Friday, May 1Digital Marketing Journals

Tag: Advantage

Fresh Edits: a Hidden Advantage in Google Maps Spam-Reporting
googe optimize, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services

Fresh Edits: a Hidden Advantage in Google Maps Spam-Reporting

Like my post? Please share! When you’re trying to clean up a competitor’s dirty Google Business Profile page, it’s not enough just to be right: You also need to make your move at the right time. When’s the right time to send in a “suggest an edit”?  It’s (1) as soon as you notice a problem, (2) as soon as you know specifically what change(s) you’ll suggest to Google, and (3) after you’ve had a long pause from reporting other Google Maps spam. The first point is intuitive enough.  Don’t wait until a competitor is outranking you to send in your edit.  Report Google Maps spam that you outrank by a country mile.  Today it ranks #14 in the 3-pack, but tomorrow you may be stuck under its kilt, with nowhere to look but up. The second point might also be intuitive.  If you can tell Google exactly ...
The pros and cons of artificial intelligence: Using AI to your advantage
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

The pros and cons of artificial intelligence: Using AI to your advantage

By Chris Vasquez June 15, 2023 Reviewing portfolios from design students or other artists getting started in their career is important to me. I often have calls with these students to provide feedback on their work. Mentors made a huge impact on me when I was trying to become a working designer, so this is an opportunity to give back. I know I was an absolute pain who always thought he was right about everything.Thanks to my mentors, now I just usually think I’m right about everything. Me as a young designer. You can tell by my ironic flip up glasses.Normally in these calls there’s a healthy back and forth of critique and response; but lately there’s been one topic looming over every conversation. Is AI going to take my job? These students are worried that junior des...
Rank All Over Your City With This Strategy (Major Competitive Advantage)
googe optimize, Google Business Profiles, google optimization, google seo, Local Insider, Local SEO, On-page SEO, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services, Whitespark Weekly

Rank All Over Your City With This Strategy (Major Competitive Advantage)

Rank All Over Your City With This Strategy (Major Competitive Advantage) - Whitespark There’s an incredibly valuable local ranking strategy that can get you ranking in a wide radius in your city for your most valuable keyword. And the best part? Barely anyone knows about it. In this video, I will show you an example of a business that uses this strategy very well, and then I’ll take you through the process of doing the same for your business. The strategy in action I came across this Google Business Profile that’s ranking for a super valuable term for dentists: “in...
How to Take Advantage of Meta’s Advantage+ Shopping Campaigns
Social Marketing Strategies, social media, social media marketing

How to Take Advantage of Meta’s Advantage+ Shopping Campaigns

After a successful beta test, Meta launched Advantage+ Shopping Campaigns in August 2022, which have since been proven to be an incredibly effective way to drive traffic to your online store, and increase sales with less heavy lifting. Meta’s Advantage+ shopping campaigns can help make your eCommerce store more visible, and generate more sales. In this post, we’ll take a look at what these campaigns entail, and how to set them up, along with advantages, limitations, and caveats, and how to use them in your process. What are Advantage+ Shopping Campaigns? Meta’s Advantage+ Shopping Campaigns, often abbreviated and called ASC, are automated product promotion campaigns that use machine learning to dynamically serve your ads to the audiences most likely to convert, while better utilizing y...