Monday, September 14Digital Marketing Journals

Tag: rules

Gmail Bulk Sender Rules: Preparing for April 1st Updates & Beyond
29Mar By Casie GilletteNo Comments
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, google chat bots, Outbound Email Marketing, robot chat

Gmail Bulk Sender Rules: Preparing for April 1st Updates & Beyond

Back in October, Google and Yahoo announced their new bulk sender rules.  These rules, which effectively drew a line in the sand when it came to spam complaint rates, were a big change in that this was the first time any big email provider had given specific directives.  The new rules? Mandatory digital email signing (domain authentication) 0.3% spam complaint rate threshold The updates, rolled out February 1, 2024, were a surprise to many and certainly presented a new challenge for email marketers – especially outbound email marketers. In fact, as we dug into just how these new rules would impact outbound marketers, we found that a lot of people were going to be in real trouble. The thing is, since the announcement of the new guidelines, we haven’t seen much chatter ...
Read More
Social Media Rules for Real Estate: A 2024 Guide
9Jan By Rob GloverNo Comments
facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Social Media Strategy, Strategy, Template, tiktok

Social Media Rules for Real Estate: A 2024 Guide

There’s no doubt that social media is an amazing marketing tool for real estate professionals. But it’s important to remember that various real estate codes of ethics — and many local and national laws — apply to what you post. So before you publish your next Reel, Snap, TikTok, or Tweet (Xeet?), make sure you know the social media rules for real estate agents. Peruse this guide if you’re a bit fuzzy on what constitutes a good or bad social media post. We’ve laid out laws and guidelines to keep your content ethical. We’ve also included several best practices and examples so you leave with a plan to make every post perfect. Bonus: Get a free social media strategy template designed specifically for real estate agents, broker...
Read More
Attention Spans are Shrinking, but Long-form Content Still Rules — What’s the Catch?
26Dec By Adam JaffreyNo Comments
Blog, Consumer Engagement, Content Consumption, content marketing, Content Marketing Resources, Content Strategy, Digital Marketing, digital mkt, Email Marketing, Internet marketing, long form content, Marketing Skills, marketing strategies, Marketing Topics, Online Marketing, Short Form Content, social media marketing, Traffic Generation

Attention Spans are Shrinking, but Long-form Content Still Rules — What’s the Catch?

Somewhere in the back of your mind, you probably remember reading at least one article saying that our attention spans are down to a “mere 8 seconds” — or “less than a goldfish”. While it sounds catchy, it’s not that simple. It’s easy to jump to conclusions and get swept up in the clickbaity narrative, but the research on human attention spans isn’t so clear cut.  In fact, some scientific studies seem to point in the completely opposite direction — humans have an enormous capacity for attention.  Our Problem is Not Attention — it’s Distraction  The core issue isn’t a lack of attention — it’s the multitude of distractions competing for our focus. The modern consumer’s attention hasn’t become scarcer, it’s just spread thinner. The growing popularity of platforms such as TikTok...
Read More
Meta Publishes New Report on Evolving Data Privacy Rules, And How They’ll Impact Marketers
28Jun By Andrew HutchinsonNo Comments
Social Marketing Strategies, social media, social media marketing

Meta Publishes New Report on Evolving Data Privacy Rules, And How They’ll Impact Marketers

Meta has published a new report, in partnership with Deloitte, which examines the evolving data privacy landscape, and how businesses can prepare for the next big shifts, while also maximizing their audience outreach capacity. Various policy and institutional changes have led to new policies around how people’s personal data can and cannot be used, and that’s set to have a big impact on ad targeting, audience outreach, and more, with marketers forced to find new ways to optimize the information that they can use within these new parameters. Elements like data clean rooms and de-identified audience insights are among the key considerations, which are examined in this new report, under the broader banner of ‘privacy-enhancing technologies’ (PETs), which will become more commonplace, and th...
Read More
A.I should be governed by rules and laws to ensure its safety. | by Surya Chandana | Sep, 2022
30Sep By Surya ChandanaNo Comments
ai, ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, law, machine-learning, robot chat, rules, security

A.I should be governed by rules and laws to ensure its safety. | by Surya Chandana | Sep, 2022

Artificial Intelligence should have safety measures to prevent harm to humans.Artificial intelligence is a very smart instrument. It can create complex plans and outsmart humans in virtually every way imaginable. This has led many to be quite concerned about the rise of AI, but it may not be as scary as it seems. Here are some rules and laws that could help ensure that AI doesn’t endanger mankind.Artificial intelligence is a powerful tool that can make the world a better place. However, it also has the potential to cause great harm if left unchecked. This is why I believe that artificial intelligence should be governed by rules and laws.A.I generated ImageArtificial Intelligence is an emerging field of research that uses computers to perform tasks usually associated with human intelligence...
Read More