Sunday, May 9Digital Marketing Journals

Tag: Challenge

7 Steps to Create Your First Online Challenge
Blog, Digital Marketing, digital mkt, email outreach, Internet marketing, Online Marketing

7 Steps to Create Your First Online Challenge

Have you seen someone running an online challenge and used your marketing brain to realize they were strategically growing their audience and getting customers?That happened to us a few months ago, so we ran our own challenge to see what the fuss was about. Let’s just say things went really well. Our challenge brought in 8 figures in revenue and we realized you needed to be using them too.Online challenges work because they align with why digital marketing exists in the first place. Digital marketing helps you acquire new customers, build lists, and position your brand. It also helps your customer avatars consume your content and actually get results (before they even hire you or buy your products!). We love digital marketing because it creates highly engaged and super l...
TikTok Faces New Legal Challenge Over its Tracking of Underage User Data
Social Marketing Strategies, social media, social media marketing, tiktok

TikTok Faces New Legal Challenge Over its Tracking of Underage User Data

Despite facing an array of challenges - which, at times, threatened the app's very existence - TikTok has continued to grow in 2020, and looks set to become an even more important, and influential platform in the year ahead. But while TikTok has seemingly avoided a ban in the US (for now), the app remains under scrutiny, due to concerns about its impact on young users, and international data security considerations, given its Chinese ownership.  On the first point, TikTok is set to once again be examined over the ways in which it tracks and uses data from underage users as part of newly launched legal proceedings in the UK.  As per Sky News UK:"A 12-year-old girl from London, who cannot be identified, plans to bring a damages claim against six firms said to be responsible for TikTok...