FACTS: People buy from people – not businesses.
You’ve likely heard that phrase at some point in time but aren’t sure how to connect the dots. You may be telling yourself, “Of course, people buy from people…but, aren’t they really buying from a business?”
Technically, yes.
And…they buy because the person they’re buying from is someone they’ve grown to know, like and trust.
Did you know…
74% of all Americans say they are more likely to trust someone who has an established personal brand.
63% of Americans are more likely to buy from you if you have an established personal brand…and this goes for business owners and those in corporate leadership positions. (Brand Builders National Research Study, 2020)
When you combine messaging infused with your personality along with th...
