Tuesday, December 7Digital Marketing Journals

Tag: Enterprise

How AI Voice Assistants Are Transforming The Enterprise | by Master Of Code Global | Oct, 2021
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How AI Voice Assistants Are Transforming The Enterprise | by Master Of Code Global | Oct, 2021

The use of voice assistants has been on a rise over the last few years. According to a recent eMarketer report, 38.5% of the US population used a voice assistant in 2020 — that is almost 120+ million users in a year and an increase of 6 million from the previous year.US Voice Assistant Users and Penetration, 2018–2022The report also predicted stable growth for 2021 at a growth rate of 3.2% — bringing the total users to 132 million or 39.4% of the US population.The rapid adoption of conversational AI and voice assistant technology leads us to an important question: why should businesses incorporate voice technology in their service offering and how can they achieve a successful implementation? This article explores the answer to that question and more.Potentially, there are 4 major ways ...
Conversational AI in Healthcare: The Path Towards an Intelligent Care Delivery | by Enterprise Bot | Aug, 2021
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Conversational AI in Healthcare: The Path Towards an Intelligent Care Delivery | by Enterprise Bot | Aug, 2021

The year 2020 witnessed significant upheaval in the healthcare sector. When the entire world moved in shelter-in-place situations, healthcare facilities were struggling to meet rising patient demands and assist them with virtual treatment or remote care. They were overwhelmed by the number of COVID-19 patients, creating major constraints on space, supplies, and staff. This made people realize all around the world the importance of next-gen digital healthcare systems. This need for cutting-edge technological solutions prompted the development of Artificial Intelligence in healthcare.Now more than ever, patients and specialists are expecting a digital-first way that will streamline operational workflows and improve the quality of care. Before pandemic digital transformation initiatives ar...
Scale Your Business with AI-Powered Enterprise Virtual Assistants | by Nuacem AI | Sep, 2021
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Scale Your Business with AI-Powered Enterprise Virtual Assistants | by Nuacem AI | Sep, 2021

Growth is desired by all businesses but in order to grow and upscale a business, a lot of resources are needed. Apart from the right business strategy, you need a lot of people to execute tasks,Highlights:Well, maybe not anymore now because the technology of artificial intelligence has raised to the point that they have the power to automate a lot of business tasks with a higher degree of accuracy and efficiency. With digital transformation accelerated by pandemics, many people are shifting to including virtual assistants at least in some areas of business.Here in this article, let us discuss all essential things regarding these AI-powered Enterprise Virtual Assistants — — What they are, how they help, and some challenges they present.An artificial intelligence virtual assistant is soft...
5 Ways Email Virtual Assistants Elevate Customer Shopping Experience | by Enterprise Bot | Sep, 2021
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5 Ways Email Virtual Assistants Elevate Customer Shopping Experience | by Enterprise Bot | Sep, 2021

Have you witnessed the rapid growth of digital shopping assistants post-pandemic, across voice, email, or chat?No doubt, email is till date one of the most popular channels for customer service. Though new digital channels have emerged, more than 60% of customers still prefer utilizing emails and webforms to get in touch with enterprises. It is anticipated that email use will rise by 2 to 3% every year through 2023.There’s no ambiguity that COVID-19 has changed buyer conduct and brought about many difficulties for retailers. Most consumers today look forward to online shopping for everything instead of visiting brick-and-mortar stores. As online retail and ecommerce sales are growing by leaps and bounds, how do you keep up with the high influx of customer emails?As indicated by a 2019 r...
5 Top Enterprise Local SEO Challenges (& How To Solve Them)
Enterprise SEO, googe optimize, google optimization, google seo, Local Search, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services

5 Top Enterprise Local SEO Challenges (& How To Solve Them)

Local SEO is a strange beast. Mastering it for an enterprise requires both knowing how to do “national” SEO, Google My Business SEO, and then understanding how Google treats your target search queries in different markets.That means there is an infinite number of challenges in enterprise local for search marketers.What Are the Most Common Challenges in Enterprise Local SEO?Prioritizing local with internal stakeholders.Having a single source of truth for location data.Optimizing store locators.Google My Business management & optimization.Building a local search presence for service area businesses and marketplaces.1. Prioritizing Local InternallyIt sounds strange, but I can’t tell you how many multi-location organizations we have worked with where the locations were not the priority ...
Build smart hospitals with AI healthcare assistants: Optimize Efficiency & ROI | by Enterprise Bot | Jul, 2021
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Build smart hospitals with AI healthcare assistants: Optimize Efficiency & ROI | by Enterprise Bot | Jul, 2021

Today, innovation is viewed as the main impetus behind enhancements in healthcare. When you take a gander at the pace of progress and ongoing developments, many think that it’s hard not to concur with that perception. Healthcare is evolving. It is getting more coordinated with innovation consistently, making healthcare organizations reexamine their way of business. Digital healthcare today will consistently rely on providing patients with the most ideal care delivery. However, as patient expectations change, hospitals and clinics should be proactive in adopting next-gen technologies like AI healthcare assistants to deliver a fully engaged patient-focused experience.While some are slow in implementing technologies such as conversational AI, NLP, robotic process automation, etc. in health...
5 Top Enterprise Local SEO Challenges (& How To Solve Them)
Enterprise SEO, googe optimize, google optimization, google seo, Local Search, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services

5 Top Enterprise Local SEO Challenges (& How To Solve Them)

Local SEO is a strange beast. Mastering it for an enterprise requires both knowing how to do “national” SEO, Google My Business SEO, and then understanding how Google treats your target search queries in different markets.That means there is an infinite number of challenges in enterprise local for search marketers.What Are the Most Common Challenges in Enterprise Local SEO?Prioritizing local with internal stakeholders.Having a single source of truth for location data.Optimizing store locators.Google My Business management & optimization.Building a local search presence for service area businesses and marketplaces.1. Prioritizing Local InternallyIt sounds strange, but I can’t tell you how many multi-location organizations we have worked with where the locations were not the priority ...
5 Top Enterprise Local SEO Challenges (& How To Solve Them)
Enterprise SEO, googe optimize, google optimization, google seo, Local Search, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services

5 Top Enterprise Local SEO Challenges (& How To Solve Them)

Local SEO is a strange beast. Mastering it for an enterprise requires both knowing how to do “national” SEO, Google My Business SEO, and then understanding how Google treats your target search queries in different markets.That means there is an infinite number of challenges in enterprise local for search marketers.What Are the Most Common Challenges in Enterprise Local SEO?Prioritizing local with internal stakeholders.Having a single source of truth for location data.Optimizing store locators.Google My Business management & optimization.Building a local search presence for service area businesses and marketplaces.1. Prioritizing Local InternallyIt sounds strange, but I can’t tell you how many multi-location organizations we have worked with where the locations were not the priority ...
Reshape your digital transformation strategy using Low-Code platforms | by Enterprise Bot | Jun, 2021
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Reshape your digital transformation strategy using Low-Code platforms | by Enterprise Bot | Jun, 2021

In today’s digital-first business landscape, speed and agility are the keys to thrive in the market and outpace the competition. Still, many organizations lack the right technologies and processes that can speed up their operations, ensure compliance & accuracy, and scale-up production. Leading enterprises have been leveraging low-code platforms to close major operational gaps in their existing business processes by digitizing manual, time-consuming spreadsheet works. Moreover, organizations worldwide have been focusing on API-level integrations while kicking off their automation journey to ensure seamless connectivity to their core business applications with advanced options like free flow and data sync.Be it self-developing an app by a business user or reducing hand-coding for dev...
How AI-powered solutions can help your business craft superior omnichannel customer experiences | by Enterprise Bot
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How AI-powered solutions can help your business craft superior omnichannel customer experiences | by Enterprise Bot

One of the prickiest problems enterprises face with their string of legacy systems employed to craft integrated, omnichannel customer experiences is, unfortunately, not being able to do exactly that.As much as organisations try to be “customer first” across their various self-service and assisted service channels, without a unified approach to managing their multichannel and cross-channel journeys, they fail to manage the customer’s experience effectively.Customers are frustrated when they transition from self-service to assisted service and have to re-explain their needs. Agents are frustrated when they cannot find critical customer information in real-time and lack the knowledge and context to deliver low-effort experiences. A lot of times if a customer calls, they have no record of t...
Top GMB Insights Trends Enterprise Brands Need to Know
googe optimize, google optimization, google seo, Local Search, News, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services

Top GMB Insights Trends Enterprise Brands Need to Know

New research from Rio SEO shows dramatic effects on Local Search and offers insights into how to be more effective in monitoring search habits at the local level and leverage those changes for better economic performance.Rio SEO tracked consumer trends across over 200,000 locations in a range of verticals.The report covers these categories.Business ServicesFinancial servicesSit-down restaurantsQuick Service RestaurantsRetailHealthcareHospitalityMassive ImpactAdvertisementContinue Reading BelowIt’s widely known that the impact on business was massive. But this new research shows how the pandemic affected website clicks, click to call, and driving direction clicks.According to Rio SEO:“Without question, COVID-19 had a massive impact on the local search landscape in 2020. Across the over 2...
NEW: Manage Local Search Grid at Scale with New Support for Enterprise Plans
Blog, BrightLocal Products, googe optimize, google optimization, google seo, Local SEO, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

NEW: Manage Local Search Grid at Scale with New Support for Enterprise Plans

Great news for agencies and brands managing 100+ locations: you can now set up custom plans for Local Search Grid credits! This means no more repetitive, manual purchasing of additional credits for businesses using this powerful tool at considerable scale. What’s New? Since launching Local Search Grid in February of this year, we’ve spoken to dozens of agency and brand customers who were excited to use the tool, but were unable to make it work with their otherwise fully-customized BrightLocal Enterprise plans. Now that Local Search Grid has been added to these custom plans, no matter how many Grid Points, keywords, Locations or reports you need each month, you can easily set up recurring, automated purchases of the required credits by speaking to the Enterprise team. Not sure how many ...
How can an AI chatbot help your business nail a great customer experience | by Enterprise Bot
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How can an AI chatbot help your business nail a great customer experience | by Enterprise Bot

As one of the key trends in innovation, Artificial Intelligence (AI) keeps on acquiring value for contact center agents. Chatbots and voice bots have become essential tools for brands that wish to deliver a hyper-customized, exceptional customer experience.A report on the Future of Work reveals that39% of IT pioneers are as of now utilizing AI or ML,33% said that they hope to utilize AI within the following three years, and19% hope to utilize it within five years.Great customer service hails from a place of operational efficiency and technological vigor. Lack of right technological solutions impact the efficiency and productivity of resources.Businesses equipped with conversational AI solutions at hand can engineer exceptional customer experiences that boost customer satisfaction, creat...
AI-powered Customer Service Solutions Are Driving Better experience in the face of COVID-19 | by Enterprise Bot
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AI-powered Customer Service Solutions Are Driving Better experience in the face of COVID-19 | by Enterprise Bot

Amid the ongoing Coronavirus pandemic and the demand for digital services reaching an all-time high, AI-powered Conversational Solutions are delivering promising results by improving user experience end-to-end with innovation.Amid this harrowing pandemic, businesses are facing a blizzard of calls, emails, and messages from concerned customers.And though teams continue to work remotely to address the inexorable requests, from the super exigent to the super..yes…usual, they can barely keep themselves immune to the anxiety and stress that follows.The stretched working hours are only making things more overwhelming. Besides the support reps, who are going out of their way to answer queries and offer people a semblance of clarity in this uncertainty, the customers themselves are, now more of...
Conversational AI in Retail is Transforming the Customer Experience | Enterprise Bot | by Enterprise Bot
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Conversational AI in Retail is Transforming the Customer Experience | Enterprise Bot | by Enterprise Bot

With the rise of e-commerce titans like Amazon, eBay, Walmart, the retail industry has witnessed a rapid digital transformation over the past few years. Moreover, the outbreak of pandemic earlier this year has accelerated the growth of the online channels for retailers on a massive scale as more and more consumers turn to online purchases. Consumers now have a new set of behaviors and expectations when it comes to online shopping. In such a competitive landscape where Amazon has come up with on-demand services like next-day delivery with a Prime membership, consumers have higher expectations than before. They prefer 24/7 personalized services over products. Also, peer recommendations and online research are driving their purchasing decisions.High operational costs, inventory overcapacit...
Natural Language Processing (NLP) Is Driving Intelligent Email Automation | Enterprise Bot | by Enterprise Bot | Dec, 2020
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Natural Language Processing (NLP) Is Driving Intelligent Email Automation | Enterprise Bot | by Enterprise Bot | Dec, 2020

Email is the most preferred communication channel by consumers today while contacting a service provider. Only 35% of companies manage to send out real-time responses that meet customer expectations, 14% don’t respond to customer emails.- Source: Forrester ResearchCreating great customer experiences has become a top priority for businesses today. Due to the rapid shift in customer behavior, they now prefer going after brands delivering great personalized experiences over products and pricing. No matter how good your product is, if the customer email is sitting in a queue for days waiting for responses, it will backfire, causing higher customer churn.86% of buyers are willing to pay additional charges for receiving better customer service today. Per the Walker report 2020, CX will surpas...
Enterprise Customer Journey Mapping: Research
Digital Marketing, digital mkt, Internet marketing, Online Marketing

Enterprise Customer Journey Mapping: Research

Most enterprise companies do not yet have customer journey maps in place, but more than half are building them or plan to build and use them in the future, according to recent research from Ansira and Ascend2. The report was based on data from a survey conducted in August 2020 among 123 marketing professionals (49% work for companies with 50-500 employees, and 51% work for companies with more than 500 employees). Some 39% of respondents say they have and use defined customer journey maps, 29% say they are currently building or testing customer journey maps, 22% say they plan to create maps in the future, and only 10% say they have no plans to create maps.Enterprise marketers say the departments most involved in the customer journey mapping process are ...
Enterprise SEO: Let Your Website Produce Your Dream ResultsBest SEO Company | Professional Digital Marketing Agency USA
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Enterprise SEO: Let Your Website Produce Your Dream ResultsBest SEO Company | Professional Digital Marketing Agency USA

Planning and executing techniques that can enhance the performance of a website and visibility for SEO optimization is what is defined as enterprise SEO. It gives businesses ample space to turn the techniques into action, thereby, improving the website’s rank as well as traffic. Why enterprise SEO should matter to you?Because with more and more audience finding your website in search results.  Your chances to have more and more conversions increase alongside. Craving for more reasons how enterprise SEO can take your business towards success? Keep reading below…Benefits of Enterprise SEO for BusinessesYou may not know but enterprise SEO is an effortless way of identifying the potential customers and pull them towards your website by implementing standard marketin...