Tag: Engagement

14Jul By Larry KimNo Comments

best chatbot, chatbot, chatbot app, chatbot online, chatbot website, creating chatbots, Klaviyo Email Marketing, robot chat

I Ran a 30-Second Klaviyo Engagement Audit with Claude, and It Blew My Mind

Today I’m going to show you a prompt for Claude that delivers an email audit that’s better than what comes out of the box in Klaviyo. It’s a Klaviyo Engagement Audit that runs in 30 seconds and gives you full visibility into issues before they become revenue drains. I’ve noticed that most marketers monitor email engagement the wrong way. Klaviyo provides standard email metrics like open and click rate. But what looks like smooth, consistent performance is actually loaded with peaks and dips that most marketers miss because they’re only seeing a zoomed out picture. Instead, use a Claude prompt straight out of our guide, Claude + Klaviyo Deliverability Guide. In this post you will learn: My actual Claude prompt that will give you real-time insight into deliverability health ...

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1Apr By Casie GilletteNo Comments

ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, conversation with ai, creating chatbots, Email Marketing, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, robot chat

Email Engagement Metrics: Going Beyond Open Rates

If you’re still judging your email campaigns by open rates, it’s time to upgrade the ole playbook. Sure, they were the gold standard once upon a time, but let’s face it – open rates just don’t cut it anymore. Why?  For starters, privacy updates like Apple’s Mail Privacy Protection have thrown a wrench into the works, making open rates unreliable for tracking engagement. Plus, an open doesn’t tell you much. Did they skim your email? Did they take action? Or did they just open it by mistake? The reality is that click-through rates, post-click behavior, and time on page are where the real insights live. In fact, email campaigns that focus on advanced email engagement metrics see up to 3x higher conversion rates than those relying on opens alone. This post is all about going deeper...

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9Jul By Kelly ForstNo Comments

Digital Marketing, digital mkt, email list, Email Marketing, email marketing beginners, email outreach, Internet marketing, Learn, Online Marketing

15 Essential types of marketing emails for higher engagement and revenue

By Kelly Forst July 1, 2025 Email marketing remains one of the most effective digital marketing channels, with an average ROI of $42 for every $1 spent. You’ve heard the advice — send personalized, targeted emails, welcome subscribers to your list, recognize customer milestones and celebrations, and so on. But did you know there are different types of emails to help you do each of those things? Email marketing encompasses 15 distinct email types, each serving specific purposes in the customer journey from awareness to retention. You don’t have to use all of them, but let this comprehensive guide help you find the best way to reach your audience. Quick Reference: 15 Essential Marketing Email Types Conversion-Focused Emails Transactional emails – Order confirmatio...

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13Jan By Stacey McLachlanNo Comments

Calculator, facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, Social Media Engagement, social media marketing, Strategy, tiktok, twitter, youtube

24 simple ways to increase Facebook engagement (free calculator)

For commitmentphobes, the word “engagement” might be a terrifying and loaded one — but for social media marketers, Facebook engagement is the holy grail. Of course, we’re not talking about popping the big Q: we’re talking about growing your interactions (reactions, shares, comments) and audience for your Facebook Page. Facebook engagement matters because it can help extend organic reach. Engagement helps boost your News Feed placement based on the Facebook algorithm. Plus, likes and shares expose your posts to your audience’s extended network. Strong engagement indicates that your audience cares about what you have to say. And an engaged audience that wants to interact with your brand is something every marketer should aim for. ...

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29Feb By Bradley BabendirNo Comments

ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, robot chat

Customer Journey & Segmentation are Key to Enhancing Engagement

I’ll start with an obvious observation: a customer’s first interaction with your company is never “making a purchase.” Though it’d be nice if they arrived immediately at the product they were interested in and bought it right away, most customers go on a long journey before ultimately forking over their cash. Understanding each customer’s journey, then, is absolutely key to building a better, more efficient marketing and sales process.  Even savvy companies are learning that this is easier said than done.  Years of targeted digital ads and email campaigns have raised customers expectations. They expect more personalization than ever.  Simultaneously, the death of third-party cookies and other privacy changes continue to make finding and using the data required to curate that perso...

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7Feb By EJ SaundersNo Comments

Blog, content marketing, Content Marketing Resources, Conversion Optimization, customer relationship, Digital Advertising, Digital Marketing, digital mkt, Ecommerce Marketing, email, email list, Email Marketing, email outreach, engagement, facebook, Google, Influence, Influencer Marketing, instagram, Internet marketing, linkedin, Marketing Skills, marketing strategies, Online Marketing, partnerships, pinterest, Traffic Generation, twitter, ugc, User Generated Content

Maximizing Impact with Strategic Giveaways: Enhancing Brand Loyalty and Engagement

In the fiercely competitive outdoor gear market, innovative marketing strategies are essential for brand growth and customer engagement. Among these strategies, giveaways stand out as a powerful tool. They are more than just a means to distribute free products; they are a conduit for creating a lasting impression, fostering community engagement, and enhancing your brand’s image. Drawing on the principles of “4 Season Selling,” this comprehensive guide aims to provide professionals in any industry with a deep dive into the strategic planning and execution of effective giveaways. Yes, the examples used are within the outdoor industry but this will work across the board.  Understanding the Strategic Value of Giveaways Giveaways go beyond the mere distribution of free items. They...

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17Jan By Rhonda BradleyNo Comments

automation, Digital Marketing, digital mkt, email automation, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

Mastering email nurture campaigns: A guide to boosting customer engagement

By Rhonda Bradley January 9, 2024 Are you looking for a ridiculously effective way to generate engagement and boost sales without investing a lot of time or money? Email nurture campaigns are the answer! We all know it’s important to keep our email subscribers engaged, send them personalized content, and nurture them through the sales funnel. But if you’re running a small business, that all sounds like a whole lot of work. That’s where email nurture campaigns step in.  Using simple automation tools, an email nurture campaign pays attention to how people interact with your brand. Then it sends a relevant series of emails to cultivate their interest and guide them toward making a purchase or commitment to your service. The best part? You can put multiple nurture campai...

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5Jan By Adrian BoyselNo Comments

ai, Blog, brand identity, canva, content, content marketing, Content Marketing Strategy, Digital Marketing, digital mkt, engagement, Execution Plans, Graphic Design, Increase Engagement, Internet marketing, Online Marketing, SEO, Trending, Trends/News

Disruptive Design: Raising the Bar of Content Marketing with Graphic Design

What if I told you that your content marketing strategy is only half as effective without using graphic design? It’s like serving a gourmet meal on a trash can lid – the quality is there, but the presentation is all wrong. Imagine that you’re scrolling through your favorite online platform – what stops your thumb in its tracks? Is it the lengthy posts, or the visuals that tell a story without even a single word? I think that answer is more obvious now than ever. As a digital marketer and graphic design veteran who has witnessed the evolution of the industry over the last 17+ years, I’ve come to a realization: in our rush to improve the process of content creation, most creators often underestimate the profound influence that graphic design has on their content. Every marketer knows t...

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4Dec By Karolina MikolajczykNo Comments

facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, Social Media Analytics, social media marketing, Social media stats, Strategy, tiktok, twitter

Average Engagement Rates for 13 Industries [November 2023]

So you’ve planned and launched a social media campaign, and waited patiently for the likes, comments, and conversions to roll in. Now you’re looking at your performance report, wondering what the numbers actually mean. Is a 2% engagement rate high or low? Did your target audience love your campaign, or was it a flop? Without social media benchmarks (a.k.a. average performance stats for a social platform or industry), it’s difficult to make sense of raw data. But we got you. In this post, we’ve rounded up average social media engagement rates from 13 top industries to give you a better understanding of where you stand. (And empower you to brag to your boss with data-informed confidence — you’re welcome.) We’ve even included a simple (and free!) engagement rate calculator you can use t...

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22Sep By Mary JohnsonNo Comments

best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, robot chat

How To Use Messenger’s New Recurring Notifications to Create Chatbot Engagement We Haven’t Seen Since 2017, Without Worrying About That Pesky 24 Hour Rule

We have been lucky enough to participate in the beta launch of the new NTN option for Messenger(TM) Chatbots, and over the past six months we have applied it to one client’s 10 day quiz to promote his online course. I’d love to share the results with you if you’re ready to regain the legal opportunity to message your subscribers daily for 30 days, OR weekly for 3 months, OR monthly for a year, without having to identify with a message tag. Ready for a case study of FB(TM) Messenger’s(TM) new recurring notifications option for sending messages to subscribers through your chatbot after 24 hours, more commonly known as the NTN? So, let’s set the stage for the funnel we created for our client.   We did no ads for this client. All the subscribers mostly come from one YouTube video with a Messe...

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26Aug By Michelle MartinNo Comments

content creation, facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, social media advertising, social media marketing, Social Media Strategy, Strategy, twitter, youtube

How to Boost Engagement With LinkedIn Carousel Posts and Ads

The algorithm giveth and the algorithm taketh away. Such is the cycle of social media. After launching their native carousel post format in July 2022, LinkedIn recently announced their removal of it less than a year later. Why? Apparently because of user feedback that LinkedIn carousels (and link stickers and profile videos) weren’t hittin’ the mark for content creators on the platform. That’s a bit strange, considering LinkedIn carousels get 5 times as many clicks as any other post format. Don’t worry: there’s still a way to make LinkedIn carousel posts. It’s called the “LinkedIn document post” or “PDF post hack,” and it’s been around a lot longer than the actual LinkedIn carousel format. Here’s how to create LinkedIn carousel document posts and ads that get you noticed. ...

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16Aug By Devashish Datt MamgainNo Comments

ai bot, ai chat, ai chatbot, ai-chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, chatbot-development, chatbots, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, robot chat, startegypt

Chatbot Strategy: Increasing Customer Engagement Through Messages | by Devashish Datt Mamgain

Last Updated on December 27, 2022We have not, thankfully, seen any of the nightmare scenarios envisaged by science fiction. But the reality is that we now rely on many AI-powered (artificial intelligence) systems. In fact, some estimates state that 76% of companies are now using some form of automation to make their business operate more efficiently.For any business with a busy website, there is one great strategy for automating some processes and increasing customer engagement — chatbots. But what benefits can they offer your business, and how does a chatbot strategy help increase your customer engagement levels?Engagement rates, both on your website and across any social media platforms you utilize, really do matter. Good engagement rates can lead to better sales and conversion rates, bu...

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8Aug By Michelle MartinNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Social Media Strategy, Strategy, tiktok, twitter, youtube

How to Use Social Proof to Fuel Engagement and Sales

Social proof starts when you’re envious of Little Johnny’s new kicks in first grade and ends… never. It’s the secret sauce in every successful marketing campaign. As marketers, we often measure KPIs like engagement rate, net follower gain, and reach without once thinking about the main driving force behind all of these: Social proof. As in, the reason why someone takes the time to engage, follow, or even sees your social media content in the first place. Before you have any followers to count, you’ll need to create an environment that makes people want to follow, engage with, and — eventually — buy from you. Social proof creates that environment. Here are 15 ways to build social proof into your marketing, and our top tips for the best results. ...

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7Aug By Hongkiat LimNo Comments

building website, creating a website, google web designer, internet design, responsive web design, User Engagement, web design, web design company, web designer, web page design, website builder, website design

15 Captivating Web Design Ideas to Increase User Engagement (2023)

A recent study published on Research Gate reveals that 94% of first impressions are related to websites. In many instances, a website may be the first point of contact between a brand and its customer, serving as the digital equivalent of a handshake. Intuitive web design acts as a captivating opus for visitors and holds the power to convert them into loyal customers. Moreover, using attractive and engaging web design elements can enhance your brand identity. However, you can’t construct a website by choosing a layout randomly. Attention to detail is indispensable! So, what contributes to an enthralling web design? It’s the incorporation of the latest web design ideas into your website in 2023 to increase user engagement. We are here to present 15 influential web design ideas! 15 Elements ...

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11Jul By Sean TinneyNo Comments

Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

12 Creative Ways Video Email Marketing Can Increase Your Engagement

By Sean Tinney July 6, 2023 Are you looking for a game-changing strategy to captivate your email subscribers and boost your marketing efforts? Look no further than video email marketing!  Incorporating a video in your emails has the power to mesmerize and engage your subscribers in ways that traditional text-based emails simply can’t match. As humans, we are naturally drawn to visuals, and videos provide a visually compelling and immersive experience that can leave a lasting impression. The data supports this, viewers say they retain more information (95% of a message) after watching a video.  So are you ready to embark on this exciting journey of video email marketing?  Then it’s time to unlock the power of videos to connect, engage, and convert your email subscribers ...

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10Jul By Monika VermaNo Comments

Blog, linkedin, Social Marketing Strategies, social media, Social Media Engagement, social media marketing, twitter

Your Guide to Boosting Engagement

At times, a single tweet falls short of conveying the full breadth of your message. This is where Twitter threads come into play, allowing you to transcend the 280-character limit and reach a wider audience from the pool of 353 million Twitter users. But what is a Twitter thread, you ask? A Twitter thread, colloquially known as “Tweetstorm,” consists of a series of related tweets from one author. It’s designed to provide additional context to your primary tweet or to offer updated information on the same topic. A Twitter thread breaks down your message into digestible bits of information, each following the primary tweet in the thread. However, is crafting a Twitter thread as straightforward as it seems? What factors should you need to consider when creating a Twitter thread? This comprehe...

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6Jul By Val RazoNo Comments

Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing, social media

How to Create Content for Instagram that Drives Engagement

By Val Razo July 5, 2023 The idea of using social media for small businesses isn’t new.  According to the State of Small Business Digital Marketing Report, 72% of small businesses invest in social media marketing, and they find social media platforms most valuable when it comes to business promotion and building relationships with customers.But when you run your own business and you have a lot on your plate, it’s nearly impossible to show up on every social media platform. With 2 billion active users, 90% of whom follow at least one business account on the platform, it’s no wonder that small business owners opt for Instagram. When done right, Instagram helps small businesses boost brand awareness, increase trust, create a strong connection with potential customers, and eve...

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23Jun By Chandraveer SinghNo Comments

Blog, facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

Boost Church Engagement with Social Media

Social media has undeniably become an integral part of marketing plans across the board, including non-profit entities such as churches. Yet, you will see a degree of reluctance among some church ministries towards embracing social media. If you find yourself in this category, consider this compelling statistic: Data reveals that a staggering 18% of young adults and 22% of African-Americans prefer attending church online. This showcases the immense opportunities social media presents for reaching diverse audiences. Just imagine the possibilities of using social media for churches: your congregation doesn’t merely grow—it thrives. It reaches new members, fosters stronger connections within the community, and effects impactful changes in the wider community. This is where social media steps ...

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23May By Stefan KojouharovNo Comments

ai bot, ai chat, ai chatbot, best chatbot, certification, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, chatgpt, conversation with ai, creating chatbots, customer-engagement, customer-experience, robot chat

The Future of Customer Engagement

Chatbots and virtual assistants are quickly becoming an essential part of the customer experience. They can help businesses provide faster and more personalized service, increase customer satisfaction, and even generate revenue.Don’t miss out on the chance to learn how to design and develop chatbots, and gain certification in Conversational AI Design, NLU, and ChatGPT at our upcoming Conversational AI workshop..Best regards,Stefan

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11May By Parth BariNo Comments

ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, chatgpt, conversation with ai, creating chatbots, customer-engagement, facebook bot, facebook chatbot, facebook messenger bot, integration, robot chat, Whatsapp, whatsapp-bot

How ChatGPT and WhatsApp bot integration can Enhance Customer Engagement | by Parth Bari | May, 2023

The combination of ChatGPT, an AI-powered conversational platform utilizing machine learning and natural language processing, and WhatsApp, a widely-used messaging app with over 2 billion active users globally, has resulted in an innovative solution for customer support. By integrating ChatGPT with WhatsApp Bot, businesses can offer automated customer service through the messaging app. This integration enables businesses to provide personalized and rapid customer support around the clock, resulting in enhanced customer engagement and satisfaction.In today’s digital age, customer engagement is critical to business success. Customer engagement refers to the interactions and experiences that customers have with a business or brand, including customer service, marketing, and sales. A strong cu...

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11Apr By Guarav SharmaNo Comments

Blog, content, content creation, content marketing, Digital Marketing, digital mkt, Drive More Traffic, email outreach, engagement, facebook, instagram, Internet marketing, Marketing Strategy, Online Marketing, Social, social media, social media marketing, Traffic Generation, twitter

From Clicks to Conversions: Create Content that Boosts Engagement

Looking to create awesome social media content to boost engagement? It’s a given that creating engaging social media content is crucial for building a strong online presence, engaging your audience, and growing leads and sales.  But how do you get it right? Here are some tips and examples. 9 Tips To Create Social Media Content That Boosts Engagement Start by creating professional and compelling social media profiles. Then use these tips when creating content.  1. Know Your Audience Knowing your audience is the key to marketing success, whether it’s in email personalization or creating tailored social media content.  For instance, Canva creates tailored messages for each of its target groups. This is a post for nonprofits. And here is content created for teachers....

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5Apr By Kaleigh MooreNo Comments

Digital Marketing, digital mkt, email list, Email Marketing, email outreach, email writing, Internet marketing, Learn, Online Marketing

Boost Your Email Engagement with 8 Impactful Copywriting Techniques

By Kaleigh Moore April 4, 2023 Anyone who’s ever written a marketing email has asked themselves these questions: How do I get my subscribers to open this? How do I get them to take action? Did they even *see* me in their inbox? Not getting the results you’re after might make you want to visit your subscribers one-by-one and personally remind them to read your emails and click your links.Fortunately, you don’t have to do anything so drastic. By following some basic rules of email marketing copywriting, you can dramatically increase your email engagement and get subscribers to take action. Here are a few email copywriting best practices you can start using right away. Use a conversational tone Your goal is to communicate. This starts with everyday language, short...

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6Feb By Alicia RotherNo Comments

Blog, Social Marketing Strategies, social media, Social Media Engagement, social media marketing, twitter

5 Strategies to Boost Your Twitter Engagement

Over time, social media networks have become an important part of our daily lives, and Twitter is one platform that attracts many active users from across the world. According to a report, the network gets over 206 million users daily with a lot of engagement between people and can be highly useful for brand recognition or awareness. This platform could help you successfully reach a wider audience and promote your business. With branded hashtag campaigns and user-generated content, you can increase visibility in a short time. To make this happen, it is essential to focus on amplifying Twitter engagement. Why is this important? If people are not interacting with your brand on Twitter, you may find it challenging to create familiarity among the target audience. This is where you need to pay ...

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2Feb By Sean TinneyNo Comments

Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing, social media

Presidents Day marketing, email and social media ideas to boost your sales and engagement

By Sean Tinney February 2, 2023 Get all the inspiration and tips you need to have a successful Presidents Day marketing campaign. Presidents Day is a golden opportunity for your business to boost sales and connect with your customers. Whether you’re a nonprofit, personal coach, sell music online, or sell through Etsy, there are many ways to capitalize on this holiday and make the most of the increased consumer spending that comes with it.  According to a study conducted by the National Retail Federation, shoppers spent an average of $139 on Presidents Day which is about 25% more than on an average day. This is likely due to the popularity of the holiday, which encourages shoppers to take advantage of the sales and discounts offered by retailers.To help you thrive this holid...

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30Jan By Carlos Carrión v. R.No Comments

Blog, instagram, Social Marketing Strategies, social media, social media marketing, tiktok

How to Use Both to Boost Engagement

On the surface, Instagram Reels vs. Story is a debate that many social media users have a hard time understanding. Both are popular ways to share video content with your followers and improve engagement. So, can you pick one or the other? No! Despite their similarities, Instagram Story and Reels are different in their reach. They engage different audiences on the platform, and different consumers in your sales funnel. That’s why it’s critical to understand the differences between these two video formats and how to use them effectively in your social media strategy. Instagram Reels vs. Story: What’s the Difference? Here’s a quick refresher on Instagram Reels Vs. Stort and how each format differs. Instagram Story Instagram Stories are short-lived videos or slide shows attached to your Instag...

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13Dec By Christina NewberryNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, youtube

15 Tips for a Better Instagram Engagement Rate [CALCULATOR]

Every brand on Instagram needs to understand how to create authentic, organic Instagram engagement. Posting content is great, but if no one likes, comments, or shares it, your account will flounder. You need engagement to tie your Instagram efforts to real business goals. This post will dive deep into how you can increase engagement through legitimate strategies that reach real people (not bots). We’re not going to talk about buying likes or followers, except to say right here that you should not do that. There’s real engagement out there waiting for you on Instagram. Here’s how to get it. Bonus: Use our free engagement rate calculator to find out your engagement rate 4 ways fast. Calculate it on a post-by-post basis or for an e...

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17Oct By Keenya KellyNo Comments

Blog, content marketing, Digital Marketing, digital mkt, Internet marketing, Online Marketing, Social, social media, social media marketing, tiktok, video marketing

5 Simple Ways to Get More Engagement

Increasing Tiktok engagement is the best way for every female course creator to expand their reach and get more sales, especially with the ever-increasing content consumption on Tiktok.  For business owners, Titok is the six-figure-making platform where you can make a lot of money by increasing your engagement.  Nothing discourages zeal like not having people hit the like button, comment, or share your videos, let alone purchase your courses.  I have been there, and I know how frustrating it is. But my story changed when I got intentional with some hacks and tips I will be sharing with you shortly.  Five simple hacks I used to get more engagement on Tiktok 1. Post Regularly This has got to be the first thing any content creator will tell anyone intentional about brand bui...

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10Sep By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing, youtube

YouTube’s Experimenting with New Search and Engagement Insights to Help Guide Your Content Strategy

YouTube’s previewed some new analytics options coming to Creator Studio, which will provide more data on what your audience is interested in, based on their search and engagement activity, and how they’re interacting with different topics across the app. The new elements will be part of YouTube’s ‘Search Insights’, which it first previewed late last year. YouTube released the first phase of Search Insights back in April, which provides more data on what people are searching for in the app, both in relation to your channel and content more broadly. That can be helpful context for your planning, and now, YouTube’s adding even more depth to its Search Insights data, in order to help creators identify even more key trends and topics to guide their strategy. The first new element is ‘Watch I...

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17Aug By Alyssa HiroseNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy

32 Instagram Story Ideas for More Views and Engagement

Once you post an Instagram story, it’s only up for 24 hours… but in internet time, that’s plenty. Ask any social media manager who’s posted something by accident: every minute matters. 500 million users access Instagram stories every day. That means that Instagram stories are an excellent opportunity for businesses (58% of users say they’re more interested in a brand after seeing them post a story, and stories generate a quarter of the platform’s total ad revenues) to make some serious cash. Whether you’re using Instagram for your company or just for fun, stories are a key part of growing your audience. Posting a story is easy enough. But you don’t want viewers to just tap through your stories—you want them to hit that link button, answer your poll, maybe go to your Instagram shop and trea...

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7Aug By AshleyNo Comments

Blog, instagram, Social Marketing Strategies, social media, social media marketing

Best Times to Post Reels on Instagram to Get Better Engagement

Instagram is a great way to share your life with friends and family, but what’s the best time to post reels on Instagram to get the best engagement? There are a lot of factors to consider, but here are a few tips to help you get the most out of your Instagram posts. Best time to Post on Instagram: Why does it matter? There is no one-size-fits-all answer to this question, as the best time to post on Instagram will vary depending on your audience and your goals. The reason you want to really focus on the correct time to post is exactly the same reason you wouldn’t phone your mum at 2 am in the morning. People are active at certain times during the day, and if you want to get the best engagement from them, you need to post when they are active. Key factors while choosing the best time to post...

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31Jul By Kelsey JohnsonNo Comments

Digital Marketing, digital mkt, email automation, email list, Email Marketing, email outreach, Internet marketing, Online Marketing, Updates

Get more engagement when you set email campaigns to arrive by time zone

By Kelsey Johnson July 28, 2022 Send emails that arrive in your subscribers’ inboxes at 10am (or whatever time you choose) — no matter where your subscribers live, worldwide. Effective email marketing is all about sending the right email to the right person at the right time. Now, you can send your emails at the right time for each of your subscribers with AWeber, no matter what timezone they’re in. That timing is important. Getting the content, subject lines, and branding of your emails is important, too. But if your emails arrive at a time when your subscribers are likely to be offline (or asleep), they’ll just get pushed down in the inbox by other emails. So set your campaigns to go out by time zone and start seeing better results from the exact same emails you’re sen...

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8Jul By Michael StelznerNo Comments

Expert Interviews, How To, podcast, Social Marketing Strategies, social media, social media marketing, Social Media Marketing Podcast, Social Media Video, tiktok

TikTok Video Engagement Success : Social Media Examiner

Social Marketing Trends The data you've been missing! Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 39-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner.

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30May By Mary JohnsonNo Comments

best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, robot chat, Uncategorized

How To Use Messenger’s New Recurring Notifications to Create Chatbot Engagement We Haven’t Seen Since 2017, Without Worrying About That Pesky 24 Hour Rule

We have been lucky enough to participate in the beta launch of the new NTN option for Messenger(TM) Chatbots, and over the past six months we have applied it to one client’s 10 day quiz to promote his online course. I’d love to share the results with you if you’re ready to regain the legal opportunity to message your subscribers daily for 30 days, OR weekly for 3 months, OR monthly for a year, without having to identify with a message tag. Ready for a case study of FB(TM) Messenger’s(TM) new recurring notifications option for sending messages to subscribers through your chatbot after 24 hours, more commonly known as the NTN? So, let’s set the stage for the funnel we created for our client.   We did no ads for this client. All the subscribers mostly come from one YouTube video with a Messe...

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1Mar By Saundra ChangNo Comments

best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, instagram chatbot, robot chat, social media

12 Must-have Tools Every Social Media Content Creator Needs to Drive Engagement in 2022

Creating scroll-stopping content that drives unicorn social media engagement — views, follows, likes, comments, shares and saves — is easier said than done.  Whether designing the perfect graphic, choosing the time to post, enabling the call to action, or incentivizing interaction, these are the must-have social media content creator & digital creator apps that any brand and marketer can enlist to make their content have max impact on their business goals. The social media content creator tools that we list here, we’ve vetted and use every day, and they span the whole content journey (from idea generation to conversion driving) saving us time and helping our content unicorns work harder. GET NEW INSTAGRAM TOOLS FROM MOBILEMONKEY Grow Instagram followers and engagement wi...

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9Feb By Leah GolobNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok

20 Instagram Post Ideas to Boost Engagement

Instagram is still one of the hottest spots online to connect with customers — if you’ve got good Instagram post ideas. Even Gen Z still thinks Instagram is cool. Research shows that most prefer it to other platforms — and that includes TikTok. 90% of Instagram users say they follow at least one business, which means brands have a chance to connect to strengthen relationships with current customers and pique the interest of potential ones. Since adult Instagram users are on the platform for nearly 30 minutes per day, you’ll want to drum up some creative Instagram posts to capture the attention of your followers. To help, we’ve created a list of 20 Instagram post ideas for business. You’ll want to bookmark this page for when you’re trying to ignite the creative spark. Bonus: Download a fre...

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23Dec By Sean TinneyNo Comments

Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing, SEO

5 SEO Best Practices to Increase Blog Traffic and Engagement

By Sean Tinney December 22, 2021 In order to make your blog SEO-worthy, there are 5 basic SEO best practices that you need to be following. Do you feel your website isn’t receiving enough blog traffic and engagement? Well, you’re not alone in this because Google is getting smarter every day. If your blog isn’t optimized for SEO, you might not achieve the desired results. But before we discuss the best SEO practices for your blog, here’s what makes working on it important: Daily, bloggers upload around 7.5 million posts across the globe. Only 60% of internet users actively read the content. Readers mainly go for long-form content for its in-depth information. So the ideal word count would be near 1500 – 2000 words. This year, content marketing was estimated to be an...

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22Sep By Andrew HutchinsonNo Comments

facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing, tiktok, twitter

Facebook Tests New ‘Community Awards’ to Encourage Engagement in Groups

Facebook’s trying out another way to boost positive contributions in groups, with a new feature called ‘Community Awards’ now in live testing. As per this screenshot, posted by app researcher Radu Oncescu (and shared by Matt Navarra), Facebook’s Community Awards will enable group admins to give awards to ‘outstanding group comments’. The new prompts are also being shown beneath group posts. The idea is that by rewarding more engaging, more beneficial interactions, that you can encourage individual users to interact more often, while the awards will also highlight to other group members what types of comments you want to see, which could help to improve overall interaction. Facebook’s tried similar group engagement markers in the past, with ‘Top Fan’ and other badge types to recognize key...

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29Aug By mohammad hossainNo Comments

ai bot, ai chat, ai chatbot, artificial-intelligence, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, conversational-ai, creating chatbots, customer-experience, robot chat, rpa-solutions, virtual-assistant

Future of Customer Engagement: Conversational AI & Rise of Virtual Buddy | by mohammad hossain | Aug, 2021

Evolving consumer needs driven by an ever-increasing proliferation of technology in their lives has created a connected world that is independent of any time constraints, seamless access to a business’s service and support operations is the consumer demand of the hour. Almost 3/4th customers of any website, App, or digital platform consider valuing their time as paramount in any customer service that companies can do.The advent of new digital technologies and rapid adoption of advanced electronic devices are driving the focus in realizing solutions for improving customer experience. Consumer User Experience has become the major focus of enterprises. In fact, companies across industries that focus on improving CX are reporting an increase in annual revenue.The desire to meet the expectation...

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19Aug By Digital MarketerNo Comments

Digital Marketing, digital mkt, email outreach, Internet marketing, Online Marketing

18 Ways to Rock at Virtual Events Engagement

Listen NEW! Listen to article Sign in or sign up to access this feature! These are the top four questions marketers ask me about virtual events: Why are some so engaging whereas others fall flat?How do you improve virtual networking?Will digital models be relevant when in-person meetings come back?How do you monetize online e...

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16Jul By Michael StelznerNo Comments

Expert Interviews, facebook, facebook marketing, How To, instagram, podcast, Social Marketing Strategies, social media, social media marketing, Social Media Marketing Podcast, twitter

Improving Instagram Engagement to Build Community and Conversions : Social Media Examiner

Improving Instagram Engagement to Build Community and Conversions : Social Media Examiner Social Marketing Trends The data you've been missing! Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 40-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner. Enter your email to getour free report: [title="DOWNLOAD MY FREE PDF COPY"][title="DOWNLOAD MY FREE PDF COPY"][title="I WANT MY FREE COPY"][title="I WANT MY FREE COPY"][title="I WA...

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19Jun By EngatiNo Comments

ai bot, ai chat, ai chatbot, banking-bot, best chatbot, bots, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, chatbot-banking, chatbot-development, chatbots, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, robot chat

10 amazing ways chatbots can improve customer engagement in banking | by Engati | Jun, 2021

The best service a bank can offer to its customers is one that’s meaningful, engaging, and personalized. Chatbots in banking have huge potential for customer engagement. It gives customers 24/7 access to support and banks can make great use of AI and improve customer engagement to enhance the experience and improve retention.In fact, you can easily measure the ROI of chatbots by conducting a survey, collecting feedback, and getting a sense of how happy and satisfied your customers are. All in all, we can say that customer engagement is crucial for every business. It is crucial in every domain that you visit and chatbot in banking is not far behind.These are promising numbers and show great credibility in AI. It clearly illustrates how chatbots can improve customer experience in the banking...

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2May By Nuacem AINo Comments

ai, ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, chatbots, conversation with ai, conversational-ai, creating chatbots, customer-engagement, facebook bot, facebook chatbot, facebook messenger bot, robot chat

Conversational AI for the Best Customer Engagement | Nuacem

Conversational AI for Customer EngagementInnovation in conversational AI, fused with the propagation of messaging apps, is fuelling the progress of chatbots. Humans are inherently able to talk and connect in natural language. However, we weren’t born with panels to swipe or keyboards to key in text. Our ears and eyes are set to take external information in a verbal and written manner and process it through our brain optimized for language. This is what artificial intelligence does, through system simulation, to help businesses better engagement of their customers.Usually, bots are using NLP technology for queries and provide answers to customers, thereby capably surpassing customer engagement for your business.The conversational AI or chatbot craze commenced in 2016 with Facebook’s revelat...

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30Apr By Ash ChapmanNo Comments

best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, instagram chatbot, Instagram Marketing, robot chat

50 “Ask Me A Question” Instagram Ideas and Poll Questions to Catapult Engagement and Win Leads

On Instagram, engagement is everything. More engagement means more growth.  More growth means a larger audience reach.  That, in turn, creates better leads and more revenue.  While counting likes and comments is fun, it’s equally important to look at what your followers say when they do engage.  Otherwise, you risk critically misunderstanding your customer base, which can lead to embarrassing mistakes, stunted growth, or worst of all…lost revenue. So, if your followers aren’t saying anything at all…you have a big problem.  Instagram Story questions and poll stickers help fix this problem by letting you question your audience directly. It also creates a natural way to connect with your customers. Of course, if you want people to start answering questions, you’ll have to...

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9Apr By Nuacem AINo Comments

ai, ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, chatbots, conversation with ai, conversational-ai, creating chatbots, healthcare, patient-engagement, robot chat

Conversational AI in Healthcare Improves Patient Engagement

Conversational AI is offering many conveniences across various industries, and the healthcare sector is one that is much gained from it.Healthcare plays a vital role in the life of every individual. As individuals, we have the most significant stake in our care rather than others.One-third of us feel much confident that we can master our healthBut, the number of people who need healthcare support during and after hospitalization has considerably increased in the last ten years.Regardless of the age group, every patient looks out for healthcare support even after they discharge from the hospital, it could be for medication adherence, medical, diet, and it can be for doctor’s appointment.According to our research, 77% of patients carry out online research ahead of scheduling an appointment w...

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7Apr By Mitchell WiewelNo Comments

ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, instagram chatbot, Instagram Marketing, robot chat

The Best Time to Post on Instagram for the Most Engagement

There is an algorithm for everything in digital marketing and social media. So the best time to post on Instagram shouldn’t have to be a guessing game. Almost every social media scheduling tool claims to be utilizing the best social media optimization (SMO) features.  But do you want to rely on one brand’s AI for optimal post timing? In an industry of A/B testing and rich analytics, of course not!  First of all, let’s take a moment to acknowledge the grandeur of this platform. Did you know that Instagram surpassed 1 billion global users by the end of 2020? That’s crazy!  Would you like a few more reasons to tap into Instagram’s highly engaged audience?  Consider this: Over 63% of Americans say they check their Instagram daily! (Pew Research).  The average Instagram use...

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23Mar By Vince MagalineNo Comments

best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, instagram chatbot, Instagram Marketing, robot chat

The Best Instagram Bot to Scale Direct Messages & Increase Engagement

If you came searching for an Instagram bot that will help to scale your presence without upsetting your followers or getting your account banned, you’ve come to the right place. The truth is, until recently, quality Instagram tools haven’t been as easy to come by as some of the other social media marketing tools. In fact, most of the articles you’ll find on Instagram bots are about the Instagram bots you should stay away from. We’ll get into why that is at the end of this article, but first, let’s jump straight to why many of you came here: To find out what the best chatbot for Instagram can actually do! Today you’re going to learn about the Instagram bots that you can use because they’re 100% approved by Instagram itself. Here’s our agenda for the best Instagram bots to increase...

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20Mar By Eva GutierrezNo Comments

Blog, Digital Marketing, digital mkt, email outreach, Internet marketing, Online Marketing

Increase Impressions, Engagement, and Clicks on Your LinkedIn Company Page

You’ve heard LinkedIn is an engagement gold mine. Maybe Gary Vee convinced you it was a good idea, or you heard a few too many people talk about how LinkedIn was their number one source for finding B2B clients. LinkedIn is talked about as an underrated platform. Like TikTok, LinkedIn posts can actually go viral (take the hint Facebook and Instagram). The thing is, you’re not going viral on a platform with all types of users. You’re going viral on a platform where everyone is there to talk about business. Hence, the goldmine. As a B2B business, we can’t ignore the potential of LinkedIn. DigitalMarketer’s Senior Social Media Manager, Shannon Goodell, has been strategizing and implementing on LinkedIn. Recently, she stumbled on some serious success. Over two million impressions...

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19Mar By Mitchell WiewelNo Comments

ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, instagram chatbot, Instagram Marketing, robot chat

Best Organic Instagram Growth Strategies to Consistently Drive Targeted Traffic and Engagement in 2021

If you’re still utilizing organic Instagram growth strategies from last year, you may have noticed a decline in your business’ organic reach and engagement.  As Instagram continues to evolve, your agency or business must continue to adopt new growth strategies to keep the momentum going.  Marketers have been left something to desire with the available Instagram marketing tools. The platform has some unique traits that have made it a bit trickier of a beast to master.  For one, up until Feb. 2021, there weren’t many legitimate fully-functional marketing tools for Instagram available. Many were spammy nonsense that usually resulted in a flagged IG account.  If that wasn’t discouraging enough, marketers have traditionally struggled to drive link clicks and conversions from Instagr...

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10Mar By Vince MagalineNo Comments

ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, instagram chatbot, Instagram Marketing, robot chat

15 Secrets on How To Increase Engagement on Instagram in 2021

Sure, followers are important on Instagram, but it’s still just a vanity metric. However, if you want your Instagram to take off like our CEO Larry Kim’s Instagram account has in the past month, you need to learn how to increase engagement on Instagram.  Because at the end of the day, engagement is what makes the Instagram algorithm happy. 🤗 The marketing metrics associated with Larry Kim’s Instagram, since implementing the secrets you’re about to learn in this article, are absolutely bonkers:  Profile visits are up 255% in the last month.Website Taps are up 249% per month.Thousands of new Instagram followers coming in organically each week.His DM inbox is exploding with messages using the same word over and over 🤷‍♂️Impressions are up 170% per...

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9Jan By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing

Boosting Your Brand Through Social Media Engagement [Infographic]

Looking for ways to tweak your social media marketing approach in 2021, and maximize reach and engagement with your posts? This infographic from the team at Crestline incorporates a range of insights and notes that might help guide your thinking around how you post, which platforms you focus on, and what you can expect to see as a result. There are some good pointers here, but it is also important to take these notes as guides, and not prescriptive rules. In order to maximize your results, you need to experiment with each, and test what works with your online community. Check out the full infographic below.

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26Dec By Gautam RaturiNo Comments

ai bot, ai chat, ai chatbot, artificial-intelligence, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, chatbot-development, chatbots, conversation with ai, creating chatbots, health-technology, healthcare, robot chat

AI Chatbots in Healthcare: Transform Patient’s Engagement with Healthcare Providers | by Gautam Raturi

Image source: @totalshape.comChatbots are replacing phone call-based customer service in various sectors. In the healthcare industry is opting Chatbots to help patients in resolving their concerns faster than traditional methods. In the healthcare sector, the patient’s experience remains at the top priority. These days the patient-driven healthcare environment is helping the patient to make better decisions.To remain spontaneous, it is the time for the healthcare services to embrace consumer readiness for digital communication via AI chatbot. This can help to deepen patient engagement that leads to better health outcomes. With AI Chatbots healthcare systems can accelerate the leap to add values for patient healthcare. Healthcare Chatbots industry is booming at a CAGR of 20.5% to Estimated ...

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26Dec By Rebekah CarterNo Comments

animation and UX, animation on web sites, building website, creating a website, good animation examples, google web designer, Interactive Design, internet design, web animation, web design, web design company, web designer, web page animation, web page design, website builder, website design

5 Ways to Boost Engagement With Animation

Animation is a fun and interesting way to bring life to a website. Used correctly, it can capture audience attention, make your website more engaging, and even improve your chances of delivering conversions for your clients. Unfortunately, like many things in the web design world, it’s also easy to get too carried away with animation. As professional designers and developers, it’s up to us to find the line between making the most of animation on our website projects and creating a site that’s overwhelmed with too much activity. Fortunately, by the time you’ve finished reading this article, you’ll have a deeper insight into how you can use animation in web design, without going too over the top. Introducing Animation in Web Design Animations are virtually everywhere on the web today. In the...

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26Dec By Erica PerryNo Comments

facebook, facebook marketing, Marketing, Music, socia media, Social Marketing Strategies, social media, social media marketing, sound, tiktok, voice

How to Use Exaggerated Emotion and Original Audio to Drive Your TikTok Engagement

November 18th, 2020 Marketing Erica Perry Since 2018 TikTok has nearly tripled in size. Among U.S. users 18 and older, TikTok brought in 22.2 million mobile unique visitors in January 2020, 23.2 million in February and 28.8 million in March. In April, that number skyrocketed to 39.2 million. Looking ahead to 2021, new projections find that the platform will exceed one billion users. Despite this growth, it remains an unt...

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21Dec By Chris MercerNo Comments

facebook, facebook marketing, Google Analytics, How To, Social Marketing Strategies, social media, social media marketing

How to Analyze Site Visitor Engagement With Google Analytics Reports : Social Media Examiner

Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you'll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.

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