Friday, May 1Digital Marketing Journals

Tag: touch

How I localized AI-generated emails for international markets without losing the human touch
1Jul By Aarshiya KhandelwalNo Comments
ai-hidden, artificial intelligence, Digital Marketing, digital mkt, email outreach, Internet marketing, Online Marketing

How I localized AI-generated emails for international markets without losing the human touch

Earlier this year, I was handed an AI-generated content project with a deceptively simple goal: adapt email messages for international audiences. This wasn’t my first time navigating global nuance. With an MBA in International Business and experience working on a global consulting project in Portugal, I’d already seen how messages land differently depending on culture, tone, and language. But this was my first time applying that lens to AI content generation in my MarTech AI role at HubSpot — and it was more complex than expected. We already had an AI-generated email prompt that worked well in English—conversational, friendly, and context-aware. The challenge? Making it work in Spanish and French without sounding robotic, clumsy, or culturally off-base. Sounds easy. It wasn’t. The Hidde...
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The Future of Marketing: Harnessing AI with a Human Touch
19Sep By Adam ChronisterNo Comments
ai, AI content, AI Marketing, Blog, content generation, content marketing, Digital Marketing, digital mkt, Internet marketing, Marketing Management, Marketing Skills, Marketing Topics, Online Marketing, Paid Media, Social, Traffic Generation, Trending

The Future of Marketing: Harnessing AI with a Human Touch

You know that eerie moment when you’re halfway through an article or ad and you realize – “Hold on a second, a human didn’t write this. An AI did!”? We’ve all been there. It’s a bit like biting into a juicy apple, only to realize it’s made of plastic.  Sure, we’ve got AI now – it’s pumping out content faster than a popcorn machine at a movie theater. But truth be told, a lot of AI content lacks the warmth, the humor, the “je ne sais quoi” that makes us human. That, my friends, is the puzzle we’re facing in today’s marketing world.  But here’s the kicker: with just a bit of human editing and smart prompting, AI content can transform from simply good – to indistinguishable from top human writers. That’s the sweet spot we’re aiming for, and that’s exactly what we’re going to explore in ...
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High tech and high touch: The Role of technology and empathy in advancing health equity | by Tapaan Chauhan | Jan, 2022
25Jan By Tapaan ChauhanNo Comments
ai bot, ai chat, ai chatbot, artificial-intelligence, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, conversation with ai, creating chatbots, google chat bots, robot chat, technology, voice-assistant

High tech and high touch: The Role of technology and empathy in advancing health equity | by Tapaan Chauhan | Jan, 2022

Mainehealth, the largest integrated health system in Maine is faced with a unique challenge. How does one ensure that the health care system is serving everyone equally without neglecting anyone?The answer to this burning question is actually pretty simple: technology. Technology which is used thoughtfully and with empathy can serve generations to come without leaving anyone behind.Equity in healthcare means aiding each and every patient logistically, clinically, emotionally and economically.Many neglected patient populations have neglected care because they don’t trust the health care system. Data from the Centers for Disease Control and Prevention have cited Blacks and Latinos are likely to get denied the access to vaccination because of which they are more likely to get seriously ill an...
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