Tag: Video

14May By Hyacinth EmpinadoNo Comments

Digital Marketing, digital mkt, Internet marketing, Online Marketing, social media marketing, video marketing

The best social media platforms for video content in 2025 [consumer data]

Video is everywhere right now. As a basic Millennial, my video diet mostly consists of YouTube and Instagram, but hop on any social media platform, and I bet you’ll run into a short-form video as you scroll through your feed. With TikTok’s future uncertain, many social media platforms are trying to capture more of their audience and debuting features to support vertical videos. YouTube, Instagram, and even LinkedIn are now constantly pushing out updates to elevate video content. “Everyone wants to be like TikTok and they‘re saying, ‘Let’s take a gamble here,’” says Brian Alves, founder of Marketing Nerds. Before we explore the vast video options marketers have at their disposal, let's dive into the importance of social media videos, where consumers are watching them, and other important f...

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7Feb By esantiago@hubspot.com (Erica Santiago)No Comments

Digital Marketing, digital mkt, Internet marketing, Online Marketing, video marketing

How to Make a Promotional Video (Budget-Friendly Tips)

As a marketer and video enthusiast, I can confidently say a promotional video is crucial to promoting your brand. In fact, 73% of respondents say video marketing is effective at helping them reach their company's overall business goals. (more…)

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5Sep By Sherry BonelliNo Comments

googe optimize, google optimization, google seo, Local Search, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

Google Business Profile Video Verification Best Practices

Google Business Profiles (GBP) are one of the best ways for a local merchant to get online exposure. But before your GBP becomes visible to the public, you must verify it by clicking on the Get Verified link. Screenshot from Google Business Profile, June 2024 When a business sets up a Google Business Profile, Google offers a method (or sometimes several ways) to verify the profile. This verification process helps Google ensure that the business is a real and legitimate business that is eligible for a GBP and meets Google’s guidelines for representing your business on Google. In an ideal world, Google would visit each location with a GBP to ensure that the business is real and meets all guidelines. But that is not possible. One of the ways Google can verify a business is through video verif...

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22Jul By Guarav SharmaNo Comments

audience engagement, Blog, Brand Awareness, Brand Strategy, Consumer behavior, content, content creation, content marketing, Content Marketing Resources, Content Strategy, Digital Marketing, digital mkt, engagement, Influencer Marketing, Internet marketing, long-form, marketing campaign, marketing tips, Online Marketing, online presence, SEO, SEO optimization, short-form, Small Business, social media, social media marketing, video content, video marketing, video strategy

Navigating the Video Marketing Maze: Short-Form vs. Long-Form

Are you torn between using long-form or short-form videos for your small business marketing campaign? Well, you are not alone. Despite 89% of consumers wanting to see more brand videos, there is no one-size-fits-all answer about the ideal video length. However, this should not deter you from creating an effective video strategy. In 2023, people watched an average of 17 videos per day, highlighting the influence of video content in today’s digital landscape. Both short-form and long-form videos offer unique advantages and come with their set of challenges. Join me as I uncover the benefits and limitations of each video format to help you make informed marketing decisions. What are Short-Form Videos? Short videos typically range from 30 seconds to less than 10 minutes long. T...

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9Apr By Megha SharmaNo Comments

Blog, Social Marketing Strategies, social media, social media marketing, tiktok, video marketing, youtube

The Ultimate TikTok Video Size Guide for 2024

Launched in 2016, TikTok has more than 1 billion monthly active users from over 200 countries today. Initially, the platform established a name with the TikTok video length limit of 15 seconds. However, experimenting with the best length for TikTok videos has become paramount as the platform evolves. It is closely related to the TikTok algorithm, as every content is prioritized based on the video limit. So, to go viral, understanding the pattern of audience attention span and mastering the art of TikTok video dimensions and sizes are crucial for optimum TikTok marketing. In this guide, you will discover the various TikTok video lengths and learn how to optimize and publish your videos to resonate with the audience for the highest reach. Let’s equip you with the latest TikTok video size. Ti...

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30Mar By Dazzler Productions SA de CVNo Comments

building website, creating a website, google web designer, internet design, responsive web design, Sponsored, web design, web design company, web designer, web page design, website builder, website design

10+ Best Resources & Tools for Web Designers (2024 update)

3 days ago Is searching for the best web design tools to suit your needs akin to having a recurring bad dream? Does each “promising ad” look like any other, and you find yourself reading them over and over again? We published this list to give you some temporary, and hopefully permanent, relief. The big names have plenty of exposure and are not on this list. We’ve chosen instead t...

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14Mar By Jeff RiddallNo Comments

googe optimize, google optimization, google seo, Local Search, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

How Local Businesses Should Use Video In Their Digital Marketing

The popularity of digital video content is undeniable. Facebook, YouTube, Instagram, and TikTok, all of which are heavily video-based, are at the top of the social media ladder. For many younger audiences, these platforms, along with a plethora of streaming services, have usurped all others as their primary source of entertainment and/or information. Some are even being touted as the next search engines. This is still hotly debated. Likewise, video marketing is on the rise, and many marketers have come to see this as a preferred method of engaging with their target audiences. However, at a local business level and for local business owners, it feels like there is still something of a reluctance to fully embrace this important medium. Perhaps this is due to a lack of time or resources – a c...

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17Feb By Guarav SharmaNo Comments

Blog, content, content marketing, Content Marketing Resources, Digital Marketing, digital mkt, Internet marketing, Online Marketing, short video content, video content, video marketing, video production, youtube

Elevate Your YouTube Channel: Top 4 Video Editing Tools

Launched in 2005, YouTube now stands as the second largest search engine after Google. Almost 2.7 billion people use YouTube worldwide every month and 87.7% of those users access it on their mobile phones. Owing to the large number of video content available on the platform, you want to ensure that yours stands out. To make it happen, you need to master effective content creation tips, use fantastic lighting, and invest in powerful video editing software. There are tons of editing tools on the market that promise amazing results.  To help you cut through the noise, I’ve curated a list of the 4 best YouTube video editing software. Whether you’re a beginner or a pro, there’s something for you. Keep reading. 1. Movavi Video Editor Top on the list is the Movavi Video Ed...

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3Feb By Paul AndrewNo Comments

building website, creating a website, google web designer, internet design, Motion Design, Movie Effects, Premiere Pro, Premiere Pro Templates, video, Video Editing, web design, web design company, web designer, web page design, website builder, website design

The 10 Best LUT Packs for Premiere Pro in 2024

Look-Up Tables, or LUTs, play a pivotal role in video editing. These small but powerful resources are essential for color grading, acting as shortcuts to apply complex color transformations to video footage. Whether you’re working on a film, YouTube video, or any digital video content, they’re crucial in achieving a consistent look and atmosphere. LUTs help set the mood and tone, significantly enhancing the storytelling aspect of your footage. The right LUT not only saves time but also elevates the quality of your work, bringing a professional touch to your color grading process. In this collection, we explore the best currently available LUTs for Premiere Pro (both free and premium). Explore the various options and styles we have curated for you below. How to install LUTs in Premiere Pro...

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18Jan By Marion GuévelNo Comments

building website, creating a website, google web designer, internet design, Internet marketing, web design, web design company, web designer, web page design, website builder, website design

What type of video is best for social media? ⭐MonstersPost

Surprisingly, 82% of digital traffic is attributed to videos. This means, that before we bid goodbye to this year, we must budget for 2024 social media videos. However, how do you decide what kinds of videos can grab your audience’s attention? Can you make relevant videos, that are of interest to them? And how can you use them to complement your content strategy? This is what this article is all about. We share how and why video on social media is an absolute game-changer for your brand, why it simply has no competition with other types of content – and why you should be prioritizing it. We also share some extra tips for you to get started! Let’s delve in without further ado! Why use video for social media? The numbers speak for themselves. In fact, on average, about 66% of people watch vi...

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11Jan By Andrew HutchinsonNo Comments

facebook, facebook marketing, snapchat, Social Marketing Strategies, social media, social media marketing, twitter, youtube

X May Look to Gate Some Video Content to Premium Subscribers Only

Along with X’s new slate of video programming, headlined by exclusive shows from popular TV identities Don Lemon, Tulsi Gabbard, and Jim Rome, the platform is also exploring a new monetization avenue for that content, which will push users to subscribe to X Premium in order to view certain episodes and updates. That’s according to a new finding in the back-end code of the app, which indicates a new prompt that’ll force users to sign-up to keep watching after a certain point in the playback. As you can see in this example code snippet, shared by social media expert Chris Messina, X is seemingly developing new prompts that will be triggered after a viewer watches for a certain amount of time, pushing them to sign-up to Premium to keep watching. There’s not a lot of info to go on at this...

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21Dec By Darren ShawNo Comments

googe optimize, Google Business Profiles, google optimization, google seo, Local SEO, search engine optimisation, search engine optimising, search engine optimization, SEO

[SOLVED!] Google Business Profile Video Verification

Google Business Profile video verification has been the bane of business owners’ existence. Unclear directions, failed upload attempts, bugs, and lack of assistance from Google are among the many pain points people have when trying to video-verify their business profiles. Well, Whitespark just went through it, too. The good news is, I got to go through this painful process myself, and, after much suffering, I successfully re-verified our Google Business Profile! And now I get to share all the tips and tricks I learned along the way with all of you. In this video, I will teach you all the requirements for GBP verification, I will outline the steps you need to take for a successful video verification, and I will take you behind the scenes of verifying Whitespark’s Profile (Spoiler alert: You...

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9Dec By Ann SmartyNo Comments

analytics, Blog, content, content marketing, Digital Marketing, digital mkt, email outreach, Internet marketing, lead acquisition, Lead Generation, Online Marketing, search engine optimization, SEO, Traffic Generation, videos, youtube

Rank Higher and Capture Leads with Video SEO

Search engine optimization is becoming incredibly challenging and unpredictable. As search engines are integrating generative AI and learning to surface more diverse results, creating a strategy to rank your pages in the top 5 takes a lot of trial and error. Video marketing is almost equally challenging. Gone are the days when you had to invest in professional equipment and hire an editor to be able to create a video. These days anyone can create great videos at home and edit them using affordable software. The competition is insane. So where is the opportunity here? It’s in combining these two marketing channels. Let me explain: Videos rank incredibly well in Google (they have their own sections in search results, so you are not competing with giants) Not many video mark...

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25Nov By Darren ShawNo Comments

googe optimize, Google Business Profiles, google optimization, google seo, Local SEO, search engine optimisation, search engine optimising, search engine optimization, SEO

New Video Series: Get RANKED on Google Maps – Step by Step

The post New Video Series: Get RANKED on Google Maps – Step by Step appeared first on Whitespark.

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9Oct By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing, twitter

X is Testing Variable Upload Quality Options for Video Creators

Another element of X’s pivot to video is coming, with creators soon set to be able to select the video quality that they want to upload in.   As shown in this example, posted by X designer Andrea Conway, along with a toggle to allow or disallow downloads of their content, creators will also be able to select variable upload quality, which could make it easier for people looking to get their videos up on the platform quickly, or in low data situations. Which could be a rare consideration of users outside the U.S., with many X users in developing markets still not in situations that enable them to upload full HD content, due to network capacity, data plans, etc. Though according to X owner Elon Musk users in these markets aren’t the main motivation. The lower resolution choices are for thos...

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26Sep By Dazzler Productions SA de CVNo Comments

building website, Compilations, creating a website, google web designer, internet design, web design, web design company, web designer, web page design, website builder, website design

3 Essential Design Trends, October 2023

Today Every now and then, website design trends can leave you scratching your head. This month’s collection includes some of those. Even if they look good and follow some design principles, there’s a question about function or usability. These designs can sometimes surprise you and work amazingly, while other times, they simply fall flat. (You’ll have to be the judge here.) Here’s what’s trending in design this month: 1. Text Above the Hero Image This website design trend, featuring text above the hero image or video, can look a lot of different ways. In the examples below, you’ll see this range, from images that are still fully visible to those that sneak below the scroll. This design style also has a totally different vibe between desktop and mobile devices. On a desktop, the ima...

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23Sep By Firaol BirhanuNo Comments

AI Video, Blog, content marketing, Digital Marketing, digital mkt, Execution Plans, Internal, Internet marketing, Online Marketing, video marketing, video marketing strategy

AI’s Impact on Video Marketing in 2023 & Beyond

In a world dominated by video marketing, artificial intelligence (AI) plays a role, in transforming the industry. By improving customer experiences increasing engagement and providing content AI is reshaping video marketing strategies both now and, in the future. Let’s start with some overall stats, In fact, 96% of marketers have already witnessed the positive return on investment (ROI) that AI-powered video marketing brings. In general, nowadays, 75.7% of marketers are using AI tools for work. So, let’s dive into how AI is transforming the landscape of video marketing strategies and explore its exciting future. What is Video Marketing? Video marketing is a tactic that companies employ to connect with their desired audiences showcase their offerings and transform viewers int...

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31Jul By PhilNo Comments

googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services

Fudging Video Verification of a Google Business Profile

Like my post? Please share! I’m not saying you should do this, but if for whatever reason you need to fudge and fib your way through the video-verification of your Google Business Profile page, it’s not that hard to do.  First tested in 2016, in recent months that verification option has gone from relatively rare to somewhat common to non-optional in most cases.  Whether you’re trying to add a business or location to Maps for the first time, or you just need to re-verify your GBP page, you’re likely to run into video-verification (let’s call it VV) sooner or later, and it may not be optional. The inherent problem is that Google is forcing you into a process filled with human error, run by people (however well-intentioned) who know little or nothing about your business.  Google has invited...

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20Jul By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Video customization changes are delayed – Incident details

July 18, 2023 at 5:05 PMWhen customization changes are made to a video, these changes are not immediately being reflected in embeds. Some customizations are also not showing up in the application upon refreshing the page. These changes are being saved in our system, but there is a delay for those changes to show up. We have identified the problem and are actively working on a fix.

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11Jul By Sean TinneyNo Comments

Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

12 Creative Ways Video Email Marketing Can Increase Your Engagement

By Sean Tinney July 6, 2023 Are you looking for a game-changing strategy to captivate your email subscribers and boost your marketing efforts? Look no further than video email marketing!  Incorporating a video in your emails has the power to mesmerize and engage your subscribers in ways that traditional text-based emails simply can’t match. As humans, we are naturally drawn to visuals, and videos provide a visually compelling and immersive experience that can leave a lasting impression. The data supports this, viewers say they retain more information (95% of a message) after watching a video.  So are you ready to embark on this exciting journey of video email marketing?  Then it’s time to unlock the power of videos to connect, engage, and convert your email subscribers ...

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22Jun By Kaleigh MooreNo Comments

Digital Marketing, digital mkt, email outreach, Internet marketing, Learn, Online Marketing, social media, youtube

How To Get More YouTube Views: A Guide To Video Success

By Kaleigh Moore June 20, 2023 Somewhere out there, someone is logging onto YouTube. They’re clicking on a video that looks perfect for them. And when they do, YouTube’s algorithm delivers a perfectly-placed ad, generating a tiny bit of revenue for the uploader. In fact, it’s not happening just once. It’s happening to the tune of 2 billion active users on YouTube every month.All the while, someone’s YouTube channel earns them money while they sleep. It’s the ultimate form of digital leverage. With a well-viewed YouTube channel, a one-time upload can earn you money for years. But none of that happens unless you can carve out your piece of the YouTube advertising revenue pie. And on YouTube’s algorithms, that comes down to one thing: Getting more views. How do you do i...

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16May By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing, twitter, youtube

Twitter Adds New Video Playback Speed Controls, Flags Coming Video Updates

Twitter added new playback speed controls for videos in the app, another step in its video development roadmap which looks set to become an even bigger focus under incoming CEO Linda Yaccarino. Twitter’s already added longer video uploads for Blue subscribers, along with enhanced playback quality options. Now it’s also added playback speed controls to give users more control over how they manage their in-app video experience. As you can see in this example, posted by Musk’s friend and (seeming) advisor Jason Calacanis, you now have a range of playback speed options to choose from via the video player in app. For longer videos, that’s more important, especially with discussions and other clips that you may want to consume at a faster speed, while slower speed playback could be great for ...

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3Apr By pbump@hubspot.com (Pamela Bump)No Comments

Digital Marketing, digital mkt, Internet marketing, Online Marketing, video marketing

How Video Consumption is Changing in 2023 [New Research]

Video is more important to consumers now than ever before. Our annual State of Video Marketing survey with Wyzowl shows that 91% of businesses use video as a marketing tool, more than any of the previous years since the surveys started. While video isn't going anywhere, it's constantly expanding, changing, and evolving to fit consumer preferences and new platforms — marketers must keep up. Here, we'll highlight five research-backed ways video consumption habits are changing and how marketers can respond strategically. Online Video Consumption Statistics Marketers Should Know How Video Consumption is Changing in 20231. Consumers increasingly rely on marketing videos from brands.2. Escapism is the name of the game.3. Consumers lean into their passions.4. Production quality is becoming more...

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2Apr By Digital MarketerNo Comments

Blog, content, content marketing, Digital Marketing, digital mkt, Internet marketing, Marketing, Online Marketing, Social, social media, tiktok, tiktok ads, videos

Dramatically Maximize Your Content Output [VIDEO]

TikTok Ad Masterclass Join Maxwell Finn, President of Unicorn Inventions and DigitalMarketer’s TikTok Marketing Expert, as he breaks down the Ford Method that will dramatically increase your creative output. Download The Ford Method Ad Checklist to follow along. WHAT IS DIGITALMARKETER: DigitalMarketer is the premier online community for digital marketing professionals. It’s a place where you can learn how to market like a pro, connect with industry experts, and get the strategies and tools you need to grow and scale your business to new heights. The post Dramatically Maximize Your Content Output [VIDEO] appeared first on DigitalMarketer.

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1Feb By Colleen ChristisonNo Comments

facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok

The How + Why of Choosing Text for Your Video

Is there anything more important than choosing the right TikTok fonts? And no, we will not accept “the birth of your firstborn” or “that time you graduated university” as answers. It sounds like we’re exaggerating (and ok fine, we are), but like any other design decision, your font choice says a lot about your brand identity and the audience you’re trying to appeal to on TikTok. And while the decision may be important, choosing the right font for TikTok doesn’t have to be intimidating. We’ll teach you what TikTok’s fonts are, what they say about your video, and answer your frequently asked questions about them. Bonus: Use our free TikTok engagement rate calculator to find out your engagement rate 4 ways fast. Calculate it on a p...

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23Jan By Sherry BonelliNo Comments

googe optimize, google optimization, google seo, Local Search, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

Verify Your Google Business Profile With Video Verification

Verification is an important step in properly setting up a Google Business Profile (GBP). Before your GBP will become visible to the public and you can do all the fun things with your profile – like creating posts, responding to reviews, updating your profile, and more – you must first verify it. Screenshot from Google Business Profile, August 2022 When a business (i.e., merchant) sets up a Google Business Profile, Google offers a method (or sometimes several ways) to verify the profile. This verification process helps Google ensure that the business is a real and legitimate business that is eligible for a GBP and meets Google’s guidelines for representing your business on Google. In an ideal world, Google would actually visit each and every location with a GBP to make sure the business is...

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20Jan By AmyNo Comments

content marketing, facebook, facebook marketing, Marketing, personal brand, podcast, Scale Your Business, Shadè Zahrai, Social Marketing Strategies, social media, social media marketing, video

#536: 2 Million Followers in 2 Years: The Power of Video to Explode your Brand with Shadè Zahrai – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

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24Dec By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

Twitter Rolls Out Priority Tweet Ranking, Longer Video Uploads to Blue Subscribers

Twitter’s updated Twitter Blue subscription package is slowly rounding into shape, with two more elements now live for paying subscribers, including prioritized ranking of subscriber tweets. Twitter re-launched its $8 subscription package two weeks back, after addressing flaws in its initial roll-out of the option. The main lure of the updated Twitter Blue remains the blue checkmark for paying subscribers, so that they can appear just as important as ‘legacy’ checkmark holders in the app, but in addition to this, Twitter has also promised to incorporate other enticements for your monthly payment. Now, two of those three additional elements are available to Blue subscribers, with Blue users now able to upload videos up to 60 minutes long, in 1080p, and subscribers also getting ‘priority ra...

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15Dec By Andrew HutchinsonNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, tiktok

Meta Shares Video Ad Tips, Based on 70 Campaigns

Looking for tips to help improve the performance of your video ads? This could be worth a look – Meta recently partnered with Analytic Partners to analyze over 500 ads, across 70+ campaigns, in order to glean insight into key best practices, strategies and tips to help improve your video marketing approach. You can download the full 12-page report here, but in this post, we’ll take a look at some of the highlights. First off, the research underlines a key point that you’ve likely heard and read many times before – return on investment for video ads is over 5x higher when a brand logo is used in the ad, and is highest when the logo is shown within the first two seconds. That’s even more important with short-form video clips, highlighting the need to make your branding known quickly, in orde...

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25Oct By Kelsey JohnsonNo Comments

automation, Digital Marketing, digital mkt, email design, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

How to embed a YouTube video in an email (step-by-step guide)

By Kelsey Johnson October 21, 2022 Learn to embed a YouTube video in Gmail, Outlook, marketing emails, and via automation. It’s the age of video content. Whether you’re publishing your own YouTube videos, or forwarding a video to a friend, you’ve probably wondered — “How do I send a video in an email?” The answer to that question depends on which email tool you use. Keep reading to find out how to embed a video in a Gmail email and how to embed a video in an Outlook email. I’ll also explain how to embed YouTube videos in emails that you’re sending to multiple people (like in an email newsletter, or in a marketing email), and how to automatically send your latest YouTube video to people immediately after that video is published.  Let’s get started. Want to jump ahead? ...

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25Oct By Andrew HutchinsonNo Comments

pinterest, Social Marketing Strategies, social media, social media marketing

Pinterest Launches New Video Content Approach via Partnership with The Louvre

Pinterest has announced a new activation, in partnership with The Louvre, which will enable users to experience the historic art gallery via video elements within the app. The video series will take users behind the scenes, and showcase unseen elements of the space, providing more engagement opportunities. As explained by Pinterest: “Through a series of original videos, ”A look at the Louvre,” shares the museum's masterpieces and architecture at the crossroads of centuries. The content features off-the-beaten-path tours to discover both its collections and the museum's courtyards and staircases, as well as unusual places. The videos invite viewers to admire details within the museum, such as beautifully crafted ceilings and views from the windows.” The new initiative is designed to expa...

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7Oct By Rebecca Barnatt-SmithNo Comments

Blog, How-Tos, instagram, marketing strategies, Social Marketing Strategies, social media, social media marketing, tiktok, youtube

10 Ways To Optimize Your Video For Higher Rankings

Are you looking to improve your search engine optimization? You might be accustomed to keyword searches and a click-worthy content strategy, but have you thought about how your video optimization could improve your ranking position? By the end of 2022, video content will be responsible for over 82% of all internet traffic, making it a vital component of any successful site strategy. This is where YouTube comes into play. As the second largest search engine in the world, it has over 2 billion active monthly users, rendering it a key player in the battle to seek demographic engagement. Not only can the platform boost brand visibility, but Google takes YouTube-based searches into account when determining a site’s ranking position. The question is, just how vital could your YouTube SEO be on y...

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6Oct By Sean TinneyNo Comments

Digital Marketing, digital mkt, email list, Email Marketing, email outreach, grow email list, Internet marketing, Online Marketing, social media, Success

YouTuber uses email marketing to increase his video views using AWeber

By Sean Tinney October 6, 2022 Creating and delivering content your audience raves about is no easy feat. Here’s how photographer Jared Polin uses email marketing to increase his video views. Jared Polin of FroKnowsPhoto has 1.4 million YouTube subscribers and more than 232K email subscribers. But his success didn’t happen overnight. He cultivated his following over time with incredible content, a smart email strategy, and persistence. His journey began in 2008, when Polin filmed a video of himself talking about his camera gear. It was awkward. He was visibly uncomfortable on camera. But he kept going. His following back then was non-existent, but he kept creating.Slowly, people began to notice. They asked questions about his techniques and Jared answered them the best way h...

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28Sep By Jeff HunterNo Comments

Blog, Digital Marketing, Digital Marketing Agency, digital mkt, Internet marketing, Marketing, networking, Online marketing, Online Marketing, videos

The Simplicity of a Press Badge with Jeff J Hunter [VIDEO]

Jeff Hunter Jeff is the Chief Growth Officer of Branded Media where he creates solid, recognizable, legacy driven personal brands for legitimate companies and influencers. Over the last half decade, and 1000+ paying clients later, Jeff has tested and perfected proven branding strategies, processes, and systems. Jeff is also the Founder and "King of Outsourcing" at VA Staffer. VA Staffer is an inbound marketing agency powered by virtual assistants that helps business owners get things done.

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4Sep By DigitalMarketerNo Comments

Blog, Customer avatar, customer value journey, Digital Marketing, digital mkt, Internet marketing, Marketing, networking, Online Marketing, Online marketing, videos

Build a Real Difference By Building Relationships with Lechon Kirb [VIDEO]

The best way of becoming a thought leader in your industry is to get noticed by other industry leading brands. Lechon Kirb, cofounder and CMO at Ofcourse, helps people take the thing they love and learn the mechanism that will help them put it out in the world in a big way. Extra Resources: How To Be A Thought Leader To Your Customers But Expert To Your Rivals: https://www.digitalmarketer.com/blog/how-to-be-a-thought-leader-to-your-customers-but-expert-to-your-rivals/ It’s Not About Influencers, It’s About Partnerships: https://www.digitalmarketer.com/blog/its-not-about-influencers-its-about-partnerships/ It’s Just Marketing: You Can Stop Using The Word “Digital” Now: https://www.digitalmarketer.com/blog/its-just-marketing-stop-using-digital/ The post Build a Re...

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1Sep By sbernazzani@hubspot.com (Sophia Bernazzani)No Comments

Digital Marketing, digital mkt, email outreach, Internet marketing, Online Marketing, video marketing

How to Write a Video Script [Template + Video]

Videos tell a story. Whether you're writing an original video script or using a video script template, your script is essential to that story. (more…)

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26Aug By Jeff HunterNo Comments

Blog, Digital Marketing, Digital Marketing Agency, digital mkt, Internet marketing, Marketing, networking, Online Marketing, Online marketing, videos

Help Build Your Brand with Strategic Partnerships with Jeff J Hunter [VIDEO]

Jeff Hunter Jeff is the Chief Growth Officer of Branded Media where he creates solid, recognizable, legacy driven personal brands for legitimate companies and influencers. Over the last half decade, and 1000+ paying clients later, Jeff has tested and perfected proven branding strategies, processes, and systems. Jeff is also the Founder and "King of Outsourcing" at VA Staffer. VA Staffer is an inbound marketing agency powered by virtual assistants that helps business owners get things done.

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8Aug By cchi@hubspot.com (Clifford Chi)No Comments

Digital Marketing, digital mkt, Internet marketing, Online Marketing, Youtube Marketing

50+ YouTube Stats Every Video Marketer Should Know in 2022

YouTube has experienced explosive growth since it was founded in an office garage in 2005 and has since opened up avenues for brands and content creators alike. (more…)

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30Jul By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Wistia Status – Local video file uploads not working

Subscribe to updates for Local video file uploads not working via email and/or text message. You'll receive email notifications when incidents are updated, and text message notifications whenever Wistia creates or resolves an incident. Country code: Afghanistan (+93) Albania (+355) Algeria (+213) American Samoa (+1) Andorra (+376) Angola (+244) Anguilla (+1) Antigua and Barbuda (+1) Argentina (+54) Armenia (+374) Aruba (+297) Australia/Cocos/Christmas Island (+61) Austria (+43) Azerbaijan (+994) Bahamas (+1) Bahrain (+973) Bangladesh (+880) Barbados (+1) Belarus (+375) Belgium (+32) Belize (+501) Benin (+229) Bermuda (+1) Bolivia (+591) Bosnia and Herzegovina (+387) Botswana (+267) Brazil (+55) Brunei (...

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28Jul By Simon TraffordNo Comments

advertising, Blog, Digital Marketing, digital mkt, ecommerce, Ecommerce Marketing, ecommerce sales, ecommerce sellers, email outreach, Facebook Ads, facebook for ecommerce, Internet marketing, Marketing, marketing your ecommerce product, merchant mastery, Online Marketing, Online marketing, online seller, product market fit, Product Marketing, shopify store, videos

3 Reasons to Choose Shopify for Ecommerce with Simon Trafford [VIDEO]

Our brand new eCommerce Mastery Certification is available now: https://www.digitalmarketer.com/certifications/ecommerce-marketing-mastery/ Want to know why Shopify should be your number one choice for your eCommerce business? We have three of the top reasons to choose Shopify from the Head Coach of Merchant Mastery, Simon Trafford! Simon Trafford is the Co-founder and Head Coach at Merchant Mastery and one of three world-class instructors for DigitalMarketer’s—NEW for 2022—Ecommerce Marketing Mastery certification course. He’s taught thousands of ecommerce brands how to grow from a tiny mom n’ pop shops to massive global brands through effective marketing. You’ll definitely want to watch as he talks about the 3 email automations you NEED to have so you’re not leaving money on th...

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23Jul By DigitalMarketerNo Comments

Blog, certified partner, Digital Marketing, digital mkt, Entrepreneur Interviews, Internet marketing, interview, marketer, networking, Online Marketing

Joining the DigitalMarketer Community with Garrett D’entremont [VIDEO]

Garrett D’entremont, DigitalMarketer Director of Services, explains the incredible benefits of the Certified Partner Community. https://www.digitalmarketer.com/partners/ If you’re looking for a turnkey way to generate additional revenue from your existing clients, this program will provide you with the up-to-date skills and tools you need to systemize and grow your practice. If you want to add a new stream of recurring revenue and scale the services you provide, this program will provide you with turnkey frameworks to systemize, automate, & grow. Plus we can even customizing trainings for your team or clients! The number one reason you should consider our Certified Partner Program is the community. Certified Partners are a community (not a competition) that support one anot...

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18Jul By Simon TraffordNo Comments

advertising, Blog, Digital Marketing, digital mkt, ecommerce, Ecommerce Marketing, ecommerce sales, ecommerce sellers, email list, Email Marketing, email outreach, Facebook Ads, facebook for ecommerce, Internet marketing, Marketing, marketing your ecommerce product, merchant mastery, Online Marketing, Online marketing, online seller, product market fit, Product Marketing, shopify store, videos

Making Your Website Look Expensive with Simon Trafford [VIDEO]

Simon Trafford Simon is the Co-Founder and Head Coach of Merchant Mastery, an 8-week intensive training and coaching program dedicated to helping Shopify store owners master advertising, email marketing, and conversions to grow their ecommerce empire. He is also the Managing Director of Social Lite Communications, a full-stack digital marketing and design agency with expertise planning and executing lead generation campaigns for a wide span of industries in B2B and B2C sectors.

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15Jul By Simon TraffordNo Comments

advertising, Blog, Digital Marketing, digital mkt, ecommerce, Ecommerce Marketing, ecommerce sales, ecommerce sellers, email list, Email Marketing, email outreach, Facebook Ads, facebook for ecommerce, Internet marketing, Marketing, marketing your ecommerce product, merchant mastery, Online Marketing, Online marketing, online seller, product market fit, Product Marketing, shopify store, videos

Are Your Guarantees Hurting Your Online Sales? with Simon Trafford [VIDEO]

Simon Trafford Simon is the Co-Founder and Head Coach of Merchant Mastery, an 8-week intensive training and coaching program dedicated to helping Shopify store owners master advertising, email marketing, and conversions to grow their ecommerce empire. He is also the Managing Director of Social Lite Communications, a full-stack digital marketing and design agency with expertise planning and executing lead generation campaigns for a wide span of industries in B2B and B2C sectors.

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8Jul By Michael StelznerNo Comments

Expert Interviews, How To, podcast, Social Marketing Strategies, social media, social media marketing, Social Media Marketing Podcast, Social Media Video, tiktok

TikTok Video Engagement Success : Social Media Examiner

Social Marketing Trends The data you've been missing! Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 39-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner.

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1Jul By Scott CunninghamNo Comments

advertising, Blog, Digital Marketing, digital mkt, ecommerce, Ecommerce Marketing, ecommerce sales, ecommerce sellers, email list, Email Marketing, email outreach, Facebook Ads, facebook for ecommerce, Internet marketing, Marketing, marketing your ecommerce product, merchant mastery, Online marketing, Online Marketing, online seller, product market fit, Product Marketing, shopify store, videos

3 eCommerce KPI’s to Master with Scott Cunningham [VIDEO]

Scott Cunningham Scott is the Co-Founder and Managing Director of Merchant Mastery, an 8-week intensive training and coaching program dedicated to helping Shopify store owners master advertising, email marketing, and conversions to grow their ecommerce empire. He is also the Founder and Managing Director of Social Lite Communications, a full-stack digital marketing and design agency with expertise planning and executing lead generation campaigns for a wide span of industries in B2B and B2C sectors.

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28Jun By Katie ConstantineNo Comments

Digital Marketing, digital mkt, Internet marketing, Online Marketing, video marketing

How Brands are Investing in Video Marketing On a Budget [2022 Data]

According to 2022 HubSpot Blog Research, 31% of video marketers surveyed say their biggest challenge is having an inadequate budget to create video content. (more…)

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26Jun By Lauren PetrulloNo Comments

advertising, Blog, Digital Marketing, Digital Marketing Agency, digital mkt, ecommerce, Ecommerce Marketing, ecommerce sales, ecommerce sellers, email outreach, Facebook Ads, facebook for ecommerce, Internet marketing, Marketing, marketing your ecommerce product, merchant mastery, Online marketing, Online Marketing, online seller, product market fit, Product Marketing, shopify store, videos

Hidden Secret For Product Photography with Lauren Petrullo [VIDEO]

Check out our brand new eCommerce Marketing Mastery Certification: https://www.digitalmarketer.com/certifications/ecommerce-marketing-mastery/ It’s IMPERATIVE that you have great photos, because great photos sell your product and start conversations with your customers! Not only are they important for your website, they can be repurposed for your email campaigns, social media, and more! Lauren Petrullo is the CEO and Founder of Award Winning Marketing Agency, Mongoose Media LLC based in Orlando, Florida. She is also the Founder of boutique ecommerce store Asian Beauty Essentials, Chief Marketing Officer of eco-conscious baby swimwear Beau & Belle Littles, co-founder of chatbot service Bot Blondes, AND DigitalMarketer Academy Faculty Member. Lauren is also one of the subject ...

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12Jun By Lauren PetrulloNo Comments

advertising, Blog, Digital Marketing, Digital Marketing Agency, digital mkt, ecommerce, Ecommerce Marketing, ecommerce sales, ecommerce sellers, Facebook Ads, facebook for ecommerce, Internet marketing, Marketing, marketing your ecommerce product, merchant mastery, Online Marketing, Online marketing, online seller, product market fit, Product Marketing, shopify store, videos

Everyone THINKS It’s Apple Versus Facebook, But They’re Wrong! with Lauren Petrullo [VIDEO]

You can tell that Facebook has its sights set on Amazon, and the impact that it will have to social commerce is MASSIVE. Apple’s impact to Facebook ads is long passed the conversation. Meta is about to do something BIG, but how exactly are they going to take on Amazon? We’re glad you asked!Lauren Petrullo is the CEO and Founder of Award Winning Marketing Agency, Mongoose Media LLC based in Orlando, Florida. She is also the Founder of boutique ecommerce store Asian Beauty Essentials, Chief Marketing Officer of eco-conscious baby swimwear Beau & Belle Littles, co-founder of chatbot service Bot Blondes, AND DigitalMarketer Academy Faculty Member.  Lauren is also one of the subject matter experts on our new and improved Ecommerce Marketing Certification!Want to learn more about how eCom...

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7Jun By Matt BuchananNo Comments

Blog, content marketing, Digital Marketing, digital mkt, email outreach, Internet marketing, Online Marketing, Small business marketing, video content, video marketing, video marketing strategy

A Beginner’s Guide to Video Marketing for Small Business

If you’ve spent any time at all learning about marketing, hopefully one thing that has jumped out to you is the focus of video marketing. It makes sense. We all carry in our pockets everything we need to create, edit, and publish our own video content.  Prior to the smartphone, the cost of producing and distributing video was immense. Most small businesses couldn’t afford to do video marketing. Video was dominated by major brands that had the budgets to make professional videos and air them during commercial time on TV. In so many ways, the smartphone changed the rules of the game. And for once, it stacked them in favor of the little guy, not massive corporations. No where is that more evident than with video.  Now, a small business owner can create and publish a video in a ma...

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2Jun By Simon TraffordNo Comments

Blog, Conversion, conversions, Digital Marketing, digital mkt, ecommerce, Ecommerce Marketing, email, email automation, email automations, email flows, email list, Email Marketing, email outreach, Excite, Internet marketing, Online Marketing, videos

Email Automations That Help Turn Tiny Shops Into Mega Marts with Simon Trafford [VIDEO]

Simon Trafford Simon is the Co-Founder and Head Coach of Merchant Mastery, an 8-week intensive training and coaching program dedicated to helping Shopify store owners master advertising, email marketing, and conversions to grow their ecommerce empire. He is also the Managing Director of Social Lite Communications, a full-stack digital marketing and design agency with expertise planning and executing lead generation campaigns for a wide span of industries in B2B and B2C sectors.

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28May By Jeff HunterNo Comments

Agencies & Consultants, agency growth, agency owner, Blog, candidate, Digital Marketing, Digital Marketing Agency, digital mkt, experiential hiring process, hiring, hiring advice, hiring marketers, Hiring process, hiring tips, how to hire, Internet marketing, job candidate, marketing agency management, Online Marketing, videos

3 Tips for Hiring Team Members for Your Marketing Agency with Jeff Hunter [VIDEO]

Jeff Hunter Jeff is the Chief Growth Officer of Branded Media where he creates solid, recognizable, legacy driven personal brands for legitimate companies and influencers. Over the last half decade, and 1000+ paying clients later, Jeff has tested and perfected proven branding strategies, processes, and systems. Jeff is also the Founder and "King of Outsourcing" at VA Staffer. VA Staffer is an inbound marketing agency powered by virtual assistants that helps business owners get things done.

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24May By Scott CunninghamNo Comments

advertising, Blog, Digital Marketing, digital mkt, ecommerce, Ecommerce Marketing, ecommerce sales, ecommerce sellers, Facebook Ads, facebook for ecommerce, Internet marketing, Marketing, marketing your ecommerce product, merchant mastery, Online Marketing, Online marketing, online seller, product market fit, Product Marketing, shopify store, videos

Product Market Fit with Scott Cunningham [VIDEO]

Scott Cunningham, CEO of Social Lite and Co-Founder of Merchant Mastery, has worked with thousands of ecommerce stores. The one thing he hears ALL. The. Time?  “Facebook doesn’t work for my business.” If you’ve said that about your ecommerce store, listen in as Scott shares what’s missing and how you can overcome that hurdle and start selling. In this video: Start Here to Sell More: 00:22-00:30 What If I’m Selling a Brand New Product? 00:51-1:02The Formula for Winning in Ecommerce: 1:21-1:34 Learn more about ecommerce: The Future of Ecommer Marketing Is Now ➡️ https://www.digitalmarketer.com/blog/future-of-ecommerce-marketing/ Use This Framework to Build Ads That Move Product ➡️ https://www.digitalmarketer.com/blog/offer-harmonics-scott-cunn...

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16May By Jason HennesseyNo Comments

googe optimize, google optimization, google seo, Local Search, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services, youtube

4 Ways To Win With Video

Since the emergence of YouTube in 2005, the prevalence and impact of video marketing have skyrocketed. YouTube changed the game by allowing everyday users to upload, publish, and market their video content directly within the search engine. Today, over 2.6 billion people use the platform. And YouTube isn’t the only player in town. Vimeo, TikTok, Facebook, and Instagram all have powerful video marketing capabilities to help businesses get found. Local businesses can use video marketing to drive traffic, reach more customers, and grow online. Here are four strategies to build your local video marketing strategy. The Value Of Video Marketing For Local Businesses Video is a powerful medium for local businesses. While many might assume that video marketing is more in the domain of online busine...

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14May By Kris KrohnNo Comments

Agency, Blog, customers, Digital Marketing, digital mkt, engage, engagement, Internet marketing, Kris Krohn, Marketing Agencies, marketing agency, marketing careers, Marketing Strategy, metrics, Online Marketing, social media, subscribers, traffic

How to get free leads and sales with social [VIDEO]

Kris Krohn Kris Krohn is a business coach, best-selling author, world-class speaker, and life-changing breakthrough mentor. For over a decade now, Kris has empowered people to grow their wealth, health, and personal power. From his innovative approaches to real estate investing to his powerful Limitless Belief Breakthrough, Kris helps people bridge the gap between where they are and the results they want. -Financially free at age 26 -A real estate investing expert with over 5000 deals and over a billion dollars in real estate transactions. He leverages his team and strategies to provide turn-key solutions for those wanting to profit in real estate -Owns hundreds of businesses and is an active investor in deals around the wor...

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9May By Hassan BashNo Comments

advertising, Blog, Customer avatar, Digital Marketing, digital mkt, Internet marketing, marketing for coaches and consultants, Media buying, media buying strategy, Online Marketing, paid advertising, Paid Media, paid media strategy, paid traffic, sales, sales and marketing, target audience

A Better Strategy for Media Buying with Hassan Bash [VIDEO]

Hassan Bash I'm the owner of Bash Revenue, and we help companies increase revenue with online sales and marketing funnels since 2014. I am Half Saudi / American, and that helps me understand the different demographics in the world. I have studied NLP stands for Neuro-Linguistic Programming, a pseudoscientific approach to communication, personal development, and psychotherapy created by Richard Bandler and John Grinder in California, United States, in the 1970s. In other words, learning NLP is learning the language of your own mind!

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30Apr By DigitalMarketerNo Comments

Agency, Blog, customers, data, Digital Marketing, digital mkt, engage, engagement, Internet marketing, LTV, Marketing Agencies, marketing agency, marketing careers, Marketing Strategy, metrics, Online Marketing, subscribers, traffic

Building a Successful Business: 5 Foundational Metrics [VIDEO]

Our very own Cydney D’Costa shares knowledge we’ve gathered from years of experience and countless hours serving clients. Prove to your clients their money and business are in good hands and that you’re invested in their success by sharing these foundational metrics with them:  TrafficEngagementSubscribersCustomersCustomer Lifetime Value Learn the right data to collect and how to interpret it to help clients see what’s going on and why your services are so valuable.  In this video: Engagement Metrics to Keep a Close Eye On: 1:30 – 1:41The Most Common Mistake People Make on Social Media 1:53 – 2:05How to WOW Agency Clients & Stand Out From the Crowd 2:56 – 3:15 The Magic Zone for Marketers and Businesses 4:25 – 4:31 Download the Cust...

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2Feb By Digital MarketerNo Comments

Digital Marketing, digital mkt, email outreach, Internet marketing, Online Marketing

Why Video and Podcasting Should Factor Into Your Content Marketing

Listen NEW! Listen to article Sign in or sign up to access this audio feature! No worries ... it's FREE! Video and podcasting are not new marketing tools. Video has populated content plans for years, and podcasting shows up more every year. But one big takeaway from Casted's The State of the Content Marketer Report is that vi...

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8Jan By Michael StelznerNo Comments

facebook, Facebook Video, instagram, Instagram Video, research, snapchat, Social Marketing Strategies, social media, social media marketing, tiktok, twitter, twitter video, youtube

Longer-Form Video Is an Opportunity for Marketers : Social Media Examiner

Social Marketing Trends The data you've been missing! Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 40-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner.

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4Jan By Digital MarketerNo Comments

Digital Marketing, digital mkt, email outreach, Internet marketing, Online Marketing

How to Use Video for ABM

As a SaaS company with 10+ years in the industry, we've seen our fair share of marketing tactics. And we've tried them, too. One marketing tactic that we've had great success with is using video for account-based marketing (ABM). Of course, since our product is an enterprise video platform, we had a head start on being comfortable working with video. So much so that we often have customers and partners alike ask us for tips. That's why we want to share how we incorporate video into our own ABM efforts so that we can help organizations find success with video in their own account-based marketing programs. Using Video for Lead Scoring Lead scoring videos in your ABM programs can provide more flexibility over traditional conversion tactics. With the ability to assign different scores based on...

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18Dec By Chandraveer SinghNo Comments

Blog, facebook, facebook marketing, instagram, linkedin, marketing strategies, Social Marketing Strategies, social media, social media marketing, youtube

100+ Surprising Video Marketing Statistics You Should Know in 2022

Video is the new king of content. With 93% of marketers using video marketing in their overall marketing strategy, the share of video in the marketing pie has increased manifold over the past few years. Besides, the focus of social media companies on releasing video content tools has also strengthened this trend. For marketers who have second thoughts about investing in video marketing, we have covered the latest trends reported by several studies in this article. These stats will help you know how video marketing influences customers. Here we go! Common Video Marketing Statistics 1. According to Statista, the amount spent on video marketing will reach $92.253 billion in 2022. 2. Video marketing is the fastest-growing type of marketing in digital advertising. 3. In 2022, video content w...

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15Dec By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing, tiktok, twitter

Twitter Adds Auto Captions for All Video Uploads in Tweets

This is a sneaky big addition – today, Twitter has announced that all videos uploaded within tweets will have auto captions enabled, providing more ways for users to consume video content in the app. Where are video captions when you need them? They’re here now automatically on videos uploaded starting today.Android & iOS: auto-captions will show on muted Tweet videos; keep them on when unmuted via your device's accessibility settingsWeb: use the "CC" button to turn on/off pic.twitter.com/IHJAI31IvX— Twitter Support (@TwitterSupport) December 14, 2021 As explained by Twitter, all videos attached to tweets from today will have auto captions enabled. Captions will be activated for in-stream videos that are muted, on both iOS and Android, while desktop users will be able to switch them o...

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30Nov By Chuck PriceNo Comments

content marketing, googe optimize, google optimization, google seo, Local Search, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

Learn To Master Video For Google Business Profiles

Watching and sharing videos just might be the world’s favorite pastime. In fact, it’s a daily event for countless people of all ages.A video that goes viral can acquire millions of views by sharing through a wide variety of social media platforms, ranging from TikTok and Reels to YouTube and Twitter.But did you know that you can add a video to your Google Business Profile?Businesses of all sizes face an incredible amount of competition. Small businesses, in particular, are constantly being challenged to find new and creative ways to grab the attention of fickle consumers.Finding a cost-effective way to reach an audience and build interest in products and services can be the difference between success and failure.One of the best ways to accomplish this is to seize on the public thirst for s...

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22Nov By Digital MarketerNo Comments

Digital Marketing, digital mkt, email outreach, Internet marketing, Online Marketing

How to Use Video in Your ABM Strategy

Listen NEW! Listen to article Sign in or sign up to access this feature! Video is like the multi-bit screwdriver in a tool kit: Its base structure is always the same, but you can change its function by adding various bits, such as a Philips or flathead. Video is so versatile that you can use it at every touchpoint in your acc...

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23Oct By AmyNo Comments

Digital Courses, E! News, facebook, facebook marketing, Guiliana Rancic, Jason Kennedy, live video, Online Business, podcast, Social Marketing Strategies, social media, social media marketing

#401: Live Video: Acting Natural & Going Off The Cuff With E! News Celebrities Jason Kennedy & Giuliana Rancic – Amy Porterfield

Listen To My Latest Podcast Episode: #401: Live Video: Acting Natural & Going Off The Cuff With E! News Celebrities Jason Kennedy & Giuliana Rancic Listen To My Latest Podcast Episode:#401: Live Video: Acting Natural & Going Off The Cuff With E! News Celebrities Jason Kennedy & Giuliana Rancic

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17Sep By Digital MarketerNo Comments

Digital Marketing, digital mkt, Internet marketing, Online Marketing

How to Use Video in Content Marketing

Listen NEW! Listen to article Sign in or sign up to access this feature! Although every business has its unique set of marketing challenges, all those challenges seem to stem from one root cause: the changing behaviors and expectations of today's buyers. Customers want a sense of connection with brands, and most of that now h...

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19Aug By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Wistia Status – Video playback broken for long (5+ hour) videos

Subscribe to updates for Video playback broken for long (5+ hour) videos via email and/or text message. You'll receive email notifications when incidents are updated, and text message notifications whenever Wistia creates or resolves an incident. Get Updates Via Text Message

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7Aug By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Wistia Status – Video playback completion event failing to trigger

Subscribe to updates for Video playback completion event failing to trigger via email and/or text message. You'll receive email notifications when incidents are updated, and text message notifications whenever Wistia creates or resolves an incident. Get Updates Via Text Message

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5Aug By Digital MarketerNo Comments

Digital Marketing, digital mkt, Internet marketing, Online Marketing

5 B2B Video Marketing Tips to Boost Sales

Analysts and researchers have been saying it for years: Video is the future of B2B content marketing. And in 2021, that projection still holds up. Marketers across all segments are realizing the potential of video. A substantial 71% of B2B marketers use video in their content strategies, 2020 research from MarketingProfs and Content Marketing Institute found. That number can only be expected to rise as businesses and their customers migrate toward video as their preferred form of content for entertainment and information alike. Benefits of B2B Video Marketing Video is quickly becoming B2B marketers' content of choice for plenty of reasons. A recent study by Wyzowl found that video has a vast range of benefits in 2021: Above-average ROISignificantly higher engagement rate than that of other...

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11Jun By manisha@socialpilot.co (Manisha Sukhyani)No Comments

facebook, facebook marketing, Growth Hacks / Tips / Strategies, instagram, linkedin, pinterest, snapchat, Social Marketing Strategies, social media, social media marketing, twitter, video marketing, youtube

The Complete Social Media Video Sizes Cheat Sheet

Marketing is all about capturing your audience’s attention and boosting engagement. And the kind of content you use matters a lot in determining your engagement levels. (more…)

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4May By Vittorio BanfiNo Comments

Announcements, best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, robot chat

Introducing: 🎥 Double video resolution, starting paths, and more

A very busy April for the Botsociety team! We released a bunch of new features, threw an amazing VoiceUX meetup with the Deloitte Conversation Design Team, and more.High-resolution video exportsA highly requested feature: Now all of your videos will download at very high resolution. Perfect for your presentation and demo needs. To try it, just request a video download!Right-click magic is hereYou can now right-click on things to do stuff. Wanna add a message inside a path? Right-click. Wanna split a path in two? Right-click. Wanna add a conditional block to the canvas? Right-click. Want to add a new path? You guessed it!Starting path: Choose where the design startsYour design has multiple paths and interactions, but you want your testers and shares to focus on a particular part of your des...

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11Apr By Jess Rozario-OspinoNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, youtube

How Video is Influencing Consumer Decision-Making in 2021 [Infographic]

In 2021, video continues to be a powerful tool to connect and engage with your customers - but with the majority of brands moving their offerings online, it's no suprise that consumers habits have also changed. So, where are consumers browsing for now, and is video still influencing their purchase decisions? To provide more insight, the team at Animoto recently surveyed 580 consumers.  Here are some of their key findings: 93% of consumers said video is helpful when purchasing a product Consumers said video was their #1 favorite type of content from brands on social media Facebook, Instagram, and YouTube are the top three platforms consumers use to find the most new products or services When learning about a new product or service, consumers prefer video over reading about a product or loo...

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9Apr By Katie SehlNo Comments

facebook, facebook marketing, linkedin, Social Marketing Strategies, social media, social media marketing, Strategy, youtube

Everything You Need to Know About LinkedIn Video

Since the launch of LinkedIn native video in 2017, LinkedIn has proven that it’s more than just a platform for long-form B2B content. In one year, LinkedIn video posts generated more than 300 million impressions on the platform. They also earn an average of three times the engagement of text posts. Plus, early findings from LinkedIn’s beta program show that LinkedIn native videos are five times more likely than other content to start a conversation among LinkedIn members. Impressive engagement stats aside, video marketing has been shown to boost revenue across social platforms. According to Aberdeen Group, brands that use video marketing grow their revenue 49 percent faster than companies that don’t. Ready to get on board yet? This guide will cover everything you need to know about LinkedI...

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5Feb By Erica PerryNo Comments

facebook, facebook marketing, Marketing, Social Marketing Strategies, social media, social media marketing, twitter, youtube

How YouTube is Expanding into Short-Form Video Territory with ‘Clips’

February 3rd, 2021 Marketing Erica Perry Move over, Twitch. YouTube is testing the ability for viewers and creators to make clips of longer videos, allowing for the sharing of short, bit-sized clips of a video. Sound familiar?The feature is currently “in testing” with a small group of channels while YouTube gathers feedback. “We’ve heard a lot of feedback from creators and viewers who have wanted an easy way to capture s...

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31Dec By Andrew HutchinsonNo Comments

instagram, Social Marketing Strategies, social media, social media marketing, tiktok, youtube

Google Adds Short-Form Video Carousel in Selected Search Results

This is interesting, and could, potentially, have implications for your 2021 content approach. This week, Google has begun testing a new carousel of short-form video results for selected queries, providing direct links to relevant TikTok and Instagram Reels video clips. The move aligns with the rising popularity of short-form video content, enabling Google to tap into that trend, while also maintaining the relevance of its search results. And there's a key element to Google's lean-in to short clips. As noted by TechCrunch: "Both Instagram and TikTok videos were available in the Short Videos row. When clicked, you’re taken to the web version of the social platform - not the native mobile app, even if it’s installed on your device. The end result is that Google users are more likely to re...

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31Dec By Guy SheetritNo Comments

facebook, facebook marketing, Marketing, organic reach, Social Marketing Strategies, social media, social media marketing, twitter, twitter video, video marketing

5 Best Practices for Twitter Video Marketing

October 20th, 2020 Marketing Guy Sheetrit Contrary to what many might think, Twitter is actually a gold mine for video marketing. There has been a 95 percent increase in daily video views on Twitter over the past 18 months. Likewise, there has been an 85 percent year-over-year increase in watch time on Twitter. More so, you are losing out if your Twitter marketing strategy does not include videos. Why? Apparently, tweets...

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27Dec By Erica PerryNo Comments

e-commerce, facebook, facebook marketing, instagram, Marketing, redesign, Reels, Shop tab, Social Marketing Strategies, social media, social media marketing, tiktok

How Instagram’s New Redesign is Driving Short-Form Video and In-App Shopping

November 18th, 2020 Marketing Erica Perry Instagram launched Reels in August after a year of testing, and now the platform is getting serious about its leadership in the e-commerce space, and more specifially competing with the likes of TikTok, through some bold real estate changes that give it direct exposure on the main screen. Here’s a look at some of the updates brands and marketers can expect on their feeds and how...

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26Dec By Cameron ChapmanNo Comments

Apps, Best Of, building website, business, Compilation, creating a website, CSS, design, Fonts, Freelancing, Google, google web designer, Graphic Design, Inspiration, internet design, News, responsive design, social media, Typography, Usability, ux design, video, web design, web design company, web designer, Web Development, web page design, website builder, website design, WordPress

Popular Design News of the Week: December 14, 2020 – December 20, 2020

Every week users submit a lot of interesting stuff on our sister site Webdesigner News, highlighting great content from around the web that can be of interest to web designers. The best way to keep track of all the great stories and news being posted is simply to check out the Webdesigner News site, however, in case you missed some here’s a quick and useful compilation of the most popular designer news that we curated from the past week. The Best Design Tool of 2020 is not What You Expect   14 Top Design Trends to Watch Out for in 2021   UI Trends for 2077   Firefox was Always Enough   Wavelry – Create & Customise Wavey Svg and Png Backgrounds   Design Documentation   The Best 25 Black and White Web Design Inspiration   2020 Design Tools Survey   Web Design in 2021 – What to Ex...

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26Dec By Kayla CarmichealNo Comments

Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Online Marketing

8 Really Cool Ways to Use Video in Email Marketing

This morning, as usual, I started my day by checking my emails. (more…)

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26Dec By Michael StelznerNo Comments

Expert Interviews, facebook, facebook marketing, How To, podcast, Social Marketing Strategies, social media, social media marketing, Social Media Marketing Podcast, Social Media Video, video

Social Media Video Made Simple: How to Easily Make Great Videos : Social Media Examiner

Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you'll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.

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21Dec By Erica PerryNo Comments

Dubsmash, facebook, facebook marketing, Marketing, reddit, Social Marketing Strategies, social media, social media marketing, tiktok, video, video streaming

How Reddit is Expanding its Video Presence with Dubsmash

December 16th, 2020 Marketing Erica Perry 2020 has seen a surge in the ever-expanding category of video offerings, particularly short-form, geared toward younger audiences. The latest to make a place in the space? Reddit. The platform recently revealed its acquisition of short video platform Dubsmash. While the app will retain its own platform and brand, Reddit will integrate its video creation tools to help boost the cr...

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20Dec By Michael StelznerNo Comments

facebook, facebook marketing, How To, Social Marketing Strategies, social media, social media marketing, Social Media Marketing Podcast, youtube, YouTube Ads, YouTube Video

How to Create YouTube Video Ads That Convert : Social Media Examiner

Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you'll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.

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