Sunday, August 9Digital Marketing Journals

Tag: Word

#413: How To Make Every Word Count When You’re Selling & Serving with Roger Love – Amy Porterfield
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#413: How To Make Every Word Count When You’re Selling & Serving with Roger Love – Amy Porterfield

Listen To My Latest Podcast Episode: #413: How To Make Every Word Count When You're Selling & Serving with Roger Love Listen To My Latest Podcast Episode:#413: How To Make Every Word Count When You're Selling & Serving with Roger Love
Using Transfer Learning with Word Embeddings for Text Classification Tasks | by Manuel Gil | Jul, 2021
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Using Transfer Learning with Word Embeddings for Text Classification Tasks | by Manuel Gil | Jul, 2021

When we are working with computer vision tasks, there are some scenarios where the amount of data (images) is small or not enough to reach acceptable performance. In addition, dealing with image data and Convolutional Neural Networks (CNN) is expensive in terms of computational power.Due to the issues aforementioned, in most cases it is convenient to use a technique called Transfer Learning, which consists of using models trained with millions of images, to improve the performance during the training process. We can implement this technique with Natural Language Processing (NLP) tasks, but instead of using pre-trained CNN models, for text classification, we are going to use pre-trained Word Embeddings.When we have so little data available to learn an appropriate task-specific embedding of ...
It’s Just Marketing: You Can Stop Using the Word “Digital” Now
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It’s Just Marketing: You Can Stop Using the Word “Digital” Now

Imagine your marketing efforts led to a $3 billion contract for your company. What would that campaign look like? Would it be full of Super Bowl ads, massive postcard mailing campaigns, TV commercials, billboards, and magazine spreads? Would the message be conceived by a genius of marketing methodology, a pillar of the advertising industry who crafted a message so perfect, so undeniably inventive and clever that no decision maker could refute it? OR… would it be some goofy engineer with a twitter account, a genuine interest in his company’s objectives, an aggressive and highly public development strategy, and a willingness to share information (both good and bad) with the world? To the consternation of every old-school marketer in the business, it’s the latter. SpaceX, founded ...