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Your brand needs a virtual assistant, and you have the opportunity to build it — that’s great. But one of the burning questions on your mind right now might be — where do you even start?The first step that you absolutely need to get right is use-case selection. Picking the right use-cases before you start investing in building a chatbot is critical to the success of your bot. Building a bot is a time-consuming and extensive exercise and spending all that effort building the wrong use-cases could be detrimental to the success of your Conversational AI Journey.“If you don’t have the time to do it right, when will you have time to do it over?” — John WoodenBut figuring this out isn’t as easy as it sounds. It usually takes weeks and months of intensive planning, research, and ideation. You wou...



