Tuesday, December 7Digital Marketing Journals

content marketing

Learn To Master Video For Google Business Profiles
content marketing, googe optimize, google optimization, google seo, Local Search, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

Learn To Master Video For Google Business Profiles

Watching and sharing videos just might be the world’s favorite pastime. In fact, it’s a daily event for countless people of all ages.A video that goes viral can acquire millions of views by sharing through a wide variety of social media platforms, ranging from TikTok and Reels to YouTube and Twitter.But did you know that you can add a video to your Google Business Profile?Businesses of all sizes face an incredible amount of competition. Small businesses, in particular, are constantly being challenged to find new and creative ways to grab the attention of fickle consumers.Finding a cost-effective way to reach an audience and build interest in products and services can be the difference between success and failure.One of the best ways to accomplish this is to seize on the public thirst fo...
How Content Marketing For Manufacturers Differs From Other Industries
Business advice, content marketing, googe optimize, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company

How Content Marketing For Manufacturers Differs From Other Industries

Creating content has become the cornerstone of many marketing strategies. In fact, 93% of marketers in the B2B space use content as a part of their strategy. Needless to say, publishing high-quality content can help businesses attract leads and convert them into customers. However, as a manufacturing business, you’ve probably noticed that creating content isn’t as easy as it seems. That’s because the manufacturing industry has some unique qualities that should be considered when coming up with a content strategy.  If you’re interested in learning about some of the things you should keep in mind when creating content, we’ve got the information you need. Here are some of the ways content marketing for manufacturers is different from other industries.  Manufacturing Products Can Be Difficu...
21+ Awesome Landing Page Examples You’d Want to Steal
Blog, content marketing, instagram, Social Marketing Strategies, social media, social media marketing, twitter

21+ Awesome Landing Page Examples You’d Want to Steal

Most businesses create multiple landing pages for their campaigns as they work better with conversion when compared to homepages. Reports suggest that brands only have around 7 seconds to make a lasting impression on their audience. Wow! This means that for your landing pages to convert, they must attract viewers quickly. If you’re looking for some inspiration to create or enhance your brand’s landing pages, you’ve come to the right place. We’ve compiled 21+ awesome landing page examples just for you. That’s not all. We’ll also share some tips so you can optimize your landing pages. But, before that. Let’s look at the definition and benefits of a landing page. What is a Landing Page? Landing pages are web pages where you have the opportunity to collect the viewer’s contact info...
7 Steps to Create a Victorious B2B Content Marketing Strategy
Blog, content marketing, linkedin, reddit, Social Marketing Strategies, social media, social media marketing

7 Steps to Create a Victorious B2B Content Marketing Strategy

There are B2B companies that have much to offer but still can’t beat the competition. The reason? They don’t have a robust B2B content marketing strategy in place. Content marketing is straight-up the best way to engage with your prospects and turn them into potential customers. According to statistics, successful B2B marketing spends 40% of their marketing budget on content marketing. But, unlike B2C companies targeting general consumers who gravitate to entertaining and attractive content, B2B content marketing is a different ball game. It’s also more than scouring a list of keywords to write occasional blogs or running paid ads on social media once a month. You need to precisely understand your target audience to develop a solid B2B content marketing strategy that yields result...
How to Write a Press Release in 2021: Tips for Beginners
Blog, content marketing, Social Marketing Strategies, social media, social media marketing

How to Write a Press Release in 2021: Tips for Beginners

Press releases should be an integral part of marketing for businesses. You must be wondering why. According to Forbes, press releases can help you achieve a variety of goals such as improving your content marketing and SEO and sending a message. The idea here is not only to increase visibility but also to build brand authority. That being said, if you don’t know how to write a press release, you can find the process somewhat challenging. Hence, here’s a comprehensive guide for beginners along with a few helpful tips that will aid you in drafting an effective press release to boost your brand. Why do Businesses need a Press Release? Press releases often function as news releases and are meant to inform your audience about some kind of event or information. The news you cover i...
101 Tips on How to Create a Successful Webinar in 2021
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, content marketing, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, instagram chatbot, robot chat

101 Tips on How to Create a Successful Webinar in 2021

Do you want to master all the steps it takes to create a successful webinar?The following is a list of 101 (!!!) tips on how to create your next successful webinar. This article contains the best tips, tricks, and strategies I have gathered from creating several hundred webinars myself.Ready, Set, Go!Join Today’s Webinar with Larry Kim!(Or Register for the Free Replay)Learn all about NEW Tools from MobileMonkey to 10X Instagram Engagement with Messaging Automation.Why You Should Use WebinarsWebinars have been around for decades and are a great way to share information about any topic. Here are the top benefits of doing webinars:Reason #1 to Use Webinars: They’re a great way to reach a huge audience.Webinars are great for co...
How to Build Back Customer Loyalty After Covid-19
Blog, content marketing, googe optimize, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services, social media

How to Build Back Customer Loyalty After Covid-19

Improving and measuring customer loyalty is crucial for every business in gaining visibility and profit – allowing businesses to not only retain loyal customers for the long-term, but capitalize on this to attract new customers. But when Covid-19 restrictions began, the importance of customer loyalty became even more apparent. Consumer spending was at an all-time low globally, meaning word-of-mouth recommendations and repeat purchases became crucial for many businesses. 66% of consumers would keep buying from their preferred brand, even if that company is competing against a “more innovative” business, showing how powerful consumer loyalty can be.  In this article, we’ll explore 6 tactics you can use to boost your brand’s customer experience and build brand advocates that last once Co...
How “Glocal” Content Marketing Helps International Brands Stay Local
content marketing, googe optimize, google optimization, google seo, Local Search, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

How “Glocal” Content Marketing Helps International Brands Stay Local

How do today’s major global brands develop a digital presence and compete organically in local markets throughout the world?It’s called glocal.No, that’s not a typo – glocal is a sophisticated combination of global and local influence fueled by modern localization technology and strategic international marketing implementation.With the help of localization technology, global brands can be relevant and attractive on a local level, too. It’s the modern secret to building a global brand’s local staying power.When done right, the glocalization process taps into the power of content localization and SEO. This strategy ensures brands are easy to find and well ranked in local SERPS. Check!FYI Trend: International Brands Earn Local TrustThe [local loyalty] trend isn’t new.Since the inception, l...
#354: Counting Down The Hottest Strategies From OMME In 2020 – Amy Porterfield
andrea olsen, Best Of, boundaries, Business Mindset, content, content marketing, craft an offer, entrepreneurial growth strategies, facebook, facebook marketing, gaynete jones, jam gamble, jasmine star, landing pages, list growth, nice, Online Business, online marketing made easy, podcast, Social Marketing Strategies, social media, social media content, social media marketing, time management, Webinar, webinar signups

#354: Counting Down The Hottest Strategies From OMME In 2020 – Amy Porterfield

Listen To My Latest Podcast Episode: #354: Counting Down The Hottest Strategies From OMME In 2020 Listen To My Latest Podcast Episode:#354: Counting Down The Hottest Strategies From OMME In 2020 !function(f,b,e,v,n,t,s) {if(f.fbq)return;n=f.fbq=function(){n.callMethod? n.callMethod.apply(n,arguments):n.queue.push(arguments)}; if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version='2.0'; n.queue=[];t=b.createElement(e);t.async=!0; t.src=v;s=b.getElementsByTagName(e)[0]; s.parentNode.insertBefore(t,s)}(window, document,'script', 'https://connect.facebook.net/en_US/fbevents.js'); fbq('init', '397525423930890', { em: '{user-email}', ...
4 Steps to Plan Your Email Marketing for the New Year
content marketing, Digital Marketing, digital mkt, email list, Email Marketing, email marketing plan, email marketing planning, email marketing strategy, email marketing tips, email outreach, Internet marketing, Online Marketing

4 Steps to Plan Your Email Marketing for the New Year

By Kelly Forst December 15, 2020 Get your email marketing ready for the new year with these 4 tips. See what worked, what didn’t, and how you can improve your email strategy. Phew, what a year!I’m sure I’m not the only one who feels 2020 was quite the whirlwind. I don’t know about you, but I’m certainly looking forward to a fresh start.The global pandemic brought about unforeseen challenges for small businesses — and many felt the impact on their marketing. In fact, of the 79% of marketers who have a content marketing plan, 70% adjusted their plan due to the global pandemic.So as we look forward to a new beginning, reflecting on the year behind us can give us a lot of insight. Spend some time before the end of the year to take a step back and r...