Wednesday, August 19Digital Marketing Journals

Tag: Photos

Photos & Local SEO: Simple Ways to Put More Notches on Your Belt with Images
26Apr By PhilNo Comments
googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services

Photos & Local SEO: Simple Ways to Put More Notches on Your Belt with Images

Like my post? Please share! The biggest problem with most advice on “image SEO” is it focuses too much on what images you should take and how you should take them.  Often that advice rests on an assumption that you’re in a photogenic line of work, where it’s both easy and wise to take photos of what you offer and where you offer it.  But what if your services appear only as brain waves in your head, your products are tough on the eyes, or your place of business looks like Sanford & Son’s?  Even if your photos don’t have the good looks, somehow you still need to give them legs. Another problem is much of  the advice is perfectionistic and fussy.  It’s too focused on technical steps that most people can’t or won’t bother with, that your competitors seem not to bother with, and that Googl...
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How to Post Multiple Photos on Instagram Story: 4 Simple Ways
19Oct By Ronald RajanNo Comments
Blog, instagram, Social Marketing Strategies, social media, social media marketing

How to Post Multiple Photos on Instagram Story: 4 Simple Ways

Did you know: Harnessing the power of Instagram Stories can skyrocket your engagement. But are you stuck on how to add multiple pictures to your Instagram Story?  You’re not alone.  A whopping 500 million users engage with Instagram Stories daily. Even more impressive, about 70% of Instagram’s entire user base tunes into stories every single day. This opens up a world of opportunities for content marketers and brands. So, if you want to leverage Stories for your website, why limit yourself to just one image? The art of posting multiple photos on a single Instagram story might seem intricate at first. But with various techniques at your disposal, you can craft captivating and diverse stories that resonate with your audience. Ready to boost your Instagram engagement? Dive into this guide, an...
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10Mar By Darren ShawNo Comments
googe optimize, Google Business Profiles, google optimization, google seo, Local Insider, Local SEO, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services, Whitespark Weekly

Why is Google Rejecting My Google Business Profile Photos?

Why is Google Rejecting My Google Business Profile Photos? - Whitespark 1. Google has a bug where photos show as rejected, but if you wait 24-48 hours, they actually publish. So, as Mike Blumenthal likes to say, “drink 4 beers and come back on Monday.” It’s likely that the issue will fix itself. 2. If your Profile is less than 2 weeks old or was recently reinstated, you can’t publish images. This is because new GBPs are “sandboxed” for 2 weeks until they have built up some trust.Wait at least 14 days after you have been verified/reinstated before you upload images. 3....
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Geotagging Photos is a Local SEO Myth
9Feb By Darren ShawNo Comments
googe optimize, Google Business Profiles, google optimization, google seo, Local Insider, Local SEO, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services, Whitespark Weekly

Geotagging Photos is a Local SEO Myth

Geotagging Photos is a Local SEO Myth - Whitespark It’s infuriating that many local SEOs are still telling people to geotag their Google Business Profile photos, when research has shown time and time again that IT DOES NOT WORK. In this video, I explain why it doesn’t work, bust some myths and present a couple studies that have concluded that geotagging is a waste of time. Video Transcript I’ve been getting into TikTok a little bit lately, and I am ANNOYED. So, I keep seeing all these local SEO people on TikTok shilling this advice, li...
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The 10 Best Sites To Find Completely Free Stock Photos (2022-23)
22Dec By Jake RocheleauNo Comments
building website, Collections, creating a website, google web designer, Imagery, internet design, web design, web design company, web designer, web page design, website builder, website design

The 10 Best Sites To Find Completely Free Stock Photos (2022-23)

Free stock photos have become a huge commodity on the web. They’re easier to find than ever before and it’s quite possible there are millions of these photos to choose from. These free photos certainly make design work easier, but finding high-quality photos for hero images can be a real pain. That’s why I’ve curated the absolute best sites to help you find HQ photos for all your web design projects. NegativeSpace First in this collection is NegativeSpace, featuring a gorgeous high-resolution gallery of stock photos. But these photos don’t have that cheesy vibe you typically expect from stock photo sites. They all look incredibly natural and they span a wide array of topics. You can find photos to use on a business website, a restaurant homepage, or even pictures to use as featured photos...
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Google My Business Photos: The Ultimate Guide to Looking Good Online
28May By Claire CarlileNo Comments
googe optimize, Google My Business, google optimization, google seo, Learn, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services

Google My Business Photos: The Ultimate Guide to Looking Good Online

We’ve all heard the saying that first impressions count, and this is just as true online as it is in real life.  Internet users are inherently visual creatures, with approximately 50% of the surface of the human brain devoted to processing visual information. Images and visuals are much more powerful and easier to understand than just text, as well as being easier to recall. You can find all the data behind this here . Given the human propensity to form impressions and take in information via a visual format, images are tremendously influential and key to your business looking good online.  As businesses and individuals, we’re all very used to curating the images on our website and on our social media channels in view of what we think they say about us both professionally and personally. B...
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Does Adding Photos in Google My Business Increase Ranking? [Case Study]
5Oct By Joy HawkinsNo Comments
GMB, googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company

Does Adding Photos in Google My Business Increase Ranking? [Case Study]

Posted Oct 4, 2021 by Joy Hawkins I often see posts come up in Facebook groups that recommend adding photos constantly to your Google My Business listing because this helps a business rank higher in the local pack results.  Most people say it’s because Google likes “fresh” or “recent” content. TLDR; According to this case study: Adding photos to a Google My Business listing had no measurable impact on ranking in the local pack search results. The search results didn’t show the photos we added and often defaulted to the cover photo. Adding photos to the GMB landing page (the business website) did impact ranking due to the alt-text on the photo. The Case Study For this test, we took 4 different Goo...
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Does Geotagging Photos Influence Ranking?
9Sep By Joy HawkinsNo Comments
GMB, googe optimize, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company

Does Geotagging Photos Influence Ranking?

Posted Sep 8, 2021 by Joy Hawkins When people talk about what strategies they utilize in Local SEO to get their client’s ranking, I often hear references to geotagging images. TLDR Adding geotags to images in Google My Business (GMB) listings had no measurable impact on rankings in the local pack.  Similarly, adding geotags to the photos on the business website had no measurable impact on organic or local pack rankings. What is geotagging? Geotagging photos is the process of adding latitude/longditude tags to an image so that where the photo was taken can be identified.The Exif format has standard tags for location information. As of 2014, many cameras and mobile phones have a built-in GPS receiver...
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40 Free Photoshop Actions for Adding Vintage Effects to Your Photos
30Aug By Paul AndrewNo Comments
building website, creating a website, Free Templates, google web designer, internet design, Photo Effects, Photography, Photoshop, Photoshop Actions, Vintage Design, web design, web design company, web designer, web page design, website builder, website design

40 Free Photoshop Actions for Adding Vintage Effects to Your Photos

If you regularly work on a certain type of project, you probably have your workflow down path, which means you probably repeat the same steps over and over to achieve a specific result. But for a workflow to be truly efficient, it should also save you time. That’s where Photoshop actions come in handy. Photoshop actions are nothing more than a series of tasks you can record and apply to a single file or a batch of files. They can be as simple as resizing an image and applying a color overlay to more complex such as resizing an image, adding a filter, applying an overlay, and renaming them according to a specific rule. In most cases, Photoshop actions are used to achieve a certain effect to your images without spending hours recreating the effect from scratch every time. While you can cer...
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Do Photos With People Perform Better on Instagram?
21Apr By Stacey McLachlanNo Comments
Experiments, facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, twitter

Do Photos With People Perform Better on Instagram?

No matter how religiously you follow updates to the Instagram algorithm, getting your posts in front of people isn’t going to do you much good if they don’t actually like what they’re seeing. Social media is ultimately for people, not robots — which means getting true engagement requires appealing to what people like. We already know that visually beautiful or interesting content performs best here. (You’ve been trying out our tricks for taking and editing good Instagram photos, right?) But beyond composition or graphic design, is there a type of photo that people like more? Well, the hunch of many a social media manager is that pictures of people perform better than those without. (Sorry, landscape photogs.) But why rely on a gut instinct, when we have a whole special column here on the H...
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Google Maps Lets Users Add Photos Without Leaving a Review
12Mar By Matt SouthernNo Comments
googe optimize, google optimization, google seo, Local Search, News, search engine optimisation, search engine optimising, search engine optimization, SEO

Google Maps Lets Users Add Photos Without Leaving a Review

Google Maps Photo UpdatesDraw Roads on Google MapsGoogle Maps Community ChallengeGoogle Maps is introducing three new ways for users to add helpful content for others, including the ability to share photos without leaving a review.The Google Maps features announced today aim to make sharing and finding local recommendations easier, and a new community challenge may add some fun to the process.Google Maps Photo UpdatesA new content type will soon be rolled out to Google Maps called photo updates.Photo updates allow users to share experiences and highlights with recent photos without being required to leave a review.A photo update consists of a recent picture of a place with a short text description.To add a photo update, start by selecting a place in Google Maps and going to the “Updates” t...
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