Wednesday, October 27Digital Marketing Journals

Tag: Reasons

8 Key Reasons Advertising is Important For Your Business
Business advice, googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

8 Key Reasons Advertising is Important For Your Business

“If you build it, they will come,” may work in the movies, but unfortunately not in business. Simply having a business or a website doesn’t guarantee that anyone will ever know about it. The truth is there are over 1.8 billion websites online, with more created every second. If you want to make a splash with your business, gain customers, and grow, you need a strategy. One of the most important strategies is advertising. Why is advertising important in society, for both business and consumers? Let’s take a look at eight reasons. Advertising Allows You to Connect With Ideal CustomersIt wasn’t long ago that advertising meant blasting a large population of people with a generic message, hoping that someone might be interested at the time they heard the advertisement. That’s not the case ...
4 Reasons to Work with a Toronto SEO Agency
googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

4 Reasons to Work with a Toronto SEO Agency

SEO is vital for all businesses, but it’s especially important for small and medium-sized companies. You want to connect with your ideal customers right when they are most likely to buy, and searching on Google is a good indicator of intent. However, not all small businesses understand why they need to work with a Toronto SEO agency. They may try to do SEO on their own in order to save money while improving sales. Unfortunately, it often doesn’t work. Curious why you should partner with an SEO agency instead? Here are five reasons. 1. SEO Lets You Compete With Larger CompaniesYou don’t have the same budget as a big corporation, but that doesn’t mean you can’t compete with them. Getting customers doesn’t mean spending tens of thousands on ads for television, radio, or newspapers.  Inst...
9 Reasons a Website is Important For Your Small Business
Business advice, googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

9 Reasons a Website is Important For Your Small Business

There aren’t very many businesses without websites, but is yours working hard for your business? Many owners of small or medium-sized businesses use their website like a business card — it’s there, but that’s it. The good news is that a website can do so much more than that for your company! The benefits of having a website for your small business go far beyond sharing a business card or having your phone number online. Wondering why a website is important? Let’s take a look at 10 reasons. 1. Your Website is Your Online Store LocationYou wouldn’t just rent any building and slap your sign on the outside and call it your business. Choosing a location for your business takes a lot of time and thought. You want the right location, an attractive building, the right layout, and proper parki...
3 Reasons Why WhatsApp is the Future of Commerce | by Haptik | Sep, 2021
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3 Reasons Why WhatsApp is the Future of Commerce | by Haptik | Sep, 2021

With 2 billion users and counting, WhatsApp is the world’s largest messaging platform. People across 180 countries use the app to communicate with their friends, families, and co-workers through swift and seamless messaging. And with the launch of the WhatsApp Business API in 2018, it has become a valuable customer engagement tool for brands — with over 5 million businesses using WhatsApp to engage and serve customers.As WhatsApp continues to expand the range of services it offers businesses, it is increasingly being seen not just as an engagement tool, but a platform to enable conversational commerce as well. This has given rise to the concept of ‘WhatsApp Commerce’ — offering and selling products and services to customers using WhatsApp as the primary channel.There are a number of fac...
5 Reasons Why a WordPress Website is Perfect For Small Businesses
Business advice, googe optimize, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, SEO, SEO APP & Web Development, seo services

5 Reasons Why a WordPress Website is Perfect For Small Businesses

There are a lot of options when it comes to building your small business website. If you purchase a domain name from a popular site, that provider might also have a website builder available.  You can also use other builders, such as Wix or Squarespace. However, we always recommend a WordPress website for small businesses. In fact, 38% of the internet already uses WordPress! Why? There are several reasons. Let’s take a look! WordPress is Free & Open SourceAs a business, you need to do more with fewer resources every day. Having a website builder that is free and is consistently updated by developers around the web is ideal. Many free options are wimpier versions of a paid product, but that’s not the case with WordPress. The free platform and the hundreds of free themes are robust,...
5 Reasons Small Business Owners & Marketers Can’t Miss the 2021 Local Search Summit
googe optimize, google optimization, google seo, Local SEO, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

5 Reasons Small Business Owners & Marketers Can’t Miss the 2021 Local Search Summit

5 Reasons Small Business Owners & Marketers Can't Miss the 2021 Local Search Summit - Whitespark Small business owners and local marketers rejoice! The Whitespark Local Search Summit is only 11 days away. This is THE local marketing event of the year and one you won’t want to miss. Join the top minds in the indust...
10 Reasons No-Code AI Chatbot Is Going to Be Big in 2022 | by Ashok Sharma | Aug, 2021
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10 Reasons No-Code AI Chatbot Is Going to Be Big in 2022 | by Ashok Sharma | Aug, 2021

SourceA conversational platform strategy not only entices customers but also ensures an effective solution for employees and partners. Everyone is aware that Chatbots use artificial intelligence to impersonate human conversations.With time, the technology has updated, and it now offers advanced solutions with improved AI-enabled language capabilities. By the year 2022, more than 70% of skilled workers will interact on these platforms daily. AI Chatbots in business is the smartest way to interact with customers.Companies today look at customer satisfaction as a crucial element in conversational AI technology that assumes importance in a skilled manner. As a result, chatbots are a viable adoption to AI, and more than 40% of millennials use chatbots to connect to different businesses.But f...
9 Reasons Your SaaS Company Should Focus on SEO
Business advice, googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

9 Reasons Your SaaS Company Should Focus on SEO

If you have a B2B software company, you know that the most important thing you can do to improve sales is to build relationships. You are probably working on a dozen long-term relationships right now, hoping to be able to convince decision-makers that your software is the right answer for their needs. So why should you worry about SEO?  Search engine optimization is about being found on Google by people who are actively searching for information about your industry. What you might not realize is that often prospects searching on Google are further down the funnel — in fact, they might be ready to buy today. What is B2B SaaS SEO? Why should you use it? Here’s what you need to know.  What is B2B SaaS SEO? Search engine optimization is a way of attracting organic leads based on terms and p...
6 Reasons SEO Beats Social Media Ads Every Time
googe optimize, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services, social media, social media marketing

6 Reasons SEO Beats Social Media Ads Every Time

As a small or medium-sized business, you might wonder what you can do to get eyes on your company’s website. You need your site to generate consistent leads and bring new customers into your business.  It’s tempting to try to win quickly by paying for ads on social media such as Facebook or YouTube. But YouTube ads and Facebook advertising costs are very expensive and may not get you the long-term results you want. Search engine optimization (SEO) is a long-term strategy, but it yields far better, and more consistent, results than ads. Keep reading to discover 6 reasons SEO beats social media advertising every time! Understanding SEO and Social Media AdvertisingSEO is about positioning your website as a useful and relevant resource to people who need what you offer. You use specific k...
The importance of using Conversational AI in Marketing & reasons to consider it for your Brand | by Ipervox | Jun, 2021
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, conversational-ai, conversational-marketing, conversational-ui, creating chatbots, google chat bots, robot chat, voice-ai, voice-marketing

The importance of using Conversational AI in Marketing & reasons to consider it for your Brand | by Ipervox | Jun, 2021

Digital-first marketing is a growing trend, even if you think you’re miles ahead of your competition. What you might be missing is conversational AI.The conversation is the defining element of a digital-first customer experience, and a major shift in the way businesses communicate with customers. Artificial intelligence has led to an evolution of customer service that’s more human than ever before, and customers are beginning to expect much more from their interactions with businesses.Conversational marketing allows companies to interact with their customers and prospects in the most personal way. Conversations between brands and their customers online facilitate the building of relationships and trust. This technology is proven to generate a happier environment for both the customer an...
What’s New in Local Search Grid? Reasons to Put Rankings on the Map!
Blog, BrightLocal Products, googe optimize, google optimization, google seo, News, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO

What’s New in Local Search Grid? Reasons to Put Rankings on the Map!

In the months since we launched Local Search Grid, we’ve been hard at work adding new functionality and updates to make it the de facto geo grid of choice. Alongside the usual, subtle quality-of-life updates you’re not supposed to notice, we’ve launched some big new features that take understanding and improving your local search performance to the next level. Here’s why there’s never been a better time to put your rankings on the map! New Key Metrics in Competitor Tables One of the really neat things you can do with Local Search Grid is to track your competitors and find out why their Google My Business profiles might be winning in local SERPs. You can view the business category they’re using on GMB, see the number of reviews and their average review rating, and find out where you mig...
6 Reasons Every Local Business Must Market With Google My Business Listing
Google My Business, Growth Hacks / Tips / Strategies, Local Marketing, Small Business, Social Marketing Strategies, social media, social media marketing

6 Reasons Every Local Business Must Market With Google My Business Listing

Most of us spend endless hours and resources for social media marketing, but we end up ignoring the most preliminary step, and that’s optimizing our search rankings. No matter how many social media platforms you actively use, Google search still remains the favorite go-to option for making vital buying decisions. One of the first things that customers looking for your products and services online will do is an in-depth Google search. In fact, Google has reported that 46% of all searches have local intent and that business location is the main piece of information sought by local searches. But how do you make sure you pop up in their search results with relevant information across multiple devices? The easiest and fastest way to show up in the search feed is to have a Google My Business ...
Primary reasons — Why every Lawyer needs a Virtual Assistant? | by KLoBot — the Best AI-Chatbot builder platform | May, 2021
ai, ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, chatbots, conversation with ai, creating chatbots, legal, legaltech, robot chat, tech

Primary reasons — Why every Lawyer needs a Virtual Assistant? | by KLoBot — the Best AI-Chatbot builder platform | May, 2021

Law firms and lawyers managing business in a digitally tech-savvy environment, need to consciously capitalize on emerging automation technologies to better manage their workflow and client experience. Typically, lawyers spend about 40% of their time in scheduling meetings, searching for relevant documents and managing volumes of case history databases. These challenges become exacerbated when handling multiple clients and varying client matters, leading to reduced focus on core business activities. A high level of administrative support needed for the seamless functioning of law firms as well as solo practitioners has made Virtual Assistants a perfect solution for the legal industry. In addition to increased staffing costs, difficulties in acquiring skilled talent and communication chan...
What Is A Telegram Bot? Reasons to use Bot for Telegram | by BotPenguin
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What Is A Telegram Bot? Reasons to use Bot for Telegram | by BotPenguin

As of January 2021, Telegram announced that it has 500 million MAUs (monthly active users). In 2020, with more than 500 million downloads in the Google Play Store alone, Telegram is quickly watching up its competitors, WhatsApp (5 billion) and Facebook (2 billion).With the company’s rapid growth and claims around privacy and security, Telegram has become an important platform to focus on for businesses. More and more businesses are using social media platforms to provide customer support services (CSS). With an increased user base, Telegram has become an important platform to focus on.Telegram is a chat messenger service that is quite similar to WhatsApp, but with an added advantage of data encryption, security, and privacy. Telegram has made use that if a new contact subscribes to a bu...
12 Reasons Why Chatbot Works For Businesses | by Pranay Rathod | Feb, 2021
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12 Reasons Why Chatbot Works For Businesses | by Pranay Rathod | Feb, 2021

Programmed to interact with your customers and provide answers to the questions they are looking for without needing any kind of human help are called chatbots.Chatbots are artificially intelligent and can process natural language to respond to users in a more humane way. This has been one of the primary reasons why most businesses across the globe are implementing chatbots.By giving a great customer experience chatbots are slowly replacing the human force behind customer support and success and as time proceeds they will become better.Gartner predicted in 2011 that “By 2020 customers will manage 85% of their relationship with the enterprise without interacting with a human”, the year 2020 has also been called the year of chatbots.Check out these chatbot statistics to make it more belie...
5 Reasons to Leverage Chatbots for Real Estate in 2021 | by Adimen | Feb, 2021
ai, ai bot, ai chat, ai chatbot, artificial-intelligence, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, chatbots, conversation with ai, creating chatbots, machine-learning, real-estate, robot chat

5 Reasons to Leverage Chatbots for Real Estate in 2021 | by Adimen | Feb, 2021

No matter whether you are surfing online as a business user or a consumer, you’ll most likely run across customer-friendly AI-driven bots that support smooth communication. Here, in this article we’ll have a closer look at some intriguing points you may find useful. Although some concepts need more profound consideration, the article will be a good piece to start with.This said, the key notions that open up the Chatbots topic are the following:What are the chatbots?Are chatbots still popular in 2021?How can chatbots help business, namely real estate?With these ideas in mind, let’s get started.Chatbots can be defined as software programs built to ensure meaningful interaction between human users and computers via messaging, texts, live voice or video conversation. Interestingly, GoodFirm...
8 Important Reasons Your Next Therapist May Be a Mental Health Chatbot | by Stephanie Vautour | Jan, 2021
ai, ai bot, ai chat, ai chatbot, artificial-intelligence, best chatbot, bots, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, chatbots, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, mental-health, robot chat

8 Important Reasons Your Next Therapist May Be a Mental Health Chatbot | by Stephanie Vautour | Jan, 2021

As more and more of our lives shift into the online realm, so have many of the services that we use regularly. This includes mental health services and therapy.The need for mental health support is reaching all-time highs for many reasons:Mental health stigma is diminishingEmployers are realizing mental health is an essential part of productivityPeople are experiencing unprecedented levels of stress and worry worldwideWhile demand is at an all-time high for mental health support, access can be full of barriers. An opportunity is emerging though, and it involves embracing AI as an integral part of the therapy process.Counsellors have a heavy load of patients, and finding a counsellor in the first place can be challenging. Barriers to access include:Limited availabilityAffordabilityInsuff...
Reasons why not to buy a shiny new thing
Digital Marketing, digital mkt, Internet marketing, Online Marketing

Reasons why not to buy a shiny new thing

Reasons why not to buy a shiny new thing Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok !function(f,b,e,v,n,t,s){if(f.fbq)return;n=f.fbq=function(){n.callMethod? n.callMethod.apply(n,arguments):n.queue.push(arguments)};if(!f._fbq)f._fbq=n; n.push=n;n.loaded=!0;n.version='2.0';n.queue=[];t=b.createElement(e)...