Thursday, January 21Digital Marketing Journals

Tag: Trends

3 Essential Design Trends, January 2021
best web design, building website, Community & Inspiration, creating a website, design trends, fresh web design, google web designer, internet design, new web design trends, web design, web design company, web design ideas, web design trends 2021, web designer, web page design, website builder, website design

3 Essential Design Trends, January 2021

Don’t drop the ball on these website design trends for the new year. All of the trends featured here this month are visual in nature – not as many user interface elements as previous months, but all just as stunning and usable. Here’s what’s trending in design this month. 1. 3D Scenes on White (Light) Three-dimensional scenes are not just a trend this month but are likely to be one of the biggest website design trends that you see all year. They offer a great way to show off product imagery, design something with illustrations or animation for visual impact, and provide usability and understandability cues for users. It’s a versatile technique that can work with real or created images and are also “COVID-friendly,” something designers have had to think a lot about in the past few mont...
The Main Chatbots Trends in 2020. A quick look at the chatbots trends in… | by Murad Zamanov | Dec, 2020
ai, ai bot, ai chat, ai chatbot, best chatbot, bots, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, chatbots, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, instagram chatbot, Marketing, nlp, robot chat

The Main Chatbots Trends in 2020. A quick look at the chatbots trends in… | by Murad Zamanov | Dec, 2020

Despite how painful this year was for the many industries, it would be interesting to look at how it impacted chatbots, the positive and negative sides, key takeaways, etc.In 2019 there were lots of promises not only to 2020 in general but also for the chatbots industry.Let’s look at some promised trends:The chatbot market size is projected to grow from $2.6 billion in 2019 to $9.4 billion by 2024 at a compound annual growth rate (CAGR) of 29.7%. (BusinessInsider)80% of businesses are expected to have some sort of chatbot automation by 2020. (Outgrow)Chatbots can save up to 30% on customer support costs. (Invespcro)It is no secret that chatbots are the driving force to run business communications across the whole digital globe. Natural language processing (NLP) does its best to analyze ...
5 Mobile Trends Marketers Should Know for 2021
facebook, facebook marketing, Marketing, Social Marketing Strategies, social media, social media marketing, tiktok

5 Mobile Trends Marketers Should Know for 2021

November 11th, 2020 Marketing Erica Perry In 2020 consumers have reshaped their daily lives. They expect brands to tap into innovative ways to engage with them at virtually every stage of the journey in a world where digital connections are the new norm. Through mobile devices and video we’ve endeavored to create shared ex...
3 Event-Marketing Trends in a COVID Era
Digital Marketing, digital mkt, Internet marketing, Online Marketing

3 Event-Marketing Trends in a COVID Era

For acquiring leads and doing business, there is no substitute for the value of face-to-face events. That's why, prior to the COVID-19 pandemic, meetings and events commanded 25-30% of B2B marketing budgets, according to research by Frost and Sullivan. Today, after months of widespread closures across the global economy, organizations have switched to virtual formats to keep their events alive. But the landscape is beginning to shift: Small and manageable live gatherings have occasionally taken place between waves of shutdown and reopening. Although face-to-face meetings are due to return in force eventually, new formats and trends will set the course for event marketing in the coming years. This article outlines three of those trends and explains ways to take advantage...
Social Media Marketing Trends for 2021: Predictions From the Pros : Social Media Examiner
Expert Interviews, facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing, Social Media Strategy, View Points

Social Media Marketing Trends for 2021: Predictions From the Pros : Social Media Examiner

Social Media MarketingIndustry ReportIn our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you'll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner. (function(d, s, id) { var js, fjs = d.getElementsByTagName(s)[0]; if (d.getElementById(id)) return; js = d.createElement(s); js.id = id; js.src = "https://connect.facebook.net/en_US/sdk.js#xfbml=1&version=v2.8&appId=1481434622174394"; fjs.parentNode.insertBefore(js, fjs); }(document, 'script', 'facebook-jssdk'));
10 Facebook Trends to Watch for in 2021
Digital Marketing, digital mkt, Internet marketing, Online Marketing

10 Facebook Trends to Watch for in 2021

Although Facebook is now more than 15 years old, it remains a work in progress: Tools, technologies, and content formats are being continually introduced and improved both for users and for advertisers. What will the platform focus on in the year ahead? Which current and new experiences should marketers be paying close attention to? A recent infographic (below) from Oberlo explores the evolutions that are likely to have the biggest impact on businesses in 2021. The piece explores 10 key Facebook trends, including the growth of the augmented reality (AR) ecosystem and the rise of private, interest-driven communities.Check out the infographic:
Snapchat Shares New insights into Consumer Behavior and Trends
snapchat, Social Marketing Strategies, social media, social media marketing

Snapchat Shares New insights into Consumer Behavior and Trends

Snapchat has shared some new insights into the latest consumption trends, which have been exacerbated by the pandemic, but Snapchat says are set to remain in place as the next generation of consumers becomes increasingly influential in buying decisions. As per Snapchat: "The events of 2020 changed the way we work, shop and stay in touch, creating what became known as the “new normal”. Now, as we build hopes of recovery in 2021 and beyond, it’s time to focus on the next normal." Snapchat has collected a range of trends and insights into a new, 15-page report called 'Strategies for the Next Normal', which outlines how habits have changed, and what it means for your approach.Snap has identified several key shifts, including the rise of mobile eCommerce, the resurgence of QR codes for ma...
Top 10 B2B Marketing 2021 Trends and Predictions
Digital Marketing, digital mkt, Internet marketing, Online Marketing

Top 10 B2B Marketing 2021 Trends and Predictions

The MarketingProfs team convened a virtual roundup of marketing expert friends to get their take on trends and predictions that CMOs will need to be aware of to succeed in 2021. Here's what they predict. 1. A long-term approach is the Miracle-Gro that B2B brands need to thrive Ann Handley Chief content officer, MarketingProfsIn 2021, one-off B2B marketing programs are permanently choked off so that true relationships can thrive. We reward the companies that have been there for us in these weird times. Marketers will need to (a) refine what the customer needs from us right now from a content, service, and product point of view; (b) lead with empathy—not regular, garden-variety empathy... but pathological, focused, extreme empathy; (c) find creati...
Snapchat Shares New insights into Christmas and New Year’s Trends
snapchat, Social Marketing Strategies, social media, social media marketing

Snapchat Shares New insights into Christmas and New Year’s Trends

Looking to make that last-minute push for your Christmas campaigns, or planning your marketing approach ahead of what will be a very different New Year's celebration? This week, Snapchat has provided some new insight into how its users are approaching the holiday season, which could have some bearing on how marketers angle their campaigns for such. First off, on Christmas trends - Snapchat says that the majority of its users are planning to celebrate with family, however they can, with holiday movies and outdoor activities high on the list. That's in line with general holiday trends, but it is worth noting that more people will be taking part in smaller, more intimate gatherings this year, which could place more emphasis on these activities than in times past. Snapchat also notes that ...