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Google Rolls Out AI-Powered In-Store Shopping Tools

20Nov

By Matt G. SouthernNo Comments

googe optimize, google optimization, google seo, Local Search, News, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company, seo services

Google Rolls Out AI-Powered In-Store Shopping Tools

Google announced new features for in-store shopping and expanded payment options, marking changes to its retail technology offerings. Key Updates Google Lens Google Lens, which reportedly processes 20 billion searches monthly, will enable users to photograph products in stores to find price comparisons and reviews. The system uses Google’s product database of over 45 billion listings and its Gemini AI models. Google announcement states: “This new update is made possible by major advancements in our AI image recognition technology. It’s powered by the Shopping Graph’s 45 billion+ product listings, in-stock inventory data from a range of retailers and our Gemini models to bring you an entirely new way to shop in-store.” Internal research cited by the company suggests that 72% of Americans us...

Twitter Rolls Out Priority Tweet Ranking, Longer Video Uploads to Blue Subscribers

24Dec

By Andrew HutchinsonNo Comments

Social Marketing Strategies, social media, social media marketing, tiktok, twitter, youtube

Twitter Rolls Out Priority Tweet Ranking, Longer Video Uploads to Blue Subscribers

Twitter’s updated Twitter Blue subscription package is slowly rounding into shape, with two more elements now live for paying subscribers, including prioritized ranking of subscriber tweets. Twitter re-launched its $8 subscription package two weeks back, after addressing flaws in its initial roll-out of the option. The main lure of the updated Twitter Blue remains the blue checkmark for paying subscribers, so that they can appear just as important as ‘legacy’ checkmark holders in the app, but in addition to this, Twitter has also promised to incorporate other enticements for your monthly payment. Now, two of those three additional elements are available to Blue subscribers, with Blue users now able to upload videos up to 60 minutes long, in 1080p, and subscribers also getting ‘priority ra...

LinkedIn Rolls Out Option to Pin Comments in Reply Chains

27Aug

By Andrew HutchinsonNo Comments

linkedin, Social Marketing Strategies, social media, social media marketing, twitter

LinkedIn Rolls Out Option to Pin Comments in Reply Chains

Here’s a handy update for LinkedIn users – you can now pin a comment within the LinkedIn post reply section, which could help to highlight the best responses, and spark more engagement with your updates. As you can see in this example, posted by Lindsey Gamble of Mavrck, you now have the capacity to pin a comment from the three dots menu, which will then keep that specific response at the top of the reply chain. Which, as noted, could be a good way to guide the related conversation, or to simply acknowledge users that have engaged with your post in a creative or thoughtful way. LinkedIn has long enabled business users to pin an update on their LinkedIn Company Page, while you can also ‘feature’ your own top posts at the top of your profile, which is functionally the same thing as pinni...

20Dec

By Matt SouthernNo Comments

googe optimize, google optimization, google seo, Local Search, News, search engine optimisation, search engine optimising, search engine optimization, SEO

Google Maps Rolls Out 4 New Features

Google Maps has four new features to improve the experience for users as well as businesses who use the platform to reach customers.Here’s a look at everything new in Google Maps and how it can be useful to you.Messaging From Maps & SearchTo facilitate easier communication between businesses and customers, Google is bringing messaging capabilities to Maps and Search.Businesses with a verified profile can now message with customers directly from the Google Maps app. Messages from customers will appear in the business messages section in the updates tab.Messaging can be turned on or off from the settings panel of the Google Maps and Google My Business apps.Google will soon be adding the ability for businesses to see and respond to customers on desktop by adding messages directly in Searc...