Thursday, April 30Digital Marketing Journals

Tag: Easy

Easy Win for AI Local SEO: a Strong “Why Choose Us” Page on Your Site
googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services

Easy Win for AI Local SEO: a Strong “Why Choose Us” Page on Your Site

We’re all still trying to get a grip on local SEO for AI chatbots (Grok, Gemini, ChatGPT, etc.).  Everything’s subject to change in about 5 minutes.  For all I know, maybe my advice here will have the shelf life of gas station sushi.  But one thing I’ve noticed so far is that what seems to work in the AI results is basically what’s worked for the last 78 “internet years” in Google and beyond: a your-website-first strategy.  Most of my clients are in the catbird seat in the “local” AI results because of it.  Your business can ride high in the AI results, too.  Don’t start overthinking everything.  Simple, practical stuff still works.  Start with that and build on it. Of course, as the AI tools themselves are quick to tell you, there are many other factors besides your site.  Your online rev...
The easy formula to calculate true CAC across all your marketing channels
Business Calculators, Digital Marketing, digital mkt, Internet marketing, Online Marketing

The easy formula to calculate true CAC across all your marketing channels

Most companies calculate their customer acquisition cost (CAC) incorrectly. They focus on individual channel metrics, such as $50 from paid ads, $30 from content marketing, and $75 from partnership, without understanding their true CAC across all channels. This incomplete picture leads to misallocated budgets, unrealistic growth projections, and investor presentations that don't hold up under scrutiny. (more…)
10 easy steps to creating an online course to sell
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing, sell online

10 easy steps to creating an online course to sell

By Pam Neely June 19, 2024 More than half of all aspiring creators want to go into content creation. That’s more than those hoping to sell products and services. Consider that alongside the fact that most people prefer educational content to entertainment content. One of the most popular forms of sellable educational content is the online course. A key reason for this is how easy it can be to create one. But don’t you need a huge following to sell a course? Not necessarily. In 2021, about 62% of online students were taking courses created by people with fewer than 10,000 social media followers.   You may not need a huge audience to have a successful course, but you need to get a few things right. Today, we’re going to share exactly how to create an online course to sel...
Easy Guide + Tips for Results in 2024
facebook, facebook marketing, instagram, social commerce, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, youtube

Easy Guide + Tips for Results in 2024

The mall is out. Shopping on social media is in. And you may not be able to buy a soft pretzel or smell free samples of perfume on Instagram (yet), but IG is making its case for being the go-to sales channel in 2024. Selling on Instagram embraces social shopping, the practice of selling products directly on social media. A 2023 survey by Rakuten Insight in India found that 74% of women and 68% of men prefer shopping on Instagram to shopping on any other app (sorry Facebook, Youtube and TikTok). And another 2023 report by PYMNTS.com concluded that 21% of the consumers that use Instagram to browse goods and services end up purchasing the products they find. Selling on Instagram pays—especially when you’re using the best practices, expert marketing advice and kickass ads. Here’s how to ...
14 Super Easy to Implement Email Marketing Best Practices
best practices, Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

14 Super Easy to Implement Email Marketing Best Practices

By Sean Tinney February 7, 2024 Sending emails can feel intimidating at first. It may even cause some “email anxiety” (yeah that’s a thing). But sending emails doesn’t have to be complicated or scary if you follow some basic email marketing best practices. As you go through this list of best practices for email marketing, you won’t see guidelines about how many emails you should send, or how long your email needs to be, or the optimal length of a subject line. The truth is, that while these are all great and important questions, the answer to these questions is different for every company. You can only answer these with email testing (which by the way IS a best practice). No matter what your business is or what industry you’re in, some tried-and-true best email marketing b...
Is Web Design Easy? – Local SEO Search Inc.
Business advice, googe optimize, google optimization, google seo, Internet marketing, Online marketing, search engine optimisation, search engine optimising, search engine optimization, SEO, SEO APP & Web Development, seo company

Is Web Design Easy? – Local SEO Search Inc.

Your website is the cornerstone of your brand’s digital identity and where you convert interested visitors into loyal customers. In this fast-paced digital world, there’s no room for errors that could turn potential clients away. Gone are the days of 2002, when web design was a simpler affair focusing primarily on user experience and less on aesthetics. Back then, webmasters were often satisfied with having their content online, making changes on a whim without much thought. Web design has evolved dramatically, intertwining aesthetics, user experience, and technical complexities. In exploring the various aspects of web design, this article answers the question, “Is web design easy?” Fundamental Elements in Web Design Central to every web design project are several key elements that form th...
30 Most Exciting New Tools for Designers, 2023
building website, Compilations, creating a website, google web designer, internet design, web design, web design company, web designer, web page design, website builder, website design

30 Most Exciting New Tools for Designers, 2023

4 days ago As we near the end of 2023, we wanted to take a look back over all the tools we collected over the past year, to pick out our favorites. It was a tough job, as there has been a lot of great new stuff released. We’ve covered design tools, developer tools, assets, utilities, productivity tools, business helpers, frameworks, and a whole lot more. Not everything is exactly the same as when we first featur...
5 Easy Ways to Remove the TikTok Watermark
content creation, facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, youtube

5 Easy Ways to Remove the TikTok Watermark

When you download a video from TikTok, you’ll notice it includes a watermark. This logo can be especially annoying if it covers an important part of the video. It can also make it more challenging to cross-post the video on Instagram Reels or YouTube Shorts. Fortunately, there are many ways to remove a TikTok watermark! If your videos are winning fans on TikTok, don’t let that pesky watermark stop you from resharing them onto other platforms. Get the most out of your video content creation by using a TikTok logo remover. We promise that no fancy TikTok video editing skills are required. And psstt: if you want our favourite methods for downloading a TikTok without the watermark, check out our video: Bonus: Get a free TikTok Grow...
10 Easy Ways to Make Money as a Web Designer
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10 Easy Ways to Make Money as a Web Designer

Today When you’re a web designer, the logical way to make money is designing websites; you can apply for a job at an agency, work in-house at a large company, or become a freelance designer selling on sites like Upwork or Fiverr. The downside to making money designing websites is that it’s hyper-competitive. There’s always someone a little better than you, willing to build the same website for a little less than...
YouTube Marketing Made Easy: Simple Step-by-Step Guide for Small Businesses
Blog, content, content creation, content creator, content marketing, Digital Marketing, digital mkt, Internet marketing, Online Marketing, youtube, youtube content, Youtube Marketing, youtube videos

YouTube Marketing Made Easy: Simple Step-by-Step Guide for Small Businesses

YouTube is a treasure trove for small businesses, filled with all kinds of would-be customers. In 2022, 27% of video marketers invested more in YouTube than any other platform.  This post explores the rudiments of creating great YouTube videos for small businesses. Knowing Your Audience To make a high-performing YouTube video, know your target audience and what they care about. If you’ve already been uploading videos, use YouTube Analytics to track your audience demographics and engagement. Use Typeform, Survey Monkey, or YouTube Studio’s poll creator to gather viewer feedback on the content they want. If you’ve not uploaded a single video on YouTube, simply create your ideal customer’s avatar The more you know about your audience, the better you can create videos they wi...
Easy Conversion Rate Optimization Strategies: A Practical Guide On How To Optimize Your Store
Blog, Boost Conversions, Conversion Optimization, Conversion rate, Conversion Rate Optimization, Digital Marketing, digital mkt, ecommerce, Ecommerce Marketing, ecommerce sellers, email outreach, Internet marketing, Online Marketing, optimization, Optimization Resources

Easy Conversion Rate Optimization Strategies: A Practical Guide On How To Optimize Your Store

If you’re a store or website owner, one of your biggest goals is likely to increase customer conversions. After all, successful conversion rate optimization can make a world of difference when it comes to growing your business. What if we say you can take your struggling to store to a successful one by just making some small tweaks? Yes. There are plenty of proven tactics that can help you increase conversion rate of your store while also boosting profits. And no, you don’t need much technical experience for that. In this comprehensive guide, we will outline everything from understanding Conversion Rate Optimization (CRO) to implementing easy-to-understand strategies that will take your store’s results up another level. Ready? Let’s dive in! What Is Conversion Rate? Simpl...
Enhancing User Experience: Optimizing a Website for Easy Navigation
googe optimize, google optimization, google seo, Online marketing, search engine optimisation, search engine optimising, search engine optimization, SEO, SEO APP & Web Development, seo company

Enhancing User Experience: Optimizing a Website for Easy Navigation

Providing a seamless user experience on your business website is crucial for success. One of the key aspects of enhancing user experience is optimizing your website for easy navigation. Understanding user expectations and streamlining your website’s navigation structure can create a user-friendly environment that keeps visitors engaged and satisfied. Here are some tips on how to enhance user experience and optimize your website for easy navigation: Understanding User Expectations To optimize your website for easy navigation, it is essential to understand your users’ needs and preferences. Analyzing user behaviour, collecting feedback, and conducting research can provide valuable insights into how users interact with your website. You can better tailor your navigation to meet their needs by...
Culling Tools & Other Expenses: an Easy Solid That SEOs Should Do for Their Clients
googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

Culling Tools & Other Expenses: an Easy Solid That SEOs Should Do for Their Clients

Like my post? Please share! SEOs collect expenses the way beards collect food.  But, unlike one’s scouring pad, few SEO people undergo routine cleansing.  That’s fine, but what about when their clients also have a similar tendency to pick up more and more expenses?  One or both of you will waste a lot of money, waste at least a little time, and maybe miss opportunities to simplify and refine your process and get closer to your visibility target.  Sometimes you need to thin the herd. Often, people don’t need as much stuff as they think they do.  That’s true in local SEO and in many other areas of online marketing.  I’m an odd bird in many ways, including in my philosophy that you should be able to do your work with very few third-party tools.  That doesn’t mean you shouldn’t use any, or tha...
20 Easy ways to get email addresses for your marketing
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, grow email list, Internet marketing, Learn, list building, Online Marketing

20 Easy ways to get email addresses for your marketing

By Sean Tinney February 16, 2023 Wondering how you can get email addresses to build your email marketing campaign? Try these easy email marketing tips from AWeber. Email is an incredible digital marketing tool. With its widespread reach and viral potential, it allows your business to connect with prospects in ways that no other marketing medium can. But first you need a list of subscribers to send emails to. Whether you lack the time or the know-how to create quality emails, there are plenty of challenges that can prevent you from developing a healthy email list.How to get emails for marketing Fortunately, there are lots of easy ways to collect email addresses so that you reap the benefits of email marketing. We’ve gathered the best email list building tactics to grow sub...
How to Do Dental SEO Marketing in 5 Easy Steps
googe optimize, google optimization, google seo, Online marketing, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

How to Do Dental SEO Marketing in 5 Easy Steps

If you’re a dentist, then you know that online marketing is essential for your business. Not only do you need to be found in local search results, but you also need to attract patients from all over the web. And the best way to do that is through search engine optimization (SEO). In this blog post, we’ll describe five easy steps to optimize your website for search engines. We’ll also point you in the direction of some great resources that can help you get started. So read on and start putting together an effective SEO strategy for your dental practice! Choose Your Keywords Keywords are an important part of any SEO strategy, and dental SEO marketing is no exception. When choosing keywords, it’s important to think like your potential patients. What phrases would they use when searching for ...
5 Easy Steps to Conduct a YouTube Audit
Blog, How-Tos, instagram, marketing strategies, Social Marketing Strategies, social media, social media marketing, youtube

5 Easy Steps to Conduct a YouTube Audit

Have a YouTube channel? There needs to be more than just creating and sharing engaging content if you want it to grow and become popular. You have to check and evaluate its performance. However, even after following a clear strategy, many channels don’t see any new subscribers, or the channel does not develop or does it very slowly. Unfortunately, 97% of YouTube channel creators fail, and lack of auditing is one of the main reasons why. What’s the problem? What are you doing wrong? All you need to do is conduct a YouTube audit. YouTube has 2 billion logged-in users every month, so you should always stay tuned to their preferences, interests, and expectations. Auditing, in turn, is an excellent way to get a clear plan of action and fix mistakes. Below you will find tips that will help you c...
What is synthetic Data in machine learning, and why do you need it? — Do It Easy With ScienceProg | by Shaip | Jul, 2022
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, robot chat, synthetic-data

What is synthetic Data in machine learning, and why do you need it? — Do It Easy With ScienceProg | by Shaip | Jul, 2022

As the name suggests, synthetic data is the data that is artificially generated rather than being created by actual events. In marketing, social media, healthcare, finance, and security, synthetic data helps build more innovative solutions.Data is the key to resolution and quality service, whether you are processing an invoice or extracting information from a centralized legacy system.Many organizations complain that collecting and using data raises privacy concerns and leave their business to data breaching issues. Also, some data is tough to collect and incurs a high cost to the organization. For example, collecting data related to real-time events like banking transactions and road events for autonomous vehicles take a heavy load on organization costing.Then, what’s the solution to coll...
Best fonts for emails: How to make your emails look great and easy to read
Digital Marketing, digital mkt, email design, email outreach, Internet marketing, Learn, Online Marketing

Best fonts for emails: How to make your emails look great and easy to read

By Dmitry Kudrenko June 14, 2022 So you want to make your emails look great, but you’re not a designer? No worries! Here’s how to pick the right font. Coming up with the best fonts for emails can be a challenging and time-consuming task. Which typeface will improve the readability of your message? What color combinations and font size should you use to hold your subscribers’ attention?  We’ve got you covered! By the end of this article, you’ll know how to choose the best typeface and font settings for your brand. Plus, we’ll give you an expert’s list of email-friendly fonts. Read on to learn the basic principles of typography for your emails. Why fonts matter People usually spend about 10 seconds looking through brand emails. Besides a catchy subject line and attentio...
artificial-intelligence, best chatbot, botlibre, chatbot, chatbot app, chatbot online, chatbot website, chatbots, creating chatbots, education-technology, google chat bots, robot chat, virtual-reality

Learning English Made Easy- Bot Libre’s Mobile App

As learning is no longer defined by the four walls of a classroom, virtual educational tools have increased in popularity. For example, data from statista.com shows that in the first quarter of 2020 Google Play saw 466 million downloads of educational apps. That number continues to grow especially amid various social changes.To help bridge the gap between eager learners and accessible education, Bot Libre has launched its latest mobile app — Virtual English Tutor. The app has features that have been proven by experts to increase memory and learning outcomes and are currently being developed to meet individual user needs.Features:Conversational English LessonsDifferent learning categories — greetings, job interviews, and dating.Chat segment for conversational practiceVirtual English Tutor i...
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Easy Guide To Having A Virtual Agent For Your Website

Companies are forever seeking opportunities to save time, increase efficiency, promote positive customer relationships and boost their revenues. To achieve this, many businesses readily invest in hiring customer service agents. A 2017 article by Forbes shows that the customer service industry is a booming market, at the time valuing $350 Billion.So customer service is key to your business’s success, but what of companies with limited resources like a startup? Or organizations whose employees are already stretched thin?A virtual agent provides a welcome solution.A virtual agent is a term typically used to describe a type of chatbot for businesses.Virtual agents offer help with websites, give information about their companies products or services, answer users’ questions, and provide support...
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How to Create a WhatsApp Bot in 3 easy steps

According to Statista, 3 billion people rely on phone-based messaging apps to connect and communicate with one another. Surveys also confirm that WhatsApp Leads The Global Smartphone Messenger Wars With 44 Percent Market Share ( 1mtb).Put these two statistics together and it is evident that WhatsApp as a business communication channel is going to reap dividends for businesses. Until recently, email, phone, website, live chat, and social media messengers have been the primary means of communicating with customers. The introduction of WhatsApp bots into the mix provides a simple, direct, and real-time means of communication.What is a WhatsApp Bot?A WhatsApp chatbot is an automated system that can converse with customers through WhatsApp. The WhatsApp number would be your business number. The...
How to Sell Products on TikTok in 7 Easy Steps
facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, youtube

How to Sell Products on TikTok in 7 Easy Steps

TikTok feels like it’s a self-contained internet of its own. Think about it — you can find literally everything on there, from super popular internet celebs blowing up trends to niche weirdos who rant about their hyper-specific obsessions. There’s joy, drama, passion, a shared language and a whole lot of community. And, just like any other corner of the internet, there are also plenty of opportunities to sell products. Yes, TikTok’s growth and cultural ubiquity means it’s the perfect place for your brand. We’ve already learned how TikTok marketing can help you reach new audiences and grow your client base, but the app is far more powerful than that. If you learn the ins and outs, you can learn how to sell on TikTok in 7 easy steps. Bonus: Get a free TikTok Growth Checklist from famous Tik...
Protect Your Design Clients From These 6 Easy Mistakes
building website, client mistakes, client relationships, creating a website, design, google web designer, internet design, managing clients, web design, web design company, web design mistakes, web design process, web designer, web page design, website builder, website design

Protect Your Design Clients From These 6 Easy Mistakes

As a web designer, you’re responsible for a lot of things. Your client is relying on you to ensure that their website is user-friendly, accessible, eye-catching, and even good enough on the back-end to capture the attention of the search engines.  However, what many business leaders and clients don’t realize is that they also have a part to play in ensuring that they get the right results from their site; there’s more to the client and contractor relationship than an exchange of funds.  Today, we’re going to examine some of the most common mistakes that clients make when they begin working with a website designer for the first time. After all, when a client makes a mistake, it’s up to you to show them how to get back on track.  Client Mistake 1: Providing Minimal Insight Creativity, for th...
Dialogflow? It’s Easy If You Do It Smart | by Team Quickwork | Sep, 2021
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Dialogflow? It’s Easy If You Do It Smart | by Team Quickwork | Sep, 2021

Team QuickworkFollowSep 8 · 2 min readDialogflow is a natural language processing platform, which can be used in various languages and platforms to build conversational applications and experiences for clients of one company.According to Wikipedia: Dialogflow is a Google-owned developer of human-computer interaction technologies (formerly Api.ai, Speaktoit) based on conversations in natural languages.The AI platform for Google Dialogflow includes the following companies: KLM Royal Dutch Airlines, a Netherlands-based Aerospace and Defense organization with 34,872 staff, with revenues of $10.34 billion, Domino’s Pizza, Inc.DialogFlow is a straightforward platform with minimal coding efforts to create rapid chatbots. It can quickly process errors in natural languages and integrate them with v...
How to Use SMS Text Surveys to Learn What Your Customers Want & How to Build an SMS Survey in 5 Easy Steps
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, robot chat, SMS Marketing

How to Use SMS Text Surveys to Learn What Your Customers Want & How to Build an SMS Survey in 5 Easy Steps

If you didn’t already know, sending an SMS text survey is one of the most undervalued ways to get customer feedback.  That’s because only 39% of businesses use some form of text messaging to communicate with their customers, even though 75% of millennials say they’d rather text with a business than email or call them. Your audience is ready to give you valuable feedback on your business. If you don’t take advantage of that, you’re wasting a huge amount of easy-to-gather information. The problem is that most businesses don’t have the tools or the know-how to build a text survey that gets accurate feedback about their products or services.  But worry not! In this post, we’ll cover: Let’s get started. Re-Engage & Nurture Leads via SMS Text Messages Take custome...
Create a WhatsApp Bot in 3 easy steps | by Devashish Datt Mamgain
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Create a WhatsApp Bot in 3 easy steps | by Devashish Datt Mamgain

WhatsApp’s massive growth in popularity over the past few years has created many opportunities for businesses. Companies around the world are currently discovering the power of the WhatsApp Business app. It allows you to send notifications and messages using a WhatsApp chatbot, which is a great way to increase and personalize customer engagement.WhatsApp has become one of the most popular messaging applications globally, with over 1.5 billion users, and the latest launches of Company Profiles and Business Accounts open up a new room for companies to connect with people all over the world.WhatsApp chatbot is a software program running on the encrypted WhatsApp platform. WhatsApp Bot is simply an automated chat system connected to a WhatsApp phone number linked to your business.Companies can...
How to Make a Poll on Instagram Stories in 7 Easy Steps + Instagram Poll Ideas
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, instagram chatbot, Instagram Marketing, robot chat

How to Make a Poll on Instagram Stories in 7 Easy Steps + Instagram Poll Ideas

Take your Insta’s engagement to new levels by learning how to make a poll on Instagram with the best Instagram polls ideas! Besides, one of the most effective ways to improve engagement and grow your Instagram accounts is to ask questions!  Whether you are simply working on a brand awareness campaign or trying to convert Ecommerce sales and closing hot leads, Instagram polls are a highly effective and fun way to engage with your followers while simultaneously increasing profits!*  (*Disclaimer: The top 100 brands have seen their engagement grow by 53 percent year-over-year on Instagram! But how many are effectively monetizing that growth? Learn the benefits of a business Instagram account and how you can turn your Insta into profits). So, what can we do with Instagram polls? Re...
Digital Lending Made Easy with Mortgage Chatbots | by Haptik | Apr, 2021
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Digital Lending Made Easy with Mortgage Chatbots | by Haptik | Apr, 2021

In the past decade, almost all tasks related to transactions involved paperwork in some way or the other. Due to the evolution of digital technology, the scenario has changed. The latter dominates the majority of the tasks these days.Transforming the mor tgaging process aside, the penetration of digital technology in the process has also raised the bar for customers’ expectations.Better output with minimal effort is one of the notable highlights of digital lending. As regards the process, it has become as easy for buyers as buying an item from an online store. It makes use of chatbots which comes in handy to simplify many operations.Going by statistical figures, 80% of businesses would use chatbots, and 85% of customers would interact with interactive voice response (IVR) technology . Thes...
Facebook Ad Reporting In 4 Easy Steps
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, Facebook Ads, facebook bot, facebook chatbot, facebook messenger bot, robot chat

Facebook Ad Reporting In 4 Easy Steps

Every marketer can relate to going to great lengths to prove ROI on social media. Which almost always involves Facebook Ad reporting. More likes, more followers, and big fancy #s for reach, engagement, and clicks. We’re good here, right?  Not quite.  Facebook Ad reporting is your golden ticket to proving real value that aligns with your client’s KPIs. It’s easy to feel lost in the Facebook Business Manager maze. Facebook Ads Manager has a few templates but you want to look pro and provide meaningful Facebook Analytics for clients.  In this article, I’m going to walk you through some of the most meaningful metrics followed by how to wrap them into an easy-to-use and automatically scheduled ROI report in 4 easy steps. Choose the most impactful metrics for your Facebook ...
Sell Digital Products Online in 4 Easy Steps
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, how to sell digital products, Internet marketing, make money, Online Marketing, sell digital products, sell online products

Sell Digital Products Online in 4 Easy Steps

By Kelly Forst January 22, 2021 Turn your passion into a paycheck by selling digital products. Plus, get inspired with 12 product ideas to sell online. “To make money, you have to spend money.” It’s such a common phrase in business that I had to Google who originally said this. Turns out, we can trace this quote all the way back to Titus Maccius Plautus, who lived around the year 200 B.C. Well, here we are, more than 2000 years later, and it’s still true — to an extent.  Scaling and growing a business without increasing expenses is a tough puzzle to solve.  Thankfully, it’s not impossible. There are ways to do it without making a huge investment.  One of the best ways for entrepreneurs to scale and grow is through selling digital products.   Not sure wh...
#338: Content Made Easy: How To Organize Your Launch Content, Make $$$, and Never Run Out – Amy Porterfield
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#338: Content Made Easy: How To Organize Your Launch Content, Make $$$, and Never Run Out – Amy Porterfield

Listen To My Latest Podcast Episode: #353: Your Confidence Success Path for Showing Up Online with Ivirlei Brookes Listen To My Latest Podcast Episode:#353: Your Confidence Success Path for Showing Up Online with Ivirlei Brookes
9 Easy Ways to Deal With Difficult Clients
building website, Business & Tech, creating a website, difficult clients, freelance advice, freelance tips, google web designer, internet design, managing clients, web design, web design business, web design company, web designer, web page design, website builder, website design

9 Easy Ways to Deal With Difficult Clients

In the design industry, you may often feel like it’s you, the designer, vs. the client. Creative differences do arise and it’s hard to not blame the client when they do. But it shouldn’t be this way! Naturally, there are bad clients out there, but 90% of the time, it’s not really the client who is at fault. Poor communication, a lack of setting expectations, and a failure to qualify clients beforehand is usually the problem. If you’re dealing with a problematic client, there’s usually not a lot you can do to ‘fix’ things — you should focus on finishing the project as well as you can. However, what you can do is ensure this situation never arises again. We’ve been taught that the customer is always right. But to be honest, that’s not always the case. It’s your job as a designer and brand c...
How to Link Instagram to your Facebook Page in 4 Easy Steps
facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy

How to Link Instagram to your Facebook Page in 4 Easy Steps

Need to link your Instagram account to a Facebook page? You’ve clicked on the right how-to article. Since acquiring Instagram in 2012, Facebook has streamlined cross-app functionality for businesses and non-profits. The most recent update of Facebook Business Suite makes it possible for admins to manage everything in one place—from cross-posting to replying to messages. Of course, with Hootsuite, social managers with connected accounts could do this a long time ago. Learn how to link your Facebook page to Instagram and the benefits you’ll unlock by connecting your accounts. Bonus: 14 Time-Saving Hacks for Instagram Power Users. Get the list of secret shortcuts Hootsuite’s own social media team uses to create thumb-stopping content. Why link your Instagram to a Facebook page These are the ...