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Maximizing the Web for Your Business
We’ve definitely learned in the last year that digital marketing is essential if your business is going to survive significant disruptions. Companies such as Bubbles and Balm, who were previously hesitant to grow their online presence, found a digital pivot crucial to survival in 2020.
Hopefully, your business already has a strong website and social media and you’re building your reputation and search engine optimization (SEO). However, you can always maximize the impact of the web on your company.
How can you take advantage of digital marketing to the fullest? Let’s take a look.
Make Sure You Own Your WebsiteSome websites give you the opportunity to set up a free website, but you don’t fully control the platform. This means that your ability to sell products and services can be limit...