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YouTube Marketing Made Easy: Simple Step-by-Step Guide for Small Businesses
YouTube is a treasure trove for small businesses, filled with all kinds of would-be customers. In 2022, 27% of video marketers invested more in YouTube than any other platform.
This post explores the rudiments of creating great YouTube videos for small businesses.
Knowing Your Audience
To make a high-performing YouTube video, know your target audience and what they care about.
If you’ve already been uploading videos, use YouTube Analytics to track your audience demographics and engagement.
Use Typeform, Survey Monkey, or YouTube Studio’s poll creator to gather viewer feedback on the content they want.
If you’ve not uploaded a single video on YouTube, simply create your ideal customer’s avatar
The more you know about your audience, the better you can create videos they wi...
