Wednesday, October 27Digital Marketing Journals

Tag: Metrics

Customer Success Metrics You Need to Track in 2021 | by Parth Bari | Sep, 2021
ai bot, ai chat, ai chatbot, average-revenue-per-user, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, churn-rate, conversation with ai, creating chatbots, customer-satisfaction, customer-success, monthly-recurring-revenue, robot chat

Customer Success Metrics You Need to Track in 2021 | by Parth Bari | Sep, 2021

Source: Customer Success Metrics You Need to Track in 2021 — Blog Banner (canva.com)Customer success is the measure of how much your product offers value. Take an example of a SaaS software company that builds custom software for a logistics firm. The number of successful delivery orders fulfilled will be an indicator of the success of the software company.According to a survey, 93% of respondents believe that customer intelligence is the secret to customer success, while 70% of site data capture challenges to be massive. So, you need a reliable analytical solution for all your customer intelligence needs.Since the pandemic impacted the world economy, businesses are trying to offer resilience to economic downslide. However, there is no denying the fact that customer success can be criti...
Track the Right Metrics With Holistic Analytics
Digital Marketing, digital mkt, Internet marketing, Online Marketing

Track the Right Metrics With Holistic Analytics

Are people around you constantly extolling the benefits of metrics and analytics? Web analytics, digital analytics, social media analytics, the list goes on. Yes, we get it. Metrics and ROI are important. But, are you feeling overwhelmed? Are you unsure about where to start, or which metrics to analyze in relation to your specific business context? The problem lies in the misconception that analytics begins with metrics. In reality, analytics should start with a systemic or holistic examination of, first, the organizational situation (problem) that precipitated the need for analytics, and, second, your own subjective role within the analytics process.To learn about how to do so, especially in the context of social media, please read on. Analytic...
12 Social Media Metrics You Should Be Tracking
Blog, facebook, facebook marketing, Growth Hacks / Tips / Strategies, instagram, linkedin, Social Marketing Strategies, social media, Social Media Engagement, social media marketing, twitter

12 Social Media Metrics You Should Be Tracking

If you’re using social media for sales enablement and to promote your business, you have several metrics you need to track whether you’re a large, medium, or small business.  Otherwise, you aren’t getting the best out of your social media presence. You might not even be getting your money’s worth. These days, social media is complicated, and you might not know which metrics you should track and which ones to ignore.  Here’s a list of the most important social media metrics to watch.  What are Social Media Metrics? In short, social media metrics means using data to determine the impact of your social media marketing efforts on your revenue stream. Without them, you won’t have any idea if your work is driving business or not.  Why are Social Media Metrics Important? Social media’s gr...
Content Marketing Metrics to Measure Results
Digital Marketing, digital mkt, email outreach, Internet marketing, Online Marketing

Content Marketing Metrics to Measure Results

Most marketers seem to be taking it on faith that their work is effective: Only 35% of marketers say they think it's "very important" to know the return on marketing investment (ROMI), according to a survey from HubSpot. But that same survey found that 91% of marketers are confident that their campaigns are influencing revenue. If marketers don't understand the ROI of their marketing efforts, they can't possibly know that those efforts are benefiting the bottom line. That's especially true with content marketing, which is inherently a long-term investment: A single piece of content doesn't necessarily lead directly to an increase in sales, which means there's no simple formula for determining content ROI. But just because measuring content marketing ROI isn't always ea...
The Metrics that Matter for Your Business (And Where to Find Them)
Blog, Digital Marketing, digital mkt, Internet marketing, Online Marketing

The Metrics that Matter for Your Business (And Where to Find Them)

There’s one thing that every business owner has in common: they want their business to succeed.It doesn’t matter what industry they’re in, what product they sell, or what problem they solve. Every business owner wants to rise to the top……But how?Most people know what success feels like… but what does success look like?Contrary to popular belief, this doesn’t have to be super complicated to figure out. Because, although success could look slightly different depending on what you do, almost every business can track success with one thing: the right metrics.It’s a methodology for tracking growth that Monique Morrison, Co-Founder of Jeronamo Digital Solutions and a DigitalMarketer ELITE Coach, uses for her clients every day. She spoke at her recent DigitalMarketer wo...
Goofiest Local SEO Metrics and Better Numbers for You to Watch
googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services, Uncategorized

Goofiest Local SEO Metrics and Better Numbers for You to Watch

Like my post? Please share! It’s hard enough to pilot your business into Google’s local search results and pick up the right customers.  That’s even harder if your instruments point you in the wrong direction, or you look at them wrong, or you look at the wrong instruments. In local SEO it’s easy to waste precious time and energy on goals that don’t matter, problems that don’t exist, or showy numbers that obscure important numbers.  The end result is you waste time and work less on what affects your business the most, and generally achieve the opposite of what you want.   I spend a lot of time with clients (long-term, audit, and consultation) homing in on one thing and tuning out another thing.  Below is a rundown of what I’ve found to be most common goofy and unimportant measurements o...