Monday, November 29Digital Marketing Journals

Tag: Shopping

Google Maps Adds 4 New Features For Local Shopping
googe optimize, google optimization, google seo, Local Search, News, search engine optimisation, search engine optimising, search engine optimization, SEO

Google Maps Adds 4 New Features For Local Shopping

Google Maps launches four new features to improve the local shopping experience for customers, which in turn can lead to more sales for businesses.In addition, Google has published statistics related to local shopping during the holiday season. This includes the most popular times to visit certain categories of businesses, and more.These are the new features that are now available in Google Maps worldwide.4 New Google Maps Features1. Area BusynessCustomers can now see how busy a particular area is before they get there, which will help those who prefer to avoid large crowds.The new feature, called Area Busyness, combines live busyness trends from individual businesses that are in close proximity to each other.AdvertisementContinue Reading BelowTo access Area Busyness data, open Google M...
What TikTok Shopping Means for the Growing Social Commerce
Blog, facebook, facebook marketing, instagram, pinterest, Social Marketing Strategies, social media, social media marketing, tiktok, youtube

What TikTok Shopping Means for the Growing Social Commerce

The growth of TikTok has been phenomenal. What started as an oddball social platform to showcase dancing and dubbing talent is now blooming as a powerpack platform to influence sales. There are tons of TikTok marketing case studies that prove the power of TikTok in driving shopping trends and inspiring sales through creators and content. So, TikTok decided to up the ante by introducing the TikTok Shopping feature that provides a streamlined in-app product selling experience to eCommerce businesses. This move enabled TikTok to join the social commerce parade alongside Facebook, Pinterest, and Instagram shopping. In this blog, we will shed light on the importance of what TikTok shopping means for social commerce and how you can optimize your TikTok online shopping experience. Let’s ...
5 Ways Email Virtual Assistants Elevate Customer Shopping Experience | by Enterprise Bot | Sep, 2021
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, conversational-ai, creating chatbots, customer-engagement, customer-experience, customer-service, email-automation, robot chat

5 Ways Email Virtual Assistants Elevate Customer Shopping Experience | by Enterprise Bot | Sep, 2021

Have you witnessed the rapid growth of digital shopping assistants post-pandemic, across voice, email, or chat?No doubt, email is till date one of the most popular channels for customer service. Though new digital channels have emerged, more than 60% of customers still prefer utilizing emails and webforms to get in touch with enterprises. It is anticipated that email use will rise by 2 to 3% every year through 2023.There’s no ambiguity that COVID-19 has changed buyer conduct and brought about many difficulties for retailers. Most consumers today look forward to online shopping for everything instead of visiting brick-and-mortar stores. As online retail and ecommerce sales are growing by leaps and bounds, how do you keep up with the high influx of customer emails?As indicated by a 2019 r...
How Google is Helping Marketers Navigate Shifting Shopping Behaviors
e-commerce, facebook, facebook marketing, Google, holiday 2020, holiday shopping, Marketing, online shopping, Social Marketing Strategies, social media, social media marketing, virtual shopping, youtube

How Google is Helping Marketers Navigate Shifting Shopping Behaviors

October 20th, 2020 Marketing Erica Perry The 2020 holiday season will undoubtedly look a little different this year, but one thing that is unchanged: it is still a time of peak demand and a critical time to connect with consumers. With just under 70 days until Christmas, brands are scaling their efforts as best they can an...
How Three New Instagram Shopping Tools Could Help Marketers Boost Sales
Digital Marketing, digital mkt, Instagram Marketing, Internet marketing, Online Marketing

How Three New Instagram Shopping Tools Could Help Marketers Boost Sales

For years, millions of brands have flocked to Instagram to spread awareness to millennials, Gen Z, and members of other generations on the app.And, at this point, Instagram marketing has proven to be a smart tactic. Currently, 90% of Instagram's 1 billion-plus user base follows a Business page on the platform. But, while Instagram has been a great place for brands to engage target audiences, it hasn't always been easy for those companies to turn their followers into customers. When the app launched, Instagram only allowed links in profile bios. Shortly after, the platform allowed users to place links in Stories -- but only if they had a verified account or more than 10,000 followers. This meant that smaller or less-followed brands had to think strategically to get their Instagram audi...
How Instagram’s New Redesign is Driving Short-Form Video and In-App Shopping
e-commerce, facebook, facebook marketing, instagram, Marketing, redesign, Reels, Shop tab, Social Marketing Strategies, social media, social media marketing, tiktok

How Instagram’s New Redesign is Driving Short-Form Video and In-App Shopping

November 18th, 2020 Marketing Erica Perry Instagram launched Reels in August after a year of testing, and now the platform is getting serious about its leadership in the e-commerce space, and more specifially competing with the likes of TikTok, through some bold real estate changes that give it direct exposure on the main ...
How WhatsApp is Streamlining In-App Shopping
e-commerce, facebook, facebook marketing, in-app shopping, instagram, Marketing, online shopping, Social Marketing Strategies, social media, social media marketing, Whatsapp

How WhatsApp is Streamlining In-App Shopping

December 9th, 2020 Marketing Erica Perry In May, Facebook Shops made its debut streamlining the process for businesses to set up a single online store for customers to access on both Facebook and Instagram. In order to best facilitate the new on-platform shopping experience, the platform has also expressed its interest lea...