Saturday, September 12Digital Marketing Journals

Tag: HubSpot

5 Best Newsletter Platforms for Startups in 2022
building website, creating a website, CRM Saas, Email Saas, google web designer, Hubspot, internet design, mailchimp, newsletter saas, Resources, web design, web design company, web designer, web page design, website builder, website design

5 Best Newsletter Platforms for Startups in 2022

If you don’t keep in touch with your customer base, it can become easy for them to drift away. Newsletters are an affordable and effective way to check in with your audience occasionally. However, you will need to craft well-designed newsletters to have the desired impact. Your newsletters should include engaging content, including images and written content. They should look highly professional and aesthetically appealing, so people are encouraged to read them. Another thing to consider is the method you want to send the newsletters. Picking the right platform can save you time and energy, especially if you have a large readership.  The good news is that there are a variety of available platforms that can help you make great-looking emails. These services can also make it easier for you t...
How HubSpot Helps Users Prepare for Google’s Core Web Vitals
Digital Marketing, digital mkt, Internet marketing, Online Marketing, SEO

How HubSpot Helps Users Prepare for Google’s Core Web Vitals

It's no secret that poor user experience (UX) isn’t going to keep your customers and target audience coming back to your website. Poor UX also negatively impacts your ability to rank on Google's search engine results page (SERP). To ensure your website has delightful UX for your visitors as well as one that meets Google's standards for ranking, you'll want to focus on Core Web Vitals. (more…)
Interesting Advertising Experiments HubSpot Tried in 2020 [+ Takeaways for Marketers]
Digital Marketing, digital mkt, Internet marketing, Marketing Strategy, Online Marketing

Interesting Advertising Experiments HubSpot Tried in 2020 [+ Takeaways for Marketers]

The other day, I was on a run and listening to my trusty Spotify playlist. Lo and behold, in between two of my favorite pump-up jams, I hear a HubSpot audio advertisement trickle through my headphones. It’s not uncommon for me to see HubSpot ads on social media or Google, but Spotify was a new one. This experience made me curious about what other kinds of advertisements our team at HubSpot had tested out this year. So I sat down with a few folks on our advertising and editorial teams. Below, they share some interesting lessons and takeaways regarding the different platforms and audiences they tested in 2020. Advertising Experiments HubSpot Tried in 2020 “While HubSpot has traditionally been relatively direct response-focused (with software signups being the main acquisition goal), one of...