Friday, May 1Digital Marketing Journals

Tag: Steps

Meta Takes Next Steps Towards the Development of True Artificial Intelligence
12Jun By Andrew HutchinsonNo Comments
Social Marketing Strategies, social media, social media marketing

Meta Takes Next Steps Towards the Development of True Artificial Intelligence

Meta’s looking to take the next major steps in AI development, which has become a key focus for Meta CEO Mark Zuckerberg, as he eyes a new era of digital interaction, where true artificial intelligence can be achieved. Meta’s latest project on this front is its V-JEPA 2 world model, which can help computer systems understand more about their environment, in order to factor such into their responses. As explained by Meta: “As humans, we have the ability to predict how the physical world will evolve in response to our actions or the actions of others. For example, you know that if you toss a tennis ball into the air, gravity will pull it back down. When you walk through an unfamiliar crowded area, you’re making moves toward your destination, while also trying not to bump into people or obst...
Read More
Google Maps Launches Product Search: Steps For Retailers
16Nov By Matt G. SouthernNo Comments
googe optimize, google optimization, google seo, Local Search, News, search engine optimisation, search engine optimising, search engine optimization, SEO

Google Maps Launches Product Search: Steps For Retailers

Google has updated Maps to include product-specific search capabilities, just in time for the holiday shopping season. This feature allows consumers to search for specific items and find nearby stores with available inventory. Key Features The update lets you search for products directly within Google Maps and find real-time inventory availability at nearby stores. Shoppers can find a wide range of items and have immediate access to local pickup options. In an announcement, Google states: “Need a last-minute gift? Now, you can search in Google Maps for items like pickleball rackets, board games, ice cream makers and more to find nearby stores that have them in stock so you can pick up what you need, stat. No empty stockings here!” Implementation Guide For Retailers Retailers should focus o...
Read More
10 easy steps to creating an online course to sell
20Jun By Pam NeelyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing, sell online

10 easy steps to creating an online course to sell

By Pam Neely June 19, 2024 More than half of all aspiring creators want to go into content creation. That’s more than those hoping to sell products and services. Consider that alongside the fact that most people prefer educational content to entertainment content. One of the most popular forms of sellable educational content is the online course. A key reason for this is how easy it can be to create one. But don’t you need a huge following to sell a course? Not necessarily. In 2021, about 62% of online students were taking courses created by people with fewer than 10,000 social media followers.   You may not need a huge audience to have a successful course, but you need to get a few things right. Today, we’re going to share exactly how to create an online course to sel...
Read More
Profit More, Work Less: 4 Steps to Niching Down For Your Agency
4Jun By AJ CassataNo Comments
Agency, agency growth, Analytics & Data, Blog, Business development, business strategy, client acquisition, Digital Marketing, digital mkt, Grow Your Practice, Growth Marketing Resources, Internet marketing, Marketing Strategy, Niche Marketing, niche specialization, Online Marketing, Optimization & Testing, scaling business

Profit More, Work Less: 4 Steps to Niching Down For Your Agency

Ever wonder what the most successful agencies did differently than everyone else? Was it luck, skill, hard work, the industry they chose, or something else? Through my consulting work at Revenue Boost, I’ve worked with and taught over 400+ agencies how to scale their business. From this, I’ve seen consistent patterns & traits in the ones who grow effortlessly… Versus the ones who stay stuck for years – no matter how hard they work. One key difference in approach stuck out to me. I’ll illustrate what this one difference was with a story. Once upon a time… Two marketers graduated from business school with big plans to start their own agency.  Ready to conquer the world, they started cold calling, cold emailing, and doing everything under the sun to get clients....
Read More
Mastering AI-Powered Sales and Marketing: 10 Steps to Success in 2024
13Oct By Valerie FischerNo Comments
AI content, AI Marketing, benefits of AI, Blog, content marketing, Digital Marketing, digital mkt, email outreach, Internet marketing, Online Marketing

Mastering AI-Powered Sales and Marketing: 10 Steps to Success in 2024

As we gear up for 2024, the marketing and sales landscape is evolving at breakneck speed, with Artificial Intelligence (AI) at its core. To ensure you not only keep up but thrive, let’s dive deep into the actionable steps you need to take. We’ll also explore real-world case studies of how other digital marketers are leveraging these concepts for unparalleled success. 1. Solutions, Not Products: Crafting Compelling Messaging To excel in 2024, it’s crucial to shift your focus from merely promoting products to highlighting the solutions they offer. Your customers don’t want products; they seek solutions to their problems and needs. Here’s how to do it: Actionable Step: Go on ChatGPT and use a prompt asking it for relevant insights on your target market. Revisit your marketing collate...
Read More
How to start an online store: 7 steps to success
22Sep By Kaleigh MooreNo Comments
Digital Marketing, digital mkt, ecommerce, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing, sell online

How to start an online store: 7 steps to success

By Kaleigh Moore September 19, 2023 Starting an online store has never been so easy. That may be why there are 26 million of them out there. People around the world have taken modern digital platforms like Etsy and Amazon and turned them into businesses they can run from the comfort of their homes. Yet even with all of the advantages possible in the digital age, building a digital store can get tricky.Why? Building an online store can be overwhelming, especially if you don’t have a lot of experience.  For example, should you build your own website, or “rent” a platform like Amazon? Or both? And how should you build your customer list once the store’s up and running? The further down the rabbit hole you go, the more questions there are. Maybe you haven’t built a digit...
Read More
How to Develop a Content Strategy in 7 Steps: A Start-to-Finish Guide
25Jun By Caroline ForseyNo Comments
Content Marketing Strategy, Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Online Marketing

How to Develop a Content Strategy in 7 Steps: A Start-to-Finish Guide

Whether you're just starting out with content marketing or you've been using the same approach for a while, it never hurts to revisit your content strategy plan and make sure it's up-to-date, innovative, and engaging for your prospects and customers — no matter when or how they intend to buy. (more…)
Read More
Key Steps to Streamlining Processes and Ensuring Accountability
22Jun By John VuongNo Comments
Business advice, googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company

Key Steps to Streamlining Processes and Ensuring Accountability

Streamlining processes and ensuring accountability are paramount to achieving success. Organizations that focus on efficiency can stay competitive, meet deadlines, and accomplish their goals effectively. Let’s discuss in detail the significance of assessing strengths and weaknesses, setting clear goals, ranking tasks according to their importance, promoting accountability, addressing staffing issues, investing in training and hiring, defining roles and responsibilities, and leveraging the skills and expertise of team members. Additionally, we will look into the significant role that SEO and digital marketing play in streamlining processes, organizing workflows, and enhancing work efficiency. By implementing these key steps and strategies, you can transform your work environment, increase p...
Read More
7 Steps to Ensure Your Marketing Message Lands Perfectly Every Time [Infographic]
21Apr By Mark Walker-FordNo Comments
Social Marketing Strategies, social media, social media marketing

7 Steps to Ensure Your Marketing Message Lands Perfectly Every Time [Infographic]

Are you looking for ways to improve your marketing messaging? Want to ensure you get your message across with everything you do online? The team from Practical Income Generation share their marketing tips in this infographic. Here’s a quick summary: Survey your community Your message mission statement Is your branding consistent? Where to focus your efforts Create a content marketing plan Use an editorial calendar Know when to get help Check out the infographic below for more. A version of this post was first published on the Red Website Design blog.
Read More
What Is Sales Automation? How to Automate Your Sales Process in 5 Simple Steps
13Mar By Anna SonnenbergNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, instagram chatbot, robot chat, Sales Playbooks

What Is Sales Automation? How to Automate Your Sales Process in 5 Simple Steps

Today I’m going to show you how to automate your sales process so you can find qualified prospects, fill your sales pipeline, and generate revenue using your company’s web and social media channels, email and SMS. If you haven’t integrated sales automation in your marketing funnel and sales pipeline yet, your team is probably in a common donkey situation: handling the entire sales process manually. When your sales team personally manages prospecting, nurturing, and everything in between, you tend to waste a ton of time and resources. You’re also likely to risk compromising the most important part of the process: securing sales. When you implement sales automation, you can transform an inefficient process into a unicorn system. Sales automation tools like Customers.ai can manage ad...
Read More
How to Do Dental SEO Marketing in 5 Easy Steps
8Dec By John VuongNo Comments
googe optimize, google optimization, google seo, Online marketing, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

How to Do Dental SEO Marketing in 5 Easy Steps

If you’re a dentist, then you know that online marketing is essential for your business. Not only do you need to be found in local search results, but you also need to attract patients from all over the web. And the best way to do that is through search engine optimization (SEO). In this blog post, we’ll describe five easy steps to optimize your website for search engines. We’ll also point you in the direction of some great resources that can help you get started. So read on and start putting together an effective SEO strategy for your dental practice! Choose Your Keywords Keywords are an important part of any SEO strategy, and dental SEO marketing is no exception. When choosing keywords, it’s important to think like your potential patients. What phrases would they use when searching for ...
Read More
5 Steps to Get Started with YouTube Creator Studio (+3 Tips & Tricks)
23Nov By Alex BirkettNo Comments
Blog, Social Marketing Strategies, social media, social media marketing, youtube

5 Steps to Get Started with YouTube Creator Studio (+3 Tips & Tricks)

Spending money and time getting the best video recording tools and making the most fantastic content is just half the job done. With 500 hours of videos uploaded every minute, you have to work extra smart to make it big on Youtube. The next crucial step is to engage with your audience and get deeper insights into your channel’s performance. Luckily, YouTube has created the YouTube Creator Studio to manage, monitor, and monetize your YouTube channel efficiently. Combining a solid YouTube marketing strategy with a good understanding of this platform is crucial for your channel to reach a larger audience and find success on YouTube. In this article, we’ll show you how to get started with YouTube Creator Studio as well as how to leverage SocialPilot to boost your Youtube marketing. Ready to le...
Read More
5 Easy Steps to Conduct a YouTube Audit
14Nov By Christine TomasNo Comments
Blog, How-Tos, instagram, marketing strategies, Social Marketing Strategies, social media, social media marketing, youtube

5 Easy Steps to Conduct a YouTube Audit

Have a YouTube channel? There needs to be more than just creating and sharing engaging content if you want it to grow and become popular. You have to check and evaluate its performance. However, even after following a clear strategy, many channels don’t see any new subscribers, or the channel does not develop or does it very slowly. Unfortunately, 97% of YouTube channel creators fail, and lack of auditing is one of the main reasons why. What’s the problem? What are you doing wrong? All you need to do is conduct a YouTube audit. YouTube has 2 billion logged-in users every month, so you should always stay tuned to their preferences, interests, and expectations. Auditing, in turn, is an excellent way to get a clear plan of action and fix mistakes. Below you will find tips that will help you c...
Read More
3 steps to turn your social media followers Into email subscribers
4Nov By Sean TinneyNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, grow email list, Internet marketing, Learn, Online Marketing, social media

3 steps to turn your social media followers Into email subscribers

By Sean Tinney November 3, 2022 Take back control of how you communicate with your audience by driving social media followers into your email list. Social media is a powerful tool for raising awareness of your brand and engaging your audience. And that’s what most people use it for. But it’s also an excellent tool for moving people into the “subscribe” stage of your marketing funnel.  Trouble is, social media can be unreliable. What would you do if Instagram shut down tomorrow? Or Facebook has an outage? Or… Twitter is sold and you no longer have access to your followers? Any of that could cut you off from your audience.  Don’t think it could happen? Three words for you: Myspace. Friendster. Google+. But with an email list, you don’t have to worry about social media ea...
Read More
What Is Sales Automation? How to Automate Your Sales Process in 5 Simple Steps
8Sep By Anna SonnenbergNo Comments
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, instagram chatbot, robot chat, Sales Playbooks

What Is Sales Automation? How to Automate Your Sales Process in 5 Simple Steps

Today I’m going to show you how to automate your sales process so you can find qualified prospects, fill your sales pipeline, and generate revenue using your company’s web and social media channels, email and SMS. If you haven’t integrated sales automation in your marketing funnel and sales pipeline yet, your team is probably in a common donkey situation: handling the entire sales process manually. When your sales team personally manages prospecting, nurturing, and everything in between, you tend to waste a ton of time and resources. You’re also likely to risk compromising the most important part of the process: securing sales. When you implement sales automation, you can transform an inefficient process into a unicorn system. Sales automation tools like MobileMonkey can manage ad...
Read More
What Is Sales Automation? How to Automate Your Sales Process in 5 Simple Steps
30Aug By Anna SonnenbergNo Comments
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, instagram chatbot, robot chat, Sales Playbooks

What Is Sales Automation? How to Automate Your Sales Process in 5 Simple Steps

Today I’m going to show you how to automate your sales process so you can find qualified prospects, fill your sales pipeline, and generate revenue using your company’s web and social media channels, email and SMS. If you haven’t integrated sales automation in your marketing funnel and sales pipeline yet, your team is probably in a common donkey situation: handling the entire sales process manually. When your sales team personally manages prospecting, nurturing, and everything in between, you tend to waste a ton of time and resources. You’re also likely to risk compromising the most important part of the process: securing sales. When you implement sales automation, you can transform an inefficient process into a unicorn system. Sales automation tools like MobileMonkey can manage ad...
Read More
#492: 4 Steps To Create A Lucrative & Fun Side-Hustle While At Your 9-5 – Amy Porterfield
29Aug By AmyNo Comments
Business Growth, Business Organization & Systems, facebook, facebook marketing, New Business Owner, podcast, side-hustle, Social Marketing Strategies, social media, social media marketing, tiger time, time management

#492: 4 Steps To Create A Lucrative & Fun Side-Hustle While At Your 9-5 – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Read More
How to Schedule Instagram Stories in 2022 [4 Simple Steps]
26Aug By Christina NewberryNo Comments
facebook, facebook marketing, instagram, linkedin, pinterest, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, twitter, youtube

How to Schedule Instagram Stories in 2022 [4 Simple Steps]

If you’re using Stories as part of your Instagram marketing mix, you’ve probably wondered: Can you schedule Instagram Stories? Well, great news — the answer is yes! You can now create, edit, and schedule your Stories in advance using the Instagram Story scheduler in Hootsuite or Facebook Business Suite. In this post, we cover the benefits to scheduling Instagram Stories rather than publishing them on the fly, like: saving a ton of time making it easier to customize Stories with editing tools and templates avoiding typos and autocorrect mistakes We also walk you through the exact process of how to schedule Instagram Stories. Download your free pack of 72 customizable Instagram Stories templates now. Save time and look profession...
Read More
Local SEO Steps That Help 1 Location vs. Multiple Locations at Once
27Jul By PhilNo Comments
googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services, Uncategorized

Local SEO Steps That Help 1 Location vs. Multiple Locations at Once

Like my post? Please share! Either you’ve got multiple business locations that you want to rank well throughout as much turf as possible, or you’ve got one location and the same goal.  You may be somewhat more focused on the Google Maps / 3-pack results, but you also want the maximum local visibility in the organic results. In either case you probably want to know what actions can help you in multiple areas at once, and what can help you in one problem area or another. How can you feed the whole nest of birds at once, and how can you feed the one extra-scrawny bird?  You probably plan to do both, but if you can’t tell the two apart, you can’t put your time, resources, and effort to the best use now. What do I mean by “help”?  Either bumping up your rankings for terms you already rank (badl...
Read More
6 Steps to Create a Facebook Funnel That Converts : Social Media Examiner
18Jul By Anna SonnenbergNo Comments
facebook, Facebook Ads, facebook marketing, How To, Social Marketing Strategies, social media, social media marketing

6 Steps to Create a Facebook Funnel That Converts : Social Media Examiner

Social Marketing Trends The data you've been missing! Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 39-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner.
Read More
How to Design and Write a Chatbot in 10 Steps | by Hillary Black
15Jul By Hillary BlackNo Comments
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, chatbot-design, chatbots, conversation-design, conversational-ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, how-to, robot chat

How to Design and Write a Chatbot in 10 Steps | by Hillary Black

Before you’re ready to have automated conversations with your customers at scale, you should ask yourself — how exactly do you take your idea and turn it into a real chatbot?Here are the 10 steps you should take to go from idea to working chatbot prototype that’s ready to be built.One question that comes up a lot when a business or organization wants to create a chatbot is how exactly do you take your idea and turn it into a real chatbot? Before you’re ready to have automated conversations with your customers at scale, there’s a process of strategy, conversation design, and testing that needs to happen. Here are the 10 steps you should take to go from idea to working chatbot prototype that’s ready to be built.Define the purpose. This is the most important thing to determine for your chatbo...
Read More
Local SEO Checklist: 48 Steps to Improve Local Search
15Jun By Roger AvilaNo Comments
googe optimize, google optimization, google seo, Learn, Local SEO, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services

Local SEO Checklist: 48 Steps to Improve Local Search

With over 46% of all searches having local intent, any local business that wants to thrive in the coming years will need to keep a close eye on their local SEO traffic. That’s where local SEO comes in. If you’re new to local SEO, you might be wondering where to start. This checklist will give you each and every step to follow, to find success in local search. Understanding How Local SEO Works Google has about 83% market share in the search market. If you’re running a local SEO campaign for a client, it makes sense to focus primarily on Google Search. Google’s Local Search algorithm has three key ranking factors. Proximity, Relevance, and Prominence.  Here is a quick summary of these three key local search ranking factors: Proximity refers to the physical distance from the searcher. Rele...
Read More
LinkedIn Ads Checklist: 19 Steps to a Successful Campaign [Infographic]
12Jun By Mark Walker-FordNo Comments
linkedin, Social Marketing Strategies, social media, social media marketing

LinkedIn Ads Checklist: 19 Steps to a Successful Campaign [Infographic]

Are you just getting started with a LinkedIn advertising campaign? Want to ensure that you have all your bases covered? LinkedIn's Marketing Solutions team provide an essential LinkedIn ads checklist in this infographic. They break things down as follows: Account setup Campaign setup Audience Bid and budget Creative After launch Check out the infographic for more. A version of this post was first published on the Red Website Design blog.
Read More
29Apr By Devashish Datt MamgainNo Comments
ai, ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, chatbot-development, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, robot chat, whatsapp-business, whatsapp-chatbot

How to Create a WhatsApp Bot in 3 easy steps

According to Statista, 3 billion people rely on phone-based messaging apps to connect and communicate with one another. Surveys also confirm that WhatsApp Leads The Global Smartphone Messenger Wars With 44 Percent Market Share ( 1mtb).Put these two statistics together and it is evident that WhatsApp as a business communication channel is going to reap dividends for businesses. Until recently, email, phone, website, live chat, and social media messengers have been the primary means of communicating with customers. The introduction of WhatsApp bots into the mix provides a simple, direct, and real-time means of communication.What is a WhatsApp Bot?A WhatsApp chatbot is an automated system that can converse with customers through WhatsApp. The WhatsApp number would be your business number. The...
Read More
8 Steps to Write An Effective Creative Brief Template (+Free Template)
25Apr By Chandraveer SinghNo Comments
Agency, Blog, Social Marketing Strategies, social media, social media marketing

8 Steps to Write An Effective Creative Brief Template (+Free Template)

It’s a fact that your marketing campaigns won’t see success without a solid game plan backing them. A frequent reader of us would know how much we press the idea of creating a unifying strategy before doing anything. And the same goes for the creative brief. The need becomes more crucial for the marketers working in “silos” cultures or home settings. Without proper documentation, sharing client briefs from account managers and creative directors to designers, copywriters, and social media marketers can be like playing Chinese whispers. A creative brief template is a solution to create a unifying document from which every key player of a project or campaign can source information, direction, coordination, and inspiration. However, a poor creative brief coming from clients can leave your tea...
Read More
5 Steps to Successfully Promote a Business on Facebook
11Mar By John VuongNo Comments
Business advice, googe optimize, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, SEO

5 Steps to Successfully Promote a Business on Facebook

As a business owner, you know that Facebook is one of the most powerful tools at your disposal. But how can you make sure that you’re using it to its fullest potential? By following these five steps, you’ll be able to drive organic traffic and engage your audience like never before.  So what are you waiting for? Let’s dive into promoting your business on Facebook today! Create Clear Goals  When it comes to promoting your business on social media, it’s important to set clear goals in order to measure your success. What do you want to achieve on Facebook? How many new and returning customers do you hope to attract each month? What level of engagement do you want to see across all of your social media channels? Without knowing what you want to achieve, it’ll be difficult to measure your progr...
Read More
How to Sell Products on TikTok in 7 Easy Steps
10Mar By Josiah HughesNo Comments
facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, youtube

How to Sell Products on TikTok in 7 Easy Steps

TikTok feels like it’s a self-contained internet of its own. Think about it — you can find literally everything on there, from super popular internet celebs blowing up trends to niche weirdos who rant about their hyper-specific obsessions. There’s joy, drama, passion, a shared language and a whole lot of community. And, just like any other corner of the internet, there are also plenty of opportunities to sell products. Yes, TikTok’s growth and cultural ubiquity means it’s the perfect place for your brand. We’ve already learned how TikTok marketing can help you reach new audiences and grow your client base, but the app is far more powerful than that. If you learn the ins and outs, you can learn how to sell on TikTok in 7 easy steps. Bonus: Get a free TikTok Growth Checklist from famous Tik...
Read More
How to Send a Link in a Text for SMS Marketing in 3 Steps
25Feb By Saundra ChangNo Comments
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, robot chat, SMS Marketing

How to Send a Link in a Text for SMS Marketing in 3 Steps

So your business is using text message marketing to stay in touch with customers. Awesome! Text message marketing is the most engaging channel for customer communication today.  Businesses using text messages as a channel for customer communication see awesome benefits like 7X ROI compared to email marketing.  Our customer generated $1M in revenue in 6 months using text message campaigns. So how do you generate sales with text message marketing? A lot of the time you want to link people to your offers and promotions with a link in your text message outreach campaigns.  SMS links allow customers to open your website, open an email or initiate a phone call. This allows you to open the line of communication and begin that 1:1 relationship with the customer.  Claim...
Read More
How to Run a Social Media Audit in 7 Simple Steps (+ Free Template)
25Feb By Chandraveer SinghNo Comments
Agency, Blog, facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, twitter

How to Run a Social Media Audit in 7 Simple Steps (+ Free Template)

Audit. Improve. Execute. Repeat. If social media marketing is a crucial element of your marketing strategy (which it should be), then you must know the ropes to run a social media audit – again and again. However, most businesses don’t bother putting time and money into running a social audit. As a result, they end up drowning surplus money, time, and workforce in the longer run. Just so you don’t blindly run your social accounts with half-baked strategies, we have come with a step-by-step guide to run a successful social media audit. As an agency, you will anyway start off with clients by auditing their social media channels, and if you are a business, then a social media audit is necessary to update your strategies. Wait! We have also created a social media audit template for you to unde...
Read More
How to Ready Your Business For Scalability? 4 Essential Steps To Avoid Obstacles
23Feb By seo-ninjaNo Comments
Advanced SEO Techniques, Business advice, business analysis, Digital Marketing Strategies, Email Marketing, googe optimize, Google, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, Search Engines, SEO, seo services

How to Ready Your Business For Scalability? 4 Essential Steps To Avoid Obstacles

Setting up a business is one thing but growth and scalability are a totally different story. The metrics change drastically in the latter. It is true that the beginning stages for any business can be tough and complicated, however business owners must also think of ways to prepare for the future plans of scaling up and expansion.  Once your business has traversed the road between setting up and scalability newer challenges begin to appear and the best way to mitigate them is to be ready and prepared. Scalability means growth and expansion which should be the target of every business. Without it, you start stagnating and your business ultimately ends in a stalemate.  Scaling your business should be approached with caution, if you go too fast you can end up crashing and if you go too s...
Read More
Create Your Buyer Persona in 5 Simple Steps
3Feb By Sean TinneyNo Comments
Digital Marketing, digital mkt, email outreach, email writing, Internet marketing, Learn, Online Marketing

Create Your Buyer Persona in 5 Simple Steps

By Sean Tinney February 2, 2022 A buyer persona is a fictional person who represents your ideal customer. Every successful marketer uses one. Do you? Do you know who your customers are? More importantly, do you know what they want or need from you? If you don’t, writing engaging email content for your audience will be a challenge. After all, it’s difficult to write content for someone you don’t know or understand. That’s where buyer personas come in.  What is a buyer persona? A buyer persona is a fictional person who represents your ideal customer or a portion of your audience. Their interests, challenges, and problems align with your audience’s. With a persona, you can write more engaging email content that resolves your audience’s problems and speaks to the...
Read More
First steps in Chatbot Performace Testing with Botium Box | by Attila Ujj | Jan, 2022
12Jan By Attila UjjNo Comments
ai bot, ai chat, ai chatbot, best chatbot, botium, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, chatbot-development, chatbots, conversation with ai, conversational-ai, creating chatbots, performance-testing, robot chat

First steps in Chatbot Performace Testing with Botium Box | by Attila Ujj | Jan, 2022

One major pitfall of building chatbots is underestimating the importance of performance. The UI of a chatbot is usually very simple, so it’s easy to forget the complexity behind these virtual assistants. A slow chatbot might be accepted for home projects, but a company can not neglect it. Bad performance is a serious UX killer.Performance Testing is the key to ensure that your chatbot is responsive under high load. Worst case is maybe a chatbot that does not answer at all, because it was not able to recover after high load caused by clients or some Ddos attack.To collect some basic knowledge about the performance of your chatbot we suggest starting with a stress test. Stress testing basically means that we are starting with a small number of parallel users that gets gradually increased dur...
Read More
31Dec By demo-sixNo Comments
Advanced SEO Techniques, Business advice, business analysis, Digital Marketing Strategies, Email Marketing, googe optimize, Google, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, Search Engines, SEO, seo services

How to Ready Your Business For Scalability? 4 Essential Steps To Avoid Obstacles – SEO Ninja

Setting up a business is one thing but growth and scalability are a totally different story. The metrics change drastically in the latter. It is true that the beginning stages for any business can be tough and complicated, however business owners must also think of ways to prepare for the future plans of scaling up and expansion.  Once your business has traversed the road between setting up and scalability newer challenges begin to appear and the best way to mitigate them is to be ready and prepared. Scalability means growth and expansion which should be the target of every business. Without it, you start stagnating and your business ultimately ends in a stalemate.  Scaling your business should be approached with caution, if you go too fast you can end up crashing and if you go too s...
Read More
How Websites Are Made: 3 Steps to Create Your Biggest Asset
22Nov By John VuongNo Comments
Business advice, googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

How Websites Are Made: 3 Steps to Create Your Biggest Asset

Having a website is essential if you want your small or medium-sized business to be successful. It’s your biggest business asset — your online storefront, consumer educator, and the way your company is discovered online. Of course, before your website can go to work bringing in your ideal leads and ready-to-buy customers, it needs to be created. Whether you do this yourself or hire a professional marketing agency like Local SEO Search, it’s important to know the steps of how websites are made. Let’s dive in! Step 1: Your Domain Name and Hosting The first step is to lay the groundwork for your website. That means securing a web address, better known as a domain name, and high-quality hosting.  Generally, your web address is your business name, but it’s not always that easy. Perhaps your bus...
Read More
How a Website is Created for Business: 5 Steps
10Nov By John VuongNo Comments
Business advice, googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

How a Website is Created for Business: 5 Steps

As a small business in 1990, you’d never dream of operating without a storefront. As a company in today’s business environment, you can’t afford to not have a website. Your website is as important as your physical location and perhaps more so; in 2019, online sales in Canada totaled $1.85 billion. If you don’t currently have a website, or your site is underperforming, you might wonder how to create an effective business website. The good news is that it doesn’t have to be difficult. Here are five steps to get your business on the (digital) map. Secure a Website Domain and Hosting When you have a physical storefront, you need a business address and some land for your store. A domain name and hosting are the same things, only online. Your domain name is the website name that goes in the bro...
Read More
How to Create a Social Media Strategy in 9 Steps (Free Template)
19Oct By Christina NewberryNo Comments
facebook, facebook marketing, instagram, linkedin, snapchat, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, twitter, youtube

How to Create a Social Media Strategy in 9 Steps (Free Template)

A social media strategy is a summary of everything you plan to do and hope to achieve on social media. It guides your actions and lets you know whether you’re succeeding or failing. The more specific your plan is, the more effective it will be. Keep it concise. Don’t make it so lofty and broad that it’s unattainable or impossible to measure. In this post, we’ll walk you through an eight-step plan to create a winning social media marketing strategy of your own. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Also use it to track results and present the plan to your boss, teammates, and clients. What is social media marketing? Social media marketing is the practice of using social media channels to sell or promote a brand, product or service. ...
Read More
9 Steps to Starting a Business in a Pandemic
17Oct By John VuongNo Comments
Business advice, googe optimize, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

9 Steps to Starting a Business in a Pandemic

The pandemic has caused a lot of people to reevaluate their lives, especially their careers. Record numbers of people lost their jobs and others have decided to quit and change direction. One of the biggest dreams a lot of Canadians have is starting a business. The pandemic has led to a huge boom in entrepreneurship as people who were laid off decided to give business ownership a try. You might be one of the thousands asking “Should I start a business? What is a good business to start? Is it a good idea during a pandemic?” It is! In fact, the pandemic gives you some important advantages. Let’s take a look at 9 steps you need to take to start a business now. 1. Consider the Competition Understanding the competitive environment is essential before you start your own company. What you’ll di...
Read More
7 Steps to Create a Victorious B2B Content Marketing Strategy
27Sep By Chandraveer SinghNo Comments
Blog, content marketing, linkedin, reddit, Social Marketing Strategies, social media, social media marketing

7 Steps to Create a Victorious B2B Content Marketing Strategy

There are B2B companies that have much to offer but still can’t beat the competition. The reason? They don’t have a robust B2B content marketing strategy in place. Content marketing is straight-up the best way to engage with your prospects and turn them into potential customers. According to statistics, successful B2B marketing spends 40% of their marketing budget on content marketing. But, unlike B2C companies targeting general consumers who gravitate to entertaining and attractive content, B2B content marketing is a different ball game. It’s also more than scouring a list of keywords to write occasional blogs or running paid ads on social media once a month. You need to precisely understand your target audience to develop a solid B2B content marketing strategy that yields results. In th...
Read More
5 Steps to GMB Products Set-Up via Google Product Editor
22Sep By Claire CarlileNo Comments
googe optimize, google optimization, google seo, Local Search, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services

5 Steps to GMB Products Set-Up via Google Product Editor

Have you tried using GMB Products to promote important product pages on your website?If not, you may be missing out on a valuable opportunity to showcase products and drive customer interactions in Google Search.Google officially calls this feature “Product Editor,” but you’ll likely hear it referred to as “GMB Products” in marketing circles.Either way, although GMB Products has existed since 2018, it first popped into many businesses’ Google My Business dashboards when it came out of beta in early 2020.What are GMB Products?GMB Products are sometimes confused by some with “Product Posts,” but these are actually now one and the same thing.Screenshot from GMB Dashboard, September 2021“Add Product” in the Posts section of GMB now populates a product rather than a post.AdvertisementContinue R...
Read More
The 5 Essential Steps of the Web Design Process
2Sep By John VuongNo Comments
Business advice, googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, SEO APP & Web Development, seo company, seo services

The 5 Essential Steps of the Web Design Process

Having a website is the online version of having a store in your community. You would never try to operate your small business in your town without a store, and in the same way, you aren’t visible online without a website. What does it take to design an effective website? It’s not as complex as you might think, although you definitely benefit from a professional helping you get it right.  Here are the five essential steps of the web design process to keep in mind as you build or optimize your online presence. Know the Goals of Your Website In most cases, the goals of a small business website will be simple: rank well on Google search results, engage visitors with high-quality content, and turn those visitors into ongoing customers. However, if you aren’t clear on those objectives in advan...
Read More
My 5 steps for creating a chatbot | by Samuel Ronce | Aug, 2021
27Aug By Samuel RonceNo Comments
ai bot, ai chat, ai chatbot, best chatbot, business, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, chatbot-design, conversation with ai, conversational-ai, creating chatbots, google chat bots, robot chat, startup

My 5 steps for creating a chatbot | by Samuel Ronce | Aug, 2021

Before you start building your chatbot, you need to decide how you want to use it. Is it going to be an interactive customer support tool, or a tool to help your sales team generate leads?Once you’ve decided how you want to use your chatbot, the next step is to build a prototype. This is basically a working model of your chatbot that you can try out and ask people for feedback on.It’s a good idea to build a prototype before you start coding, because it gives you a better understanding of how your chatbot will work and helps you to spot any problems in the user experience early on.If you want your chatbot to have a more natural and conversational feel, it’s a good idea to use a combination of dynamic responses and canned responses.Canned responses are pre-made responses that you can use in ...
Read More
How to Become a Brand Ambassador on Instagram in 10 Steps
29Jul By Ash ChapmanNo Comments
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, instagram chatbot, Instagram Marketing, robot chat

How to Become a Brand Ambassador on Instagram in 10 Steps

At this point, it’s fair to say we’ve all wondered how to become a brand ambassador on Instagram.  It’s hard not to envy the influencer lifestyle…but is it worth it to become a brand ambassador?  As it turns out? Yes. The money is there. Just look at the stats:  In 2021, 67% of brands are using Instagram for influencer marketing. And a 2019 study found that 49.3% of respondents actively bought something because an influencer recommended it. Instagram has over one billion monthly active users…so you can do the math.  In this post, you’ll learn what exactly a brand ambassador is, how brand ambassadors are different from influencers, and the ten steps to becoming a brand ambassador on Instagram.  GET NEW INSTAGRAM TOOLS FROM MOBILEMONKEY Grow Instagram followers an...
Read More
5 Steps to Promote and Sell Online Courses
23Jul By Kelly ForstNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, online course, online course promotion, Online Marketing, sell online products

5 Steps to Promote and Sell Online Courses

By Kelly Forst July 23, 2021 Discover the benefits of creating and selling an online course, as well as practical tips for successfully promoting your course to boost sales. As a business owner, you’ve probably accumulated a lot of valuable industry knowledge over the years. What you might not realize is that people are often willing to pay good money for that type of knowledge. Have you ever thought about creating and selling an online course to share your expertise with the world?  If not, then you could be missing out not only on some profits — but on the opportunity to become an industry leader as well. Benefits of selling an online course There are many benefits to creating and selling an online course, regardless of the industry in which your business opera...
Read More
Just Downloaded Clubhouse for Android? Here’s 7 Steps to Jumpstart Your Following
20Jul By Ash ChapmanNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, google chat bots, Growth Marketing, instagram chatbot, robot chat

Just Downloaded Clubhouse for Android? Here’s 7 Steps to Jumpstart Your Following

Are you an Android user who’s feeling left out of the Clubhouse hype? At last, you can join in! Clubhouse for Android launched on May 21, which means that all of us Android users can finally try out the coolest new app on the block.  In case you didn’t know, Clubhouse is the audio-only, invitation-only social media app that’s taken the world by storm. It launched in March 2020, and in only two months, it received a $12 million investment.  By the time Clubhouse had 1500 users, it was already worth $100 million.  Not just anyone could join, though. Clubhouse expanded its user base slowly. First, only a select few users were invited to try the app. Each of those users received two invites that they could gift to friends or colleagues.  As if needing an invite wasn’t enough, Cl...
Read More
How to create a landing page in 8 steps
14Jun By Kelsey JohnsonNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, free landing page builder, free landing pages, Internet marketing, landing page builder, landing page design, landing pages, Online Marketing, PPC

How to create a landing page in 8 steps

By Kelsey Johnson June 11, 2021 Getting more sales doesn’t have to be rocket science. Learn the 8 steps to build a landing page in under an hour. Creating a landing page is easier than ever these days, but it can still be intimidating to get started. Like most entrepreneurs, you may be concerned about time. “How long is this going to take? Will it even be worth it?” Answers: It can take less than an hour. And yes, it’s worth it. But let’s start with why you want a landing page in the first place.  High consumer expectations and increased competition makes sales hard. Larger companies have been using targeted marketing for years now, changing how your customers expect to be treated. In fact, “80% of consumers are more likely to make a purchase when brands of...
Read More
How to Use SMS Text Surveys to Learn What Your Customers Want & How to Build an SMS Survey in 5 Easy Steps
26May By Ash ChapmanNo Comments
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, robot chat, SMS Marketing

How to Use SMS Text Surveys to Learn What Your Customers Want & How to Build an SMS Survey in 5 Easy Steps

If you didn’t already know, sending an SMS text survey is one of the most undervalued ways to get customer feedback.  That’s because only 39% of businesses use some form of text messaging to communicate with their customers, even though 75% of millennials say they’d rather text with a business than email or call them. Your audience is ready to give you valuable feedback on your business. If you don’t take advantage of that, you’re wasting a huge amount of easy-to-gather information. The problem is that most businesses don’t have the tools or the know-how to build a text survey that gets accurate feedback about their products or services.  But worry not! In this post, we’ll cover: Let’s get started. Re-Engage & Nurture Leads via SMS Text Messages Take custome...
Read More
Create a WhatsApp Bot in 3 easy steps | by Devashish Datt Mamgain
25May By Devashish Datt MamgainNo Comments
ai bot, ai chat, ai chatbot, best chatbot, bots, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, chatbots, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, kommunicate, robot chat, twilio-integration, Whatsapp

Create a WhatsApp Bot in 3 easy steps | by Devashish Datt Mamgain

WhatsApp’s massive growth in popularity over the past few years has created many opportunities for businesses. Companies around the world are currently discovering the power of the WhatsApp Business app. It allows you to send notifications and messages using a WhatsApp chatbot, which is a great way to increase and personalize customer engagement.WhatsApp has become one of the most popular messaging applications globally, with over 1.5 billion users, and the latest launches of Company Profiles and Business Accounts open up a new room for companies to connect with people all over the world.WhatsApp chatbot is a software program running on the encrypted WhatsApp platform. WhatsApp Bot is simply an automated chat system connected to a WhatsApp phone number linked to your business.Companies can...
Read More
How to Make a Poll on Instagram Stories in 7 Easy Steps + Instagram Poll Ideas
7May By Mitchell WiewelNo Comments
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, instagram chatbot, Instagram Marketing, robot chat

How to Make a Poll on Instagram Stories in 7 Easy Steps + Instagram Poll Ideas

Take your Insta’s engagement to new levels by learning how to make a poll on Instagram with the best Instagram polls ideas! Besides, one of the most effective ways to improve engagement and grow your Instagram accounts is to ask questions!  Whether you are simply working on a brand awareness campaign or trying to convert Ecommerce sales and closing hot leads, Instagram polls are a highly effective and fun way to engage with your followers while simultaneously increasing profits!*  (*Disclaimer: The top 100 brands have seen their engagement grow by 53 percent year-over-year on Instagram! But how many are effectively monetizing that growth? Learn the benefits of a business Instagram account and how you can turn your Insta into profits). So, what can we do with Instagram polls? Re...
Read More
How to Write a Business Bio for Instagram that Gets More Followers — in 3 Steps
22Apr By Virginia NusseyNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, instagram chatbot, Instagram Marketing, robot chat

How to Write a Business Bio for Instagram that Gets More Followers — in 3 Steps

Is your Instagram business bio really that important? It’s only 150 characters long…how much does it actually matter? Well, to put it bluntly: a lot.  The Instagram business bio is an uber-short “about me” section for your brand. It’s where you show people who you are at a glance — like speed dating, but with actual profits on the line.  Your brand identity and value proposition (i.e. what you do for your customers) have to be crystal clear to stop people from scrolling right on by you. And to be clear, a lot of people are scrolling. Instagram has over 1 billion monthly active users. 500+ million of those users swipe through their feed every single day. It’s also the fifth most popular social media platform in the world.  That’s a lot of eyes that you can turn towards your b...
Read More
2 Steps to Get Repeat Sales with an Etsy Newsletter
19Apr By Jessica SnavelyNo Comments
Digital Marketing, digital mkt, Email Marketing, email outreach, etsy, etsy integration, Internet marketing, Online Marketing

2 Steps to Get Repeat Sales with an Etsy Newsletter

By Jessica Snavely April 16, 2021 Building an email list and staying in touch with past customers can be the key to unlocking more repeat sales. Over the past year, the number of sellers on Etsy grew 61%.  Whether you are a part of that 61% — or have been an Etsy seller for years — there’s now a lot more competition for customers’ attention on Etsy. That’s why building your own audience outside of the platform is so important. But it can be hard to find the time. After all, as an Etsy seller, you wear a lot of hats. From building product pages that get found, to all the nuance that comes with running a successful ecommerce business, it’s hard to find the time to engage with your existing customers. But if you don’t, you’re leaving money on the table. 80% of...
Read More
3 Steps: Register Oracle Digital Assistant in Botium Box | by Gergye Szabolcs | Apr, 2021
18Apr By Gergye SzabolcsNo Comments
ai bot, ai chat, ai chatbot, best chatbot, botium, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, chatbots, conversation with ai, creating chatbots, oracle-digital-assistant, robot chat

3 Steps: Register Oracle Digital Assistant in Botium Box | by Gergye Szabolcs | Apr, 2021

This article shows how to setup an Oracle Digital Assistant (ODA) chatbot in Botium Box.What you need is an ODA chatbot in oracle cloud and a Botium Box license. To keep it simple I’ve just pulled some kind of a pizza order skill from the store on ODA surface, so now I have a working bot.Under the Chatbots list click on the Register new chatbot button.Select the Oracle Digital Assistant from the Connector list. Then choose an appropriate API key in the API key drop down. Now the Oracle Outgoing Webhook URI is generated, which you can copy to the clipboard by clicking on the copy button near the input field.Navigate to your ODA surface and add a new channel. Choose the Webhook as Channel type. Paste the value you copied in the previous step into the Outgoing Webhook URI field.After you’ve c...
Read More
How to Run an Amazing Instagram Takeover Campaign that Drives Sales in 6 Simple Steps
15Apr By Mitchell WiewelNo Comments
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, instagram chatbot, Instagram Marketing, robot chat

How to Run an Amazing Instagram Takeover Campaign that Drives Sales in 6 Simple Steps

Are you looking for a new way to generate traffic, leads, and sales on Instagram? While Instagram Takeovers aren’t exactly new, there are many new exciting growth hacks and techniques to skyrocket your Instagram takeover campaign’s ROI. Before we get started, for any of those late to the Instagram marketing game, you’re never too late to benefit from it’s 500 million daily active users, 90% of which follow a business! Let’s cover some Instagram takeover basics, such as: what is an Instagram takeover? Different types of Instagram takeovers, and how to do an Instagram takeover.  What is an Instagram Takeover?  Instagram Takeovers come in a few different shapes and sizes.  In a nutshell, you are giving someone (usually an influencer or someone with a decent-sized following for you...
Read More
7 Steps to Create Your First Online Challenge
5Apr By Eva GutierrezNo Comments
Blog, Digital Marketing, digital mkt, email outreach, Internet marketing, Online Marketing

7 Steps to Create Your First Online Challenge

Have you seen someone running an online challenge and used your marketing brain to realize they were strategically growing their audience and getting customers? That happened to us a few months ago, so we ran our own challenge to see what the fuss was about. Let’s just say things went really well. Our challenge brought in 8 figures in revenue and we realized you needed to be using them too. Online challenges work because they align with why digital marketing exists in the first place.  Digital marketing helps you acquire new customers, build lists, and position your brand. It also helps your customer avatars consume your content and actually get results (before they even hire you or buy your products!). We love digital marketing because it creates highly engaged and super loyal cu...
Read More
7 Steps for Building a Facebook Business Page + Additional Tips
16Feb By Virginia NusseyNo Comments
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook marketing, facebook messenger bot, instagram chatbot, robot chat

7 Steps for Building a Facebook Business Page + Additional Tips

Facebook has over 2.7 billion monthly active users, which means, by any standards, there is no better place for you to reach your target customers.  A Facebook Business Page allows you to cost-effectively advertise your products and services without spending money on traditional advertising methods that offer very little data about your campaign’s success.  This article will discuss why a Facebook Business Page is essential for your business and how you can get started in the following ways: Intro/FAQ The Benefits of a Facebook Business Page How to Build a Facebook Business Page MobileMonkey can help you leverage your Facebook business page to reach the 1.6 billion people using Messenger every single day to act as one of your most important marketing tools.  ...
Read More
Email Segmentation: 7 Simple Steps to Get Started
15Feb By Kelly ForstNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, email segmentation, engagement, Internet marketing, Online Marketing, personalization, segment, segmentation

Email Segmentation: 7 Simple Steps to Get Started

By Kelly Forst February 10, 2021 Everything you need to know about segmenting your email lists to increase opens, clicks and increase subscriber engagement. Email segmentation makes it easy to sort and filter subscribers into relevant groups and send them content they care about. In fact, it’s key if you’re aiming to improve your open and click through rates: Studies show that sending personalized content can result in 6x higher conversion rates. Yet nearly 70% of brands aren’t even scratching the surface of targeting and personalization. It could be that you don’t know how to segment your audience. Or maybe you’re not sure what type of content to send them once you’ve sorted them into groups. If you’re new to email segmentation, we’ll break down the things you n...
Read More
Facebook Ad Reporting In 4 Easy Steps
9Feb By Virginia NusseyNo Comments
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, Facebook Ads, facebook bot, facebook chatbot, facebook messenger bot, robot chat

Facebook Ad Reporting In 4 Easy Steps

Every marketer can relate to going to great lengths to prove ROI on social media. Which almost always involves Facebook Ad reporting. More likes, more followers, and big fancy #s for reach, engagement, and clicks. We’re good here, right?  Not quite.  Facebook Ad reporting is your golden ticket to proving real value that aligns with your client’s KPIs. It’s easy to feel lost in the Facebook Business Manager maze. Facebook Ads Manager has a few templates but you want to look pro and provide meaningful Facebook Analytics for clients.  In this article, I’m going to walk you through some of the most meaningful metrics followed by how to wrap them into an easy-to-use and automatically scheduled ROI report in 4 easy steps. Choose the most impactful metrics for your Facebook ...
Read More
Sell Digital Products Online in 4 Easy Steps
22Jan By Kelly ForstNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, how to sell digital products, Internet marketing, make money, Online Marketing, sell digital products, sell online products

Sell Digital Products Online in 4 Easy Steps

By Kelly Forst January 22, 2021 Turn your passion into a paycheck by selling digital products. Plus, get inspired with 12 product ideas to sell online. “To make money, you have to spend money.” It’s such a common phrase in business that I had to Google who originally said this. Turns out, we can trace this quote all the way back to Titus Maccius Plautus, who lived around the year 200 B.C. Well, here we are, more than 2000 years later, and it’s still true — to an extent.  Scaling and growing a business without increasing expenses is a tough puzzle to solve.  Thankfully, it’s not impossible. There are ways to do it without making a huge investment.  One of the best ways for entrepreneurs to scale and grow is through selling digital products.   Not sure wh...
Read More
How to build a chatbot in just 10 steps. | by Tess Tettelin | Nov, 2020
11Jan By Tess TettelinNo Comments
ai bot, ai chat, ai chatbot, best chatbot, bots, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, chatbot-design, chatbots, conversation with ai, conversation-design, conversational-ui, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, robot chat

How to build a chatbot in just 10 steps. | by Tess Tettelin | Nov, 2020

With 44% of consumers preferring to interact with a chatbot over a human, one thing’s for sure: chatbots are here to stay. But how do you build a chatbot for your business — one that actually helps you solve problems instead of creating more?In part 3 of my Conversation Design series, I’ll talk you through the process of building a chatbot from scratch, including strategy, scripting, and testing.Let’s go!Before you can start building your chatbot, you need to know why you are building it. What is the goal here? If you want to automate an existing service, what is the current experience like, and how could a bot help improve it? Take a look at your business goals: if one of your goals is to increase customer satisfaction, you might want to add a chatbot to your customer support team and let...
Read More
How Much Should You Spend on Facebook Ads? Budgeting Steps : Social Media Examiner
29Dec By Allie BloydNo Comments
facebook, Facebook Ads, facebook marketing, How To, Social Marketing Strategies, social media, social media marketing

How Much Should You Spend on Facebook Ads? Budgeting Steps : Social Media Examiner

Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you'll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.
Read More
4 Steps To Writing an Engaging Instagram Caption
25Dec By Eva GutierrezNo Comments
Blog, Digital Marketing, digital mkt, Internet marketing, Online Marketing

4 Steps To Writing an Engaging Instagram Caption

Are you hitting publish on your Instagram posts, waiting patiently for the likes and comments to roll in, and they don’t come? You’re still waiting, waiting a little longer… Getting engagement on Instagram isn’t what it was back in 2010–we can’t expect to hit publish and reach thousands of people the way we used to. Instagram in 2020 requires a bit more strategy, but it’s nothing you can’t handle. 😉 We’re marketers, so that means we’re not just going to whip up a creative caption for our audience–we’re going to make sure we’re backing it with some strategy. We’re going to use the worksheets that help us talk to our customers where they are in their experience with the pain point our product solves and write a clear call to action asking them to do something after reading ...
Read More
How to Get Noticed Online: 5 Steps to Brand your Landing Page
24Dec By Kristin MacLaughlinNo Comments
branding, Connect your domain, Connect your landing page, custom domain, Digital Marketing, digital mkt, Email Marketing, email outreach, Internet marketing, landing page domain, Link you domain, Link your landing page, Online Marketing, small business branding, Smart Content

How to Get Noticed Online: 5 Steps to Brand your Landing Page

By Kristin MacLaughlin November 18, 2020 Learn 5 easy steps you can take today to start building your brand identity in your emails, on your landing page, and beyond with AWeber. What does having a “strong brand” mean to you? For some, images of mega corporations like Apple or Starbucks come to mind. Others may think of brands that align with their values, like Bombas or TOMS.  Regardless, I’m willing to bet you thought about a large, recognizable brand — which is why small businesses can have a hard time creating a strong brand identity.  Unlike larger corporations, you don’t have a team of brand experts to help you maintain and create your brand. You may feel that branding is reserved just for Fortune 500 companies. You may not have a website and feel like you ...
Read More
4 Steps to Plan Your Email Marketing for the New Year
24Dec By Kelly ForstNo Comments
content marketing, Digital Marketing, digital mkt, email list, Email Marketing, email marketing plan, email marketing planning, email marketing strategy, email marketing tips, email outreach, Internet marketing, Online Marketing

4 Steps to Plan Your Email Marketing for the New Year

By Kelly Forst December 15, 2020 Get your email marketing ready for the new year with these 4 tips. See what worked, what didn’t, and how you can improve your email strategy. Phew, what a year! I’m sure I’m not the only one who feels 2020 was quite the whirlwind. I don’t know about you, but I’m certainly looking forward to a fresh start. The global pandemic brought about unforeseen challenges for small businesses — and many felt the impact on their marketing. In fact, of the 79% of marketers who have a content marketing plan, 70% adjusted their plan due to the global pandemic. So as we look forward to a new beginning, reflecting on the year behind us can give us a lot of insight. Spend some time before the end of the year to take a step back and reflect on wha...
Read More
Perfect 9 Steps To Plan Christmas Marketing Campaign (Free Checklist)
22Dec By jagruti@socialpilot.co (Jagruti Bhargav)No Comments
facebook, facebook marketing, Growth Hacks / Tips / Strategies, instagram, linkedin, pinterest, Small Business, Social Marketing Strategies, social media, social media marketing

Perfect 9 Steps To Plan Christmas Marketing Campaign (Free Checklist)

It’s December already? Last time you checked, the trees were still shedding. You said to yourself, I still have Halloween to go through, but Black Friday caught up and you had no time left to plan a Christmas marketing campaign. Right? Wrong! It’s still not that late for you. Give this blog a read and be on your way to executing your holiday spirit-filled Christmas campaign. (more…)
Read More
How to Link Instagram to your Facebook Page in 4 Easy Steps
21Dec By Katie SehlNo Comments
facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy

How to Link Instagram to your Facebook Page in 4 Easy Steps

Need to link your Instagram account to a Facebook page? You’ve clicked on the right how-to article. Since acquiring Instagram in 2012, Facebook has streamlined cross-app functionality for businesses and non-profits. The most recent update of Facebook Business Suite makes it possible for admins to manage everything in one place—from cross-posting to replying to messages. Of course, with Hootsuite, social managers with connected accounts could do this a long time ago. Learn how to link your Facebook page to Instagram and the benefits you’ll unlock by connecting your accounts. Bonus: 14 Time-Saving Hacks for Instagram Power Users. Get the list of secret shortcuts Hootsuite’s own social media team uses to create thumb-stopping content. Why link your Instagram to a Facebook page These are the ...
Read More
How to Ready Your Business For Scalability? 4 Essential Steps To Avoid ObstaclesBest SEO Company | Professional Digital Marketing Agency USA
20Dec By SEO NinjaNo Comments
Advanced SEO Techniques, Business advice, business analysis, Digital Marketing Strategies, Email Marketing, googe optimize, Google, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, Search Engines, SEO, seo company, seo services

How to Ready Your Business For Scalability? 4 Essential Steps To Avoid ObstaclesBest SEO Company | Professional Digital Marketing Agency USA

Setting up a business is one thing but growth and scalability are a totally different story. The metrics change drastically in the latter. It is true that the beginning stages for any business can be tough and complicated, however business owners must also think of ways to prepare for the future plans of scaling up and expansion.  Once your business has traversed the road between setting up and scalability newer challenges begin to appear and the best way to mitigate them is to be ready and prepared. Scalability means growth and expansion which should be the target of every business. Without it, you start stagnating and your business ultimately ends in a stalemate.  Scaling your business should be approached with caution, if you go too fast you can end up crashing and if you go too s...
Read More