Monday, September 21Digital Marketing Journals

Citations

How to Write a Good Business Description for Local Citations
Citations, googe optimize, google optimization, google seo, Local Insider, Local SEO, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services

How to Write a Good Business Description for Local Citations

Here’s a hot tip many businesses don’t think about when building citations for local SEO. In my latest video, I explain why the first sentence of your description is so important, and how to make the most of it. Video Transcript Hey, here’s a quick citation building tip that a lot of businesses are missing out on. Whether or not you’re building citations with our listing service or you’re building them yourself, the description field is very important. Why business descriptions are important Let’s say you order citations from us and you’re entering the description. This field is your opportunity to get some additional keywords in. Though I wouldn’t say keywords on your Google Business Profile description have an impact on rankings, keywords in your citation descript...
Expanding Our Local Data Aggregator Coverage with GPS Network and YP Network
Blog, BrightLocal Products, Citations, googe optimize, google optimization, google seo, News, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services

Expanding Our Local Data Aggregator Coverage with GPS Network and YP Network

We’ve expanded our Local Data Aggregator coverage with the addition of two new networks: GPS Network and YP Network. GPS Network It might sound pretty obvious, but it’s vitally important to ensure potential customers can actually find where your business is located. But, updating outdated or conflicting location information is still a challenge that local businesses frequently have to tackle. Our own research shows that 39% of consumers would either jump ship to an alternative business or give up their search entirely if they encountered incorrect address information for a local business. That’s where the GPS Network comes in. The GPS Network ensures a business’s location data is available and accurate on five of the most widely used navigation apps: TomTom Waze Here Uber Navmii Collecti...
The Top Citation Sites in Every US State – Updated 2022
Citations, googe optimize, google optimization, google seo, Resources, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services

The Top Citation Sites in Every US State – Updated 2022

450+ top local citation sites and business by US state Anyone who owns or works with a local business will know the foundational importance of building quality citations on business listings sites and directories. We’ve already collected the top citation sites by business category, by country, and by US city, but this resource is for you if you’re looking to improve the online visibility of a local business across the US state you operate in. Our Citations Team has gathered over 450 different business listings sites and directories that focus wholly on businesses within each of the US states. The next time you’re looking for a state-wide business listings site or directory to submit your or your client’s business to, head back to this page. Please Note: Citation sites listed here aren’t ne...
Local Citation Sites for Top 100 US Cities
Citations, googe optimize, google optimization, google seo, Local SEO, Resources, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services

Local Citation Sites for Top 100 US Cities

San Jose, California San Jose is the third-largest city in California, and is situated within the San Francisco Bay Area. After rapid growth in the mid-20th century, San Jose has now come to be well known for its affluence and high cost of living. It has been reported that San Jose is one of the ‘happiest’ places to work due to the high salary opportunities and the prospects for growth. Schools in the surrounding areas supply thousands of computer science graduates into the local economy ever year, and as the largest city in the valley, San Jose has been nicknamed “the capital of Silicon Valley.” We have searched for local directories and potential citation sites throughout the city, including the following local areas: Downtown San Jose, Central, West San Jose, North San Jose, East San Jo...
Top Citation Sites for Service Area Businesses
Citations, googe optimize, google optimization, google seo, Resources, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services

Top Citation Sites for Service Area Businesses

Working with local businesses already requires a great deal of very specific local SEO skills, but when it comes to Service Area Businesses (i.e. businesses that work in a service area and visit you at your home rather than a working from a physical location) things get even more specific. Service Area Businesses, such as locksmiths, exterminators, plumbers, and the like, have very different local marketing requirements to other local businesses. In many cases, they’ll want to refrain from displaying their addresses, and instead, they’ll need to specify the service areas they can cover. Unfortunately, not all citation sites have that flexibility, which can make it harder to build citations for Service Area Businesses. We’ve taken the hard work out of this for you and put together the ultim...
Fraudulent Business Profiles in the Spotlight as Google Updates Verification Requirements and Trust Signals
Blog, Citations, googe optimize, Google My Business, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, SEO

Fraudulent Business Profiles in the Spotlight as Google Updates Verification Requirements and Trust Signals

Reports of a new Google Business Profile (GBP) verification label are currently circulating within the local SEO community. Select GBPs have received the new ‘confirmed’ label from Google to show that the associated business has had its details verified recently. Although not all GBPs have received this label, searchers can see that certain profiles have had their business details verified by Google—likely through an automated phone call. They're like a series of "trust" signals you think @rustybrick ? Has the state of the GBP ecosystem in terms of accuracy become so bad that Google needs to add these to show consumers they can be confident in the panel details? 🧐 https://t.co/yPjrzFmfIm pic.twitter.com/1Byf5ZgJyr — Claire Carlile🕊️ 🌊 🥑 🦥 (@c...
2021 Local Search Summit – Day 2 Takeaways & Advice
Citations, googe optimize, Google My Business, google optimization, google seo, Local SEO, search engine optimisation, search engine optimising, search engine optimization, SEO, Whitespark

2021 Local Search Summit – Day 2 Takeaways & Advice

How To Pivot Your Facebook Advertising In A Post iOS14.5 World Many of you have probably heard about Apple’s iOS 14.5 update that limited the ability to set retargeting cookies on mobile. Well, not all is lost. Duane explained how you can pivot your Facebook advertising in a post IOS 14.5 world.  Oftentimes, we hear clients say, “we’re losing sales”. The truth is, they’re not actually losing sales. The reality is that sales are either super delayed, or they’re just not showing up in AD manager. You are not losing sales, you just can’t track what’s going on, and that is because Apple’s decided to ask people “do you want to be tracked” and rightfully so, most people say no. So what can you do to help improve your traffic and get the most out of your Facebook Ads? Here are a few of Duane’s Ti...