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Chatbots for Improved Higher Education Student Retention | by Susan Fourtané | Jan, 2023
Photo by Element5 Digital on UnsplashHigher education administrators can now look at chatbot technology as a tool they can use when planning strategies and initiatives geared toward student retention.Chatbots are increasingly becoming a part of higher education. From admissions to career services to mental health support. Now, a new study from Georgia State University reveals that when receiving targeted, personalized text messages from an Artificial Intelligence-powered chatbot college students are more likely to complete tasks to stay enrolled.The way a student is integrated not only into the campus community academically but also socially will play a paramount role in how well that student will remain engaged and succeed.Receiving timely, personalized support from an empathetic, friendl...

