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21 Local SEO Moves & Situations I Have Never Seen a Business Penalized for
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All kinds of actions and events can set you back in the Google Maps 3-pack, the organic results, or both: Google Business Profile pages that get removed, having a location in the same building or complex as a bunch of your competitors, hosting or other errors that prevent Google from accessing your site, getting your title tags wiped out, being at the business end of an algorithm update, or buying thousands of shaky links. It’s important that you can ID the landmines. It’s equally important to know what is not a landmine.Over the past 86 “Internet years,” I’ve had many a conversation with business owners (and often other SEOs) to the effect of, “Do you think ______ caused my rankings to dive?” More often than not I say “No, here’s what I think happened,”...