Friday, August 21Digital Marketing Journals

Tag: Starts

Checkers Starts Drive-Thru Voice Assistant Roll-Out at 267 Restaurants | by Tapaan Chauhan | Jan, 2022
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Checkers Starts Drive-Thru Voice Assistant Roll-Out at 267 Restaurants | by Tapaan Chauhan | Jan, 2022

Checkers and Rally’s have started to install a voice assistant in their drive-thru restaurants to assist their customers digitally. The voice assistant is designed by hospitality tech developer Presto. They have successfully installed the assistant in 267 restaurants, making them the only company to adopt this specific technology in such a huge number.The voice assistant provides digital assistance to drivers when they pull up. The AI is capable of taking orders and up-sell products and offers available at the restaurant to potential customers. It can grasp basic instructions as well.Rajat Suri, Presto’s CEO said that they are happy to be selected as Checkers & Rally’s exclusive “drive-thru automated speech recognition partner’ for all their corporate-owned real estate. He further adde...
Google Starts Cheering Anti-Spam Edits in Google Maps
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Google Starts Cheering Anti-Spam Edits in Google Maps

Like my post? Please share!Just about every day I send in edits on Google My Business pages that have committed one party foul or another, but this is the first I’ve seen Google go out of its way to encourage those edits: It was a partial edit of a business’s name, in which I removed a single stuffed-in keyword.  I find two things interesting, at least in this case.  The first is that I made that edit back in 2018.  The second is that that edit has stuck for almost 3 years, even though it would have been easy for the business to add back in the keyword.  Often when you make a Google Maps edit on the name of GMB page and Google agrees with your edit and makes the change, the business just changes the name back to whatever it was, and Google doesn’t do anything about it.  Often it becomes a...