Thursday, June 24Digital Marketing Journals

+50 Examples of How to Write the Best Email Opening Lines


“Email has an ability many channels don’t: creating valuable, personal touches – at scale.” – David Newman

Today we’re bringing you a guide to help you write the best email opening lines for all professional tasks to be done.

Email is one of the prominent, universal ways of staying in touch.

Whether you want to address an existing customer, a new lead, employees, a new boss, or a business correspondence, emails are a fantastic re-engagement communication channel, alongside other re-engagement channels like text messaging and Facebook Messenger. 

When we talk about the best email opening lines, we’re talking about email opening lines and subject lines that:

  • Get more opens
  • Get more responses
  • Drive positive outcomes toward your business goals

Here’s the good news. You DO NOT have to have any formal education in the field.

This guide is here to help you with some tried-and-true email opening lines.

Get crafty when writing an email and see the power it holds! You can also make use of email marketing tools to supercharge your campaign.

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How Do You Start Off A Professional Email? 

Searching for some of the “Best Email Opening Lines at Work?” You owe it to yourself to come up with something better than “hope you’re well”, and we’ve got you covered.

If you have ever been on the receiving end of such emails, we are sure you know what we mean.

Thus, we bring a bag of goodies for you!

The Best Email Opening Lines If You Are Following Up

  1. As per our telephone conversation…
  2. I’m just checking in about…
  3. To get a follow up on our conversation…
  4. As discussed, …
  5. Would you be so kind as to provide an update on…
  6. I am getting back to you regarding…
  7. I wanted to circle back around to…
  8. I wanted to float this back to the top of your inbox…

The Best Email Opening Lines If You Are In A Formal Mood

  1. Good morning…
  2. Good afternoon…
  3. Good evening…
  4. I hope the pandemic hasn’t been too harsh on you…
  5. I hope you are well in these interesting times…
  6. I hope the week is going great so far…
  7. Allow me to introduce myself…
  8. I hope your day so far has been pleasant…
  9. I’m extending a hand for friendship…
  10. I hope your weekend was excellent…
  11.  I hope your week started out well…

The Best Email Opening Lines For A More Relaxed Greeting

  1. Thank you for your help…
  2. Thanks for the prompt response…
  3. It’s great to hear back…
  4. Your kind words have made my day…
  5. Your quick response is much appreciated…
  6. Thank you for getting in touch…
  7. Thanks for reaching out…
  8. I could use your advice…

The Best Email Opening Lines If You Want To Lift Spirits At Work

  1. We hope the week was only mildly boring…
  2. Hello from the other side…
  3. Hello! Hello! <mic testing>…
  4. I hope you have already had your morning cup of coffee…
  5. Yup! Me again!…
  6. I promise this mail isn’t as long as the last one…
  7. I hope you weren’t waiting for someone else’s message!…
  8. A ha! Another mail!…
  9. Happy ‘Not Monday’…
  10. Hold tight. The weekend is just around the corner!…

Offices have become synonymous with words like boring, life-sucking, parasitic, soulless, and many more superlatives of horrible.

Be the elusive “cool office” (or over-glorified cafe with free wifi?). 

Even if you’re on a WFH setup, stand out and have your team brimming with laughter and smiles as you add on these best email opening lines to send to your growing email list to keep their mood groovy at all times. 

After all, a happy employee = better performance!

Top Email Opening Lines We Are Okay With You Stealing To Drive Mad Engagement

If you think only the subject line holds importance in driving engagement and not the opening line, you are delusional!

The opening line is what truly enchants your receiver to read further than the subject line. 

Here are some of the best email opening lines to help you drive MAD engagement!

  1. Congratulations on… (pique their interest)
  2. Hello fellow… (shared interest)
  3. Dear (name)… (be personal)
  4. Did you know?… (ask a question)
  5. I saw your post on… (who…me?!)
  6. I noticed how well you… (who…me?!)
  7. I noticed that [company name] is [mention news about their company] (show that you’ve done your research)
  8. I saw that you are [activity inferred based on research, ie: “marketing your business on Facebook”]. How’s that going? (show that you’ve done your research, and value their experience)
  9. Your views on (X) are so similar to mine… (create a shared interest)
  10. I’m sure you will be glad to know… (offer them value)
  11. Quick question! (open a curiosity gap)
  12. Can you do me a favor? (open a curiosity gap)
  13. I hope you will lend your thoughts on…(value their input)

And the list goes on….

We hope you are no longer drawing a blank on how to write the best email opening lines.

Writing the best email opening lines is no monkey business! It can be tedious and exhaustive, especially for those from a non-technical background.

Don’t waste another moment, go ahead and use the lines we have mentioned here.

Customer retention rate and engagement rates are sure to boost when you invest your time writing the best opening lines for your emails.

And fear not, this post is forever here to help you swim to shore in case you find yourself lost in the ocean of words, which are many!

Clever and intentional marketing is directly proportional to increased sales, higher ROI, and better numbers in the business altogether.

And if you are a small business, you should try all the best marketing tools for success. 

So, keep writing, keep revising, and take advantage of the plethora of digital marketing apps available that can enhance your copywriting (and revenue!). 

Bonus Moves To Extend The Power Of Your Email Opening Lines

Chat and messaging is the preferred communication channel for B2C companies and customers, with open rates 10X to 80X higher than other reengagement channels.

When you’ve mastered your email opening lines, you’ll find that they may translate to your chat openings as well.

Chat for marketing (lead generation, qualification, reengagement and retention) as well as sales support and customer service, starts with an ice breaker — opening a conversation to start a customer relationship.

Sound familiar?

Here are tips for the best opening lines for your customer communication, regardless of the channel. These are especially relevant for cold emailing and for breaking the ice to start a chat conversations.

  • Be personal. Use everything you know about someone to personalize your message. Examples for custom greetings (ice breakers) in chat:
    • Would you like help in finding the right-size bicycle for your kid?
    • Are you looking for a rental apartment, buying a home or condo, or selling your property?
    • Would you like help to find out if you have COVID-19?
    • Would you mind taking a brief survey about your customer experience today?
  • Customize your presentation. Tailor the experience based on the page the chat visitor is on, content they’ve interacted with, or other things you know about them.

To add chat messaging to your customer communication channels, navigate to the MobileMonkey bot builder.

Sign up for a free account or log into your existing account. 

MobileMonkey’s OmniChat platform lets you create messaging flows and automations for many of the popular messaging apps your customers already use to stay in touch.

You can capture emails in chat and send those emails into your marketing tech stack automatically!

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Important Next Steps

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