Friday, May 1Digital Marketing Journals

Tag: Great

10 Great Comments from the 2026 Local Search Ranking Factors Survey
8Nov By PhilNo Comments
googe optimize, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, sem, SEO, seo services

10 Great Comments from the 2026 Local Search Ranking Factors Survey

The 2026 Local Search Ranking Factors survey is as full of insights as ever.  It was published yesterday, over at Whitespark.  (As always, a big thanks to Darren for organizing it and herding the cats.) If you do nothing else today to improve your understanding of local SEO and ability to get more visible in local search, pour yourself a mug of your finest moonshine and read through the survey or watch the video recap.  There’s a ton of useful info, whether you like to get into the details or just want a quick gut check. In case you don’t have time to read the full survey, at least you’ll want to skim through the comments.  That’s always been my favorite part of it anyway.  Sometimes you find gold nuggets in there. Even the comments section is a long read, though, which is why I’ve rounde...
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How to Write a Great One [+ Free Generator]
19May By lkolowich@hubspot.com (Lindsay Kolowich Cox)No Comments
Digital Marketing, digital mkt, Email Inbox Tips, email outreach, Internet marketing, Online Marketing

How to Write a Great One [+ Free Generator]

I send out dozens of emails every day. Like a letter, each ends with a handy email signature that shares a bit more information about the work that I do. It’s a little note that allows me to market myself. With over 300 billion emails sent and received daily worldwide, your email signature serves 300 billion opportunities to get that extra marketing boost. (more…)
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How to Create a Great Social Media Strategy in 2024 (+New Data)
11Mar By adecker@hubspot.com (Allie Decker)No Comments
Digital Marketing, digital mkt, email outreach, Internet marketing, Online Marketing, Social Media Strategy

How to Create a Great Social Media Strategy in 2024 (+New Data)

Creating social media strategies can be overwhelming, especially when you're just launching your brand or just building your online presence for the first time. So many channels, features, tools, and products available – but so little time to fit them all into your marketing strategy. (more…)
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Learning to Appreciate Great Content
15Jan By Eric KarkovackNo Comments
building website, creating a website, google web designer, internet design, Learn Web Design, social media, web design, web design company, web designer, web page design, website builder, website design

Learning to Appreciate Great Content

The web is teeming with content. There are articles, videos, and podcasts to serve every niche. And we can’t forget about the many newsletters out there. That certainly applies to web design and all its subgenres. Perhaps we should be celebrating this golden age of content creation. Publishing is easier than ever. We can learn just about anything we want on demand. How cool is that? It’s worth wondering if we’re pushing the limits of the human mind, though. There’s so much content that we can become overwhelmed. It may also lead us to devalue those who create it. For example, consider your social media habits. How many times have you “liked” content – even if you didn’t bother to read it? I find myself doing this quite often. The act represents a tiny show of support – which is fine. But i...
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10 Great Black Friday Deals for Designers, Marketers and Small Businesses
1Jan By Kate DagliNo Comments
bc, building website, creating a website, google web designer, internet design, responsive web design, web design, web design company, web designer, web page design, website builder, website design

10 Great Black Friday Deals for Designers, Marketers and Small Businesses

If you know the thrill of nabbing Black Friday deals, you’re aware of the treasure trove that awaits. Black Friday is often seen as the prime time to snag a deal, especially if you’re a web designer or part of a design agency keen on tools to bolster your online business. The countdown is on, and bargain hunters are gearing up for the rush. But you? You have the luxury to unwind in front of your computer with a cozy cup of coffee, leisurely browsing through this curated list of Black Friday specials tailored for web designers and agencies. Rest assured, each item on this list stands out for its quality and is the best in its class. So, here’s to smart shopping. Overview: Tool Name Description Black Friday / Cyber Monday BeTheme Website Builder $39 – 35% off wpDataTables WordPress Table a...
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Exciting New Tools for Designers, October 2023
4Oct By Dazzler Productions SA de CVNo Comments
building website, Compilations, creating a website, google web designer, internet design, web design, web design company, web designer, web page design, website builder, website design

Exciting New Tools for Designers, October 2023

2 days ago Welcome to our all treats-no tricks, October tools collection. This month, we have a whole bag of goodies for designers, developers, and designevelopers alike. (Yes, we did just make up a new word.) There are some great new assets, apps, and resources for boosting your creativity and speeding up your workflow. Over the past few months, we have noticed a lot of existing tools are getting added AI enhancements, so expect to see some of these alongside brand-new offerings. Enjoy! Warm up your creative muscles with this ebook containing over 170 creative exercises to help you raise your game and stay in peak condition. This collection of 17 brushes will have you covered for fountain, dip, and brush pens. Use for lettering, drawing, and calligraphy. Perception is an AI-powe...
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The best Labor Day email examples to inspire your next great campaign
13Aug By Sean TinneyNo Comments
content ideas, Digital Marketing, digital mkt, email design, email list, Email Marketing, email outreach, Holiday Marketing, Internet marketing, Learn, Online Marketing

The best Labor Day email examples to inspire your next great campaign

By Sean Tinney August 10, 2023 Labor Day is just around the corner.  Even though people won’t be in the office, they’ll still be in their inbox: People check their email on holidays just as frequently as any other Monday. So what better way to increase your sales than with a Labor Day email. To help you get those creative juices flowing we’ve compiled some of our favorite Labor Day email and subject line examples to give inspiration for creating your own campaigns this holiday. Let’s dive in and make this Labor Day weekend one to remember! Brit & Co. Why it works: This Labor Day email is balanced and organized. The animation is eye-catching, content centered and straight to the point. This email has all the right elements to get readers to click. (Lik...
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6 Great Tips to Become a Successful Social Media Consultant
5Jan By UweNo Comments
Blog, facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

6 Great Tips to Become a Successful Social Media Consultant

In the past, social media was seen as a fun way to connect with friends and family. Nowadays, it is one of the most important tools a business can use to reach customers. It is one of the most important aspects of online marketing and continues to grow. Here are a few statistics that show just how important social media is for businesses: More than half the world is on social media (58.4%) 93.4% of all internet users use social media People are spending more than two hours on social media every day With statistics like that, it’s no wonder businesses are looking to up their social media game. This is why social media consulting is such a sought-after field. If you are looking to become successful in this industry, there are a few things you can do to raise your chances. This article will d...
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How to Write a Great Social Media Call to Action
5Dec By Liz StantonNo Comments
facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, twitter

How to Write a Great Social Media Call to Action

When you work in marketing, you’re always trying to convince your audience of something. Maybe you want your followers to sign up for a free trial, download a PDF, visit your landing page, or pick up the phone and call. But getting people to take action, especially on social media, is tricky… unless you use a clear call to action. If there’s something you want your audience to do, you can’t just hope and hint (this same advice holds true for most things in life, actually). You need a compelling call to action, or CTA, to draw people in and point them in the right direction. In this post, we’ll teach you what a good social CTA is and share tips and examples from brands that are nailing it. By the end, you should have everything you need to write a social media call to action that gets resul...
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10 Great Places to Find Music for Videos
8Jul By Nancy YoungNo Comments
Audio Libraries, building website, creating a website, creative commons music, google web designer, internet design, music for videos, public domain mucis, Resources, stock music, web design, web design company, web designer, web page design, website builder, website design

10 Great Places to Find Music for Videos

Creating videos for social media or to embed on your site can be a fun and creative way to promote your brand or business. More importantly, time spent on a page is a significant SEO ranking factor, so providing a video to watch is of enormous benefit. However, coming up with the music for your videos can be challenging. You want something catchy that fits your video’s tone but don’t want to violate copyright laws. Music licensing can be tricky, but if you’re smart about it and know what license your needs fall into, things will go swimmingly. Many different types of licenses cover differing budgets or use cases. Public Domain: Public domain music is music that is not protected by copyright and can be used by anyone for any purpose. This includes traditional folk songs, classical music, an...
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Best fonts for emails: How to make your emails look great and easy to read
15Jun By Dmitry KudrenkoNo Comments
Digital Marketing, digital mkt, email design, email outreach, Internet marketing, Learn, Online Marketing

Best fonts for emails: How to make your emails look great and easy to read

By Dmitry Kudrenko June 14, 2022 So you want to make your emails look great, but you’re not a designer? No worries! Here’s how to pick the right font. Coming up with the best fonts for emails can be a challenging and time-consuming task. Which typeface will improve the readability of your message? What color combinations and font size should you use to hold your subscribers’ attention?  We’ve got you covered! By the end of this article, you’ll know how to choose the best typeface and font settings for your brand. Plus, we’ll give you an expert’s list of email-friendly fonts. Read on to learn the basic principles of typography for your emails. Why fonts matter People usually spend about 10 seconds looking through brand emails. Besides a catchy subject line and attentio...
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How to Get a Great ROI Working With a Marketing Firm
13May By John VuongNo Comments
googe optimize, google optimization, google seo, Internet marketing, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

How to Get a Great ROI Working With a Marketing Firm

If your business is like most, you’re constantly making decisions related to money. Is it worthwhile for the business to spend this money? Can the business afford it? What do we get in return if we spend? You also understand you won’t be much of a business if you don’t have customers and clients coming to your door, which is why you do marketing. Have you ever wondered if the cost of working with a marketing firm is worth the return you get from it? So much of marketing is now done with SEO companies who will work to market your business and online presence. So, how much do SEO companies charge? As a business, you might really be wondering if the cost of the marketing will be worth the return you get from it. Read on to learn more about getting the very best return on your investment from ...
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21 Social Media Management Tools for Great Results in 2022
11May By Alyssa HiroseNo Comments
facebook, facebook marketing, instagram, linkedin, snapchat, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, twitter, youtube

21 Social Media Management Tools for Great Results in 2022

Between Facebook, Instagram, Twitter, Linkedin, TikTok, Snapchat and more, keeping track of all of your brand’s social media accounts can feel like herding cats (and it’s not nearly as cute). But you don’t have to go at it alone. There are lots of apps, platforms and websites out there for properly managing multiple social accounts. This includes schedulers, reporting tools, and software that ensures you’re engaging with your followers regularly (and that no post, comment or direct message is missed) — and more. With these tools, you can gather up those kitties in no time. Let’s start right meow. Bonus: Read the step-by-step social media strategy guide with pro tips on how to grow your social media presence. What is social media management? Social media management involves properly handl...
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Digital assistants and the future of great user interfaces | by Elisabeth Kantorik | Jan, 2022
4Feb By Elisabeth KantorikNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, chatbots, conversation with ai, conversation-design, conversational-interfaces, creating chatbots, robot chat, virtual-assistant, voicebots

Digital assistants and the future of great user interfaces | by Elisabeth Kantorik | Jan, 2022

Photo by Erik Mclean on UnsplashHave you ever noticed how a user interface can act as an obstacle, something standing in the way of the user and their goal?When interfaces get in the wayTo make my point, let’s talk about microwaves. Have you ever been at a friend’s house and tried to use their microwave, an unknown entity, to warm up your food for 30 seconds? Inevitably, you disturb the gathering with “beep,” “beep-beep,” “beep,” as you try to make this insufferable machine do your bidding.Or maybe you’ve moved recently and needed to update your address for your renter’s insurance. You log onto the site and start scanning menu items. Could it be under “account” or maybe “settings”? As you click, click, click away you wonder why you have to do battle with a website to accomplish something s...
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What a Crisis Manager Does and How to Be a Great One
26Jan By Sheryl GreenNo Comments
crisis management, Digital Marketing, digital mkt, Internet marketing, Online Marketing

What a Crisis Manager Does and How to Be a Great One

You may be familiar with the adage, “Hope for the best, but plan for the worst.” As much as we don’t want to think about the terrible things that can happen in business and life, negative occurrences are inevitable. Whether it’s a product defect that leads to a recall, a security breach that leaves our customer’s data vulnerable, or violence or disasters in the workplace, bad things are bound to happen at some point. (more…)
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Great Digital CX Requires Data, Technology, and Collaboration
2Dec By Digital MarketerNo Comments
Digital Marketing, digital mkt, Internet marketing, Online Marketing

Great Digital CX Requires Data, Technology, and Collaboration

Listen NEW! Listen to article Sign in or sign up to access this feature! We're in a time of rapid change for marketing, especially as the pandemic continues to drive a shift in how businesses interact with their customers. As a result of that shift, digital sales are outpacing in-person, so digital marketing is becoming a maj...
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5 Ways to Know You’ve Found a Great Web Design Firm
8Sep By John VuongNo Comments
Business advice, googe optimize, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, SEO, SEO APP & Web Development, seo company, seo services

5 Ways to Know You’ve Found a Great Web Design Firm

There are a lot of companies out there that offer web design services, but it can be difficult to know which one is going to meet your needs. Unfortunately, it often isn’t until you’ve already invested quite a lot of money that you discover the company isn’t high-quality. How can you avoid wasting money on poor services? You just need to know the signs of a great web design firm. If you see these five things, you can move forward with confidence. The Web Design Firm Knows Small Businesses Small businesses have unique needs, and not every web company knows how to meet them. That’s why it’s important to work with a web design firm that has a lot of experience with small and medium-sized businesses.  The last thing you want is to be an afterthought for a design company that focuses on large-...
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A Great Way to Get Customer Pics
14Aug By Claire CarlileNo Comments
Blog, googe optimize, Google My Business, google optimization, google seo, News, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services

A Great Way to Get Customer Pics

In March of this year, Google announced a ‘photo update’ feature that gives Google Maps users on Android devices a new way to upload photos to your Google My Business profile. I’ve only just spotted it being used ‘in the wild’, and haven’t seen much in the way of coverage, so I thought it worth sharing some details on how it works, what you need to know, and what it could mean for the future of GMB (specifically Google Posts). After all, the features you know about but your competitors don’t are the ones that make you stand out when searchers compare businesses. Read on to find out more! What are Google My Business ‘Photo Updates’? We’re all familiar with the contents of the ‘By owner’ tab in the updates section. This is where we see our Google My Business Posts, new photos and updated hou...
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Why Piggybacking on Your Brand’s Social Posts is Great for Your Career
17Jul By Julia EscanoNo Comments
facebook, facebook marketing, linkedin, News, Social Marketing Strategies, social media, social media marketing, twitter

Why Piggybacking on Your Brand’s Social Posts is Great for Your Career

Did your boss send you to this blog to try and turn you into an employee advocate? Don’t worry, we’ll make it worth your while. Employee advocacy is when a workforce promotes their organization, most commonly over social media. It’s been known to give companies major benefits, ranging from ad savings and improved brand sentiment to employee retention and increased leads. If your organization has an employee advocacy program, they probably told you to get on board because it’s great for the company—and whatever is great for the company is great for you, etc, etc. But you’re probably still on the fence because, let’s be honest, it’s yet another thing piled on top of your already full plate. What do you get out of sharing company-approved social media posts anyway, right? It turns out, quite ...
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The Ingredients of a Great WordPress Plugin
21Jun By Eric KarkovackNo Comments
building website, creating a website, google web designer, internet design, Learn WordPress, web design, web design company, web designer, web page design, website builder, website design, WordPress, WordPress Plugins

The Ingredients of a Great WordPress Plugin

There are currently over 58,000 listings in the WordPress Plugin Repository. Beyond that, there are likely thousands of free and commercial offerings available elsewhere on the web. Together, they cover a staggering number of functionalities and use cases. But not all plugins are created equally. Only a relative few are labeled as “great” by their users. And that title doesn’t necessarily last a lifetime. One false move by a developer and those 5-star reviews can quickly turn into something significantly lower. That got me thinking about the ingredients behind a great WordPress plugin. How do you quantify something so subjective? Each person will judge a plugin based on their own needs and experiences. However, I do think that there are some guiding principles that go into building somethi...
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How to Build a Great Conversation Design Portfolio | Hillary Black
2Jun By Hillary BlackNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, chatbot-design, chatbots, conversation with ai, conversation-design, conversational-ui, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, portfolio, robot chat

How to Build a Great Conversation Design Portfolio | Hillary Black

To help you get inspired for your own chatbot portfolio, conversation design experts Brielle Nickoloff, Co-Founder and Head of Product at Botmock and myself, Hillary Black, Co-Founder of Mav, Founder of Conversation Designer Jobs and Host of Conversation Designers Internet Club, reviewed four portfolios from a mix of professional and aspiring conversation designers. Each of these designers highlight their work in a slightly different way, so they are sure to give you several ideas for your own chatbot portfolio!Hopefully, these portfolio case studies will give you some inspiration as you develop a chatbot portfolio that showcases your skill and passion!The first thing that catches your eye when you land at Andrew’s website is the “Ask The Bruno” chatbot pop up that Andrew designed. The cha...
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4 great examples of no-code success | by Chris Knight | Apr, 2021
18Apr By Chris KnightNo Comments
ai bot, ai chat, ai chatbot, automation, best chatbot, bryter, business-success-tools, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, google chat bots, no-code, robot chat, service-automation

4 great examples of no-code success | by Chris Knight | Apr, 2021

No-code is a growing trend in business, empowering anyone in a company to develop a solution to a problem or build a service that can benefit clients and customers. The marketing spiel out the way, from chatbots to process automation, how successful can a no-code solution be? How much power can one individual wield in the digital business era?The age-old argument is there are never enough coders to go around. So, the companies that provide traditional solutions have made them customizable, be it through macros or WYSIWYG design features. Then there is the low-code movement that helps developers create prototypes quickly to speed up the design and implementation phase. You can find low-code solutions buried among the mass of Salesforce and Microsoft products, all trying to make their leviat...
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How can an AI chatbot help your business nail a great customer experience | by Enterprise Bot
14Apr By Enterprise BotNo Comments
ai bot, ai chat, ai chatbot, automation, best chatbot, chatbot, chatbot ai, chatbot app, chatbot messenger, chatbot online, chatbot website, chatbots, conversation with ai, conversational-ai, creating chatbots, customer-experience, customer-service, facebook bot, facebook chatbot, facebook messenger bot, robot chat

How can an AI chatbot help your business nail a great customer experience | by Enterprise Bot

As one of the key trends in innovation, Artificial Intelligence (AI) keeps on acquiring value for contact center agents. Chatbots and voice bots have become essential tools for brands that wish to deliver a hyper-customized, exceptional customer experience.A report on the Future of Work reveals that39% of IT pioneers are as of now utilizing AI or ML,33% said that they hope to utilize AI within the following three years, and19% hope to utilize it within five years.Great customer service hails from a place of operational efficiency and technological vigor. Lack of right technological solutions impact the efficiency and productivity of resources.Businesses equipped with conversational AI solutions at hand can engineer exceptional customer experiences that boost customer satisfaction, create l...
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Great Presentations – What Not to Do
31Mar By Digital MarketerNo Comments
Digital Marketing, digital mkt, Internet marketing, Online Marketing

Great Presentations – What Not to Do

I just watched a webinar offering little-known secrets to powerful presentations. At least I tried to. After nearly 15 minutes of introductions, pitches for future webinars, a poll about attendees' interests, and citations of the speakers' qualifications, no one had said a word about presentations. Or secrets. As for powerful... not in the least. If presenters forget that they're likely to benefit only if their presentation benefits viewers, they'll always seem weak. Maybe it's a symptom of the free model: If we're not going to pay for something, we have to accept what we're given (though that's not really true). Even pay to play is often not on our terms If you've ever purchased a VHS tape or a DVD of a movie, you're compelled to sit through trailers for the distributor's...
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What Happened to the Great Plans For Your Design Career?
26Dec By Addison DuvallNo Comments
building website, creating a website, Freelance Career, Freelance Design, google web designer, internet design, web design, web design company, web designer, web page design, website builder, website design

What Happened to the Great Plans For Your Design Career?

Stop me if you’ve heard this one. You tell yourself you’re going to turn over a new leaf and start a new habit that will help you elevate your career as a designer somehow. Maybe you want to start doing more interesting personal projects, or refining your marketing tactics to reach out to more and better clients. However, it never seems to go exactly as planned. You come up with some kind of excuse, and your great plans of achieving your design career goals are quickly flushed down the drain. What happened? Did the freelancer motivation fairy suddenly appear and deflate you like a balloon? Or is there a more practical reason? The Web Designer Toolbox Unlimited Downloads: 1,000,000+ Web Templates, Themes, Plugins, Design Assets, and much more! You Are The Way You Are Have you ever spen...
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Social Media Video Made Simple: How to Easily Make Great Videos : Social Media Examiner
26Dec By Michael StelznerNo Comments
Expert Interviews, facebook, facebook marketing, How To, podcast, Social Marketing Strategies, social media, social media marketing, Social Media Marketing Podcast, Social Media Video, video

Social Media Video Made Simple: How to Easily Make Great Videos : Social Media Examiner

Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you'll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.
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The DigitalMarketer Podcast | Episode 132: How To Turn Good Copy Into Great Copy with Copywriting Legend Jon Benson
24Dec By Eva GutierrezNo Comments
Digital Marketing, digital mkt, DigitalMarketer, Internet marketing, Online Marketing, podcast

The DigitalMarketer Podcast | Episode 132: How To Turn Good Copy Into Great Copy with Copywriting Legend Jon Benson

What is the most important tool in marketing? If you ask Jon Benson, and even our CEO Ryan Deiss, they’d both say it’s copywriting. In this episode, we’re replaying one of our favorite copywriting episodes featuring legendary copywriter Jon Benson. Listen to learn the biggest mistakes marketers make when they write copy, copywriting best practices, and Jon’s audit of a 3 million view headline. RESOURCES MENTIONED IN THIS EPISODE WP EngineOpen Click Buy: 21 Ways to Cash In on Emails While Avoiding the Information ApocalypseCopyProSelleratorJon’s WebsiteJon on LinkedIn Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave us a review! Apple Podcasts not you...
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