Friday, August 21Digital Marketing Journals

Tag: Planning

10 best email marketing tools for event planning businesses in 2025
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Online Marketing

10 best email marketing tools for event planning businesses in 2025

Planning events is about more than venue bookings and catering — it’s about orchestrating countless moving pieces, building relationships, delivering memorable experiences, and sustaining them over time. The challenge? CRM needs in the event-planning industry are uniquely demanding. Event-planning businesses must juggle multiple stakeholders (clients, vendors, attendees, and sponsors), shifting timelines, varied event formats (virtual, hybrid, and live), and the need to both scale and personalize communications — all at once. (more…)
Succession Planning — the Best Way to Ensure Your Company’s Future
Digital Marketing, digital mkt, Internet marketing, leadership, Online Marketing

Succession Planning — the Best Way to Ensure Your Company’s Future

If you’ve seen the award-winning HBO show “Succession,” you know how dramatic and challenging it can be to adequately succession plan for the next generation of business leaders. I’ve personally worked at companies that took succession planning seriously, and those that didn’t, and the difference was stark. According to this 2023 report, “three years is the critical tipping point when valuable leaders consider whether they should look for their next opportunity internally or externally.” I’ve felt this in my own professional experience. If there’s no plan for me to move up internally at a company after working for three years, I’m left feeling undervalued and looking for other opportunities. Developing a succession plan can set your company up for smooth transitions when leaders resign o...
Meta’s Planning to Launch New Smart Glasses, Ahead of AR Expansion
Social Marketing Strategies, social media, social media marketing

Meta’s Planning to Launch New Smart Glasses, Ahead of AR Expansion

Meta’s AR glasses are set to take another step forward this year, with the latest reports on the company’s moves providing some more insight into its wearables planning. According to a new report from Bloomberg, Meta’s planning to release a new version of its current smart glasses later this year, aimed specifically at athletes, with the device’s data tracking elements to help improve performance feedback. Meta’s athletic sunglasses will reportedly be based on Oakley’s “Sphaera” style, and will come with a single camera, in the center of the frame, in order to reduce weight. Oakley is owned by EssilorLuxottica, the same company that owns Ray Ban, which Meta has already partnered with on its first smart glasses. Meta also reportedly invested in the company last year, solidifying that part...
The Top 10 Stress-Free Social Media Planning Tools
facebook, facebook marketing, instagram, linkedin, Social Marketing Strategies, social media, social media marketing, Social media scheduling, Social Media Tools, Strategy, twitter, youtube

The Top 10 Stress-Free Social Media Planning Tools

In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. As social media sailors ourselves, we’ve navigated uncharted waters, and know that it requires more than luck to get to where you want to go. Without the right tools, you’re bound to get lost at sea. That’s why we’ve journeyed far and wide to bring you this list. This blog is like your treasure map to the shores of a well-run social media plan. Seafaring metaphors aside, get ready for the top ten hands down best social media planning tools in 2023! Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. What is a social med...
#425: Project Planning Mastery: A Step-By-Step For How To Stay Organized – Amy Porterfield
Business Organization & Systems, business systems, facebook, facebook marketing, Online Business, podcast, project plan, project planning, Social Marketing Strategies, social media, social media marketing

#425: Project Planning Mastery: A Step-By-Step For How To Stay Organized – Amy Porterfield

Listen To My Latest Podcast Episode: #425: Project Planning Mastery: A Step-By-Step For How To Stay Organized Listen To My Latest Podcast Episode:#425: Project Planning Mastery: A Step-By-Step For How To Stay Organized
7 Local SEO Updates From 2021 That Will Impact Your Planning
googe optimize, google optimization, google seo, Local Search, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services

7 Local SEO Updates From 2021 That Will Impact Your Planning

It’s been a fast-paced year with plenty of developments in digital marketing, and local SEO was no exception.As consumers’ informational needs have grown and local markets have become more competitive, search engines have adapted to meet these needs.Businesses, local SEO professionals, and their agencies have new tools, more data – and easier access to both.And consumers? They’re gaining access to more of the information they care about through an increasingly rich, engaging, and seamless local search experience.Google And Changing Consumer Buying Habits Disrupted Local SearchThis year, many of our top local search updates are from Google, but that shouldn’t be a surprise.Google quickly responded to changing consumer buying habits as a result of the pandemic and remains the dominant force ...
The Ultimate Guide to Planning Your Holiday Emails
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Holiday Marketing, Internet marketing, Online Marketing

The Ultimate Guide to Planning Your Holiday Emails

By Kelsey Johnson October 25, 2021 With supply chain constraints and higher projected sales than ever, now is the time to get your 2021 holiday email marketing campaigns in order. Capture early sales while the hype is high. It’s time to start your holiday email marketing now! Here’s why:  November to January 2021 is projected to see the highest sales to date, totaling up to $1.3 trillion. With limited supplies and long shipping times from overseas, this is the perfect opportunity for local businesses to make more sales. And people are shopping early this year. So if you were thinking of getting those holiday emails out in late November, you could miss out on weeks of easy sales. Furthermore, ecommerce holiday sales are expected to grow 35% compared to 2020, which was ...