Friday, February 26Digital Marketing Journals

Tag: Brand

Boosting Your Brand Through Social Media Engagement [Infographic]
9Jan By Andrew HutchinsonNo Comments
Social Marketing Strategies, social media, social media marketing

Boosting Your Brand Through Social Media Engagement [Infographic]

Looking for ways to tweak your social media marketing approach in 2021, and maximize reach and engagement with your posts? This infographic from the team at Crestline incorporates a range of insights and notes that might help guide your thinking around how you post, which platforms you focus on, and what you can expect to see as a result. There are some good pointers here, but it is also important to take these notes as guides, and not prescriptive rules. In order to maximize your results, you need to experiment with each, and test what works with your online community. Check out the full infographic below.
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Facebook Brand Safety Tools: How to Control Where Your Ads Appear : Social Media Examiner
30Dec By Tara ZirkerNo Comments
facebook, Facebook Ads, facebook marketing, Facebook Tools, How To, Social Marketing Strategies, social media, social media marketing, Tools

Facebook Brand Safety Tools: How to Control Where Your Ads Appear : Social Media Examiner

Social Media MarketingIndustry ReportIn our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you'll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner. (function(d, s, id) { var js, fjs = d.getElementsByTagName(s)[0]; if (d.getElementById(id)) return; js = d.createElement(s); js.id = id; js.src = "https://connect.facebook.net/en_US/sdk.js#xfbml=1&version=v2.8&appId=1481434622174394"; fjs.parentNode.insertBefore(js, fjs); }(document, 'script', 'facebook-jssdk'));
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Should Your Brand Use Controversial Advertising? 10 Examples to Help You Decide
26Dec By cchi@hubspot.com (Clifford Chi)No Comments
Advertising ROI, Digital Marketing, digital mkt, Internet marketing, Online Marketing

Should Your Brand Use Controversial Advertising? 10 Examples to Help You Decide

In the beginning of 2019, people were tweeting pictures of razors submerged at the bottom of their toilet bowls. No, this wasn’t a wacky teen challenge to make dads late for work. It was a protest against Gillette’s latest advertisement, one that confronts toxic masculinity. (more…)
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Brand Strategies for Conversational Interfaces | by Arte Merritt
26Dec By Arte MerrittNo Comments
alexa, analytics, best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, chatbots, creating chatbots, dashbot, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, google-assistant, robot chat

Brand Strategies for Conversational Interfaces | by Arte Merritt

At Dashbot, we recently hosted a meetup in NYC to discuss brand strategies in conversational interfaces. As the space continues to mature, more brands are getting involved and moving from experimental to production deployments. We assembled a great group of industry experts to share their thoughts and tips for brands looking to build a chatbot or voice skill.Our panelists included:Our panelists see a wide variety of use cases from customer service, productivity tools, and information sharing to entertainment and marketing initiatives.At IBM, they work with everyone from individual developers to Fortune 20 enterprises. The most common use case, though, is customer care. Large enterprises go to IBM given their ability to handle sensitive data across industry and geographic regulations.Goo...
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What Your Brand Should Know
24Dec By Erica PerryNo Comments
ads, audio, audio ads, facebook, facebook marketing, Marketing, Music, Social Marketing Strategies, social media, social media marketing, twitter, youtube

What Your Brand Should Know

December 2nd, 2020 Marketing Erica Perry Music has always played a special role in culture but this year particularly people are tuning into more audio content via YouTube and YouTube Music. This is largely in an effort to combat Zoom fatigue and make it easier to absorb content whether tutorials, lectures, classes, meeti...
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How to Get Noticed Online: 5 Steps to Brand your Landing Page
24Dec By Kristin MacLaughlinNo Comments
branding, Connect your domain, Connect your landing page, custom domain, Digital Marketing, digital mkt, Email Marketing, email outreach, Internet marketing, landing page domain, Link you domain, Link your landing page, Online Marketing, small business branding, Smart Content

How to Get Noticed Online: 5 Steps to Brand your Landing Page

By Kristin MacLaughlin November 18, 2020 Learn 5 easy steps you can take today to start building your brand identity in your emails, on your landing page, and beyond with AWeber. What does having a “strong brand” mean to you?For some, images of mega corporations like Apple or Starbucks come to mind. Others may think of brands that align with their values, like Bombas or TOMS. Regardless, I’m willing to bet you thought about a large, recognizable brand — which is why small businesses can have a hard time creating a strong brand identity. Unlike larger corporations, you don’t have a team of brand experts to help you maintain and create your brand. You may feel that branding is reserved just for Fortune 500 companies. You may not have a website and f...
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Brand reputation and the impact of Google SERP selections
23Dec By JR OakesNo Comments
googe optimize, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company

Brand reputation and the impact of Google SERP selections

Brand reputation and the impact of Google SERP selections Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok !function(f,b,e,v,n,t,s){if(f.fbq)return;n=f.fbq=function(){n.callMethod? n.callMethod.apply(n,arguments):n.queue.push(arguments)};if(!f._fbq)f._fbq=n; n.push=n;n.loaded=!0;n.versi...
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7 Clever Tips to Develop Your Personal Brand & Win More Clients [Infographic]
22Dec By Mark Walker-FordNo Comments
Social Marketing Strategies, social media, social media marketing

7 Clever Tips to Develop Your Personal Brand & Win More Clients [Infographic]

Are you looking for ways to build your personal brand? Want your personal brand to stand out from the crowd? The team from Resume Now share their tips for success in this infographic. Here’s a quick summary:Find your niche Choose a target audience Build a brand personality Create relevant content Build your social media presence Learn to network Sell yourselfCheck out the infographic for more detail.A version of this post was first published on the Red Website Design blog.Filed Under: Digital Strategy
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How to Build a Brand Ambassador Network on Instagram
22Dec By Kristen MatthewsNo Comments
facebook, facebook marketing, instagram, Marketing, Social Marketing Strategies, social media, social media marketing

How to Build a Brand Ambassador Network on Instagram

December 22nd, 2020 Marketing Kristen Matthews Can you believe Instagram turned 10 in 2020? Boasting 1 billion users, it’s surely not a platform that you have ignored as a marketer or business owner. However, I see many brands fall short with their Instagram marketing strategy. I don’t want you to be one of those brands so...
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