Tuesday, August 11Digital Marketing Journals

Tag: Accessible

How to Make Fabulous, Hard-hitting, and Accessible Content
4Sep By John VuongNo Comments
googe optimize, google optimization, google seo, Internet marketing, quality, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

How to Make Fabulous, Hard-hitting, and Accessible Content

One of the reasons that so many Internet marketers outsource their writing work to contractors is because they want their content to really pop. Whether you are an editor, a marketing expert, or content producer yourself, it is crucial that you get a good education in content marketing. Understanding effective content marketing will help you hire the best possible writer if you are not writing the content for your website on your own, and if you are a writer it will help you deliver hard-hitting content consistently to your clients. Create Content that Sells “Create content that teaches. You can’t give up. You need to be consistently awesome.” – Neil Patel How exactly does one create excellent content that draws viewers in and retains their attention? It is crucial to minimize the bounce...
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How to Make Your Email Marketing Campaigns More Accessible
15Jan By Nahla DaviesNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing

How to Make Your Email Marketing Campaigns More Accessible

By Nahla Davies January 13, 2022 Learn the email accessibility best practices you can implement to ensure everyone can read your emails. Not everyone reads emails in the same way. Some people may use dictation or magnification to consume your email, while others may only see grayscale or certain colors. It’s important to make your emails accessible so anyone can read them, regardless of disability. Plus, an accessible email is also valuable to many other people in your audience. Headers and appropriate colors make emails easier to read, image ALT tags help out people experiencing low internet bandwidth, and simple fonts keep readers focused on your content. Good news. It’s easy to make your emails accessible. Simply consider color contrast, screen readers, and ADA com...
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Using High Colour Contrast For More Accessible Design
16Jun By Anna MonusNo Comments
Accessibility Design, building website, creating a website, google web designer, internet design, web design, web design company, web designer, web page design, website builder, website design

Using High Colour Contrast For More Accessible Design

A high bounce rate is frequently caused by the poor visual accessibility of a website. When fonts are too small, or they are hardly legible, when there are too many distractions or not enough whitespace, many people just leave the site without a second thought. One of the most frequent reasons for early abandonment is the poorly selected colour schemes that decrease the readability of the content. According to the statistics of WHO, there are about 285 million visually impaired people around the world, many of whom are partially or fully colour blind. Visual disabled people see colours differently, so avoiding low colour contrast in our designs is inevitable if we want to provide our customers with an accessible and user-friendly website. Web Standards For Colour Contrast Colour contrast...
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Wistia Status – New Accessible Player enabled
28Dec By WistiaNo Comments
Social Marketing Strategies, social media, social media marketing

Wistia Status – New Accessible Player enabled

Today we have enabled the New Accessible Player for all accounts.Prior to today, these updates had to be enabled via Account Beta flags in your Account Settings. Now, it’s automatically available to everyone!Here’s a rundown of the updates which you can read more about here.Updating our player’s appearanceFirst, we increased the opacity of the control buttons and eliminated the transparency of the progress bar. These changes might seem subtle, but they will make a big difference in the experience for those with limited or low vision. Plus, our new default player is designed to work well with screen readers and other assistive tools right out of the gate.Making accessibility part of your brandAnother change we made was increasing the player’s color contrast. Doing so makes the controls easi...
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