Monday, September 14Digital Marketing Journals

social media

4 Data-Driven Digital Marketing Tactics to Embrace in 2021
ads, data, data-driven marketing, Digital Marketing Trends, facebook, facebook marketing, future of content, instagram, Marketing, Social Marketing Strategies, social media, social media marketing, tiktok, youtube

4 Data-Driven Digital Marketing Tactics to Embrace in 2021

The new year is fast-approaching, so it’s high time that we evaluate our marketing strategy and come up with tactics to shake things up. Digital marketing is one of the fastest-changing industries out there – is your marketing strategy agile enough to adapt? There have been multiple marketing innovations introduced in 2020 (driven by both technology and the pandemic that has changed all the aspects of our lives), yet one trend is the most prominent one: Data Never before have brands had access to so much marketing data that includes: Internal / private data (customers’ emails, buying preferences, etc.) Public data (like competitors’ identifiable marketing tactics, overall shopping trends, etc.) You don’t need to be a data scientist or invest hundreds of thousands of dollars in data colle...
#350: Perfecting Your Pitch: 5-Steps To Sell With Ease with David Meltzer – Amy Porterfield
5 to thrive, david metzler, facebook, facebook marketing, five to thrive, how to sell online, Online marketing, perfect your pitch, podcast, sell your product, selling for entrepreneurs, Social Marketing Strategies, social media, social media marketing, webinar pitch, Webinars

#350: Perfecting Your Pitch: 5-Steps To Sell With Ease with David Meltzer – Amy Porterfield

Listen To My Latest Podcast Episode: #352: 3 Free Organic Traffic Strategies To Grow Your Audience Quickly Listen To My Latest Podcast Episode:#352: 3 Free Organic Traffic Strategies To Grow Your Audience Quickly
Instagram Shares Insight into the Most Popular Holiday Cookies Across the US
instagram, Social Marketing Strategies, social media, social media marketing

Instagram Shares Insight into the Most Popular Holiday Cookies Across the US

Wanna' know what the most popular holiday cookies are across the US? This week, Instagram has shared some new insights into the most popular cookie types, based on Instagram usage data, which may help in your marketing strategies in each specific state. As per Instagram: "The champion cookie flavors include peanut butter, shortbread, crinkle, oatmeal, sugar cookies, gingerbread, snickerdoodles and the classic chocolate chip, which surprisingly only reigned popularity in Illinois." The insights are based on Instagram likes and mentions of cookies over the past month, using both in-feed and Instagram Story posts, providing some potentially valuable notes for your seasonal campaigns. For a bakery or cafe, the insights could have direct bearing, but other businesses might also be able to us...
The Top Instagram Updates You Need to Know: December 2020
facebook, facebook marketing, instagram, Social Marketing Strategies, social media, social media marketing, Strategy, tiktok, twitter, youtube

The Top Instagram Updates You Need to Know: December 2020

Keep informed with this rundown of Instagram’s latest updates. From new ad formats to Instagram Shop upgrades, Instagram is constantly introducing new features for marketers. But if you don’t know about them, you can’t take advantage of them. Stay in the know so you get ahead of Instagram trends and give your marketing that extra edge. Here are the new Instagram updates for December 2020. Jump back to previous months: Bonus: Download a free checklist that reveals the exact steps a lifestyle photographer used to grow from 0 to 600,000 followers on Instagram with no budget and no expensive gear. Top Instagram updates you need to know in 2020 December 2020 Instagram updates Instagram wraps up a complex year with updates to branded content, guides, and more. Product and branded content tags ...
Why Clubhouse App Might Be the Next Major Social Media Platform : Social Media Examiner
Clubhouse, Expert Interviews, facebook, facebook marketing, Social Marketing Strategies, social media, social media marketing, View Points

Why Clubhouse App Might Be the Next Major Social Media Platform : Social Media Examiner

Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you'll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.
How Twitter is Driving Tweet Exposure and Virtual Hangouts
facebook, facebook marketing, instagram, linkedin, Marketing, snapchat, Social Marketing Strategies, social media, social media marketing, Squad, tweets, twitter, video

How Twitter is Driving Tweet Exposure and Virtual Hangouts

December 16th, 2020 Marketing Erica Perry It’s hard to believe more than seven years ago Snapchat unveiled “Stories,” a feature allowing consumers to string together images and videos into a digestible, diary-esque sequence that would disappear after 24 hours. It proved so popular that several other prominent players including Instagram and LinkedIn created their own Stories doppelgängers. Most recently, Twitter is carvi...
#351: Pivot Your Messaging: The Ultimate Checklist for Troubleshooting When Conversions Are Down – Amy Porterfield
boost sales, content, facebook, facebook marketing, how to launch, ideal community, launch messaging, launching, mini-promo, Online marketing, pivot messaging, podcast, Social Marketing Strategies, social media, social media marketing, Webinars

#351: Pivot Your Messaging: The Ultimate Checklist for Troubleshooting When Conversions Are Down – Amy Porterfield

Listen To My Latest Podcast Episode: #352: 3 Free Organic Traffic Strategies To Grow Your Audience Quickly Listen To My Latest Podcast Episode:#352: 3 Free Organic Traffic Strategies To Grow Your Audience Quickly
The Marketing Calendar for 2021 [Infographic]
Social Marketing Strategies, social media, social media marketing

The Marketing Calendar for 2021 [Infographic]

Given the disruption of 2020, it may feel a little presumptive, even foolish, to start planning for what may or may not be coming in the year ahead. Almost every plan you would have had in place for this year would have been thrown out by the pandemic, and/or other unforeseen shifts that seem to have conspired against any sort of strategic thinking. But the key dates and events remain, even in uncertain times, and with the end of the COVID-19 outbreak seemingly in sight, now is the time to start mapping out a tentative plan, and thinking over your approach for 2021. To help with this, the team from Linqia have published a new, 2021 events calendar to help you stay on top of all the key happenings. Some things might change, might shift around, not everything listed here will play out as e...
The Top Facebook Updates You Need to Know: December 2020
facebook, facebook marketing, instagram, linkedin, pinterest, snapchat, Social Marketing Strategies, social media, social media marketing, Strategy, twitter, youtube

The Top Facebook Updates You Need to Know: December 2020

“The only constant is change,” Greek philosopher Heraclitus has famously said. We can’t prove it, but we’re pretty sure he was talking about Facebook updates. Sometimes its changes delight (see: the introduction of Messenger). Sometimes they cause mass outrage (see: literally any time the interface is redesigned). But one thing’s for sure: Facebook never rests on its laurels. There’s always something new in the works, which is to say there are always new opportunities for your brand to get ahead of its competitors. It’s why we’ll be keeping this page updated regularly, spotlighting the most important Facebook updates each month. Be sure to check back often (and maybe even bookmark this page?). Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four si...
How to Use an Email Sequence to Turn Prospects Into Customers : Social Media Examiner
facebook, facebook marketing, How To, Social Marketing Strategies, social media, social media marketing

How to Use an Email Sequence to Turn Prospects Into Customers : Social Media Examiner

Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you'll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.
9 Things You Need To Do To Avoid PR Crisis On Social Media
facebook, facebook marketing, Growth Hacks / Tips / Strategies, Social Marketing Strategies, social media, Social Media Engagement, social media marketing, twitter

9 Things You Need To Do To Avoid PR Crisis On Social Media

How successful your business is, depends almost entirely on how the public views it. Your brand image is what helps you attract new customers and retain old ones. It’s what has the power to drive your growth, improve your brand awareness, and boost your bottom line even.  (more…)
How Reddit is Expanding its Video Presence with Dubsmash
Dubsmash, facebook, facebook marketing, Marketing, reddit, Social Marketing Strategies, social media, social media marketing, tiktok, video, video streaming

How Reddit is Expanding its Video Presence with Dubsmash

December 16th, 2020 Marketing Erica Perry 2020 has seen a surge in the ever-expanding category of video offerings, particularly short-form, geared toward younger audiences. The latest to make a place in the space? Reddit. The platform recently revealed its acquisition of short video platform Dubsmash. While the app will retain its own platform and brand, Reddit will integrate its video creation tools to help boost the cr...
#352: 3 Free Organic Traffic Strategies To Grow Your Audience Quickly – Amy Porterfield
direct social posts, email list growth strategies, facebook, facebook groups, facebook marketing, free marketing, how to pitch yourself, indirect social posts, list building, list growth, Online Business, Online marketing, organic traffic, podcast, pr strategies, Social Marketing Strategies, social media, social media marketing

#352: 3 Free Organic Traffic Strategies To Grow Your Audience Quickly – Amy Porterfield

Listen To My Latest Podcast Episode: #352: 3 Free Organic Traffic Strategies To Grow Your Audience Quickly Listen To My Latest Podcast Episode:#352: 3 Free Organic Traffic Strategies To Grow Your Audience Quickly
Snapchat Shares New insights into Christmas and New Year’s Trends
snapchat, Social Marketing Strategies, social media, social media marketing

Snapchat Shares New insights into Christmas and New Year’s Trends

Looking to make that last-minute push for your Christmas campaigns, or planning your marketing approach ahead of what will be a very different New Year's celebration? This week, Snapchat has provided some new insight into how its users are approaching the holiday season, which could have some bearing on how marketers angle their campaigns for such. First off, on Christmas trends - Snapchat says that the majority of its users are planning to celebrate with family, however they can, with holiday movies and outdoor activities high on the list. That's in line with general holiday trends, but it is worth noting that more people will be taking part in smaller, more intimate gatherings this year, which could place more emphasis on these activities than in times past. Snapchat also notes that more...
Everything You Need to Know About Twitter’s Disappearing Tweets
facebook, facebook marketing, instagram, snapchat, Social Marketing Strategies, social media, social media marketing, Strategy, twitter

Everything You Need to Know About Twitter’s Disappearing Tweets

It’s common wisdom that the internet is forever. Country superstar Brad Paisley even wrote a song about it, for goodness sakes. But Twitter, with its new Fleets feature, dares to disagree. Rolled out to users worldwide November 2020, Fleets are a way to post content on Twitter that will disappear after 24 hours. Reactions so far have been… mixed. It's very meta how everyone stopped caring about Fleets after 24 hours. — Monty Ashley (@monty_ashley) November 27, 2020 ok all of your fleets are excellent, it's like having access to an exclusively wholesome take-free alt twitter whenever I like and I'm begging you to keep it that way — Hannah Malcolm (@hannahmmalcolm) November 27, 2020 I ain watch 10 fleets since this feature come out — Duke (@Dxke_fz) December 9, 2020 Finally updated tw...
How Zapier Supports SocialPilot To Be The Most Cost-effective Tool
facebook, facebook marketing, Growth Hacks / Tips / Strategies, instagram, linkedin, pinterest, Social Marketing Strategies, social media, social media marketing, tiktok, twitter

How Zapier Supports SocialPilot To Be The Most Cost-effective Tool

Nobody wants to do repetitive work which is a necessary element of the job. Right? To address this issue, people are opting for automation tools. With this regard, Zapier has been one of the leading tools in this arena. (more…)
How to Create YouTube Video Ads That Convert : Social Media Examiner
facebook, facebook marketing, How To, Social Marketing Strategies, social media, social media marketing, Social Media Marketing Podcast, youtube, YouTube Ads, YouTube Video

How to Create YouTube Video Ads That Convert : Social Media Examiner

Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you'll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.