Social Marketing Strategies

11May By Himansha SehgalNo Comments

Agency, Blog, facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing

6 Easy-to-Follow Facebook Ad Templates for Winning Campaigns

As per the latest social media statistics, Facebook has 2.96 billion monthly active users. It goes to say if brands decide to leverage Facebook to build brand awareness among new and existing customers, they can record a massive reach. And one of the most effective ways to do this is Facebook Ads. Facebook offers a variety of ad formats, such as video, image, and carousel, allowing businesses to choose ad types aligned with their marketing objectives. However, with the many Facebook ad types available, planning and implementing a solid ad strategy becomes challenging. You, as a brand, need to keep track of key details and specifications, such as copy length and image size. If you are trying to crack this process, fret not. In this blog, we are providing a free pack of templates for Faceboo...

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9May By AmyNo Comments

facebook, facebook marketing, Freedom, Jen Hatmaker, mindset, podcast, self love, Social Marketing Strategies, social media, social media marketing, the cringe

#569: Embracing The Cringe: The Cultural Movement That’s All About Owning The Most Awkward Parts Of Yourself – Amy Porterfield

Listen To My Latest Podcast Episode: #569: Embracing The Cringe: The Cultural Movement That’s All About Owning The Most Awkward Parts Of Yourself Listen To My Latest Podcast Episode:#569: Embracing The Cringe: The Cultural Movement That’s All About Owning The Most Awkward Parts Of Yourself

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8May By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing, twitter

Twitter Will Offer Cheaper Business Verification Packages for SMBs

A quick update for brands on Twitter - SMBs won’t have to sign up to the new $1000 per month Verification for Organizations program to get a gold checkmark in the app. Twitter’s been pushing for brands to confirm their official presence by signing up to the program, but according to Twitter chief Elon Musk, there’s also a cheaper version in the works for SMBs, which will also provide a form of in-stream verification for their account. We will have a lower cost tier for small businesses, but need to manage the onboarding of organizations carefully to prevent fraud. The $1000/month is meant for larger organizations.— Elon Musk (@elonmusk) May 6, 2023 So it won’t cost $1000 per month for all businesses to get verified, just big businesses, as per Musk. Which seems like the sort of detail th...

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6May By Sam LauronNo Comments

facebook, facebook marketing, instagram, linkedin, reddit, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, twitter, youtube

How to Generate Leads in Real Estate: 22 Foolproof Tips

There’s way more to real estate than showing houses and negotiating deals. In addition to understanding the latest market trends and knowing your way around numbers, you also need to be a savvy marketer. And if you want to keep your client pipeline full, you need to know how to generate leads in real estate. The best agents know that marketing and generating leads is an ongoing effort, one that helps you build your personal brand, expand your network, and grow your real estate business. But where should you start? Below, let’s dive into the different ways to get real estate leads, where to find them, and how to convert them into happy clients. Bonus: Get a free TikTok Growth Checklist from famous TikTok creator Tiffy Chen that s...

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4May By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Some podcast episode analytics may be incorrect

Some podcast episode analytics may be incorrect

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3May By Himansha SehgalNo Comments

Agency, Blog, instagram, Social Marketing Strategies, social media, social media marketing, tiktok

Effectively Streamline Your Reel Creation

Launched in 2020, Instagram Reels was Meta’s answer to the wildly popular short-video app TikTok. Fast-forward to today, Reels are stronger than ever! Let’s admit it. Reels can be appealing and highly addictive. Once you finish watching one, you cannot help but scroll to see the next. As these short videos continue to remain a hot trend this year, too, it is wise for businesses to use Instagram Reels templates to create better Reels content at a faster pace. But what’s the benefit of using these templates? Well, these templates drastically reduce the time it takes to create Reels. With these templates, you don’t need to select music and edit clips to match the music. This way, you save tremendous time creating the short video and increase the rate you post these videos on the platform. Kee...

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1May By AmyNo Comments

ai, content creation, Digital Marketing, facebook, facebook marketing, Online marketing, podcast, Social Marketing Strategies, social media, social media marketing, technology

AI Is Your New Super Tool with Stu McLaren

Listen To My Latest Podcast Episode: #566: How to Create a Tailored Customer Experience using AI with Stu McLaren Listen To My Latest Podcast Episode:#566: How to Create a Tailored Customer Experience using AI with Stu McLaren

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29Apr By Andrew HutchinsonNo Comments

instagram, linkedin, Social Marketing Strategies, social media, social media marketing

Instagram Tests New Process to Help Brands Source UGC in the App

Instagram’s testing out a new option that will help brands discover relevant UGC in the app that they can then share as examples to better promote their products in-stream. As you can see in this example, shared by Yolande Haynes on LinkedIn, Instagram is now prompting some Shop managers to ‘Add user-generated content’ to their product listings to further encourage potential purchasers. When you tap through on the prompt, Instagram’s system will then highlight Instagram posts that your business has been tagged in, which you can then associate with your product listings. As per IG: “When a user tags a brand in a post, that brand will have the ability to request permission to feature their products in that post. Users that tag your business will likely appreciate that your brand would lik...

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27Apr By Christina NewberryNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, youtube

5 Tips to Stay Compliant

HIPAA stands for the Health Insurance Portability and Accountability Act. It is an overarching piece of legislation relating to health information in the United States. If you manage social media for a healthcare organization, you’ve come to the right place. In this article, we explain what HIPAA says about social media, go over common HIPAA violations, and share tips for building a HIPAA-compliant social media strategy. Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees. What does HIPAA say about social media? HIPAA does not explicitly say anything about social media. That’s because the standards were created befor...

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26Apr By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Analytics Event Processing is Failing

Analytics Event Processing is Failing

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24Apr By Aaron Andre ChichiocoNo Comments

Blog, facebook, facebook marketing, How-Tos, instagram, Social Marketing Strategies, social media, social media marketing, tiktok, youtube

Leveraging Emotional Marketing with Influencer Marketing

It is a no-brainer that emotion is one of the most significant factors that contribute to the success of any marketing campaign.  If you disagree, then do thorough market research, and you’ll find this to be true. Admit it. Emotion is the reason your consumers purchase products that may not even want or be good for them.  Logic doesn’t play into action that much. It’s not how you make lifelong customers. Think about it. Even if you know that it’s not healthy to eat at fast-food restaurants, you still take your family on weekends because their marketing campaigns tug at your heartstrings and promise not only delicious food but more importantly, fun times and great memories for the whole family. The emotions they evoke drive customers to take action. In the very first neuroscience study cond...

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22Apr By AmyNo Comments

Danielle LaPorte, facebook, facebook marketing, heart-centered business, mindset, podcast, Social Marketing Strategies, social media, social media marketing, spirituality

Build a Heart-Centered Biz with Danielle Laporte

Listen To My Latest Podcast Episode: #564: How To Choose Higher Quality Thoughts With Spiritual Thought Leader Danielle LaPorte Listen To My Latest Podcast Episode:#564: How To Choose Higher Quality Thoughts With Spiritual Thought Leader Danielle LaPorte

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21Apr By Mark Walker-FordNo Comments

Social Marketing Strategies, social media, social media marketing

7 Steps to Ensure Your Marketing Message Lands Perfectly Every Time [Infographic]

Are you looking for ways to improve your marketing messaging? Want to ensure you get your message across with everything you do online? The team from Practical Income Generation share their marketing tips in this infographic. Here’s a quick summary: Survey your community Your message mission statement Is your branding consistent? Where to focus your efforts Create a content marketing plan Use an editorial calendar Know when to get help Check out the infographic below for more. A version of this post was first published on the Red Website Design blog.

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19Apr By Stacey McLachlanNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, twitter, youtube

How the YouTube Algorithm Works in 2023: The Complete Guide

If you believe in free will, we have terrible news — well, at least when it comes to YouTube. Because YouTube’s algorithm for recommendations drives 70% of what people watch on the platform. Seventy percent! That is some seriously staggering influence. Youtube’s 2.5 billion users watch 694,000 minutes of video each minute. And the platform’s recommendation system is responsible for the majority of those views. So it’s no surprise that marketers, influencers, and creators are obsessed with unlocking the secret of the Youtube algorithm. Getting recommended to the right viewers at the right time is the ticket to YouTube stardom, but how does it work? What makes it tick? And, most importantly, how can we take advantage of this mysterious formula? Well, ponder no more, my ‘Tube curious friends ...

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17Apr By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Analytics Database Maintenance

Analytics Database Maintenance

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15Apr By Chandraveer SinghNo Comments

Agency, Blog, Social Marketing Strategies, social media, social media marketing

The Ultimate Time-Saver for Busy Marketers

Running a business on social media requires a lot of planning. Each element in the strategy must be well thought out and in place beforehand. But to err is human, and it’s not an anomaly for marketers to miss out on important elements while chalking out a campaign or making a monthly content plan. Hence the irrevocable need for social media templates arises. In this article, we will take you through the importance of different types of social media templates. Along with each category, we will provide you with a customizable template for download absolutely free. But first, we’ll start by understanding the basics and the benefits of using templates so you understand the difference they make. What are Social Media Templates? Social media templates refer to pre-designed layouts or structures...

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14Apr By AmyNo Comments

Candy Valentino, facebook, facebook marketing, financial freedom, long-term wealth, New Business Owner, podcast, recession, Social Marketing Strategies, social media, social media marketing, taxes

#562: Tax Strategies That Sound Illegal (But Aren’t) With Candy Valentino – Amy Porterfield

Listen To My Latest Podcast Episode: #562: Tax Strategies That Sound Illegal (But Aren’t) With Candy Valentino Listen To My Latest Podcast Episode:#562: Tax Strategies That Sound Illegal (But Aren’t) With Candy Valentino Are you worried about how to maximize your tax savings? More importantly, how do you achieve tax savings without running the risk of running afoul of the law? Fortunately, there are legal ways to gain a tax advantage without committing a crime. Here to discuss some of those strategies is Candy Valentino, a tax attorney and personal finance coach, in an episode of the podcast hosted by Amy Porterfield, #562: Tax Strategies That Sound Illegal (But Aren’t). Valentino begins ...

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12Apr By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing, youtube

YouTube Outlines Initial Pricing for its Upcoming NFL Broadcasts

YouTube has released the initial pricing for its new ‘Sunday Ticket’ NFL broadcasts, which is part of its expanded push to win over more YouTube TV subscribers, and take up a bigger share of the traditional TV ad market. But it’s pretty pricey right now, which could keep many viewers on the sidelines. As per YouTube: “For our YouTube TV members with a Base Plan, the NFL Sunday Ticket add-on is available during the presale at $249 for the season, a special launch offer savings of $100 off the retail price of $349 for the season. We are also offering a bundle option with NFL Sunday Ticket and NFL RedZone for a total of $289 for the season during the presale, another launch offer of $100 off the retail price of $389 for the season. Fans who sign up for NFL Sunday Ticket with the YouTube TV Ba...

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10Apr By Alexandra SamurNo Comments

facebook, facebook marketing, instagram, linkedin, pinterest, reddit, snapchat, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, twitter, youtube

The History of Social Media in 33 Key Moments

The history of social media is a long and storied one. It’s bursting with pivotal moments like the launch of Instagram Stories, to that one time Zuck was on trial for Facebook privacy issues, to…honestly, let’s just look at the entire social media history timeline. So sit back, relax, and join us while we look back at what once was the future. The 33 most important moments in the history of social media The first social media site was born (1997) On one of the first true social media sites, SixDegrees.com, you could set up a profile page, create lists of connections, and send messages within networks. The site amassed around one million users before being bought out for $125 million, only to shutter in 2000. The actual answer to “when was the first social media site launched” is debatable...

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9Apr By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Channel stats exports

Channel stats exports As more and more organizations transition to modern digital solutions, a key consideration is data management. Companies need to ensure that all data gathered is stored in an effective and secure manner, with easy access for anyone who needs to make use of it. One tool many companies are leveraging is channel stats exports, an automated channel data export solution that enables efficient, secure data collection and export. Channel stats exports provide authorized users with access to comprehensive, detailed statistics and metrics related to their channels – such as reach, growth, and engagement. This information can then be used to evaluate the effectiveness of various campaigns, segment users into various cohorts and demographics, and track which channels are dri...

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7Apr By Chandraveer SinghNo Comments

analytics, Blog, facebook, facebook marketing, How-Tos, instagram, linkedin, pinterest, Social Marketing Strategies, social media, social media marketing, tiktok, twitter

How to Manage Multiple Social Media Accounts Effectively?

A Twitter survey found that, on average, the maximum number of accounts a social media manager handles is 40. What about you? How many accounts do you handle? More importantly, are you facing difficulties while managing multiple social media accounts? Whether you’re a professional social media manager or a small business owner, juggling multiple accounts can be troublesome if you don’t know how to do it with finesse. So, how to manage multiple social media accounts effectively? This article will provide detailed information on executing multiple social media account management effortlessly. So, without further ado, let’s dive into the nitty-gritty aspects. Pros and Cons of Having Multiple Social Media Accounts Before you understand the rules of effective social media management, you must g...

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5Apr By AmyNo Comments

book launch tour, business travel, facebook, facebook marketing, mindset, podcast, self-care, Social Marketing Strategies, social media, social media marketing, travel tips, Two Weeks Notice, work trip

#559: Business Travel 101: 3 Things I Do To Set Myself Up For Success – Amy Porterfield

Listen To My Latest Podcast Episode: #559: Business Travel 101: 3 Things I Do To Set Myself Up For Success Listen To My Latest Podcast Episode:#559: Business Travel 101: 3 Things I Do To Set Myself Up For Success

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3Apr By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing, twitter

Twitter Unveils New Doge Logo

If you’ve logged onto Twitter today, you would have noticed Elon Musk’s latest ‘hilarious’ prank. As you can see in this image, the Twitter icon in the app has been replaced by the Doge character, which is also the symbol for Dogecoin, the meme-based cryptocurrency that Musk has been a big supporter of in the past. Why? No one really knows, though some have speculated that it’s an April Fool’s Day joke, just a couple days late. For his part, Musk says that this was based on idea that was proposed to him some time back. So is it ‘sickkk’ as Elon says? I mean, I’m not sure that many organizations would be willing to risk diluting their brand recognition in this way, and I doubt that anyone else that had invested $44 billion into a company would consider the same. But when you’re one of ...

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2Apr By Christina NewberryNo Comments

facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, twitter, youtube

8 Facebook Trends That Will Shape Your 2023 Strategy

Facebook hit a new milestone in early 2023, reaching 2 billion daily users for the first time. In a constantly changing social media landscape, the world’s largest social network continues to hold its ground. So, what’s trending on Facebook right now – and how is Facebook changing in 2023? We’ve rounded up the most important Facebook trends marketers need to watch this year. Hint: AI Facebook trends are leading the way. If you’re not already thinking about how AI will affect your Facebook strategy, it’s time to start! Download our Social Trends report to get data from over 10,000 marketers that you can use to plan a viral-worthy social strategy in 2023. The 8 top Facebook trends for 2023 Trend 1...

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31Mar By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Analytics pages experiencing problems loading data

Analytics pages experiencing problems loading data

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29Mar By Mos ClementsNo Comments

Blog, How-Tos, Social Marketing Strategies, social media, social media marketing, youtube

How to Schedule YouTube Videos: The Actionable Step-by-Step Guide

Schedule YouTube videos to save time and increase growth. Why? Well, YouTube has achieved significant growth since its inception in 2005. But discreetly tied to its popularity is the competition for viewers’ attention. Gaining new users (viewers) does not guarantee ROI and growth if you lose viewers concurrently. So, how can you retain viewers of your videos while attracting new users? With the right YouTube tools for creators, you can achieve your goal. The best YouTube creator tool can help you create, schedule, and manage quality videos for posting on your page or multiple client accounts. This approach will help you maintain consistency, retain users, and attract new viewers to your YouTube channel. The solution is to schedule YouTube videos in advance with a top YouTube Upload schedul...

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28Mar By AmyNo Comments

Business Growth, Business Organization & Systems, Donald Miller, facebook, facebook marketing, growth framework, podcast, Scale Your Business, Social Marketing Strategies, social media, social media marketing

#556: How To Take Your Small Business To Multi-million Dollar Success with Donald Miller – Amy Porterfield

Listen To My Latest Podcast Episode: #556: How To Take Your Small Business To Multi-million Dollar Success with Donald Miller Listen To My Latest Podcast Episode:#556: How To Take Your Small Business To Multi-million Dollar Success with Donald Miller

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26Mar By Andrew HutchinsonNo Comments

reddit, Social Marketing Strategies, social media, social media marketing

Reddit Publishes New Guide to Mother’s Day Marketing in the App

Mother’s Day is coming up (5/14), and Reddit has published a new guide that explains why its platform could be a valuable consideration for your Mother’s Day marketing push, and how to connect with Redditors around the event. The 16-page guide includes a range of notes and pointers to help optimize your Mother’s Day approach, which is Reddit-specific, but likely also relates to how other social platforms see engagement around the event. You can download the full guide here, but in this post, we’ll take a look at some of the highlights. First off, Reddit provides an overview of its unique audience, and their engagement in Mother’s Day shopping. As you can see in this chart, Reddit provides reach to users that are not active in other social apps, with one in five Reddit users being moms. Th...

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24Mar By Stacey McLachlanNo Comments

facebook, facebook marketing, instagram, snapchat, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, youtube

11 of the Most Important TikTok Trends to Watch in 2023

Sure, we could tell you what the hottest TikTok hashtag trends and challenges are right now — but this article would be out of date by the time you finish reading it. So if you were looking for a hot new drag-queen-choreographed dance to do, we’re sorry. But we’ve got something even better for you instead: a 2023 TikTok trend report that’s all about the bigger picture. If you’re looking for what’s making TikTok tick right now, you’ve come to the right place. Because, really, if you want to create a winning TikTok social media marketing strategy, you can’t get lost in the details. Things change at whiplash speed over on TikTok. Even if Corn Kid is absolutely popping off on a Monday, by Friday, the TikTokaverse has already moved on to watching clips of old dudes selling watches. To succeed h...

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23Mar By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Stats Processing Delays

Stats Processing Delays

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21Mar By Chandraveer SinghNo Comments

Blog, facebook, facebook marketing, Growth Hacks / Tips / Strategies, How-Tos, instagram, linkedin, Social Marketing Strategies, social media, social media marketing, twitter, youtube

How to Become a Successful Freelance Social Media Manager?

Are you looking for a career change? Or do you want to start a side hustle? Irrespective of your decision, working as a freelance social media manager is a lucrative career path if you want flexibility and autonomy. As businesses seek to build their online presence and engage with their audience on various social media platforms, the demand for freelance social media manager jobs has skyrocketed. According to the data from LinkedIn, the demand for marketers with social management skills has increased by 116.4%. But becoming a successful freelance social media manager requires more than just a love for social media. You must have a deep understanding of the platforms, the ability to create engaging content, and the skills to manage multiple accounts and campaigns. This article will provide ...

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19Mar By AmyNo Comments

Colin Boyd, communication, Conversion, facebook, facebook marketing, podcast, sales strategies, Social Marketing Strategies, social media, social media marketing, Webinar, Webinars

#554: Proven Webinar Selling Strategies That Aren’t Sleazy Or Pushy with Colin Boyd – Amy Porterfield

Listen To My Latest Podcast Episode: #554: Proven Webinar Selling Strategies That Aren’t Sleazy Or Pushy with Colin Boyd Listen To My Latest Podcast Episode:#554: Proven Webinar Selling Strategies That Aren’t Sleazy Or Pushy with Colin Boyd

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17Mar By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing, tiktok

TikTok Signs New Sponsorship Agreement with MLS

TikTok has signed a new, multi-year partnership with Major League Soccer (MLS), which will see MLS share exclusive content and in-app programming, while also incorporating in-stadium activations and TikTok sponsorship of various MLS events and tournaments. As per TikTok: “As an ‘Official Partner’ of MLS, TikTok will be integrated into every MLS game throughout the season through various in-stadium branding, TikTok & MLS content across stadium videoboards, and more. TikTok is also the co-presenting sponsor of eMLS Cup, the League’s esports tournament. We're excited to continue spotlighting TikTok as a place where the sports and gaming community intersect, while providing quality entertainment for all.” The partnership will provide another way for TikTok to further integrate itself with...

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16Mar By Stacey McLachlanNo Comments

facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, social media marketing, Strategy, youtube

9 Facebook Analytics Tools for 2023 [Paid & Free]

Facebook analytics are like a magic truth serum: an instant shortcut to insight on the world’s most popular social media platform. Even while some things about Facebook remain a mystery — for instance, why does your seventh-grade boyfriend leave a ‘Happy Arbor Day’ message on your wall every year? — social media managers all over the world can count on the soothing clarity of Facebook analytics. Numbers don’t lie, after all. Your Facebook metrics reveal fascinating facts about your audience’s preferences and behaviors. By analyzing data about your content performance, you’re getting valuable quantitative feedback to help build a winning Facebook marketing strategy. The only trick to making the most of your Facebook analytics is finding a tool to help you track performance and identify patt...

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14Mar By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Main navigation is missing on some pages

Main navigation is missing on some pages

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12Mar By Aanya RachelNo Comments

Blog, Social Marketing Strategies, social media, social media marketing, tiktok

10 TikTok Content Ideas for Businesses

With 1 billion active users across 154 countries, TikTok has become a powerful business marketing tool. Most businesses are leveraging it to promote their products and services. If you are one of those few businesses that do not use TikTok thinking it is geared only toward young audiences, it’s time to debunk the myth. According to recent statistics, around 21% of TikTok users in the US are above 30, 20% are above 40, and 11% are above 50. In addition, 40% of users belong to Gen Z. In short, TikTok can help you engage a vast range of audiences, thereby boosting brand awareness and chances of conversions. However, TikTok users consume 167 million videos within a minute. This makes it challenging for businesses to ideate new TikTok content ideas consistently. In this post, we will share 10 T...

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11Mar By AmyNo Comments

Business Organization & Systems, content, contractors, employees, facebook, facebook marketing, hiring, podcast, Social Marketing Strategies, social media, social media marketing, support, Team Building

#552: How To Find, Hire, & Onboard A Content Support Contractor – Amy Porterfield

Listen To My Latest Podcast Episode: #552: How To Find, Hire, & Onboard A Content Support Contractor Listen To My Latest Podcast Episode:#552: How To Find, Hire, & Onboard A Content Support Contractor

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9Mar By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing, twitter

Tips for Optimizing Your Content for SEO [Infographic]

Are you keeping SEO in mind when you go about creating content? With all the various changes in search, including generative AI, which is revamping elements of content creation, SEO may seem like a lesser consideration, but it remains a critical element in maximizing discoverabilty, and getting your brand in front of your target audience. It doesn’t have to be the central focus – creating good, helpful, relevant content should be the main aim of your posts. But it is something to factor in, as another aspect of your development system. This will help. The team from SEMRush have put together a one-sheeter on how to optimize your content for SEO, highlighting all the key considerations to keep in mind as you go about writing your blog posts. Worth keeping handy – check out the full overvie...

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7Mar By Colleen ChristisonNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, twitter

How to Automate DMs on Social Media

Are you looking to automate DMs on social media and live the good life, never having to manually reply to an FAQ again? Well, thank goodness you found this article. After reading this blog post, you’ll know what automated DMs are, all the ways they can help you, and how to do it on your favorite social platforms. At the end, we give several tips and tricks you can implement when automating DMs. Bonus: Save time and download 20 free, customizable Instagram DM templates for your brand, including greetings, partnership requests, FAQ responses, replies to complaints, and more. What are automated DMs? Automated DMs are pre-set responses sent to people who direct message you on social media. You can a...

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5Mar By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Embeds Infrastructure Maintenance

Embeds Infrastructure Maintenance

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4Mar By Chandraveer SinghNo Comments

Blog, facebook, facebook marketing, Growth Hacks / Tips / Strategies, instagram, linkedin, pinterest, Social Marketing Strategies, social media, social media marketing, twitter

11 Crucial Facebook Metrics You Should Track to Grow Your Business

Facebook Insights gives tons of metrics needed to monitor your campaign performance and optimize the marketing on the platform further. But sometimes, for new businesses and startups, it is hard to get their head wrapped around the plethora of Facebook metrics available and pick out the key indicators needed to better evaluate their performance. As if it was not enough, Facebook recently added more to the confusion by completely overhauling the look and feel of its analytics section. Don’t worry. This blog will cover every key Facebook metric that you should track and why it is crucial for your overall Facebook marketing strategy. Let’s roll! Why Is It Important to Analyze Your Facebook Metrics? According to statistics, 1.6 billion people connected with a small business on Facebook, which ...

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2Mar By AmyNo Comments

branding, content marketing, facebook, facebook marketing, influencer, Marketing, New Business Owner, Online marketing, personal brand, podcast, Rory Vaden, Social Marketing Strategies, social media, social media marketing

#549: Cut Through The Noise: How To Create A Unique Personal Brand With Rory Vaden – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

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28Feb By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing

The How and Why of Content Curation [Infographic]

Struggling to fill out your content calendar, or make relevant connections in your industry? Content curation could be the solution, providing a simple means to both add new content into your mix, while also crediting relevant creators, and establishing connections and credibility. When done right. There are good and bad ways to curate, and while it should never be your central content approach, it can work as a supplementary and complementary element. This new infographic from the team at Quuu outlines the full content curation process, including the what, how and why of curating on social media. It could help you formulate a more effective approach – check out the notes below.

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27Feb By Britny KutuchiefNo Comments

facebook, facebook marketing, instagram, linkedin, pinterest, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, twitter, youtube

Everything You Need to Know

Salesforce recently announced the retirement of its social media management tool Social Studio. Customers will lose access on Nov. 18, 2024, or at the end of their contract, whichever comes sooner. Luckily, you won’t have to look far to find the best Social Studio alternative. Hootsuite does everything Social Studio does and more for a fraction of the cost. Plus, Hootsuite has a free Salesforce integration and many customer relationship management (CRM) tools to make your migration painless. Keep reading to find out everything you need to know about the Salesforce Social Studio retirement — and what to do next. #1 Social Med...

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25Feb By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Degraded performance for some downloads

Degraded performance for some downloads

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23Feb By Pankaj NarangNo Comments

Blog, facebook, facebook marketing, linkedin, Social Marketing Strategies, social media, Social Media Engagement, social media marketing, twitter

A Guide on How to Write a Good Tweet

When it comes to social networking platforms, a few other platforms have superseded the brand engagement theory, as Twitter did. Twitter has bridged the gap between companies and their followers with its direct line of communication. Its features, such as 140 characters limit, pinning your best tweets to the top of your profile, and more, made the platform unique from other social media channels. But did you know, For years, marketers have leveraged Twitter’s surging popularity to create brand awareness, grab more leads, gather rich insights, and expand their target reach. The 280 characters extended limit has opened the gate of opportunities for marketers to write more engaging and targeted tweets. In fact, There is a wide array of Twitter marketing tools, engagement tools, and analytics ...

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21Feb By AmyNo Comments

facebook, facebook marketing, mindset, negativity, overcoming obstacles, podcast, self doubt, Social Marketing Strategies, social media, social media marketing, worry

#546: Your Why Is Louder Than Your Worries: How To Overcome Self-Doubt – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

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20Feb By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing, youtube

YouTube Tests Podcast Management Options in YouTube Studio

YouTube is taking its next steps into podcasting, with a new test of the capacity to upload and manage podcasts in the YouTube Studio app. As per YouTube: “To make it easier for creators to distribute their podcasts on YouTube, we’re running an experiment that allows you to create a podcast or set an existing playlist as a podcast within Studio.” Those in the experiment will be able to upload a podcast within the ‘Create’ element of YouTube Studio. You’ll also be able to view all of your podcasts in the ‘Content’ menu under a new Podcasts tab. In addition to this, YouTube’s also testing new podcast analytics, which will provide podcast-specific performance insights, making it easier to measure your podcast content in separation from your video uploads. YouTube’s been gradually developing...

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18Feb By Colleen ChristisonNo Comments

facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, social media marketing, Strategy, twitter, youtube

How to Use Data to Grow Your Channel in 2023

Are you trying to make sense of your YouTube analytics but feel like you’ve been tossed an advanced calculus textbook with no teacher? If you’ve resorted to throwing spaghetti at the wall just to see what sticks (or purely out of frustration), we can help. To all marketers, content creators, and YouTube stars, bookmark this post. We’re going to demystify metrics, explain which reports do what, and show you how to use YouTube analytics to your advantage. We’ve even got can’t-miss expert insights from Paige Cooper, Hootsuite’s own Inbound YouTube Lead and all-around digital savant. Buckle up! Bonus: Download the free 30-day plan to grow your YouTube following fast, a daily workbook of challenges that will help you kickstart your Y...

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16Feb By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Wistia Status – Stats pages may be missing data

Subscribe to updates for Stats pages may be missing data via email and/or text message. You'll receive email notifications when incidents are updated, and text message notifications whenever Wistia creates or resolves an incident. Country code: Afghanistan (+93)Albania (+355)Algeria (+213)American Samoa (+1)Andorra (+376)Angola (+244)Anguilla (+1)Antigua and Barbuda (+1)Argentina (+54)Armenia (+374)Aruba (+297)Australia/Cocos/Christmas Island (+61)Austria (+43)Azerbaijan (+994)Bahamas (+1)Bahrain (+973)Bangladesh (+880)Barbados (+1)Belarus (+375)Belgium (+32)Belize (+501)Benin (+229)Bermuda (+1)Bolivia (+591)Bosnia and Herzegovina (+387)Botswana (+267)Brazil (+55)Brunei (+673)Bulgaria...

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15Feb By Radu BalasNo Comments

Blog, facebook, facebook marketing, Growth Hacks / Tips / Strategies, instagram, linkedin, pinterest, snapchat, Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

10 Podcasts on Social Media That You Can’t Afford to Miss

There’s no doubt that social media is the most anticipated platform for marketing. Yet, it has landed marketers in a new maze. Unlike traditional marketing, gauging social media success needs you to be ultra-active. Every other day, you get a newer update on one of the channels you use for promotion. And this begs the question. How can you know about these updates and leverage them for an enriching promotional scheme? Besides gorging on books, enrolling in courses and webinars, and trying out those features yourself, you can listen to social media podcasts. Good social media podcasts are a hard thing to come by. Still, the podcast listening trends show that 55% of the US population listen to them. Many social media leaders and industry experts have started sharing their experiences and adv...

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13Feb By AmyNo Comments

Anthony Trucks, facebook, facebook marketing, failure, fulfillment, identity shift, mindset, podcast, Social Marketing Strategies, social media, social media marketing, Success

#543: An Identity Shift To Unlock Your Greatest Potential With Anthony Trucks – Amy Porterfield

Listen To My Latest Podcast Episode: #543: An Identity Shift To Unlock Your Greatest Potential With Anthony Trucks Listen To My Latest Podcast Episode:#543: An Identity Shift To Unlock Your Greatest Potential With Anthony Trucks

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11Feb By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing

24 Do’s and Don’ts of Social Media Marketing [Infographic]

Looking for some quick tips to maximize your social media marketing efforts this year? Social media advisor Angie Gensler has put together a listing of 24 do’s and don’ts to help get you on the right track, and ensure that you’re making the most of your efforts. And while you probably know most of these, it’s a good refresher on the key fundamentals, and ways that you can boost engagement and activity. Check out the infographic below.

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9Feb By Hannah MacreadyNo Comments

facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, twitter

10 Social Media Design Tips to Stand Out on the Feed

As more and more platforms move towards visual content, social media design has become increasingly important. Sure, your content is what really matters, but if your posts are visually unappealing or lack any sort of design consistency, they’re going to be lost in the mix. But what if you don’t have an in-house designer? What if you don’t have any formal design background at all? Fear not–here are 10 social media design tips to help your posts stand out on the feed. Bonus: Get the always-up-to-date social media image size cheat sheet. The free resource includes recommended photo dimensions for every type of image on every major network. What is social media design? Social media design is the pra...

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8Feb By WistiaNo Comments

linkedin, Social Marketing Strategies, social media, social media marketing, youtube

Wistia Status – Publishing videos to YouTube, LinkedIn temporarily not working

Subscribe to updates for Publishing videos to YouTube, LinkedIn temporarily not working via email and/or text message. You'll receive email notifications when incidents are updated, and text message notifications whenever Wistia creates or resolves an incident. Country code: Afghanistan (+93)Albania (+355)Algeria (+213)American Samoa (+1)Andorra (+376)Angola (+244)Anguilla (+1)Antigua and Barbuda (+1)Argentina (+54)Armenia (+374)Aruba (+297)Australia/Cocos/Christmas Island (+61)Austria (+43)Azerbaijan (+994)Bahamas (+1)Bahrain (+973)Bangladesh (+880)Barbados (+1)Belarus (+375)Belgium (+32)Belize (+501)Benin (+229)Bermuda (+1)Bolivia (+591)Bosnia and Herzegovina (+387)Botswana (+267)Br...

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6Feb By Alicia RotherNo Comments

Blog, Social Marketing Strategies, social media, Social Media Engagement, social media marketing, twitter

5 Strategies to Boost Your Twitter Engagement

Over time, social media networks have become an important part of our daily lives, and Twitter is one platform that attracts many active users from across the world. According to a report, the network gets over 206 million users daily with a lot of engagement between people and can be highly useful for brand recognition or awareness. This platform could help you successfully reach a wider audience and promote your business. With branded hashtag campaigns and user-generated content, you can increase visibility in a short time. To make this happen, it is essential to focus on amplifying Twitter engagement. Why is this important? If people are not interacting with your brand on Twitter, you may find it challenging to create familiarity among the target audience. This is where you need to pay ...

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4Feb By AmyNo Comments

achievement, cognitive science, facebook, facebook marketing, michael hyatt, Mind Your Mindset, mindset, podcast, Social Marketing Strategies, social media, social media marketing

#541: Science-Backed Data On How Thoughts Influence Your Success with Michael Hyatt – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

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3Feb By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing

17 Content Options for Each Stage of the Sales Journey [Infographic]

Looking to formulate a better content strategy for 2023? This will help – the team from Orbit Media has put together a listing of 17 content formats, and where they fit within the sales funnel which could provide some inspiration for your planning. There are some good pointers here, with specific approaches that you can take at each stage of the journey. Check out the full listing below – while you can read more on the Orbit Media website.

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1Feb By Colleen ChristisonNo Comments

facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok

The How + Why of Choosing Text for Your Video

Is there anything more important than choosing the right TikTok fonts? And no, we will not accept “the birth of your firstborn” or “that time you graduated university” as answers. It sounds like we’re exaggerating (and ok fine, we are), but like any other design decision, your font choice says a lot about your brand identity and the audience you’re trying to appeal to on TikTok. And while the decision may be important, choosing the right font for TikTok doesn’t have to be intimidating. We’ll teach you what TikTok’s fonts are, what they say about your video, and answer your frequently asked questions about them. Bonus: Use our free TikTok engagement rate calculator to find out your engagement rate 4 ways fast. Calculate it on a p...

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30Jan By Carlos Carrión v. R.No Comments

Blog, instagram, Social Marketing Strategies, social media, social media marketing, tiktok

How to Use Both to Boost Engagement

On the surface, Instagram Reels vs. Story is a debate that many social media users have a hard time understanding. Both are popular ways to share video content with your followers and improve engagement. So, can you pick one or the other? No! Despite their similarities, Instagram Story and Reels are different in their reach. They engage different audiences on the platform, and different consumers in your sales funnel. That’s why it’s critical to understand the differences between these two video formats and how to use them effectively in your social media strategy. Instagram Reels vs. Story: What’s the Difference? Here’s a quick refresher on Instagram Reels Vs. Stort and how each format differs. Instagram Story Instagram Stories are short-lived videos or slide shows attached to your Instag...

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28Jan By AmyNo Comments

course launch, digital course, digital course academy, Digital Courses, facebook, facebook marketing, launch strategy, list building, Online marketing, podcast, Social Marketing Strategies, social media, social media marketing

#539: 5 Strategic Launch Pivots That Boosted My Course Enrollments – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

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27Jan By Andrew HutchinsonNo Comments

facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

Google Outlines Ongoing Efforts to Combat China-Based Influence Operations Targeting Social Apps

Over the past year, Google has repeatedly noted that a China-based group has been looking to use YouTube, in particular, to influence western audiences, by building various channels in the app, then seeding them with pro-China content. There’s limited info available on the full origins or intentions of the group, but today, Google has published a new overview of its ongoing efforts to combat the initiative, called DRAGONBRIDGE. As explained by Google: “In 2022, Google disrupted over 50,000 instances of DRAGONBRIDGE activity across YouTube, Blogger, and AdSense, reflecting our continued focus on this actor and success in scaling our detection efforts across Google products. We have terminated over 100,000 DRAGONBRIDGE accounts in the IO network’s lifetime.” As you can see in this chart, DR...

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25Jan By Hannah MacreadyNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, twitter, youtube

Top 10 TikTok Influencers in 2023 [+ How to Become One]

Have you ever wanted to become a TikTok influencer? You’re not alone. Some of TikTok’s top influencers make thousands of dollars daily with sponsored posts and featured content. Not to mention, they’re inspiring the entire social media platform’s community with their creativity. What is the fastest way to become an influencer? Learn from the pros! We’ve compiled a list of the top TikTok influencers in 2023, so you can get an idea of who’s making waves on TikTok and how to start your influencer marketing program. Bonus: Get a free TikTok Growth Checklist from famous TikTok creator Tiffy Chen that shows you how to gain 1.6 million followers with only 3 studio lights and iMovie. What is a TikTok in...

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23Jan By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Wistia Status – Media Encoding Delay

Subscribe to updates for Media Encoding Delay via email and/or text message. You'll receive email notifications when incidents are updated, and text message notifications whenever Wistia creates or resolves an incident. Country code: Afghanistan (+93)Albania (+355)Algeria (+213)American Samoa (+1)Andorra (+376)Angola (+244)Anguilla (+1)Antigua and Barbuda (+1)Argentina (+54)Armenia (+374)Aruba (+297)Australia/Cocos/Christmas Island (+61)Austria (+43)Azerbaijan (+994)Bahamas (+1)Bahrain (+973)Bangladesh (+880)Barbados (+1)Belarus (+375)Belgium (+32)Belize (+501)Benin (+229)Bermuda (+1)Bolivia (+591)Bosnia and Herzegovina (+387)Botswana (+267)Brazil (+55)Brunei (+673)Bulgaria (+359)Burk...

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22Jan By JayceNo Comments

Blog, facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing

How Can I Post Pictures on Instagram From My Computer?

With over two billion active users worldwide, Instagram is one of the most popular social media platforms. Whether you share images or videos, it’s an excellent platform to showcase your creativity. However, social media professionals, for whom Instagram is their bread and butter and tend to be more on their laptops than their phones, often question, “how can I post pictures on Instagram from my computer?” Convenience is crucial for social media managers who want to post images from whichever device is closest to them. Knowing how to upload to Instagram from your computer becomes even more crucial if you edit your photos and videos exclusively from your desktop. You don’t want to waste time transferring the files on your mobile device, right? So, let’s look at the different ways you can po...

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20Jan By AmyNo Comments

content marketing, facebook, facebook marketing, Marketing, personal brand, podcast, Scale Your Business, Shadè Zahrai, Social Marketing Strategies, social media, social media marketing, video

#536: 2 Million Followers in 2 Years: The Power of Video to Explode your Brand with Shadè Zahrai – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

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18Jan By Andrew HutchinsonNo Comments

facebook, facebook marketing, instagram, snapchat, Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

Discord Acquires Anonymous Teen Connection App ‘Gas’

This may not be hugely relevant from a social media marketing perspective right now, but it is worth noting, especially if you’re trying to connect with younger user groups. Today, gaming-focused messaging platform Discord has announced that it has acquired ‘Gas’, the rising social app which enables teen users to send anonymous compliments to their friends. Created by former Facebook product manager Nikita Bier, who also created the very similar tbh (which Meta acquired in 2017), Gas is specifically focused on high school students, enabling users to sign up and join their school, then participate in positive polls and activities with their classmates. Which has proven popular. Over the last few months, Gas has regularly ranked in the App Store’s top 10 most downloaded charts, even beati...

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17Jan By Hannah MacreadyNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok

Everything You Need to Know About Booktok + 5 Best Books

The TikTok community of BookTok has quickly become one of the leading book recommendation platforms in the world. Its unique combination of social media and book reviews has revolutionized how people find new books to read. But what is BookTok? How do you get started on BookTok? And who are some of its top influencers? We’re here to answer all your questions about BookTok and give you a list of the top 10 books recommended by BookTok this year. Bonus: Get a free TikTok Growth Checklist from famous TikTok creator Tiffy Chen that shows you how to gain 1.6 million followers with only 3 studio lights and iMovie. What is BookTok? BookTok, short for “Book TikTok,” is a community of users on TikTok who...

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15Jan By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Wistia Status – Replace Media functionality is down

Subscribe to updates for Replace Media functionality is down via email and/or text message. You'll receive email notifications when incidents are updated, and text message notifications whenever Wistia creates or resolves an incident. Country code: Afghanistan (+93)Albania (+355)Algeria (+213)American Samoa (+1)Andorra (+376)Angola (+244)Anguilla (+1)Antigua and Barbuda (+1)Argentina (+54)Armenia (+374)Aruba (+297)Australia/Cocos/Christmas Island (+61)Austria (+43)Azerbaijan (+994)Bahamas (+1)Bahrain (+973)Bangladesh (+880)Barbados (+1)Belarus (+375)Belgium (+32)Belize (+501)Benin (+229)Bermuda (+1)Bolivia (+591)Bosnia and Herzegovina (+387)Botswana (+267)Brazil (+55)Brunei (+673)Bulg...

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13Jan By Sweta PanigrahiNo Comments

Blog, Social Marketing Strategies, social media, social media marketing, twitter

60+ Twitter Statistics to Skyrocket Your Branding in 2023

Unless you are living under a rock, you must be aware of the regime change Twitter underwent last year. What followed is the overhaul of Twitter blue, the exit and restoration of Twitter spaces, changes in Twitter policies, staff cuts, and recently Elon Musk decided to step down from the CEO position. All this daffy turn of events sends the advertisers across the platform in a frenzy to pull out their advertisement budget from the platform. Does this mean Twitter is no longer hospitable for businesses? Well, that’s not true. As a matter of fact, Twitter is rebuilding its trust with advertisers by hearing their concerns and reflecting their needs in its features, such as Twitter Blue and advertising incentives. And the old birdy traits have not gone vanished. Twitter is still sensatio...

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11Jan By AmyNo Comments

choose your hard, enforcing boundaries, mindset, podcast, Scale Your Business, setting boundaries, Social Marketing Strategies, social media, social media marketing, Terri Cole

#533: How To Set (& Enforce) Boundaries As An Entrepreneur

Listen on…     Establishing healthy boundaries (and sticking to them) is the key to getting ahead in business As an entrepreneur, setting boundaries can be really difficult because you often feel like you need to do things (that you don’t necessarily want to do) in order to create the business you’ve always dreamt of. […] The post #533: How To Set (& Enforce) Boundaries As An Entrepreneur appeared first on Amy Porterfield | Online Marketing Expert.

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10Jan By Akvile DeFazioNo Comments

Social Marketing Strategies, social media, social media marketing

How to Take Advantage of Meta’s Advantage+ Shopping Campaigns

After a successful beta test, Meta launched Advantage+ Shopping Campaigns in August 2022, which have since been proven to be an incredibly effective way to drive traffic to your online store, and increase sales with less heavy lifting. Meta’s Advantage+ shopping campaigns can help make your eCommerce store more visible, and generate more sales. In this post, we’ll take a look at what these campaigns entail, and how to set them up, along with advantages, limitations, and caveats, and how to use them in your process. What are Advantage+ Shopping Campaigns? Meta’s Advantage+ Shopping Campaigns, often abbreviated and called ASC, are automated product promotion campaigns that use machine learning to dynamically serve your ads to the audiences most likely to convert, while better utilizing y...

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8Jan By Colleen ChristisonNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, twitter

How To Become a Pro at Instagram’s Auto-Generated Captions

When it comes to accessibility online, auto-generated captions are a big win. Now, you can easily include auto-generated captions on Instagram videos and Reels. It can increase your reach, shooting you to Instagram stardom (maybe). Look out, Whindersson Nunes! This article walks you through the automatic subtitles Instagram offers. By the end, you’ll know how to get auto-generated captions on Instagram and why you should use them. Save time editing photos and download your free pack of 10 customizable Instagram presets now. What are auto-generated captions on Instagram? Auto-generated captions on Instagram are text transcriptions of the speech from a video or Reel. Captions appear on-screen at t...

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6Jan By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Wistia Status – Encoding Issues

Subscribe to updates for Encoding Issues via email and/or text message. You'll receive email notifications when incidents are updated, and text message notifications whenever Wistia creates or resolves an incident. Country code: Afghanistan (+93)Albania (+355)Algeria (+213)American Samoa (+1)Andorra (+376)Angola (+244)Anguilla (+1)Antigua and Barbuda (+1)Argentina (+54)Armenia (+374)Aruba (+297)Australia/Cocos/Christmas Island (+61)Austria (+43)Azerbaijan (+994)Bahamas (+1)Bahrain (+973)Bangladesh (+880)Barbados (+1)Belarus (+375)Belgium (+32)Belize (+501)Benin (+229)Bermuda (+1)Bolivia (+591)Bosnia and Herzegovina (+387)Botswana (+267)Brazil (+55)Brunei (+673)Bulgaria (+359)Burkina F...

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5Jan By UweNo Comments

Blog, facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

6 Great Tips to Become a Successful Social Media Consultant

In the past, social media was seen as a fun way to connect with friends and family. Nowadays, it is one of the most important tools a business can use to reach customers. It is one of the most important aspects of online marketing and continues to grow. Here are a few statistics that show just how important social media is for businesses: More than half the world is on social media (58.4%) 93.4% of all internet users use social media People are spending more than two hours on social media every day With statistics like that, it’s no wonder businesses are looking to up their social media game. This is why social media consulting is such a sought-after field. If you are looking to become successful in this industry, there are a few things you can do to raise your chances. This article will d...

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3Jan By AmyNo Comments

entrepreneurship, mindset, New Business Owner, podcast, Social Marketing Strategies, social media, social media marketing, Student Success Stories, Two Weeks Notice, Unbossing

#530: Exclusive Sneak Peek: A Chapter From Two Weeks Notice (My Book!)

Exclusive Sneak Peek: A Chapter From Two Weeks Notice (My Book!) Listen on…     Listen to Two Weeks Notice; Chapter 2: Unbossing: How To Give Your Notice Picture this:  It’s a Sunday night. You’ve just enjoyed dinner, and now it’s time to relax and unwind with a glass of red and a true crime […] The post #530: Exclusive Sneak Peek: A Chapter From Two Weeks Notice (My Book!) appeared first on Amy Porterfield | Online Marketing Expert.

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1Jan By Andrew HutchinsonNo Comments

linkedin, Social Marketing Strategies, social media, social media marketing, twitter

LinkedIn Previews New Job and B2B Product Search Options Coming in 2023

With 2022 coming to an end, LinkedIn has previewed some of its planned updates for the new year, including new job category filters, which align with trending career shifts, and improved search options for product listings in the app. Yes, you can list your business products on their own pages on LinkedIn. In fact, there are over 90,000 product listings now active in the app. First off, on LinkedIn’s new job search filters - in order to better align with the way that people are searching for their next role, LinkedIn will soon test new job listing categories, based on location, company, role flexibility and more. As you can see in this example, LinkedIn’s job categories will split advertised roles into different, trend-aligned segments, to help you discover more opportunities aligned with...

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30Dec By Sara NguyenNo Comments

facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing, Strategy

How to Use Facebook Lookalike Audiences [2023 Guide]

Facebook Lookalike Audiences is a sophisticated matchmaker between your brand and new fans — and a powerful advertising tool. You tell Facebook the characteristics of your favorite customers, and Facebook recommends a new target audience filled with prospects that meet your criteria. Ready to find the audience of your dreams? Read on to learn how to create a Lookalike Audience for your Facebook ads, plus tips that will help you find the best match. Bonus: Get the Facebook advertising cheat sheet for 2022. The free resource includes key audience insights, recommended ad types, and tips for success. What is a lookalike audience on Facebook? A Facebook Lookalike Audience is a custom advertising aud...

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29Dec By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Wistia Status – Push to Social Media Functionality Down

Subscribe to updates for Push to Social Media Functionality Down via email and/or text message. You'll receive email notifications when incidents are updated, and text message notifications whenever Wistia creates or resolves an incident. Country code: Afghanistan (+93)Albania (+355)Algeria (+213)American Samoa (+1)Andorra (+376)Angola (+244)Anguilla (+1)Antigua and Barbuda (+1)Argentina (+54)Armenia (+374)Aruba (+297)Australia/Cocos/Christmas Island (+61)Austria (+43)Azerbaijan (+994)Bahamas (+1)Bahrain (+973)Bangladesh (+880)Barbados (+1)Belarus (+375)Belgium (+32)Belize (+501)Benin (+229)Bermuda (+1)Bolivia (+591)Bosnia and Herzegovina (+387)Botswana (+267)Brazil (+55)Brunei (+673)...

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27Dec By Paresh SagarNo Comments

Blog, Social Marketing Strategies, social media, social media marketing, twitter

How to Do a Twitter Advanced Search in 2023

Twitter is one of the best online communication tools available today. It has become more than a mere social media platform. Today, it is considered more of an indispensable tool for gathering data. Did you know that… There are around 6,000 tweets posted every second 500 million+ tweets posted daily And, in a year, 200 billion tweets per year (200 billion+) were posted However, have you observed that Twitter’s regular search features won’t allow you to find precise information? Thankfully, Twitter’s advanced search can, and that’s important if you want to know how to search Twitter like a pro. Twitter Advanced Search is a bonanza for marketers and small company owners as it allows them to identify new consumers and search for tweets effortlessly. Although, an advanced search is more comple...

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25Dec By AmyNo Comments

email list, facebook, facebook marketing, growth strategies, list builders society, list building, list-building, podcast, Q&A, Social Marketing Strategies, social media, social media marketing

#528: From My Students To Your Ears: List Growth Questions Answered – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

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24Dec By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

Twitter Rolls Out Priority Tweet Ranking, Longer Video Uploads to Blue Subscribers

Twitter’s updated Twitter Blue subscription package is slowly rounding into shape, with two more elements now live for paying subscribers, including prioritized ranking of subscriber tweets. Twitter re-launched its $8 subscription package two weeks back, after addressing flaws in its initial roll-out of the option. The main lure of the updated Twitter Blue remains the blue checkmark for paying subscribers, so that they can appear just as important as ‘legacy’ checkmark holders in the app, but in addition to this, Twitter has also promised to incorporate other enticements for your monthly payment. Now, two of those three additional elements are available to Blue subscribers, with Blue users now able to upload videos up to 60 minutes long, in 1080p, and subscribers also getting ‘priority ra...

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22Dec By Stacey McLachlanNo Comments

facebook, facebook marketing, instagram, linkedin, snapchat, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, twitter, youtube

Social Media in Higher Education: 13 Essential Tips

Social media usage is now the standard for higher education institutions. From student relations to recruitment to fundraising to crisis management, it’s a powerful communications tool for post-secondary institutions of all stripes. That’s why we’ll be digging into the expanding role of social media in higher education in this post. Read on to learn how to use social tools to build your institutional reputation and foster a sense of collegiate community. Bonus: Read the step-by-step social media strategy guide with pro tips on how to grow your social media presence. Advantages of social media in higher education Social media is relevant at just about every level of education, but it can seriousl...

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20Dec By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Wistia Status – Outbound email not currently sending

Subscribe to updates for Outbound email not currently sending via email and/or text message. You'll receive email notifications when incidents are updated, and text message notifications whenever Wistia creates or resolves an incident. Country code: Afghanistan (+93)Albania (+355)Algeria (+213)American Samoa (+1)Andorra (+376)Angola (+244)Anguilla (+1)Antigua and Barbuda (+1)Argentina (+54)Armenia (+374)Aruba (+297)Australia/Cocos/Christmas Island (+61)Austria (+43)Azerbaijan (+994)Bahamas (+1)Bahrain (+973)Bangladesh (+880)Barbados (+1)Belarus (+375)Belgium (+32)Belize (+501)Benin (+229)Bermuda (+1)Bolivia (+591)Bosnia and Herzegovina (+387)Botswana (+267)Brazil (+55)Brunei (+673)Bul...

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18Dec By Chandraveer SinghNo Comments

Blog, facebook, facebook marketing, How-Tos, instagram, linkedin, pinterest, Social Marketing Strategies, social media, social media marketing, twitter, youtube

How to Schedule Tweets like a Pro in 2023

The key to successful marketing on Twitter is consistency—the kind of consistency that doesn’t lack quality. But let’s be honest, it sometimes gets hectic to maintain tweet consistency and quality. And you, as a social media marketer, must be facing the same problem. The recent transition from handling a single account to managing multiple social media platforms can take a toll on your performance. But what can you do to maintain an active and qualified Twitter presence while efficiently conducting other day-to-day job activities? Well, you can learn how to schedule tweets! Scheduling Twitter posts keep you ahead of time so you can always have your feeds filled with quality content without the hassle of manual posting, and there are two ways to do it. Third-party Twitter scheduling using S...

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17Dec By AmyNo Comments

burnout, facebook, facebook marketing, Mary Hyatt, mental health, mindset, podcast, Social Marketing Strategies, social media, social media marketing, soul alignment

#526: How To Get Back Into Alignment When Burnout Comes Knocking: A Conversation With Mary Hyatt – Amy Porterfield

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

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15Dec By Andrew HutchinsonNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, tiktok

Meta Shares Video Ad Tips, Based on 70 Campaigns

Looking for tips to help improve the performance of your video ads? This could be worth a look – Meta recently partnered with Analytic Partners to analyze over 500 ads, across 70+ campaigns, in order to glean insight into key best practices, strategies and tips to help improve your video marketing approach. You can download the full 12-page report here, but in this post, we’ll take a look at some of the highlights. First off, the research underlines a key point that you’ve likely heard and read many times before – return on investment for video ads is over 5x higher when a brand logo is used in the ad, and is highest when the logo is shown within the first two seconds. That’s even more important with short-form video clips, highlighting the need to make your branding known quickly, in orde...

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13Dec By Christina NewberryNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, youtube

15 Tips for a Better Instagram Engagement Rate [CALCULATOR]

Every brand on Instagram needs to understand how to create authentic, organic Instagram engagement. Posting content is great, but if no one likes, comments, or shares it, your account will flounder. You need engagement to tie your Instagram efforts to real business goals. This post will dive deep into how you can increase engagement through legitimate strategies that reach real people (not bots). We’re not going to talk about buying likes or followers, except to say right here that you should not do that. There’s real engagement out there waiting for you on Instagram. Here’s how to get it. Bonus: Use our free engagement rate calculator to find out your engagement rate 4 ways fast. Calculate it on a post-by-post basis or for an e...

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12Dec By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Wistia Status – Database Maintenance

Subscribe to updates for Database Maintenance via email and/or text message. You'll receive email notifications when incidents are updated, and text message notifications whenever Wistia creates or resolves an incident. Country code: Afghanistan (+93)Albania (+355)Algeria (+213)American Samoa (+1)Andorra (+376)Angola (+244)Anguilla (+1)Antigua and Barbuda (+1)Argentina (+54)Armenia (+374)Aruba (+297)Australia/Cocos/Christmas Island (+61)Austria (+43)Azerbaijan (+994)Bahamas (+1)Bahrain (+973)Bangladesh (+880)Barbados (+1)Belarus (+375)Belgium (+32)Belize (+501)Benin (+229)Bermuda (+1)Bolivia (+591)Bosnia and Herzegovina (+387)Botswana (+267)Brazil (+55)Brunei (+673)Bulgaria (+359)Burk...

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10Dec By Chandraveer SinghNo Comments

Blog, content marketing, instagram, Social Marketing Strategies, social media, social media marketing, youtube

8 Podcast Promotion Tips to Reach Maximum Listeners

So, you finally managed to start your podcast. Nothing can beat that feeling, right? You are very excited, at the same time, have huge expectations from it. And why wouldn’t you? All the hard work you have put into researching, interviewing experts, promoting brands, and gathering actionable tips must cultivate a great response. Wait! You are missing one important thing. Where is your podcast promotion marketing? Don’t tell me you still believe in the “Create and they will come.” Realistically, you know this no longer works. Right? Statistics suggest that there are over 2.4 million podcasts with over 66 million episodes. To stand out, you need more than quality content. What works today is: to create, market, and grow. So, if you have completed your first step by creating a podcast, now is...

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8Dec By AmyNo Comments

AI chat funnel, automation, chat marketing system, chatbot, content marketing, facebook, facebook marketing, instagram, Instagram Marketing, Marketing Strategy, podcast, Scale Your Business, Social Marketing Strategies, social media, social media marketing, technology

#524: How To Monetize Your Instagram (Without Changing Your Content Strategy) With Natasha Willis – Amy Porterfield

Listen To My Latest Podcast Episode: #524: How To Monetize Your Instagram (Without Changing Your Content Strategy) With Natasha Willis Listen To My Latest Podcast Episode:#524: How To Monetize Your Instagram (Without Changing Your Content Strategy) With Natasha Willis

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6Dec By Andrew HutchinsonNo Comments

instagram, Social Marketing Strategies, social media, social media marketing

Instagram Releases its Trend Predictions Report for 2023

Instagram has published its 2023 Trends Report, which aims to highlight the top, rising shifts for the coming year among Gen Z users, based on usage insights, survey data and more. Though I’m not entirely sure about the methodology - as per Instagram: “Our findings, included in this report, began with a simple question about summing up 2023 in one word. Our top responses: Healing, Energized, and Main Character Energy.” Yeah. Okay. The 22-page report, which you can download here, highlights five key trend areas in the main section: Recycle, Reuse, Reconstruct Taking Action Climate and Expressive Beauty Alt Takes On The Metaverse The Financial Renaissance Each trend comes with its own page, along with an emoji aligned with that trend: The summaries provide some interesting notes, whic...

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5Dec By Liz StantonNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, twitter

How to Write a Great Social Media Call to Action

When you work in marketing, you’re always trying to convince your audience of something. Maybe you want your followers to sign up for a free trial, download a PDF, visit your landing page, or pick up the phone and call. But getting people to take action, especially on social media, is tricky… unless you use a clear call to action. If there’s something you want your audience to do, you can’t just hope and hint (this same advice holds true for most things in life, actually). You need a compelling call to action, or CTA, to draw people in and point them in the right direction. In this post, we’ll teach you what a good social CTA is and share tips and examples from brands that are nailing it. By the end, you should have everything you need to write a social media call to action that gets resul...

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3Dec By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Wistia Status – Uploads broken in-app

Subscribe to updates for Uploads broken in-app via email and/or text message. You'll receive email notifications when incidents are updated, and text message notifications whenever Wistia creates or resolves an incident. Country code: Afghanistan (+93)Albania (+355)Algeria (+213)American Samoa (+1)Andorra (+376)Angola (+244)Anguilla (+1)Antigua and Barbuda (+1)Argentina (+54)Armenia (+374)Aruba (+297)Australia/Cocos/Christmas Island (+61)Austria (+43)Azerbaijan (+994)Bahamas (+1)Bahrain (+973)Bangladesh (+880)Barbados (+1)Belarus (+375)Belgium (+32)Belize (+501)Benin (+229)Bermuda (+1)Bolivia (+591)Bosnia and Herzegovina (+387)Botswana (+267)Brazil (+55)Brunei (+673)Bulgaria (+359)Bur...

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1Dec By Jenna BunnellNo Comments

Blog, Google Business Profile, Social Marketing Strategies, social media, social media marketing

How to Use Google’s Business Messages to Improve Customer Service

Customer service is essential to companies, especially when taking custom orders. If a customer emails you and asks you a question, you can’t just ignore it. You have to respond, even if it takes a while. In the past, this meant you could spend hours typing out long emails at your computer, but now this is simple with Google’s Business Messages. Google’s Business Messages is a useful tool that ensures potential customers can receive help and support through real-time chat, no matter the hour. Let us explain how you can use Google’s Business Messages to engage with your customers. What Are Google’s Business Messages? Google’s Business Messages is a free chat service that offers instant customer support via real-time live chat. The service helps customers get in touch with your business dire...

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30Nov By AmyNo Comments

friendship, jasmine star, mindset, podcast, Social Marketing Strategies, social media, social media marketing, Week of Gratitude & Giving

#520: The Gratitude Series: Jasmine Star

Listen on…     Jasmine Star opens up about the friendships she’s truly grateful for in this heartwarming episode There are so many things to be grateful for as an entrepreneur — the opportunity to do what you love, work from anywhere, and call all of the shots, just to name a few. But one […] The post #520: The Gratitude Series: Jasmine Star appeared first on Amy Porterfield | Online Marketing Expert.

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28Nov By Andrew HutchinsonNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, twitter, youtube

Elon Musk Outlines Roadmap for ‘Twitter 2.0’ in New Slide Deck

Elon Musk has provided some more insight into his evolving plan for Twitter, which will now also see the company embark on a hiring push, after firing 65% of its workforce, in order to get in more development and engineering talent to help realize Musk’s grand vision. And with that, Musk has put together a new pitch deck, of sorts, which aims to clarify his current plan. Which, as noted, is evolving quickly, so it may end up being totally different, it may be indicative - we don’t know for sure as yet. But he is slowly clarifying and honing in on specific elements. Here’s a look at the collection of slides that Musk has put together to present his current strategic outline for the app. As you can see in this first slide, Musk’s presentation shows that new account sign-ups are at an all-ti...

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26Nov By Nathan CaddellNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, twitter, youtube

Tips for a Successful Application

Even if you’re not trying to become the next Charli D’Amelio, it’s worth figuring out how to get verified on TikTok. After all, the social media network has about 1 billion active users a month. That’s a huge potential audience to take advantage of. Verified TikTok accounts benefit from increased exposure and a certain amount of cred. A verification badge is basically a stamp of approval from the TikTok overlords. If you’ve been wondering how to get a blue check mark on TikTok, read on. Here’s what TikTok verification is, why it matters and how to make sure your verification application is approved. Bonus: Get a free TikTok Growth Checklist from famous TikTok creator Tiffy Chen that shows you how to gain 1.6 million followers w...

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24Nov By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Wistia Status – Database Maintenance

Subscribe to updates for Database Maintenance via email and/or text message. You'll receive email notifications when incidents are updated, and text message notifications whenever Wistia creates or resolves an incident. Country code: Afghanistan (+93)Albania (+355)Algeria (+213)American Samoa (+1)Andorra (+376)Angola (+244)Anguilla (+1)Antigua and Barbuda (+1)Argentina (+54)Armenia (+374)Aruba (+297)Australia/Cocos/Christmas Island (+61)Austria (+43)Azerbaijan (+994)Bahamas (+1)Bahrain (+973)Bangladesh (+880)Barbados (+1)Belarus (+375)Belgium (+32)Belize (+501)Benin (+229)Bermuda (+1)Bolivia (+591)Bosnia and Herzegovina (+387)Botswana (+267)Brazil (+55)Brunei (+673)Bulgaria (+359)Burk...

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23Nov By Alex BirkettNo Comments

Blog, Social Marketing Strategies, social media, social media marketing, youtube

5 Steps to Get Started with YouTube Creator Studio (+3 Tips & Tricks)

Spending money and time getting the best video recording tools and making the most fantastic content is just half the job done. With 500 hours of videos uploaded every minute, you have to work extra smart to make it big on Youtube. The next crucial step is to engage with your audience and get deeper insights into your channel’s performance. Luckily, YouTube has created the YouTube Creator Studio to manage, monitor, and monetize your YouTube channel efficiently. Combining a solid YouTube marketing strategy with a good understanding of this platform is crucial for your channel to reach a larger audience and find success on YouTube. In this article, we’ll show you how to get started with YouTube Creator Studio as well as how to leverage SocialPilot to boost your Youtube marketing. Ready to le...

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21Nov By AmyNo Comments

facebook, facebook marketing, hustle culture, Lori Gottlieb, mental health, mindset, podcast, Social Marketing Strategies, social media, social media marketing, Stress

#516: 72% Of Entrepreneurs Struggle With Mental Health: Proven Ways To Deal With This with Lori Gottlieb – Amy Porterfield

Listen To My Latest Podcast Episode: #516: 72% Of Entrepreneurs Struggle With Mental Health: Proven Ways To Deal With This with Lori Gottlieb Listen To My Latest Podcast Episode:#516: 72% Of Entrepreneurs Struggle With Mental Health: Proven Ways To Deal With This with Lori Gottlieb

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19Nov By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing

Google Wins Court Case Against Russian-Based Bot Scam Group

Google has won a significant court case against a group that had been operating a network of bots to manipulate its systems, which could have major implications for future cybercrime cases. The case relates to a Russian-based group called Glupteba, which had used bot exploits to infiltrate millions of Windows devices. The Glupteba system stole user credentials and cookies, mined cryptocurrencies on infected hosts, and deployed proxy components that would target Windows systems and IoT devices. The malware was primarily distributed through questionable download links for pirated software. Such cases are difficult to litigate, largely due to the perpetrators living in foreign nations, and thus, outside the jurisdiction of US law - but in this instance, the court found in Google’s favor: ...

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18Nov By Alyssa HiroseNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, youtube

12 Exciting Things to Try on Instagram in 2023

So you’re in a bit of an Instagram rut. Your content isn’t sparking joy in the way it used to. It’s not about accumulating more followers or getting more likes: you’re just kind of bored. The honeymoon stage is over. Hey, don’t quit. This is normal. You and Instagram can still have a long-term, loving, fulfilling relationship. You’ve just gotta put some effort in. It’s time to spice things up. From simple photo editing hacks to easy Reels inspo, this is the place to go if you’re looking for new things to try on Instagram. Read on for the freshest trends, new features and examples from the pros. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2...

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16Nov By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Wistia Status – Transcript processing delay

Subscribe to updates for Transcript processing delay via email and/or text message. You'll receive email notifications when incidents are updated, and text message notifications whenever Wistia creates or resolves an incident. Country code: Afghanistan (+93)Albania (+355)Algeria (+213)American Samoa (+1)Andorra (+376)Angola (+244)Anguilla (+1)Antigua and Barbuda (+1)Argentina (+54)Armenia (+374)Aruba (+297)Australia/Cocos/Christmas Island (+61)Austria (+43)Azerbaijan (+994)Bahamas (+1)Bahrain (+973)Bangladesh (+880)Barbados (+1)Belarus (+375)Belgium (+32)Belize (+501)Benin (+229)Bermuda (+1)Bolivia (+591)Bosnia and Herzegovina (+387)Botswana (+267)Brazil (+55)Brunei (+673)Bulgaria (+3...

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14Nov By Christine TomasNo Comments

Blog, How-Tos, instagram, marketing strategies, Social Marketing Strategies, social media, social media marketing, youtube

5 Easy Steps to Conduct a YouTube Audit

Have a YouTube channel? There needs to be more than just creating and sharing engaging content if you want it to grow and become popular. You have to check and evaluate its performance. However, even after following a clear strategy, many channels don’t see any new subscribers, or the channel does not develop or does it very slowly. Unfortunately, 97% of YouTube channel creators fail, and lack of auditing is one of the main reasons why. What’s the problem? What are you doing wrong? All you need to do is conduct a YouTube audit. YouTube has 2 billion logged-in users every month, so you should always stay tuned to their preferences, interests, and expectations. Auditing, in turn, is an excellent way to get a clear plan of action and fix mistakes. Below you will find tips that will help you c...

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12Nov By AmyNo Comments

breakups, divorce, end partnership, facebook, facebook marketing, marriage, mindset, podcast, relationships, Social Marketing Strategies, social media, social media marketing

#514: An Honest (& Vulnerable) Conversation About Divorce, Break-Ups, & Transitions As An Entrepreneur (with Meghan Linsey and Patrice Washington) – Amy Porterfield

Listen To My Latest Podcast Episode: #514: An Honest (& Vulnerable) Conversation About Divorce, Break-Ups, & Transitions As An Entrepreneur (with Meghan Linsey and Patrice Washington) Listen To My Latest Podcast Episode:#514: An Honest (& Vulnerable) Conversation About Divorce, Break-Ups, & Transitions As An Entrepreneur (with Meghan Linsey and Patrice Washington)

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11Nov By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing, twitter

Which Social Platforms Work Best for Each Industry? [Infographic]

Look, I’m not sure that I agree with all of these categorizations - and I am sure that this will spark some debate among social media marketing folk. But the team from Khoros recently conducted a thorough review of social platform demographics, and based on their findings they’ve published the below chart which outlines the best and worst platforms for brands in each industry vertical. But as with all things digital marketing, it depends. There are no doubt retail brands that have seen huge success on Twitter, for example, which Khoros says is not best suited to tweets. A lot comes down to each business’s individual approach and strategy, and with that in mind, there probably isn’t a definitive way to say that your business shouldn’t bother with this or that platform. If you can find you...

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9Nov By Michelle CycaNo Comments

facebook, facebook marketing, instagram, snapchat, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok

What Is Cameo? Using Celebrity Videos to Promote Your Brand

If you’ve ever wanted George Costanza to roast your dad on Festivus or Chaka Khan to sing you happy birthday, Cameo can make your dreams come true. You probably know Cameo as a platform that allows fans to request celebrity videos, but did you know that you can also use Cameo to grow your business? Read on to find out more about how Cameo can work for you and your company. Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with. What is Cameo? Cameo is a website and mobile app that lets you request personalized video messages from celebrities. Founded in 2016, Cameo connects fans with their favorite actors, ...

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7Nov By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Wistia Status – App not responding

Subscribe to updates for App not responding via email and/or text message. You'll receive email notifications when incidents are updated, and text message notifications whenever Wistia creates or resolves an incident. Country code: Afghanistan (+93)Albania (+355)Algeria (+213)American Samoa (+1)Andorra (+376)Angola (+244)Anguilla (+1)Antigua and Barbuda (+1)Argentina (+54)Armenia (+374)Aruba (+297)Australia/Cocos/Christmas Island (+61)Austria (+43)Azerbaijan (+994)Bahamas (+1)Bahrain (+973)Bangladesh (+880)Barbados (+1)Belarus (+375)Belgium (+32)Belize (+501)Benin (+229)Bermuda (+1)Bolivia (+591)Bosnia and Herzegovina (+387)Botswana (+267)Brazil (+55)Brunei (+673)Bulgaria (+359)Burkin...

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6Nov By Sean DavisNo Comments

Blog, facebook, facebook marketing, Growth Hacks / Tips / Strategies, Social Marketing Strategies, social media, social media marketing, twitter

An Exclusive Online Space to Engage Your Audience

In a bid to make its platform even more appealing to its die-hard fans and newcomers, Twitter introduced several new features over the past couple of years. One of the most recognizable and appreciative efforts was Twitter Communities, which provides users with an exclusive online space to get closer to the discussions they care about the most. If you observe the current scenario, Twitter Communities are increasingly grabbing eyeballs, and for a good reason. Brands are now looking for innovative ways to leverage Twitter Communities in order to reach their audience. They offer an outstanding opportunity to build a community of brand advocates and strengthen brand visibility. If you are a business wanting to know how to grow your brand with the help of Twitter Communities, you are at just th...

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4Nov By AmyNo Comments

facebook, facebook marketing, goal setting, inner critic, mean girl, Melissa Ambrosini, podcast, self doubt, Social Marketing Strategies, social media, social media marketing, Uncategorized, work-life integration

#512: Master Your Inner Critic & Build A Thriving Business With Melissa Ambrosini – Amy Porterfield

Listen To My Latest Podcast Episode: #512: Master Your Inner Critic & Build A Thriving Business With Melissa Ambrosini Listen To My Latest Podcast Episode:#512: Master Your Inner Critic & Build A Thriving Business With Melissa Ambrosini

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2Nov By Emma Wiltshire and Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing, twitter

The Complete Elon Musk–Twitter Saga

So, Elon Musk is now the ‘Chief Twit’ as he says, with the billionaire taking ownership of the platform late Thursday, and for now at least, appointing himself as interim CEO. Whether he stays on as chief, or appoints somebody else to that role, remains to be seen, but thus far, it does appear as though Musk plans to take a hands-on role in re-aligning the app in his vision.  Musk’s first order of business was to fire several top execs. The loss of so much experience will hurt the company, no doubt. But Musk has an alternative view on what Twitter should be, so they were unlikely to ever see eye-to-eye anyway. And the departing execs will take home millions in payouts, which should soften the blow, before they’re re-appointed at another tech firm in similar roles. Musk’s second key order o...

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31Oct By Michelle MartinNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, youtube

14 Fun Instagram Question Sticker Ideas for Marketers

There’s nothing we marketers love more than first party data, right? Instagram is one of the best places to get feedback directly from your customers. But then you have to deal with the 400 DMs crowding your inbox after you ask for it… Enter: Instagram question stickers. The questions sticker for Stories collects and organizes responses, and allows you to turn real feedback into valuable public content. Here’s how to use the Instagram questions sticker, plus 14 creative ideas to inspire you. Bonus: Download a free checklist that reveals the exact steps a fitness influencer used to grow from 0 to 600,000+ followers on Instagram with no budget and no expensive gear. What is the Instagram question ...

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30Oct By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Wistia Status – Some Analytics are down

Subscribe to updates for Some Analytics are down via email and/or text message. You'll receive email notifications when incidents are updated, and text message notifications whenever Wistia creates or resolves an incident. Country code: Afghanistan (+93)Albania (+355)Algeria (+213)American Samoa (+1)Andorra (+376)Angola (+244)Anguilla (+1)Antigua and Barbuda (+1)Argentina (+54)Armenia (+374)Aruba (+297)Australia/Cocos/Christmas Island (+61)Austria (+43)Azerbaijan (+994)Bahamas (+1)Bahrain (+973)Bangladesh (+880)Barbados (+1)Belarus (+375)Belgium (+32)Belize (+501)Benin (+229)Bermuda (+1)Bolivia (+591)Bosnia and Herzegovina (+387)Botswana (+267)Brazil (+55)Brunei (+673)Bulgaria (+359)B...

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28Oct By Vartika KashyapNo Comments

Blog, facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, Social Media Engagement, social media marketing, twitter

How to Manage Your LinkedIn Community Effortlessly In 2022

More than 2 million! According to Business Statistics, this signifies the total number of Linkedin communities. What does that imply? It implies that using LinkedIn to advance B2B marketing is worthwhile. After all, LinkedIn is the best social media platform for establishing solid business ties and generating qualified prospects. If your business is mostly B2B, you might have thought about creating a LinkedIn community. Perhaps you’re also considering how to manage it. But cultivating LinkedIn communities can become overwhelming over a period of time. Just think of tens and hundreds of pending connection requests you have no idea what to do with. So, how do you manage your LinkedIn community to foster better professional relationships without taking undue stress? Let us dive deep into prof...

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26Oct By AmyNo Comments

mindset, podcast, Social Marketing Strategies, social media, social media marketing, Success, work-life balance, work-life integration

#509: How To Know When To Quit

Work will always be there, so make time for experiences that truly light you up Having passion for your business is a good thing. Afterall, your excitement and enthusiasm is quite literally the fuel that keeps the wheels in motion, and gets you through hard times. But whether you’re new to the entrepreneurial game or […] The post #509: How To Know When To Quit appeared first on Amy Porterfield | Online Marketing Expert.

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25Oct By Andrew HutchinsonNo Comments

pinterest, Social Marketing Strategies, social media, social media marketing

Pinterest Launches New Video Content Approach via Partnership with The Louvre

Pinterest has announced a new activation, in partnership with The Louvre, which will enable users to experience the historic art gallery via video elements within the app. The video series will take users behind the scenes, and showcase unseen elements of the space, providing more engagement opportunities. As explained by Pinterest: “Through a series of original videos, ”A look at the Louvre,” shares the museum's masterpieces and architecture at the crossroads of centuries. The content features off-the-beaten-path tours to discover both its collections and the museum's courtyards and staircases, as well as unusual places. The videos invite viewers to admire details within the museum, such as beautifully crafted ceilings and views from the windows.” The new initiative is designed to expa...

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23Oct By Stacey McLachlanNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, youtube

15 Tricks and Hidden Features

Since their introduction in 2020, Instagram Reels have become the app’s fastest-growing feature (and a great way to give your content a boost with the Instagram algorithm). Hopefully, you’ve familiarized yourself with the basics of Instagram Reels by now — because it’s time to kick things into Expert Mode. In this post, we’re sharing the Instagram Reels hacks, tips, tricks and features that the pros know and love, so that (fingers crossed!) your next video will wow all 1.22 billion Instagram users/potential new followers. Bonus: Download the free 10-Day Reels Challenge, a daily workbook of creative prompts that will help you get started with Instagram Reels, track your growth, and see results across your entire Instagram profile...

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21Oct By Amanda WalkerNo Comments

Agency, Blog, linkedin, Social Marketing Strategies, social media, social media marketing, twitter

Skills Needed, Where to Look, and Jobs to Consider

Today, masses are flocking to social media platforms for literally everything – fun, shopping, connecting with brands, seeking jobs… you name it! Since businesses are after the masses, it is not a wonder that social media has since become a crucial marketing tool for businesses. In fact, 83% of marketers reported using social media for their digital campaigns. No wonder social media careers are becoming a lucrative choice. Social media has opened up media and marketing positions as well as opportunities for professional development. What does this mean for you? It translates to exciting career options and an opportunity to put your love for social media to expert use. Do You Want to Find out More? Let’s dive in to discover why you should take a career in social media, how to get started, a...

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19Oct By AmyNo Comments

burnout, hustle culture, mindset, podcast, Social Marketing Strategies, social media, social media marketing, Stress, sunday scaries

#507: 9 to 5 Burnout: Is It Time To Make A Change?

9 to 5 Burnout: Is It Time To Make A Change? Hustle culture tells you that burnout is normal, but I’m here to tell you it’s no way to live It’s a Sunday night. The kids are in bed, and you’re about to relax and unwind with a glass of Pinot and a true crime […] The post #507: 9 to 5 Burnout: Is It Time To Make A Change? appeared first on Amy Porterfield | Online Marketing Expert.

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18Oct By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing

New Report Looks at the Growth of the Creator Economy, and Opportunities of New Platforms

Social platforms are going all-in on the ‘Creator Economy’, adding in a range of new monetization tools and promotion features that are designed to help platform stars showcase their value for brands, or sell their products direct in-app. The value of this is two-fold: for the creators, it enables them to keep doing what they love, and connect with like-minded people in social apps, while for the platforms themselves, it also keeps more original content flowing in, which, in turn, keeps their respective audiences coming back more often. And for brands, that can also present new opportunities to utilize the latest platform tools and features, by partnering with creative talent that’s already well-accustomed with best practices, and has a track record of creating engaging content among you...

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16Oct By Stacey McLachlanNo Comments

facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, youtube

The Top Instagram Photo Editing Trends in 2022

On Instagram, photo editing trends move pretty dang fast. Just cast your mind back to those days when your feed was flooded with heavily filtered, square-cropped photos. Though it was only a couple of years ago, in 2022, that style looks so dated that you might as well be posting a daguerreotype. Your average Instagram user spends almost half an hour each day on the app, and they’re smart enough to spot content that hasn’t managed to keep up with the times. That means last year’s interesting and original photo composition is this year’s tired cliche. To hold your audience’s attention, you’ve gotta keep it fresh and stay up to date with the latest Instagram photo editing trends. So consider this required reading: We’ve got the top 7 Instagram photo styles for 2022. ...

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14Oct By Chuks ChukwuemekaNo Comments

Blog, facebook, facebook marketing, Growth Hacks / Tips / Strategies, instagram, linkedin, marketing strategies, pinterest, Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

The 7-step Inbound Marketing Strategy for Startups to Grow Faster

After launching your business venture with the aim to grow it rapidly, the next thing that jitters you is how to attract customers. The world is a global village, and customers now surf the web to make informed decisions when buying a product or service. A study has it that 80% of business decision-makers prefer articles on a company’s website as a source of information to advertisements. This has made inbound marketing a crucial business methodology. Also, traditional marketing is expensive, and the only lifeline startups have to compete with bigger firms with deep pockets is the Inbound marketing approach. Does that sound interesting? If yes, keep reading because we will tell you about the 7 inbound marketing strategies you should adopt as a startup. What is Inbound Marketing? Inbound ma...

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13Oct By AmyNo Comments

facebook, facebook marketing, mindset, podcast, Social Marketing Strategies, social media, social media marketing, Success, work-life balance, work-life integration

#505: The Beauty Of Finding Purpose Outside Of Work – Amy Porterfield

Listen To My Latest Podcast Episode: #505: The Beauty Of Finding Purpose Outside Of Work Listen To My Latest Podcast Episode:#505: The Beauty Of Finding Purpose Outside Of Work

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11Oct By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing, youtube

YouTube Shares More Info on its Coming ‘Data Stories’ Analytics Element

YouTube has provided some new info on its Data Stories analytics test, which provides insights into your channel performance in a simple, Stories-like format, and is accessible to some users (at present) via YouTube Studio. YouTube first previewed its Data Stories element in August, with selected users being shown a prompt to access the option from the main Overview page in the Studio app. As you can see here, by tapping on the ‘See how YouTube recommends content’ prompt, users are then able to access the Data Stories element, which provides simplified overviews of key channel performance aspects in a swipeable, full-screen display. YouTube says that Data Stories can currently be displayed for four elements: Audience Content Monetization Education about YouTube The last element relates to...

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9Oct By Michelle MartinNo Comments

facebook, facebook marketing, instagram, linkedin, pinterest, Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

How to Use LinkedIn for Business in 2022: A Simple Guide

LinkedIn is the world’s premier business network with 722 million users as of January 2022. 25% of all American adults use LinkedIn, and 22% of those use it every single day. The main reason? To “strengthen their professional network.” For individuals, it’s a great place to stay in touch with old colleagues, get referrals for new business, or look for a new job. But how do you effectively market your business on LinkedIn? We’ve rounded up everything you need to know about marketing your company on LinkedIn — freshly updated for 2022. Before you jump in, watch our step-by-step guide to creating a LinkedIn company page from scratch: Bonus: Download a free step-by-step guide to combining organic and paid social tactics into a winn...

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7Oct By Rebecca Barnatt-SmithNo Comments

Blog, How-Tos, instagram, marketing strategies, Social Marketing Strategies, social media, social media marketing, tiktok, youtube

10 Ways To Optimize Your Video For Higher Rankings

Are you looking to improve your search engine optimization? You might be accustomed to keyword searches and a click-worthy content strategy, but have you thought about how your video optimization could improve your ranking position? By the end of 2022, video content will be responsible for over 82% of all internet traffic, making it a vital component of any successful site strategy. This is where YouTube comes into play. As the second largest search engine in the world, it has over 2 billion active monthly users, rendering it a key player in the battle to seek demographic engagement. Not only can the platform boost brand visibility, but Google takes YouTube-based searches into account when determining a site’s ranking position. The question is, just how vital could your YouTube SEO be on y...

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6Oct By AmyNo Comments

Business Growth, employees, hiring, onboarding, podcast, Social Marketing Strategies, social media, social media marketing, traffic and conversion

503: The Do’s & Don’ts Of Hiring

From making your first hire to expanding your team, here’s what you need to know Your business is your baby. You nurture it, love it, and put a ton of time and energy into its growth. It’s no wonder that the thought of hiring your first employee (or expanding your team even more) makes you […] The post 503: The Do’s & Don’ts Of Hiring appeared first on Amy Porterfield | Online Marketing Expert.

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4Oct By Andrew HutchinsonNo Comments

snapchat, Social Marketing Strategies, social media, social media marketing

Snapchat Says that Even Basic AR Executions Can Drive Audience Response

The use of AR is growing, with Snapchat reporting that over 250 million of its users – or 72% of its active user base - engage with AR elements in the app every day. As AR technology continues to evolve, so too do the ways in which it can be used for more creative, engaging applications, including promotions – and as more brands lean into these types of advanced activations, that then raises the bar for others to also follow suit. But creating AR isn’t as easy as, say, writing a blog post or creating a video clip. It takes technical knowledge, system know-how, it takes professional skill to create unique brand experiences in this more advanced medium. Right? Well, that’s not entirely correct. On Snapchat, one of the leaders in AR, you can create basic AR experiences, even branded ones,...

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2Oct By Britny KutuchiefNo Comments

facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

How to Go Live on Every Network

From Saturday Night Live and the Super Bowl to celebrity slaps at the Oscars, there’s no denying the thrill of watching events unfold in real time. You just never know what could happen. That’s why social media live streaming is so appealing to viewers and why content creators should be getting in on the action. Since YouTube’s very first live event in 2008, internet users have grown from lukewarm to fully obsessed with social media streaming. These days, nearly a third of all internet users report watching at least one video live stream each week. And can you blame them? Live streaming is authentic, engaging, and—we won’t deny it—a little bit thrilling. Bonus: Download a free checklist that reveals the exact steps a fitness in...

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1Oct By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Wistia Status – Edit Exports Failing

Subscribe to updates for Edit Exports Failing via email and/or text message. You'll receive email notifications when incidents are updated, and text message notifications whenever Wistia creates or resolves an incident. Country code: Afghanistan (+93)Albania (+355)Algeria (+213)American Samoa (+1)Andorra (+376)Angola (+244)Anguilla (+1)Antigua and Barbuda (+1)Argentina (+54)Armenia (+374)Aruba (+297)Australia/Cocos/Christmas Island (+61)Austria (+43)Azerbaijan (+994)Bahamas (+1)Bahrain (+973)Bangladesh (+880)Barbados (+1)Belarus (+375)Belgium (+32)Belize (+501)Benin (+229)Bermuda (+1)Bolivia (+591)Bosnia and Herzegovina (+387)Botswana (+267)Brazil (+55)Brunei (+673)Bulgaria (+359)Burk...

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29Sep By Laura AlexanderNo Comments

Blog, facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing

The 5 Biggest Differences Between Facebook and Instagram Ads

It is no secret that social media is often the go-to method if a brand is looking to advertise itself and reach new customers. Among all the social media platforms, Facebook and Instagram stand out from the rest. And why should they not? After all, both platforms have nearly 2 billion daily active users. According to HubSpot’s Social Media Marketing Report, roughly 4 out of 5 marketers buy paid advertising on Facebook. The same report also reveals that while Instagram is behind Facebook in terms of marketer activity, the platform is set to attract more marketers in the future. However, between the two, which would be a better option if you wish to dedicate some of your marketing budget to run ads? As expected, both Facebook and Instagram ads have their pros and cons, meaning that brands ha...

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27Sep By Kylee ChandlerNo Comments

mantras, marie forleo, mindset, overwhelm, podcast, productivity, Social Marketing Strategies, social media, social media marketing, Time Genius, time management

#501: How To Identify What’s Important & Let Go Of What’s Not

5 questions to help you get really clear on what you want Getting clear on what you want as a business owner sounds like it would be easy, but in reality, it can be pretty tough – especially if you’re a one-woman show in the early stages of business. I get it. When I first […] The post #501: How To Identify What’s Important & Let Go Of What’s Not appeared first on Amy Porterfield | Online Marketing Expert.

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25Sep By Andrew HutchinsonNo Comments

instagram, Social Marketing Strategies, social media, social media marketing, tiktok, twitter

Instagram Confirms that Videos Under 60 Seconds in Stories will No Longer Be Split into Segments

Instagram continues its gradual process of merging its video products into one, with the announcement that videos in Stories that are under 60 seconds in length will no longer be split into 15-second segments in the app. As you can see in this in-app alert, posted by social media expert Matt Navarra, when you update your IG app, you’ll get a notification letting you know that your videos in Stories will no longer be cut up, making it a more seamless viewing experience. Instagram’s been testing the update with selected users over the past year, as part of its broader process to integrate its video options, in line with the short-form video shift and general engagement trends. Last October, Instagram retired its IGTV brand, as it combined IGTV and feed videos into one format, while in Jul...

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24Sep By Lynne GroluxNo Comments

facebook, facebook marketing, News, Social Marketing Strategies, social media, social media marketing, tiktok, twitter

How Brands Can Support Indigenous Communities on Social—the Right Way

There is a growing interest among businesses, large and small, to add their voices to the nationwide acknowledgment of the trauma inflicted upon Indigenous children at Canada’s Indian Residential Schools. This was amplified in 2021 with the location of nearly a thousand unmarked graves at sites of the now-shuttered institutions—and we know thousands more have yet to be discovered. On National Day for Truth and Reconciliation, it’s important for Indigenous people (and, frankly, for non-Indigenous people) to see businesses and brands honour those who lost their lives through the 165-year program of assimilation. It’s also important for us as Indigenous people to see them pay tribute to those who survived their years at the notorious schools. But deploying the hashtag #TruthAndReconciliation...

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22Sep By Chandraveer SinghNo Comments

Blog, instagram, Social Marketing Strategies, social media, Social Media Engagement, social media marketing

What is the Best Time to Post on Instagram in 2022?

Listen to this blog The latest social media statistics prove that Instagram is a powerhouse of engagement. You already know it and you want to reap the most of it. The reality, these days, hits you a little differently, right? Despite putting in great effort and time to create and publish quality posts, your content is unable to grab any eyeballs. Same is the fate of multiple marketers, because they avoid one crucial factor in the mix – the best time to post on Instagram. It is one of the crucial factors behind erratic engagement rates. The logic is quite simple, your post should go live at the time when most of your audience is active on Instagram to engage with it. So, what is the best time to post on Instagram? Well, this has a short answer and a long answer. The short answer is that t...

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20Sep By AmyNo Comments

DSD, going viral, list building, mindset, podcast, Social Marketing Strategies, social media, social media content, social media marketing, tiktok, TikTok content

#499: TikTok Intimidates Me, So I’ve Decided To Do It My Way

After 2 years of being almost radio silent on TikTok, I’m giving it another go If you’ve been with me for a while, you know that being in front of the camera has always been a challenge for me. It feels like there’s so much pressure to be ‘on,’ and being the perfectionist that I […] The post #499: TikTok Intimidates Me, So I’ve Decided To Do It My Way appeared first on Amy Porterfield | Online Marketing Expert.

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19Sep By Andrew HutchinsonNo Comments

linkedin, Social Marketing Strategies, social media, social media marketing

LinkedIn Looks to Improve Messaging Interactions with ‘Focused Inbox’, Adds New Sales Analytics Tools

LinkedIn’s looking to help members better manage their LinkedIn inbox, by filtering out more of the junk, with a new ‘Focused Inbox’ UI, which will essentially re-route less valuable messages into an ‘Other’ tab in your LinkedIn message stream. As you can see in this example, LinkedIn’s Focused Inbox update will now provide you with two separate InMail tabs – ‘Focused’ and ‘Other’. Though ‘Other’ could just as easily be labeled ‘Spam’ – and it’ll also be interesting to see where LinkedIn’s Sponsored InMails end up in this separation. Like, a lot of those are junk too, but I’m guessing that LinkedIn’s not going to shift them over to the ‘You Can Ignore These Messages’ section if brands are paying to promote them. As explained by LinkedIn: “[The Focused Inbox] is an intelligent, dual-tabb...

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17Sep By Colleen ChristisonNo Comments

Experiments, facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, youtube

I Tried Instagram Automation (So You Don’t Have To): An Experiment

Has the elusive unicorn of Instagram automation ever tempted you? We can’t blame you. Instagram automation software sites paint a pretty picture of your phone blowing up organically with likes and comments. Your social media scales effortlessly while you sit back and relax. Brands like Nike, NASA, and whoever runs Obama’s social networks are begging you to consult. And, oh, who’s that in your DMs? Taika Waititi and Doja Cat both asking for a follow back? Wow, this is everything you dreamed of, right? Wrong. I tried it out, and not only did Doja Cat not return any of my messages, but I also lost time, money, and a bit of dignity. All is not lost; there are legitimately helpful Instagram automation tools. We’ll get to them at the end of this article. But first, here’s what happened when I tr...

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15Sep By WistiaNo Comments

Social Marketing Strategies, social media, social media marketing

Wistia Status – Incorrect podcast download counts between Aug 30, 2022 and Sep 2, 2022

Subscribe to updates for Incorrect podcast download counts between Aug 30, 2022 and Sep 2, 2022 via email and/or text message. You'll receive email notifications when incidents are updated, and text message notifications whenever Wistia creates or resolves an incident. Country code: Afghanistan (+93)Albania (+355)Algeria (+213)American Samoa (+1)Andorra (+376)Angola (+244)Anguilla (+1)Antigua and Barbuda (+1)Argentina (+54)Armenia (+374)Aruba (+297)Australia/Cocos/Christmas Island (+61)Austria (+43)Azerbaijan (+994)Bahamas (+1)Bahrain (+973)Bangladesh (+880)Barbados (+1)Belarus (+375)Belgium (+32)Belize (+501)Benin (+229)Bermuda (+1)Bolivia (+591)Bosnia and Herzegovina (+387)Botswana ...

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13Sep By Kelsie RimmerNo Comments

Blog, How-Tos, Social Marketing Strategies, social media, social media marketing, youtube

How to Manage Multiple YouTube Channels: Tips and Tools

People, brands, and businesses often create a channel on YouTube to build an audience of engaged subscribers and promote products or services. But what about multiple channels? Is that a thing? If so, is it possible to effectively manage more than one YouTube channel? This article will delve into multi-channel ownership and explore tips and tools to help you juggle your YouTube presence like a pro. Why Would You Have Multiple YouTube Channels? First thing first: what’s the point of owning multiple YouTube channels? Isn’t one the limit? Well, actually, no – you can create up to 50 channels on the platform, and there are several reasons why you might want or need to do so. Some are as listed below: 1. For Better Searchability and Visibility Imagine liking a particular brand’s travel videos,...

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