Monday, August 31Digital Marketing Journals

Tag: Links

Your Email Links Automatically Show Up In Google Analytics
12Jul By Dave StysNo Comments
Digital Marketing, digital mkt, email outreach, Internet marketing, Online Marketing, Updates

Your Email Links Automatically Show Up In Google Analytics

By Dave Stys July 7, 2026 Send an email, get a click, make a sale. Now you can trace that sale back to the exact subject line that started it. AWeber automatically tags every link in every email with UTM parameters before your email goes out. Open Google Analytics and the data’s already waiting for you. No manual setup. Every link gets tagged automatically AWeber adds three UTM parameters to every link at send time. utm_source is set to aweber utm_medium is set to email utm_campaign is set to your email’s subject line Each email gets its own campaign label in Google Analytics, named after its subject line. You can compare performance across sends without touching a single URL. Already adding your own parameters? Yours stay put AWeber detects existin...
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External links for webinars are not appearing
9Nov By WistiaNo Comments
Social Marketing Strategies, social media, social media marketing

External links for webinars are not appearing

Type: Incident Duration: 23 minutes Affected Components: Live Nov 6, 14:49:39 GMT+0Investigating - We are investigating an issue where external links will not appear when presented during a webinar.. Nov 6, 14:52:58 GMT+0Monitoring - We implemented a fix and are currently monitoring the result.. Nov 6, 15:12:47 GMT+0Resolved - This incident has been resolved..
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Local Links vs. Industry Links for Local SEO: Which Is More Likely to Stick?
29Jun By PhilNo Comments
googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services

Local Links vs. Industry Links for Local SEO: Which Is More Likely to Stick?

Like my post? Please share! If you want to rank more than a klick or two from your perimeter, you’ll need a few links – from other sites to your site.  Most of those sites should be relevant to what you do, where you are, or both. Those links probably don’t need to be hard to get, you won’t need a ton of them, and you may not even need them at all right now to make big gains.  How important they are depends on a lot of factors.  But you will need some solid links sooner or later, as rebar to support your other SEO work.  Otherwise, you’ll have a hard time getting ahead of your tougher competitors, staying ahead of them, and preventing rankings rot.  A version of this is true if you’re a professional SEO-er: you need to do some work to help your clients land a few links. There’s no “best” t...
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The 8 best ways to promote affiliate links in 2024
3May By Phil NorrisNo Comments
affiliate marketing, Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

The 8 best ways to promote affiliate links in 2024

By Phil Norris May 2, 2024 Affiliate marketing has grown from a niche pursuit into one of the most popular ways for content creators to monetize their online audience. Indeed, one in three publishers say affiliate marketing is in their top three revenue sources, while one in 10 say it’s their #1 revenue stream. But you’re not going to make any money as an affiliate if you can’t find an effective way to get your affiliate links in front of as many people as possible. So what’s the best way to promote affiliate links? To answer that question, we’re going to round up eight of our favorite promotional strategies, each backed by real-world examples from successful affiliate publishers. Let’s get into it… How affiliate links work Before we start discussing where to ...
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Google Limits News Links In California Over Proposed ‘Link Tax’ Law
13Apr By Matt G. SouthernNo Comments
googe optimize, google optimization, google seo, Local Search, News, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

Google Limits News Links In California Over Proposed ‘Link Tax’ Law

Google announced that it plans to reduce access to California news websites for a portion of users in the state. The decision comes as Google prepares for the potential passage of the California Journalism Preservation Act (CJPA), a bill requiring online platforms like Google to pay news publishers for linking to their content. What Is The California Journalism Preservation Act? The CJPA, introduced in the California State Legislature, aims to support local journalism by creating what Google refers to as a “link tax.” If passed, the Act would force companies like Google to pay media outlets when sending readers to news articles. However, Google believes this approach needs to be revised and could harm rather than help the news industry. Jaffer Zaidi, Google’s VP of Global News Partnerships...
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Google Lets Businesses Add Social Media Links To Profiles
17Aug By Matt G. SouthernNo Comments
googe optimize, google optimization, google seo, Local Search, News, search engine optimisation, search engine optimising, search engine optimization, SEO

Google Lets Businesses Add Social Media Links To Profiles

Google has introduced the ability for businesses to add social media profile links directly in their Google Business Profile. This new option enables companies to showcase their social media presence alongside other information in Google Search and Maps. By having social media links accessible on their Google Business Profile, businesses can provide customers with more ways to connect, acquire information, and resolve issues. New Feature Rollout A new Google support page explains businesses can now control which social media links are displayed on their Google Business Profile. Businesses can add one link per social media platform to their Business Profile. The supported platforms include Facebook, Instagram, LinkedIn, Pinterest, TikTok, X (formerly Twitter), and YouTube. This feature is b...
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How to Get Social Media Links on Your Google Business Profile
10May By Darren ShawNo Comments
googe optimize, Google Business Profiles, google optimization, google seo, Local SEO, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services, Whitespark Weekly

How to Get Social Media Links on Your Google Business Profile

How to Get Social Media Links on Your Google Business Profile - Whitespark Want to know how to get your social media links on your Google Business Profile? Google doesn’t provide a way for you to add or edit these, so you have to help it connect the dots on its own. Here’s how to do it. Add Social Media Links to Your Website The number one place that Google looks to make these connections is your website, so make sure that you have the links prominently placed in either the header or the footer. If you’re linking with icons, make sure you add descriptive text to t...
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Another Underused Local SEO Tool in Google Search Console: the Internal Links Report
28Mar By PhilNo Comments
googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services, Uncategorized

Another Underused Local SEO Tool in Google Search Console: the Internal Links Report

Like my post? Please share! Why are those rock-solid pages not ranking as they should?  Why aren’t those pages helping you pop into the Google Maps 3-pack for certain search terms?  Why is one of your Google Business Profiles or one of your “city” pages clobbering the other?  If you just can’t figure out why Google spits some of your home cookin’ into the napkin, you may be low on internal links. Of course, many other ingredients go into the haggis.  Sometimes the problem is a lack of backlinks, or a thin page, or your developer goofed, or that not enough time has passed, or some combination of the above, or some other problem(s) altogether.  You may very well need to work on those areas. But if you’ve looked at the problem up and down, you’ve worked on it, and you can’t shake the feeling ...
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Create beautiful emails in half the time with AWeber’s new Magic Links
23Nov By Kelsey JohnsonNo Comments
Digital Marketing, digital mkt, email outreach, Internet marketing, New Features, Online Marketing, Updates

Create beautiful emails in half the time with AWeber’s new Magic Links

By Kelsey Johnson November 17, 2022 Cut the time it takes to create your emails in half. Simply paste in a link to share content like articles, product pages, and videos. Better emails, in less time?  Yes. We’re proud to announce Magic Links, a Message Editor update that can save you tons of time creating your emails.  Instead of fussing around with different content blocks, you can now easily share content like articles, product pages, and videos in your emails — just by pasting in a link. With Magic Links, the AWeber Message Editor automatically expands links into preview cards with design options. How does it work? Just drag the Feed element into your email and it’ll magically expand your links to show any web page’s title, description, and image — instantly. No ...
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Dani Owens on How to Build Local Links
1Jun By Kristian BannisterNo Comments
googe optimize, google optimization, google seo, Local SEO, podcast, search engine optimisation, search engine optimising, search engine optimization, SEO

Dani Owens on How to Build Local Links

Local SEOs have a love-hate relationship with link building. We love links, but building them is time-consuming, manual, repetitive and ultimately has a relatively low success rate compared to other SEO tactics. Fortunately, Dani Owens is here to help. Dani has a wealth of experience building local links for a wide variety of clients and niches. In this episode, she reveals: The differences between link building for local SEO versus traditional SEO Her simple three-step process to ensure campaign success The biggest local link building no-nos Low-effort link building tactics that any business can implement Creative link building tactics that your competitors won’t be able to replicate Watch the interview:   Resources: Subscribe today: If you like what you hear and want instant access t...
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Need Local Links in 2022? Try These 10 HARO Outreach Tips
17Mar By Wes MichyNo Comments
googe optimize, google optimization, google seo, Links, Local SEO, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

Need Local Links in 2022? Try These 10 HARO Outreach Tips

7. Reiterate the query in the introduction of the pitch. On the heels of the Subject line tip, I always recommend mentioning the following in your initial pitch: the writer’s name, their query summary, and the outlet. It would look like this as an example: “Hi WRITER,  My name is Wes and I’m writing in response to your HARO request for OUTLET NAME where you’ll be discussing TOPIC. I was able to connect with CLIENT who is a CREDENTIALS in LOCATION. They share their insight on TOPIC below for your review and consideration.” Trust me, this will help you immensely if you want to check in on a past pitch. I can rarely remember passing details but I can remember hot-ticket outlets I pitched or the topic. Keep in mind that many writers will not notify you in any capacity on your pitch, so don’t...
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How To Get Free Hotel Booking Links In Google
19Jan By Brooke OsmundsonNo Comments
googe optimize, google optimization, google seo, Local Search, News, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company

How To Get Free Hotel Booking Links In Google

A new tutorial on the Google Ads YouTube channel goes over easy, step-by-step instructions for setting up free hotel booking links.This video can help Google Ads users learn how to take advantage of a feature the company launched within the past year.Google announced free booking links for hotels in March 2021, expanding opportunities for small boutiques to large chains across the country.These listings provide free traffic directly to your site and provide live updates and availability. With the additions to this link type, free booking links can be used in conjunction with hotel ads to maximize exposure.What Are Free Booking Links?Free booking links currently show on Google when a user searches hotel prices and availability and looks at the details of a particular hotel.A key benefit of ...
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