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RCS in Retail: Success Stories to Build your Own

29Jun

By Master Of Code GlobalNo Comments

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RCS in Retail: Success Stories to Build your Own

SMS remains a staple in commercial interactions, but its limitations are becoming increasingly evident, particularly for brands seeking deeper buyer engagement. This has paved the way for the meteoric rise of Google RCS Business Messaging (RBM) as a powerful and dynamic alternative. In fact, the protocol has witnessed an astounding 684% surge in usage within retail and eCommerce sectors.With over a billion monthly active users, the channel effectively addresses the shortcomings of traditional mediums, including low email open rates, challenges in reaching customers on crowded social networks, limited rich media capabilities in SMS, and the ineffectiveness of one-way communication.The numbers speak for themselves: companies sent 25,000 times more RCS messages in November 2023 compared to Fe...

#634: The Million Dollar Course Creators Club: Four Student Success Stories – Amy Porterfield

16Dec

By AmyNo Comments

Digital Courses, facebook, facebook marketing, financial freedom, Inspiration, Millions in Sales, motivation, podcast, Social Marketing Strategies, social media, social media marketing, student success

#634: The Million Dollar Course Creators Club: Four Student Success Stories – Amy Porterfield

Listen To My Latest Podcast Episode: #634: The Million Dollar Course Creators Club: Four Student Success Stories Listen To My Latest Podcast Episode:#634: The Million Dollar Course Creators Club: Four Student Success Stories

YouTube Shares More Info on its Coming ‘Data Stories’ Analytics Element

11Oct

By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing, youtube

YouTube Shares More Info on its Coming ‘Data Stories’ Analytics Element

YouTube has provided some new info on its Data Stories analytics test, which provides insights into your channel performance in a simple, Stories-like format, and is accessible to some users (at present) via YouTube Studio. YouTube first previewed its Data Stories element in August, with selected users being shown a prompt to access the option from the main Overview page in the Studio app. As you can see here, by tapping on the ‘See how YouTube recommends content’ prompt, users are then able to access the Data Stories element, which provides simplified overviews of key channel performance aspects in a swipeable, full-screen display. YouTube says that Data Stories can currently be displayed for four elements: Audience Content Monetization Education about YouTube The last element relates to...

Instagram Confirms that Videos Under 60 Seconds in Stories will No Longer Be Split into Segments

25Sep

By Andrew HutchinsonNo Comments

instagram, Social Marketing Strategies, social media, social media marketing, tiktok, twitter

Instagram Confirms that Videos Under 60 Seconds in Stories will No Longer Be Split into Segments

Instagram continues its gradual process of merging its video products into one, with the announcement that videos in Stories that are under 60 seconds in length will no longer be split into 15-second segments in the app. As you can see in this in-app alert, posted by social media expert Matt Navarra, when you update your IG app, you’ll get a notification letting you know that your videos in Stories will no longer be cut up, making it a more seamless viewing experience. Instagram’s been testing the update with selected users over the past year, as part of its broader process to integrate its video options, in line with the short-form video shift and general engagement trends. Last October, Instagram retired its IGTV brand, as it combined IGTV and feed videos into one format, while in Jul...

How to Schedule Instagram Stories in 2022 [4 Simple Steps]

26Aug

By Christina NewberryNo Comments

facebook, facebook marketing, instagram, linkedin, pinterest, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, twitter, youtube

How to Schedule Instagram Stories in 2022 [4 Simple Steps]

If you’re using Stories as part of your Instagram marketing mix, you’ve probably wondered: Can you schedule Instagram Stories? Well, great news — the answer is yes! You can now create, edit, and schedule your Stories in advance using the Instagram Story scheduler in Hootsuite or Facebook Business Suite. In this post, we cover the benefits to scheduling Instagram Stories rather than publishing them on the fly, like: saving a ton of time making it easier to customize Stories with editing tools and templates avoiding typos and autocorrect mistakes We also walk you through the exact process of how to schedule Instagram Stories. Download your free pack of 72 customizable Instagram Stories templates now. Save time and look profession...

How to Add a Link to Instagram Stories (RIP Swipe Up Link)

31Aug

By Paige CooperNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, youtube

How to Add a Link to Instagram Stories (RIP Swipe Up Link)

Want to add a link to your Instagram Story? We have good news and bad news. (And then more good news!) The good news is that even though Instagram has retired its swipe-up feature, you can still add links to Stories using Instagram link stickers. The bad news is that, so far, you still need 10,000 subscribers or a verified account to get access to link stickers. Which leads us to the OTHER good news: we have a simple hack to add a link even if you don’t have access to link stickers, yet! Read on for all the steps. Download your free pack of 20 customizable Instagram Stories templates now. Save time and look professional while promoting your brand in style. Wait, what was the Instagram swipe up feature? The Instagram swipe up feature helped brands and influencers reach their audiences and...

The Complete Guide to Using Instagram Stories for Business in 2021

28Jul

By Christina NewberryNo Comments

facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, twitter, youtube

The Complete Guide to Using Instagram Stories for Business in 2021

More than 500 million people use Instagram Stories every day. And those Instagram users have a keen eye for new products and trends. 58% say they’ve become more interested in a product or brand after seeing it in Stories. And half say they’ve actually visited a website to buy a product or service after seeing it in Stories. So perhaps it’s no surprise that 4 million businesses advertise on Stories every month. In this post, you’ll learn everything you need to know about how to use Instagram Stories for business. Download your free pack of 20 customizable Instagram Stories templates now. Save time and look professional while promoting your brand in style. How to use Instagram Stories Instagram Stories are vertical, full-screen photos and videos that disappear after 24 hours. They appear a...

How to Make a Poll on Instagram Stories in 7 Easy Steps + Instagram Poll Ideas

7May

By Mitchell WiewelNo Comments

best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, instagram chatbot, Instagram Marketing, robot chat

How to Make a Poll on Instagram Stories in 7 Easy Steps + Instagram Poll Ideas

Take your Insta’s engagement to new levels by learning how to make a poll on Instagram with the best Instagram polls ideas! Besides, one of the most effective ways to improve engagement and grow your Instagram accounts is to ask questions! Whether you are simply working on a brand awareness campaign or trying to convert Ecommerce sales and closing hot leads, Instagram polls are a highly effective and fun way to engage with your followers while simultaneously increasing profits!* (*Disclaimer: The top 100 brands have seen their engagement grow by 53 percent year-over-year on Instagram! But how many are effectively monetizing that growth? Learn the benefits of a business Instagram account and how you can turn your Insta into profits). So, what can we do with Instagram polls? Re...

How to Use Facebook Stories for Business: The Complete Guide

16Mar

By Leah GolobNo Comments

facebook, facebook marketing, instagram, linkedin, snapchat, Social Marketing Strategies, social media, social media marketing, Strategy

How to Use Facebook Stories for Business: The Complete Guide

From swapping faces on Snapchat to sharing water cooler moments on LinkedIn, Stories have made their mark on most, if not all, of today’s leading social platforms. Facebook Stories is no exception. The visual, immersive appeal of Stories has won over a wide range of demographics, including those who continue to use Facebook as one of their go-to social media channels. The platform remains a powerhouse when it comes to building and maintaining relationships, with no signs of slowing down. Approximately 500 million people are using Facebook Stories daily. It’s pretty clear that despite the ephemeral nature of Stories, they provide lasting impact. And, they’ve been shown to be just as good at driving brand lift as Facebook feeds and Instagram Stories. After viewing a business’ Story, 58% of p...

9 Instagram Stories Best Practices to Grow Your Business

12Mar

By Mitchell WiewelNo Comments

9 Instagram Stories Best Practices to Grow Your Business

What happens on Instagram stays on Instagram… for 24 hours with the transient Snapchat-esque “Stories.” Over 500 million active users are on Stories every day, and your business can capitalize on this largely untapped funnel with Instagram Stories best practices. Surprisingly, many marketers are still struggling to incorporate Stories into a digital marketing sales funnel, flywheel, or whatever your lead gen model is. As many as 55% of marketers aren’t even sure how to add a link to Instagram Stories. That all changed in February 2021. Now you can easily add a link to your Stories, automate responses, and DMs from a single inbox with an Instagram sanctioned tool. That’s right, the Facebook and Instagram powers-at-be have blessed us with Messenger API support.😇 These are ...

Secrets of How To Add a Link To Instagram Stories in 2021

7Mar

By Vince MagalineNo Comments

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Secrets of How To Add a Link To Instagram Stories in 2021

For all of Instagram’s strengths, the platform still presents a number of significant challenges to the business world. Top among these challenges is learning how to use Instagram to drive traffic to your website. The challenge has been so prevalent that more than 55% of marketers don’t even know how to add a link to Instagram Stories, posts, or anywhere other than the link in their Instagram bio, for that matter. That’s all about to change in 2021. Imagine all of the additional traffic you could capture by adding a link to your Instagram Stories? Well, there is one existing way to add a link to an Instagram Story, as well as one brand new and exciting way that we’ll touch on first. For those new to Instagram marketing, you may be asking yourself, “Why are Instagram marketers so d...

#334: 4 Incredible ‘First Launch’ Success Stories – Amy Porterfield

30Dec

By AmyNo Comments

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#334: 4 Incredible ‘First Launch’ Success Stories – Amy Porterfield

Listen To My Latest Podcast Episode: #353: Your Confidence Success Path for Showing Up Online with Ivirlei Brookes Listen To My Latest Podcast Episode:#353: Your Confidence Success Path for Showing Up Online with Ivirlei Brookes

How to Land Your First Chatbot Client: 6 Success Stories to Use as a Guide

27Dec

By Andrew WarnerNo Comments

best chatbot, chatbot, chatbot app, chatbot messenger, chatbot online, chatbot website, creating chatbots, facebook bot, facebook chatbot, facebook messenger bot, robot chat, Uncategorized

How to Land Your First Chatbot Client: 6 Success Stories to Use as a Guide

The number one question Bot Academy community members ask is “How do I land my first bot client?” The truth is, it isn’t doesn’t take a crazy complicated master plan and there’s no one right way to do it. If you have the skills to build a chatbot and understand the value you bring to a client relationship, it’s actually pretty straightforward. To show you, I interviewed six successful Bot Academy graduates to find out how they closed their first deals so that you can put their strategies to work for yourself. Use Personalization and Persistence – Kelly Garrett https://youtu.be/DBkGOxYmjzA Kelly Garrett actually landed her very first bot client using the cold email template from Bot Academy. Who’d have thought that would work? 😉 However, she didn’t shoot off hundreds or even dozens...