covid-19, facebook, facebook marketing, linkedin, Marketing, organic search, paid search, Social Marketing Strategies, social media, social media marketing, virtual events
How LinkedIn is Combining Paid and Organic Tools to Boost Virtual Events
October 28th, 2020
Marketing
Erica Perry
In May Linkedin debuted Virtual Events to help smooth the transition to virtual events. Since then, more than 200,000 events have been hosted on the platform, reaching nearly 10 million digital attendees. Seven months of this “new normal,” however, there is still a lot to navigate a...