Reporting - Digital Marketing Journals Hong Kong - Search Engine Optimisation News

21Jan

By Matt BertramNo Comments

googe optimize, google optimization, google seo, Local Search, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo company

7 Tips For Better Local SEO Reporting

One area many agencies lack overall, especially in local SEO, is reporting. Unlike enterprise and international businesses with C-level executives and shareholders, many local businesses only care about getting more foot traffic in their doors. So by simplifying our approach and focusing on reporting only highly relevant data, agencies can better serve local businesses and build stronger relationships. Here are seven tips to improve your local SEO reporting and serve your local clients. 1. Simplify Reports Simplifying your SEO reports is not just a tip that local SEO agencies should follow – but one that generally any agency should, too. Our first impulse as marketers and communicators is to provide as detailed a report as possible. That’s even more true when marketers need to bury bad cam...

Facebook Ad Reporting In 4 Easy Steps

Every marketer can relate to going to great lengths to prove ROI on social media. Which almost always involves Facebook Ad reporting. More likes, more followers, and big fancy #s for reach, engagement, and clicks. We’re good here, right? Not quite. Facebook Ad reporting is your golden ticket to proving real value that aligns with your client’s KPIs. It’s easy to feel lost in the Facebook Business Manager maze. Facebook Ads Manager has a few templates but you want to look pro and provide meaningful Facebook Analytics for clients. In this article, I’m going to walk you through some of the most meaningful metrics followed by how to wrap them into an easy-to-use and automatically scheduled ROI report in 4 easy steps. Choose the most impactful metrics for your Facebook ...

How to Create Location Landing Pages that Convert & Local SEO Reporting with Google Tag Manager

How to Create Location Landing Pages that Convert & Local SEO Reporting with Google Tag Manager - Whitespark That’s a wrap for Day 3 and our Local Search Summit is now complete! Our last day included talks on reputation management, Local Services Ads, LinkedIn partnerships, analytics, link building, spam-fighting and more. Today...