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Rank Higher and Capture Leads with Video SEO
Search engine optimization is becoming incredibly challenging and unpredictable. As search engines are integrating generative AI and learning to surface more diverse results, creating a strategy to rank your pages in the top 5 takes a lot of trial and error.
Video marketing is almost equally challenging. Gone are the days when you had to invest in professional equipment and hire an editor to be able to create a video. These days anyone can create great videos at home and edit them using affordable software. The competition is insane.
So where is the opportunity here?
It’s in combining these two marketing channels.
Let me explain:
Videos rank incredibly well in Google (they have their own sections in search results, so you are not competing with giants)
Not many video mark...