Friday, May 1Digital Marketing Journals

virtual-reality

Phygital — Create More Immersive Experiences | by Bot Libre | Nov, 2022
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Phygital — Create More Immersive Experiences | by Bot Libre | Nov, 2022

You can be in your small one-bedroom apartment and host a dinner party in the Maldives, you can sell products from your garage but have customers buy from a lavish top-tier storefront on the East Coast, and you can host hundreds of thousands of people from all over the world at a conference from a small office cubicle.Such is the meaning of “Phygital,” the fusion of the physical and digital world to offer an enhanced experience, and it’s the engine that will drive businesses to the metaverse.Benefits of a Phygital ExperiencePersonalized experiences — your customers’ and guests’ experiences can be customized to their personality, industry, preferences, and even previous online habits. Unlike entering a physical space, where it’s a “one size fits all” experience, a Phygital approach brings y...
What is Virtual Try-on (VTO) and how is it changing the future of e-commerce? | by Mariliis Retter | Nov, 2022
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What is Virtual Try-on (VTO) and how is it changing the future of e-commerce? | by Mariliis Retter | Nov, 2022

What comes to your mind when thinking about virtual reality (VR)? Maybe games? Headsets? Those are undoubtedly popular uses for VR, but we are sure you have already heard about virtual try-on and how it’s changing the way we buy clothes and wearables.Virtual try-on is a technology that lets consumers see how certain products look on them before they buy the item without actually touching it or ever having to step into the dressing room. Watches, shoes, apparel, accessories, jewelry, and make-up, the sky’s the limit when it comes to virtual try-on.Virtual try-on for apparel usually blends computer vision, artificial intelligence, algorithms, and augmented reality (AR) to provide an immersive user experience. It may seem a lot but virtual try-on apps are very user-friendly and the whole proc...
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Learning English Made Easy- Bot Libre’s Mobile App

As learning is no longer defined by the four walls of a classroom, virtual educational tools have increased in popularity. For example, data from statista.com shows that in the first quarter of 2020 Google Play saw 466 million downloads of educational apps. That number continues to grow especially amid various social changes.To help bridge the gap between eager learners and accessible education, Bot Libre has launched its latest mobile app — Virtual English Tutor. The app has features that have been proven by experts to increase memory and learning outcomes and are currently being developed to meet individual user needs.Features:Conversational English LessonsDifferent learning categories — greetings, job interviews, and dating.Chat segment for conversational practiceVirtual English Tutor i...
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The Arrival of the Metaverse

Ally McBeal, an American drama that was popular in the 2000s, has an episode about a woman who chooses euthanasia because of her “dream” family. The story starts with a woman with an absurd demand of living her life in a dream with her “dream” family through euthanasia instead of her reality where she is alone. Usually, dreams are not continuous, but the woman can continue the same dream when she sleeps and live a totally different life. This episode is especially memorable because the story is very relatable to the element of “Metaverse” in the 21st century. New technologies are shifting our imagination closer to reality.Ally McBeal, Source(TMDB)Metaverse has become a buzzword in the IT industry recently. The Metaverse is a 3-dimensional virtual world where social, economic, and cultural ...