Tag: Work

28Apr By Michael StelznerNo Comments

Expert Interviews, How To, podcast, Social Marketing Strategies, social media, social media marketing, Social Media Marketing Podcast

Increasing Conversions: Quick Wins That Work in 2026

Are you putting out more content than ever but seeing conversion rates stall or drop? Is your audience slipping away, even as traffic stays steady? In this article, you'll discover why conversions have become harder to earn in 2026, how to reverse the silent erosion of your email database, which landing page mistakes are killing […] The post Increasing Conversions: Quick Wins That Work in 2026 appeared first on Social Media Examiner.

Read More

16Feb By seoninjaNo Comments

googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services, social media

How Can SEO and Social Media Work Together to Boost Organic Traffic

Many marketers treat SEO and social media as separate channels, but this siloed approach leaves significant growth opportunities on the table. While social media signals don’t directly influence Google rankings, the relationship between SEO and social media creates powerful indirect benefits that can dramatically increase organic traffic. Does social media affect SEO? The answer is nuanced. Social platforms don’t pass traditional ranking signals to search engines, but they amplify content reach, generate backlinks, increase branded searches, and accelerate content indexing. When you strategically integrate SEO and social media, you create a compounding effect that strengthens both channels. This guide explains exactly how SEO and social media work together, clarifies common misconceptions,...

Read More

26Aug By Sean TinneyNo Comments

Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

Does Email Marketing Still Work in 2025? (The Surprising Truth About ROI)

By Sean Tinney August 22, 2025 Here’s what happened when ecommerce platform Sellvia implemented automated email workflows: they now generate $370,000+ per month from their email campaigns alone. Even more impressive? They’ve recovered over 2.1 million lost transactions and re-engaged 120,000+ inactive customers—all on autopilot. If you’re questioning whether email marketing still works in today’s crowded digital landscape, you’re asking the right question. With TikTok ads, Instagram reels, and countless other “shiny new” marketing tactics competing for attention, it’s natural to wonder if email has lost its edge. The reality? Email marketing isn’t just surviving—it’s thriving in ways that might surprise you. Why Email Marketing Still Dominates in 2025 The Numbers Do...

Read More

4Jun By AJ CassataNo Comments

Agency, agency growth, Analytics & Data, Blog, Business development, business strategy, client acquisition, Digital Marketing, digital mkt, Grow Your Practice, Growth Marketing Resources, Internet marketing, Marketing Strategy, Niche Marketing, niche specialization, Online Marketing, Optimization & Testing, scaling business

Profit More, Work Less: 4 Steps to Niching Down For Your Agency

Ever wonder what the most successful agencies did differently than everyone else? Was it luck, skill, hard work, the industry they chose, or something else? Through my consulting work at Revenue Boost, I’ve worked with and taught over 400+ agencies how to scale their business. From this, I’ve seen consistent patterns & traits in the ones who grow effortlessly… Versus the ones who stay stuck for years – no matter how hard they work. One key difference in approach stuck out to me. I’ll illustrate what this one difference was with a story. Once upon a time… Two marketers graduated from business school with big plans to start their own agency.  Ready to conquer the world, they started cold calling, cold emailing, and doing everything under the sun to get clients....

Read More

9Apr By pbump@hubspot.com (Pamela Bump)No Comments

Digital Marketing, digital mkt, email outreach, Internet marketing, Office Culture, Online Marketing, remote-work

60 Remote Work Stats to Know in 2024

My first marketing job was as a contract writer for an agency on the opposite side of the world. This also happened to be my first “real” job and, consequently, my first experience of remote work. We're committed to your privacy. HubSpot uses the information you provide to us to contact you about our relevant content, products, and services. You may unsubscribe from these communications at any time. For more information, check out our Privacy Policy. (more…)

Read More

5Mar By Chandal Nolasco da SilvaNo Comments

googe optimize, google optimization, google seo, Local Search, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

A Guide to Star Ratings on Google and How They Work

The elusive five-star review used to be something you could only flaunt in a rotating reviews section on your website. But today, Google has pulled these stars out of the shadows and features them front and center across branded SERPs and beyond. Star ratings can help businesses earn trust from potential customers, improve local search rankings, and boost conversions. This is your guide to how they work. Stars And SERPs: What Is The Google Star Rating? A Google star rating is a consumer-powered grading system that lets other consumers know how good a business is based on a score of one to five stars. These star ratings can appear across maps and different Google search results properties like standard blue link search listings, ads, rich results like recipe cards, local pack results, third...

Read More

1Mar By Dazzler Productions SA de CVNo Comments

ai, building website, creating a website, google web designer, internet design, web design, web design company, web designer, web page design, website builder, website design

6 Best AI Productivity Apps in 2024

2 days ago There’s no escaping it: if you want to be successful, you need to be productive. The more you work, the more you progress, which for many people means long days, working evenings, and weekends. But it doesn’t have to be like that. The best way to work harder is to work smarter. Productivity apps have been a staple of most professionals’ lives for years, but with the advent of AI, productivity apps hav...

Read More

25Feb By Dazzler Productions SA de CVNo Comments

building website, creating a website, design, google web designer, internet design, web design, web design company, web designer, web page design, website builder, website design

Surviving the Leap from College to Real-World Design

2 days ago So, you’ve finished college and are ready to showcase your design skills to the world. This is a pivotal moment that you’ve worked hard for. But you may find that design in the real world is quite different from what you experienced in your courses. Don’t worry! This shift is not a setback but an exciting part of your journey. College provides a solid foundation, but real-world design jobs offer a vas...

Read More

12Feb By Adam ChronisterNo Comments

AI content, AI content detection, AI detection, AI Marketing, AI writing, Analytics & Data, Blog, content marketing, Digital Marketing, digital mkt, Internet marketing, Online Marketing, SEO, SEO Strategy

AI Anxiety – Does AI Detection Really Work?

Have you ever wondered if the article you’re reading online was written by a human or an AI?  In today’s quickly evolving digital landscape, distinguishing between human-crafted and AI-generated content is becoming increasingly challenging.  As AI technology rapidly advances, the lines are blurring, leaving many to question: Can we really trust AI content detectors to tell the difference?  In this article, we’ll deep dive into the world of AI content detection, exploring its capabilities, limitations, and discuss Google’s view of AI content generation. What Is AI Content Detection? AI Content Detection refers to the process and tools used to identify whether a piece of writing was created by an AI program or a human.  These tools use specific algorithms and machine learni...

Read More

4Feb By John VuongNo Comments

Business advice, googe optimize, google optimization, google seo, Internet marketing, Online marketing, search engine optimisation, search engine optimising, search engine optimization, SEO, SEO APP & Web Development, seo company

Where Do Web Designers Work?

The digital landscape is constantly evolving, and with it, the field of web design continues to flourish. A question often asked by those entering the industry or looking to pivot their career is, “Where do web designers work?” Web design is more than just creating aesthetically pleasing websites; it involves understanding user experience, crafting successful website layouts, and being adept with various design tools. Web designers are the architects of the digital world, requiring a blend of creative talent and technical know-how to build websites that are both attractive and functional. Traditional Employment Settings for Web Designers Traditionally, web designers have found employment in various settings. One common environment is a dedicated web design agency, where designers work on a...

Read More

1Feb By John VuongNo Comments

Business advice, googe optimize, google optimization, google seo, Internet marketing, Online marketing, search engine optimisation, search engine optimising, search engine optimization, SEO, SEO APP & Web Development, seo services

Can Web Designers Work from Home?

The modern workplace is evolving, and web design is at the forefront of professions embracing the remote work revolution. With technology advancing rapidly, the question arises: Can web designers work from home? This blog explores various facets of remote work for web designers, from the benefits and challenges to the essential tools needed for success. The Nature of Web Design Work Web design is a field that inherently lends itself to remote work. This digital profession involves creating and designing websites, a task that can be performed from anywhere with a computer and internet connection. Web design tasks, such as coding, graphic design, and website layout creation, are performed on a computer. This work involves using various software and online tools, making it ideal for remote ex...

Read More

25Jan By MonsterPost EditorialNo Comments

building website, creating a website, Free Stuff, Freebies, google web designer, Graphic Design, internet design, responsive web design, web design, web design company, web designer, web page design, website builder, website design

Web Design Christmas/NewYear Freebies: Work in the Glitter

Winter has come to the cities and towns. While you are waiting for Santa Claus I decided to cheer you up with a solid pack of the web design Christmas, and New Year freebies. Do you like winter, by the way? What do you associate the season with? Naked trees, short days, bitter cold, wind that chills you to the marrow… Or maybe winter for you is associated with the snowflakes dance, the warmth of the fireplace, the coziness of your home, the taste of mulled wine, the smell of cinnamon and mandarin, the sound of Christmas carols, Santa, reindeer, decorated New Year trees, gifts in motley wrapping, smiles, laughter, and happiness. We, at TemplateMonster.com are choosing the second option and want you to feel the special mystical Christmas spirit of mercy and sharing. So, what’s shared today? ...

Read More

5Jan By Dazzler Productions SA de CVNo Comments

building website, creating a website, design, google web designer, internet design, web design, web design company, web designer, web page design, website builder, website design

Unsticking Creativity: 8 Practical Tips for Beating Creative…

Yesterday Have you ever found yourself staring at a blank screen, feeling utterly stuck? That's the infamous creative block. It's like a stubborn gatekeeper of your creative world, refusing to let ideas flow. But don't worry; it's common in the lives of designers, writers, and creators like you. Creative block is more than just a temporary hitch in your creative process. It's a state where inspiration seems lost...

Read More

2Jan By Cyan ZhongNo Comments

Digital Marketing, digital mkt, email outreach, Internet marketing, Media, Online Marketing

How Media Leaders Will Make AI Work in 2024, from HubSpot’s VP of Media

Just before the holidays I had a chat with HubSpot’s VP of Media, Jonathan Hunt. (more…)

Read More

15Dec By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing

What Is an API, and How Does It Work? [Infographic]

If you follow social media marketing news (which presumably you do if you’re reading this), you’ve no doubt read several stories about APIs, mostly in relation to third-party applications. But if you’re not a programmer, you may not understand what an API is, and how it relates to digital marketing systems. To provide some more insight on this, the team from Salesforce have put together this infographic, which takes a broader look at the various ways in which APIs can be used. It could help you better contextualize more API-related discussion. 

Read More

8Dec By Dazzler Productions SA de CVNo Comments

building website, Compilations, creating a website, google web designer, internet design, web design, web design company, web designer, web page design, website builder, website design

30 Most Exciting New Tools for Designers, 2023

4 days ago As we near the end of 2023, we wanted to take a look back over all the tools we collected over the past year, to pick out our favorites. It was a tough job, as there has been a lot of great new stuff released. We’ve covered design tools, developer tools, assets, utilities, productivity tools, business helpers, frameworks, and a whole lot more. Not everything is exactly the same as when we first featur...

Read More

21Sep By Dazzler Productions SA de CVNo Comments

building website, Compilations, creating a website, google web designer, internet design, web design, web design company, web designer, web page design, website builder, website design

24 Best Creative Portfolio Websites in 2023

Today For anyone working in a digital creative field, whether design, illustration, animation, video, or a combination of them all, one of the most powerful tools for getting work is a good portfolio site. A good portfolio can mean the difference between landing a client and not, which makes it one of the most important creative jobs you will ever do. There are different ways to approach it, from simply letting your work speak for itself, to letting rip and showing off your skills. As important as a portfolio is, working for yourself can be the hardest client you’ll ever have, so we’ve gathered together some outstanding portfolio sites for you to grab inspiration from. We’ve included portfolios from creatives in different fields, and from individuals, small studios, and larger agenc...

Read More

24Aug By John VuongNo Comments

Business advice, googe optimize, google optimization, google seo, Internet marketing, Online marketing, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

Striking a Balance: How to Align Personal Values with Work and Family

In the modern and fast-paced world, achieving work-life balance has become a necessity for personal well-being and overall fulfillment. Achieving harmony between personal and professional obligations can significantly contribute to a fulfilling life. However, aligning these commitments with our values is equally crucial. This blog explores the significance of figuring out personal values, setting priorities, and continually reviewing and adjusting them based on seasons. Additionally, we will look into the importance of partnering with a Toronto internet marketing company that understands your values and can support your work-life integration goals. Understanding Personal Values To effectively align personal values with work and family, it is essential to have a clear understanding of one’s...

Read More

19Aug By MitrolNo Comments

building website, creating a website, google web designer, internet design, ux, web design, web design company, web designer, web page design, website builder, website design

How To Write a UX Case Study That Wins More Work

To maximize your chances of landing a job or client, including information about your work in a case study is essential. This article provides some practical tips on what to include and how to format your document for maximum impact. Regardless of your experience level, this information will be invaluable. In most cases, your case studies will be primarily visual. So it’s vital that you keep design revisions and screenshots of different aspects of the projects you work on as they evolve. Many designers like to keep a work diary, or journal, separate from a sketch pad, in which they can jot down their thought processes from the day. This helps immensely when you revisit a project to create a case study. By breaking away from a purely visual approach to portfolios, you can construct the stor...

Read More

18Aug By John VuongNo Comments

googe optimize, google optimization, google seo, Online marketing, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

Strategies for a Balanced Life: Juggling Work, Family, and Personal Goals

Finding a balance between work, family, and personal goals can be daunting for many business owners. In most cases, achieving a harmonious and fulfilling life is beneficial for our well-being and business owners who aim to thrive in their professional endeavours. Many of us need help managing our time effectively and often feel overwhelmed by the multitude of responsibilities and aspirations. We will explore the importance of work-life balance, spending quality time with family, and achieving personal and business goals. Additionally, we will delve into the benefits of hiring a digital marketing or SEO agency to help you accomplish your goals effectively. The Importance of Work-Life Balance A healthy work-life balance refers to the equilibrium between professional responsibilities and pers...

Read More

3Aug By AmyNo Comments

digital course, Digital Courses, facebook, facebook marketing, impact, income, one-on-one work, podcast, Scale Your Business, scaling, service providers, Social Marketing Strategies, social media, social media marketing

#595: Is 1-on-1 Work Holding You Back? How to Help More People (& Make More Money!) with an Online Course – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

Read More

12Jan By AvinashNo Comments

ai, ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, chatbots, chatgpt, conversation with ai, creating chatbots, hr, robot chat

HR Guide to Conversational AI — How HR Chatbot Solve Remote work Challenges | by Avinash | Jan, 2023

It is the month of February when employees are usually looking out for new opportunities. Your HR chatbot receives several questions about benefits, pay raises, bonuses, perks, etc.Data gathered from the HR bot will tell you that your employees feel under-rewarded and are looking for ‘better’ opportunities. That’s your cue to get things sorted with your employees.Do you want to create custom metrics to track critical KPIs for your business?Want to understand what your employees think about the latest changes in your remote working policies?Do you want to know what your employees feel about the changes in the work timings?All of the above and more can be handled by HR chatbots. They are an incredible addition to your arsenal of automation tools.No Code — Free Conversational AI Chatbot Get S...

Read More

5Dec By Eric KarkovackNo Comments

building website, creating a website, Design Clients, Freelance Business, Freelance Career, Freelance Clients, Freelance Design, google web designer, internet design, responsive web design, web design, web design company, web designer, web page design, website builder, website design

Why It Takes Commitment to Work with Clients

The ability to work with multiple clients is one of the perks of being a freelance web designer. You can build websites spanning an array of industries – each one providing a unique experience. Or you can go in the opposite direction and focus on a particular niche. Whichever path you choose, there is a singular common thread for each project you take on: commitment. It’s crucial to not only focus on a project’s outcome, but on our relationships with clients as well. Yet it’s not something we routinely discuss. That’s something we should change. After all, commitment is a key ingredient to a successful web design career. You aren’t likely to get very far without it. Let’s kick off the discussion with a look at what kinds of commitments web designers need to make, along with tips for managi...

Read More

11Nov By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing, twitter

Which Social Platforms Work Best for Each Industry? [Infographic]

Look, I’m not sure that I agree with all of these categorizations - and I am sure that this will spark some debate among social media marketing folk. But the team from Khoros recently conducted a thorough review of social platform demographics, and based on their findings they’ve published the below chart which outlines the best and worst platforms for brands in each industry vertical. But as with all things digital marketing, it depends. There are no doubt retail brands that have seen huge success on Twitter, for example, which Khoros says is not best suited to tweets. A lot comes down to each business’s individual approach and strategy, and with that in mind, there probably isn’t a definitive way to say that your business shouldn’t bother with this or that platform. If you can find you...

Read More

13Oct By AmyNo Comments

facebook, facebook marketing, mindset, podcast, Social Marketing Strategies, social media, social media marketing, Success, work-life balance, work-life integration

#505: The Beauty Of Finding Purpose Outside Of Work – Amy Porterfield

Listen To My Latest Podcast Episode: #505: The Beauty Of Finding Purpose Outside Of Work Listen To My Latest Podcast Episode:#505: The Beauty Of Finding Purpose Outside Of Work

Read More

25Aug By John VuongNo Comments

Business advice, googe optimize, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

Your Digital Space: Putting Your Website to Work For You

A website is one of the most important pieces of your small business marketing arsenal. It’s often the first impression potential customers have of you, and it can be a valuable tool for communicating what you do and how to get in touch with you. In this post, we’ll explore some tips on designing a great website for your small business. We’ll also look at ways to use your website as a powerful marketing tool to reach more customers and grow your business! Design Your Website For Your Audience Designing your website for your ideal audience is important for two reasons. First, it helps you to focus your content and design elements in a way that will appeal to your target market. Second, it ensures that your site visitors have a positive experience and are more likely to become customers or ...

Read More

5Aug By Sean TinneyNo Comments

case study, Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Online Marketing, Success

See how this writer gets 70% open rates with zero additional work using Auto Newsletters in AWeber

By Sean Tinney August 4, 2022 See what steps this content writer took to get paid for his content and to automate his newsletter Randy Cassingham is the founder and writer for This is True, a website, blog, and newsletter called “TRUE” that uses “weird news” as a vehicle to explore the human condition in an entertaining way. TRUE is the oldest entertainment feature on the internet, running weekly for nearly three decades. The newsletter started June 26, 1994 — and has never missed a weekly issue. It is older than Google, Amazon, and eBay. “While I haven’t gotten ‘rich’ from it, I have something that many rich people don’t have: The freedom to live exactly where I want and work and ‘play’ pretty much every day” “One of the big reasons I can do it all is because AWeber’s...

Read More

8Jul By Jamie PitmanNo Comments

googe optimize, google optimization, google seo, Introduction to Local SEO, Local SEO, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services

What is Local SEO and How Does it Work?

If you want to be more visible to local consumers online, you’ll need to get to grips with local search engine optimization (SEO). With 46% of all Google searches performed by people looking for products, services, or information in their local area, improving your local search presence could clearly benefit your business. What is Local SEO and how does it work? Local SEO is a marketing technique that helps local businesses to improve their visibility in Google’s local search results. It’s carried out by businesses who want to be more easily found online by consumers within the local area. If you’re looking to sell products or services to consumers located in a certain town or city, you need to be familiar with local search marketing.    To carry out SEO for a local business, you’ll perfo...

Read More

6Jul By Eric KarkovackNo Comments

building website, creating a website, Design Clients, Freelance Business, Freelance Career, Freelance Clients, Freelance Design, google web designer, internet design, productivity, web design, web design company, web designer, web page design, website builder, website design

Learn to Prioritize Your Web Design Work

So much of being a freelance web designer is about balance. Make sure to take time for yourself. Create efficient processes or even outsource tasks to ensure that you have time for your projects. But what about the projects themselves? When you have multiple clients to please, finding balance can seem impossible. And perhaps it’s not even necessary. Truth be told, each web design project is a unique entity. And while it’s wise to be diligent in your efforts, not every task carries the same level of importance. That’s why the ability to prioritize your work is so valuable. This is a skill I’ve struggled with over the past couple of decades. Life’s a journey, as they say. But even if we don’t always get it right, there are some things to keep in mind when it comes to prioritization. Let’s ta...

Read More

25May By John VuongNo Comments

googe optimize, google optimization, google seo, Internet marketing, Online marketing, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

How Do SEO Companies Work? Everything You Need to Know

When it comes to search engine optimization (SEO), there are a lot of misconceptions floating around. Some people think that SEO is all about tricking the search engines into ranking your website higher. Others think that it’s all a scam and that SEO companies can’t actually help your business. In this blog post, we will dispel these myths and explain how SEO companies actually work. We’ll also give you a few tips on how to choose the right SEO company for your business. Why You Need SEO How do you stand out from competitors in your market? Small businesses have many advantages over larger companies, including the ability to adapt rapidly to trends and changes in their industry. However, this flexibility also makes it more difficult for small businesses to maintain a consistent presence i...

Read More

23May By ShaipNo Comments

ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, ocr, robot chat

What is OCR? How does it work, and what are its use cases? — Tech Zimo

What is OCR? How does it work, and what are its use cases? — Tech ZimoYou might be familiar with OCR technology if you have been in the race of making automated document processing workflows. Moreover, with increasing digital advancementEnterprises across the world are transitioning from paper-based documents to digital data processing. But, what is OCR? How does it work? And in which business process can it be utilized to leverage its benefits? Let’s dig into this article into what benefits OCR brings to the table.An OCR system is a combination of hardware and software. The main goal of this technology is to scan the textual data and images from the physical document and translate the character within document and then utilize it for processing data or information. Organizations can use O...

Read More

17May By John VuongNo Comments

googe optimize, google optimization, google seo, Internet marketing, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company

What Are SEO Companies and Why Should You Work With Them?

You might be old enough to remember the days of pulling out the Yellow Pages in the phone book to find information on your local pizza place or dentist. Now, instead, you grab your phone or computer, hop on and do a search. Search engines like Google, Yahoo, and Bing now answer all our most pressing questions. Google processes 8.5 billion searches a day. 84% of users go to Google three or more times a day to get their questions answered. So, how does Google know the answers we’re looking for, and how does it decide what information to use when it answers our most pressing questions? Search engine optimization is used by companies across the globe to get Google and the others to make sure they put certain companies’ information at the top of the search results. Those same companies use SEO...

Read More

3May By EngatiNo Comments

ai bot, ai chat, ai chatbot, automation, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, chatbots, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, instagram, instagram chatbot, robot chat, shopify, technology

What are Chatbots? How do Chatbots work? Top 10 applications

What are Chatbots?“A chatbot is a type of software that can help customers by automating conversations and interact with them through messaging platforms.”A chatbot is a software program that can hold a conversation with a human user. They essentially automate one-to-one conversations. But don’t be fooled into thinking that all they do is talk. They can do everything from turning your lights on to advising you on what investments you should be making.Also known as Artificial Conversational Entities (ACEs) or conversational agents, chatbots are quickly changing the way business is being conducted. The automation of basic, mechanical processes through conversational agents allows businesses to concentrate their valuable resources on tasks that actually matter.With chatbots evolving and growi...

Read More

24Apr By John VuongNo Comments

googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

SEO Tactics That Work – Local SEO Search Inc.

SEO is an important part of modern marketing. It’s a time-consuming process, and it can be difficult to know where to start or what the best strategy is. Fortunately, this guide will give you a quick overview of search engine optimization (SEO) that works well now. Given how quickly the digital marketing landscape is changing, it’s important to stay up-to-date with the latest best practices. Keep reading if you’re ready for your website to rank more highly in Google this year! Use Keywords in the Right Places One of the most important aspects of SEO is choosing the right keywords to target. But, once you’ve selected your keywords, where should you use them? Here are a few tips to help you get the most out of your keywords. First, use your keywords in the first 100 words of your content – ...

Read More

24Mar By AmyNo Comments

Dr. Nicole LaPera, facebook, facebook marketing, healing, holistic psychology, mental health, mindset, podcast, Social Marketing Strategies, social media, social media marketing, thought patterns, trauma, Uncategorized

#445: ‘How to Do The Work’ and Release Negative Thinking with Dr. Nicole LaPera – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

Read More

24Mar By John VuongNo Comments

Business advice, googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company

5 SEO Strategies That Don’t Work

Everyone wants to rank more highly in search engine results, especially Google. However, that doesn’t mean every strategy or suggestion on how to optimize your website works as promised. There are a lot of strategies that used to be widely accepted and even successful that no longer work today. Sometimes this is because standards change, and other times it’s because Google began to detect websites using unethical practices and punish them. Let’s take a look at 5 SEO strategies that simply don’t work so you can avoid them! Keyword Stuffing Keyword stuffing is a technique used to improve a website’s ranking in search engine results pages. This is achieved by adding keywords to the website’s content, which is then read by the search engine crawlers. The idea behind this technique is that the...

Read More

20Mar By Josiah HughesNo Comments

facebook, facebook marketing, instagram, pinterest, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, twitter, youtube

What Is Substack and How Does it Work?

The social media sphere is chock full of jargon and buzzwords, so much so that it can be hard to keep track of them all. It’s enough to keep track of Wordle, NFTs and the metaverse, but what is a Substack? Resisting the urge to make a joke about a pile of sandwiches, we’ll tell you that Substack is a major game-changer in the world of online publishing. In fact, it’s the biggest disruption to journalism, personal writing and thought leadership since the blog boom of the 2000s. And it might just be the missing piece in your social media marketing plan. Read on to learn everything you need to know about Substack, and whether or not it’s the right choice for your brand. Bonus: Read the step-by-step social media strategy guide with pro tips on how to grow your social media presence. What Is ...

Read More

24Dec By Tapaan ChauhanNo Comments

ai bot, ai chat, ai chatbot, amazon, artificial-intelligence, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, google chat bots, robot chat, smart-home, speakers, technology

Alexa’s New conversation mode resists repeating the wake work | by Tapaan Chauhan | Dec, 2021

According to users, while conversing with Alexa, repeating the wake word again and again always feels so unnatural and robotic. So after looking over these issues Amazon has decided to bring up a new conversational mode to make the interaction more appealing and natural for users.Now with this new mode, Users of Amazon Echo 10 smart display don’t have to repeat the wake word again and again to make Alexa alive and Alexa will respond when asked.Conversation modeYou will be able to ask and activate Alexa more naturally when a user of Amazon Echo 10 smart display will ask directly to the voice assistant “Alexa, join the conversation”. To make sure about whether the conversation mode is activated or not just look at the screen and if it shows a solid blue border around the screen with a blue b...

Read More

15Dec By John VuongNo Comments

Business advice, googe optimize, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services

Does Marketing Work? 4 Reasons You Might Be Struggling

It’s not uncommon for small business owners to be frustrated with their marketing. Because marketing is focused on creating leads and sales is focused on turning leads into customers, leaders often overvalue sales and ignore marketing. After all, it’s hard to know exactly what you’re getting from marketing investments. It can feel like you’re spending money without clear returns. And when your resources are limited, that’s frustrating! This article will look at four common marketing mistakes that small businesses can make, and how to fix them. When you take these steps, your marketing will work far better! 1. You Don’t Have Clear Goals As you know, it’s pretty difficult to accomplish something if you don’t know what you’re aiming for. To make your marketing effective, you need to have clar...

Read More

8Dec By John VuongNo Comments

googe optimize, google optimization, google seo, Online marketing, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

Peas in a Pod: How Marketing and Sales Work Together

For a small business, is there really a difference? Even for a smaller company, there’s an important difference between marketing and sales. However, the two still work together seamlessly in a well-run business. They have similar goals, and in an ideal environment, they help each other succeed. Here’s what you need to know about sales and marketing! Marketing: Attracting the Right People The job of marketing is to identify your ideal customers and create a message that appeals to them to draw them in to your company. Marketing focuses on creating awareness of your business among those who may not have heard of you but would benefit from your products and services. For example, if you run a plumbing business, your marketing team would identify that homeowners were a target market and rente...

Read More

26Nov By AmyNo Comments

business leadership, Business Mindset, business systems, entrepreneur, entrepreneur inspiration, Online Business, podcast, Social Marketing Strategies, social media, social media marketing, week in the life

#411: A Day-by-Day Sneak Peek Into My Work Week

My Day-To-Day Life As An 8-Figure Online Business Owner Three years ago, I shared an episode chronicling a “week in the life” with me, both professionally and personally. And since then, just about everything has changed. The size of my team… what I’m focusing on… my big, risky goals… what I sell in my business… […] The post #411: A Day-by-Day Sneak Peek Into My Work Week appeared first on Amy Porterfield | Online Marketing Expert.

Read More

26Nov By rmoore@hubspot.com (Rachel Goodman Moore)No Comments

Conversion Rate Optimization, Digital Marketing, digital mkt, email outreach, Internet marketing, Online Marketing

How Do Conversion Paths Work? A Step-by-Step Guide

As a marketer, a big part of your job is to convert qualified website visitors into leads. Simple enough. (more…)

Read More

21Nov By John VuongNo Comments

Business advice, googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

How Websites Work to Bring in New Business: 4 Strategies to Know

You know that your website is a major investment, and you want to make sure you reap the rewards. Getting an excellent return on investment (ROI) on your website isn’t difficult, but it does take some specific strategies.  The first thing you need is optimization. This involves creating a website that will get attention from the right people at the right times. The second thing you must do is amplify your message. This gets more eyes on your content and more traffic to your website. We’ll take a look at how websites work to bring new customers into your business through a variety of optimization and amplification strategies. Let’s dive in! 1. Search Engine Optimization is Essential Just because you create a website doesn’t mean the right people will see it. You need to show up in the plac...

Read More

10Nov By John VuongNo Comments

Business advice, googe optimize, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

How Business Expenses Work: A Complete Guide

Business expenses are the costs you pay to run your company. Some of these happen just once, such as the investment of buying a new vehicle lift for your auto shop. Others are consistent over time, such as electric bills and payroll. As you run your business, it’s important to monitor your expenses so that you know whether your company is profitable, how your cash flow is doing, and whether your business is in danger of running out of cash. You can also deduct business expenses from your business taxes. Wonder how business expenses work, exactly? Let’s take a look. What Expenses Should You Track? In a phrase, all of them.  Part of knowing how business expenses work is knowing your money is going. Every time money goes out of your business, you need to record it and keep an eye on trends. ...

Read More

21Oct By John VuongNo Comments

googe optimize, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, Staff Activity

Work From Home? 11 Tips to Keep You Productive

A lot of us are working from home thanks to the pandemic. Even as the pandemic lifts, many of us have found we enjoy the freedom of work from home arrangements. Businesses are discovering that employees are more efficient and happier. Employees love saving time on commuting and getting to spend more quality time with family and friends. However, in order to work from home successfully, you have to find ways to stay productive. Here are eight tips from Local SEO Search owner John Vuong. John has been operating a remote team for eight years and has discovered some best practices that can help everyone. Let’s dive in! 1. Have a Dedicated Work Space The first of our working from home tips is to have a dedicated workspace at your home. This means you have a desk and office chair that are for w...

Read More

16Oct By John VuongNo Comments

googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

4 Reasons to Work with a Toronto SEO Agency

SEO is vital for all businesses, but it’s especially important for small and medium-sized companies. You want to connect with your ideal customers right when they are most likely to buy, and searching on Google is a good indicator of intent. However, not all small businesses understand why they need to work with a Toronto SEO agency. They may try to do SEO on their own in order to save money while improving sales. Unfortunately, it often doesn’t work. Curious why you should partner with an SEO agency instead? Here are five reasons. 1. SEO Lets You Compete With Larger Companies You don’t have the same budget as a big corporation, but that doesn’t mean you can’t compete with them. Getting customers doesn’t mean spending tens of thousands on ads for television, radio, or newspapers.  Instead...

Read More

9Oct By John VuongNo Comments

Business advice, googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

4 Ways to Make Your SaaS Website Work Hard For You

You work hard to create assets for your SaaS business, including your website. The goal, of course, is to have these assets work hard for you. A great SaaS website can bring in ideal customers 24/7, build your brand, and more. But it only works hard if you design it to do so. The right web design and SaaS SEO is essential if you want to grow your business. Here are four ways to design your website to work hard for your SaaS business. Write With the Customer in Mind We see three common mistakes when it comes to SaaS website content. The first is that it can be full of technical language that customers struggle to understand. B2B content is often more technical than consumer-focused information, but that doesn’t mean it needs to be confusing. After all, even in B2B, the reader is still a hu...

Read More

4Sep By Chandal Nolasco da SilvaNo Comments

googe optimize, google optimization, google seo, Local Search, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

A Guide to Star Ratings on Google and How They Work

The elusive five-star review used to be something you could only flaunt in a rotating reviews section on your website.But today, Google has pulled these stars out of the shadows and features them front and center across branded SERPs and beyond.Consider that 48% of consumers won’t even look twice at a business with less than 4-stars.Star ratings can help businesses earn trust from potential customers, improve local search rankings, and boost conversions.This is your guide to how they work.Stars and SERPsStar ratings on Google are powered by consumer reviews from different properties, and Google uses an algorithm and an average to determine how many stars are displayed.These ratings appear on a scale of 1 to 5 stars.When a person searches Google, they will come across star ratings on standa...

Read More

1Sep By Rebecca RiserbatoNo Comments

Digital Marketing, digital mkt, Internet marketing, leadership, Online Marketing

How to Improve Organizational Skills at Work

When you're working at a new job or trying to get a promotion, you need to be organized. While you might list organizational skills on your resume, putting that skill into action is a little harder. Having organizational skills means that you can meet deadlines and be efficient in your workflow management. In fact, organizational skills can be synonymous with energy and time management in most cases. All of these skills are very important in the workplace and potential employers want to make sure you can stay on top of things. In this post, we'll dive deep into what organizational skills are, specific examples of what they look like in action, and how to develop organizational skills in the workplace. What are organizational skills? Organizational skills ...

Read More

30Jun By Amy PorterfieldNo Comments

Online Business, podcast, Social Marketing Strategies, social media, social media marketing, systems that scale

#382: Step-by-Step Systems To Eliminate Overwhelm & Work Less

People often ask me, “Amy, what’s the secret to your success?” and I always say that I live and die by systems. In fact, without systems… I could not have a multimillion-dollar business and still have a life. I could not have a four-day workweek and actually make money if I didn’t have systems. Forbes […] The post #382: Step-by-Step Systems To Eliminate Overwhelm & Work Less appeared first on Amy Porterfield | Online Marketing Expert.

Read More

28Jun By Table DuckNo Comments

ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, chatbots, conversation with ai, conversational-ai, creating chatbots, customer-service, customer-support, robot chat

How NLP and intents work in customer support automation | by Table Duck | Jun, 2021

Customer support automation is a hot topic. It saves your business time and money by automating conversations with customers, while still providing a great customer experience. How customer support automation works and how it uses smart technology like NLP and intents is explained in this article. NLP stands for Natural Language Processing. It’s a technology that is used for analyzing human language, either spoken or written. Every sentence is analyzed and scored using Artificial Intelligence and statistical models.These models use previous sentences as a reference and look at the probability that a new sentence is pretty much the same. Let me give you an example. In the database we have the sentence: “I want to know the status of my order”.The intent of this sentence is order_status and a...

Read More

29May By AmyNo Comments

4 day work week, Business Mindset, do less, facebook, facebook marketing, Online Business, podcast, Social Marketing Strategies, social media, social media marketing, work less, work-life balance, work-life balance examples, work-life balance importance, work-life balance meaning

#378: Could A 4-Day Work Week Fit Your Business?  – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

Read More

21May By Ash ChapmanNo Comments

ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, instagram chatbot, Instagram Marketing, robot chat

How to Grow on IG: 30 Topgrowth Instagram Tools That Work in 2021

If you’re looking to Topgrowth Instagram tools to grow your Instagram following, you’re not alone. The Instagram algorithm is complex, and with over 1 billion active users present on the app, it’s hard for new businesses and influencers to get noticed.  Tools like Topgrowth promise a quick and easy way to get followers and likes at the start of your Instagram presence. They offer to sell you large numbers of followers and likes, delivered right away, or over a short period of time.  The idea is that after you have an established following, organic followers will show up on their own.  But will they? How does Topgrowth work to grow your Instagram audience and reach, anyway? In this post, we’ll cover everything you need to know about top-growth on Instagram, including:  ...

Read More

26Mar By John VuongNo Comments

googe optimize, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, SEO, SEO APP & Web Development, seo company, seo services

4 Killer Tips to Make your Website Work for Your Business!

March 25, 2021 John Vuong SEO APP & Web Development If you have a small business website, you want to make sure it’s working hard for you. You’ve put a lot of effort and money into it! You should get a strong return on investment. However, that won’t happen by itself. You have to set your website up for success by making sure it engages visitors and follows other best practices. What do you need to do to ensure your website is set up to maximize the engagement you get from visitors? Here are the tips and best practices you need to know. Make Sure Your Website Navigation is Easy to Use Can your visitors qui...

Read More

14Mar By lkolowich@hubspot.com (Lindsay Kolowich Cox)No Comments

Digital Marketing, digital mkt, email outreach, Internet marketing, Office Culture, Online Marketing

34 of the Best Office Pranks & Practical Jokes to Use at Work

If you've watched the TV show "The Office" as religiously as I have, the classic "stapler in Jell-O" trick surely sounds familiar. It's pretty much what the name describes: Simply make a batch of Jell-O, but make sure your colleague's stapler is hidden inside the mold. It's a classic prank. But what other, less conventional pranks are out there to add some kicks to an otherwise average day at the office? (more…)

Read More

10Mar By Darren ShawNo Comments

googe optimize, google optimization, google seo, Local SEO, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services, Whitespark Weekly

What Happens to Your Rankings if You Do No SEO Work for Over a Year?

What Happens to Your Rankings if You Do No SEO Work for Over a Year? - Whitespark Today, we are revisiting a case study that we did for MozCon 2019 on the process of going from zero web presence to ranking hyper-locally, From Zero to Local Ranking Hero. This was an 8-month-long journey of a business growing its digital footprint and analyzing what worked (and didn’t) along the way to discover exactly what impact different strategies have on local rankings. Over a year later we want to know, where are their rankings now? In this Whitespark Weekly episode, we’re investigating what happened to their rankings after the local SEO work was done and NO additional ...

Read More

3Mar By Joy HawkinsNo Comments

googe optimize, google optimization, google seo, Implementation, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company

Does Optimizing Content for “Near Me” Work for Local SEO? Sterling Sky Blog

Posted Mar 2, 2021 by Joy Hawkins We asked this question at a LocalU Advanced event: “Does adding instances of “near me” terms onto a website increase its ranking for “near me” keywords”.  The vote was very divided with 44% of people saying no and 56% of people saying yes. We have done a ton of testing on optimizing for “near me” terms (ex: “plumber near me”) and have found that adding instances of “near you”, “nearby” and “near me” to the content of a page (including meta tags) does have a positive impact on ranking. Here is an example of a client’s homepage traffic for near me terms after we added some instances of “near me” terms to the page. Here is a ranking tracker for another client of our...

Read More

1Mar By PhilNo Comments

googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services, Uncategorized

Seed Audiences: the Most Practical Way to Make Blogging Work for a Local Business

Like my post? Please share! For most business owners and others who try it, blogging is a frustration factory.  The way they go about it, it’s a time gobbler, a grind, and a disappointment until they give up – 47 blog posts and 0 new links, 0 visitors, and 0 customers later. What’s wrong with the way small / local businesses blog? I’ll be the last one to say blogging isn’t effective.   It sure can be.  This blog is a vital organ of my business, and that’s true of some of my clients’ businesses, too.  But certain pieces need to slide into place first, preferably on the sooner side. The big trouble is that blogging (as it’s commonly done) is at best a tough way to earn links, build an audience, and pick up local rankings for semi-competitive terms.  As in it’s ineffective at all 3 most of th...

Read More

19Jan By Katie SehlNo Comments

facebook, facebook marketing, instagram, linkedin, reddit, snapchat, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, twitter, youtube

“Water Cooler” Moments in a Remote Work World?

LinkedIn Stories is the career network’s latest pitch to reach a younger demographic. The feature could help your company reach that audience, too. Released in September, stories may be new to LinkedIn, but they’re not new to social media. First popularized by Snapchat, disappearing posts have been replicated as Instagram and Facebook Stories, YouTube Stories—and most recently, Twitter Fleets. Short-form social video ismore popular than ever. Instagram Stories counts 500 million daily active users worldwide. More than 10 million people in the U.S. log on to TikTok everyday. Microsoft, LinkedIn’s parent company, even attempted to acquire TikTok last year. But will the off-the-cuff format click with young professionals on LinkedIn? According to a post by LinkedIn’s senior product manager Gil...

Read More

28Dec By afrost@hubspot.com (Aja Frost)No Comments

Digital Marketing, digital mkt, Internet marketing, Online Marketing, Remote Working

The 8 Best Books on Working from Home for Remote Work Employees

Remote work is incredible. Goodbye soul-draining commute, uncomfortable "business professional" outfits, and expensive takeout salads. (more…)

Read More

24Dec By Digital MarketerNo Comments

Digital Marketing, digital mkt, Internet marketing, Online Marketing

The Future of Remote Work Post-Pandemic

Remote work will be here to stay post-pandemic, but more likely in advanced economies and in higher concentrations among workers in highly skilled roles and those who are highly educated, according to recent research from McKinsey & Company. The report was based on an in-depth analysis of 2,000 tasks, 800 jobs, and nine countries conducted by McKinsey researchers (see the full methodology here). Workers in the finance/insurance, management, professional/technical services, and IT/telecommunications industries could work remotely more than half the time with no productivity loss, the analysis found. Those sectors tend to have a significant share of workers with college degrees or higher. On the other hand, workers in fields like agriculture, accommodation, and food service currently hav...

Read More

24Dec By Gaetano Nino DiNardiNo Comments

Digital Marketing, digital mkt, google adwords, Internet marketing, Online Marketing, PPC, SEO Strategy

7 Ways SEO & PPC Can Work Together in 2021

If your SEO (search engine optimization) and PPC (pay per click) teams exist in complete silos, it's time to change that. (more…)

Read More