Google Business Profile - Digital Marketing Journals Hong Kong

1Dec

By Jenna BunnellNo Comments

Blog, Google Business Profile, Social Marketing Strategies, social media, social media marketing

How to Use Google’s Business Messages to Improve Customer Service

Customer service is essential to companies, especially when taking custom orders. If a customer emails you and asks you a question, you can’t just ignore it. You have to respond, even if it takes a while. In the past, this meant you could spend hours typing out long emails at your computer, but now this is simple with Google’s Business Messages. Google’s Business Messages is a useful tool that ensures potential customers can receive help and support through real-time chat, no matter the hour. Let us explain how you can use Google’s Business Messages to engage with your customers. What Are Google’s Business Messages? Google’s Business Messages is a free chat service that offers instant customer support via real-time live chat. The service helps customers get in touch with your business dire...

25Oct

By Jenny BernardeNo Comments

Blog, googe optimize, Google Business Profile, google optimization, google seo, Local SEO, News, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company

GBP Suspension and Reinstatement Chaos

If you’re following the guidelines correctly, Google Business Profile (GBP) suspensions should just be for major problems, right? And, getting your profile reinstated shouldn’t take weeks upon weeks, either. But, for a few weeks in October, it seemed that all it took to get suspended was looking at your GBP the wrong way, and the current response time for profile reinstatement is nearly a month. So what’s been going on? What happened: a bug caused Google Business Profile suspensions to skyrocket Ben Fisher, Google Diamond Product Expert and owner of Steady Demand, explained to BrightLocal over email that there were a number of causes for suspension at the time: “Causes for suspension right now: Hitting the verify button (instant suspension) Adding website parameters (33% suspended) Editin...

29Sep

By Jenny BernardeNo Comments

Blog, googe optimize, Google Business Profile, google optimization, google seo, Local SEO, News, search engine optimisation, search engine optimising, search engine optimization, SEO

4 Key Local Search Updates Rolling Out In 2022

Wednesday, September 28 saw Google’s Search On 2022 event; a conference announcing the newest features arriving to Google. We’ve rounded up all the exciting local search updates coming to Google this year, as outlined at the event. Multisearch Near Me “Your camera is the next keyboard” explained Prabhakar Raghavan, Senior Vice President at Google. Updates to Multisearch will now include ‘near me’ terminology. Users will be able to search through photos and images, alongside fewer words, to find what they are looking for, and stores nearby that sell it. Whilst we have known about this update for a few months, it’s now been confirmed that this will start rolling out across the US. Find the food you love You’ll now be able to search (using both text, and images) for a specific dish. This...

11Aug

By Dani OwensNo Comments

googe optimize, Google Business Profile, Google Business Profile Optimization, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

Google Business Profile Conversion Factors

What makes users convert once they’ve viewed your Google Business Profile? There are many possible factors. We’re going to dive into all the GBP features that may affect conversion rates for Google Business Profiles. Each is something you’ll want to consider when you run a Google Business Profile Audit. Let’s go! Review Factors It’s a no-brainer that GBP reviews impact conversion rates. Number of Reviews If you looked at a listing that only had one review and its rating was five stars, would you trust it? Or would you want to see more reviews to know if the overall review rating was accurate? That’s why the number of reviews can affect conversion rates. Make sure to collect as many reviews as possible so that users know they can trust your overall rating. Overall Review Rating As we just m...

7Jul

By Jamie PitmanNo Comments

googe optimize, Google Business Profile, google optimization, google seo, Introduction to Google Business Profile, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

What is Google Business Profile?

Have you ever wondered how Google knows to show you a store or service near your location, even if you don’t add ‘near me’ to your search? This isn’t search engine magic. Many local businesses shown in Google search results will have done one simple thing: they claimed their Google Business Profile (formerly known as Google My Business). You too can harness this powerful SEO weapon—and get your business in front of people looking to buy products or services close to your location. What is a Google Business Profile? A Google Business Profile is a free tool used by businesses for better marketing to local customers. It offers an easy way to create, manage, and optimize the information that appears for their business in Google search results, on Google Maps, and (sometimes) in Google Shoppi...

6Jul

By Jimit BagadiyaNo Comments

Blog, facebook, facebook marketing, Google Business Profile, instagram, pinterest, Social Marketing Strategies, social media, social media marketing, twitter

How to Optimize a Google Business Profile Listing

Marketing is a crucial component of every business. As trends change, more options become available for promoting your business. Most notably, a social media presence has grown into a must-have for businesses due to its ability to reach potential customers. There are currently 4.48 billion users on some form of social media! You have already created your marketing plan and included Twitter, Instagram, Pinterest, and Facebook. You are further optimizing your site for SEO, and your Facebook ads are pulling in new visitors each week. But there’s one place you may have neglected. Have you checked out Google Business Profile (GBP) yet? If you haven’t heard of GBP, I bet you have seen it. As you enter a search on Google for “plumbers near me” or “dentists in Maryville,” a box appears on the righ...

26Jun

By Manvi AgarwalNo Comments

Blog, Google Business Profile, linkedin, Small Business, Social Marketing Strategies, social media, social media marketing, youtube

A Small Business’s Guide to Marketing on Google My Business

Just Google it! That’s what you (and I) do when we’re looking for a restaurant, a car repair shop, or practically anything under the sun. It’s no wonder that 82% of people use search engines like Google to find local businesses. If you own a local small or medium business, you understand that’s a considerable number of customers. Now, consider this: 70% of your potential customers look up your business online before making a purchase decision or visiting. For this reason, services like Google Places, Maps, and Google Business Profile have been very crucial for small businesses. In June 2017, Google went a step further and launched GBP posts – a way for you to advertise your business listings for free. How do GBP Posts Help Small Businesses Achieve Their Business Goals? Customers love stor...