Monday, September 21Digital Marketing Journals

Tag: Recommend

How to teach your chatbot to recommend rather than give a generic answer | by Rensen Ho | Jan, 2022
ai bot, ai chat, ai chatbot, best chatbot, chatbot, chatbot ai, chatbot app, chatbot online, chatbot website, chatbots, conversation with ai, conversation-design, conversational-ai, creating chatbots, decision-tree, robot chat

How to teach your chatbot to recommend rather than give a generic answer | by Rensen Ho | Jan, 2022

Source: https://leapdesign.com/upsideup/2010/04/28/decision-tree/Have you asked a specific question to a chatbot, only to get a “read more” link to another page? For example, whether you ask a broad question like “is the stadium open?” or a specific question like “are the indoor courts open despite the rain?”, the bot links you to a lengthy page for more information about the venue operating hours and conditions.If you have grown your FAQ bot to serve thousands of unique questions, that’s a fantastic accomplishment! However, if every intent is designed to return one kind of response, then that single response will serve a bucket of questions at various specificity. There are more details provided in the question, but the bot fails to capture and utilise the entities for decision making. In...
Digital Marketing For Manufacturers: 5 Strategies We Recommend
Business advice, googe optimize, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services

Digital Marketing For Manufacturers: 5 Strategies We Recommend

Over the last several years, the marketing landscape has undergone some serious changes. If you want to make sure your manufacturing business stays competitive, it is important to keep up with these changes.  Currently, around 80% of online purchases start with a Google search, and that number is only expected to increase in the years to come. Needless to say, it’s more important than ever that your business’ marketing strategy focuses heavily on generating leads and sales online. At the same time, however, digital marketing for manufacturers encompasses a variety of techniques and strategies, and picking the right one for you isn’t always easy. In this article, we’ll go over five of the strategies we recommend so that you can get a better idea of how to approach marketing for your busines...