Tuesday, August 11Digital Marketing Journals

Tag: Trends

Trending TikTok Sounds & Viral Trends in June 2026
Blog, instagram, linkedin, Social Marketing Strategies, social media, social media marketing, tiktok

Trending TikTok Sounds & Viral Trends in June 2026

TikTok trends don’t wait for your content calendar. By the time you’ve planned, filmed, and posted, the moment’s already passed. This guide fixes that. Every month, this page tracks what’s trending on TikTok: the sounds gaining momentum, the formats worth recreating, the hashtags driving reach, and the cultural moments shaping content. But tracking trends is only half the problem. The other half is knowing which ones deserve your time, which ones to skip, and how to turn a 15-second format into actual business results. That’s what separates brands that ride TikTok trends from brands that get buried by them. Key Takeaways: TikTok trends have a short shelf life, most peak within 7–10 days of breaking Sound-driven formats have a participation window; format-driven trends last longer Busines...
Instagram Reels Trends to Use in 2025 (Updated Weekly)
Blog, instagram, Social Marketing Strategies, social media, social media marketing, tiktok

Instagram Reels Trends to Use in 2025 (Updated Weekly)

Not every trend is worth your time. Instagram is buzzing with new sounds, clever edits, and fresh ways to tell stories, but only a few can move the needle for your brand. We’ve pulled the ones that do, so you can spend less time scrolling and more time growing. These are the real Instagram Reel trends from 2025 that people are using to tell stories, drop jaws, and grow their reach. We’ll break down each trend, songs they carry, why it’s catching fire, and how social media marketers can use them to drive engagement, build community, and grow their brand. Let’s get into it. What’s Trending on Instagram Reels in June 2025? 1. “I Have Everything I Need” — June 19, 2025 Audio: Original audio – refinedscietyshorts With 536 Reels created so far, this trend features creators expressing contentmen...
Online Review Trends Broken Down By Industry
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Online Review Trends Broken Down By Industry

For local SEO businesses, maintaining a positive reputation and earning customer trust is crucial for driving conversions. Watch on-demand as we uncover data-backed insights from tens of thousands of businesses across industries, revealing how customer feedback and review behaviors shape reputation.  Plus, discover key trends driving local traffic this year. You’ll learn: Key trends in customer feedback, review volume, and Net Promoter Scores (NPS). New data on star ratings and how they affect customer trust & conversions. Best practices for increasing positive reviews & driving customer loyalty. We shared actionable strategies to improve your online reputation, build customer loyalty, and drive local traffic this year. If you’re an agency owner, reputation manager, or marketing ...
The 15 social media trends that will shape your 2025 strategy
facebook, facebook marketing, instagram, linkedin, reddit, Report, Social Marketing Strategies, social media, social media marketing, Social Media Strategy, Social media trends, Strategy, tiktok, twitter, youtube

The 15 social media trends that will shape your 2025 strategy

Welcome to social media in 2024, where trends go from brat to demure in a matter of days. Brands push creative boundaries while social audiences’ attention spans tank. Add generative AI, TikTok Shops, and the ever-growing expectation for social to drive business impact to the mix, and it’s enough to make even the savviest marketer’s head spin. But no need to spiral, friends. We’ve got solutions. Here are the top 15 social media trends you need to know heading into 2025 — and actionable tips to help you bring them to your accounts. Bonus!!! Get our 2025 Social Media Trends report for the insights...
Using AI to Predict Design Trends
ai, building website, creating a website, google web designer, internet design, web design, web design company, web designer, web page design, website builder, website design

Using AI to Predict Design Trends

5 days ago Design trends evolve at a blistering pace, especially in web design. On multi-month projects, you might work on a cutting-edge design after the kick-off meeting, only to launch a dated-looking site. Enter predictive analytics — a machine learning approach that can trace patterns in datasets and even anticipate future pattern...
#665: Trends And Strategies For Membership Businesses In The World Of AI With Stu McLaren – Amy Porterfield
ai, AI tools, course memberships, Digital Courses, facebook, facebook marketing, memberships, Online Business, podcast, Scale Your Business, Social Marketing Strategies, social media, social media marketing, stu mclaren

#665: Trends And Strategies For Membership Businesses In The World Of AI With Stu McLaren – Amy Porterfield

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3 Essential Design Trends, February 2024
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3 Essential Design Trends, February 2024

Yesterday These three design trends are sure to help you generate some hot ideas in one of the coldest months of the year. Forget the cold, the web design space is hot with plenty of new trends taking root in 2024. From amazing animations that greet users on the homepage to intricate designs to cool curved lines, there are plenty of trends to be excited about right now. Here’s what’s trending in design this mon...
10 Marketing Agency Trends You Should Know About in 2024
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10 Marketing Agency Trends You Should Know About in 2024

Welcome to 2024, a year that’s already shaping up to be a landmark in the world of marketing.  As seasoned pros, we’ve seen trends come and go, but what’s unfolding this year is something different. Things are moving fast and there are some truly impactful trends that will reshape the marketing landscape.  Let’s cut through the noise and dive straight into it. We’re not just talking about the next big thing – we’re talking real changes that are reshaping our industry. From leveraging cutting-edge AI to the loss of cookies to a focus on true personalization.  I’ll walk you through the trends that are not just buzzwords, but game changers. So, grab your coffee, and let’s break down the marketing playbook for 2024. What Are the Top Marketing Agency Trends for 2024? At the heart...
11 Key Social Media Trends to Watch Out for in 2024
Blog, facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

11 Key Social Media Trends to Watch Out for in 2024

Are you ready with your social media strategy for 2024? Did you take all the upcoming social media trends into consideration while forming it? You can’t avoid them! Social media evolves at a breakneck speed. What worked for your social media presence in the previous year might not work in 2024 as well. That’s why you need to stay updated with all the latest social media trends that will be taking off in the social media realm. Knowing the trends will help you create innovative campaigns that resonate with current user behaviors and preferences. So, did you jot down all the emerging social media trends? Don’t worry! We have done the hard work of finding every trend that will push your marketing ahead of the curve and help you make impactful new tactics and strategies, setting your clients a...
3 Essential Design Trends, December 2023
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3 Essential Design Trends, December 2023

4 days ago While we love the holidays, too much of a seasonal theme can get overwhelming. Thankfully, these design trends strike a nice balance. The end of the year is right around the corner, and with the holiday season in full force, there’s not a ton of new design launching. However, plenty of fun visuals exist to explore, especially with some seasonally-themed elements. Here’s what’s trending in design this...
Stay Ahead of the Curve: Top Trends in Website Design and Functionality for Businesses
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Stay Ahead of the Curve: Top Trends in Website Design and Functionality for Businesses

An up-to-date and visually appealing website is crucial for businesses in the digital age. However, many companies still make website mistakes that can negatively impact their online presence and user experience. In this blog post, we will explore the top trends in website design and functionality that can help businesses stay ahead of the curve and avoid common pitfalls. Whether in Toronto or elsewhere, incorporating these trends can elevate your website’s performance and drive greater success. 1. Responsive Design In the mobile-dominated world, where people rely heavily on their smartphones and tablets, responsive design has become more crucial than ever. With a vast array of screen sizes and devices available, neglecting mobile optimization is a grave mistake that can hinder your websit...
Weekly Design News #2 | WDD
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Weekly Design News #2 | WDD

September 24, 2023 Every Sunday, we round up the best stories from webdesignernews.com. This issue features UX principles to improve your sites and apps, typography trends, a social rebrand, the best logos from the 1960s, and AI news. Plus, tons more! Let’s dive in! This article discusses the most important visual hierarchy design principles that new designers need to follow if they want their app interfaces or website designs to succeed. Whether you’re a design pro or just getting started, these principles will help you make websites and apps that people love to use. When I showed up, I realized our local watering hole had recently optimized its experience. These changes brought some good UX tips to my attention, and I bet you can apply them to your work as well. In 2023, the we...
3 Essential Design Trends, October 2023
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3 Essential Design Trends, October 2023

Today Every now and then, website design trends can leave you scratching your head. This month’s collection includes some of those. Even if they look good and follow some design principles, there’s a question about function or usability. These designs can sometimes surprise you and work amazingly, while other times, they simply fall flat. (You’ll have to be the judge here.) Here’s what’s trending in design this month: 1. Text Above the Hero Image This website design trend, featuring text above the hero image or video, can look a lot of different ways. In the examples below, you’ll see this range, from images that are still fully visible to those that sneak below the scroll. This design style also has a totally different vibe between desktop and mobile devices. On a desktop, the ima...
Top 12 Digital Marketing Trends in 2023 You Should Know
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Top 12 Digital Marketing Trends in 2023 You Should Know

The marketing and advertising landscape is constantly evolving. With the continuous emergence of new technologies and changes in consumer behavior, it’s super important to stay ahead of the curve by staying on top of the latest digital marketing trends. But, as digital marketers or business owners, it can get a little challenging to catch up with everything happening so fast. So, to help you get a head start and stay ahead of your competition, we, at Mongoose Media, created a comprehensive list of the top trends in digital advertising that any company should watch out for in 2023. From advances in AI to leveraging content marketing and influencer collaborations, these strategies have the potential to amp up your marketing efforts and build a winning digital marketing strategy for ...
3 Essential Design Trends, June 2023
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3 Essential Design Trends, June 2023

That’s a big part of the reason so many designers are stripping down menus to more minimal styles. (Plus, it can create a cleaner, more sleek overall design.) Here’s what’s trending in design this month – and it is all about navigation. 1. Pop-Out Navigation There’s an obvious connection to mobile-friendliness here – website designs that use pop-out navigation for all screen resolutions and device sizes.  This is something that we probably wouldn’t have recommended a few years ago, but users have become increasingly comfortable with this navigation style because of how popular it has become on mobile device sizes.  The commonality in this navigation element is often a hamburger-style menu. The icon is often in the top right corner, with a logo in the left corner. This preferred user patter...
The Future of AI in Digital Marketing: Trends and Predictions
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The Future of AI in Digital Marketing: Trends and Predictions

The field of Internet advertising is undergoing a sea change as a result of the advent of artificial intelligence. From customer profiling to targeted communications, AI in digital marketing has the potential to completely transform the advertising sector. Machine learning's ability to sift through mountains of data and draw conclusions about consumer habits makes it a must-have for marketers soon. During the period 2020–2025, the artificial intelligence market is expected to grow by $76.44 billion. It is fascinating to see how AI's ongoing development affects the future of web advertising and the opportunities it creates for forward-thinking businesses. This article discusses some of the trends and predictions that are shaping the coming years for AI in digital marketing. We'll also talk ...
8 Facebook Trends That Will Shape Your 2023 Strategy
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8 Facebook Trends That Will Shape Your 2023 Strategy

Facebook hit a new milestone in early 2023, reaching 2 billion daily users for the first time. In a constantly changing social media landscape, the world’s largest social network continues to hold its ground. So, what’s trending on Facebook right now – and how is Facebook changing in 2023? We’ve rounded up the most important Facebook trends marketers need to watch this year. Hint: AI Facebook trends are leading the way. If you’re not already thinking about how AI will affect your Facebook strategy, it’s time to start! Download our Social Trends report to get data from over 10,000 marketers that you can use to plan a viral-worthy social strategy in 2023. The 8 top Facebook trends for 2023 Trend 1...
11 of the Most Important TikTok Trends to Watch in 2023
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11 of the Most Important TikTok Trends to Watch in 2023

Sure, we could tell you what the hottest TikTok hashtag trends and challenges are right now — but this article would be out of date by the time you finish reading it. So if you were looking for a hot new drag-queen-choreographed dance to do, we’re sorry. But we’ve got something even better for you instead: a 2023 TikTok trend report that’s all about the bigger picture. If you’re looking for what’s making TikTok tick right now, you’ve come to the right place. Because, really, if you want to create a winning TikTok social media marketing strategy, you can’t get lost in the details. Things change at whiplash speed over on TikTok. Even if Corn Kid is absolutely popping off on a Monday, by Friday, the TikTokaverse has already moved on to watching clips of old dudes selling watches. To succeed h...
How To Keep Up With Marketing Trends In 2023? 5 Tips For Digital Marketers
Blog, Digital Marketing, digital mkt, Internet marketing, marketing tips, Marketing Trends, Online Marketing, Trending, trends

How To Keep Up With Marketing Trends In 2023? 5 Tips For Digital Marketers

Did you know that the compound annual growth rate in the digital marketing industry is projected to be 13.9% until 2026? The market is expected to reach $786.2 billion by that time frame.  This shows the importance of staying on top of new developments and adapting strategies accordingly — especially if digital marketers want to take advantage of the growth in 2023.  Whether you’re a seasoned marketer or just starting out, keep reading to equip yourself with the right tips to slay your digital marketing game and stay ahead of the curve.  1. Follow industry leaders and influencers Industry leaders or influencers in digital marketing are individuals who have established themselves as thought leaders in their fields, and have earned a large following due to their valuable insights...
5 Web Design Trends That Will Dominate 2023
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5 Web Design Trends That Will Dominate 2023

Each year, novel approaches to the design of websites come to the fore. In 2023, websites will have a greater emphasis on addressing larger issues and improving broader aspects of the customer experience, such as accessibility, responsiveness, and user experience. This trend is expected to continue for the foreseeable future. This post will evaluate five current trends in web design and will also include ten website examples created with the BeTheme framework that explains how to apply each trend to the design of a website. These examples will be presented alongside the analysis. BeTheme, which has made 268,000+ sales and has an average user rating of 4.83 out of 5, is one of the WordPress themes that has received the highest ratings, and it is one of the most well-known worldwide. Dis...
3 Essential Design Trends, January 2023
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3 Essential Design Trends, January 2023

Minimal styles with big, bold text is the biggest trending website design element of 2023 so far. There are many projects out there that are text-heavy without a lot of other embellishments or imagery. You’ll see a lot of that here, with a few other goodies mixed in. Here’s what’s trending in design this month. 1. White On Black Black and white styles are a timeless classic. Designers use this simple color(less) duo because it is simple, elegant, and works with practically any content. What we are seeing right now is a move to create design aesthetics that feature bold white sans serif typography on stark black backgrounds. The result is a design that you have to read. The words are often so in-your-face and concise that you can help but get the message the design is trying to convey. Each...
Google Reveals Top Search Trends For Halloween 2022
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Google Reveals Top Search Trends For Halloween 2022

Google reveals the latest data on top Halloween costume searches in the US in an update to the Halloween Frightgeist website. Halloween Frightgeist is a website powered by Google Trends designed to highlight popular costume ideas. Google’s data can be helpful to marketers who work in related verticals and are looking to get high-value products in front of last-minute shoppers. With two weeks left until Halloween, it’s not too late for one last marketing push before the season ends. Data is limited to searches in the United States, though you can drill down into the data at a city and state level. For example, businesses and marketers in the Santa Barbara area might be interested to learn that the most popular costume search is the 1980s. Local retailers can capitalize on this by running ad...
SEO Trends 2023, According To 24 Experts [Ebook]
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SEO Trends 2023, According To 24 Experts [Ebook]

In a fast-paced industry like SEO, a lot can happen over the course of a year – which is why you want to make sure you stay ahead of the curve. So, how can you gain a competitive edge in 2023? What SEO strategies and tactics will help you dominate the SERPs and earn more revenue? In the latest edition of our SEO Trends ebook, you’ll find answers to your most burning questions and tips to influence the way you optimize for search. We’ve gathered helpful insights from 24 of today’s top experts; they’ll share what happened in SEO over the past year and what they expect to happen next year. Download SEO Trends 2023 now and discover the retrospective and forward-thinking insights you need to help prepare for 2023. You’ll learn how to recalibrate your SEO strategy for maximum results by identify...
Conversational AI trends and predictions for customer service in 2023 | by Shipra Gupta | Dec, 2022
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Conversational AI trends and predictions for customer service in 2023 | by Shipra Gupta | Dec, 2022

Image Source: https://www.g2.com/articles/chatbotDriven by the need to provide customer service at scale digitally and remotely, the pandemic period saw a big uptick in conversational AI adoption of almost a 250% increase across multiple industries. This trend continued at an even more accelerated pace in the post-pandemic world of 2022. Pressures imposed by macroeconomic headwinds encouraged customer service leaders to seek cost savings and efficiency through much deeper and wider adoption of automation and AI in contact centers. This quest for efficiency is well reflected in the increase of nearly 20% in the share of service organizations tracking case deflection in 2022 versus 2020.Given the significance of conversational AI or Bots in driving contact center efficiency and accelerating ...
2023 Email Marketing Trends: Predictions from 20 Experts
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

2023 Email Marketing Trends: Predictions from 20 Experts

By Kelsey Johnson December 19, 2022 Learn the 11 email marketing trends experts believe are going to be big in 2023. 2022 was a good year for email, what with all the disruptions on social media platforms, the rise of AI-generated content, and ongoing improvements in email technologies like AMP for email. We’re expecting 2023 email marketing trends to be even more interesting, especially after asking 20 email marketing experts what they think will be the big in 2023. Here are the email marketing trends and technologies they think will matter most:  What: Creators have already been moving their audiences to email in 2022 to contend with a fear of temporary social media bans and the drive to build closer connections. But 2023 could very well mark the switch from forward...
3 Essential Design Trends, November 2022
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3 Essential Design Trends, November 2022

Color and depth are key themes this month as we look at what design trends are happening across websites. Red is the primary color of choice, and you can see it almost everywhere; the new thing is that it’s being used in backgrounds and as more than an accent color. Additionally, 3D elements and depth of field are making significant impressions. Here’s what’s trending in design this month. 1. Red Backgrounds Red is the color of power, passion, and attention, but until recently, it wasn’t the go-to choice for website backgrounds. Now trending is red as a background color. These designs are bold and in-your-face with bright color, an almost brash feel in some cases, and a lot of impact. But it works. In the projects below, red is a powerful tool to help convey the message of the website desi...
The Top Instagram Photo Editing Trends in 2022
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The Top Instagram Photo Editing Trends in 2022

On Instagram, photo editing trends move pretty dang fast. Just cast your mind back to those days when your feed was flooded with heavily filtered, square-cropped photos. Though it was only a couple of years ago, in 2022, that style looks so dated that you might as well be posting a daguerreotype. Your average Instagram user spends almost half an hour each day on the app, and they’re smart enough to spot content that hasn’t managed to keep up with the times. That means last year’s interesting and original photo composition is this year’s tired cliche. To hold your audience’s attention, you’ve gotta keep it fresh and stay up to date with the latest Instagram photo editing trends. So consider this required reading: We’ve got the top 7 Instagram photo styles for 2022. ...
3 Essential Design Trends, October 2022
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3 Essential Design Trends, October 2022

This month, it’s all about the images. Each of the design trends we spotted has to do with the images you select – or don’t select – for a project and how you use them. Here’s what’s trending in design this month. 1. Floating Images Sometimes you design off the grid intentionally. Other times you are designing on a grid that’s maybe not-so-obvious. One of these things is happening with the floating images website design trend. Here, you’ll see images and image containers that don’t seem to have any direction with their placements. They may or may not include animation, that further emphasizes the floating effect. Floating images can include: Cutouts that aren’t anchored to anything or any container Images that are scattered on the canvas Images in oddball placements that don’t seem to serv...
How To Use TikTok Trends To Reach Your Ideal Customers 
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How To Use TikTok Trends To Reach Your Ideal Customers 

Trends are an excellent way to reach your audience on any social media platform. Just like Instagram often has viral trends that users capitalize on, TikTok also has them in abundance.  If you are on TikTok often, you will notice how many creators consistently announce new trends on Tiktok, and they do this to encourage you to use them. On TikTok, trends are never-ending because users love them and look forward to making content around them.  Do you know how to use TikTok trends to reach your target customer? Let’s explore some helpful tips.  3 Steps to Use TikTok Trends to Meet your Ideal Audience 1. Keep a keen eye on every trend.  As fun and involving trends are, their relevance wears out in a couple of days, with users looking for another. This is why you must always kee...
Top 10 social media design trends and how to use them
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Top 10 social media design trends and how to use them

By Hermione Wright August 22, 2022 Apply these simple design tips to your social posts to keep your feeds looking current and clickable. Whether you’re a social media specialist or new to the game, staying on top of trends is a great way to set your socials up for success. Are you an entrepreneur looking to drum up excitement around a new product? Or a small business owner ready to reach new audiences? Whatever your reason, read on for the top hottest social media trends gracing our feeds right now and tips on how to use them.  Social media can benefit your business in many ways, including building brand awareness and reaching potential customers. However, just like in every creative industry, trends come and go. Some top social media trends for 2022 include 3D design, past...
3 Essential Design Trends, July 2022
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3 Essential Design Trends, July 2022

There are a lot of dark, retro vibes trending in website design right now. Although there are still some light projects popping up – including a pastel trend below – a lot of what we are seeing has a quite moody feel. Here’s what’s trending in design this month. Pastel Color Palettes Let’s start with the trend with a lighter feel – pastel color palettes. While much of the web is trending toward dark aesthetics, there’s a segment that’s going in the exact opposite direction. Those sites feature soft, pastel color palettes that serve as a balance to all the super dark websites out there. One thing about this website design trend is that it jumps out because of the stark contrast with all of the dark color palettes out there. Each of these designs seems to use a pastel color palette as the ba...
3 Essential Design Trends, June 2022
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3 Essential Design Trends, June 2022

Are you bored with some of your current design projects? This month’s collection of website design trends can help break you out of that rut with some fun and funky alternatives. And all of these options are anything but boring. From visual display to technique, these trends present a different set of challenges. Here’s what’s trending in design this month. 1. Layers on Layers These website designs have so many layers of information that you almost don’t know where to look or where the design elements start and stop. This can be a complex technique to make work because of the number of elements competing for the same attention in the design. What you are likely to see with this design tend includes an image or video background with some motion but not anything that truly demands attention....
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6 Era Altering AI and ML Trends to Watch Out for in 2022

Artificial Intelligence doesn’t need to be a grim topic to discuss. Replete with possibilities to become the most transformative tool in the years to come, AI is fast shaping into an assistive resource instead of staying on course as an overwhelming tech. Clubbed with Machine Learning algorithms and principles of Data Mining, AI is rapidly moving towards a summit way too steep for human contemplation.But then, AI and Machine Learning discussions need not be as complex as the tech itself. AI, in its entirety, is expected to be an industry and business commonplace in the next few months to come, and therefore, it is important to check out some era-altering current trends in AI that might gain a lot of traction moving into 2022.What is The Basis for Enlisting Recent Trends in AI in 2022?Tech ...
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Conversational Commerce 2022: Trends and Drivers

Here’s a list of things that will dominate the conversational commerce industry in 2022.Image Credit: Polina PirogovaA recent report states that in 2021, consumers spent $871.03 billion online with U.S. merchants, which makes it a 14.2% rise YoY from $762.68 billion in 2020. The past two years of the COVID pandemic have fostered retail digitization and AI-powered conversational agents like chatbots and virtual assistants are among the main drivers. Juniper Research expects that chatbots will save retailers $439 million annually by 2023, while retail sales via conversational channels demonstrate a 98% annual growth rate and are projected to reach $142 billion by 2024. All in all, global spending on conversational commerce is predicted to grow nearly sevenfold to about $290 billion, by 2025....
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2020: Social Media Trends Predictions By Experts

Do you love flashback? Do you appreciate a sneak peek into the future? If yes, hold your breath and give this blog a careful read to see the major social media activities that happened in 2019 and trends 2020 will see. And yes, everything from privacy to TikTok will greet you. Privacy Michelle Goodall, consultant and trainer Private digital communities, ad-free and messaging will make their way back. Having said that, business connections and networks will use Guild; whereas, local groups will be seen using Telegram. Tom Jarvis, Founder and MD, Wilderness Agency Messenger applications are all set to become even dominating. Talking about small closed groups, platforms such as Cocoon will bloom to a whole new level. TikTok Engagement Tom Jarvis, Wilderness Ag...
Local SEO Trends, Tips & New Technologies: Q&A With Joy Hawkins
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Local SEO Trends, Tips & New Technologies: Q&A With Joy Hawkins

We’re just coming off the back of a year in which the continuing pandemic resulted in budget cuts, strategy issues, and a lack of resources to challenged SEO professionals at every level. Many are focused more on being prepared to pivot than having a plan set in stone for the year ahead. This is particularly important in local search, where consumer behaviors change quickly and Google updates can have swift, wide-ranging impacts. What trends and technologies should you have on your radar to inform a more agile, adaptive local SEO strategy going forward? Joy Hawkins is the owner and founder of local SEO agency Sterling Sky. She’s a Google Business Profile Product Expert, a well-known and respected industry writer and speaker, and a faculty member at Local U. In this Q&A-style interview,...
7 Email Marketing Trends All Business Owners and Marketers Should Know in 2022 [Infographic]
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7 Email Marketing Trends All Business Owners and Marketers Should Know in 2022 [Infographic]

Are you considering your email marketing strategy for 2022? Want to know the trends that could help you better formulate and execute your email campaigns? The team from Red Website Design share 7 email marketing trends in this infographic. Here’s a quick summary: User-generated content Hyper-segmentation and personalization Omnichannel communication AR/VR Interactivity Mobile optimization Importance of data privacy Check out the infographic for more detail. A version of this post was first published on the Red Website Design blog.
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Social Media Trends Predictions By Experts – SEO Ninja

Do you love flashback? Do you appreciate a sneak peek into the future? If yes, hold your breath and give this blog a careful read to see the major social media activities that happened in 2019 and trends 2020 will see. And yes, everything from privacy to TikTok will greet you. Privacy Michelle Goodall, consultant and trainer Private digital communities, ad-free and messaging will make their way back. Having said that, business connections and networks will use Guild; whereas, local groups will be seen using Telegram. Tom Jarvis, Founder and MD, Wilderness Agency Messenger applications are all set to become even dominating. Talking about small closed groups, platforms such as Cocoon will bloom to a whole new level. TikTok Engagement Tom Jarvis, Wilderness Ag...
Influencer Marketing Trends and the Outlook for Marketers : Social Media Examiner
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Influencer Marketing Trends and the Outlook for Marketers : Social Media Examiner

Social Marketing Trends The data you've been missing! Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 40-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner.
Trends You’ll Need In 2022 [Webinar]
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Trends You’ll Need In 2022 [Webinar]

Are you reaching all of your customers and prospects?How can you finally cut through the noise and get their full attention?Leverage SMS marketing – a method that has a 98% open rate.Mobile devices make it easy to reach customers. Today’s customers expect businesses to provide a better experience and to interact with them differently on mobile.Discover how important SMS marketing has become for local businesses and how to make it work effectively by building a proper opt-in and nurturing strategy for success.Join our upcoming webinar on Wednesday, Dec 8 at 2 p.m. ET for insights into how consumers feel about texting local businesses based on a study of more than 1,000 consumers.Join Matt Boyce, Marketing Director, and Austin Miller, Partner Marketing Manager at Podium, for a discussion on ...
Social Media Marketing Trends for 2022: Predictions From the Pros : Social Media Examiner
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Social Media Marketing Trends for 2022: Predictions From the Pros : Social Media Examiner

Social Marketing Trends The data you've been missing! Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 40-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner.
New Study Highlights Key Trends and Traits in Viral TikTok Content [Infographic]
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New Study Highlights Key Trends and Traits in Viral TikTok Content [Infographic]

What works on TikTok, and what elements should you be focusing on in your TikTok content approach? The best answer, really, is organic content, with TikTok users responding better to ads and campaigns that align with the presentation styles and formats of user clips in the app. But if you want to dig a bit deeper – which no doubt many brands will be looking to do this holiday season – this new study from the team at SEMRush might help. To glean more insight into what TikTok users respond to, SEMRush conducted an analysis of 300 of the most popular TikTok clips to measure what the common elements were in each, what impact including certain hashtags and keywords might be (note: TikTok has previously stated that adding tags like ‘ForYou’ and ‘FYP’ have no impact on reach), and the variance in...
5 Upcoming Trends About Instagram Marketing in 2022
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5 Upcoming Trends About Instagram Marketing in 2022

In this post, we will be talking about 5 upcoming trends in 2022 in Instagram Marketing and how you can use them to grow your small business online. So without further ado, here are the top trends to make you more money in 2022. Is your Agency Ready to 10X Engagement & Lead Gen for Clients? Create a free account and build your first chatbot automation campaign today! Upcoming Instagram Marketing Trend #1: Instagram Is a Shopping Platform That’s right folks, instagram is becoming a platform for shopping. Between the new instagram updates and stories being put to use already as well as third party apps following suit, this trend has been in development for some time now. You can now shop directly within your stories. Take a look at how @secondhandsilver doe...
5 B2B Search Trends You Should Be Aware Of
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5 B2B Search Trends You Should Be Aware Of

Like everything else on the internet, search engine optimization (SEO) is constantly changing. While the basics of SEO have remained the same over the years, there are always new factors that can impact a website’s ranking. As a result, it’s important to stay on top of trends so you can ensure that your website is meeting the current standards.  If you’re ready to learn about some things you can do to give your website a better chance at ranking, you’ve come to the right place. Let’s talk about some of the B2B search trends you should know about.  Custom Websites Are More Appealing Did you know that more than 40% of people won’t buy anything from businesses with websites that aren’t designed well? The reality is that a business’ website also acts as its first impression to potential custo...
10 Marketing Trends That Are Here to Stay
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10 Marketing Trends That Are Here to Stay

The pandemic that swept the world throughout 2020 and 2021 changed a lot of the business landscape. There are ways in which we’ll eventually get “back to normal,” but some things have changed for good. As a small business owner, do you know what today’s current marketing trends are? Here are 10 trends in marketing that you can’t afford to overlook. 1. Digital Marketing During the pandemic, everyone had to stay inside. That meant that online shopping dramatically increased — not just in North America, but around the world. The United Nations Conference on Trade and Development found that online purchases increased by 6 to 10 percent in most categories.  In the United States, COVID-19 caused ecommerce to increase by $105 billion in 2020. And this isn’t a temporary shift — now that they’ve d...
Website Conversion Trends and Testing Tactics
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Website Conversion Trends and Testing Tactics

Listen NEW! Listen to article Sign in or sign up to access this feature! A massive shift to online interactions across all industries has taken place globally. That, in turn, has affected user behavior and activity, so businesses have had to change their strategy to respond to increased traffic and meet the new demands of use...
Apple iOS 15 Mail Privacy Protection Open Rate Trends
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Apple iOS 15 Mail Privacy Protection Open Rate Trends

By Tom Kulzer October 1, 2021 Apple’s Mail Privacy Protection (MPP) rollout in iOS 15 has Apple’s Mail Privacy Protection (MPP) rollout in iOS 15 has caused fascinating changes in open rate metrics. The most interesting of which is the change in behavior of when we see opens being detected. Let’s dive into a few charts using data from hundreds of millions of delivered messages. Apple Mail opens by a percentage of total mail sent Below you’ll see the raw volume trends of user opens as Apple iOS 15 is adopted on an hourly basis. Raw opens by hour as Apple iOS 15 is adopted. More Night Time Readers? Look closely and you’ll see the peaks and valleys are different on older iOS versions vs. Apple’s new MPP proxy in iOS 15. Putting proxied iOS 15 tr...
5 Marketing Trends To Be On The Lookout For In The SaaS Industry
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5 Marketing Trends To Be On The Lookout For In The SaaS Industry

The marketing landscape is always changing, and the SaaS industry is no exception. As a business owner, you probably understand the importance of staying in the loop, but you may not know where to look for information. The good news is that we are bringing the information to you. In this post, we will discuss some of the biggest marketing trends that people in the SaaS industry should be paying attention to.  By building a good understanding of these trends, you can help your business remain competitive. Keep reading to learn more about what you should be keeping an eye on in the marketing world.  Your Company’s Story Will Be More Important Than Ever Let’s face it, there are very few companies out there that are selling something that is truly unique. In an industry where people can often ...
Top Marketing Chatbot Trends To Explore In 2021 | by sejal vasan | Jul, 2021
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Top Marketing Chatbot Trends To Explore In 2021 | by sejal vasan | Jul, 2021

Did your employee of the year work around the clock or never took sick leave without fail? No, right? Operating 365 days with no breaks sounds next to impossible, but we have a new candidate who successfully offers the above and much more. Chatbots are the new favorite employee of every company. Chatbot training is gaining traction in today’s marketplace due to the drastic shift from product-centric to customer-centric services. Chatbot programming is focused on making the customer experience hassle-free, quick, and satisfying. In this article, we will talk about the top marketing chatbot trends worth checking out.Listed below are some marketing trends that you don’t want to miss out on in 2021.More AI IntegrationThe AI chatbot builds better relationships with customers by providing tailor...
Top 8 eCommerce Trends in 2021 emerging amid the COVID-19 Pandemic | by Master Of Code Global
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Top 8 eCommerce Trends in 2021 emerging amid the COVID-19 Pandemic | by Master Of Code Global

The COVID-19 pandemic is the first major global health crisis we’ve had in over 100 years and saying businesses were unprepared would be an understatement. Almost every single industry has faced major losses and lost months and even years’ of growth — but not all. While industries like tourism and aviation were hit particularly hard, some have thrived due to lockdowns and quarantine measures — eCommerce is one such industry.According to the eCommerce Trends 2021 SearchNode Survey ReportA major shift in consumer habits and shopping trends in favor of eCommerce was already in progress for years but 2020 was the equivalent of a fast-forward button for eCommerce growth. According to a recent report published by Adobe, eCommerce sales increased by 77% in 2020 and reached sales levels that were ...
3 Trends Disrupting Mobile in 2021
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3 Trends Disrupting Mobile in 2021

February 9th, 2021 Marketing Erica Perry The world changed drastically in 2020 and several of these shifts are here to stay including the uptick in mobile usage. With people staying home, mobile devices became the cement, the go-to tool for managing our day-to-day lives. Transforming nearly every vertical in the industry in the process, from how we entertain ourselves to how we plan and organize our finances and everythi...
Top GMB Insights Trends Enterprise Brands Need to Know
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Top GMB Insights Trends Enterprise Brands Need to Know

New research from Rio SEO shows dramatic effects on Local Search and offers insights into how to be more effective in monitoring search habits at the local level and leverage those changes for better economic performance.Rio SEO tracked consumer trends across over 200,000 locations in a range of verticals.The report covers these categories.Business ServicesFinancial servicesSit-down restaurantsQuick Service RestaurantsRetailHealthcareHospitalityMassive ImpactAdvertisementContinue Reading BelowIt’s widely known that the impact on business was massive. But this new research shows how the pandemic affected website clicks, click to call, and driving direction clicks.According to Rio SEO:“Without question, COVID-19 had a massive impact on the local search landscape in 2020. Across the over 200,...
3 Essential Design Trends, April 2021
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3 Essential Design Trends, April 2021

The best thing about writing about website design trends each month is looking at all the great sites that are being developed. Designers are stretching creatively and exploring new techniques and ways of doing things all the time. It’s refreshing and inspiring. This month, some of those trends include a style that nods to brutalism, slide scrolling that’s interesting and fresh, and animated typography. Here’s what’s trending in design this month… 1. Almost Brutalism Brutalism can be a lot to handle and only really works for certain types of projects. That being said, some of the elements of brutalism can be the foundation for an interesting aesthetic. So, it’s not surprising that an “almost brutalism” trend has emerged. Designers are working with some of the design elements – slab fonts, ...
7 Remarkable IVR Trends For the Year 2021 And Beyond | by Haptik | Feb, 2021
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7 Remarkable IVR Trends For the Year 2021 And Beyond | by Haptik | Feb, 2021

Customer service is the most critical factor determining whether a business will grow or suffer from customer apathy. Excellent customer service as a strategy can bring an immense competitive advantage. Keeping customers happy is a challenging endeavor, given the continually changing business environment and customer expectations. The first point of customer contact plays a critical role in customer experience. An Interactive Voice Response (IVR) system often serves as this first point of contact. Given the crucial role that IVR plays in the contact center, it is essential for businesses to be aware of IVR trends for 2021 and beyond, in order to get their customer experience strategy for the near-future right.Current IVR ChallengesAccording to , IVR was responsible for over 50% of consumer...
3 Essential Design Trends, February 2021
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3 Essential Design Trends, February 2021

It’s hard to believe we are more than a month into 2021 already. But that means more trends to dive into this year, right? So far, the biggest trend of 2021 in website design is an overall lack of people in imagery. It’s not that surprising with a worldwide pandemic happening, but it can mean that designers are branching out in other ways to enhance visual interest in their designs. Here’s what’s trending in design this month. 1. Non-Traditional Nav An interesting way to create visual interest can be to mix up the location, size, or placement of the main navigation menu. While it can be hard to think about not using a top navigation element or a corner placement for a hamburger menu or icon, it is a solid option depending on the number of menu items and surrounding content. And there are s...
Google Maps Search Trends For January 2021
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Google Maps Search Trends For January 2021

Google is sharing insights about trending searches in Google Maps, a rare set of search data which may assist local marketers.Local search data for the month of January traditionally offers a look into peoples’ New Year’s resolution plans, with searches for gyms, healthy restaurants, winter vacations, and various forms of self improvement spiking during this month.Unique to January 2021, this set of Google Maps search data offers a look into what people are doing when they leave the home during a time when travel is discouraged.The data reveals people are doing a lot of the same things they do every January, with a different approach to it this year.Instead of searching for international travel destinations, people are searching for local travel. Instead of searching for the nearest gym, p...
10 Marketing Agency Trends You Should Know About in 2021
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10 Marketing Agency Trends You Should Know About in 2021

Marketing agency trends haven’t exactly played out as expected recently. We are living in interesting times… and marketers are eagerly looking for bright and shiny promises in 2021. We all are — in any given industry. A lot of what made sense in digital marketing last year is already irrelevant today.  Let’s take stock, check our current stash of marketing tricks that we’re still using, and then look ahead to the top 10 marketing agency trends you should know about in 2021.  What Are The Current Trends In Marketing? It’s important to be aware of the current top marketing trends to better decide if some upcoming trends are worth investing in or ignoring.  This is one of the fastest-changing industries and if you’re not moving quicker than a spider monkey — you’re going to...
3 Essential Design Trends, January 2021
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3 Essential Design Trends, January 2021

Don’t drop the ball on these website design trends for the new year. All of the trends featured here this month are visual in nature – not as many user interface elements as previous months, but all just as stunning and usable. Here’s what’s trending in design this month. 1. 3D Scenes on White (Light) Three-dimensional scenes are not just a trend this month but are likely to be one of the biggest website design trends that you see all year. They offer a great way to show off product imagery, design something with illustrations or animation for visual impact, and provide usability and understandability cues for users. It’s a versatile technique that can work with real or created images and are also “COVID-friendly,” something designers have had to think a lot about in the past few months. (...
The Main Chatbots Trends in 2020. A quick look at the chatbots trends in… | by Murad Zamanov | Dec, 2020
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The Main Chatbots Trends in 2020. A quick look at the chatbots trends in… | by Murad Zamanov | Dec, 2020

Despite how painful this year was for the many industries, it would be interesting to look at how it impacted chatbots, the positive and negative sides, key takeaways, etc.In 2019 there were lots of promises not only to 2020 in general but also for the chatbots industry.Let’s look at some promised trends:The chatbot market size is projected to grow from $2.6 billion in 2019 to $9.4 billion by 2024 at a compound annual growth rate (CAGR) of 29.7%. (BusinessInsider)80% of businesses are expected to have some sort of chatbot automation by 2020. (Outgrow)Chatbots can save up to 30% on customer support costs. (Invespcro)It is no secret that chatbots are the driving force to run business communications across the whole digital globe. Natural language processing (NLP) does its best to analyze the...
5 Mobile Trends Marketers Should Know for 2021
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5 Mobile Trends Marketers Should Know for 2021

November 11th, 2020 Marketing Erica Perry In 2020 consumers have reshaped their daily lives. They expect brands to tap into innovative ways to engage with them at virtually every stage of the journey in a world where digital connections are the new norm. Through mobile devices and video we’ve endeavored to create shared experience and a sense of belonging. According to a new report by App Annie, several of these trends a...
3 Event-Marketing Trends in a COVID Era
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3 Event-Marketing Trends in a COVID Era

For acquiring leads and doing business, there is no substitute for the value of face-to-face events. That's why, prior to the COVID-19 pandemic, meetings and events commanded 25-30% of B2B marketing budgets, according to research by Frost and Sullivan. Today, after months of widespread closures across the global economy, organizations have switched to virtual formats to keep their events alive. But the landscape is beginning to shift: Small and manageable live gatherings have occasionally taken place between waves of shutdown and reopening. Although face-to-face meetings are due to return in force eventually, new formats and trends will set the course for event marketing in the coming years. This article outlines three of those trends and explains ways to take advantage of them while keepi...
Social Media Marketing Trends for 2021: Predictions From the Pros : Social Media Examiner
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Social Media Marketing Trends for 2021: Predictions From the Pros : Social Media Examiner

Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you'll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.
10 Facebook Trends to Watch for in 2021
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10 Facebook Trends to Watch for in 2021

Although Facebook is now more than 15 years old, it remains a work in progress: Tools, technologies, and content formats are being continually introduced and improved both for users and for advertisers. What will the platform focus on in the year ahead? Which current and new experiences should marketers be paying close attention to? A recent infographic (below) from Oberlo explores the evolutions that are likely to have the biggest impact on businesses in 2021. The piece explores 10 key Facebook trends, including the growth of the augmented reality (AR) ecosystem and the rise of private, interest-driven communities. Check out the infographic:
Snapchat Shares New insights into Consumer Behavior and Trends
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Snapchat Shares New insights into Consumer Behavior and Trends

Snapchat has shared some new insights into the latest consumption trends, which have been exacerbated by the pandemic, but Snapchat says are set to remain in place as the next generation of consumers becomes increasingly influential in buying decisions. As per Snapchat: "The events of 2020 changed the way we work, shop and stay in touch, creating what became known as the “new normal”. Now, as we build hopes of recovery in 2021 and beyond, it’s time to focus on the next normal." Snapchat has collected a range of trends and insights into a new, 15-page report called 'Strategies for the Next Normal', which outlines how habits have changed, and what it means for your approach. Snap has identified several key shifts, including the rise of mobile eCommerce, the resurgence of QR codes for market...
Top 10 B2B Marketing 2021 Trends and Predictions
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Top 10 B2B Marketing 2021 Trends and Predictions

The MarketingProfs team convened a virtual roundup of marketing expert friends to get their take on trends and predictions that CMOs will need to be aware of to succeed in 2021. Here's what they predict. 1. A long-term approach is the Miracle-Gro that B2B brands need to thrive Ann Handley Chief content officer, MarketingProfs In 2021, one-off B2B marketing programs are permanently choked off so that true relationships can thrive. We reward the companies that have been there for us in these weird times. Marketers will need to (a) refine what the customer needs from us right now from a content, service, and product point of view; (b) lead with empathy—not regular, garden-variety empathy... but pathological, focused, extreme empathy; (c) find creative ways to enhance/imp...
Snapchat Shares New insights into Christmas and New Year’s Trends
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Snapchat Shares New insights into Christmas and New Year’s Trends

Looking to make that last-minute push for your Christmas campaigns, or planning your marketing approach ahead of what will be a very different New Year's celebration? This week, Snapchat has provided some new insight into how its users are approaching the holiday season, which could have some bearing on how marketers angle their campaigns for such. First off, on Christmas trends - Snapchat says that the majority of its users are planning to celebrate with family, however they can, with holiday movies and outdoor activities high on the list. That's in line with general holiday trends, but it is worth noting that more people will be taking part in smaller, more intimate gatherings this year, which could place more emphasis on these activities than in times past. Snapchat also notes that more...