entrepreneurs, and creators, just like you! GET NEW INSTAGRAM TOOLS FROM MOBILEMONKEY Grow Instagram followers and engagement with new tools for influencers, artist...
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5 Awesome Marketing Campaign Examples and What Makes Them Special
2Nov By Mark QuadrosNo Comments
Blog, marketing strategies, pinterest, Social Marketing Strategies, social media, social media marketing

5 Awesome Marketing Campaign Examples and What Makes Them Special

Traditional marketing as we know it, is changing. If before, word-of-mouth used to be a powerful aid to any given marketing campaign, its potential is now seemingly limitless. And we can all thank the internet for this unlocked ocean of exciting, new advertising potential. As time progresses, marketers are getting more creative (i.e., comfortable) with their promotions. From campaigns that make us laugh, to others that make us weep, these savvy marketers know that the best way to reach an audience successfully is by emotionally connecting with them. But don’t be fooled. Creating a successful marketing campaign is not that easy. Plus, marketing promotions aren’t usually cheap, requiring time, money, and a thought-out strategy. Having so much time and money invested at stake, how do you k...
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21+ Awesome Landing Page Examples You’d Want to Steal
24Oct By Chandraveer SinghNo Comments
Blog, content marketing, instagram, Social Marketing Strategies, social media, social media marketing, twitter

21+ Awesome Landing Page Examples You’d Want to Steal

Most businesses create multiple landing pages for their campaigns as they work better with conversion when compared to homepages. Reports suggest that brands only have around 7 seconds to make a lasting impression on their audience. Wow! This means that for your landing pages to convert, they must attract viewers quickly. If you’re looking for some inspiration to create or enhance your brand’s landing pages, you’ve come to the right place. We’ve compiled 21+ awesome landing page examples just for you. That’s not all. We’ll also share some tips so you can optimize your landing pages. But, before that. Let’s look at the definition and benefits of a landing page. What is a Landing Page? Landing pages are web pages where you have the opportunity to collect the viewer’s contact information ...
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10+ Examples of Awesome Integrated Marketing Campaigns
7Oct By Chandraveer SinghNo Comments
Blog, facebook, facebook marketing, instagram, linkedin, marketing strategies, Social Marketing Strategies, social media, social media marketing, twitter

10+ Examples of Awesome Integrated Marketing Campaigns

It was 2019, when Microsoft ran an integrated marketing campaign with Carlsberg. And it was an instant hit. Integrated marketing is essentially a message-focused approach that combines everything from print and digital advertisements, sales promotions to public relations and even social media outreach activities. Marketing leaders are 1.5 times likely to go for Integrated Marketing. The essence of Integrated Marketing campaign lies in the fact that despite the cross-platform variance in execution, the coherence of the message is retained all throughout. In this blog, not only are we going to tell you what a perfect integrated marketing campaign should look like, but also provide relevant examples to illustrate the point further. What more could a marketing enthusiast ask for? So with...
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Beautiful Landing Pages (Tips and Examples)
27Sep By Guest ContributorsNo Comments
building website, creating a website, google web designer, internet design, landing pages, web design, web design company, web designer, web page design, website builder, website design

Beautiful Landing Pages (Tips and Examples)

(Guest writer: Laura Moisei) Hundreds of witty articles have been written around the topic of landing pages. We all know the basic facts – that these are the pages a visitor reaches after clicking on a banner ad or a promotional link, and that they play a crucial marketing role by converting leads into customers for the business. When it comes to designing a landing page yourself, however, matters seem to be far more delicate than you would have expected after going through how-to documentation. This is why today, we have chosen to share a collection of actual landing page examples for inspiration. According to a pretty scholarly classification you may find in Wikipedia, landing pages fall into two major categories: reference and transactional. If they are to be called a reference, pages h...
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Top 5 Examples of Conversational User Interfaces | by WotNot | Jul, 2021
2Sep By WotNotNo Comments
ai bot, ai chat, ai chatbot, best chatbot, bots for skype, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, chatbot-design, chatbots, conversation with ai, conversational-ai, conversational-marketing, conversational-ui, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, robot chat

Top 5 Examples of Conversational User Interfaces | by WotNot | Jul, 2021

Conversational User Interface (CUI) is an artificial interface with which you can communicate to either ask questions, place orders or get information.Top-notch CUI’s offer a more human-like conversation. This helps in bridging the gap between physical and online conversations.Many companies have started understanding the importance of conversational AI by incorporating them into their marketing strategies. Statistics show that automated conversational marketing companies witnessed a 10% increase in revenue within 6–9 months.Even from a customer’s point of view, 86% of online buyers preferred quick and immediate customer support, which chatbots for small businesses provide.There are two main types of CUI’s. First is the chatbots where the interaction and communication take place in the for...
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10 Best Instagram DM Drip Campaign Examples, Tips, and Tools
4Aug By Vince MagalineNo Comments
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, instagram chatbot, Instagram Marketing, robot chat

10 Best Instagram DM Drip Campaign Examples, Tips, and Tools

Of all the brand new Instagram growth tools to hit the market in 2021, the latest to be released is by far the most universally loved by marketers. So, are you ready to be one of the very first people to implement an automated Instagram DM drip campaign? If so, you’ve come to the right place. Today we’re going to cover six Instagram DM drip campaign examples, as well as four helpful tips and best practices to make the most of those campaigns: Catch all auto-responderBuild your contact listsLead nurturingOnboarding with educational messagesContact list segmentation and retargeting campaignsUpselling customersWelcome new subscribers with a quick winOne CTA (call-to-action) maximumCreate urgency by setting a deadlineSpeak to the “Lizard Brain” Lastly, I’ll show you how to create ...
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20 of the Best Product Page Design Examples We’ve Ever Seen
4Aug By lkolowich@hubspot.com (Lindsay Kolowich Cox)No Comments
Digital Marketing, digital mkt, email outreach, Internet marketing, Online Marketing, Website Design Examples

20 of the Best Product Page Design Examples We’ve Ever Seen

If you compare how product pages take shape across different companies, it's clear they run the gamut. Some go for the direct approach, displaying an image of a product and explaining why someone should buy it. Other companies create elaborate pages with moving parts and fancy, interactive elements. (more…)
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The Best Instagram Direct Message Marketing Examples & Templates
19Jul By Vince MagalineNo Comments
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, instagram chatbot, Instagram Marketing, robot chat

The Best Instagram Direct Message Marketing Examples & Templates

Instagram direct messages (DMs) have come a long way in 2021. With the introduction of automated DMs from tools like InstaChamp, creators, influencers, and marketers are still adjusting to what it all means for Instagram direct message marketing. Without a doubt, Instagram DMs are one of the most effective channels to sell more on Instagram. Yet, Instagram direct message marketing has been underutilized due to DM management being almost entirely manual and labor-intensive. Luckily, Instagram automated messages have flipped the script on this narrative, almost entirely. However, don’t take it from me alone. Instagram direct message marketing is on the radar of the most prominent digital marketing professionals out there, such as Gary Vaynerchuk: “Instagram DM (Direct Message) is...
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Pagination: 10 Clever & Unique Examples
8Jul By Editorial TeamNo Comments
building website, creating a website, google web designer, internet design, responsive web design, web design, web design company, web designer, web page design, website builder, website design

Pagination: 10 Clever & Unique Examples

Whether it’s a list of blog posts, a photo or video gallery, an image slider, or anything else on a website that has multiple pages, they all have something in common: pagination, or a way to navigate from page to page. While many websites use relatively common layouts and styles for page navigation, this is an area where designers and developers can add some creativity to enhance the user experience. In this post we have compiled 10 CodePen examples of creative page navigation for your inspiration. We hope these will inspire you to try out some new tricks of your own. Your Designer ToolboxUnlimited Downloads: 500,000+ Web Templates, Icon Sets, Themes & Design Assets DOWNLOAD NOW   Responsive Flexbox Pagination See the Pen Responsive Flexbox Pagination by William H. (@iamjustaman)on ...
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20 of the Best Infographic Examples to Inspire Your Next Design
1Jul By Katrina KirschNo Comments
Digital Marketing, digital mkt, Infographics, Internet marketing, Online Marketing

20 of the Best Infographic Examples to Inspire Your Next Design

There's a lot to like about well-designed infographics — whether it’s the beautiful typography, concise messaging, clever layouts, or bold graphics. Not to mention that people retain 65% of information passed along with an image compared to only 10% when they listen to the same piece of information. (more…)
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4 great examples of no-code success | by Chris Knight | Apr, 2021
18Apr By Chris KnightNo Comments
ai bot, ai chat, ai chatbot, automation, best chatbot, bryter, business-success-tools, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, google chat bots, no-code, robot chat, service-automation

4 great examples of no-code success | by Chris Knight | Apr, 2021

No-code is a growing trend in business, empowering anyone in a company to develop a solution to a problem or build a service that can benefit clients and customers. The marketing spiel out the way, from chatbots to process automation, how successful can a no-code solution be? How much power can one individual wield in the digital business era?The age-old argument is there are never enough coders to go around. So, the companies that provide traditional solutions have made them customizable, be it through macros or WYSIWYG design features. Then there is the low-code movement that helps developers create prototypes quickly to speed up the design and implementation phase. You can find low-code solutions buried among the mass of Salesforce and Microsoft products, all trying to make their leviat...
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Top 8 Examples of Chatbots in the eCommerce Industry in 2020 | by Master Of Code Global
17Apr By Master Of Code GlobalNo Comments
ai, ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, chatbots, conversation with ai, creating chatbots, ecommerce, ecommerce-bot, ecommerce-chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, robot chat

Top 8 Examples of Chatbots in the eCommerce Industry in 2020 | by Master Of Code Global

Chatbots have changed how businesses in the eCommerce industry connect with their customers with instant, affordable, and highly customizable support. Over the years, companies have been innovating with chatbots and coming up with unique implementations that help achieve different business objectives. In this article, we’ll take a closer look at the top 8 examples of chatbots in the eCommerce industry in 2020.SnapTravelSnapTravel Hotel Booking ChatbotNike StyleBotWith a clever campaign during the launch of their AirMax Day shoes, Nike increased its average CTR by 12.5 times and the conversions by 4 times. How did they do it? With a chatbot called StyleBot.The StyleBot is an AI chatbot that allows enthusiasts to find shoes based on their preferences through product recommendations. However,...
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15 Best Instagram Auto DM Examples to Boost Conversions & Save Time
12Apr By Vince MagalineNo Comments
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, instagram chatbot, Instagram Marketing, robot chat

15 Best Instagram Auto DM Examples to Boost Conversions & Save Time

For years, Instagram DMs (direct messages) have been one of the most used business communication tools on the internet. However, no tools have existed to scale and capitalize on this precious consumer touchpoint, until now. Enter Instagram auto DM tools from MobileMonkey.     Instagram auto DM tools, are your new secret weapon to growing your Instagram follower count and presence on the platform, with features that: Instantly reply to Instagram DMs.Auto-respond to comments on your posts.Hyper-accelerate organic engagement with your content.Automatically start conversations with your followers and prospects.Boost content visibility.Turn Instagram traffic into website traffic.Answer common questions for prospects and customers 24/7. In this article you’ll learn how to scale message ...
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Use Cases of Chatbots — With Real Examples, Application & Features. | by WotNot | Mar, 2021
21Mar By WotNotNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, chatbot-design, chatbot-development, chatbots, chatbots-for-business, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, instagram chatbot, robot chat, use-cases

Use Cases of Chatbots — With Real Examples, Application & Features. | by WotNot | Mar, 2021

Did you land on this article while finding an answer to your ‘What are the use cases of chatbots?’ Well, congratulations, you have found the right place, finally!Ten years ago, did you have the vision to think that you can be sitting on your couch and just by tapping your mobile or tablet screen for a couple of times will fetch you a cab right outside your door?Or, could you imagine that you can order your favorite pineapple topped pizza while finishing that document, and even before you are done, the delivery executive will be waving with a broad smile?All this without any verbal communication — not even a lip-sync. And yet, here we are. A boon commonly addressed as a chatbot has made this possible.This article is an attempt to throw some light on some of the best use cases of chatbots. W...
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19 Brilliant Examples of Holiday Marketing Campaigns
17Jan By lkolowich@hubspot.com (Lindsay Kolowich Cox)No Comments
Digital Marketing, digital mkt, email outreach, Holiday Marketing, Internet marketing, Online Marketing

19 Brilliant Examples of Holiday Marketing Campaigns

Every year, as soon as Halloween is behind us, it seems like the floodgates open. Without warning, there are holiday marketing campaigns everywhere, with countless businesses rushing to cash in on a spending frenzy. There are holiday emails, social media posts, and TV ads — oh, my. It might seem like holiday marketing is out of control. But some brands do it very, very well. (more…)
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+50 Examples of How to Write the Best Email Opening Lines
31Dec By Virginia NusseyNo Comments
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, Marketing, robot chat

+50 Examples of How to Write the Best Email Opening Lines

“Email has an ability many channels don’t: creating valuable, personal touches – at scale.” – David Newman Today we’re bringing you a guide to help you write the best email opening lines for all professional tasks to be done. Email is one of the prominent, universal ways of staying in touch. Whether you want to address an existing customer, a new lead, employees, a new boss, or a business correspondence, emails are a fantastic re-engagement communication channel, alongside other re-engagement channels like text messaging and Facebook Messenger.  When we talk about the best email opening lines, we’re talking about email opening lines and subject lines that: Get more opensGet more responsesDrive positive outcomes toward your business goals Here’s the good news. You DO N...
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Should Your Brand Use Controversial Advertising? 10 Examples to Help You Decide
26Dec By cchi@hubspot.com (Clifford Chi)No Comments
Advertising ROI, Digital Marketing, digital mkt, Internet marketing, Online Marketing

Should Your Brand Use Controversial Advertising? 10 Examples to Help You Decide

In the beginning of 2019, people were tweeting pictures of razors submerged at the bottom of their toilet bowls. No, this wasn’t a wacky teen challenge to make dads late for work. It was a protest against Gillette’s latest advertisement, one that confronts toxic masculinity. (more…)
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9 Best Facebook Messenger Ad Examples of All Time
26Dec By Vince MagalineNo Comments
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, Facebook Ads, facebook bot, facebook chatbot, facebook messenger bot, instagram chatbot, robot chat

9 Best Facebook Messenger Ad Examples of All Time

As a relatively new advertising tool, there aren’t as many examples to pick and choose from. However, we’ve identified what we believe to be the absolute best Facebook Messenger ad examples of all time. And we’re going to show you what the special sauce is that gives them their unicorn status. There are three key components that make Messenger ads so successful: Messenger is where conversations happen, and nothing beats a conversation for closing sales.Consumers would rather chat in real-time with businesses than talk on the phone or email.Businesses can scale conversations in Messenger thanks to chatbot automation. There are two types of Facebook Messenger ads. The first type of Messenger ad is called a Click-to-Messenger ad. Where a normal ad would send people directly to a land...
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9 Product Category Marketing Examples to Inspire Your Own
26Dec By Sondra WolferNo Comments
Digital Marketing, digital mkt, Internet marketing, Online Marketing, Product Marketing

9 Product Category Marketing Examples to Inspire Your Own

Stores and websites aren’t a mishmash of products with no discernible organization for a reason. People want a sense of direction and a positive customer experience, even when they are “just browsing.” They also want to know they are in good hands when it comes to the product category they’re exploring — whether that’s kitchen tools, breakfast cereals, or winter coats. (more…)
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16 Cheerful Examples of Holiday Homepage Designs
24Dec By lkolowich@hubspot.com (Lindsay Kolowich Cox)No Comments
Digital Marketing, digital mkt, Internet marketing, Online Marketing, Website Design Examples

16 Cheerful Examples of Holiday Homepage Designs

According to the National Retail Federation, eCommerce accounted for 20.9% of total holiday sales in 2019, and that number seems to increase every year. As a result, you have the opportunity to position your online shop in front of a huge base of consumers who are actively browsing the web with intent to purchase goods. (more…)
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Doable Examples of Online/Remote Services Offered by Local Businesses
21Dec By PhilNo Comments
googe optimize, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services, Uncategorized

Doable Examples of Online/Remote Services Offered by Local Businesses

Like my post? Please share! While everything and everyone is on lockdown, how can a “local” business still bring in a little revenue?  How can you set yourself up for a strong comeback?  And how can you do it from your yurt? As you might guess, you do it by offering an online or “tele” version of at least one of your services.  Customers / clients / patients may need to keep their distance, but many still want or need now what you offer.  Only a video, phone, or other online option meets both of those needs. The problem now is you’re not sure where to begin, because you don’t have examples or blueprints of online-only services that you can adapt to your situation. I’m not saying a remote option is an option for every business.  Some businesses can only do their work in-person, and don’t ha...
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How Does Google My Business Penalize Keyword Stuffing: 50 Examples [Case Study]
20Dec By Colan NielsenNo Comments
GMB, googe optimize, google optimization, google seo, Maps Spam, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services, Tips

How Does Google My Business Penalize Keyword Stuffing: 50 Examples [Case Study]

Posted Dec 14, 2020 by Colan Nielsen What is Keyword Stuffing? Keyword Stuffing is the practice of adding keywords to your name in Google My Business to help it rank higher.  It’s still a very common practice in Local SEO because it gives you a ranking advantage on Google Maps and in the 3-Pack. The study that came out from Local SEO Guide as well as the Local Search Ranking Factors confirms that having keywords in the name of your Google My Business (GMB) listing does help it rank higher. A seriously legit looking business name. #StopCrapOnTheMap pic.twitter.com/GJLFacma4t — Joy Hawkins (@JoyanneHawkins) August 13, 2018 How Does Google Penalize Businesses that Add Keywords to their Business Nam...
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