Tag: Explains

Google’s John Mueller answered a question about the difference in SEO between an informational search query and a query for a local service. Mueller answers the question and followed up by explaining what a business needs to do to rank for local search queries, stressing the importance of Google My Business (GMB).What’s the Difference Between Local and Informational Search Queries?A “Local Search Query” is a search question that someone types into Google when they are looking for a service or a store that is in their geographic area.Examples of a local search business can be a a plumber, a restaurant, a retail store or a lawyer.And informational search query is one where a searcher is trying to find information, like, for example, the cast of a movie, a product review or instructions on ho...

Google’s John Mueller answered a question about the difference in SEO between an informational search query and a query for a local service. Mueller answers the question and followed up by explaining what a business needs to do to rank for local search queries, stressing the importance of Google My Business (GMB).What’s the Difference Between Local and Informational Search Queries?A “Local Search Query” is a search question that someone types into Google when they are looking for a service or a store that is in their geographic area.Examples of a local search business can be a a plumber, a restaurant, a retail store or a lawyer.And informational search query is one where a searcher is trying to find information, like, for example, the cast of a movie, a product review or instructions on ho...