Wednesday, October 27Digital Marketing Journals

Tag: App

Twitter Acquires Chat App Sphere to Boost its Communities Push
Social Marketing Strategies, social media, social media marketing, twitter

Twitter Acquires Chat App Sphere to Boost its Communities Push

Twitter’s new Communities offering doesn’t appear to have caught on in a major way yet, but it continues to revise the format and add more options which could, eventually, make Twitter groups a thing, and build another surface for more topic-focused engagement in the app. And this could help – today, Twitter has announced that it’s acquired chat app Sphere to help expand its Communities project.As you can see in these screens, Sphere is built around community chats, and optimizing relevant engagement within each group to help build bonds, and maximize engagement. Its key features on this front are its ‘Zen Flow’ system, which works to highlight the most relevant group chat elements for each member, and ‘Appreciations’, community stickers and tools that enable people to recognize top ...
TikTok Publishes New Playbook for Auto Marketers in the App, Including a Range of General Ad Tips
Social Marketing Strategies, social media, social media marketing, tiktok

TikTok Publishes New Playbook for Auto Marketers in the App, Including a Range of General Ad Tips

TikTok may be good at inspiring new meme trends and promoting the latest music. But can it also help automotive marketers sell cars? Are TikTok users open to auto ads, and are they looking for car-related content within the app? As it turns out, they are, based on the latest insights included in a new, 33-page ‘Auto Playbook 101’ published by the platform. The guide looks at a range of key engagement trends and case studies – you can download the full guide here, but in this post, we’ll take a look at some of the key elements. First off, TikTok highlights the popularity of auto content in the app, with 60 billion views of car-related content in the first half of 2021.The guide also outlines key auto trends, including the types of cars TikTok users are most interested in.The guide a...
How to Develop a Chatbot app for your eCommerce business in 2021? | by Parth Bari | Aug, 2021
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, chatbot-development, chatbot-for-website, chatbots, chatbots-for-business, conversation with ai, creating chatbots, ecommerce-business, facebook bot, facebook chatbot, facebook messenger bot, google chat bots, robot chat

How to Develop a Chatbot app for your eCommerce business in 2021? | by Parth Bari | Aug, 2021

Source: https://www.canva.com/design/DAEoCan6Zqk/1j_aljAsLm5Hb_0MKRNH4A/view?utm_content=DAEoCan6Zqk&utm_campaign=designshare&utm_medium=link&utm_source=publishsharelinkHow about a chatbot helping you choose the perfect bridal wear for your wedding day? Looks like something straight out of a Hollywood movie, right? Well, not anymore! The recent pandemic has pushed innovation in the eCommerce industry to new heights, and more organizations are now adopting powerful technologies like chatbots to enhance the user experience.According to a report, total eCommerce sales will reach $4.5 trillion by the end of 2021 worldwide. One of the key drivers to increase sales is the number of innovations in the eCommerce experience for customers. A chatbot is one of those innovations that is...
How to Build a Chatbot for Your Line App Without Any Coding? | by Devashish Datt Mamgain | Aug, 2021
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, chatbots, conversation with ai, creating chatbots, customer-experience, nlp, no-code, robot chat, Whatsapp

How to Build a Chatbot for Your Line App Without Any Coding? | by Devashish Datt Mamgain | Aug, 2021

LINE is a freeware app for instant communications on electronic devices such as smartphones, tablet computers, and personal computers. It supports messaging, free voice, and video calls.The biggest benefit of using LINE is it provides free access to free messaging and calling.LINE has more than 200 million monthly active users and it has its own mobile payment system. Users can add credit cards and use their phones to pay for things.In order to set up the LINE integration for your bot, you’ll need the following:LINE account (Official Account Manager & Developer account)LINE app installed on the mobile deviceKompose codeless chatbot builder, you can signup here for 30 days free trial.First, you need to build a chatbot using Kompose and then add it to your Line app.Kommunicate provide...
The Community Text App Strategy: Transform Your Brand and Grow Your Business
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, instagram chatbot, robot chat, SMS Marketing

The Community Text App Strategy: Transform Your Brand and Grow Your Business

Ever wished you had a direct line to your customers?The truth is, you do — if you know how to use it.Think about it. Every day, we text our family and friends. More and more, we’re texting businesses as well. The benefits go both ways. For brands, texting is one of the best ways to grow awareness and build your audience list. It’s a 1:1 line of communication with current and future customers.And for customers, texting is convenient — and expected. In fact, over 75% of customers say they want to receive offers via text.If that weren’t enough, 60% of customers open texts between 1-5 minutes after they get them, and 67 million Americans use mobile phones to redeem coupons. In this article, we’ll show you how to build your own text message community to boost ...
TikTok Holds its Lead as the Most Downloaded App Once Again in June
facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, tiktok, twitter

TikTok Holds its Lead as the Most Downloaded App Once Again in June

Despite ongoing content concerns, data safety issues, and other controversies of varying degree, TikTok was once again the most downloaded non-gaming app in June 2021, according to the latest data from Sensor Tower.That means that TikTok has held onto the top spot for basically all of the past 18 months, with the only two exceptions being November last year, when WhatsApp briefly re-took the top spot, and January this year, when Telegram saw a sudden download surge (as a result of WhatsApp's controversial data privacy update). As per Sensor Tower:"TikTok was the most downloaded non-gaming app worldwide for June 2021 with more than 65 million installs. The countries with the largest number of installs were from Douyin in China at 13%, followed by Indonesia at 12%." So Sensor Tower ...
How we made an award-winning Google Assistant App | by Furkan Akyurek | May, 2021
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, google chat bots, google-assistant, product, product-management, robot chat, ux, voice-assistant

How we made an award-winning Google Assistant App | by Furkan Akyurek | May, 2021

News Quiz for TRT World have combined the human voice with intelligent voice assistant technology to create the best user experience.News Quiz from TRT World has recently won awards in two separate categories in Google Actions Challenge. Our quiz tests user knowledge about the current events with new questions every day and exist both on Google Home and Amazon Alexa.It took a lot of iterations to get there. We were faced with unexpected challenges as developing an app for a voice interface requires a different mindset. This article will detail our process of getting to the end product and the lessons we learned. As one of the first comers to the voice assistant platform in the media industry, we’d like to share some of the practices we developed along the way.Conception of the ideaAfter...
Staggering Insights Into Travel App Development For Small Businesses | by Amyra Sheldon | Apr, 2021
ai bot, ai chat, ai chatbot, app-for-small-business, best chatbot, business-travel-app, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, robot chat, travel-app-development, travelmobileapp

Staggering Insights Into Travel App Development For Small Businesses | by Amyra Sheldon | Apr, 2021

Travel App Development Can Save Your Drowning Business During COVIDTravel apps can help small businesses regain a hold on a dying market. Glean insights about travel app development & why to invest in it.The mobile comes with handy options when it comes to planning your travel. Currently, 80% of travelers use mobile for planning their travel trips and find the best option for trips. Indeed, the coronavirus has a negative impact on this market. However, the businesses are coming back to their previous state with the initiation of vaccinating.If you are striving to boost your travel business growth and drive in more revenue, it is the perfect time to leverage the earnestness of people to travel and their mode of search on mobile. So, investing your time & money into mobile app dev...
10 Secrets to Build a Clubhouse App Lead Generation Funnel
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, instagram chatbot, robot chat, social media

10 Secrets to Build a Clubhouse App Lead Generation Funnel

Holy crap folks, I just got 10,714 leads from the new Clubhouse app — practically in my sleep! There’s a lot of hype around Clubhouse, and I’m starting to believe it now that I’ve discovered the secrets to building a Clubhouse app lead generation funnel.I’ve only been engaging on Clubhouse for a few weeks now, but the results have been pretty amazing. It’s hard for me to even believe, but by using the Clubhouse lead generation funnel, my reach on Instagram has almost quadrupled!Wait, what? Instagram? Don’t worry, this will all make sense in just a minute. And I assure you, this is by far the best way to build a lead generation funnel from your engagement on the Clubhouse social app.But (yes, there’s a but)…here’s the problem:It’s not as easy to build a ma...
Case Study | myTEXT. App with chatbot as reading companion… | by Stefanie | Jan, 2021
best chatbot, case-study, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, chatbots, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, robot chat, ui-design, ux, ux-design

Case Study | myTEXT. App with chatbot as reading companion… | by Stefanie | Jan, 2021

App with chatbot as reading companion for delinquent teenagersTime: September to December 2020Tasks: User research, experience strategy, information architecture, interaction designTools: AdobeXD, Notion, MiroTeam:Martin — Product managerRamona — Product ManagerChristine — UX/UI Designer (LinkedIn)How might we help teenagers finish their reading assignment with the least possible effort, while also igniting the joy of reading in them?In this project I worked for KonTEXT, a reading project for delinquent teenagers. Teens who are sentenced to reading a certain number of pages come to KonTEXT for supervision and guidance. They regularly meet with mentors who reflect with them on the book they read and on their lives. However, many teenagers struggle to finish their reading assignment. Ther...
Top 10 Chat Messenger App for Business
best chatbot, bots for skype, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, Facebook Messenger Marketing, google chat bots, instagram chatbot, robot chat

Top 10 Chat Messenger App for Business

This is a rare time in history — for many reasons, but top of mind for marketers is the swelling 1.5 billion active users on Facebook chat, according to the Messenger marketing stats. With much of the world under lockdown restrictions — the numbers have grown at full tilt. For example, in Italy, Facebook saw a 70 percent increase in Facebook’s apps’ time.In many places amidst the pandemic, Facebook saw an increase in messaging volume by 50 percent! With an average open rate of 70-80 percent on messages sent via Facebook Messenger for business, you can’t afford NOT to use a chat messenger app for business!This all sounds promising, but what if you are not a marketer or chat expert? We’ve put together a list of the top chat messenger app for businesses that req...
Things To Keep In Mind While Developing A Messaging App | by Amyra Sheldon | Dec, 2020
ai bot, ai chat, ai chatbot, appdevelopmentguide, best chatbot, bots, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, conversation with ai, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, messaging-app-development, messaging-apps, robot chat, tips-and-tricks

Things To Keep In Mind While Developing A Messaging App | by Amyra Sheldon | Dec, 2020

What factors to consider while building a real-time messaging application?Let’s find out ways how to build a perfect messaging app with low apps development services budget in 2021.factors to consider while building a real-time messaging applicationDeveloping a messaging app is one of the smartest ideas for an entrepreneur. You must be thinking why I am saying so? But, the reason is simple as the “messaging app” has proved to be a powerful source of communication among people as well as businesses.In fact, the popularity of these messaging apps has reached its peak during pandemic times. This time has realized the importance of having such apps in our life. Covid-19 has already brought a great revolution in the digital world, and so is the messaging apps that helped people to be connect...
What is Messenger? A Full Guide to the Facebook Messenger App
best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, Facebook Messenger News & Policy, google chat bots, instagram chatbot, robot chat

What is Messenger? A Full Guide to the Facebook Messenger App

Although it’s the second most popular app of all time with billions of downloads, thousands of people around the world ask search engines every month, “What is Messenger?”So whether you’re brand new to Facebook or Facebook Messenger, this article covers everything you could possibly want to know about the fastest growing communication platform on earth.In order to answer your questions about Messenger quickly, use these links to navigate to your topic of interest:Let’s not waste any time and jump straight into it! What is Messenger?What is Facebook Messenger?Facebook Messenger is a messaging app and platform developed by Facebook that launched in August 2011. Messenger is used by over 1.3 billion active users worldwide as a place to share, hang out...
Webinar: Build a Watson Discovery app on Red Hat OpenShift | by Mridul Bhandari | Nov, 2020
ai bot, ai chat, ai chatbot, artificial-intelligence, best chatbot, bots, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, red-hat-openshift, robot chat, watson-discovery

Webinar: Build a Watson Discovery app on Red Hat OpenShift | by Mridul Bhandari | Nov, 2020

Photo by Lucas Sankey on UnsplashEgypt Developer Advocate Karim Deif & UAE Developer Advocate Mridul Bhandari conducted a webinar on Building a Watson Discovery App on Red Hat OpenShift.There were a total of 38 attendees including developers and students across MEA. The webinar started with a welcome note introducing the audience to IBM Developer Series and was divided into two primary sections, one of the sections briefing the audience about Watson Discovery, Red Hat OpenShift, and another section was the Code Pattern.1. 3 Tips for your Voice and Chatbot Program from Gartner’s Customer Service Hype Cycle 20202. Deploying Watson Assistant Web Chat in Salesforce Lightning Console3. Are Chatbots Vulnerable? Best Practices to Ensure Chatbots Security4. Your Path to AI — An IBM Develope...
Google App Actions Now Available to All Developers | by Tapaan Chauhan | Dec, 2020
ai bot, ai chat, ai chatbot, android-app-development, best chatbot, bots, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, Google, google chat bots, google-assistant, robot chat, voices

Google App Actions Now Available to All Developers | by Tapaan Chauhan | Dec, 2020

The main focus of the previous Google Assistant Developer Day was firmly not smart speakers. While keen presentations were referred to a few times, and there are new highlights for account connecting and adaptation, the vast spotlight was Google Assistant on the cell phone.Video credit: GoogleThat emphasis on a “digital assistant that moves without you during the day” drives straightforwardly to utilizing Google Assistant more on the cell phone. The primary new highlights presented for engineers were App Actions, which are currently accessible to all designers. Application Actions developed at Google I/O in 2019 and have been available on a restricted premise. Google first made 20 built-in intents for four industry verticals, including finance, transportation, food and drink, and wellbe...
B2B Apps: App Store Optimization
Digital Marketing, digital mkt, Internet marketing, Online Marketing

B2B Apps: App Store Optimization

When the business world—and, more recently, the world at large—goes through changes, the companies that adapt are the ones that will outlast the competition. As the app ecosystem is affected by shifting mobile trends and the wide-reaching effects of COVID-19, businesses need new strategies for reaching consumers. For businesses with apps, app store optimization (ASO) has become more important than ever—especially for B2B companies, which must optimize for business clients. Now that demand is growing for telecommuting, team chat, and employee-tracking mobile apps, it's the perfect time for B2B app developers to invest in ASO. The Potential of ASOApp store optimization is valuable in mobile marketing because it improves organic discoverability and helps a...
Clubhouse App: How to Get Started : Social Media Examiner
Clubhouse, facebook, facebook marketing, How To, Social Marketing Strategies, social media, social media marketing

Clubhouse App: How to Get Started : Social Media Examiner

Social Media MarketingIndustry ReportIn our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you'll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner. (function(d, s, id) { var js, fjs = d.getElementsByTagName(s)[0]; if (d.getElementById(id)) return; js = d.createElement(s); js.id = id; js.src = "https://connect.facebook.net/en_US/sdk.js#xfbml=1&version=v2.8&appId=1481434622174394"; fjs.parentNode.insertBefore(js, fjs); }(document, 'script', 'facebook-jssdk'));
Why Clubhouse App Might Be the Next Major Social Media Platform : Social Media Examiner
Clubhouse, Expert Interviews, facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing, View Points

Why Clubhouse App Might Be the Next Major Social Media Platform : Social Media Examiner

Social Media MarketingIndustry ReportIn our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you'll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner. (function(d, s, id) { var js, fjs = d.getElementsByTagName(s)[0]; if (d.getElementById(id)) return; js = d.createElement(s); js.id = id; js.src = "https://connect.facebook.net/en_US/sdk.js#xfbml=1&version=v2.8&appId=1481434622174394"; fjs.parentNode.insertBefore(js, fjs); }(document, 'script', 'facebook-jssdk'));