marketing-techniques

Conversations have always been at the center of sales, and the transition to the digital space hasn’t changed that. Chatbots are at the forefront of facilitating these conversations on the online front. According to stats, 55% of businesses that use chatbots generate more high-quality leads, and chatbots increase sales by 67%.So now you know. Chatbots aren’t just a gimmick or any other tool to add to your tech stack. But instead, here to drive your conversations and demand generation. However, many businesses struggle with the ‘how’ aspect of it.Buying a tool integrating them using chatbot templates is easy. But to be able to drive conversions and generate sales-qualified leads/appointment bookings requires a lot of research and creative content writing skills.Not to worry, though. In this...